Country Update BILLBOARD.COM/NEWSLETTERS OCTOBER 12, 2020 | PAGE 1 OF 21 INSIDE BILLBOARD COUNTRY UPDATE
[email protected] Parton’s Chart Country’s New Kids Are Back On ‘Holly’-Day >page 4 The Block, And Headed To Radio Altadena Tweaks The COVID-19 quarantine for new country artists at radio ap- “Most stations seemed to tighten up, play big hit records Artist Development pears to be over. from the recent past and also uptempo, fun records that were >page 11 When the coronavirus led many Americans to self-isolate and current singles by superstars,” says Universal Music Group change the way they work, the genre’s labels placed an informal Nashville executive vp promotion Royce Risser. “The majority moratorium on introducing brand-new acts to broadcasters. of programmers felt that radio’s best strategy was to be an But the handcuffs are now off. Two of the top three of the titles escape for those who were stuck at home. If they jumped in Quartz Hill’s debuting on the Country Airplay chart dated Oct. 17 — Elvie the car, it was probably a good thing to listen to radio and just, First Hirings Shane’s “My Boy” (No. 56) and for a moment, forget about what >page 11 Larry Fleet’s “Where I Find they were seeing on television God” (No. 58) — are by artists in their homes. In that period of being worked to AM/FM radio time, hearing big hit songs from for the first time. your favorite artists was more CMT Video Finalists Likewise, TikTok phenom important than ever.