PREMIERE ISSUE PREMIERE ISSUE

WINTER 2016/2017 WINTER 2016/2017 FALL 2016 FALL 2016

WANDERLUST ICONS CRAFT BEER GOOD EATS ICONS WANDERLUST CRAFT BEER GOOD EATS Icons Wanderlust Truck-to-Table Style Icons Wanderlust Truck-to-Table Style An adventurous road trip The sons of Robert August California is now a hops hub High-speed food delivery The sons of Robert August An adventurous road trip California is now a hops hub High-speed food delivery From the NBA to Rihanna, Insider tips from some OC’s talented Seven fashion pioneers From the NBA to Rihanna, Insider tips from some OC’s talented Seven fashion pioneers along California State Route 1 & Bruce Brown carry on of its own with the most craft services offer the luxury of & Bruce Brown carry on along California State Route 1 of its own with the most craft services offer the luxury of Stance has become a canvas of SoCal’s favorite chefs continue to move that have remained true Stance has become a canvas of SoCal’s favorite chefs continue to move that have remained true reveals hidden gems “The Endless Summer” spirit breweries in the nation time and affordability “The Endless Summer” spirit reveals hidden gems breweries in the nation time and affordability for artistic vision powder-covered resorts cuisine forward, off-road to their roots for artistic vision powder-covered resorts cuisine forward, off-road to their roots

PC_Cover_Fall2016-CAR.indd 4 9/13/16 4:50 PM PC_Cover_Fall2016-ICON.indd 4 9/13/16 4:51 PM PC_Cover_Stance.indd 4 11/29/16 4:41 PM PC2_Cover-SKI.indd 18 11/29/16 4:41 PM

FROM THE PUBLISHERS OF THE AWARD-WINNING & Magazine MAGAZINES

IN PARTNERSHIP WITH THE CALIFORNIA LIFESTYLE MAGAZINE

Pacific Coast Magazine celebrates the iconic coastal California lifestyle and its entrepreneurial and creative culture. Our readers have refined tastes and adventurous spirits. Sophisticated, yet laidback, they‘re immersed in the trendsetting California lifestyle everyday…so this magazine is not only for them, it’s about them. Every issue expresses what it’s like to live and work in one of the most spectacular places on the planet.

CIRCULATION AND DISTRIBUTION Published quarterly, Pacific Coast Magazine reaches the highest net earners in the most exclusive neighborhoods of coastal Southern California, stretching from Long Beach to San Clemente, with an average home value of $1.85 million.

Issues of Pacific Coast Magazine are distributed to all members of our exclusive mailing list, home delivered and mailed into select coastal communities, and available at events, select businesses and high visibility locations including private yacht clubs, country clubs and Sotheby’s offices in 63 countries.

100,000 COPIES DISTRIBUTED – MORE THAN 350,000 READERS PER ISSUE

ABOUT THE STANFIELD GROUP > Pacific Coast Magazine is made possible through a premier corporate sponsorship from HOM Sotheby’s International Realty and Stanfield Real Estate. Stanfield Real Estate specializes in all types of real estate throughout Southern California and has consistently been ranked as the #1 Team in Orange County and among the Top 10 in the nation by the Wall Street Journal. As one of the world’s top producing real estate organizations, Stanfield Real Estate is committed to providing not only the best real estate services, but also the greatest expertise and professional, personalized service to each and every client. > ABOUT HOM SOTHEBY’S INTERNATIONAL REALTY HOM> Sotheby’s International Realty is the exclusive coastal and desert Southern California representative of Sotheby’s International Realty, managing their business in the finer coastal markets of Southern California. The global platform of Sotheby’s > International Realty, combined with HOM Group’s local expertise and understanding of the region, affords clients with the best of local and international representation and exposure.

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] READER DEMOGRAPHICS & INTERESTS Pacific Coast Magazine readers own the finest homes in the most exclusive neighborhoods throughout Orange County’s and south LA county’s coastal communities. Our readers are well educated and interested in travel, entertainment, dining and food, art, outdoor sports, home decor and interior design, outdoor living area landscapes, and real estate market trends.

