DOCSLIB.ORG

European Retail Giant Uses Syslink Xandria to Optimize SAP System Management Proactive Monitoring Enables Streamlined Control of Daily Business Operations

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
European Retail Giant Uses Syslink Xandria to Optimize SAP System Management Proactive Monitoring Enables Streamlined Control of Daily Business Operations Manage. Monitor. Analyze. Complete SAP Landscape Control. CASE STUDY European Retail Giant Uses Syslink Xandria to Optimize SAP System Management Proactive monitoring enables streamlined control of daily business operations EXECUTIVE SUMMARY CUSTOMER NAME: REWE Group REVENUE: € 54 Billion (2016) REWE Group is a diversified retail and Roughly 12,000 SAP users across Europe tourism leader operating more than 15,000 access these complex distributed systems INDUSTRY: stores in 14 European countries. The on a daily basis – a heavy burden on the Retail and tourism organization’s subsidiaries include leading company’s SAP administrators. ORGANIZATION SIZE: REWE, Penny, and Billa supermarket chains 325,000 employees along with several prominent hotel brands. Complex SAP Landscape Blocks Based in Germany, REWE Group employs System Visibility BUSINESS CHALLENGE: over 310,000 employees and generated • A small team of SAP experts manages a diverse more than $58 billion in revenue in 2015. Prior to 2010, REWE Group’s SAP Basis SAP landscape team monitored systems using a globally • Existing solution lack in-depth data to evaluate deployed system management application health of individual systemss A small team of SAP experts manages • Needed to proactively prevent issues a diverse SAP landscape consisting of combined with a large number of internally • Lack of visibility to system performance over 100 unix servers and 65 databases. developed scripts. While this approach gave REWE Group has 84 SAP systems in use, the team a high-level view of the company’s SOLUTION: network as a whole, it couldn’t provide the Syslink Xandria business processes and technical including: monitoring in-depth data required to evaluate quality of • ERP 6.0 (Retail, HR, FI/CO, MM) individual systems. BUSINESS VALUE: • ERP 5.0 (HR, FI/CO) • Proactive monitoring based on forecasts and • BI 7.0, including BI-Java With 84 active SAP installations across the customer-specific parameter sets continent, effective and efficient monitoring • Simplified configuration of new systems • SEM, SEM-BW 6.0 is critical to REWE Group’s day-to-day • Automatic generation of Service Level Reports • SRM 7.0 (SLRs) business operations. The team knew that • CRM 5.0 proactively preventing issues and optimizing • SAP R/3 Enterprise (6.20) system performance called for increased • SAP Portal (7.01) visibility, but their existing setup couldn’t • Solution Manager, SLD, IDES deliver granular insight that the company really needed. Version: 1.06.2018 CASE STUDY: European Retail Giant Uses Syslink Xandria to Optimize SAP System Management “It was a vital requirement for us to find a solution that wasn’t based on the SAP CCMS interface. Ultimately, this was the decisive factor in choosing Syslink Xandria.” – Wolfgang Ihlenfeld, REWE Group’s ERP/SAP system operation department Over time, it became more and more Impressed with the benefits achieved by Major benefits the team has achieved from obvious that the organization required a other customers, REWE Group followed up implementing Syslink Xandria include: specialized solution focused exclusively on with an in-person visit to a reference site. • Proactive monitoring capabilities based SAP system operation. Finally, a proof-of-concept period spanning on forecasts and customer-specific several weeks answered any remaining parameter sets Key Requirements for an Improved questions the SAP Basis team had about • Ease of configuration for new and Monitoring Solution the solution. After thorough evaluation, the existing systems choice was clear. The SAP Basis team’s formal evaluation • Streamlined, centralized rollout and process identified several key requirements “It was a vital requirement for us to find small footprint for monitoring agents for the new solution: a solution that wasn’t based on the SAP • Web-based front end plus XanMobile • Centralized monitoring and effortless CCMS interface,” says Wolfgang Ihlenfeld of app for iPhone provides access to data integration with all deployed SAP REWE Group’s ERP/SAP system operation anytime, anywhere systems using Oracle and DB2 department. “Ultimately, this was the • Automatic generation of SLRs based databases decisive