Information Guide 2009–2011

Table of Contents Maps...... Inside Front Cover Administration...... 1 Full-Time Faculty...... 2 Adjunct Faculty...... 11 Requirements and Core-Course Charts...... 16 Concentrations—M.B.A...... 18 Master of Science Programs...... 23 Joint- and Specialized-Degree Programs...... 26 Courses...... 27 International Exchange Programs...... 46 Admissions and Financial Aid...... 46 University of Rochester Equal Opportunity Statement...... 48 Student Services...... Inside Back Cover 2009–2011 Calendar...... Outside Back Cover

Information in this publication is current as of November 9, 2009 CAMPUS AND AREA MAPS

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TO NEW YORK STATE THRUWAY INTERCHANGE #46 THE ADMINISTRATION

MARK ZUPAN, Ronald W. Hansen, the use of standards in managing informa- Dean and Professor of Economics and Senior Associate Dean for Program tion systems, and accounting and financial Public Policy Development; William H. Meckling information systems. His papers have appeared in the Jo­urnal o­f Co­mp­uting, Management Science, Dean Zupan assumed his duties at the Simon Professor of Business Administration; Decisio­n Sup­p­o­rt Systems and IEEE Transactio­ns o­n School on a full-time basis on January 1, 2004. Director of the Bradley Policy Research Co­mp­uters, among other journals. He is responsible for the administrative and Center Prior to joining the Simon School, Dewan academic functions of the Simon School, and Dean Hansen is responsible for Simon’s inter- was a faculty member at Northwestern serves as the leading advocate of the School’s national program development, undergraduate University’s Kellogg Graduate School of faculty, programs and students to the business program and the Technical Entrepreneurship Management. He is a member of INFORMS, community and other external constituencies. And Management (T.E.A.M.) M.S. program, the Association for Information Systems and Zupan served as dean and professor of and serves as area coordinator for the concen- Beta Gamma Sigma. economics at the University of Arizona’s Eller trations of Business Environment and Public Dewan earned a B. Tech. degree from the College of Management from 1997 to 2003. Policy, Health Sciences Management and Inter­ Indian Institute of Technology, New Delhi; an Among his accomplishments at Eller were national Management. M.S. degree with concentrations in Computers highly successful fundraising efforts, a record He came to the School in 1971 as an assist­ and Information Systems and Operations of promoting scholarship, fostering innova- ant professor and became director of the Research from the University of Rochester; and tion in academic programs and enhanced Systems Analysis Program in 1972. From 1977 a Ph.D. in Business Administration from the community outreach. to 1986, he was the associate director of the University of Rochester. Before his appointment at Arizona, Center for Research in Government Policy Zupan taught at the University of Southern and Business, now the Bradley Policy Research DELORES CONWAY, California’s Marshall School of Business, Center. He briefly left the Simon School to Faculty Associate Dean for Master’s where he also served as associate dean of become the first recipient of the Merrell Dow Programs; Visiting Professor of master’s programs. He was a teaching fel- Professorship of Pharmaceutical Administra­ Statistics and Real Estate low in Harvard’s Department of Economics tion in the College of Pharmacy at The Ohio while pursuing his doctoral studies at M.I.T., State University (1986–88). Prior to his current Professor Conway focuses on enhancing cor- and he has been a visiting faculty member at Simon School appointment, he served as senior porate outreach and the School’s visibility, two the Amos Tuck School of Business Admin­ associate dean for faculty and research for 21 activities that are key toward further improv- istration at Dartmouth College. years. ing the Simon School School. Her research Zupan’s research interests include water Hansen is widely recognized for his scholarly interests include statistics, real estate, health policy, the influence of economics and ideo- research in drug-development policy and in the care management, finance, law and labor mar- logical preferences on the political behavior of regulation of the pharmaceutical industry. He kets. voters and elected officials, industrial organi- helped to establish and collaborates on research Conway is a tenured faculty member at the zation, regulation and political economy. He with the Tufts Center for the Study of Drug University of Southern California (U.S.C.) has received research grants from the National Development. Hansen was on the editorial Marshall School of Business and the direc- Science Foundation and the Center for Inter­ board of the Jo­urnal o­f Research in Pharmaceutical tor of the Casden Real Estate Forecast at the national Business Education and Research Eco­no­mics. He was a member of the National Lusk Center for Real Estate. She is widely at the University of Southern California. He Advisory Council on Health Care Technology respected for her research on the commercial is the co-author of two books: Micro­eco­no­mic Assessment (1985–88) and the Committee and residential real estate markets in Southern Theo­ry and Ap­p­licatio­ns (with E. K. Browning), on the Children’s Vaccine Initiative, Institute California and her reports are widely cited. She published by John Wiley and Sons, and of Medicine, National Academy of Sciences is frequently interviewed by the national news Micro­eco­no­mic Cases and Ap­p­licatio­ns (with T. (1992–93). media for her viewpoints and within the last W. Gilligan and A. M. Marino), published by Hansen earned a B.A. degree in mathematics year has been quoted by The Wall Street Jo­urnal, HarperCollins. from Northwestern University, and an M.A. the New Yo­rk Times, Blo­o­mberg, BusinessWeek, Zupan is also the author of numerous degree in economics and a Ph.D. in economics Fo­rbes, the Chicago­ Tribune, the Lo­s Angeles Times, scholarly articles which have appeared in from the University of Chicago. the Washingto­n Po­st, Investo­rs Business Daily, and leading publications including the American the San Francisco­ Chro­nicle, and has appeared on Eco­no­mic Review, Jo­urnal o­f Law and Eco­no­mics, CNN, the CBS Evening News, and CNBC. Rand Jo­urnal o­f Eco­no­mics, Public Cho­ice, and Rajiv M. Dewan, Recently, Real Estate So­uthern CA Magazine list- Jo­urnal o­f Regulato­ry Eco­no­mics. His opinion ed her as one of the “50 Women of Influence pieces have appeared in such outlets as The Senior Associate Dean for Faculty and in Real Estate” in California. Wall Street Jo­urnal, The New Yo­rk Times, the Research; Chairman, Ph.D. Program She is a distinguished faculty fellow at the Financial Times of London, Lo­s Angeles Times, Professor Dewan is responsible for faculty U.S.C. Center for Excellence in Teaching. Arizo­na Rep­ublic, BusinessWeek.co­m, Demo­crat and affairs, faculty research and faculty recruiting While teaching statistics in the M.B.A. Core, Chro­nicle (Rochester, N.Y.) and San Francisco­ and development. she received U.S.C.’s highest teaching honor, Chro­nicle. He has served as co-editor of the He has teaching and research interests in the University Associates Award for Teaching journal Eco­no­mic Inquiry, and is on the edito- electronic commerce, organizational issues in Excellence, which is awarded each year to only rial boards of Public Cho­ice, Jo­urnal o­f Business management of information systems, the infor- two of the university’s faculty. Eco­no­mics and Research in Law and Eco­no­mics. mation technology industry and financial infor- Prior to joining U.S.C., Conway served on Zupan earned a B.A. degree in economics mation systems. He has won three Best Paper the Graduate School of Business faculty at the from Harvard University and a Ph.D. in eco- Awards for research, done in collaboration University of Chicago. She is an elected fellow nomics from the Massachusetts Institute of with his colleagues at the Simon School, in the of the American Statistical Association and a Technology. use of information systems standards in orga- former chair of the Business and Economics nizations, redesign of business processes and Statistics Section. She has also served on the management of Web sites. His current research editorial boards of major academic jour- interests include marketing on the Internet, the nals including the Journal of the American Internet industry, strategic use of technology, Statistical Association.

1 Conway earned two undergraduate degrees in developing relationships across the globe Marian Farash Charitable Foundation and in mathematics, statistics and computer has greatly expanded awareness of and sup- the Consortium for Graduate Study in science from the University of Wisconsin– port for the School. After a four-year assign- Management, and is a board member of Madison and master’s and Ph.D. degrees in ment as vice president of development for the Junior Achievement of Rochester. Her past statistics from Stanford University. University of Rochester, the University’s first and present board affiliations also include the female vice president, Budd returned to Simon Memorial Art Gallery, SUNY Geneseo Parents HOLLIS S. BUDD, to head up advancement and external relations Council, School of the Arts, the Jewish Com­ Associate Dean for M.B.A. in 2001. She was named associate dean in munity Center, Jewish Family Services, Friends Administration and External Relations January 2004. of Strong and Golisano Children’s Hospital, In her 20-year tenure at Simon, Budd has many organizations for which she continues to Dean Budd oversees the administration of full worked with successive deans to help secure volunteer. time, part time and executive M.B.A. and M.S. the funding crucial for growth and develop- Budd holds a B.S. degree in medical programs, non-degree executive education, ment of the institution, including support for technology from Rush Medical College and student services, career management, market- the building of Schlegel and Gleason Halls, has completed graduate coursework at the ing/communications and external relations. endowed professorships, scholarship support University of Rochester. Budd joined the University of Rochester in and continued operating dollars. 1979 and the Simon School in 1988. Her work Budd is a trustee of the Max and

THE FULL-TIME FACULTY

PAULO ALBUQUERQUE, B.A., Economics, at the University of Utah’s Garn Institute of Assistant Professor of Marketing Wayne State University Finance. Prior to his position at the University Ph.D., Managerial Economics and Strategy, of Utah, Brickley was an associate profes- Professor Albuquerque’s research interests Northwestern University sor of economics at the Simon School. He is include the study of new product introduc- (Kellogg School of Management) chairman of the Faculty Curriculum Commit­ tions, spatial and temporal diffusion of new tee. brands using multimarket information, and Brickley is a past winner of the Simon heterogeneity in the behavior of consumers James A. Brickley, School’s Distinguished Teaching Award. He and firms across geographic markets. Gleason Professor of Business has also been listed on the School’s Teaching His current research focuses on consumer Administration; Professor of Honor Roll. switching patterns to new brands that have Economics and Management and In addition to his academic achievements, been progressively been introduced across Brickley has been a consultant to major corpo- local markets in the United States. He is also of Finance; Area Coordinator, rations and law firms on organizational, fran- presently investigating the impact of geo- Competitive and Organizational chising, valuations and antitrust issues. He has graphic distance between car dealerships and Strategy also held various positions in government in consumers on their car purchasing decisions Professor Brickley has research and teaching the state of Oregon, including executive direc- in the California market. interests in the economics of organizations, tor of the Jackson-Josephine County C.E.T.A. Prior to pursuing his Ph.D., Albuquerque corporate governance and compensation Program, public transportation planner for the worked as a product manager and trade mar- policy, corporate finance, franchising and Rogue Valley Council of Governments and keting manager at a multinational company in banking. His papers have been published in economic analyst for an economic develop- Lisbon, Portugal. the Jo­urnal o­f Business, the Jo­urnal o­f Law and ment district. B.A., Management, Eco­no­mics, The Jo­urnal o­f Finance, the Jo­urnal o­f B.S., Economics, Portuguese Catholic University Acco­unting and Eco­no­mics, the Jo­urnal o­f Financial University of Oregon Ph.D., Marketing, Eco­no­mics, the Jo­urnal o­f Eco­no­mic Persp­ectives, M.S., Economics, University of California, Los Angeles the Jo­urnal o­f Risk and Insurance, the Jo­urnal University of Oregon (Anderson School of Management) o­f Financial and Quantitative Analysis, Financial Ph.D., Finance, Management and the Jo­urnal o­f Co­rp­o­rate Finance. University of Oregon The fourth edition of Managerial Eco­no­mics ALEXEI ALEXANDROV, and Organizatio­nal Architecture (authored by Assistant Professor of Economics and Brickley, Clifford W. Smith Jr. and Jerold L. Zimmerman) was published by McGraw-Hill/ GEORGE R. COOK, Management Irwin in 2006. Brickley, Smith, Zimmerman Executive Professor of Business Professor Alexandrov works in theoretical and Janice Willett authored a trade version Administration industrial organization. He is particularly of this text entitled Designing Organizatio­ns to­ Professor Cook’s teaching interests are in the interested in the effects of product differentia- Create Value, published by McGraw-Hill in areas of marketing, management, sales manage- tion in the market on strategic competition 2003. Brickley is associate editor of finance ment, marketing communications, services mar- between firms. and accounting journals. A study published in keting, industry/vertical marketing, industrial/ Alexandrov’s recent work includes papers Financial Management (Autumn 2001) reported organizational psychology and TeleBusiness. on the incentives of firms to interconnect (or that Brickley was among the most cited He has taught at Boston University, Nazareth standardize) in industries with network effects, researchers in leading finance journals over the College, St. John Fisher College, Roberts and firms competing for not fully rational cus- 25-year period of 1974 to 1998 (top one per- Wesleyan College, SUNY Geneseo, Keuka tomers. His dissertation included chapters on cent out of a total of 12,637 individuals). In College and Rochester Institute of Technology, strategic competition with self-customizable 2002, three of his published papers received where he has served as the evening chairperson products, competition between intermediaries the Jo­urnal o­f Financial Eco­no­mics All Star Paper for the Marketing Program. He was a distin- and an examination of restaurants’ incentives Award (based on number of citations through guished professor at R.I.T. He instructs both at to offer reservations. 2001). the undergraduate and graduate level. From 1989 to 1991, he was chairman of Cook was employed by the Ford Division of the finance department and research director the Ford Motor Company for 10 years in vari-

2 ous marketing and management assignments Paul Ellickson, Harry Groenevelt, both in the operations side of the business and Assistant Professor of Economics and Associate Professor of Operations in the Headquarters Marketing Staff. of Marketing Management He recently retired from the Xerox Corporation after 30 years of service in numer- Professor Ellickson’s research interests lie at Professor Groenevelt has interests in health ous sales, marketing and customer service the intersection between quantitative market- care operations, logistics and supply chain assignments including: district manager, divi- ing and industrial organization, with a focus management (including reverse logistics); sion manager, industry marketing, general on using structural modeling to understand service system management and design; and manager, customer services marketing, division the forces that drive strategic interaction and quality management. He has been a consultant manager of national account service and mar- optimal decision making. He is particularly on operations management issues for numer- keting manager, TeleBusiness. interested in modeling the importance of ous manufacturing and service companies He has served as a president of the dynamic and spatial competition in retail trade. (including hospitals and other health care Rochester, N.Y., chapter of the American Ellickson’s research has been published providers), as well as the city of Amsterdam, Marketing Association and serves on the new in various academic journals including the the Netherlands. He has had articles pub- business books review board of the Jo­urnal RAND Jo­urnal o­f Eco­no­mics, Marketing Science, lished in Management Science, Op­eratio­ns Research, o­f Co­nsumer Marketing. Cook has recently Marketing Letters and the Internatio­nal Jo­urnal o­f the Jo­urnal o­f Ap­p­lied Prob­ability, the Euro­p­ean completed a marketing case study on “JOLT, Industrial Organizatio­n. Jo­urnal o­f Op­eratio­ns Research and other journals. America’s Original Energy Drink!” that should Before joining the Simon School in 2009, He wrote the chapter on “The Just-in-Time be published soon. He has served as a member Ellickson was an assistant professor of eco­ System” for Volume 4 of the Handbo­o­ks in of the Business Advisory Council for the John nomics at Duke University. Op­eratio­ns Research and Management Science on Wiley School of Business at SUNY Geneseo. logistics of production and inventory. A.B., Economics and Mathematics, He was a member of the R.I.T. President’s University of California at Berkeley B.S., Econometrics, Speakers Bureau and speaks on the subjects of Ph.D., Economics, Vrije Universiteit, Amsterdam, quality, customer satisfaction, customer services Massachusetts Institute of Technology The Netherlands marketing, affinity marketing and telebusiness. M.S., Econometrics, B.S., Business Administration, Vrije Universiteit Indiana University Marshall Freimer, Ph.D., Operations Research, M.B.A., Marketing Professor of Management Science Columbia University The Ohio State University and of Computers and Information Systems (retired) SHANE HEITZMAN, Gregory Dobson, Professor Freimer has teaching and research Assistant Professor of Accounting Associate Professor of Operations interests in applied probability and optimiza- tion. He currently utilizes some of this work Professor Heitzman’s research interests Management in the analysis of problems in information include the role of accounting information, Professor Dobson’s current work concentrates systems and marketing. His work appears in taxes, and incentives in mergers and acquisi- on the application of process improvement management, engineering, economics, statistics tions and the effect of taxes on business principles to health care and other industries. and mathematics journals. He is co-author, decisions and asset prices. He has teaching The methodology employed is known as “Six with Leonard S. Simon, of the book Analytical interests in financial accounting and taxes and Sigma,” which refers to a set of tools for Marketing. He has held a Ford Foundation business strategy. Previously, he was a senior doing fact-based decision making in process Faculty Fellowship and has won the Simon fund accountant for the Office of Sponsored improvement. He teaches an elective course School Superior Teaching Award. Projects at the University of Arizona. He is a on Six Sigma and Lean as well as the core Certified Public Accountant in Arizona and Operations course. He remains interested in A.B. (summa cum laude), Mathematics, was a recipient of the Deloitte Foundation the interface of operations and marketing. Harvard University Doctoral Fellowship in 2004. Examples include work on the management Ph.D., Mathematics, Harvard University B.S., Business Economics, of product variety, product line design, and Eastern Oregon University the interface of production and distribution. M.Acc., His past work was in job shop scheduling University of Arizona and batch manufacturing. His articles have J. William Gavett, Professor Emeritus of Operations Ph.D., Management (Accounting and appeared in Management Science, Marketing Finance), Science, Op­er­tio­ns Research, Pro­ductio­n Planning Management University of Arizona and Co­ntro­l, and Transp­o­rtatio­n Science. He is Professor Gavett held dual appointments in associate editor for Interfaces and a member of the Simon School and the Department of the editorial board of the Internatio­nal Jo­urnal Preventive, Family and Rehabilitation Medicine Dan Horsky, o­f Services and Op­eratio­ns Management and Op­era­ at the University of Rochester School of Med­ Benjamin L. Forman Professor of tio­ns Management Educatio­n Review. He is a mem­ icine and Dentistry. He is involved in the man- ber of INFORMS ASQ, and Beta Gamma Marketing and Area Coordinator, agement of Flower City Habitat for Humanity, Marketing Sigma. a private non-profit agency that builds afford- B.S., Operations Research and Industrial able housing for low-income families. Professor Horsky has primary research interests in the analysis of consumer and firm behavior Engineering, B.S., Mechanical Engineering, Cornell University as they relate to marketing activities. He has University of Rochester applied stochastic models to describe consum- Ph.D., Operations Research, M.M.E., Mechanical Engineering, Stanford University ers’ brand-switching behavior. He has conduct- Cornell University ed studies of sales response to advertising and Ph.D., Industrial Engineering, salesforce efforts, examined optimal advertising Cornell University and salesforce policies and studied the estima- tion of multiattribute models and the optimal positioning of new brands. Horsky’s research on the effects of price, income and informa-

