Jamie Adams Chief Revenue Officer Scorpion Valencia, CA Howard Alexander VP Enterprise Sales

Total Page:16

File Type:pdf, Size:1020Kb

Jamie Adams Chief Revenue Officer Scorpion Valencia, CA Howard Alexander VP Enterprise Sales BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Jamie Adams Howard Alexander John Allan Chief Revenue Officer VP Enterprise Sales - NorthEast Chief Executive Officer Scorpion DatabaseUSA Sensis Valencia, CA Omaha, NE Melbourne, AUST Melissa Andringa Michael Anhuth Rui Assunção Director Platform Reseller Sr. Product Manager, SEO CCO xAd, Inc. DexMedia Ndrive Navigation Systems SA New York, NY Greenwood village, CO Leça do Balio, Shawn Baird Cody Baird Joshua Baker VP President Videographer milkmen milkmen Vendasta Austin, TX Austin, TX Saskatoon, Canada Greg Barr Jay Bean Grace Beauseigneur Managing Editor CEO CMO American City Business FreshLime buzzmark Journals Alpine, UT Arlington, VA Austin, TX Celia Bell Kelly Benish Yann Besancon Business Certified Mentor; VP VP of Business Development Sales Director Community Development BIA Kelsey Acquisio SCORE Charlotte, NC Brossard, CANADA Austin, TX Jeff Biesman Julien Billot Erin Bittner VP Customer Acquisition & CEO Digital Media Account Retention YPG Manager YP, LLC Verdun, Canada Soleo Denver, CO Victor, NY Michael Boersen Mike Boland Caitlin Boodro Chief Executive Officer Chief Analyst & VP Assoc. Strategy and Decision Yellow Pages Group Limited BIA/Kelsey Support Auckland, San Francisco, CA Constant Contact Waltham, MA BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Randall Bourgeois Ron Braunfeld Colleen Brewer Director, Marketing and Lead VP business development President, Founder Generation Practice pingup Brewer & Co. Whitepages Boston, MA Austin, TX Seattle, WA Cody Brooks Melissa Bryan Todd Bryson Digital Marketing Director BD & Product Partnerships Dir Research & Development Rescue Cell Phone Yodle Advice Local Dallas, TX New York, NY McKinney, TX Jim Buckley Tommy Buono Thomas Buono Director, Digital Product Manager CEO Strategy BIA/Kelsey BIA Kelsey/BIA Capital Cox Target Media / Valpak Chantilly, VA Strategies Saint Petersburg, FL Chantilly, VA Emily Burdette Nick Burgoyne Georg Burtscher Austin, TX Business Development CEO Sales & Marketing VOL.AT YP Russmedia Digital GmbH Denver, CO Schwarzach, Vorarlberg Costantino Caroppo Abid Chaudhry Maggie Chow Chief Corporate Development Senior Analyst Partner Manager Officer BIA/Kelsey Yahoo axélero Los Angeles, CA New York, NY Milano, ITALY Tara Cicirelli Tom Coleman Bernadette Coleman Director, Digital Strategies CFO CEO McClatchy Advice Local Advice Local Miami, FL McKinney, TX McKinney, TX Kelly Cooper Peter Cox Brendan Daly Marketing Campaign Business Development Head of Business Manager Staples, Inc Development Moz Framingham, MA Goodzer Seattle, WA Reston, VA BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Jim D'Arcangelo April Dauzat Josh Davies SVP, Marketing Business Development Digital Product Innovation Booker Manager Director New York, NY Tru Measure hibu Highlands Ranch, CO Cedar Rapids, IA Jeanette DeHay Chris Deianni Terry Delisa Product Manager Exec. Director Business Senior Business Development OutboundEngine Development Director Austin, TX YP KBM Group San Francisco, CA Louisville, CO Florian Dietrich Tyler Donahue Pete Donlan Business Development Sr Manager, Business CEO TIMIFY Development SuperMedia Group München, Bayern Yext Mornington, Victoria New York, NY Paul Donlan Travis Douglas Jason Dove SVP International Partnerships Data Products Manager SVP of Sales & Marketing uberall Acxiom SocialCentiv Berlin, Germany Little Rock, Arkansas Richardson, TX Rick Ducey Davey Duyk Lorren Elkins Managing Director VP of Sales Agent/Consultant BIA/Kelsey Advice Local Camilyo Chantilly, VA McKinney, TX Stamfod, CT Sam Espinosa Perry Evans Amanda Fayer SVP, Sales & Marketing CEO Events Manager