factor in choosing Syslink Xandria.” on SLAs • An interface with global system • Simple setup for forwarding events to management, used for coordinating In Less Than 3 Days, Automated administrators and distribution lists activities such as on-call duty Monitoring Streamlines SAP • A viable alternative to SAP Solution Management In the future, the team also plans to set up Manager. REWE could no longer rely Xandria’s end-to-end application monitoring Because of the simplicity of installation, the on the SAP CCMS (RZ20) interface, and text message notification modules for SAP Basis team was able to independently a critical requirement to monitoring dedicated productive SAP systems. prepare for implementation. With support facilities from the Syslink Professional Services Today, Syslink Xandria allows the Rewe team, setup was complete in just a single ProSolutions Consulting, a Syslink partner, to proactively manage SAP systems and day, including connecting and configuring shared with REWE several successful detect potential issues before they become the organization’s 84 SAP systems. Syslink Xandria implementations and problems. And they did set it up in a organized an in-person visit to a reference fraction of the time at a fraction of the cost. Two days of training is all the group needed site. Impressed with the benefits achieved The ability to identify and monitor trends to integrate Xandria with the organization’s by other customers, followed by thorough rather than just respond to past events has centralized monitoring platform and evaluation, the choice was clear. The team significantly improved the quality of systems establish several email notification chains. got its first look at Syslink Xandria at a operations, boosting productivity while Within three days, Xandria was completely roadshow highlighting several successful minimizing disruptions. up and running, needing only occasional implementations for other customers. fine-tuning over the following months. Syslink Xandria simplifies the management of large-scale SAP landscapes. With nearly 20 year delivering SAP system solutions to IT service providers and enterprises globally we know what it takes to provide complete control of complex systems. Whether on-premise or cloud, we pair in-depth SAP monitoring automation with robust yet simple to use solutions —allowing our customers to optimize complex SAP systems performance, offer new services, reduce operational cost, and ensure compli- ance and productivity. Learn more at www.syslink-xandria.com UK +0-800-088-5492 [email protected] Switzerland +41 61 295 99 99 www.syslink-xandria.com North America +1 (800) 463-5620 Australia & NZ +61 (02) 9025 3550 © 2018 Syslink. All rights reserved. Syslink Xandria Ltd. is a registered Trademark of Syslink software AG in Switzerland. .
Load more

Recommended publications
  • Management Report
    REWE-ZENTRALFINANZ EG, COLOGNE GROUP MANAGEMENT REPORT FOR FINANCIAL YEAR 2019 CONTENTS GROUP STRUCTURE 3 ECONOMIC ENVIRONMENT 6 1. Macroeconomic Development 6 2. Development by Sector 8 PERFORMANCE 11 1. Comparison of the forecast reported in the previous year with actual business development 12 2. Results of Operations 13 3. Financial Position and Net Assets 16 4. Performance Indicators 20 RISK AND OPPORTUNITIES REPORT 26 REPORT ON EXPECTED DEVELOPMENTS 36 1. Future Macro-Economic Development 36 2. Expected Revenue and EBITA Development 39 Group Structure The REWE combine is an international retail and tourism group consisting of REWE-ZENTRALFINANZ eG, Cologne (RZF), and its subsidiaries. As at 31 December 2019, the REWE combine comprised the parent company RZF and 266 (previous year: 245) domestic and 149 (previous year: 149) foreign subsidiaries. With effect as at 1 May 2019, RZF acquired all but eight shares with restricted transferability held by the shareholders of RZAG. Following the transfer of shares, RZF holds a controlling interest of 99.9995 per cent in RZAG. RZF is expected to acquire the remaining eight shares in 2020. The REWE Group operates in various business segments, which are divided into divisions and segments. Business Segments The Retail Germany business segment includes the REWE, Penny Germany and Retail Germany Central Companies divisions. The REWE division is active in both retail and wholesale, operating 1,760 supermarkets and consumer stores under the REWE, REWE CITY, REWE CENTER and REWE To Go brands. The wholesale business supplies 2,690 REWE and REWE Dortmund partner stores, REWE Dortmund stores and nahkauf stores as well as other customers.
