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Safety Professionals 2018 Industry Overview ADVERTISING LEAD GENERATION & NURTURING CONTENT RESEARCH EVENTS designmanufacturing.informa.com/ehstoday/ EHS Today Is The Premier Worker & Workplace Protection Brand Serving Safety Professionals We Cover Vital Environment, Health & Safety Best Practices & Compliance Information EHS Today is the leading voice for environment, health and safety information, driving a dialogue for our readers – who are EHS directors and VPs, risk managers, safety professionals, occupational health professionals, industrial hygienists and environmental managers – about safety leadership, risk management, occupational safety, industrial hygiene, sustainability, employee health and wellness, productivity, environmental management, corporate responsibility and business continuity and how it all is interrelated. EHS Today provides comprehensive coverage of these topics, with an emphasis on building world-class safety management systems and inspiring transformational safety leadership. EHS Today’s focus is threefold: protection of the employee, protection of the workplace and protection of the environment. Reasons Why Our EHS Today Helps You: Subscribers Read • Think big by sharing your content and brand To receive insight about regulatory changes messaging with the top EHS leaders in the country. 1 and industry trends that impact workers, the workplace and the business. • Build successful research and content marketing campaigns that drive insight and lead generation. Raise the bar on their EHS efforts through 2 thought-provoking EHS leadership articles from safety culture and risk management experts. • Successfully launch new products and build brand awareness with the help of our team of marketing, Create successful, big-picture strategies through sales and research professionals. 3 the implementation of best practices from companies recognized for their world-class safety • Do more with less. We will help you find innovative processes. and creative ways to market your products and solutions to our targeted audience in a way that Get updates about the newest personal makes sense for your business and your budget. 4 protective equipment and EHS-related products and services. Reach Safety Professionals With Your Message EHS TODAY TOTAL MONTHLY AUDIENCE* 475,294 75k 161k 57k MAGAZINE DESKTOP MOBILE 158k 24k ENEWSLETTER SOCIAL *Monthly Audience includes desktop & mobile visitors, total eNewsletter recipients, social networking followers, and app downloads as noted is publisher’s own data for the 6 month period January through June 2017. Magazine circulation quantity includes print and digital edition and is provided by the BPA Worldwide Brand Report for the 6 month period ended June 2017. 74% Safety Environmental TheirCompanies For InPurchasingProducts&Services Involved SubscribersAreToday 99.6% QualifiedEHS Of TheEntireBuyingTeam Coverage Comprehensive Brings TheMost EHS Today 62% Compliance OUR READER’SJOB RESPONSIBILITIES Training 56% Emergency 52% Response Occupational Health / Worker’s Compensation 51% Fire Protection 47% Industrial Hygiene 45% Ergonomics 44% Green 40% Tech. 40% Construction EHSToday.com Top Categories Most Read Articles • Generation Z and Millennials in the Workforce Photo Gallery Top • Safety • Eight Ways to Wellness in the Workplace Photo Gallery Trends • Construction • Finding the Root Causes of Accidents • PPE • The Top 10 Ways to Improve Safety Management • Health • Safety Incentive Programs What Works • Safety Leadership • Explosive ArcFlash Videos Video Gallery • Industrial Hygiene • Protective Footwear: Know When to Give Safety Shoes the Boot • Standards • Transitioning to a Trump Adminisration: What It Could Mean for the Depart- • Emergency Management ment of Labor and OSHA • Engagement is Key to Improving Safety Ergonomics and Wellness for Aging Workers Companies That Read THE COMPETITION* Silica Operation Business Confined Space Top Searched 134,200 site visits Keywords Forklift Safety Culture OH&S 111,800 Fall Protection ISHN 64,300 Ladder Safety Safety & Health 103,100 Ergonomics *Provided By TrafficEstimate.com Hand Safety EHS Today eNewsletters We routinely qualify our enewsletter