Next Caller Closely Inc. Verve New York, NY Denver, CO New York, NY David Federhen Drew Fleming Abby Fox Founder SVP - Brand and Customer Director of Reseller uberall Experience Development Berlin, Germany BuzzBoard Tru Measure San Francisco, CA Henderson, Colorado BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Jefre Futch Todd Galloway Raul Garcia SVP, Business Development Corporate Director of Producer Booker Software Research Media Distribution Solutions New York, NY Raycom Media Plano, TX Montgomery, Alabama Rob Garner Greg Garrick David Geller Executive Director CMO CEO The Digital Career Center UpSnap Spryly, Inc. Richardson, TX The Woodlands, TX Sammamish, WA, WA Theresa Gerard Mark Giannini Ben Gibson Account Executive Chief Operating Officer Global Managing Director Acxiom BIA/Kelsey AdMax Local Conway, Arkansas Chantilly, VA Los Angeles, CA Ohad Golan Mark Gorman Ray Green VP Sales CEO VP, Publisher Operations Camilyo Matrix Solutions Verve Tel Aviv, Israel Pittsburgh, PA Carlsbad, CA Elina Greenstein Julie Grondin Amedeo Guffanti Senior Partner Developer Product Marketing Manager Founder xAd AffinityX GotU New York, NY Elgin, IL London, UK Aksh Gupta Raphael P. Haddock Nicole Hampton CEO Co-founder Director, Digital Product Occasion RareVR Strategy Chicago, IL New York, NY Cox Target Media / Valpak Saint Petersburg, FL Daniella Harkins Paul Harrison Jay Hawkinson VP, Marketing CTO SVP Client Success Verve Simpli.fi Sim Partners New York, NY Fort Worth, TX Chicago, IL BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Gordon Henry Brad Herman Brenda Hetrick Dex Media Chief Business Development Chief Revenue Officer Chief Marketing Officer Officer Matrix Solutions Dallas, TX Verve Pittsburgh, PA Bethesda, MD Steve Hibberd Randy Hoosline Nick Hopkins CEO & Co-Founder Sr Account Director, Bulk AVP-Digital Product Tiger Pistol Update Management Austin, TX Infogroup Data Licensing hibu Papillion, NE King of Prussia, PA Casey Horton Florian Huebner Charity Huff VP Founder Founder, GM Verve Mobile uberall Tru Measure Carlsbad, CA Berlin, Germany Highlands Ranch, CO Jimmy Hunt Cody Hunter Peter Hutto VP of Sales and Marketing Exec. Dir, Business Managing Partner Media Distribution Solutions Development Three Things Consulting Plano, TX Deluxe Corporation South Pasadena, CA Shoreview, MN Dr. Shiva Izaddoust Kevin Jasper Brandi Johansen Owner and Dentist CEO Product Director South Park Family Dental hibu Acxiom San Antonio, TX Cedar Rapids, IA Little Rock, Arkansas Gregg Johnson Timothy Johnson Adam Jones Managing Director President Brand Development Business Development BIA Capital Strategies FranConnect Google Inc. Chantilly, VA carlsbad, CA Mountain View, CA Jeremy Kagan Melanie Kalemba Nanci Karas CEO & Co-founder SVP, Global Sales & Channel Exec. Director - Conferences Pricing Engine Bigcommerce BIA/Kelsey New York, NY New York, NY North Brunswick, NJ BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Warren Kay Alan Keller Patrick Khajehtoorian VP Media Group Chief Revenue Officer Product Manager Under Armour Duda Deluxe Corporation Baltimore, MD Palo Alto, CA San Francisco, CA Brad Kime Brendan King Benn Kireker SVP Business Development CEO Director, Business Signpost Vendasta Development New York, NY Saskatoon, CANADA Textbroker International New York, NY Kristen Kramer Martin Kristiseter Nancy Lane Marketing Manager VP, Mobile Solutions President Soleo Communications Marketron Local Media Association Victor, NY Denver, CO Chicago, IL Thomas Lang Diana Lasinska Charles Laughlin CMO Marketing SVP & Senior Analyst Timify GotU BIA/Kelsey Munich, Germany London, UK Highland Park, IL Joe Lazure Melissa Lee Todd Leeloy Vice President, Bulk Update Marketing VP-Digital Infogroup Data Licensing GotU hibu Papillion, NE London, UK Cedar Rapids, IA George Leith Kimberli Lewis Justin Liles Vice President, Sales General Manager Chief