    [Show full text]
  • Gemeinsam NACHHALTIG 2021 Die REWE Group in Österreich Setzt Sich in Allen Unternehmensbereichen Seit Vielen Jahren Für Nachhaltigkeit Ein
    Gemeinsam NACHHALTIG 2021 Die REWE Group in Österreich setzt sich in allen Unternehmensbereichen seit vielen Jahren für Nachhaltigkeit ein. Wir sind überzeugt davon, dass nachhaltiges Wirtschaften und die Berücksichtigung ökologischer und gesamtgesell- schaftlicher Aspekte die Voraussetzungen für den langfristigen Erfolg unseres Unternehmens sind. Gemeinsam können wir Während der Corona-Pandemie hat sich jetzt viel verändert, auch die Bedürfnisse unserer Kund:innen. Bewusster Konsum, Nachhaltigkeit und biologische Herkunft sind gefragt wie nie zuvor. Diesem Kundenwunsch nach noch mehr auch in Zukunft noch Bio kommen wir ergänzend zu unserer Bio-Erfolgsmarke „Ja! Natürlich“ seit 2020 mit „BILLA Bio“ nach. Unsere neue Bio-Eigenmarke ermöglicht mit attraktiven Preisen jetzt allen unseren Kund:innen die Möglichkeit zum Ein- oder Umstieg in Bio. Die „BILLA Bio“ Produkte garantieren kontrolliertes Tierwohl, sind gentechnikfrei und mit dem EU- viel erreichen. Bio-Siegel zertifiziert. Ein besonderer Meilenstein ist uns im Klimaschutz gelungen: wir haben unser Klimaziel 2022 vorzeitig erreicht. Und es schon 2020 geschafft, die spezifischen Treibhausgasemissionen für die REWE Group in Deutschland und Österreich gegenüber 2006 um 50 % zu reduzieren. Wir haben aber noch viel vor und planen bis zum Jahr 2030 die absoluten Treibhausgasemissionen auf Unternehmensebene gegenüber 2019 um 30 % zu reduzieren. Bis zum Jahr 2040 wollen wir als REWE Group klimaneutral werden. Marcel Haraszti, Vorstand REWE International AG 3 Das „Corona-Jahr 2020“ war ein ganz
    [Show full text]
  • Erhalten Sie Unsere Produkte
    Hier erhalten Sie unsere Produkte: Produkt Bundesland Markt Der Blaue 200g Berlin/ Brandenburg Kaufland, Rewe, HIT Hessen vereinzelt Edeka, Herkules, Marktkauf Mecklenburg Kaufland, Globus Rostock, HIT Schwerin Sachsen Kaufland, Globus, Metro Leipzig + Chemnitz, Netto, Norma, Edeka, Konsum Leipzig & Dresden, Rewe, Marktkauf, Diska, HIT, Selgros, Nah&Frisch Sachsen-Anhalt Kaufland, Globus, Netto, Edeka, Konsum, Rewe, Marktkauf, Selgros Thüringen Kaufland, Globus, Diska, Rewe, Selgros, Marktkauf, Edeka Weitsch Käse Mecklenburg Globus Rostock, HIT Schwerin Sachsen Kaufland, Globus, Konsum Leipzig Sachsen-Anhalt Globus, Konsum, Edeka Thüringen Globus Der Gelbe Berlin/ Brandenburg HIT, Selgros Hessen vereinzelt Edeka, Herkules, Marktkauf Mecklenburg Globus Rostock, HIT Schwerin Sachsen Globus, Konsum Leipzig, HIT, Selgros, Kaufland Region Leipzig, Metro Leipzig + Chemnitz Sachsen-Anhalt Globus, Selgros, Edeka Thüringen Globus, Selgros, teilweise Edeka & Marktkauf Leipziger Berlin/ Brandenburg Kaufland, Real, Edeka, HIT, Norma, Segros, Rewe Käsesalat Hessen Edeka, Herkules, Marktkauf Mecklenburg Kaufland, Real, Globus Rostock, Rewe, HIT Schwerin, Norma, Famila Sachsen Kaufland, Globus, Real, Edeka, Netto, Konsum Leipzig & Dresden, Rewe, Marktkauf, Diska, Penny, Norma, HIT, Selgros, Lidl, Metro Leipzig + Chemnitz Sachsen-Anhalt Kaufland, Globus, Real, Konsum, Edeka, Marktkauf, Netto, Penny, Norma, Selgros, Lidl Schleswig Holstein Netto Supermarkt Thüringen Kaufland, Globus, Real, Diska, Marktkauf, Edeka, Netto, Rewe, Penny, Norma, Lidl Sächsischer