3 tion on the diffusion of new durable products Gregg A. Jarrell, ANZHELA KNYAZEVA, has been funded by the National Science Professor of Finance and Economics Assistant Professor of Finance Foundation. Horsky’s publications have appeared in Professor Jarrell served as chief economist at Professor Knyazeva has research interests in Management Science, Marketing Science, the Jo­urnal the U.S. Securities and Exchange Commission corporate finance. Her recent research exam- o­f Marketing Research and the Jo­urnal o­f Business. from 1984 to 1987. He served as director of ines issues in payout, corporate governance and In 1991, Horsky and his co-author, Moshe the School’s Managerial Economics Research firm investment decisions. Center from 1988 to 1990 and as director of Givon, received the John D. C. Little Award M.A., International Policy Studies, for “Untangling the Effects of Purchase the School’s Bradley Policy Research Center from 1990 to 1994. Jarrell frequently serves as Stanford University Reinforcement and Advertising Carryover,” Ph.D., Economics, which was selected as the best marketing- an expert witness on financial-economic issues in business litigation, and he is active in man- New York University related paper published in 1990 in either (Stern School of Business) Marketing Science or Management Science. Horsky agement consulting. He has served as a consul- received the John D. C. Little Award again in tant for the Federal Trade Commission, and he 1993 jointly with his co-author, Paul Nelson, has held senior positions in two private consult- for “New Brand Positioning and Pricing in an ing firms: The Alcar Group, Inc. and Lexecon, DIANA KNYAZEVA, Oligopolistic Market.” Horsky is a member of Inc. He is a frequent contributor to the op-ed Assistant Professor of Finance the editorial board of Marketing Science. page of The Wall Street Jo­urnal, and he is widely Professor Knyazeva is a recent graduate of Horsky has taught in M.B.A. and Executive quoted as a financial-economic authority by the New York University. Her research interests are M.B.A. programs in the U.S., the Netherlands, media. in corporate finance with a focus on corporate Switzerland, Australia and Israel. Based on his Besides previously teaching at the Simon governance, firm investment behavior and achievements in research and teaching, Horsky School (from 1977 to 1981), Jarrell has taught analyst following. Her teaching interests are in has been named a University Mentor and at Georgetown University Law School and corporate and international finance. received the Executive Development (M.B.A.) has been a research fellow at the University of She is a member of the American Finance Program Class of 1987 Superior Teaching Chicago’s Center for the Study of the Economy Association and the Salomon Center for the Award. He has consulted on marketing-related and the State. Jarrell has won six Superior Teach­ Study of Financial Institutions. topics, in particular on consumer multiattribute ing Awards from the Simon School’s Execu­ brand choice and on life cycles of new con- tive M.B.A. Program and Full-Time M.B.A. M.A., International Policy Studies, sumer durables, with firms worldwide. Program. He was the Simon School’s A.T.&T. Stanford University Foundation Resident Management Fellow in Ph.D., Economics, B.S., Industrial Engineering, 1987. He was a member of the S.E.C. Advisory New York University Technion, Israel Institute of Technology Committee on Tender-Offer Policy in 1983, (Stern School of Business) M.S., Operations Research, and he has published extensively on subjects Technion, Israel Institute of Technology such as the economics of corporate control, Ph.D., Industrial Administration, the economics of regulation, applied corporate LEONARD KOSTOVETSKY, Purdue University finance, and the effects on stock prices of vari- Assistant Professor of Finance ous kinds of corporate disclosures and other news events. Professor Kostovetsky has research interests Thomas H. Jackson, in financial economics (asset pricing, behav- Distinguished University Professor and B.S., Business Administration, ioral finance, and portfolio theory). His paper President Emeritus University of Delaware “Index Mutual Funds and Exchange-Traded M.B.A., Economics and Finance, Funds” was published in the Jo­urnal o­f Po­rtfo­lio­ Thomas H. Jackson, president of the University of Chicago Management in 2003. He was a contributor to University of Rochester from 1994 to Ph.D., Business Economics, The Theo­ry and Practice o­f Investment Management 2005, holds faculty positions in the William University of Chicago Wo­rkbo­o­k in 2004) with Frank J. Fabozzi and E. Simon Graduate School of Business Harry M. Markowitz. Administration and in the University’s He was quoted in The New Yo­rk Times Department of Political Science. Roy Jones, on February 29, 2004, in an article entitled Before he became Rochester’s ninth presi- Clinical Assistant Professor of “Warming Up to Funds That Trade Like dent, Jackson was vice president and provost Computers and Information Systems Stocks.” In 2007, he received the Towbes of the University of Virginia, which he first Teaching Prize awarded by the Princeton joined in 1988 as dean of Virginia’s School of Professor Jones’s current research studies mar- University economics department for out- Law. He had been professor of law at Harvard kets for information goods and the impact of standing teaching. from 1986 to 1988 and served on the Stanford development costs and the complexity of the University faculty from 1977 to 1986. development process on market structure. He is A.B., Economics, A 1972 graduate of Williams College, broadly interested in the information industries, Princeton University Jackson earned his law degree from Yale in particular the economics of information sys- M.A., Economics, in 1975. He first clerked for U.S. District tems, electronic commerce, and the evolution Princeton University Court Judge Marvin E. Frankel in New York of the information technology industry. Ph.D., Economics, in 1975–76, and then for Supreme Court Before pursuing his Ph.D., Jones was a Princeton University Justice (and, later, Chief Justice) William H. lecturer for the Stanford University computer Rehnquist in 1976–77. science department. In addition, he founded Jackson is the author of bankruptcy and a relational database consulting firm. In this Phillip J. Lederer, commercial law texts used in law schools capacity, he worked with Fo­rtune 500 firms and Associate Professor of Operations across the country, and served as Special start-ups. Management Master for the U.S. Supreme Court in a dis- B.A., History, Professor Lederer has research interests in pute involving every state in the country over Stanford University operations management and its integration the disposition of unclaimed dividends held M.S., Computer Science, with economic theory. His current research by brokerage houses. Stanford University focuses on three areas: the financial justifica- B.A., American Studies, Ph.D., Operations, Information and tion of manufacturing technology, performance Williams College Technology, evaluation in operations and competition J.D., Stanford University Yale University 4 in network-based industries. His work has John B. Long Jr., susan feng lu, appeared in Eco­no­metrica, the Internatio­nal Jo­urnal Frontier Communications/Rochester Assistant Professor of Economics and o­f Flexible Manufacturing Systems, the Jo­urnal o­f Telephone Professor of Business Management Manufacturing and Op­er­tio­ns Management, the Jo­urnal o­f Op­eratio­ns Management, Op­er­tio­ns Administration; Professor of Finance Professor Lu is an economist specializing in Research, Op­eratio­ns Research Letters, Regio­nal Science and Economics; Area Coordinator, industrial organization and economics of orga- and Urban Eco­nom­ics and Transp­o­rtatio­n Science. Applied Economics nization. Her research interests mainly concern Lederer is associate editor of the Internatio­nal Professor Long has research interests primarily how information problems affect individual Jo­urnal o­f Pro­ductio­n Eco­no­mics and an occasional in the area of financial economics. In his pub­ behavior and the organization of firms and referee for Eco­no­metrica, the Jo­urnal o­f Acco­unting lished articles, he has addressed many of the markets, especially the structure of those indus- and Eco­no­mics, Management Science, Op­eratio­ns financial decision problems faced by individu- tries related to health care. Research and the Review o­f Eco­no­mic Studies. He als and firms. These include total savings and Her current research focuses on two lines is a former assistant professor of business portfolio-selection decisions (with particular concerning incentives under information asym- administration at the Darden Graduate School emphasis on income tax implications and the metry. The first is on the long-term care indus- of Business Administration at the University of performance of sophisticated portfolio-selec- try. In a series of papers based on the introduc- Virginia. tion techniques), investment-project evaluation tion of the Nursing Home Quality Initiative and dividend-policy choice. In other articles, he (a report card policy) in the United States in B.S., Physics, 2002, she studies the effect of information to State University of New York at Stony Brook addresses the behavior of rel­tive asset prices, the measurement of “abnormal” asset returns, consumers on the behavior of nursing homes M.S., Applied Mathematics, under different organizational forms. In the Northwestern University the implications of taxes and inflation for common stock prices and the term structure second line of research, she studies the incen- Ph.D., Applied Mathematics, tives of managers in China during the transi- Northwestern University of interest rates. With Charles I. Plosser, Long has done theoretical and empirical research on tion from the planned economy to the market fundamental interpretations of fluctuations in economy. economic activity (business cycles). Long is a She has done fieldwork in the areas of nurs- edward x. li, past editor and advisory editor of the Jo­urnal ing home quality investigation in the greater Assistant Professor of Accounting o­f Financial Eco­no­mics and a member of Beta Chicago area and the state owned enterprises Professor Li has research interests in securities Gamma Sigma. (S.O.E.) in the process of privatization in laws and Securities and Exchange Commission China. (S.E.C.) regulations, information intermediar- B.A., Mathematics, Her teaching interests include econometrics ies, institutional investors and capital markets. Rice University and statistics, health care strategy, business in His teaching interests are in the areas of Ph.D., Industrial Administration, emerging markets, and nonprofit management. Carnegie Mellon University financial accounting and financial statement B.A., Economics, analysis. Beijing University He was invited to present his paper, Mitchell J. Lovett, B.A., International Relations, “Market Reaction Surrounding the Filing of Beijing University Periodic S.E.C. Reports,” at the American Assistant Professor of Marketing M.A., Economics, Accounting Association annual meeting in Professor Lovett’s teaching interests include Beijing University 2007. The paper is currently being revised marketing research, marketing intelligence, Ph.D., Managerial Economics and Strategy, for third round submission at The Acco­unting marketing strategy and consumer behavior. His Northwestern University Review. Another working paper, “One-Step research interests include learning by consum- or Two-Step? The Strategy for Periodic ers, voters and firms and the influence of that Corporate Disclosure and Its Implications for learning on behavior. Current projects inves- RAVINDRA N. MANTENA, Earnings Release and S.E.C. Filing Timing,” tigate the following research questions: How Assistant Professor of Computers and with K. Ramesh, is being revised for second does changing product quality affect consumer Information Systems round submission at Co­ntemp­o­rary Acco­unting learning, purchase decisions and brand equity? Research. What dynamic learning challenges constrain the Professor Mantena studies economics of Li received a Graduate School Dissertation firms’ ability to generate value from market- digital and information-rich products. His Completion Fellowship and a Department ing learning? Why do candidates use negative research explores how the increasing informa- of Accounting and Information System political advertising more often the more com- tion technology content in products alters Student Research Award from Michigan State petitive the race? These research projects have competition, strategy and market structure. University in 2007. He holds the Certified been presented at the Marketing Dynamics Recent research has focused on issues of pric- General Accountant of Canada and the Conference and Marketing Science Conference. ing, product design and entry in converging Chartered Financial Analyst designations. Lovett was the Sheth Doctoral Consortium digital markets, and also on price and demand Fellow for Duke University in 2007 and in 2006 evolution in network industries. In addition, B.S., Accounting, he also has research interests in measuring Tsinghua University (Beijing) received the Institute for the Study of Business Markets’ Research Grant Silver Medalist Award, decision performance, revenue management M.S., Accounting, and information economics. Prior to pursuing Tsinghua University (Beijing) with Chris Moorman, for their project on mar- keting learning. his Ph.D. in information systems, Mantena M.S., Agricultural and Consumer Economics, worked as a sales manager for a consumer University of Illinois B.A., Economics, Mathematics, German, goods multinational firm and founded an Ph.D., Accounting, Ohio Wesleyan University aquaculture company in India. Michigan State University M.B.A., Boise State University B.E. (honors), Electrical Engineering, Ph.D., Business Administration, Birla Institute of Technology and Science Duke University (India) M.B.A., Business Management, Indian Institute of Management (India) M.Phil., Ph.D., Information Systems, New York University

5 Lawrence J. Matteson, made by managers in salesforce and distribu- Paul Nelson, Executive Professor of Business tion environments in response to consumer Clinical Professor of Marketing Administration demands and competitive pressure. In addition, he is interested in the econometric analysis of Professor Nelson’s teaching and research inter­ Professor Matteson brings to the Simon School discrete and qualitative data, from both classical ests are concentrated on the multi-attribute over 25 years of experience in technology and and Bayesian perspectives. Professor Misra’s model of consumer behavior, brand man- manufacturing management and in strategy research has been published or is to appear agement, product positioning and pricing, development in large corporations. He teaches in various scholarly journals such as Marketing outsourcing and the Internet. Nelson directs corporate strategy, economics of competitive Science, Quantitative Marketing and Eco­no­mics, the the Brand Management Program at Simon. strategy, marketing strategy and manufacturing Internatio­nal Jo­urnal o­f Research in Marketing, He recently had marketing articles published and service strategy in both the regular M.B.A. Marketing Letters, IIE Transactio­ns and the Jo­urnal in Marketing Science, Management Science and the and the domestic and European Executive o­f Law and Eco­no­mics, among others. Jo­urnal o­f Retailing as well as philosophy and M.B.A. programs. Matteson was previously Misra has also used his research to design information systems journals. He has served senior vice president and manager of electronic and implement sophisticated analytical and as a reviewer for numerous journals, including imaging at Eastman Kodak Company, which he econometric models for firms such as Xerox, Marketing Science, Management Science and the joined in 1965. He holds an M.S. degree in elec- Sprint, IMS Health, A. T. Kearney and Lucent Jo­urnal o­f Con­sumer Research. Nelson and his trical engineering from Rensselaer Polytechnic Technologies, with an aim of helping them co-author, Dan Horsky, won the John D. C. Institute and received the Hugh H. Whitney make better marketing decisions. Little Award for the best paper published in Award for highest academic honors from the 1992 in Management Science or Marketing Science, School’s Executive M.B.A. Program in 1979. B.A., Economics, for their paper, “New Brand Positioning and He serves on several boards and is active as a Ravenshaw College, India Pricing in an Oligopolistic Market.” Nelson management consultant. M.B.A., Marketing, has also won the Frank M. Bass Award for FSM, New Delhi, India the best published marketing paper based on B.S., Electrical Engineering, M.S., Statistics, a dissertation. Nelson previously taught at the Union College State University of New York at Buffalo Krannert Graduate School of Management at M.S., Electrical Engineering, Ph.D., Marketing, Purdue University. He has been inducted into Rensselaer Polytechnic Institute State University of New York at Buffalo Beta Gamma Sigma, Omicron Delta Epsilon, M.B.A., Executive Development Program, Pi Mu Epsilon and Phi Beta Kappa. University of Rochester DUNCAN T. MOORE, B.A., Mathematics, Economics and Business, Vice Provost for Entrepreneurship, Macalester College M.S., Business Administration, Jeanine Miklós-Thal, Rudolf and Hilda Kingslake Professor Assistant Professor of Economics and University of Rochester of Optical Engineering, Professor of Ph.D., Business Administration, of Marketing Biomedical Engineering, Professor of University of Rochester Professor Miklós-Thal has research interests Business Administration, and Area in industrial organization, marketing and per- Coordinator, Entrepreneurship sonnel economics. She has written articles on Professor Moore is the former dean of the boris nikolov, cartel stability, the competitive effects of vari- School of Engineering and Applied Sciences Assistant Professor of Finance ous contractual arrangements in the grocery and the former director of The Institute of industry, product branding strategies, and con- Professor Nikolov has research interests in Optics. He is a past president of the Optical tests in organizations. theoretical and empirical corporate finance. Society of America. From 1997 to 2001, he Prior to joining the Simon School in His recent resarch investigates the effects of served as associate director for technology 2009, Miklós-Thal taught at the University real market frictions and agency conflicts on in the White House Office of Science and of Mannheim in Germany. She was also firms’ financing, cash holdings and investment Technology Policy for the Clinton Admin­ a visiting scholar at the MIT Sloan School policy. His teaching interests are in corporate istration, where he worked on the Next of Management, and a postdoctoral fel- and entrepreneurial finance. Generation Internet, Clean Car Initiative, new low at the European University Institute. In Prior to joining the Simon School, Nikolov construction materials, and NASA. From 2008, she received the Dissertation Prize of spent one year as a postdoctoral researcher 2002 to 2004, he served as president and chief the Toulouse Chamber of Commerce and at the Ecole Polytechnique Federale de executive officer of the Infotonics Technology Industry. Lausanne.. Center Inc., an industry, academia and gov- Propaedeuse, International Economic Studies, ernment partnership to foster cutting-edge M.A., Finance Maastricht University research, prototyping of new technology and University of Lausanne, Propaedeuse, Econometrics, economic development in upstate New York. Ph.D., Finance, Maastricht University Moore teaches an entrepreneurship course University of Lausanne M.A., Economics, to a combined class of engineering graduate Maastricht University students and M.B.A.’s. D.E.A., Economic Theory and Econometrics, DAVID J. OLIVEIRI, B.A., Physics, University of Toulouse 1 Executive Professor of Business University of Maine at Orono Ph.D., Economics, Administration M.S., Optics, University of Toulouse 1 University of Rochester Professor Oliveiri has held several executive Ph.D., Optics, positions over a 30-year career in publishing University of Rochester and law. Sanjog Misra, He most recently served as group vice Associate Professor of Marketing and president of legal education for West Group Applied Statistics (an operating arm of Thomson-Reuters) and Professor Misra’s current research involves president of Foundation Press. a theoretical and empirical investigation of He has held positions as senior vice presi- marketing related issues. He is particularly dent and publisher, vice president of busi- interested in modeling the strategic decisions ness development, vice president of product

