Media Kit 2017
Meander-the-World.com [email protected] About us
Meander the World is an adventure travel blog with a focus on unique experiences that capture the culture and landscapes of each individual destination. With over 30,000 followers and listed multiple times as one of the top travel blogs to follow, Meander the World is an established voice in the outdoor lifestyle market.
Collaborations are designed to highlight the extraordinary, with storytelling crafted to fit the brand.
Through photos and words, our goal is to inspire people to enjoy and explore the world we live in.
Meander-the-World.com [email protected] What we stand for
Sustainable travel
Years of travel have taught us that an exotic escape can take place in your own backyard but that by exploring the world around you, you will ultimately become richer through experiences. By embarking on human powered adventures, we highlight natural beauty around the globe and promote respect for the wild. Strong women and men in the outdoors
Meander the World is run by a young couple that aims to promote people to get outside. You won’t see any duck faced selfies or flexing bathroom shots, instead Meander aims to promote strong role models capable of climbing mountains, kayaking into the wilderness, biking for weeks and travelling the world. Life outside the box
After over a decade of continuous travel with multiple around the world trips, Meander the World promotes a life outside the normal ‘plan’. Whether encouraging the weekend warrior to do more, the backpacker to go further, or the person on the couch to just get outside, Meander’s goal is to encourage others to enjoy life to its fullest and challenge themselves every day.
Meander-the-World.com [email protected] Our reach and demographics
30,000+ 1200+ 4000+ Instagram followers Facebook fans Unique monthly visitors
49-69% Female Aged 25-34 North American Web vs Facebook %’s 33% of followers 55% Canada, 30% US
Meander-the-World.com [email protected] Case Studies of Canada-based Adventures
Biking with Kayaks: To Alberta and back
In the summer of 2015, Meander the World embarked on a six week, 2500km journey across British Columbia through the Albertan Rockies pulling Oru Kayaks.
During the trip, real time storytelling took place on Instagram. Before the trip was complete, 48 images were produced totalling in over 30,000 likes, comments and shares on Instagram in the first six weeks.
After the trip, a photo essay was published with Matador Network (online travel magazine with 9 million unique visitors per month) as well as The Outbound Collective (a community of over 650,000 adventurers). In nationally distributed magazines, a full page feature with photos and words from the trip appeared in Adventure Kayak.
Meander-the-World.com [email protected] #ExplorePEI with Matador Network
In June 2015, Rachel spent 4 days touring PEI on assignment with an adventurous road trip across the province.
During the trip, real time storytelling took place on Facebook, Twitter and Instagram – resulting in 15 unique and compelling images that had over 5000 likes, shares and comments on Instagram alone.
Following the trip, five posts were created with over 10000 views as well as 3000 likes, shares and comments on social media in the first four weeks.
Meander-the-World.com [email protected] Bike and Kayak BC to Alaska
In 2016, Meander the World teamed up with several outdoor brands and service providers to highlight the wild coast of British Columbia and Southeast Alaska by cycling and kayaking from Vancouver, BC to Whitehorse, YT.
Over the course of the two month expedition, nearly 60 unique images were shared on Instagram, garnering over 17,000 likes on @meandertheworld’s feed (not including the countless external influential feeds which reposted images).
Following the expedition, original posts about the trip have appeared in print such as a two page spread with Paddling Magazine, and online with a feature on Matador Network (over 9 million unique monthly visitors) and multiple posts in the Outbound Collective (over 500,000 subscribers and nearly 700,000 social media followers).
Meander-the-World.com [email protected] Brands we’ve worked with
Meander-the-World.com [email protected] Contact us
Let’s get to know each other.
Meander the World would be honoured to speak with you about your brand and vision.
Please email Rachel at [email protected] and visit our links for examples of our work.
www.meander-the-world.com/press
www.instagram.com/meandertheworld
www.facebook.com/meandertheworld
www.twitter.com/meandertheworld
Meander-the-World.com [email protected]