Product Officer Vendasta SIINDA Advice Local Saskatoon, Canada Thalwil, Zürich McKinney, TX David Little Chris Liu Jiake Liu VP of Corporate Media Sales Business Development Mgr CEO & Services Yext ProspectWise Comporium New York, NY Santa Monica, CA Rock Hill, SC BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Stacey London MacKenzie Lovings Richard Lumsden Vice President of Strategic VP, Marketing Vice President Partnerships BIA/Kelsey SinglePlatform Textbroker International Chantilly, VA New York, NY New York, NY Thomas Maguire Reyli Maldonado Matt Matergia Sales Executive CEO Business Development Acquisio Infopaginas Mono Solutions Brossard, Canada Guaynabo, PR Denver, CO Celine Matthiessen Shannon McBride Johnna McCooey VP Analysis & Insights Senior Director, Platforms VP of Digital Media BIA/Kelsey Simpli.fi Soleo Communications The colony, TX Fort Worth, TX Victor, NY Lee McNiel Jeremy Mims James Moore CEO Founder & Chief Strategy CRO ReviewPush Officer Simpli.fi Austin, TX OwnLocal Fort Worth, TX Austin, TX Dana Morgan Kate Morgan Laure Muller Strategic Partner Manager SNR Director Brand, PR, PMO Director Google Communications Relevant Ads Austin, TX Booker Software Fountain Valley, CA New York, NY Peter Newton John Nofs Travis Norris President EVP BUSINESS DEVELOPMENT Senior Account Executive Propel Marketing RESTAURANT.COM Acxiom Fairport, NY TROY, MI Little Rock, Arkansas Sara Oberst Mike Orren Eric Owen VP, Marketing President CEO Manta Speakeasy Mono Solutions Columbus, OH Dallas, TX Denver, CO BIA/Kelsey ENGAGE ATTENDEE LIST as of Thursday, 5/12/16 Lorenzo Pireddu Neal Polachek Scott Pompe Sales Director Board Advisor Vice President, Advertising GotU BuzzBoard Austin American Statesman London, UK San Francisco, CA Austin, TX Tom Price Mike Pycha Corey Quinn Director of Partners/Sales VP/ Executive Director Chief Marketing Officer Boostability Neustar/Localeze Scorpion Lehi, UT McLean, VA Valencia, CA Mitch Ratcliffe Mark Richard
Recommended publications
  • Andrew Filev Founder & Chief Executive Officer
    ​www.wrike.com Andrew Filev Founder & Chief Executive Officer Andrew founded Wrike in 2006 after realizing the challenges organizations faced in scaling due to the limitations of collaborating through email and spreadsheets. His vision became to provide modern work teams with collaboration tools that make them more productive than they thought possible. Since its inception, Andrew has led Wrike from budding startup to one of the fastest growing providers of collaboration and project management solutions. Under his leadership, the company has been consistently recognized for its excellent product, tremendous growth and top-rated work environment. In 2017, Wrike was named one of the fastest growing tech companies in North America by Deloitte for the third straight year and was also tabbed a top workplace by the Bay Area News Group for the third consecutive year. In 2016, the company was named a leader in Enterprise Collaborative Work Management by Forrester Research. As a business leader, Andrew's insights on entrepreneurship, productivity and the future of work have been featured in leading business publications including Forbes, Entrepreneur, Inc Magazine and The New York Times. He also an accomplished speaker, having led talks at numerous business and tech conferences including the Project Management Institute Global Conference, Web Summit, CeBIT and Montgomery Summit. Barrett Foster Chief Revenue Officer Barrett drives revenue generation, managing Wrike's sales force and governing sales strategy and execution. He collaborates with Wrike’s marketing and customer success teams to ensure sales processes are optimized for scalable, repeatable revenue. Prior to joining Wrike, Barrett led global sales for BrightEdge, where he continuously scaled and evolved revenue strategies in response to the explosion of growth in their market.