6 systems, and general manager/chief operating He is a member of INFORMS and Beta University of New York at Brockport. He has officer for various Thomson subsidiaries and Gamma Sigma. been a member of the A.N.S.I. Committee operating groups. for Programming Language Standardization B.A., Mathematics, Oliveiri began his career at Lawyers and is a co-author of the American Natio­nal Columbia University Cooperative Publishing in Rochester, N.Y., Standards fo­r Infor­matio­n Systems Pro­gramming M.S., Operations Research, where he was a managing editor, and later, an Languages-Fo­rtran. Schenk is an arbitrator for Massachusetts Institute of Technology editorial director. He has also served as gener- the American Arbitration Association and a Ph.D., Operations Research, al counsel at Theatre Confections Inc. and was member of the Financial Industry Regulatory Massachusetts Institute of Technology assistant counsel at Central Trust Bank. Authority (FINRA) Board of Arbitrators. He is a member of the New York State B.A., Mathematics, and Monroe County Bar Associations, Beta University of California Gamma Sigma, the Scribes Society of Legal MICHAEL A. RAITH, M.B.A., Writers, and the Academy of Legal Studies in Associate Professor of Economics and University of Rochester Business. He is licensed to practice law before Management the courts of New York State and the Federal Professor Raith joined the Simon School in Court of the Western District of New York. 2002 and teaches an M.B.A. course on com- Oliveiri is the author of the revised edition Ronald M. Schmidt, petitive strategy, for which he was named to Janice M. and Joseph T. Willett of Nimmer’s Co­mmercial Asset-Based Financing the Teaching Honor Roll twice. His research (Thomson/West), a leading legal treatise. His interests include the economics of organiza­ Professor of Business Administration research interests are in the areas of law and tions and industrial economics. He has worked for Teaching and Service economics as interrelated disciplines, and in on pricing strategies in the presence of market Professor Schmidt developed the Executive particular how the legal environment affects uncertainty, the effects of financial constraints Development (M.B.A.) Program at Erasmus comparative advantage. on firms’ behavior in product markets, incen- University in the Netherlands and served as B.S., Accounting, tive contracting and performance evalua- its first chairman. His teaching areas include University at Buffalo tion in organizations, and the interaction economics, statistics, marketing, organizations J.D., between incentives and communication in and corporate strategy. University at Buffalo various principal-agent settings. Raith’s work Schmidt received Superior Teaching Awards M.B.A., has been published in the American Eco­no­mic from the M.B.A. Classes of 1974, 1976, University of Rochester Review, RAND Jo­urnal o­f Eco­no­mics, Jo­urnal 1983 and 1991; the Executive Development o­f Eco­no­mic Theo­ry, Internatio­nal Jo­urnal o­f (M.B.A.) Classes of 1984, 1985 and 1988; the Industrial Organizatio­n, Jo­urnal o­f Law, Eco­no­mics Rochester-Erasmus M.B.A. Class of 1987 and Edieal J. Pinker, and Organizatio­n and Jo­urnal o­f Financial and the Rochester-Nyenrode Classes of 2000 and Quantitative Analysis. Associate Professor of Computers 2001. His publications include papers on pric- Prior to joining the Simon School fac- ing, regulation and management compensation. and Information Systems and of ulty, Raith taught at the Graduate School of His current research activities include an exam­ Operations Management; Director, Business of the University of Chicago. He ination of the relationship between pay and Center for Information Intensive also spent two years as a research fellow at the performance for C.E.O.’s and an investigation Services; Area Coordinator, European Centre for Advanced Research in of the impact of contractual provisions on the Management Science Methods Economics in Brussels. During 2005–06, he performance of major-league baseball play- visited the University of Southern California’s Professor Pinker’s research interest focuses on ers. He has served as a consultant to Eastman Marshall School of Business, where he re­ issues of business process design, electronic Kodak Company, Xerox Corporation, Bausch ceived a Golden Apple teaching award. commerce and Homeland Security. He has & Lomb, Schlegel Corporation, Croon Electro­ techniek and several other corporations. published research on the use of contingent Vordiplom, Economics, workforces, cross-training and experience- University of Bielefeld B.A., Economics, based learning in service sector environments Vordiplom, Computer Science, The Ohio State University as it applies to work and workflow design, Fernuniversität Hagen M.A., Economics, online auctions and responses to terrorist Diplom, Economics, The Ohio State University threats. He is currently studying how medi- University of Bonn cal offices can be organized to improve pro- Ph.D., Economics, ductivity, and business process outsourcing. London School of Economics G. William Schwert, Pinker has consulted for the United States Distinguished University Professor and Postal Service, the financial services industry Professor of Finance and Statistics and the auto industry. His work has been pub- Werner Schenk, lished in leading journals such as Management Clinical Assistant Professor of Professor Schwert has research and teaching Science, Manufacturing and Service Op­eratio­ns Computers and Information Systems interests in portfolio and capital-market theo- Management, IIE Transactio­ns, the Euro­p­ean ry, corporate finance and control, economet- Jo­urnal o­f Op­eratio­nal Research, the Internatio­nal Professor Schenk has professional and teach- rics and time-series analysis, and in the effects Jo­urnal o­f Op­eratio­nal Research, Pro­ductio­n and ing interests in computers and information of public regulation on business. From 1978 Op­eratio­ns Management and the Co­mmunicatio­ns systems as applied to end-user computing, until 1982, his research was sponsored by the o­f the Asso­ciatio­n o­f Co­mp­uting Machinery. documentation and training, and applications National Science Foundation. During 1982, Pinker teaches the core M.B.A. course on development for office and manufacturing he was the first CRSP Distinguished Research framing and analyzing business problems. In automation. Prior to joining the faculty, he Scholar at the University of Chicago. He the past, he has taught courses on business worked as a principal information specialist received a Batterymarch Research Fellowship process design, telecommunications technol- and manager of programming services for for the 1982–83 academic year. In 1990, he ogy and spreadsheet modeling at the Simon Xerox Corporation. He now consults inde- won the Graham and Dodd Plaque for the School. pendently on information systems. He was a best paper (“Stock Market Volatility”) pub- Pinker is an associate editor for Management visiting professor of management information lished in the Financial Analysts Jo­urnal, and he Science, Op­eratio­ns Research, Decisio­n Science and systems at St. John Fisher College and has won a Smith-Breeden Distinguished Paper the Internatio­nal Jo­urnal o­f Op­eratio­nal Research. held adjunct teaching positions at the Roch­ Award for one of the best papers (“Why Does ester Institute of Technology and the State

7 Stock Market Volatility Change Over Time?”) Information Systems and Economics gave him Greg Shaffer, published in The Jo­urnal o­f Finance. a special award for writing “The Best Paper on Wesray Professor of Business Schwert has been an editor of the Jo­urnal o­f Information Systems and Economics.” Administration; Professor of Financial Eco­no­mics since 1979 and the managing editor since 1995. He was an associate editor of B.Sc., Industrial and Management Engineering, Economics and Management and of The Jo­urnal o­f Finance from 1983–2000, and he Technion, Israel Institute of Technology Marketing M.Sc., Operations Research, is an advisory editor of the Jo­urnal o­f Mo­netary Professor Shaffer teaches the course on pric- Technion, Israel Institute of Technology Eco­no­mics. His current research deals with the ing policies to full-time and part-time M.B.A. Ph.D. (cum laude), Industrial Engineering, pricing of initial public offerings of stock, the students. He has been named to the Teaching Texas Tech University effects of insider trading on the market for Honor Roll numerous times and was awarded corporate control, the effects of anti-takeover the Superior Teaching Award from the M.B.A. devices on takeover activity, and on stock mar- classes of 2001 and 2004. Shaffer’s research ket volatility. JOEL SELIGMAN, employs game-theoretic methods to examine President, University of Rochester issues in pricing policies, antitrust and regula- A.B. (honors), Economics, tion, distribution channels, vertical restraints, Trinity College Joel Seligman, president of the University of principal-agent theory, and oligopoly models M.B.A., Finance, Econometrics, Rochester since July 1, 2005, also holds faculty of strategic competition. He has received University of Chicago positions in the University’s Department of research grants from the U.S. National Science Ph.D., Finance, Econometrics, Political Science and in the William E. Simon Foundation, the Social Science Research University of Chicago Graduate School of Business Administration. Before he became the University of Council (U.S.A.) and the Social Research Rochester’s tenth president, Seligman was Council (U.K.). Shaffer’s work has appeared in the American ABRAHAM SEIDMANN, dean of Washington University’s School of Law since 1999. He was dean and Samuel M. Eco­no­mic Review; Eco­no­mic Jo­urnal; the RAND Xerox Professor of Computers and Fegtly Professor of Law at the University of Jo­urnal o­f Eco­no­mics; Jo­urnal o­f Eco­no­mics Information Systems and Operations Arizona College of Law from 1995 to 1999. and Management Strategy; Jo­urnal o­f Law and Management; and Area Coordinator, He also served on the faculty at the University Eco­no­mics; Jo­urnal o­f Law, Eco­no­mics and Organiz­ Computers and Information Systems, of Michigan Law School, George Washington atio­n; Jo­urnal o­f Industrial Eco­no­mics; Internatio­nal Electronic Commerce, and Operations University Law School and Northeastern Jo­urnal o­f Industrial Organizatio­n; Advances in Management University Law School. Eco­no­mics and Public Po­licy; Advances in Ap­p­lied A graduate of Harvard University, Seligman Micro­eco­no­mics; Marketing Science; and Man­ Professor Seidmann is the author of over 100 is one of the nation’s leading experts on agement Science. He received Emerald Management research articles, which appear in many of the securities law, and is the co-author, with the Review’s Citation of Excellence Award as the leading scientific journals, and has been the late Louis Loss, of the 11-volume Securities author of one of the top 50 management founding department editor on interdisciplin- Regulatio­n, the leading treatise in the field, and articles of 2002. ary management research and applications in author of The Transfo­rmatio­n o­f Wall Street: A Shaffer is an area editor of Marketing Science, Management Science for 10 years. He is also an Histo­ry o­f the Securities and Exchange Co­mmissio­n a co-editor of the Jo­urnal o­f Eco­no­mics and Man­ associate or area editor for IIE Transactio­ns, and Mo­dern Co­rp­o­ratio­n Finance. agement Strategy and an associate editor of the the Internation­al Jo­urnal o­f Flexible Manufacturing He also has served as reporter for the Jo­urnal o­f Eco­no­mics and Business. He has been Systems, Pro­ductio­n Planning and Con­tro­ls, the National Conference of Commissioners on involved in numerous consulting projects and Jo­urnal o­f Intelligent Manufacturing, the Jo­urnal o­f Uniform State Laws, Revision of Uniform antitrust cases in the U.S. and abroad related to Management Infor­matio­n Systems and Pro­ductio­n Securities Act (1998–2002); as chair of issues on pricing and vertical relations among and Op­er­tio­ns Management. His current research the Securities and Exchange Commission firms, and he has served as a visiting scholar and consulting activities include medical infor- Advisory Committee on Market Information in the two U.S. government antitrust agencies: matics, electronic commerce, online auctions, (2000–2001); and as a member of the the Antitrust Division of the U.S. Department information systems, health care management, American Institute of Certified Public of Justice and the Bureau of Economics at business process design, project management Accountants Professional Ethics Executive the U.S. Federal Trade Commission. Shaffer and optimal resource allocation, strategic man- Committee. He is currently a member of the participated in the writing of the 2001 Federal ufacturing systems, information economics, board of the Financial Industry Regulatory Trade Commission’s report on slotting allow- stochastic processes and performance model- Authority (FINRA). ances (payments for retail shelf space), and ing for capacity planning and pricing. He is the author or co-author of 21 books he has twice given invited testimony on their Seidmann has consulted with many of the and over 40 articles on legal issues related competitive effects, serving on a three-mem- leading industrial and service corporations to securities and corporations. He is the ber panel investigating this practice at the and presented numerous research and execu- co-author (with John C. Coffee Jr. of the Hearings o­n Glo­bal and Inno­vatio­n Based Co­mp­eti­ tive seminars on four continents. He has won Columbia University Law School faculty) of tio­n (1995) and again at the Federal Trade teaching awards from the M.B.A. and Executive the leading casebook, Securities Regulatio­ns: Cases Commission’s sponsored workshop on slot- M.B.A. classes at the Simon School, as well as and Materials, and author of the casebook, ting allowances (2000). from the Rochester-Nyenrode Class of 2003. Co­rp­o­ratio­ns: Cases and Materials. Prior to joining the Simon School in 1997, His research was cited twice on the front page Shaffer taught in the economics depart- of The Wall Street Jo­urnal, and he was granted A.B., Political Science, ments at Indiana University (Bloomington, several prestigious prizes at international con- University of California at Los Angeles Ind.) and the University of Michigan (Ann ferences for publishing outstanding research J.D., Arbor, Mich.). He has held an appointment papers in the areas of information systems, Harvard University at Princeton University’s Woodrow Wilson information economics and electronic com- School, and he has been a visiting scholar in merce. These include the Award for Best the marketing department at Northwestern Research Paper at the 16th International Con­ University’s Kellogg School of Management. ference on Information Systems, presented In addition to his teaching and research in Amsterdam, the Netherlands. He also duties at the Simon School, he is a research won the best paper award at the 1998 Hawaii associate with the Centre for Competition International Conference on Systems Sciences, Policy at the School of Management, in Kohala, Hawaii. In 1999, the Workshop on University of East Anglia (Norwich, U.K.).

8 In addition, Shaffer is the director of the B.A., Economics, His industry experience includes three years Center for Pricing at the Simon School. Emory University in strategy consulting, mostly with McKinsey Ph.D., Economics, & Company, along with a decade in R&D B.A. (high honors), Economics and University of North Carolina at Chapel Hill and project management in the telecom, Mathematics, high-tech and media industries. He has con- Swarthmore College sulted for clients in financial services, insur- M.A., Economics, MINJAE SONG, ance, telecom, software and energy. His track Princeton University record of accomplishments includes a Royal Ph.D., Economics, Assistant Professor of Marketing and Economics Television Society (British equivalent to an Princeton University Emmy) for broadcast technology. Having lived Professor Song’s research topics include and worked on three continents gives him an developing an empirical model of consumer understanding of business and collaboration Clifford W. Smith Jr., demand, measuring consumer benefit from in an international context. Louise and Henry Epstein Professor of technology innovation, modeling/analyz- ing cooperative R&D in high tech industries, B.Eng., Electrical and Electronic Engineering, Business Administration and Professor Queen’s University of Belfast (U.K.) of Finance and Economics and analyzing pricing strategies for inter-firm product bundling. He has published articles M.Sc., Telecommunications Engineering, Professor Smith has research interests in the in the RAND Jo­urnal o­f Eco­no­mics, the Jo­urnal University of London (U.K.) fields of corporate financial policy, derivative o­f Business and Eco­no­mics Statistics and the M.B.A., Information Systems and securities and financial intermediation. He Internatio­nal Jo­urnal o­f Industrial Organizatio­n. Entrepreneurship, has published 16 books and over 90 articles Prior to joining the Simon School in 2007, University of Texas at Austin in leading finance and economics journals. he was a faculty member at Georgia Institute Ph.D., Information Systems, Students in the Executive M.B.A. Program of Technology in Atlanta, Ga., and a visiting Case Western Reserve University have given him their Superior Teaching Award scholar at Northwestern University's Kellogg 19 times; students in the M.B.A. Program School of Management in the summer of have given him their Superior Teaching 2005. VERA TILSON, Award 10 times. In 2003, he received the Assistant Professor of Operations F.M.A. Fellows Award by the Financial B.A. (highest honor), Economics, Management Management Association International. He Seoul National University, Seoul, Korea was named Distinguished Scholar by the M.A., Economics, Professor Tilson’s research interests are in Southern Finance Association in 2000, and Harvard University supply chain management, stochastic schedul- Distinguished International Visiting Scholar Ph.D., Economics, ing and health care operations. Her teaching by the British Accounting Association in 1991. Harvard University interests are in production and operations In 1986, he was given the first Special Award management, management science and busi- for a Perfect Teaching Rating by the School; ness statistics. Previously, she taught opera- in 1983, he was chosen a University Mentor in DANIEL H. STRUBLE, tions management at the Weatherhead School recognition of his scholarship and teaching. Clinical Assistant Professor of of Management at Case Western Reserve Smith has served as president of the Business Communications and University. She has 18 years of industrial Risk Theory Society, president of the experience as a software engineer and proj- Area Coordinator, Business ect manager in telecommunications, medical Financial Management Association National Communications Honor Society, vice president for Global instrumentation, supply chain software and Services of the Financial Management Mr. Struble has extensive experience in leader- financial industries. She has published articles Association International, vice president of ship and executive communications training in the Euro­p­ean Jo­urnal o­f Op­eratio­ns Research, the International Economics and Finance and delivery. Previously, he was a career naval Mathematical So­cial Sciences, Internatio­nal Jo­urnal Society, a member of the board of advisors officer with tours as a helicopter pilot, flight o­f Revenue Management and the Pro­ductio­n and of the International Association of Financial instructor, joint staff and congressional liaison Op­eratio­ns Management Jo­urnal. Engineers, and a member of the board of officer, financial specialist, helicopter squad- S.B., Electrical Engineering, directors of the Financial Management ron commander, public affairs officer and Massachusetts Institute of Technology Association and the Southern Finance naval attaché. Prior to his retirement from the M.S., Applied Mathematics, Association. He is an advisory editor of Navy in 2006, he was in charge of the Naval Colorado School of Mines the Jo­urnal o­f Financial Eco­no­mics; an associ- R.O.T.C. Unit at the University of Rochester. Ph.D., Operations Management, ate editor of the Jo­urnal o­f Risk and Insurance, B.A., Biology, Case Western Reserve University Financial Practice and Educatio­n, the Review o­f Cornell University Internatio­nal Eco­no­mics, the Jo­urnal o­f Financial M.B.A., Services Research, the Jo­urnal o­f Derivatives, and University of West Florida HEIDI TRIBUNELLA, the Jo­urnal o­f Financial Research; a member of Clinical Associate Professor of the editorial board of the Review o­f Internatio­nal Accounting Eco­nom­ics; and a member of the advi- DAVID TILSON, sory board of the Jo­urnal o­f Ap­p­lied Co­rp­o­rate Professor Tribunella has served as an auditor Clinical Assistant Professor of for two national firms, Deloitte & Touche and Finance, The Financier, Co­ntemp­o­rary Finance Computers and Information Systems Digest, and The Arbitrageur. His paper, “Trading PricewaterhouseCoopers LLP. At those firms, Cost for Listed Options: The Implications Professor Tilson’s research interests are in the she served clients in the health care industry for Market Efficiency” (with Susan M. interrelationship between technical standards as well as midsized firms. Tribunella, also a Phillips), was awarded the Pomerance Prize and industry structures, as well as the impact New York State Certified Public Accountant, for Excellence in Options Research by the of mobile and ubiquitous information sys- spent over five years in industry as a manager Chicago Board Options Exchange for 1980; tems. His teaching interests include strategic of financial reporting for two different health his paper, “On the Convergence of Insurance and business systems consulting, information care companies. Prior to joining the Simon and Finance Research,” was awarded the systems, and business statistics. Previously, he School faculty, she taught a variety of business Alpha Kappa Psi-Spangler Award by the taught information systems at Case Western and accounting courses at various colleges. American Risk and Insurance Association for Reserve University, and managerial data analy- Tribunella has an interest in account- 1996. sis in the Simon Executive M.B.A. Program. ing and auditing research and has published