    [Show full text]
  • Zbwleibniz-Informationszentrum
    A Service of Leibniz-Informationszentrum econstor Wirtschaft Leibniz Information Centre Make Your Publications Visible. zbw for Economics Warich, Bert Working Paper Umstrukturierung im Lebensmitteleinzelhandel am Beispiel der Handelskonzerne REWE und EDEKA Arbeitspapier, No. 228 Provided in Cooperation with: The Hans Böckler Foundation Suggested Citation: Warich, Bert (2011) : Umstrukturierung im Lebensmitteleinzelhandel am Beispiel der Handelskonzerne REWE und EDEKA, Arbeitspapier, No. 228, Hans-Böckler- Stiftung, Düsseldorf This Version is available at: http://hdl.handle.net/10419/116683 Standard-Nutzungsbedingungen: Terms of use: Die Dokumente auf EconStor dürfen zu eigenen wissenschaftlichen Documents in EconStor may be saved and copied for your Zwecken und zum Privatgebrauch gespeichert und kopiert werden. personal and scholarly purposes. Sie dürfen die Dokumente nicht für öffentliche oder kommerzielle You are not to copy documents for public or commercial Zwecke vervielfältigen, öffentlich ausstellen, öffentlich zugänglich purposes, to exhibit the documents publicly, to make them machen, vertreiben oder anderweitig nutzen. publicly available on the internet, or to distribute or otherwise use the documents in public. Sofern die Verfasser die Dokumente unter Open-Content-Lizenzen (insbesondere CC-Lizenzen) zur Verfügung gestellt haben sollten, If the documents have been made available under an Open gelten abweichend von diesen Nutzungsbedingungen die in der dort Content Licence (especially Creative Commons Licences), you genannten
    [Show full text]
  • Zuckerfreie Lebensmittel
    Zuckerf reie Lebensmittel - Die Liste Lebensmittel Marke Produktname Zuckeralternative Gibt's bei Ananas Tropical Gold Premium Dole ohne Edeka (Konserve) Pineapple Ananas Alnatura, tegut, Alnatura Ananas im eigenen Saft ohne (Konserve) Rossmann Ananas-Dessertstücke Ananas Libby's natursüß, Ananas in ohne Real, Rewe, tegut (Konserve) Scheiben natursüß Ananas REWE Beste Ananas Desserstücke ohne Rewe (Konserve) Wahl Ananas Ananasringe oder - dennree ohne Bioläden, denn's (Konserve) stücke im eigenen Saft Apfelmus Campo Verde Apfelmark ohne Real, Rewe Apfelmus real Quality Apfelmark ohne Real Apfelmus enerBIO Apfelmark ohne Rossmann Alnatura, Müller Apfelmus Alnatura Apfelmark ohne Drogeriemarkt, Rossmann, tegut Apfelmus dmBio Apfelmark ohne dm Apfelmus EDEKA Bio Apfelmark ohne Edeka Apfelmus REWE Bio Apfelmark ohne Rewe Apfelmus dennree Apfelmark pur ohne Bioläden, denn's Aprikosen Libby's Aprikosen natursüß ohne Real, Rewe, tegut (Konserve) Aprikosen dennree Aprikosen halbe Frucht Apfelsaftkonzentrat Bioläden, denn's (Konserve) Lebensmittel Marke Produktname Zuckeralternative Gibt's bei Bananenchips Lihn Bananenchips ungesüßt ohne Bioläden Cornflakes REWE Bio Cornflakes ohne Rewe Cornflakes dmBio Cornflakes ungesüßt ohne dm Alnatura, Bioläden, Cornflakes Alnavit Bio Cornflakes ohne tegut Alnatura, Müller Cornflakes Alnatura Cornflakes ungesüßt ohne Drogeriemarkt, tegut, Rossmann Cranberries Morgenland Cranberries Apfelsaftkonzentrat Bioläden Pur Vi Vollkorn- Desserts Dr Oetker Grießpudding mit Apfel- Agavendicksaft Edeka, Real, Rewe Zimt
    [Show full text]
  • (KEP-Zentren) Teil I: Gutachten