    [Show full text]
  • EMEA FS Weatherbys
    Snapshot of key global Commercial, Digital & Marketing appointments October 2016 - January 2017 Americas FS and is on the board for Charter Communications. ran digital transformation and technology. He replaces Miguel Angel Rodriguez-Sola who joins technology John Donovan is appointed CEO of Bizfi. The Americas Non-FS company in Spain. payments veteran has previously spent 20 years with David Godsman becomes Chief Digital Marketing Josephine Verine becomes Marketing COO of MasterCard and co-founded Lending Club. Officer at Coca Cola. Formerly he was at Bank of America Lombard Odier. She was formerly at Chanel where Fabio Fontainha becomes Head of Consumer where he was SVP, Head of Emerging Payments & she was MD of Haute Couture. She will be based in Banking for the Association of Southeast Asian Nations Commerce. Geneva. (ASEAN) region of Citigroup. Formerly he was Head of Rob Roy becomes Chief Digital Officer at Sprint. Marc Graveney becomes Chief Digital Officer at Citi's Consumer and Commercial banking business in Formerly he was at Comcast where he was SVP - Digital London & Capital. Formerly he was at MBA IT where Latin America. Revenue. he was CTO and Head of IT roles. Jennifer Wilson becomes Chief Digital Officer at Atif Rafiq becomes SVP President IT and Chief Anita Kimber becomes Director of Channel Hancock Whitney Bank. She was formerly at BBVA Digital Officer (CDO) at Volvo Cars. Formerly he was at Development & Innovation at Nationwide. Formerly she Compass where she was EVP - Multi Channel Planning & McDonald's where he was Chief Digital Officer. He was at EY. Administration. replaces Klas Bendrik who will assist with the transition Steve Zuanella becomes Chief Digital Officer at RSA.
    [Show full text]
  • In Addition to Making New Contacts, I've Learned a Lot
    2017 CHIEF SALES EXECUTIVE ANNUAL FORUM AT THE MONARCH BEACH RESORT, DANA POINT, CA NOVEMBER 8-10 Alexander Group’s Annual Forum ties together the leadership, strategy and operations themes of the other 2017 Chief Sales Executive (CSE) Forum events into a single conference. Our theme, “Go-To-Customer Mandate: Align Finding ways to deliver the right messages to the Resources. Unlock Revenue,” builds on two basic right customers is the Go-To-Customer Mandate. premises: It means translating marketing strategy into impactful sales action. This is what successful sales • Markets don’t buy anything, customers do organizations do well. But getting it right is not • Growth depends on finding customers who value easy. It demands answers to three crucial questions. what you sell GO-TO-CUSTOMER MANDATE Product Marketing Sales Service Development CUSTOMERS MESSAGES RESOURCES Strategy Action Delivery Strategy Who and where What do customers What mix of jobs is are they? care about? needed to persuade and serve them? Sales leaders bring their go-to-customer mandate misaligned product messages into compelling to life by aligning historically disconnected customer value with improved outcomes. resources (Sales Operations, Field & Product Marketing, Partners, Service, Outside Sales, All while enabling a sales organization that can and Inside Sales). Collectively, they forge a new target the right resources to deliver the right value breed of precision team that can transform tired, to the right customer. “ In addition to making new contacts, I’ve learned a lot I didn’t know before, and I’ve been given a lot to think about to take back to my company.