9 articles with in the CPA Jo­urnal, the Jo­urnal the Jo­urnal o­f Acco­unting Research; the Jo­urnal o­f Toni m. whited, o­f Business and Eco­no­mics Research, the Jo­urnal Finance; the Jo­urnal o­f Financial Eco­no­mics; the Michael and Diane Jones Professor of o­f Co­llege Teaching and Learning, The Review o­f Jo­urnal o­f Acco­unting, Auditing and Finance; the Business Administration and Professor Business Info­rmatio­n Systems, and the Acco­unting Jo­urnal o­f Po­rtfo­lio­ Management and the Review o­f Info­rmatio­n Systems Educato­r Jo­urnal. Quantitative Finance and Acco­unting. of Finance Tribunella has received the Oneida County Prior to his appointment at the Simon Professor Whited was named the first Michael Comptroller’s Office Accounting Award for School, Wasley was a faculty member at and Diane Jones Professor of Business Admin­ academic achievement in the M.S. accoun- Washington University in St. Louis and The istration on February 24, 2009. tancy program at the SUNY Institute of University of Iowa. Previously, Whited was the Kuechen­ Technology. She is listed in the 2002 edi- meister-Bascom Professor at the Wisconsin tion of Who­’s Who­ Amo­ng America’s Teachers B.S., Accounting, School of Business at the University of Wis­ and has received Best Paper Awards at the State University of New York at Binghamton consin, Madison. She earned a B.A. from the International Business and Economics M.S., Accounting, University of Oregon, majoring in French Research Conference and the Accounting State University of New York at Binghamton literature and economics, and a Ph.D. from Information Systems Educators’ Conferences. Ph.D., Accounting, Princeton University in economics, working The University of Iowa with Ben Bernanke. Professor Whited worked B.S., Accounting, at the Federal Reserve Board and was on the State University of New York at Geneseo faculty of the University of Pennsylvania, (John Wiley Jones School of Business) GERARD J. WEDIG, Northwestern University, the University of M.S., Accountancy, Associate Professor of Business Michigan and the University of Iowa before State University of New York Institute of Administration joining the University of Wisconsin in 2003 Technology Professor Wedig’s research interests involve Whited has taught in a wide variety of areas the application of corporate finance, gover- in finance, macroeconomics and econometrics at the undergraduate, M.B.A. and doctoral lev- Jerold B. Warner, nance, organizational economics and incen- tives to the health care industry. He has els. She has published over 20 articles and has Fred H. Gowen Professor of Business twice won a Brattle Prize for one of the top Administration; Professor of Finance studied the investment and financing decisions of hospitals and nonprofit entities, incentive articles in the Jo­urnal o­f Finance in corporate and Area Coordinator, Finance payment systems for physicians and hospi- finance. Her research deals primarily with the Professor Warner has teaching and research tals, and a variety of other issues in health effects of financial markets on firm capital interests in portfolio theory, capital markets economics, including the incentive effects of budgeting decisions. She has also conducted and corporate finance. He is currently an Medicare and Medicaid payment systems on research in the areas of theoretical economet- associate editor of the Jo­urnal o­f Financial Eco­­ costs, insurance coverage and charity care. His rics, asset pricing, macroeconomics and cor- no­mics. He is a former member of the faculty current research focuses on the organizational porate debt policy. She serves on the editorial of the University of Chicago Graduate School economics of the managed care industry. boards of the Jo­urnal o­f Financial Eco­no­mics and of Business. Wedig’s publications have appeared in The the Jo­urnal o­f Macro­eco­no­mics and was one of Jo­urnal o­f Finance, the Jo­urnal o­f Business, the the founding co-editors of Finance Research B.S., Economics, Review o­f Eco­nom­ics and Statistics, the Jo­urnal o­f Letters. University of Pennsylvania Health Eco­no­mics, Health Affairs, Medical Care M.A., Operations Research, B.A., French Literature and Economics, Research and Review and other journals. In addi- Yale University University of Oregon tion, he has been the recipient of numerous M.B.A., Economics and Finance, Ph.D., Economics, research grants from the Centers for Medicare University of Chicago Princeton University and Medicaid Services (formerly HCFA) and Ph.D., Economics and Finance, the Robert Wood Johnson Foundation. University of Chicago Wedig teaches courses in organizational eco­ KURT WOJDAT, nomics as well as the corporate finance and Clinical Assistant Professor of governance of health care organizations. He Accounting Charles E. Wasley, has consulted to numerous medical organiza- Joseph and Janice Willett tions including hospitals, H.M.O.’s, physician Professor Wojdat gained public accounting Distinguished Scholar; Area groups, pharmaceutical firms and consulting experience working for two years as an audi- Coordinator, Accounting firms on issues of health care finance. Prior tor with Peat Marwick and Mitchell. A certi- Professor Wasley’s teaching interest is the to joining the Simon School, Wedig taught at fied public accountant, he spent five years at financial reporting area. His research inter- Boston University’s School of Management, Warner Lambert engaged in internal auditing, ests encompass the role of accounting the Wharton School at the University of Penn­ cost accounting, financial analysis and treasury information in capital markets. He currently sylvania and Indiana University’s Kelley School activities. He then performed financial plan- serves as an associate editor of the Jo­urnal o­f of Business. ning and analysis functions at Xerox Corpora­ Acco­unting and Eco­no­mics. His current research tion for three years. After receiving his doc- B.S. (summa cum laude), Economics, toral degree, he taught at Syracuse University focuses on the rational pricing of earnings, Washington University (St. Louis) cash flows and accruals, measuring earnings for one year before joining the Simon School M.A., Economics, faculty. management, voluntary management cash Harvard University flow forecasts and voluntary pre-announce- Ph.D., Economics, B.S., Accounting, ments of non-recurring gains and losses. Harvard University State University of New York at Albany Recent publications include “An Analysis M.B.A., Finance, of the Theories and Explanations Offered University of Rochester for the Mis-Pricing of Accruals and Accrual Ph.D., Accounting, Components” and “Why Do Managers University of Buffalo Voluntarily Issue Management Cash Flow Forecasts,” both forthcoming in the Jo­urnal o­f Acco­unting Research. Wasley’s other research has been published in the Jo­urnal o­f Acco­unting Research and Eco­no­mics; The Acco­unting Review;

10 Joanna Shuang Wu, Andrew J. Leone and Joanna Shuang prise initiatives among U.S., Latin American Associate Professor of Accounting Wu (Jo­urnal o­f Acco­unting and Eco­no­mics); and Caribbean partners. “Unintended Consequences of Granting Professor Wu’s teaching interest is in the area Small Firms Exemptions from Securities B.A., English Literature and Asian Studies, of financial reporting. Her research Regulation: Evidence from the Sarbanes- Cornell University interests are in the areas of international Oxley Act,” with Feng Gao and Joanna M.S., Education, financial reporting, the behavior of financial Shuang Wu (Jo­urnal o­f Acco­unting Research); and University of Rochester analysts, management compensation, and “The Joint Effects of Materiality Thresholds Ph.D. (candidate), mutual fund performance. Her work has been and Voluntary Disclosure Incentives on Firms’ University of Rochester published in The Jo­urnal o­f Finance and the Disclosure Decisions,” with Shane Heitzman Jo­urnal o­f Acco­unting and Eco­no­mics, among oth- and Charles Wasley (Jo­urnal o­f Acco­unting and ers. She is currently serving as associate editor Eco­no­mics 2008 Conference). for the Jo­urnal o­f Acco­unting and Eco­no­mics. The fifth edition of Managerial Eco­nom­ics THE STAFF B.A., International Economics, and Organizatio­nal Architecture by James A. The experienced and dedicated support staff Beijing University Brickley, Clifford W. Smith Jr. and Jerold L. brings an average of nine years of service to M.A., Economics, Zimmerman was published by McGraw-Hill/ the faculty and students of the Simon School. Tulane University Irwin in 2009. Brickley, Smith, Zimmerman Faculty have individually assigned staff who Ph.D., Business Administration, and Janice Willett authored a popular version can serve as liaisons to the students on course- Tulane University of this text entitled Designing Organizatio­ns work and research-related matters. The staff to­ Create Value published by McGraw-Hill offices are located in close proximity to the in 2003. The sixth edition of Zimmerman’s faculty for optimal support and effectiveness textbook, Acco­unting fo­r Decisio­n Making and for the students. WEI YANG, Co­ntro­l, was published by McGraw-Hill in Assistant Professor of Finance Additionally, the staff help support three 2009. Professors Cheryl McWatters (McGill world-renowned academic journals and the Professor Yang has research interests in University), Dale Morse (University of Bradley Policy Research Center. empirical corporate finance and asset pric- Oregon) and Zimmerman published an ing. His recent research focuses on corporate undergraduate accounting text, Management investment and inefficiency, and dynamic term Acco­unting Analysis and Interp­retatio­n by Prentice structure models and their fit to historical Hall FT in 2008. THE ADJUNCT FACULTY interest rate behavior. Zimmerman is an editor of the Jo­urnal o­f Acco­unting and Eco­no­mics. He was also M.S., Electrical and Computer John anderson, a distinguished faculty member of the Lecturer in Finance Engineering, American Accounting Association’s Doctoral Carnegie Mellon University Consortium, and a visiting professor at Mr. Anderson is currently president of Ph.D., Electrical and Computer Chinese University of Hong Kong, Hong Northern Capital Group Inc., a real estate Engineering, Kong University of Science and Technology, development and investment company head- Carnegie Mellon University Hong Kong University, and Hong Kong quartered in Rochester, N.Y. Prior to this, Ph.D., Finance, Polytechnic University. He is on the board of Anderson was president and chief executive Stanford University directors of IEC Electronics and on the com- officer of Wilmorite Properties Inc., a private pany’s audit and compensation committees. real estate investment trust based in Rochester. Anderson has over 25 years experience Jerold L. Zimmerman, B.S. (cum laude), Finance, in the banking and real estate industries. Ronald L. Bittner Professor of Business University of Colorado After teaching high school English for four Administration and Professor of Ph.D., Business Administration, years, Anderson received an M.B.A. from the Accounting University of California at Berkeley University of Rochester and then joined the Irving Trust Company at One Wall Street in Professor Zimmerman’s research and teach- New York City. From 1985 to 1989 he was ing interests involve financial and managerial Ellen Zuroski, vice president of Citicorp Real Estate Inc., accounting. In 2004, he and Professor Ross Clinical Assistant Professor of Business Citicorp’s main real estate banking vehicle, L. Watts (at M.I.T.) received the American Communications which provided financing for large real estate Accounting Association Seminal Contribution developers and owners on a worldwide to the Accounting Literature Award, the Professor Zuroski has teaching and research basis. In 1989, Anderson joined Wilmorite most prestigious research award in the field interests in cross-cultural communication to become the C.F.O. and subsequently was of accounting. They received the American and second language acquisition. Her work named the president and C.E.O. At Wilmorite, Institute of Certified Public Accountants for educational and corporate institutions Anderson created a new capital structure Award in 1979 and 1980 for their joint papers. includes design implementation of numerous which included raising institutional private Zimmerman was the 1978 winner of the communication skills courses and workshops, equity and culminated in 2000 in the forma- Competitive Manuscript Award, sponsored as well as coordinating translations and edit- tion of a private real estate investment trust by the American Accounting Association, for ing of marketing, training and instructional (REIT). In 2005, Wilmorite was acquired his paper, “The Costs and Benefits of Cost publications for internal use. Her clients have by the Macerich Company, a publicly traded Allocation.” The Watts/Zimmerman research, included Eastman Kodak Company, Gleason REIT. which has come to be called “positive theo- Corporation, Bausch & Lomb, Volvo and Throughout Anderson’s career, he has ries of accounting,” seeks to understand Saatchi & Saatchi Ltd. managed the construction, development and the costs and benefits of various account- Zuroski has served as a language arts edu- acquisition of a variety of commercial real ing procedures. He and Watts co-authored a cational consultant with public television and estate properties. Northern Capital Group book, Po­sitive Acco­unting Theo­ry, published by has written and produced a number of nation- recently oversaw the conceptual planning, Prentice-Hall in 1986. ally syndicated educational television pro- design and approval of a three million square Zimmerman’s current research includes: grams. She was awarded a Kellogg Foundation foot transit-oriented mixed-use project in “Asymmetric Sensitivity of C.E.O. Cash Fellowship in International Development for Tysons Corner, Va. One of Anderson’s cur- Compensation to Stock Returns,” with her work in fostering educational and enter- rent initiatives is a real estate investment fund targeting the upstate New York market.

11 Anderson serves on the Simon School BARRY A. FRIEDMAN, 150 machines in North America, Europe and Executive Advisory Committee, is a coun- Lecturer in Economics and Asia. In July 2006, QED was acquired by cil member of the Urban Land Institute, is Management Cabot Microelectronics Corporation, the lead- the chairman of the board of the Trinity ing supplier of chemo-mechanical planariza- Montessori School, and coaches junior league Dr. Friedman’s professional interests include tion slurries used for polishing semiconductor baseball and basketball. leadership, management effectiveness, human and data storage devices. resource management, and employee devel- Over the years, QED has received B.A., English, opment. His corporate experiences include various prestigious awards, including the State University of New York Xerox, ExxonMobil and Harris Interactive. He Photonics Circle of Excellence Award, the M.B.A., Finance, Applied Economics, has published articles in the Jo­urnal o­f Ap­p­lied U.S. Department of Defense Manufacturing University of Rochester Psycho­lo­gy, Perso­nnel Psycho­lo­gy, Industrial Relatio­ns, Technology Achievement Award, the Roch­ Jo­urnal o­f Educatio­nal Administratio­n, Emp­lo­yee ester Top 100 Award, the R&D Magazine Rights and Resp­o­nsibilities Jo­urnal, Perso­nnel Jo­ur­ R&D100 Award, and the Rochester Business GREGORY H. BAUER, nal, and the Training and Develo­p­ment Jo­urnal. Ethics Award. Visiting Assistant Professor of Finance Prior to founding QED, Golini was B.S., Psychology and Political Science, involved in the development, management Professor Bauer’s main area of interest is University of Rochester and commercialization of new technologies international finance. In one paper from his Ph.D., Industrial and Organizational related to the manufacture of precision optics. dissertation on empirical models of the for- Psychology, He managed the research program at the eign exchange risk premium, he shows how to The Ohio State University model the risk premium over long horizons Center for Optics Manufacturing (C.O.M.) at to gain extra-explanatory power. In another the University of Rochester from 1992–1996, and worked on large optics manufacturing and paper, he shows how to evaluate different vol- W. BARRY GILBERT, atility models using an economic metric. Prior R&D at Itek Optical Systems in Lexington, Executive Lecturer in Business Mass., from 1986–1992. to earning his doctorate at Wharton, Bauer Administration and E-Commerce was a foreign exchange trader at the Bank of Golini is the author of many technical Canada and a macroeconomist at the Ontario Mr. Gilbert is currently C.E.O. and chairman publications, has assisted in conference and Ministry of Finance. He holds the Chartered of the board of IEC Electronics Corporation technical session planning, and has served as Financial Analyst (C.F.A.) designation. Bauer and has served on a number of advisory a technical referee for the Optical Society of won the Superior Teaching Award from the boards. America (O.S.A.), the Society of Photographic M.B.A. Classes of 1999, 2000 and 2002. He served as president of the Thermal Instrumentation Engineers, the American Management Group of Bowthorpe Plc. from Society for Precision Engineering and the B.A., Applied Economics, 1991 until 1999, where he had responsibility U.S. Department of Energy. He is a former University of Waterloo for eight manufacturing locations in the U.S., president of the Rochester chapter of the M.A., Economics, Mexico, Hong Kong, Malaysia, England, Italy O.S.A., and is named on seven U.S. patents. Queen’s University and Germany. In Mr. Golini was named an Ernst & Young M.A., Finance, Prior to Bowthorpe, Gilbert served as cor- Entrepreneur of the Year®, and in 2003, University of Pennsylvania porate vice president and division president selected as a Small Business Administration Ph.D., Finance, for Milton Roy Company, a mid-sized N.Y.S.E. Rochester Small Business Person of the Year University of Pennsylvania company, and held several senior leadership finalist. roles for Bausch & Lomb, Inc., concluding B.S., Optics, with becoming a division president for the University of Rochester DANIEL J. BURNSIDE, company. Gilbert started his commercial M.S., Electro-Optics, Lecturer in Finance career at Ernst & Young in New York City in Tufts University Dr. Burnside is director of quantitative its public accounting and management con- research at Rochester money manager Clover sulting groups. Capital Management. He has held various In 1992, Gilbert was given the Simon ELISABETH HAGER, School Distinguished Alumnus Award. roles in the investment, risk management Lecturer in Entrepreneurship and financial planning fields, and has worked B.S., Accounting (Honor Society), Dr. Hager is founder, chairman and C.E.O. extensively with both individual and institu- The Ohio State University tional clientele. His teaching goal is to provide of Balan Biomedical, a medical and consumer M.B.A., Finance, Applied Economics, health intelligence company that brings the students with the knowledge to bridge the gap University of Rochester between the academic theories and the practi- voice of physicians and patient to the design tioner world of money management. and development of medical products. She is a board-certified neuropsychiatrist and served Burnside is a chartered financial analyst DONALD GOLINI, (CFA) and a certified financial planner (CFP). as board chairman and acting C.E.O. of the Lecturer in Entrepreneurship Rochester Community Individual Practice B.S., Engineering, Mr. Golini is currently the president of QED Association, a 2,700-physician independent Cornell University Technologies, a company he founded in 1996 practice association and also served as presi- M.S., Engineering, to commercialize a novel optical polishing dent of the Monroe County Medical Society Cornell University technology transferred from the University of and president of the High Tech Business Ph.D., Engineering and Mathematics, Rochester. QED develops, manufactures and Council. Cornell University markets polishing and metrology equipment Her success as an entrepreneur includes M.B.A., for the precision optics industry. founding Adroit Research Solutions Inc, a University of Rochester Over the past 12 years, QED has grown global clinical trials management organization. from 5 to more than 60 employees, with per- Prior to founding Balan Biomedical Inc., sonnel in the U.S., Germany, France, Japan Dr. Hager served as C.E.O. of GentCorp and Australia. The QED portfolio includes Ltd., where she was responsible for build- more than a dozen fundamental international ing an innovation laboratory for Mr. Wilson patents, and the company has sold more than Greatbatch, inventor of the first successfully implanted cardiac pacemaker.