    Fortschreibung des KOMMUNALEN ENTWICK- LUNGSPLANS ZENTREN (KEP-Zentren) Teil I: Gutachten Auftraggeber: Zweckverband Raum Kassel Projektleitung: Monika Kollmar, Niederlassungsleitung Dipl.-Kfm. Dirk Riedel, Wirtschaftsgeogr. M.A. Köln, Juli 2015 Gesellschaft für Markt- und Absatzforschung mbH Ludwigsburg | Büros in Dresden, Hamburg, Köln, München Geschäftsführer: Dr. Stefan Holl 50679 Köln, Siegburger Straße 215 Telefon: 0221 – 989438-0 Telefax: 0221 – 989438-19 eMail: [email protected], http://www.gma.biz Gutachten zur Fortschreibung des KEP-Zentren Vorbemerkung Im April 2014 beauftragte der Zweckverband Raum Kassel die GMA, Gesellschaft für Markt- und Absatzforschung mbH, Köln, mit der Erstellung eines Gutachtens als Grundla- ge für die Fortschreibung des kommunalen Entwicklungsplans Zentren (im Folgenden kurz: KEP-Zentren).1 Für die Bearbeitung der vorliegenden Untersuchung erfolgten im Mai / Juni eine Erhebung des Einzelhandelsbestandes im Verbandsgebiet sowie die Kartierung der sonstigen zen- trenprägenden Nutzungen (z. B. Dienstleistung, Gastronomie) und der Leerstände in den Zentren durch GMA-Mitarbeiterinnen und -Mitarbeiter. Des Weiteren wurde eine telefoni- sche Haushaltsbefragung zum Einkaufsverhalten bei der Nahversorgung durchgeführt. Darüber hinaus konnten zur Bearbeitung Daten des Zweckverbandes Raum Kassel, der angehörigen Städte und Gemeinden, des Hessischen Statistischen Landesamtes, des Statistischen Bundesamtes sowie der Bertelsmann-Stiftung herangezogen werden. Während der Bearbeitung des Gutachtens fand im Rahmen
    [Show full text]
  • Germany Retail Foods 2019
    THIS REPORT CONTAINS ASSESSMENTS OF COMMODITY AND TRADE ISSUES MADE BY USDA STAFF AND NOT NECESSARILY STATEMENTS OF OFFICIAL U.S. GOVERNMENT POLICY Required Report - public distribution Date: 5/2/2019 GAIN Report Number: GM19017 Germany Retail Foods 2019 Approved By: Emily Scott Prepared By: Hanna Khan / Tim Leus Report Highlights: Germany is by far the biggest market for food and beverages in the European Union. The food retail sector is saturated, highly consolidated, and competitive. There is good sales potential on the German market for U.S. exporters of nuts, fish and seafood products, dried fruits, bakery products, organic products, and sweet potatoes. Post: Berlin Market Fact Sheet: Germany Executive Summary With nearly 83 million of the world’s wealthiest consumers, Quick Facts CY 2018 Germany is by far the biggest market for food and beverages in Imports of Consumer-Oriented Products (USD million) the European Union (EU). In 2018, Germany’s nominal GDP USD 64,463 reached U.S. dollar (USD) 4 trillion, positioning the country as the 4th largest economy in the world. Germany is a major List of Top 10 Growth Products in Host Country producer of food and agricultural products and a leading player 1) Walnuts 2) Pistachios in the global marketplace. Germany is also the third largest 3) Pecans 4) Dextrins and other starches importer of agricultural products after the United States and 5) Vinegar & substitutes 6) Peanuts (shelled) China. In 2018, imports reached USD 108 billion, an increase 7) Cocoa preparations 8) Sweet potatoes of 2.9 percent compared to 2017. While 78 percent of these 9) Fermented beverages 10) Waffles & wafers imports originated from other EU member states, the United States was the largest supplier outside the bloc.