subscribers by monitoring their open and click thru metrics to ensure our files are up to date with engaged and proactive subscribers. All new subscribers are 100% opt-in to make certain you reach a qualified audience every time. EHS Today EHS Management IH Insights Construction Safety Frequency: Twice Weekly Frequency: Monthly Frequency: Monthly Frequency: Monthly Subscribers: 72,500 Subscribers: 35,000 Subscribers: 38,100 Subscribers: 13,200 Open Rate: 25% Open Rate: 25% Open Rate: 17% Open Rate: 37% CTR: 6% CTR: 8% CTR: 4% CTR: 9.8% Construction 8.8% Professional Scientific 7.1% Chemical Mfg. 6.2% Fabricated Metal 6.2% Government/Public Admin 5.9% Other Misc. 5.4% Transportation Equipment Mfg. (inc. Automotive & Aerospace Mfg.) 4.2% Food Beverage 4.2% eNewsletter Machinery Mfg. 3.7% Clickthroughs Wholesale/Distributor 3.7% By Industry Utilities 3.4% 158,000+ EHS Today’s Safety Leadership Conference The Safety Leadership Conference is designed to share best safety practices with companies hoping to achieve world-class safety. It provides a two-day learning and networking experience showcasing special keynote speakers and breakout sessions across four learning tracks. High-level safety professionals are equipped with ideas they can take back to their facilities and implement to improve their operations and safety records. of attendees said the conference 95% met or exceeded their expectations said they would recommend 98% this conference to a colleague Read What Attendees Had To Say... of attendees said they will attend 99% next year’s conference “What interested me most was the opportunity to benchmark with the safest companies and best practices of attendees hold in the industry.” 91% manager or above titles Charles Peek - VP of Manufacturing, American Cast Iron Pipe Co. Past Attendee Titles Past Attending Companies “Every session that I attended was beneficial.” CEO Caterpillar Inc. Compliance & Safety Coordinator Clorox Steven Nauhaus - Safety Director, Packers Sanitation Services Corporate EHS Manager Dow Corning Corporation Corporate HR Manager General Mills Read What Sponsors Had To Say... Global Safety & Health Director G&W Electric Co. Director of Safety Honeywell International EH&S Director Milliken & Co. “We loved being part of the conference Operational Manager New York-Presbyterian Hospital and rank this show among the 2 or 3 best Plant Manager Robert Bosch LLC we’ve attended. We were able to make President Toyota significant new contacts and connect Regional HSE Manager W.W. Grainger, Inc. with companies that have great Safety Manager Procter & Gamble potential to be clients.” Senior Vice President Frito-Lay VP of Engineering Kimberly-Clark Kevin Smith - Findlay All Hazards VP of Manufacturing Lowe’s Companies, Inc. “This event exceeded my expectations and allowed for The EHS Today’s America’s Safest Companies award one-on-one discussions with direct recognizes companies who have achieved innovation and contacts responsible for overall strategic safety goals and have achieved injury and illness safety at their locations.” rates lower than average for their industries. The award is Chris Lange - Industrial Scientific given annually at the Safety Leadership Conference to multiple companies who meet the criteria. ehstoday.com Gain Maximum Brand Exposure ROS Banners ROS Top/Interscroller/Rich Media Top ( 728 x 90 pixels ) 728 x 90 pixels “Supersized” banner that appears at the top of the page, directly within the user’s view ROS TOP: $60 NET CPM ROS INTERSCROLLER: $60 CPM 300 x 250 pixels ROS RICH MEDIA TOP (“PUSHDOWN”): $110 CPM ROS Anchored Top Left/Right ( 300 x 250 pixels ) Powerful creative option for your campaign, giving you a highly promient position ROS ANCHORED TOP LEFT: $60 CPM ROS RIGHT: $60 CPM ROS Right/Rich Media Right ( 300 x 600 pixels ) Large format ad unit that is impactful and receives high click through rates ROS ANCHORED TOP LEFT: $90 CPM ROS RIGHT: $90 CPM Cost per thousand impressions calculation example: If you purchase 50,000 300 x 600 pixels impressions and your CPM is $120, then your campaign cost is 50 x 120 = $6,000 Materials must be submitted at least 7 business days prior to the scheduled run date. 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