Average home value ...... $1.85 million Married ...... 56% Annual Household Income ...... $295,000 Female ...... 58% Average Household Net Worth ...... $2.65 million Male ...... 42% Any college ...... 96% Average Age ...... 46

Our readers charitable contributions index 241% higher than the national average They spend 211% more than the national average on household furnishings and operations Our readers spend 230% more than the national average on gifts and entertainment

“Affluent investors “Print readers are “A man who stops are heavy top spenders on home advertising to save print readers” remodeling and money, is like a man - IPSOS AFFLUENT SURVEY USA, 2015 decorating” who stops a clock - IPSOS AFFLUENT SURVEY USA, 2015 to save time.” - HENRY FORD

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] DIGITAL MARKETING & SOCIAL MEDIA OPPORTUNITIES Readers of Pacific Coast Magazine print edition are avid digital, social, and mobile users who engage with our content and advertisers on PacificCoastMagazine.com, through our monthly newsletter, and daily across our social media channels.

PacificCoastMagazine.com

COMBINED, THE DIGITAL AUDIENCE OF PACIFIC COAST MAGAZINE AND OUR PREMIERE CORPORATE PARTNERS INCLUDES... • 210,000+ Fan Page Likes on Facebook • 15,000+ opt-in emaiils • 14,000+ Followers on Instagram • 7,500+ Twitter Followers

Monthly Email Newsletter Social Media

DIGITAL ADVERTISING OPPORTUNITIES START AT $250/MONTH FOR PARTNERS ON SCHEDULES (ASK YOUR REP FOR MORE DETAILS)

80% of US social network Instagram is the fastest 91% of consumers users prefer to connect to brands growing social network in the U.S., check their email daily through Facebook 15.1% this year versus 3.1% —Source: ExactTarget —Source: State of Inbound Marketing for social as a whole. —Source: eMarketer

PACIFIC COAST MAGAZINE IS PUBLISHED BY FIREBRAND MEDIA LLC, AND MADE POSSIBLE THROUGH A PREMIERE CORPORATE SPONSORSHIP FROM HOM | SOTHEBY’S INTERNATIONAL REALTY AND STANFIELD REAL ESTATE

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] UNRIVALED DISTRIBUTION & AUDIENCE TARGETING > No regional publication can match our powerful distribution due to the strong partnership amongst HOM Sotheby’s International Realty, Stan- field Real Estate and Firebrand Media. Pacific Coast Magazine has hand selected its distribution of 100,000 printed copies per issue to reach the most desirable addresses in the most exclusive neighborhoods of coastal Orange and Southern Los Angeles Counties. Home delivery and select mailing will deliver 93% of these copies, with a small portion going to private yacht clubs, golf country clubs, and other high visibility locations, including Sotheby’s International offices in more than 63 countries.

REGIONAL PUBLICATION - COPIES PER ISSUE

100,000 PREMIERE ISSUE FALL 2016

LONG BEACH 90,000 SEAL BEACH

GOOD EATS HUNTINGTON BEACH CRAFT BEER High-speed food delivery ICONS California is now a hops hub services offer the luxury of time and affordability WANDERLUST The sons of Robert August of its own with the most craft 80,000 & Bruce Brown carry on breweries in the nation An adventurous road trip along California State Route 1 “The Endless Summer” spirit reveals hidden gems 9/13/16 4:50 PM

PC_Cover_Fall2016-CAR.indd 4 COSTA MESA

NEWPORT BEACH 70,000 LAGUNA BEACH

LAGUNA NIGUEL

60,000 MONARCH BEACH & DANA POINT

SAN CLEMENTE

50,000

40,000

30,000

20,000

10,000

Pacific Coast Orange Coast Coast Modern Luxury (OC) Locale 100,000 Copies 50,000 49,000 40,000 20,000 Avg Home Value Covering all OC, Scattered Only 53% mailed Smallest circulation, $1.85 mil not concentrated distribution, to home, majority spread throughout to prime coastal not mailed to gated of rest bulk LA, OC and SD areas communities dropped