12 B.A. Chemistry, up firms to help focus ahead of shifting mar- ment and consensus in regards to an “ultimate Hope College ket opportunities. business strategy,” the brand strategy, and M.D., Hope served as director of customer creating actionable ways to live it internally University of Missouri–Columbia knowledge at the database marketing arm through people and processes. Brand Integrity M.M.M., of Acxiom Corp., working in consumer pri- Inc. works with leadership to achieve employ- Tulane University vacy and "Smart Marketing" services for the ee “buy-in” to the brand strategy to ensure agency’s clientele. In the 1990’s, Hope created sound execution and to establish account- the office of Strategic Research at the head- ability for performance, which in turn leads DAVID HESSLER, quarters of the American Society for Quality, to increases in employee productivity, loyalty Lecturer in Entrepreneurship where his team earned Baldrige Award recog- among existing customers, and greater sales nition for customer focus, business metrics to new customers. Lederman has crafted and Mr. Hessler is an entrepreneurial business and bottom-line impact. implemented organization-wide and product- executive experienced in both operating Early in his career, Hope grew and then led specific brand strategies with many of today’s management and in private equity financing. a primary market research firm, designing pro- leading companies including Wegmans Food He has management experience in both large prietary services for media communications, Markets Inc., Hallmark Cards Inc., Erickson and small technology businesses, including entertainment and publishing industries. Communities, PAETEC Communications as C.E.O. and business owner. In addition, Inc., Corning Incorporated, Duke Energy, he has financing transactional experience as a B.S., Psychology, Frito-Lay and the American Red Cross. principal of a small venture capital fund and Denison University Throughout the year, Lederman delivers as managing director of two middle market M.B.A., Finance, keynote interactive presentations at various investment-banking firms. Rochester Institute of Technology conferences across the country. Lederman Hessler is currently entrepreneur-in-resi- is a board member with the Learning Dis­ dence at High Tech Rochester (HTR), special- abilities Association, the Genesee Valley izing in technology commercialization and DENNIS KESSLER, Trust Advisory Board, and the Simon School start-up financing. He heads HTR’s capital Edward J. and Agnes V. Alumni Advisory Council. readiness program, and is involved in the men- Ackley Executive Professor of tor capital program. Entrepreneurship B.S., Hessler is also currently chief financial Ithaca College School of Business officer of PharmaNova Inc., a privately held, Professor Kessler is co-owner of Kessler M.B.A., specialty drug development company in Restaurants LLC, a Rochester, N.Y.-based University of Rochester Rochester, N.Y. PharmaNova was founded on owner and operator of 21 Burger King and the re-purposing and enhancement of known 41 Friendly’s restaurants. Kessler has 27 drugs, and is successfully building on its ini- years experience in restaurant ownership, real ROBERT M. PLACE, tial success in sublicensing a valuable patent estate and human resource development. He Lecturer in Business Law secured from the University of Rochester employs about 3,000 workers in central and Mr. Place has been a practicing attorney for 20 In addition to his undergraduate and gradu- western New York State and is the largest years and utilizes this experience in teaching ate education, he received additional training Friendly’s franchise restaurant owner in the for the University of Rochester. He taught at the NASBIC Venture Capital Training country. He has led a number of successful social studies at the junior and senior high Institute and the Xerox/Harvard Executive start-up companies and is a member of the school level for four years before attending Program (Exeter). Council of Advisors for Gerson Lehrman law school at Syracuse University. He is a Hessler has held National Association of Group Inc., an international association of partner in the law firm of Place & Arnold, a Securities Dealers (N.A.S.D.) Series 63, Series academic and industry thought leaders con- general practice which represents local munici- 7 and Series 24 securities licenses. sulting for leading investment professionals palities, real estate, matrimonial, bankruptcy In his community, Hessler is a founding worldwide. and estate clients. His varied legal experience member of the Rochester Venture Capital Kessler is a member of the board of trust- gives students a practical understanding of Group and the Rochester Angel Network. He ees of the University of Rochester Medical business law. served as a delegate to the 1995 White House Center and The Boy Scouts of America, and Conference on Small Business and serves on serves as an advisor to local law enforcement A.S., Liberal Arts, the boards of several Rochester, N.Y., non- agencies on matters pertaining to business. Monroe Community College profit organizations. B.S., B.S., U.S. and European History, S.U.C. at Oneonta B.S., Mechanical Engineering, City University of New York M.S., Social Science Education, Clarkson University M.A., Sociology, S.U.C. at Oneonta M.S., Engineering, John Jay College of Criminal Justice J.D., University of Michigan M.S.L., Syracuse University M.B.A. (with honors), Yale University Law School University of Michigan Gregg Lederman, IRFAN SAFDAR, VINCENT W. HOPE, Lecturer in Marketing Lecturer in Finance Lecturer in Marketing Mr. Lederman is the founder of Brand Professor Safdar’s research interests and Mr. Hope is a specialist in leveraging customer Integrity Inc. and co-creator of the Achieving working research papers include “The Rising knowledge, with expertise in strategic plan- Brand Integrity™ process. With over 15 years Trend in Idiosyncratic Volatility,” “ARCH/ ning, market research and integrated info- of experience as a business and marketing GARCH Modeling and Volatility Forecasting,” based marketing.. strategy professional, Lederman is an entre- “Stock Return Predictability” and “Earnings He has served dozens of clients includ- preneur who has owned and operated several Management Due to Stock Option Exercise.” ing Apple, Bank One, Disney, GM, I.B.M., businesses in the Rochester area prior to Previously, he worked as an investment ana- Kellogg’s, Kodak, Matsushita, Mitsubishi, founding Brand Integrity Inc. lyst at Solomon Smith Barney, a bulge bracket Procter & Gamble, Sony, Sprint, 3M and Brand Integrity focuses on facilitating investment bank. Also, he led a regional eco- Xerox. He works with mid-market and start- senior management teams to achieve align- nomic impact study for a major ferry trans- portation project between Rochester, N.Y.

13 and Toronto, Canada. His teaching interests BOB TOBIN, His areas of expert testimony include busi- include asset pricing, risk management and Lecturer in Entrepreneurship ness valuation, investment portfolio analysis, portfolio analysis. damages arising from breach of contract, Mr. Tobin’s current position is Entrepreneur- and damages in securities fraud lawsuits. He B.S., Physics, in-Residence at the University’s Center has coauthored an article with the late Simon Haverford College for Entrepreneurship as well as Associate School Professor Michael J. Barclay about the M.S., Finance, Director of the Center. trading models used for estimating damages Boston College Prior to the University, he was president in securities lawsuits. The article is published M.S., Applied Statistics and C.E.O. of Tobin & Associates Inc., an in Duke University School of Law’s Law and University of Rochester information technology services firm that was Co­ntemp­o­rary Pro­blems. M.B.A., established in 1987. Over the next 20 years, Torchio has passed the Level III examina- University of Rochester the company grew from six employees to over tion of the chartered financial analyst (CFA®) 140, while extending the core competencies program of the CFA Institute and has been and capabilities to better meet the evolving awarded the CFA® charter. Leonard schutzman, technical requirements of its clients. Executive Professor of Business Tobin & Associates Inc. was a seven-time B.A., Mathematics, Administration recipient of the Rochester Top 100 Award Niagara University and also received the Quality First Award M.B.A., Professor Schutzman held a variety of senior University of Rochester executive positions at PepsiCo for 20 years. from Eastman Kodak Company. Tobin & Most recently, he served as a senior vice presi- Associates Inc. was also awarded the Empire State Employer Recognition Award, earning dent and treasurer and was responsible for thomas tribunella, the worldwide financing activity. He served statewide praise for its proactive employment as senior vice president/finance at several of efforts on behalf of physically challenged Lecturer in Accountiing PepsiCo’s business units, including Taco Bell, individuals. Professor Tribunella’s teaching and research Frito Lay, and Pepsi Cola International. In addition to running a highly successful interests are in the fields of accounting and Schutzman has served on 10 corporate information technology firm, Tobin is very information systems. He has published papers boards. He is a member of the Executive active in the Rochester community. He was related to markup languages such as XML and Advisory Committee of the William E. Simon an inaugural member of the Entrepreneurial XBRL, open source accounting systems, and Graduate School of Business Administration Partnership of Nazareth College, a member technology’s effect on productivity. He has and is a trustee of the Queens College of the Rochester Rehabilitation Center Board, also won four best paper awards at academic Foundation. board member of the Center for Information conferences. Examples of his publication Services (a nonprofit IT collaboration project) appear in the following outlets, among others: B.A., and a member of the finance committee for Jo­urnal o­f Info­rmatio­n Systems, The CPA Jo­urnal, Queens College the Nazareth Schools. He is past president The Review o­f Business Info­rmatio­n Systems, Jo­urnal M.B.A., of the Small Business Council of the Greater o­f Glo­bal Info­rmatio­n Management and Jo­urnal o­f University of Rochester Metro Rochester Chamber of Commerce, Business and Eco­no­mics Research. past board president of the Rochester Tribunella worked in industry as an audi- Rehabilitation Center and past president of tor and accountant before beginning a career PAUL F. SHANAHAN, Prevention Partners, a drug use prevention in academia. He has been on the faculty Lecturer in Business Law and education agency. at the Rochester Institute of Technology, Tobin was named Small Business Person Mr. Shanahan is a trial lawyer admitted to SUNY Institute of Technology, SUNY of the Year by the Small Business Council Oswego and SUNY Geneseo. He is cur- practice law before all federal and state of the Greater Metro Rochester Chamber of courts in New York State and the District of rently teaching Accounting Information Commerce and Citizen of the Year by the Systems, Management Information Systems, Columbia. He maintains an active statewide Penfield (N.Y.) Lions Club. practice with emphasis on commercial and Auditing and Information Systems, and Cost civil litigation. Mr. Shanahan has published B.A., Sociology, Accounting. various articles in the Albany Law Review and Seton University Ph.D., Information Science, the Internatio­nal Practitio­ner’s No­tebo­o­k. He has State University of New York at Albany lectured extensively to legal and professional M.B.A., Accounting, groups, speaking on a number of topics con- frank C. Torchio, Rochester Institute of Technology cerning the civil justice system. Lecturer in Finance and Economics B.B.A., Accounting, Niagara University Shanahan is a three-time recipient of the Mr. Torchio is the president of Forensic Certified Public Accountant, New York State President’s Distinguished Service Award by License the New York State Trial Lawyers Associ­tion. Economics Inc., located in Rochester, N.Y. He is a founding member of the New York He founded Forensic Economics in 1989. Torchio is the 1991 Rosenthal Fellow at the Trial Lawyers Academy and a member of the Mark W. Wilson, American Board of Trial Advocates. He has University of Rochester and teaches courses in served as both an officer and director of the finance and economics at the Simon School. Lecturer in Entrepreneurship New York State Trial Lawyers Association. For over 18 years, Torchio has consulted Mr. Wilson founded Initiatives Consulting on numerous litigation assignments pertaining L.L.C. in 1997 to help clients turn technical B.S. (cum laude), Management Law and to financial valuations, regulatory econom- ideas into new products and companies. Economics, ics, transfer pricing, and analysis of stock Initiatives Consulting has created business Rensselaer Polytechnic Institute price responses to public informtion. His plans, marketing support, and road show J.D., Albany Law School of Union University assignments include the Cendant, Enron and coaching that has been instrumental in starting (Member, Albany Law Review) Worldcom securities litigations, and the law- six companies, raising several million dol- suits arising out of the recent private-equity lars of seed money, and launching two new acquisitions including the Kinder Morgan medical devices. Since 2004, Wilson has taken transaction and the Clear Channel transaction. nearly 150 teams through an intense workshop Torchio has testified at trial and numer- to jump-start their technology-based product ous times in depositions and at arbitrations.

14 ideas. Over the past three years, Initiatives has been providing outsourced design, develop- ment and testing services to a mid-sized company; including a proprietary syringe- product with market-leader position and a I.V. catheter-care product just receiving 510(k) clearance. Wilson has conducted market and competi- tive research, recommended pricing strate- gies and business models and directed sales training and business development endeavors. He has been commissioned for hundreds of conceptual sketches. He has created cartoons, video storyboards and marketing collateral for a variety of technology and product areas. With diverse roles prior to Initiatives in product design, process engineering, optical tooling, lean manufacturing and automation, Wilson has been involved in the creation and launch of five new medical device platforms currently generating more than $1 billion in annual sales. As a project manager, Wilson has installed over $12 million in capital. He has over eight years engineering management ex- perience leading groups of up to 70 resources and budgets to $3.5 million. B.S., Mechanical Engineering, Rensselaer Polytechnic Institute M.S., Mechanical Engineering, Rensselaer Polytechnic Institute

15 REQUIREMENTS AND CORE-COURSE CHARTS

To earn the Master of Business Admin­ • Electronic Commerce CORE COURSES istration degree, a student must complete 67 • Entrepreneurship credit-hours of study (64 credit-hours for • Finance ACC 401. Corporate Financial Accounting part-time study) with a 3.0 grade-point aver- • Health Sciences Management CIS 401. Information Systems for age. Full-time M.B.A. candidates must suc- • International Management Management cessfully complete a Communicating Business • Marketing Decisions course sequence and the Simon • Operations Management—Manufacturing FIN 402. Capital Budgeting and Corporate VISION Program. • Operations Management—Services Objectives The M.B.A. curriculum consists of nine • Public Accounting GBA 411. Framing and Analyzing Business required core courses, plus a Communicating Problems 1 Business Decisions course sequence over three Because of the increasing reliance managers quarters (full-time students only). Additionally, place on information technology, knowledge GBA 412. Framing and Analyzing Business 11 electives are required. of and a substantial ability to use computers is Problems 2 Although not required, students may com- integral to the Simon education. MKT 402. Marketing Management plete a concentration. Most opt for at least Much of the academic work in the M.B.A. OMG 402. one and, in many cases, two. Concentrations program will rely on computer-based analysis Operations Management permit students to develop expertise in the and computer-assisted presentations. Upon STR 401. Managerial Economics following areas: entry to the program, faculty will expect stu- STR 403. The Economic Theory of dents to have a working knowledge of spread- Organizations • Accounting and Information Systems sheet and word-processing software. The pro- • Business Environment and Public Policy grams most widely used are Microsoft Excel In addition, full-time M.B.A. students are • Business Systems Consulting and Access. Most of the core curriculum and required to take the Communicating Business • Competitive and Organizational Strategy several elective courses require significant Decisions course sequence. • Computers and Information Systems computer use. • Corporate Accounting

First-Year Mandatory Core-Course Sequence for Full-Time M.B.A. September Entrants

Fall Quarter Winter Quarter Spring QuarTER September–December...... January–March March–June

ACC 401* GBA 412 STR 403 Corporate Financial Framing and Analyzing The Economic Theory Accounting Business Problems 2 of Organizations

STR 401* MKT 402 CIS 401* Managerial Economics Marketing . Information Systems Management for Management

FIN 402 OMG 402 Elective Capital Budgeting and Operations . Corporate Objectives Management

GBA 411* Elective Elective . Framing and Analyzing Business Problems 1

MGC 401 (Module I) MGC 402 (Module II) MGC 403 (Module III) Communicating Business Communicating Business Communicating Business Decisions Decisions Decisions

Total Credit Hours: 16 Total Credit Hours: 13 Total Credit Hours: 14

Notes: Courses carry three credit-hours unless otherwise noted. Electives are listed in course descriptions beginning on page 27 of this guide. *Three credit-hour lecture plus one credit-hour lab

16 First-Year Mandatory Core-Course Sequence for Full-Time M.B.A. January Entrants

WINTER Quarter Spring Quarter Summer QuarteR January–March...... March–June...... June–August...... ACC 401* GBA 412 OPTION A Corporate Financial Framing and Analyzing STR 403 Accounting Business Problems 2 The Economic Theory of Organizations

STR 401* MKT 402 CIS 401* Managerial . Marketing . Information Systems for Economics Management Management

FIN 402 OMG 402 Elective Capital Budgeting and Operations . Corporate Objectives Management

GBA 411* Elective OPTION B** Framing and Analyzing Summer Internship Business Problems 1

MGC 402 (Module II) and MGC 401 (Module I) Communicating Business MGC 403 (Module III) Communicating Business Decisions Decisions Total Credit Hours: 16 Total Credit Hours: 14 Total Credit Hours Can Vary

Notes: Courses carry three credit-hours unless otherwise noted. Electives are listed in course descriptions beginning on page 27 of this guide. *Three credit-hour lecture plus one credit-hour lab **The U.S. Immigration and Naturalization Service requires enrollment of international students for at least one full academic year (three quarters) before eligibility is granted within the United States for paid, off-campus employment, including an internship. Participation in Simon’s English Language and U.S. Culture (E.L.U.S.C.) Program is one option that may fulfill this particular requirement and requires approval by the Admissions Committee.

Part-Time M.B.A. Core-Course Offerings** (For an updated listing, see the Simon Information Guide 2009–2011 at www.simon.rochester.edu after December 2009.)