    [Show full text]
  • Adobe Appoints Anil Chakravarthy As Executive Vice President and General Manager of Its Digital Experience Business
    Public Relations Contact Stefan Offermann Adobe 408-536-4023 [email protected] Investor Relations Contact Mike Saviage Adobe 408-536-4416 [email protected] FOR IMMEDIATE RELEASE Adobe Appoints Anil Chakravarthy as Executive Vice President and General Manager of Its Digital Experience Business Accomplished Enterprise Executive to Lead Adobe’s Digital Experience Business SAN JOSE, Calif. — Jan. 7, 2020 — Adobe (Nasdaq:ADBE) today announced the appointment of Anil Chakravarthy as executive vice president and general manager, Digital Experience. In this role, Chakravarthy will lead Adobe’s Digital Experience business, reporting directly to Adobe president and CEO Shantanu Narayen. In the experience economy, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for data and insights, content and personalization, customer journey management, commerce and advertising, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform—the foundation of Adobe Experience Cloud—is the industry’s first purpose-built CXM platform, enabling personalized customer experiences in real-time at scale. By delivering generational technology platforms, launching innovative new services and introducing enhancements to its market- leading applications, Adobe Experience Cloud targets an addressable market that Adobe estimates to be approximately $84 billion by 2022. “We’re delighted to welcome Anil Chakravarthy
    [Show full text]
  • Speaker Bios (406.56
    Bios Laura Brett and writing and reporting honors from the Society of Professional Journalists and the Laura Brett is a staff attorney at the National Associated Press. He recently conducted Advertising Division of the Advertising Self- a study that focused on credibility in brand Regulatory Council, which is part of the journalism, published by Journalism and Council of Better Business Bureaus. Since Mass Communication Quarterly, for which she joined NAD in April 2012, Ms. Brett he received the University of Alabama’s has handled a variety of cases involving Outstanding Research award in 2013. advertising in potentially deceptive formats, reviewing the adequacy of disclosures in digital formats, including native advertising. Michelle De Mooy Ms. Brett’s article, “Publishers − And Michelle De Mooy is Senior Associate for Marketers − Must Meet Ethical Standards in National Priorities with Consumer Action, Native Advertising: Both Have Responsibility a national nonprofit that empowers under- to Ensure Consumers Aren’t Deceived” was represented consumers to assert their rights published in Advertising Age in June 2013. in the marketplace and prosper financially. Previously, Ms. Brett specialized in litigation Her work focuses primarily on enhancing matters in her own private practice and at consumer privacy online by advancing pro- Willkie Farr & Gallagher. consumer policy and legislation, and by building dialogue between industry and Jamie Cole other stakeholders to create innovative technology solutions. Ms. De Mooy sits on Jamie Cole is Creative Director for the advisory board of the Washington, D.C.- Advanced Content/Red Barn Media Group in based think tank, the Future of Privacy Forum. Birmingham, Alabama. He is a 20-year media She also has prior experience in managing veteran with extensive experience in custom corporate communications, brand advertising, publishing and brand journalism.