    [Show full text]
  • Aldi, Edeka & Co. – Consumer Preferences and Store Image
    Aldi, Edeka & Co. – Consumer preferences and store image Aldi, Edeka & Co. – Konsumentenpräferenzen und Einkaufsstättenwahl Alexander STAUS1 Summary Store choice decisions in the food retailing industry have been widely discussed in the literature. The importance of pricing, quality and assortment is known, and the influence of socio-demographic variables is small. In this paper, a mixed nested logit model is used to study the relationship between specific attitudes of households and their store choice for fruits and vegetables in Germany. Household attitudes are about environment, freshness, organic food, prices and quality. An implied image ranking of stores regarding these attitudes can be established. The weekly farmers’ market has throughout a very high implied image, while the discounters Penny, Plus and Aldi enjoy good to average images. The supermarkets Edeka and Rewe get comparable bad results. Keywords: store choice, mixed nested logit, image, fruits and vegetables Zusammenfassung Über die Einkaufsstättenwahl im Lebensmitteleinzelhandel wurde bereits ausgedehnt diskutiert. Preise, Qualität und Sortiment spielen dabei eine wichtige Rolle, während soziodemographische Variablen eher unbedeutend für die Einkaufsstättenwahl sind. Ein „Mixed Nested Logit Modell“ untersucht den Zusammenhang zwischen der Einkaufsstättenwahl und bestimmten Einstellungsmerkmalen (Bio, Frische, Umwelt, Preis und Qualität) von Konsumenten für Obst und Gemüse in Deutschland. Ein implizites Image-Ranking bezüglich der betrachteten Variablen kann erstellt werden. Wochenmärkte erhalten Erschienen 2011 im Jahrbuch der Österreichischen Gesellschaft für Agrarökonomie, Band 20(2): 13-22. On-line verfügbar: http://oega.boku.ac.at. 14 Staus durchweg ein sehr gutes implizites Image, während die Discounter Penny, Plus und Aldi gute bis mittlere Bewertungen erhalten. Die Supermärkte Edeka und Rewe schneiden unterdurchschnittlich ab.
    [Show full text]
  • Retail Supermarket Globalization: Who’S Winning?
    RETAIL SUPERMARKET GLOBALIZATION: WHO’S WINNING? October 2001 CORIOLISRESEARCH Coriolis Research Ltd. is a strategic market research firm founded in 1997 and based in Auckland, New Zealand. Coriolis primarily works with clients in the food and fast moving consumer goods supply chain, from primary producers to retailers. In addition to working with clients, Coriolis regularly produces reports on current industry topics. Recent reports have included an analysis of the impact of the arrival of the German supermarket chain Aldi in Australia, answering the question: “Will selling groceries over the internet ever work?,” and this analysis of retail supermarket globalization. ! The lead researcher on this report was Tim Morris, one of the founding partners of Coriolis Research. Tim graduated from Cornell University in New York with a degree in Agricultural Economics, with a specialisation in Food Industry Management. Tim has worked for a number of international retailers and manufacturers, including Nestlé, Dreyer’s Ice Cream, Kraft/General Foods, Safeway and Woolworths New Zealand. Before helping to found Coriolis Research, Tim was a consultant for Swander Pace (now part of Kurt Salmon) in San Francisco, where he worked on management consulting and acquisition projects for clients including Danone, Heinz, Bestfoods and ConAgra. ! The coriolis force, named for French physicist Gaspard Coriolis (1792-1843), may be seen on a large scale in the movement of winds and ocean currents on the rotating earth. It dominates weather patterns, producing the counterclockwise flow observed around low- pressure zones in the Northern Hemisphere and the clockwise flow around such zones in the Southern Hemisphere. It is the result of a centripetal force on a mass moving with a velocity radially outward in a rotating plane.