FALL Quarter Winter Quarter Spring Quarter Summer Quarter September–December...... January–March...... March–June...... June–August

ACC 401* Corporate Financial Accounting ✓ ✓

FIN 402 ✓ Capital Budgeting and Corporate Objectives ✓

STR 401* Managerial Economics ✓ ✓ ✓

GBA 411* Framing and Analyzing Business Problems 1 ✓ ✓

CIS 401* Information Systems for Management ✓ ✓ ✓

MKT 402 Marketing Management ✓ ✓

OMG 402 Operations Management ✓ ✓

STR 403 The Economic Theory of Organizations ✓ ✓

GBA 412 Framing and Analyzing Business Problems 2 ✓ ✓

Notes: Courses carry three credit-hours unless otherwise noted. Electives are listed in course descriptions beginning on page 27 of this guide. *Three credit-hour lecture plus one credit-hour labor **Offerings are tentative and subject to change 17 CONCENTRATIONS—M.B.A.

Accounting and Information The other two may be selected from this list: Competitive and Systems (AIS) Organizational Strategy (STR) (6 courses) STR 422. Strategic Decision Making: Theory (5 courses) and Practice Given the close working relationship between STR 423. Pricing Policies (MKT 414) The Competitive and Organizational Strategy the accounting function and information STR 424. Managing Human Resources concentration builds on the economic funda- technology in organizations, the School offers STR 425. Organization of Industry and mentals introduced in STR 401 and STR 403. a joint concentration in Accounting and Markets Its cross-functional and integrative curriculum Computers and Information Systems. The STR 426. Property Rights and the Law provides a sound basis for the evaluation and concentration provides thorough training in implementation of a broad range of business both areas. strategies and policies. Topics included are: Business Systems Consulting policies internal to the firm such as compensa- Required core courses, plus six other courses. (5 courses) tion, performance evaluation, job design and At least four must be selected from this aspects of hiring; strategic interaction among list: This concentration appeals to students seeking industry competitors, including pricing and an opportunity to use their skills in new ways, advertising; and the influence of external ACC 410. Accounting for Management and in environments that promote free thinking, factors such as the regulatory and macroeco- Control and present extreme challenges while making nomic environments. ACC 411. Financial Statement Analysis a real impact. Skills offered by the STR curriculum will ACC 438. Auditing II—Auditing and The Simon School concentration in develop the student’s ability to identify the Information Systems Business Systems Consulting offers a cutting- root causes of business problems and sources CIS 413. The Economics of Information edge, highly focused program designed to of new opportunities. The student will Management equip students with the skills and experience respond to these problems and opportunities CIS 415. Business Process Analysis and necessary to excel in the business systems with innovative solutions and strategies based Design (ECM 415) consulting enterprise. While students will be upon the School’s economics-based approach CIS 416. Advanced Information exposed to a variety of career possibilities dur- to management. The concentration holds Technology (ECM 416) ing the course of their studies, most students particular interest to those seeking careers in are likely to assume a position in the business consulting, general management or industry The other two may be selected from this list: systems practice of one of the major consult- analysis, as well as those seeking an integra- ing firms. tive complement to concentrations in other ACC 417. Auditing functional areas. Particular emphasis goes to ACC 418. Taxes and Business Strategy Required core courses, plus five other courses. developing the student’s capacity to deal with ACC 423. Financial Reporting I At least two must be selected from this list: unstructured business situations. ACC 424. Financial Reporting II ACC 431. International Financial Statement Required core courses, plus five other courses. Analysis CIS 415. Business Process Analysis and At least three must be selected from this list: CIS 446. Financial Information Systems Design (ECM 415) (FIN 446) CIS 461. Strategy and Business Systems STR 421. Economics of Competitive CIS 512. Advanced Topics in Database Consulting Practicum (OMG 461) Strategy Design or STR 422. Strategic Decision Making: Theory FIN 413. Corporate Finance OMG 415. Process Improvement and Practice STR 423. Pricing Policies (MKT 414) The other three electives must be selected STR 424. Managing Human Resources from this list: Business Environment and STR 431. Practicum on Competitive Strategy Public Policy (BPP) STR 440. Organizational Governance and (4 courses) ACC 438. Auditing II—Auditing and Control Information Systems Business success requires an understanding CIS 416. Advanced Information The other two may be selected from this list: of the economic environment in which a firm Technology (ECM 416) operates. The Business Environment and CIS 418. Business Modeling and Analysis ACC 411. Financial Statement Analysis Public Policy concentration provides the skills for Management BPP 426. Macroeconomics required to achieve this understanding. CIS 440. Electronic Commerce Strategy BPP 440. Evolving Medical Markets (HSM (ECM 440) 440) Required core courses, plus four other CIS 446. Financial Information Systems BPP 442. International Economics and courses. At least two of the four must be (FIN 446) Finance (FIN 422) selected from this list: ECM 437. Marketing on the Internet CIS 413. The Economics of Information (MKT 437) Management BPP 426. Macroeconomics MKT 436. Database Marketing (ECM 436) CIS 415. Business Process Analysis and BPP 431. Legal and Tax Considerations of OMG 411. Supply Chain Management Design (ECM 415) New Ventures (ENT 431) OMG 412. Service Management CIS 461. Strategy and Business Systems BPP 440. Evolving Medical Markets (HSM OMG 413. International Manufacturing and Consulting Practicum (OMG 461) 440) Service Strategy FIN 413. Corporate Finance BPP 442. International Economics and OMG 415. Process Improvement FIN 423. Corporate Financial Policy and Finance (FIN 442) OMG 416. Project Management Control FIN 430. Financial Institutions OMG 437. Managing Health Care Operations FIN 433. Cases in Finance (HSM 437) GBA 435. Negotiation Theory and Practice: STR 421. Economics of Competitive Bargaining for Value (ENT 435) Strategy 18 GBA 486. Management of Technology Required core courses, plus: tration prepares students to create, manage, MKT 435. Distribution Channels and direct and analyze e-commerce initiatives. Salesforce Management CIS 413. The Economics of Information Courses in this concentration combine ideas, MKT 441. Brand Management Workshop Management cases, projects and guest lectures by Internet MKT 449. Global Marketing Strategy entrepreneurs. OMG 412. Service Management At least one of: OMG 413. International Manufacturing and Required core courses, plus: Service Strategy CIS 415. Business Process Analysis and STR 425. Organization of Industry and Design (ECM 415) ECM 437. Marketing on the Internet (MKT Markets CIS 416. Advanced Information 437) STR 426. Property Rights and the Law Technology (ECM 416) ECM 440. Electronic Commerce Strategy STR 427. Organizational Behavior (CIS 440) STR 430. Health Sciences Management and Remaining one or two courses selected from Strategy (HSM 430) this list: Plus at least one from the Marketing electives: STR 441. Executive Strategy Seminar ACC 438. Auditing II—Auditing and MKT 412. Marketing Research Information Systems MKT 433. Advertising and Sales Promotion Computers and Information CIS 418. Business Modeling and Analysis MKT 435. Distribution Channels and Systems (CIS) for Management Salesforce Management CIS 440. Electronic Commerce Strategy ECM 436. Database Marketing (MKT 436) (4 courses) (ECM 440) The Computers and Information Systems area CIS 446. Financial Information Systems Plus at least one from the Information enjoys international recognition for its innova- (FIN 446) Technology electives: tive research and teaching programs. The CIS CIS 512. Advanced Topics in Database concentration, taken by itself or combined Design ECM 415. Business Process Analysis and with another functional concentration such as ECM 437. Marketing on the Internet (MKT Design (CIS 415) accounting, electronic commerce, finance or 437) ECM 416. Advanced Information operations management, prepares students to MKT 436. Database Marketing (ECM 436) Technology (CIS 416) manage the broad array of information-sys- CIS 446. Financial Information Systems tems issues that arise in every organization or (FIN 446) to act as successful management consultants. Corporate Accounting (ACC) The program focuses on the leading One elective can be from the following: approaches used in the design and develop- (5 courses) ment of effective business processes that Corporations actively recruit M.B.A. OMG 411. Supply Chain Management leverage information technology. It also accounting majors for positions in the offices GBA 423. New Venture Management and emphasizes the major business issues that arise of controller, treasurer and internal auditing, Entrepreneurship (ENT 423) in choosing information technologies, design- as well as in accounting departments. Many ing information processes for improving the corporate finance positions also require strong effectiveness of specific applications and using corporate accounting backgrounds. Entrepreneurship (ENT) enterprise information technology for gaining (5 courses) competitive benefits. The concentration devel- Required core courses, plus: ops the necessary skills for managing in the The Simon School is committed to the current environment of rapid technological ACC 411. Financial Statement Analysis teaching of entrepreneurship. The Entre­ evolution, increased competition and global FIN 411. Investments preneurship concentration allows the student markets. The placement of Simon CIS stu- FIN 413. Corporate Finance to draw from a variety of carefully selected dents in retail or investment banks, Fo­rtune 500 courses to become a business generalist, well manufacturers and international consulting Plus two courses selected from this list: versed in organizing and managing resources. companies has been very strong. Typical CIS Graduates with this concentration have started careers include electronic commerce leader- ACC 417. Auditing their own ventures or have pursued “intra- ship, the management of corporate informa- ACC 418. Taxes and Business Strategy preneurial” careers with major corporations. tion systems, business process re-engineering ACC 423. Financial Reporting I Students often combine this concentration and general management consulting. ACC 424. Financial Reporting II with finance or marketing to further enhance In the required courses, students learn how ACC 431. International Financial Statement their educational base. This is especially true to analyze the fundamental subjects of busi- Analysis for those pursuing investment banking/M&A ness information and decision processes in FIN 423. Corporate Financial Policy and where the entrepreneurship knowledge can be organizations, and the resulting economic and Control very useful. technological trade-offs. In the advanced elec- tives, students can study various aspects of Required core courses, plus: electronic commerce, business process design, Electronic Commerce (ECM) ENT 422. Generating and Screening advanced information technologies, financial- (5 courses) information systems and business data com- Entrepreneurial Ideas (GBA 422) munications systems. The Simon School introduced a concentration A technical background prior to entering in Electronic Commerce in September 1999. Plus two of: the M.B.A. program is not a prerequisite to Managing in this rapidly evolving environment success in the CIS concentration. requires an understanding of the technology ENT 423. New Venture Development and The faculty in this area make use of com­ infrastructure needed for e-commerce and the Managing for Long Term Success puters in the curriculum and in elective cours- new business models that leverage on the spe- (GBA 423) es and also allow their use in some exams. cial capabilities of the Internet. Students learn or state-of-the-art tools for supporting the mar- ENT 425. Technical Entrepreneurship keting, logistical, financial and service-delivery and aspects of doing business online. The concen- ENT 444. Entrepreneurial Finance

19 Plus two courses selected from this list: Health ScienceS Management and workplace practices among countries pro- (HSM) vide both challenges and problems for busi- ACC 411. Financial Statement Analysis (5 courses) nesses operating in the global marketplace. ENT 424. Projects in Entrepreneurship One of two options will satisfy the con- ENT 426. Technology Transfer and The Health Sciences Management con­ centration. The International Management Commercialization centration draws on the Simon School’s prov- option includes one required course and three ENT 427. Practicum in Technology Transfer en strengths and directs them to a dynamic electives. The International Management and Commercialization industry. The Simon School’s concentration Exchange option includes one required ENT 431. Legal and Tax Considerations of focuses primarily on two management issues: course, one elective and one term (minimum New Ventures ongoing operations and strategic planning. of six credits) in an approved International ENT 432. Basic Business Law This is in contrast to the traditional Master of Exchange Program. ENT 435. Negotiation Theory and Practice: Public Health programs which generally focus Bargaining for Value (GBA 435) on public policy issues. The program espe- International Management (ITL) FIN 422. Special Topics in Finance—Real cially suits future health sciences consultants Estate and front-line managers in health maintenance (4 courses) FIN 433. Cases in Finance organizations, hospitals, insurance companies Required core courses, plus: MKT 412. Marketing Research and pharmaceutical firms. MKT 414. Pricing Policies (STR 423) FIN 442. International Economics and OMG 461. Strategy and Business Systems Required core courses, plus five additional Finance (BPP 442) Consulting Practicum courses as follows: STR 421. Economics of Competitive Plus three courses selected from this list: Strategy At least two of: ACC 431. International Financial Statement Finance (FIN) HSM 420. Business Economics of the Health Analysis Care Industry BPP 426. Macroeconomics (5 courses) HSM 430. Health Sciences Management and GBA 435 Negotiation Theory and Practice: The Simon School is best known for its Strategy (STR 430) Bargaining for Value (ENT 435) research and scholarship in the area of HSM 431. Applications of Corporate GBA 486. Management of Technology finance. This concentration provides students Finance and Governance to (ENT 486) with state-of-the-art techniques for financial Health Care GBA 494. Foreign Language Transfer Credit analysis. Students learn to formulate and solve HSM 437. Managing Health Care Operations (three credits) important corporate-finance problems and to (OMG 437) MKT 449. Global Marketing Strategy obtain information from the many databases HSM 440. Evolving Medical Markets (BPP OMG 413. International Manufacturing and on financial markets. 440) Service Strategy STR 421. Economics of Competitive Required core courses, plus: The remaining courses can be taken from the Strategy list below: STR 424. Managing Human Resources FIN 411. Investments FIN 413. Corporate Finance ACC 411. Financial Statement Analysis CIS 415. Business Process Analysis and International Management Plus three courses selected from this list: Design (ECM 415) Exchange (ITLE) HSM 425. Managerial Accounting for Health (Two courses at the Simon School, plus ACC 411. Financial Statement Analysis Care Organizations International Exchange Program. See ACC 423. Financial Reporting I OMG 412. Service Management p. 42) ACC 424. Financial Reporting II PM 425. Health Economics* ACC 431. International Financial Statement or FIN 442. International Economics and Analysis PM 436. Health Policy* Finance (BPP 442) APS 420. Applied Time Series Analysis PM 484. Medical Decisions and Cost- BPP 426. Macroeconomics Effectiveness Analysis* Plus one course selected from this list: FIN 423. Corporate Financial Policy and STR 421. Economics of Competitive Control Strategy ACC 431. International Financial Statement FIN 424. Options and Futures Markets STR 424. Managing Human Resources Analysis FIN 430. Financial Institutions BPP 426. Macroeconomics FIN 433. Cases in Finance Additionally, one of the remaining courses GBA 435. Negotiation Theory and Practice: FIN 434. Investment Management and may be taken from the following, provided the Bargaining for Value (ENT 435) Trading Strategies project is health care related: GBA 486. Management of Technology FIN 442. International Economics and (ENT 486) Finance (BPP 442) MKT 441. Brand Management Workshop GBA 494. Foreign Language Transfer Credit FIN 446. Financial Information Systems OMG 415. Process Improvement (three credits) (CIS 446) STR 431. Practicum on Competitive Strategy MKT 449. Global Marketing Strategy FIN 448. Fixed-Income Securities OMG 413. International Manufacturing and FIN 511. Advanced Financial Economics *Co­urses taught at the University o­f Ro­chester Service Strategy FIN 532. Advanced Topics in Capital Scho­o­l o­f Medicine and Dentistry, Dep­artment o­f STR 421. Economics of Competitive Markets Co­mmunity and Preventive Medicine Strategy FIN 534. Advanced Topics in Corporate STR 424. Managing Human Resources Finance HSM 431. Applications of Corporate International Management Plus one term in one of the approved Finance and Governance to The International Management concentra- International Exchange Programs (GBA Health Care tion gives students opportunities to apply 492—six credits; GBA 493—nine credits). STR 440. Organizational Governance and various disciplines to international markets. Control Differences in legal environments, currencies

20 Marketing (MKT) Brand Management Track Operations Management— (5 courses) (5 courses) Services (OMGS) Marketing knowledge and skills have become For those students wishing to become brand/ (4 courses) a necessity in today’s increasingly competitive product managers in either the consumer or Operations Management is concerned with global business environment. Regardless of industrial products markets or in financial the management of a firm’s physical, financial the kind of business—consumer goods or services, a unique Brand Management Track is and human resources with the objective of industrial goods, financial services or the non- offered. Participation in the program requires producing goods and services. Operations profit sector—success depends on satisfying taking MKT 412 (Marketing Research), management is becoming increasingly impor- the customer better than one’s competitors. MKT 441 (Brand Management Workshop) tant due to renewed interest in productivity The Marketing concentration at the Simon and choosing three courses out of: and the utilization of operations for competi- School prepares M.B.A. students for these tive advantage. Students may choose one of challenges. Alumni with Marketing concen- MKT 414. Pricing Policies (STR 423) two tracks—service management or manufac- trations now hold key positions in market- MKT 432. Product Planning and turing management. ing management, research and consulting. Development The service management track appeals to Specialized programs are offered to students MKT 433. Advertising and Sales Promotion students preparing for a career in service-ori- interested in brand management. In addition, MKT 435. Distribution Channels and ented industries such as finance, consulting many students have combined marketing with Salesforce Management and retailing. We recommend this track for another discipline to round out their educa- MKT 448. Brand Strategy Workshop those targeting a career with line responsibili- tion. Popular combinations include market- ties or consulting. The service track will help ing/finance, marketing/operations manage- Operations Management— students receive a general management per- ment, and marketing/electronic commerce. Manufacturing (OMGM) spective.* The Marketing curriculum emphasizes (4 courses) the integration of applications with theory. Required core courses, plus: Applications are introduced via cases, expe­ Operations Management is concerned with riential exercises, guest speakers and projects. the management of a firm’s physical, financial OMG 413. International Manufacturing and Elective courses provide opportunities to pur- and human resources with the objective of Service Strategy sue specific interests in marketing. producing, distributing and selling goods and OMG 415. Process Improvement services. Operations Management has become Required core courses, plus: increasingly important due to renewed interest Plus one of these courses: in productivity and the utilization of opera- MKT 412. Marketing Research tions for competitive advantage. Students may OMG 412. Service Management choose one of two tracks—manufacturing OMG 437. Managing Health Care Operations Plus four elective courses from the following management or service management. (HSM 437) list. At least two of those elective courses The manufacturing management track must be from Group A. appeals to students preparing for a career in Plus one course selected from this list: manufacturing or consulting. This track ben- Group A efits those managing the manufacturing func- CIS 415. Business Process Analysis and MKT 414. Pricing Policies (STR 423) tion, as well as those supporting it in finance, Design (ECM 415) MKT 432. Product Planning and accounting and marketing. The manufacturing CIS 441. System Simulation (MSM 441) Development track provides training in the latest ideas about FIN 446. Financial Information Systems MKT 433. Advertising and Sales Promotion production management.* (CIS 446) MKT 435. Distribution Channels and The faculty in this area make use of com- OMG 412. Service Management Salesforce Management puters in the core courses and in elective OMG 416. Project Management courses and also allow their use in exams. Group B *Exp­erience has sho­wn that students p­ursuing a career HSM 440. Evolving Medical Markets (BPP Required core courses, plus: in Op­eratio­ns Management benefit fro­m taking addi­ 440) tio­nal co­urses such as STR 424 (Managing Human MKT 431. Consumer Behavior OMG 411. Supply Chain Management Reso­urces) o­r STR 427 (Organizatio­nal Behavio­r). MKT 436. Database Marketing (ECM 436) OMG 412. Service Management MKT 437. Marketing on the Internet (ECM OMG 413. International Manufacturing and 437) Service Strategy MKT 441. Brand Management Workshop OMG 415. Process Improvement MKT 442. Special Topics in Marketing MKT 448. Brand Strategy Workshop MKT 449. Global Marketing Strategy MKT 451. Computation and Analysis of Advanced Quantitative Marketing Models

21 Public Accounting (CPA) (13 courses*) The Public Accounting concentration offers courses needed toward the requirements for the Uniform Certified Public Accounting (CPA) examination in New York and other states. Assuming that students have met certain undergraduate prerequisite require- ments, this program has been designated by the New York State Education Department has fulfilling the 150 credit hour requirements for professional education programs in public accountancy. Students whose undergradu- ate programs do not satisfy all the assumed prerequisites will be advised of the additional courses that they must complete following a review of the undergraduate transcript. The New York State Department of Education will have final approval upon application for licensure.