    [Show full text]
  • Presenting Bank Sponsor Signature Sponsor Gold Sponsors
    CO-HOSTS PRESENTING BANK SPONSOR SIGNATURE SPONSOR GOLD SPONSORS GOLD SPONSORS (Continued) SILVER SPONSORS CONTRIBUTING SPONSORS PARTICIPATING HOSTS HR Virginia, Virginia SHRM State Council Virginia Association of School Superintendents Virginia Association of Elementary School Principals Virginia Association for Career and Technical Education Virginia Early Childhood Foundation Virginia Foundation for Independent Colleges Virginia School Boards Association AGENDA WELCOME & OPENING REMARKS 9:30 AM Barry DuVal, President & CEO, Virginia Chamber of Commerce Paige Clay, Senior Partner, Mercer and Chair, Virginia Chamber of Commerce Board of Directors 9:35 AM SPECIAL ANNOUNCEMENT: PARTNERSHIP WITH STATE COUNCIL OF HIGHER EDUCATION FOR VIRGINIA (SCHEV) Barry DuVal 9:40 - KEYNOTE REMARKS 9:55 AM Dave Henderson, President, United States Operations, Commercial & State Government, CGI Introduced by: :Aaron Mathes, Vice President and Richmond Metro Leader, CGI 9:55 - PANEL DISCUSSION - CREATING DIVERSE PATHWAYS FOR IN DEMAND CAREERS 10:35 AM Moderated by: Peter Blake, Director, State Council of Higher Education for Virginia Panelists: Makola Abdullah, Ph.D. President, Virginia State University John Downey Ph.D., President, Blue Ridge Community College The Honorable Siobhan Dunnavant, Senate of Virginia 10:35 - PANEL DISCUSSION - TALENT DEVELOPMENT AND ITS IMPACT ON VIRGINIA'S ECONOMY 11:15 AM Moderated by: Stephen Moret, President & CEO, Virginia Economic Development Partnership Panelists: Greg Gartland, Chief Product Officer, S&P Global Glenn Youngkin, Chairman and Co-Founder, Virginia Ready Michel Zajur, President & CEO, Virginia Hispanic Chamber of Commerce 11:15 AM SPECIAL REMARKS J.D. Myers, II Senior Vice President & Virginia Region Manager, Cox Communications 11:20 AM - PANEL DISCUSSION - IMPROVING ACCESS AND EQUITY IN VIRGINIA EDUCATION 12:00 PM Moderated by: Maria Tedesco, President, Atlantic Union Bank Panelists: Dr.
    [Show full text]
  • The Book of AI Trends 2021
    Customers always come first, regardless of technology Overview Artificial intelligence is constantly evolving and gaining a lot of prominence across industry verticals. The challenges brought on by the COVID-19 crisis has further accelerated the adoption of AI across companies, both big and small. To understand the current state of artificial intelligence and know what this emerging technology means to industry leaders, we reached out to 100+ industry experts for their AI Rohit Maheshwari, predictions for 2021. We consolidated their insights to create this eBook of AI trends Head of Products and Strategy 2021 that covers: CrunchMetrics ✓ The top predictions for the application of AI in 2021 ✓ The main roadblocks faced when it comes to AI adoption ✓ Tips and suggestions for firms on the path of AI adoption Artificial intelligence is constantly evolving We hope you enjoy reading this eBook and find the forecasts helpful in understanding the business implications of AI, especially in the new year. AI will become part of everything, and you'll hardly notice. By the time we hit 2022, AI will finally have entered the mainstream. The pandemic introduced countless new digital touchpoints for B2C and B2B Marco Casalaina, companies alike, which means there's more data than ever before. SVP of Product Management Businesses and consumers will have more of an understanding of what and GM of Einstein, Salesforce AI can do to reduce human errors, create more intelligent experiences, and generally make people's lives easier. This is where AI shines, and why it is here to stay as the unifying force behind all key technology advances serving employees and customers.