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] TRENDSETTING PROFILES & FEATURES

WANDERLUST

SANTA BARBARA The New

MALIBU VENICE BEACH

LONG BEACH

HUNTINGTON BEACH NEWPORT BEACH

LAGUNA BEACH DANA POINT

SAN CLEMENTE

LUXURY RESORTS AND WORLD-CLASS RESTAURANTS ARE CHANGING THE LANDSCAPE OF LOS CABOS, MEXICO. BY STEVE ZEPEZAUER

A 10-DAY ROAD TRIP UP PACIFIC COAST HIGHWAY Make no mistake; there are still plenty of places to party in Cabo San Lucas. CAN TURN A DRIVE INTO AN ADVENTURE. For many years that was its calling card, with epitomical places such as Cabo Wabo Cantina, The Giggling Marlin and El Squid Roe, to name a few. But BY TERENCE LOOSE Cabo has matured from its adolescent days of upside-down tequila shots and two-for-one Jell-O shots, though you can still get those if you want. This mag- ical place at the southern tip of Baja, California has not only rebounded from ecently, my family planned a getaway to Santa Barbara and, like most, our a devastating hurricane in 2014 and years of negative publicity about Mexico goal was to drive up the coast in as few hours as possible, sights set solely on being unsafe for travelers—previous travel warnings about Mexico have ham- our destination. Then, a friend suggested we stop in Malibu. Another friend R pered tourism destinations despite the fact that these areas remained largely discovered my wife and I had lived here our entire lives and had never been to Venice safe—it is thriving and growing at an unprecedented pace. Beach. We had to check it out, she insisted. Yet another was shocked that we… We got the hint. After growing up in Southern California and sailing across the Pacifi c, we realized we had explored more of the world than we had our own backyard. So, we decided to brave 10 days in a car with a teenager and our Santa Barbara getaway became a spontaneous road trip. The drive up historic Pacifi c Coast Highway reminded us just how amazing our coastline is. Here are a few highlights.

Esperenza’s oceanfront amenities include two pools, restaurants and a coveted beach

44 PACIFIC COAST | FALL 2016 PACIFICCOASTMAGAZINE.COM 45 32 PACIFIC COAST | WINTER 2016/2017 PACIFICCOASTMAGAZINE.COM 33 Chad Mellon