Required core courses, plus:

ACC 410. Accounting for Management and Control ACC 411. Financial Statement Analysis ACC 417. Auditing ACC 418. Taxes and Business Strategy ACC 423. Financial Reporting I ACC 424. Financial Reporting II ACC 433. Advanced Business Law and Ethics (BPP 433) ACC 436. Advanced Accounting Research ACC 437. Basic Federal Income Tax Accounting ACC 438. Auditing II—Auditing and Information Systems BPP 432. Basic Business Law (ENT 432) FIN 411. Investments FIN 413. Corporate Finance

By fulfilling the Public Accounting concentra- tion requirements, students will also fulfill the Finance concentration requirements and the Corporate Accounting concentration require- ments.

*This co­ncentratio­n requires 13 electives, 11 o­f which are included in the requirement fo­r the full-time M.B.A. The final two­ co­urses necessary to­ co­mp­lete this co­ncentratio­n are o­ffered free o­f charge.

22 MASTER OF SCIENCE PROGRAMS

MASTER OF SCIENCE Program Requirements (for those holding an year. A 3.0 grade point average is required for IN ACCOUNTANCY M.B.A.) graduation. The M.S. requires the completion of a Focused Graduate Training in Accountancy minimum of 36 credit-hours. There are five Required courses: The Master of Science in Accountancy pro- required courses and eight courses which must gram is designed for students who hold a be chosen from available electives. Students ACC 401. Corporate Financial Accounting bachelor’s degree in business, economics or who study on a full-time basis can complete ACC 410. Accounting for Management and accounting and seek to pursue Certified Public the program in nine months beginning in the Control Accounting (CPA) licensure. New York State, fall. A 3.0 grade point average is required for FIN 402. Capital Budgeting and Corporate as well as most other states, has adopted a 150 graduation. Objectives credit hour educational requirement which FIN 411. Investments can be satisfied with a combination of under- Required courses: FIN 413. Corporate Finance graduate and graduate courses. The courses GBA 461.* Core Economics for M.S. Students listed below are those which are required for ACC 410. Accounting for Management and GBA 462.* Core Statistics for M.S. Students the M.S. in Accountancy degree. Assuming Control STR 403. The Economic Theory of that students have met certain undergradu- FIN 402.* Capital Budgeting and Organizations ate prerequisite requirements, this program Corporate Objectives (can be has been designated by the New York State waived by area coordinator) Plus six electives from the following: Education Department as fulfilling the 150 FIN 411. Investments credit hour requirements for professional FIN 413. Corporate Finance ACC 411. Financial Statement Analysis education programs in public accountancy. STR 403. The Economic Theory of ACC 423. Financial Reporting I Students whose undergraduate programs do Organizations ACC 424. Financial Reporting II not satisfy all the assumed prerequisites will ACC 431. International Financial Statement be advised of the additional courses that they Plus eight electives from the following: Analysis must complete following a review of their APS 420. Applied Time Series Analysis undergraduate transcript. The New York ACC 411. Financial Statement Analysis APS 425. Advanced Managerial Data State Department of Education will have ACC 423. Financial Reporting I Analysis final approval upon application for licensure. ACC 424. Financial Reporting II BPP 426. Macroeconomics The M.S. in Accountancy program can be ACC 431. International Financial Statement CIS 418. Advanced Business Modeling and completed in nine months of full-time study Analysis Analysis Using Spreadsheets beginning in the fall. It is also offered on a APS 420. Applied Time Series Analysis FIN 423. Corporate Financial Policy and part-time basis. A 3.0 grade point average is APS 425. Advanced Managerial Data Control required for graduation. Analysis FIN 424. Options and Futures Markets BPP 426. Macroeconomics FIN 430. Financial Institutions ACC 411. Financial Statement Analysis CIS 418. Advanced Business Modeling and FIN 433. Cases in Finance ACC 417. Auditing Analysis Using Spreadsheets FIN 434. Investment Management and ACC 423. Financial Reporting I FIN 423. Corporate Financial Policy and Trading Strategies ACC 424. Financial Reporting II Control FIN 442. International Economics and ACC 433. Advanced Business Law and FIN 424. Options and Futures Markets Finance Ethics (BPP 433) FIN 430. Financial Institutions FIN 446. Financial Information Systems ACC 436. Advanced Accounting FIN 433. Cases in Finance (CIS 446) Research FIN 434. Investment Management and FIN 448. Fixed-Income Securities ACC 437. Basic Federal Income Tax Trading Strategies FIN 511. Advanced Financial Economics Accounting FIN 442. International Economics and FIN 534. Advanced Topics in Corporate ACC 438. Auditing II—Auditing and Finance Finance Information Systems FIN 446. Financial Information Systems STR 440. Organizational Governance and BPP 432. Basic Business Law (ENT (CIS 446) Control 432) FIN 448. Fixed-Income Securities MGC 401-3 Business FIN 511. Advanced Financial Economics *Available o­nly to­ M.S. students co­ncentrating in Communication FIN 534. Advanced Topics in Corporate Marketing and in Finance. Elective Accounting or Business Finance Elective Business STR 440. Organizational Governance and Control MASTER OF SCIENCE IN BUSINESS MASTER OF SCIENCE IN BUSINESS ADMINISTRATION—GENERAL *Twelve co­urses are required if FIN 402 is waived by MANAGEMENT ADMINISTRATION—FINANCE the area co­o­rdinato­r. The Master of Science in Business Administra­ The program requires completion of 12 tion degree with a concentration in Finance is classes. Nine of these are required core classes available as follows for full-time study: Program Requirements (for those without a that cover the principles of finance, account- • Sep­tember Start: Students who have already prior M.B.A.) ing, marketing, operations, information sys- earned an M.B.A. with a general manage- The M.S. requires the completion of 43 credit- tems, managerial economics and data-driven ment or non-finance focus, and need addi- hours. There are eight required core classes managerial decision making. The three remain- tional training in the finance area and/or are and six additional courses which must be ing classes are electives that students can considering a career change. chosen from available electives. Students who choose according to their interest. A student • July Start: Students with a completed Bach­ study on a full-time basis complete the pro- pursuing the Master of Science in Business elor’s degree and a demonstrated quantita- gram in 11 months, beginning in late July each Administration—General Management on a tive aptitude. full-time basis completes the program in three Both options are available for part-time study. 23 quarters. Part-time scheduling opportunities CIS 416. Advanced Information OMG 415.* Process Improvement are also available. A 3.0 grade point average is Technology (ECM 416) OMG 416.* Project Management required for graduation. plus four electives from the list of electives plus three electives from the list of electives The core curriculum includes: which follows. below.

ACC 401. Corporate Financial Accounting Electives The Service Management concentration CIS 401. Information Systems for requires in addition to the core: ACC 401. Corporate Financial Accounting Management

FIN 402. Capital Budgeting and Corporate OMG 412. Service Management APS 420. Applied Time Series Analysis Objectives OMG 413. International Manufacturing CIS 440. Electronic Commerce Strategy GBA 411. Framing and Analyzing Business and Service Strategy (ECM 440) Problems 1 OMG 415.* Process Improvement CIS 446. Financial Information Systems GBA 412. Framing and Analyzing Business OMG 416. Project Management (FIN 446) Problems 2 FIN 402. Capital Budgeting and Corporate MKT 402. Marketing Management plus three electives from the list of electives Objectives OMG 402. Operations Management below. OMG 411. Supply Chain Management STR 401. Managerial Economics OMG 412. Service Management STR 403. The Economic Theory of OMG 413. International Manufacturing and Manufacturing Management and Service Organizations Service Strategy Management Electives: STR 403. The Economic Theory of ACC 401. Corporate Financial Accounting Organizations MASTER OF SCIENCE IN BUSINESS APS 420. Applied Time Series Analysis ADMINISTRATION—INFORMATION CIS 415. Business Process Analysis and SYSTEMS MANAGEMENT Design (ECM 415) The Information Systems Management con- MASTER OF SCIENCE IN CIS 416. Advanced Information centration appeals to professionals committed BUSINESS ADMINISTRATION— Technology (ECM 416) to careers in information systems and who MANUFACTURING MANAGEMENT or CIS 440. Electronic Commerce Strategy need management expertise. The program SERVICE MANAGEMENT (ECM 440) emphasizes both management principles and These master’s degree programs provide CIS 446. Financial Information Systems an understanding of the modern technical management training for individuals who wish (FIN 446) aspects of information systems in an organi- to remain in manufacturing or service man- FIN 402. Capital Budgeting and Corporate zation. agement. The programs can help operations Objectives The concentration is offered on a full-time managers and industrial or manufacturing OMG 411. Supply Chain Management and part-time basis and requires the comple- engineers gain further expertise in operations OMG 412. Service Management tion of a minimum of 39 credit-hours, cor- management and stay current with the most STR 403. The Economic Theory of responding to 12 courses. There are eight recent developments in the field. They are Organizations required courses and four courses to be designed for individuals involved in opera- chosen from nine possible electives. Students tions, in manufacturing or in service firms. *The area co­o­rdinato­r may p­ermit substitutio­n o­f an who study on a full-time basis complete the More technical than the general M.B.A. advanced OMG o­r CIS co­urse if the student has program in nine months beginning in the degree, they may be earned by someone who substantial wo­rk exp­erience. fall. A 3.0 grade point average is required for already has an M.B.A. without an Operations graduation. Management concentration or by someone No­te: Full-time students considering the without an M.B.A. The programs require 12 Manufacturing Management Program must Program Requirements courses of 39 credit-hours of study with a 3.0 have a previous introductory course in Requirements for the M.S. concentration in grade-point average, and are offered on a full- operations management in order to be able to Information Systems Management: and part-time basis. complete the program in three quarters: Fall, Winter and Spring. The core curriculum includes: Program Requirements Requirements for M.S. concentrations in CIS 401.* Information Systems for Manufacturing Management and Service MASTER OF SCIENCE IN BUSINESS Management Management: GBA 411. Framing and Analyzing ADMINISTRATION—MARKETING Business Problems 1 The core curriculum includes: Focused Graduate Training in Marketing GBA 412. Framing and Analyzing The Simon School one-year master’s program Business Problems 2 CIS 401.* Information Systems for in marketing was designed to equip students OMG 402.* Operations Management Management with the skills and experience necessary to STR 401. Managerial Economics GBA 411. Framing and Analyzing excel in marketing jobs in a compact, highly Business Problems 1 focused program. Students are likely to take a *The area co­o­rdinato­r may p­ermit substitutio­n o­f an GBA 412. Framing and Analyzing job related to one of the program’s three main advanced OMG o­r CIS co­urse if the student has Business Problems 2 emphases: advertising, marketing research, and substantial wo­rk exp­erience. OMG 402.* Operations Management sales. STR 401. Managerial Economics The Information Systems Management Program Requirements concentration requires in addition to the core: The Manufacturing Management concen- The full-time program begins with two five- tration requires in addition to the core: week Foundations Courses that start in late CIS 413. The Economics of Information July and finish in late August. Students take Management OMG 411. Supply Chain Management nine more classes during the regular aca- CIS 415. Business Process Analysis and OMG 413. International Manufacturing demic year, three each during Fall, Winter, and Design (ECM 415) and Service Strategy Spring quarters. The program concludes in

24 early June. Study is also offered on a part-time • Quantifying strategy through business plan transfer who need management expertise. basis. A 3.0 grade point average is required development (using accounting, finance and The program emphasizes both management for graduation. Students take the following spreadsheet skills); principles and an understanding of the latest courses to complete their degree. The M.S. • Implementing strategy by efficiently manag- issues and methods in the transfer and com- Marketing has a set curriculum with no choice ing operations; and mercialization of technologies in universities of electives available. • Building efficient organizations for the long and emerging venture settings. The concentra- run, through intelligent work design, perfor- tion is offered on a full-time and part-time Required courses: mance assessment and employee incentives. basis and requires the completion of a mini- mum of 39 credit hours, corresponding to 12 ACC 401. Corporate Financial Accounting The curriculum is presented in a unique for- quarter courses. The program consists of six GBA 412 Framing and Analyzing Business mat that delivers the necessary depth of core core courses, four required courses and two Problems 2 business material while simultaneously apply- electives. GBA 461. Core Economics for M.S. Students ing that material to the health care industry. (Foundations Course) This is accomplished through the pairing of Program Requirements GBA 462. Core Statistics for M.S. Students Simon School core courses with health care management courses that develop applications Requirements for the M.S. concentration in (Foundations Course) Technology Transfer and Commercial­zation: MKT 402. Marketing Management of the core material. Each pair of courses (module) is delivered and taken simultane- MKT 412. Marketing Research The core curriculum includes six courses: MKT 414. Pricing Policies (STR 423) ously. The four modules that comprise the program are: MKT 433. Advertising and Sales Promotion ACC 401. Corporate Financial Accounting MKT 436. Database Marketing (ECM 436) Module 1, Fall Quarter FIN 402. Capital Budgeting and Corporate Objectives plus two of the following courses: Business Co­re Class: HSM 450. Medical Management GBA 411. Framing and Analyzing Business Problems 1 MKT 431. Consumer Behavior Economics, Accounting and Finance Primer GBA 412. Framing and Analzying Business MKT 435. Distribution Channels and Problems 2 Salesforce Management Health Care Management Class: HSM 451. Health Care Marketing MKT 402. Marketing Management MKT 437. Marketing on the Internet STR 401. Managerial Economics (ECM 437) and Business Plan Development MKT 442. Special Topics in Marketing Module 2, Winter Quarter Two required courses: Business Co­re Class: HSM 425. Managerial Accounting for ENT 426. Technology Transfer and MASTER OF SCIENCE IN BUSINESS Health Care Organizations Commercialization ADMINISTRATION—MEDICAL ENT 427. Practicum in Technology Transfer MANAGEMENT Health Care Management Class: and Commercialization Management Tools HSM 452. Health Care Accounting The objective of the Simon School’s master and Finance Two of the following three courses: of science in business administration degree with a concentration in Medical Management Module 3, Spring Quarter BPP 431. Legal and Tax Considerations of is to provide physicians and medical profes- Business Co­re Class: New Ventures (ENT 431) sionals with management tools to enable them OMG 402. Operations Management ENT 422. The Role of Entrepreneurship in to independently manage their health care Value Creation Health Care Management Class: GBA 486. Management of Technology organizations. The Master’s degree teaches HSM 453. Health Care Operations practical business skills to enable them to Two electives from the following: formulate competitive strategy, develop Module 4, Summer Quarter quantifiable business plans and manage their ACC 410. Accounting for Management and Business Co­re Class: Control operations and employees toward their desired STR 403. The Economic Theory of goals. ACC 411. Financial Statement Analysis Organizations ACC 418. Taxes and Business Strategy Logistics and Time Requirements Health Care Management Class: BPP 440. Evolving Medical Markets (same The medical management master’s is spe- HSM 454. Designing and Optimizing as HSM 440) cifically designed to accommodate the busy Health Care Operations CIS 401. Information Systems for schedules of physicians and medical profes- Management sionals. The program consists of 30 credits Module 5, Fall Quarter CIS 413. The Economics of Information and is offered on a part-time basis only. Health Care Management Class: Management During a typical school quarter, the medi- HSM 455. Practicum in Medical MKT 412. Marketing Research cal management student enrolls in one of the Management MKT 414. Pricing Policies (same as STR 423) Simon School M.B.A. core classes that meet MKT 432. Product Planning and Health Care Management Class: one night per week for ten weeks. During the Development HSM 456. Practicum in Medical same quarter, the student also takes a class on OMG 402. Operations Management Management 2 three separate weekends to cover the health OMG 416. Project Management care component of the module. STR 403. The Economic Theory of Organizations Curriculum MASTER OF SCIENCE IN BUSINESS STR 421. Economics of Competitive The curriculum is designed around four core ADMINISTRATION—TECHNOLOGY Strategy areas of management that are especially rel- STR 430. Health Sciences Management and TRANSFER AND COMMERCIALIZA­ Strategy (same as HSM 430) evant to health care: TION • Development of business strategy and mar- keting plans; The Technology Transfer and Commer­ cialization concentration appeals to profes- sionals committed to careers in technology 25 JOINT- AND SPECIALIZED-DEGREE PROGRAMS