    [Show full text]
  • Versus Systems Appoints David Spiegel to Its Advisory Board Versus Tabs Senior Sales Executive from Buzzfeed, Vox, to Join Ad Sales Team
    6701 Center Drive West, Suite 480 Los Angeles, CA 90045 WWW.VERSUSSYSTEMS.COM Versus Systems Appoints David Spiegel to its Advisory Board Versus tabs senior sales executive from Buzzfeed, Vox, to join ad sales team LOS ANGELES, August 21, 2020 -- Versus Systems, Inc. (Versus) (CSE:VS) (OTCQB:VRSSF) (FRANKFURT:BMVA) has appointed David Spiegel to its advisory board effective August 1, 2020. Spiegel is a dynamic executive with an extensive track record of developing and implementing unique and effective marketing programs for a wide range of media enterprises and their partners. He has spent the past decade in leadership positions at some of the most well-regarded publishers. In Spiegel’s most recent role as head of sales at New York Media (publisher of New York magazine), he led a complete business transformation, enabling the merger with Vox Media, where he served as vice president of sales. Prior to New York Media, Spiegel was the chief revenue officer at Inverse, a tech and science publisher of content targeted to Generation Z that was acquired by Bustle Digital Group. He was also the senior vice president of sales and brand strategy for CNN's “Great Big Story,” online column, helping to launch the brand and build its monetization strategy and team. Earlier in his career, Spiegel was a founding member of BuzzFeed’s sales team and held leadership roles during his tenure there, including vice president of brand strategy and partnerships and vice president of branded video strategy. “Having David, an experienced media executive with a proven track record in transforming businesses, join our advisory board is an important step forward for Versus,” said Matthew Pierce, founder and CEO of Versus.
    [Show full text]
  • White Paper Product Management As a Leadership Role from Firefighting to Strategic Leadership (How to Increase Product Management’S Value and Influence)
    world class product management White Paper Product management as a leadership role From firefighting to strategic leadership (how to increase product management’s value and influence) www.productfocus.com Page 1 world class product management Summary How can you increase the value and influence of product management in your organization? It depends on how product management is done at the moment. This white paper can help if... Your product team is too busy firefighting. Important things are dropped, and there is no time to lead the product and do the more strategic work that will benefit the company and impress senior management. Your product team is too technical or set in their ways. They gravitate to the delivery side of product management, which is their background and where they feel comfortable, but important commercial activities are just not happening. Or they see their job as making sure the developers are kept busy. Your company is dominated by the sales team. A new opportunity comes along, and the roadmap is reconfigured one more time to win the deal. Complexity, technical debt, and operational challenges mount up. If you recognize any of these issues, this white paper will give you the ideas, arguments, and tools to tackle things head-on. It’s about making product management into a leadership role. It’s about moving from firefighting to more strategic product activities. It’s about having more influence and providing more value in your business. That’s good for your company and good for you. Index Introduction Page 3 A story – from firefighting to strategic leadership Page 4 Tools to help Page 11 Conclusion Page 15 References Page 16 www.productfocus.com Page 2 world class product management Introduction It can be difficult to find the time and headspace to think about how you do product management and provide product leadership rather than just focusing on getting stuff done.
    [Show full text]
  • Marketing Moves 2016: Q3 – Q4
    Trends and Moves Marketing Moves 2016: Q3 – Q4 2 Marketing Turnover Continues to Increase; Approaching Gender Parity in CMO Appointments To better understand current trends in the appointment and turnover of marketing officers, Russell Reynolds Associates tracked and analyzed 177 notable, publicly-disclosed marketing-leadership moves in the second half of 2016. KEY FINDINGS ɳ Record turnover continues. The year 2016 saw the highest level of marketing-leader appointments and turnover since Russell Reynolds Associates began comprehensively tracking all major appointments four years ago. 177 marketing-leader appointments were recorded in Q3-Q4, after 173 in Q1-Q2. This compares to 134 and 147 in the same periods of 2015, respectively. ɳ Gender diversity takes a leap. A record 47 percent of marketing-leadership appointments were women during Q3-Q4 2016. Women have typically accounted for 40 percent of these appointments in the past. ɳ External hires continue to increase. The majority of publicly reported chief marketing officer appointments continues to be external hires. The final two quarters of 2016 saw the highest proportion yet, at 74 percent. Healthcare companies exhibited the greatest tendency to recruit an external marketing leader, in 90 percent of appointments, followed by technology companies, at 88 percent. ɳ Outsiders in healthcare and industrial. Both continued a strong and persistent trend of appointing marketing leaders from outside their respective industry, with 78 percent and 67 percent, respectively, of their marketing- leader appointments pulling talent from outside the industry in Q3-Q4. The consumer industry provided the highest number of cross-industry hires into the healthcare industry, at 57 percent.