WANDERLUST

FROM THE NBA TO RIHANNA, A SAN CLEMENTE SOCK COMPANY BECOMES A CANVAS FOR ARTISTIC VISION. BY STEVE BRAMUCCI

FORNIA LI L A IF C E

S C I T

Hi n  Y

N L

O

E

C I

Stance co-founders (from left to right): isrupt. It’s the word of the Taylor Shupe, Aaron decade for entrepreneurs. Slopes Hennings, Jeff Kearl How do we change the HERE ARE THE LATEST OFFERINGS AND INSIDER and John Wilson TIPS FROM SOME OF SOUTHERN CALIFORNIA’S game? What’s the best way to shake things up? Where FAVORITE POWDER-COVERED RESORTS. can we to topple ‘business as usual’? The idea is easy to recognize in tech—think Netfl ix shifting the way we watch TV, or Facebook revolutionizing communica- tion—but it can also apply to consumer goods. Just look at how Lululemon turned yoga pants into a global phenomenon. MOUNTAIN HIGH The leadership team of Stance kept all Only about an hour and a half from Orange County, Mountain High makes of this in mind while forming their com- for a convenient snow-packed day trip. Regular visitors will want to check pany. They were hunting for a consumer out a deal available from Mountain High and Snow Valley: The two have category to upend, seeking a script to partnered to offer season pass holders of one resort free skiing at the other, fl ip. That’s when they found hosiery. The for up to three nonholiday visits per season. Mountain High is made up of industry felt boring, vanilla and, above all, three resorts: West, East and North, with a total of 59 trails and 14 lifts. West old. The displays hadn’t changed in ages features technical runs and is open fi ve nights per week during peak season, and no single brand dominated the space. while East offers an alpine experience with It was a retail success powder keg—per- gladed tree skiing areas; thrill-seekers won’t BIG BEAR fectly primed and waiting for a spark. want to miss the Olympic Bowl, Southern Farther east, Big Bear Mountain Resorts encompasses Bear Mountain and Snow Summit. California’s longest, steepest bump run. Home to Southern California’s only half-pipes as well as its highest lift-served peak, BUILDING A BETTER SOCK While the majority of trails are designed located at 8,805 feet, Bear Mountain is an especially popular spot for snowboarders. The catalyst arrived in the form of Stance for advanced and intermediate skiers, North While there are plenty of challenges for riders with advanced skills, newcomers are co-founders Jeff Kearl, John Wilson, has 70 acres of beginner and family-oriented also welcome: The mountain features the region’s largest beginner area. Ryan Kingman, Taylor Shupe, and Aaron terrain. It’s also home to the 10-lane tubing Those who plan to ride and/or ski all season can experience more of the region Hennings. The crew was young, hungry, park, the biggest facility for that activity in with the Cali4nia Pass, which links Bear Mountain and Snow Summit with and full of big ideas—traits the hosiery Southern California.—Katherine Duncan Mammoth and June mountains. Now in its second year, the pass offers six months world hadn’t seen for decades. They set up of unlimited skiing and snowboarding with no blackout dates. —Katherine Duncan a base in San Clemente and hit the throt- tle with a dual focus. First, they wanted to build a better sock, a “hero product” that mattered to active people, much like PETER MORNING

56 PACIFIC COAST | WINTER 2016/2017 PACIFICCOASTMAGAZINE.COM 57 42 PACIFIC COAST | WINTER 2016/2017 PACIFICCOASTMAGAZINE.COM 43

After photographer Catherine THE PHOTOGRAPHER Gregory saw the movie “Wild,” Catherine Gregory had gotten into based on Cheryl Strayed’s book photography six years ago, while of the same name, hiking the dating a surfer who wanted pho- AN Pacifi c Crest Trail (PCT) intrigued tos of himself at Riviera Beach. her. Spanning 2,650 miles from Always interested in photography, Mexico to Canada, hikers cross she bought a Canon 7D and taught through the Anza-Borrego desert, herself how to shoot. Her photos the glaciers of the Sierra Nevadas began to run in Ghetto Juice, and volcanic peaks in the Cascade Surfi ng Magazine and Surfl ine. Range. Gregory, who lives in San Continuing to work her day job Clemente, decided that when she as a marketing director at a com- turned 50, she would take her cam- mercial lighting and electrical com- era, a backpack and head out on pany, she continued to sharpen her CLAN this four month journey of physical Catherine Gregory watching the sunrise from atop Granite Peak; photography skills. In 2015, she INSPIRED BY THE MOVIE “WILD,” A FAMILY challenge and self-discovery. ABOVE e crew at Foster Point dated a ski patrol member at Big HIKES THE PACIFIC CREST TRAIL. Unbeknownst to Gregory, her Bear and starting shooting inland. BRUCE BROWN AND ROBERT AUGUST’S DREAM TO niece, Christine Machado, was also interested in hiking the trail and “I spent three days in the June Lake area, and went off on my own BY CHRISTINE FUGATE, PHOTOS BY CATHERINE GREGORY EXPERIENCE A SUMMER THAT WOULD NEVER END IS BEING CARRIED had started a family hiking group on Facebook. Machado had already and shot all these beautiful mountain scenes.” Gregory says. “After FORWARD THROUGH THE NEXT GENERATION. recruited her mom, Gregory’s sister Jill Burkhardt, to join her. When that, I was pretty much hooked on spending time in the mountains Gregory saw the post, she decided to join the duo. Since no one could and shooting landscape.” BY DARRYL CADIENTE WITH DONALD NOSEK take four months off from their various jobs, the women decided to Throughout their adventures, Gregory has taken her camera, cap- become “PCT section hikers” and complete the trail with day hikes or turing not only the beautiful vistas, but also the important milestones overnighters. They agreed upon hiking the section together or sepa- in their journey. “I don’t know if I would ever get on trail without my The Endless Summer.” It’s an institution that California can rately, but each person had to complete every section. camera,” she says. “I want to document what we are doing in a beauti- call its own. Whether you surf or not, if you have lived in the “state for any period of time, you have no doubt crossed paths with its influence in some way. Its creation was a watershed moment and served as validation for a lifestyle that had been, up to that point, discounted. Bruce Brown, Robert August and Mike Hynson’s iconic proj- ect was a symbol of adventure, daring, the never-ending quest for beauty and the eternal promise of paradise. “The Endless Summer” is the little surf film whose global influence gave surf- ers everywhere an extra push to explore waves on every stretch of this planet. It did the same for young filmmakers. The surf and action sports industry, YouTube, GoPro and many others all owe some measure of gratitude to this pair of Southern California boys who followed their passion, inspired millions and realized their dreams. BRUCE BROWN A little over 50 years ago, as a young filmmaker with five surf movies under his belt, Bruce Brown made an observation and ran with it. When Brown was planning travel to Cape St. Francis, South Africa, for his next surf movie project, his travel agent noted that for $50 less, Brown could book a trip that would take him around the world. “Many surfers ride summer and winter, but the ultimate thing for most of us would be to have an endless summer of warm water and waves without the summer crowds of California,” Brown says. “The only way to do this is by traveling around the world, following the summer season as it moves around the globe.”