    [Show full text]
  • EUROPEAN FOOTBALL SPONSORSHIP REPORT 2015-16 Published September 2015 © 2015 Sportbusiness Group All Rights Reserved
    EUROPEAN FOOTBALL SPONSORSHIP REPORT 2015-16 Published September 2015 © 2015 SportBusiness Group All rights reserved. No part of this publication may be re- produced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopy- ing, recording or otherwise without the permission of the publisher. The information contained in this publication is believed to be correct at the time of going to press. While care has been taken to ensure that the information is accurate, the publishers can accept no responsibility for any errors or omissions or for changes to the details given. Readers are cautioned that forward-looking statements in- cluding forecasts are not guarantees of future performance or results and involve risks and uncertainties that cannot be predicted or quantified and, consequently, the actual performance of companies mentioned in this report and the industry as a whole may differ materially from those expressed or implied by such forward-looking statements. Editorial and research: Kevin McCullagh Chris Barnes Matthew Glendinning Steven Slayford John Manning Joseph Rivers Lukas Zajancauskas David Svenson Loulou Rowlands Will Partington Typesetting: Character Design, Hereford Published by: Sports Sponsorship Insider SportBusiness Group is a trading name of SBG Companies Ltd, a wholly-owned subsidiary of Electric Word plc Registered office: 2nd Floor, 5 Thomas More Square, London E1W 1YW Tel. +44 (0)207 954 3515 Fax. +44 (0)207 954 3511 Registered number: 3934419 CONTENTS Contents Introduction
    [Show full text]
  • Competition Aspects of Retail Alliances: Experiences from Germany
    The Role of Retail Alliances 1 Competition Aspects of Retail Alliances Brussels, 5 November 2019 Dr. Felix Engelsing Chairman 2nd Decision Division 05.11.2019 Overview 2 1. Market Structure 2. National Retail Alliances . Satellite Constellation: Merger Cases . Retail Trade Group: Case 3. International Retail Alliances 4. Competition Aspects 5. Unfair Trading Practices: Edeka Wedding Rebates Case 6. Outlook 05.11.2019 Market Structure Germany 3 • Sector Inquiry Bundeskartellamt „Buyer power in the food retail sector“ September 2014 • Top Group of four supermarket chains: Edeka Cooperatvie, Rewe Cooperative, Schwarz Group, Aldi North + South • have combined app. 85% of the germanwide sales and procurement food market • procurement mainly national • vertical integration 05.11.2019 TOP 10 Retailers in Germany 4 Top 10 Retailers in Germany 2018 (source: LZ Retailytics) Company Turnover 2018 (in million €) Change Market Share Germany 2018 1. Edeka (Netto) 58.750 +4,3% 21,5% 2. Rewe Group (Rewe, 40.020 +4,2% 14,7% Penny) 3. Schwarz Gruppe (Lidl, 39.975 +3,0% 14,7% Kaufland) 4. Aldi (Aldi Süd, Aldi 30.294 +3,0% 11,1% Nord) 5. Amazon 15.241 +17,4% 5,6% 6. Metro AG (Metro C+C, 13.508 -1.1% 5,0% Real) 7. Lekkerland 8.837 -1,0% 3,3% 8. dm 8.110 +3,2% 3,0% 9. Rossmann 6.660 +4,1% 2,4% 10. Globus 5.164 +1,5% 1,9% 05.11.2019 TOP 10 Retailers in Europe 5 Top 10 Retailers Europe 2018 (Source: LZ Retailytics) Turnover 2018 Change Pos. Company Market Share Europe 2018 (in million €) (in percent) 1 Schwarz-Gruppe 112.726 6.3 7.0 2 Carrefour 64.083 -1.3 4.0
    [Show full text]
  • How to Successfully Export to Germany
    How to successfully export to Germany Green Seed Food Consulting Roy G. Edleston, Managing Director November 13th, 2012 Contents I. Green Seed Group – who we are II. Key features and food trends in Germany III. How to enter the German market IV. German retail V. Overview of the Top 5 German retailers VI. Foodservice VII. Case studies VIII. 10 golden rules for success in Germany Contents I. Green Seed Group – who we are II. Key features and food trends in Germany III. How to enter the German market IV. German retail V. Overview of the Top 5 German retailers VI. Foodservice VII. Case studies VIII. 10 golden rules for success in Germany Green Seed Group • Unique, international consulting network, specialising in the food & drink sector • 10 offices in Europe and North America • Over 25 years of experience Green Seed Germany • We advise food and drink companies or marketing boards on how to develop a sustainable and profitable position in Germany, Austria or Switzerland • By using our in-depth knowledge of the local food and drink market and our established contacts with the trade How the Green Seed model works • Over the last decade, German food & drink retailers have become more and more interested in dealing directly with their suppliers. Green Seed Germany has developed its business model around this trend. • German retailers and food service operators have appreciated our involvement and added value in the context of our common projects for over 25 years. • We act as business facilitators, ensuring that every step of the process is managed with maximum efficiency.
    [Show full text]