    [Show full text]
  • Strategic Account Manager Job Description
    SALES FORCE JOB DESCRIPTIONS Strategic Account Manager Job Description The Sales Management Association +1 312 278-3356 www.salesmanagement.org ©2008 The Sales Management Association. All Rights Reserved. SALES MANAGEMENT ASSOCIATION SALES FORCE JOB DESCRIPTIONS STRATEGIC A C C O U N T MANAGER About The Sales Management Association The Sales Management Association is a global professional association focused on sales management’s unique business and career issues. The Sales Management Association fosters a community of interest among sales force effectiveness thought leaders, consultants, academics, and sales management practitioners across many industries. Through training workshops, online resources, and research materials, The Sales Management Association addresses the management issues of greatest concern to practicing sales managers. The Sales Management Association’s focus areas include management leadership, sales force performance coaching, sales planning, sales process management, enabling technologies, incentive compensation, and sales force support. Note to Members This document has been prepared by The Sales Management Association for the exclusive use of its members. It contains valuable proprietary information belonging to The Sales Management Association, and each member should not disclose it to third parties. In the event that you are unwilling to assume this confidentiality obligation, please return this document and all copies in your possession promptly to The Sales Management Association. The Sales Management Association has worked to ensure the accuracy of the information it provides to its members. This report relies upon data obtained from many sources, however, and The Sales Management Association is not engaged in rendering legal, accounting, or other professional services. Its reports should not be construed as professional advice on any particular set of facts or circumstances.
    [Show full text]
  • 2021 PROS to KNOW 2021 Pros to Know
    2021 PROS TO KNOW 2021 Pros to Know Karen Stainbrook Richard Diaz Ed Bowersox VP of Services VP of Supply Chain Operations, North America CEO 3Gtms Avnet CJ Logistics America Ron Lee Ryan Camacho Patrick Bower Chief Product and Technology Officer Director of Product Management Senior Director, Global Supply Chain Planning & Execution 3Gtms Axele LLC Combe Inc. Christopher Hendriks Sush Koka Senior Director, Solutions Delivery Director, Global Product Marketing Ryan Winter Global Technical Sales Manager 4SIGHT Supply Chain Group Basware Command Alkon Eran Frenkel Eileen Nazaretian VP of Technical Operations Supply Chain Planner II John Boatman Product Owner 6 River Systems Baxter Planning Command Alkon Brandon Boyd Alison Lao VP of Operations Supply Chain Planner II Tom Madrecki VP, Supply Chain and Logistics A&R Logistics Baxter Planning Consumer Brands Association Dan Carrano Chet Taff VP, Fleet Maintenance Chief Operating Officer Ada Palmadottir A. Duie Pyle Beltrees Consulting Quality and Validation Director Trevor Read David Peterson Controlant President and CEO CEO Alma D. Salinas Agistix Beltrees Consulting Senior Manager, Contracting Officer Hannah Kain Jonathan Todd Dallas Area Rapid Transit (DART) President and CEO Partner, Transportation and Logistics Practice ALOM Benesch Law Adam Nicholas Lisa Dolan John Castelhano Interim VP Procurement and Supply Chain VP of Supply Chain Planning VP, Strategic Sourcing, North America Management ALOM BGIS Global Integrated Solutions Dallas Area Rapid Transit (DART) Kaveh Moraghebi Dusty Dean Ken Adamo Senior Director of Quality and Sustainability Co-Founder Chief of Analytics ALOM BITCADET DAT Freight & Analytics Kiran Saindane Maarten Baltussen Jon Kirkegaard Director of Supply Chain Solutions General Manager, Europe President and CEO Anaplan Blue Ridge DCRA Inc.
    [Show full text]