From left: Robert August, Bruce Brown, Tommy August and Sam August at Bruce Brown’s

home in Santa Barbara County, 2015. AUGUST SURF OF ROBERT ALL PHOTOS COURTESY

48 PACIFIC COAST | WINTER 2016/2017 PACIFICCOASTMAGAZINE.COM 49 38 PACIFIC COAST | FALL 2016 PACIFICCOASTMAGAZINE.COM 39

IN EACH ISSUE

n entrepreneurial industry marked by innovation, driven contributed all proceeds to four local nonprofi ts. Meanwhile, Ballast by passion, and deeply rooted in community, it makes Point celebrated its 20th anniversary with a homebrew competition at sense that craft breweries would become a bumper Del Mar racetrack. EACH ISSUE INCLUDES INFORMATION AND ARTICLES THAT A crop in California, the birthplace of so many fi rebrands. As market share continued to be snapped up by craft brewer- According to the Brewers Association, a national trade organization ies—some 23.4 percent of dollar sales according to American market that champions craft brewers, California—now a hops hub of its own, research company IRI Worldwide—major brewers took notice and with the most craft breweries in the nation—boasts 518 craft breweries in 2015, acquired at least 24 of them. Last November, when interna- that produce about 3.8 million barrels of craft beer annually, generat- tional producer Constellation Brands announced its acquisition of ing nearly $7 billion in sales. Ballast Point for $1 billion, it was the largest deal in craft beer history. EXPRESS THE ICONIC CALIFORNIA LIFESTYLE, INCLUDING: And brewers are getting more and more creative. Just this sum- But, regardless of whether you love lagers, don’t know your way mer, the new Unsung Brewing Co. in Anaheim launched a fl avorful around IPAs, or are an affi rmed afi cionado of ales, we submit to you brand centered around a made-up comic book universe where each this roundup of craft brewers who are artfully plying their trade in beer is represented by a character and backstory—like Buzzman, California. Although Anchor Brewing Co. in San Francisco and Sierra an American Mutant Ale. San Diego companies Stone Brewing and Nevada Brewing Co. in Chico are considered the wellspring of the Ballast Point Brewing and Spirits both just celebrated two decades of craft beer movement, since we at Pacifi c Coast call Orange County innovative brewing. In honor of the occasion, Stone Brewing staged home—and are feeling a provincial pride in our craft credentials— one of the largest craft beer festivals in the state, a charity event that we’ve placed our focus on the OC … and just a bit beyond. u Profiles & Features u Sporting Life SOCAL’S BUMPER CROP OF CRAFT BREWERIES CONTINUES TO GROW. BY CARRIE WILLIAMS u Travel & Entertainment u Home Design & Real Estate u Food & Drink u Fashion & Style u Arts & Culture

52Anaheim PACIFIC Brewery COAST | FALL 2016 PACIFICCOASTMAGAZINE.COM 53

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] ADVERTISING

PACIFIC COAST MAGAZINE RATES

SIZE 1X 4X FULL PAGE 4/C $6,500 $5,000 HALF PAGE 4/C $3,750 $2,750 1/3 PAGE 4/C $2,250 $1,750 OPENING SPREAD (2pgs) $16,250 $12,000 COVER 4 (BACK) $8,500 $7,000 COVER 3 $7,500 $6,000 BIND-IN PROMO CARD* $1,500 $1,200 POLYBAG INSERT* $4,250 $3,000

* Must also buy at least one FULL PAGE AD for BIND-IN CARD AD. The POLYBAG INSERT AD must be smaller than magazine size specs and less than 12 pages.

PUBLICATION & CLOSING DATES Pacific Coast Magazine is published quarterly.

SPRING 2017 FEBRUARY 13 Space closing and ad materials deadline MARCH 3 Available, in market

SUMMER 2017 MAY 15 Space closing and ad materials deadline JUNE 2 Available, in market

FALL 2017 AUGUST 14 Space closing and ad materials deadline SEPTEMBER 1 Available, in market

WINTER 2017 NOVEMBER 13 Space closing and ad materials deadline DECEMBER 1 Available, in market

For additional information, contact your Firebrand/Pacific Coast Magazine representative or: Denise Adams/Publisher [email protected] | ph.949.438.0522

PACIFIC COAST MAGAZINE IS PUBLISHED BY FIREBRAND MEDIA LLC, AND MADE POSSIBLE THROUGH A PREMIERE CORPORATE SPONSORSHIP FROM HOM | SOTHEBY’S INTERNATIONAL REALTY AND STANFIELD REAL ESTATE

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] PREMIERE ISSUE PREMIERE ISSUE

WINTER 2016/2017 WINTER 2016/2017 ADVERTISING SPECIFICATIONS FALL 2016 FALL 2016 This publication prints computer-to-plate. Printing: Web offset Bindin: Perfect bound Trim Size: 9” width x 10.875” depth

WANDERLUST ICONS CRAFT BEER GOOD EATS ICONS WANDERLUST CRAFT BEER GOOD EATS Icons Wanderlust Truck-to-Table Style Icons Wanderlust Truck-to-Table Style An adventurous road trip The sons of Robert August California is now a hops hub High-speed food delivery The sons of Robert August An adventurous road trip California is now a hops hub High-speed food delivery From the NBA to Rihanna, Insider tips from some OC’s talented Seven fashion pioneers From the NBA to Rihanna, Insider tips from some OC’s talented Seven fashion pioneers along California State Route 1 & Bruce Brown carry on of its own with the most craft services offer the luxury of & Bruce Brown carry on along California State Route 1 of its own with the most craft services offer the luxury of Stance has become a canvas of SoCal’s favorite chefs continue to move that have remained true Stance has become a canvas of SoCal’s favorite chefs continue to move that have remained true Line Screen / Density: 150 line / 300% maximum density reveals hidden gems “The Endless Summer” spirit breweries in the nation time and affordability “The Endless Summer” spirit reveals hidden gems breweries in the nation time and affordability for artistic vision powder-covered resorts cuisine forward, off-road to their roots for artistic vision powder-covered resorts cuisine forward, off-road to their roots

PC_Cover_Fall2016-CAR.indd 4 9/13/16 4:50 PM PC_Cover_Fall2016-ICON.indd 4 9/13/16 4:51 PM PC_Cover_Stance.indd 4 11/29/16 4:41 PM PC2_Cover-SKI.indd 18 11/29/16 4:41 PM

SPREAD TRIM: 18” X 10.875” FULL PAGE 1/2 PAGE 1/3 VERT. BLEED: 18.25” X 11.125” TRIM: TRIM: TRIM: LIVE AREA: 17.5” X 10.375” 9” X 10.875” 8” X 4.875” 2.5” X 9.875” BLEED: 9.25” X 11.125” LIVE AREA: 8.325” X 10.25”

Ad Dimensions: All live matter must be at least 0.25(1/4”) from the trim and a which may result in an undesirable color shift. We can’t be responsible for files minimum of 0.125(1/8”) bleed added to all sides. supplied in formats other than CMYK. Scaling, rotating or other image manipula- NOTE: All live matter must be at least 1/4” from the TRIM of the magazine. The tion must be done prior to placement in the page layout program. bleed size listed above is the page trim size with 1/8” minimum bleed added to all PDFs: PDF x1a files are acceptable only if they meet size, color and resolution sides. It is not the trim size. Make sure that copy does not run into the gutter on requirements as detailed in the Images section above. two-page spread ads. Proofs: For color-sensitive materials, a proof created to SWOP specifications is Prepress Guidelines: Pacific Coast Magazine is a Macintosh format Computer required. Ink jet and laser prints are acceptable for content only. We will not be to Plate (CTP) environment, AdobeInDesign is the primary page layout program responsible for color shifts on press if no approved color proof has been supplied. used. PDF/X1-a and Macintosh-formatted InDesign documents are the preferred material formats. Your files will pass through a preflight operation to confirm all FTP Site Information email or call: elements are present and correct. If there are problems, we will contact you and [email protected], 949-715-4100 work to resolve them (with applicable charges). To minimize problems, please read and follow the guidelines below. AD SUBMISSION: Please send or email materials and direct questions to the Digital file requirements: We accept the following native file formats: Adobe following: InDesign (preferred) *Adobe Photoshop and *Adobe Illustrator. You must package or collect all support files including fonts. Do not apply style attributes to fonts. PACIFIC COAST MAGAZINE c/o Firebrand Media, LLC Use only standard Adobe fonts in PC-created documents. Convert all PMS spot Attn: Tina Leydecker colors used in any application to CMYK. 385 Second Street, Laguna Beach, CA 92651 Images: All images must be submitted (grayscale or CMYK) as native Photoshop Phone: 949-715-4100 PSD, EPS or TIF at 300 dpi. (Images supplied at lower resolution will result in an Fax: 949-715-4106 inferior print quality that will not be the publisher’s responsibility.) Any images [email protected] supplied as RGB, index, lab or containing color profiles will be converted to CMYK,

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected] FIREBRAND PORTFOLIO

FIREBRAND MEDIA PUBLISHES A WIDE PORTFOLIO OF PRODUCTS, INCLUDING: l Montage Magazine: The international in-room print publication and digital l Bespoke Concierge Magazine: Regional luxury travel publication magazine for Montage Hotels & Resorts in top hotel rooms and concierge desks in major US cities l Omni Escapes Magazine: The in-room print publication and digital blogging l Pacific Coast Magazine: 100,000+ circulation regional publication for 60+ Omni Hotels & Resorts nationwide celebrating the iconic California lifestyle and culture l Meritage Collection Magazine: Official in-room print magazine and digital l Laguna Beach & Newport Beach Magazines: Award-winning city content publishers for this award-winning luxury hotel collection publications for Laguna Beach, CA and Newport Beach, CA l Sea Island Life Magazine: In-room print magazine publishers for the l OCinSite.com: A coastal Orange County lifestyle portal iconic Sea Island Resort l Laguna Beach & Newport Beach Independents: The weekly newspapers of l Salamander Magazine: The in-room publication for Southeast luxury choice for Laguna Beach & Newport Beach destinations of The Salamander Hotels & Resorts l Coastal Real Estate Guide: Weekly guide reaching more l Evans Hotel Magazine: In-room print publishers for the Sand Diego than 180,000 affluent readers in select Orange County based Evans Hotel Group coastal neighborhoods

385 SECOND STREET, LAGUNA BEACH, CA 92651 | 949-715-4100 | [email protected]