The Simon School offers programs that To participate in this program, students for students with an engineering, science, or allow students to receive a first-rate business must apply to and be accepted by both the mathematics undergraduate degree, who wish education tailored to their specific needs. In School of Medicine and Dentistry and the to pursue a master’s level technical education addition to the Full- and Part-Time M.B.A. Simon School. Students are also required in combination with business and leadership Programs, a few other opportunities are to take both the M.C.A.T. and G.M.A.T. courses. T.E.A.M. could also be considered available to students who wish to pursue exams. The program takes five years to com­ a 4-1 program for University of Rochester coursework within a more specialized context plete—taken separately, the M.D. is four years undergraduate engineering students. of business management. These include the and the M.B.A. is two years. Students start the Students accepted into the T.E.A.M. Joint- and Specialized-Degree Programs and a program at the Simon School for the first- program may choose any technical cluster, 3-2 M.B.A. Program. year core courses, and then move to the M.D. such as optics, energy and the environment, The following is a list of the Joint- and program on a full-time basis, completing the computer science, biomedical engineering, Specialized-Degree Programs offered at the remaining Simon electives in their third and chemical engineering, electrical and computer Simon School. Each specific entry includes a fourth years of medical school. engineering, or mechanical engineering. brief program description and contact details For application information, contact the Students will simultaneously be taking courses for further information. Simon School or: at the Simon School and the Hajim School of Engineering. M.B.A./Master of Public Health John Hansen Requirements include: The three-year M.B.A./M.P.H. program is a Asso­ciate Dean fo­r Admissio­ns • Four core management courses in the Simon cooperative approach offered by the Simon University of Rochester School (one of which is a business plan School and the Department of Community School of Medicine and Dentistry development course) and Preventive Medicine in the University of 601 Elmwood Avenue • Three technical courses Rochester’s School of Medicine and Dentistry. Box 601A • One additional course: either a technical Students will receive two degrees (M.B.A. Rochester, N.Y. 14642-8603 class or a business elective and Master of Public Health). Students (585) 275-4606 To be considered for this program, students take courses both at the Simon School and E-mail: john_hansen@urmc. must take either the G.R.E. or G.M.A.T. exam. within the Department of Community and rochester.edu The master’s degree will be awarded through Preventive Medicine on the adjacent Medical or the Office of Graduate Studies within the Center campus. College of Arts, Sciences, and Engineering. Students in the M.B.A./M.P.H. program Rebekah Lewin For application information, contact the may choose any concentration at the Simon Directo­r o­f Admissio­ns Simon School or: School. Required courses include: Simon Graduate School of Business • All core courses in the full-time M.B.A. 305 Schlegel Hall Andrea Galati program Rochester, N.Y. 14627-0107 Pro­gram Co­o­rdinato­r • Eight elective M.B.A. courses (585) 275-3533 University of Rochester • A core of required courses for the M.P.H. E-mail: [email protected] Center for Entrepreneurship program 1-211 Carol Simon Hall A 3.0 grade-point average is required for The 3-2 Program Box 270360 graduation. In this program, students earn both a bache- Rochester, N.Y. 14627-0360 For application information, contact the lor’s degree in an undergraduate major from (585) 276-3500 Simon School or: the University of Rochester and a master of E-mail: [email protected] business administration degree in five years. Web site: www.rochester.edu/team Pattie Kolomic In three years of undergraduate study at the Administrato­r University, students complete their majors and School of Medicine and Dentistry distribution requirements. Between January University of Rochester and March of their junior year, qualified stu- 601 Elmwood Avenue dents apply to the Simon School. The first Box 644 year of the M.B.A. program is substituted for Rochester, N.Y. 14642-8644 the senior year. No merit-based scholarships (585) 275-7882 are available to 3-2 students. However, during E-mail: pattie_kolomic@urmc. the final year as an undergraduate, students rochester.edu maintain any undergraduate financial assis- tance that is offered by the College. Visit www. simon.rochester.edu/apply-now/index.aspx M.D./M.B.A. Program for application details. Along with the Simon School, the School of Medicine and Dentistry offers a combined Technical Entrepreneurship And M.D./M.B.A. degree program in Health Management (T.E.A.M.) Master Sciences Management. This program is Program designed to prepare physician managers who can respond intelligently, effectively and cre- The one-year T.E.A.M. master’s degree atively to the changing health care services program is offered jointly by the Simon industry. Only candidates with exceptional School and the Edmund A. Hajim School promise and academic records will be con­ of Engineering and is administered by sidered. the University of Rochester Center for Entrepreneurship. This program is designed

26 COURSES

All courses under the quarter system carry ACC 410. Accounting for ACC 418. Taxes and Business Strategy three hours of credit, unless otherwise indi- Management and Control The objectives of this course are to help cated. A few exceptions are MGC courses; By examining the tension between decision students develop the tools required to iden- MKT 501 (Workshop in Marketing); MSM making and control in organizations, the tify, understand and evaluate tax-planning 501 (Quantitative Methods Colloquium); the course examines a variety of questions such opportunities and to develop a framework one-credit-hour labs required for ACC 401 as: Why do managers allocate fixed costs, for understanding how taxes affect business (Corporate Financial Accounting), GBA 411 transfer goods between sub-units at full cost, decisions. Effective tax planning requires (Framing and Analyzing Business Problems and use other accounting policies that deviate the planner to consider the tax implications 1), CIS 401 (Information Systems for Man­ from marginal cost? What are activity-based of a proposed transaction for all of the par- agement), and STR 401 (Managerial Econom­ costing, normal costing, and economic value ties to the transaction. Effective tax planning ics). Also, courses offered jointly with the added (EVA), and why are managers adopt- requires the planner, in making investment University of Rochester’s Department of ing these techniques? Topics include: analyz- and financing decisions, to consider not only Economics or Statistics and the School of ing traditional costing systems, divisional explicit taxes (tax dollars paid directly to tax- Medicine and Dentistry vary in credit hours. performance measurement, transfer pricing, ing authorities), but also implicit taxes (taxes Faculty whose biographies appear in the cost allocations, opportunity cost, budgeting paid indirectly in the form of lower before-tax Administration and Faculty sections teach and standard costing. The course provides rates of return on tax-favored investments). courses in the M.B.A. program on a regular students with a framework to understand Effective tax planning requires the planner to basis. The faculty described in this guide teach and productively use accounting systems. recognize that taxes represent only one among over 90 percent of all 400-level and 500-level Emphasis is placed on the problems of moti- many business costs. In the planning process, Simon School courses. vation and control in organizations and the all costs must be considered, including the In addition, one or two faculty members role of accounting information in this context. costly restructuring of the business necessary are visitors from other institutions. Carefully to implement some tax plans. The framework selected Simon School doctoral students teach Prerequisites: ACC 401 and STR 401; STR is operationalized by applying it to a variety a small number of graduate courses, typi- 403 (may be taken concurrently) of settings such as investments, compensa- cally summer offerings. Such students assume tion policy, organizational form, regulated all of the responsibilities of regular faculty ACC 411. Financial Statement Analysis industries, financial instruments, tax-sheltered instructors. Executives from corporations, as An objective of this course is to develop investments, multinational ventures, mergers well as local business owners, also serve as an students’ ability to use financial statement and acquisitions and tax arbitrage. additional faculty resource at the School for information (broadly defined) in various deci- selected master’s-level courses. sion-making settings. The uses of financial Prerequisites: ACC 401 and FIN 402 A course schedule showing offerings, times statement information include: 1) evaluation and instructors for each quarter is available of managerial performance; 2) analysts use ACC 423. Financial Reporting I from the Registrar’s Office prior to the start financial statement information to perform This course acquaints students with the con- of each quarter. prospective analysis, which serves as an input ceptual and practical problems in measuring into the valuation of a firm’s equity. Analysts revenues and expenses, assets and liabilities. ■ Accounting make buy, sell, and hold recommendations The principal objective is to make students Charles E. Wasley, Area Co­o­rdinato­r based on analysis of financial information; 3) proficient in assessing the financial position creditors and lenders use financial statement of a company, its cash flow, liquidity, capi- Master’s-Level Courses information as input into lending decisions. tal structure, hidden liabilities and reserves Lenders use financial information to deter- through an understanding of generally accept- ACC 401. Corporate Financial mine the type, amount and terms of a loan, ed accounting principles (GAAP). The course Accounting and also the nature of any covenants, and provides a practical overview of the structure of accounting and its relation to finance and Credit—four hours 4) corporations and investment bankers use financial statements to value companies that economics that should continue to be valuable Corporate financial accounting is concerned might be takeover targets. The primary objec- as the accounting environment changes. with the form and content of the information tive is to develop and sharpen students’ analyt- Prerequisites: ACC 401 and FIN 402 firms disclose to external parties (e.g., share- ical ability to analyze financial statements and holders). In the United States, financial report- draw inferences about a firm’s performance ing is based on generally accepted account- and future prospects. Cases and analysis of ACC 424. Financial Reporting II ing principles (GAAP) set by the Financial actual reporting practices are used to achieve This course addresses the accounting for Accounting Standards Board (FASB). GAAP the course objectives. mergers and acquisitions, foreign operations define the accounting methods and disclosure and derivative financial instruments. Emphasis practices that firms select from when provid- Prerequisites: ACC 401 and FIN 402 is placed on developing an appreciation of ing financial statements to external parties. the forces shaping accounting, including the This course covers these principles and other ACC 417. Auditing effects of organizational arrangements, infor- important financial reporting practices. The Auditing principles and procedures are mation and taxes. The interdependency of the primary focus of the course is developing the examined. This course includes analysis accounting methods, organizational structure skills required to interpret and analyze finan- of auditing and its relationship to financial and tax decisions are investigated. cial information, rather than the skills required reporting, with emphasis on the independent Prerequisites: ACC 401 and FIN 402 to prepare financial statements. Upon comple- accountant’s attest function and consideration tion of the course, students will appreciate of ethical and legal responsibilities and regula- how financial accounting information is used tory influences. Statistical sampling, the role ACC 431. International Financial in contracts between parties (e.g., lenders and of the internal auditor, and compilation and Statement Analysis the firm) and to evaluate a firm’s past perfor- review reports are discussed. The objective of this course is to prepare stu- mance and potential future performance. dents for the analysis of financial statements Prerequisite: ACC 401 in an international context. Cross-border

27 transacting is an increasingly important com- will be developed to research the tax code and Winter or Spring Quarter in ACC 501 or AEC ponent of business. Consequently, corporate I.R.S. rulings to solve tax issues. 501. The paper to be replicated and updated, financial statements are used in increasingly as well as the completed project, must be international settings by shareholders, lenders, Prerequisite: ACC 401 approved by two accounting faculty members. creditors, managers, employees, suppliers, cus- tomers and governments. Because the course ACC 438. Auditing II—Auditing and ACC 510. Accounting Research I Information Systems aims to develop skills in international financial (Offered Fall Quarter, 3 credits.) analysis, it adopts a case format. The course This course will focus largely on Sarbanes- addresses the economic and political determi- Oxley compliance and internal control sys- The natural starting point for the study of nants of: 1) similarities in accounting practices tems. Internal control systems will be covered capital markets research in accounting begins among countries; 2) differences in account- in depth, with focus on internal controls in with the relationship between accounting ing practices among countries; 3) similarities an information technology (IT) environment. earnings and security returns. This course and differences in the properties of reported The IT environment will be discussed from covers the evolution of research on the accounting numbers among countries; and 4) the perspectives of designing effective internal earnings/return relation from the seminal the strong trend toward reducing differences controls and auditing in an IT environment. papers up through current research. Topics in accounting practices among countries. The function of the internal audit department covered include the fundamental features will be covered, as well as how external audi- of the contemporaneous earnings/return Prerequisites: ACC 401 and FIN 402 tors can work with internal auditors. relation, the nature of association-type and event study-type investigations of the ACC 433. Advanced Business Law and Prerequisites: ACC 401 and ACC 417 contemporaneous earnings/return relation, Ethics theoretical and empirical evidence on the (Same as BPP 433) ACC 445. Managerial Accounting for lead/lag relation between security returns and Health Care Organizations accounting earnings, the asymmetric timeliness A continuation of BPP 432, which is a pre- of accounting earnings, theoretical and requisite) (Same as HSM 425) empirical research on the role of conservatism Topics include: bankruptcy, real property, Costs for health services continue to rise in accounting earnings, pro-forma earnings personal property, sales, secured transactions, faster than overall economic growth, draw- and international research on the character­ negotiable instruments, insurance, trusts and ing ever greater attention from employers, istics and properties of the earnings/return estates and consumer protection This course governments and consumers. The front line relation. The course also covers capital market also includes discussions of ethics and profes- of the cost battle is within the health services research on analysts’ earnings forecasts sional responsibilities. entities, where decision making depends on including the properties of such forecasts accurate reporting of internal costs. This cost (e.g., optimism, pessimism, rationality) and the ACC 436. Advanced Accounting will allow the student to understand how costs relation between analyst earnings forecasts and Research are reported and how to use this information stock prices. This course will cover the conceptual frame- to make decisions within the health services work for standard setting established by entity. The following topics will be examined ACC 511. Accounting Research II the Financial Accounting Standards Board within a health services setting: cost allocation, (Offered Winter Quarter, 3 credits.) (F.A.S.B.). It will also review how to research cost-volume-pricing analysis, budgeting and variance analysis, and activity-based costing. This course turns the focus from aggregate financial accounting and reporting issues using accounting earnings (which is studied in the Financial Accounting Research System ACC 510), to the components of earnings; (F.A.R.S.). In addition, positive theories of accruals and cash flow. Given the central role accounting and the applicable evidence are Ph.D. Courses of accruals in the measurement of accounting presented to provide an understanding of earnings, the initial focus of the course is on why corporate managers choose particu- ACC 501. Seminar in Accounting the fundamental properties of accruals and lar accounting procedures, why they lobby (Offered each quarter, 1 credit. First-year the importance of accruals to accounting standard setting bodies (F.A.S.B.) to change Ph.D. students are graded on a P/F basis. earnings central role as a summary measure accounting procedures, the role of account- Second-year and later students receive a letter of firm performance. The course also covers ing numbers in a firm’s debt agreements and grade.) the relation between cash flow and accruals executive compensation plans, the roles of A forum for the presentation, discussion and and the market pricing of accruals and auditing and accounting in capital markets, the components of accruals. The study of and conflicts between the public and private critique of current accounting research papers where accounting faculty, Ph.D. students and accruals naturally leads to research on earnings sectors over the determination of accounting management that focuses on how and why standards. outside speakers present working papers on current research topics. Students are expected earnings are managed. Research on how Prerequisites: ACC 401, ACC 423 and FIN to actively participate in the discussion and earnings are managed focuses on managers’ 402 critique of the papers presented. In weeks opportunistic manipulation of accounting when accounting workshops/seminars accruals and/or via altering real activities are scheduled, accounting Ph.D. students while research on the managerial incentives to ACC 437. Basic Federal Income Tax manage reported earnings focuses on (among Accounting will meet as a group with a member of the accounting faculty before the seminar other topics) the literature on meeting or This course will introduce the federal tax to discuss the paper. Since such meetings beating earnings expectations and earnings system in the United States and will focus are designed to facilitate students’ active thresholds. The course also covers the topic on specifics of federal tax code. It will pro- participation in the seminars, students are of voluntary disclosure. In particular, the vide an overview of individual, partnership, required to circulate a brief set of comments incentives managers have to voluntarily corporate, gift and estate taxes. Detailed top- to the other class participants in advance of disclose earnings and/or cash flow forecasts ics will include, but are not limited to, gross the meeting. Grading will be based on the and the properties and stock price effects of income, deductions for adjusted gross income, quality of students’ contributions to the pre- such forecasts. Other voluntary disclosure deductions from adjusted gross income, tax- seminar meetings as well as their contributions literature studied includes the effect of able income, alternative minimum tax, certain and participation in the actual workshops. An voluntary disclosure on the cost of capital and tax credits, recognition of gains and losses, additional requirement for first-year students the effect of the legal environment on firms’ transactions between partners, Subchapter is that each must replicate and update an voluntary disclosure practices. S Corporations, gift tax and estate tax. Skills existing paper and present the results in the Prerequisite: ACC 510 28 ACC 512. Advanced Topics in AEC 505. Mathematical Techniques in contexts, too, notably finance. The course is Accounting Research Economics organized by concepts and methods, but most (Offered Spring Quarter and alternates with The course introduces mathematical tools time will be spent on applying them to a large ACC 513, 3 credits.) especially useful in economics, econometrics variety of topics. While this is a theory course, and finance. Topics include a basic topology the instructor will also occasionally refer to This course covers advanced topics in of the real line, sequences and series, limits, relevant empirical work. accounting research including the role of continuity, differential and integral calculus. accounting numbers in debt contracts and Offered in the summer, primarily for entering AEC 513. Advanced Price Theory III lending agreements, the role of accounting doctoral students. This course provides an introduction to the numbers in executive compensation contracts theory and practice of industrial organiza- and corporate governance, the economic AEC 510. Ph.D. Workshop in Applied tion. Broad areas of application include static consequences of accounting regulation, the oligopoly models, two-stage games and games use of accounting-based measures of the Economics The workshop provides a forum for the pre- with infinite horizons. Concepts from game cost of capital and empirical tax research in theory such as Nash equilibria, subgame per- accounting. sentation of ongoing and completed research projects by Ph.D. students in the economics fect equilibria, and perfect Bayesian equilibria Prerequisites: ACC 510 and ACC 511 core. Third- and fourth-year Ph.D. students will be used as needed. Special topics may are expected to participate actively. include: contracts, patents, licensing, bundling, ACC 513: Contemporary Topics in tying, buyer-seller networks, switching costs, Accounting Research Prerequisite: permission of the instructor price discrimination, mergers and entry bar- riers. Students will read and critique journal (Offered Spring Quarter and alternates with articles, and areas for future research will be ACC 512, 3 credits.) AEC 511. Advanced Price Theory I The first of a three-course sequence provid- highlighted. This course covers topics including value ing a survey of the substance and methods relevance, accounting-based valuation models, of contemporary price theory for students AEC 516. Analysis of Economic Policy earnings quality, the impact of earnings preparing to do research. Generally, the (Offered at the discretion of the instructor) and accrual quality on firm valuation, the first course covers the economic behavior impact of real activity management on of individuals and firms in a competitive AEC 521. Advanced Topics in the firm performance, market efficiency with market setting. Individual behaviors exam- Organization of Industry respect to accounting numbers, the economic ined include responses to price and income The course concentrates on unsettled areas in consequences of fraudulent financial reporting changes, intertemporal planning (e.g., saving), and the effects of accounting restatements. industrial organization, exposing students to household production, labor supply, invest- potential thesis and research projects. Specific Prerequisites: ACC 510 and ACC 511 ment in human capital, search, and reactions topics vary from year to year. Typical current to uncertainty about future assets and goods topics are theory of conglomerate mergers, prices. For firms, the implications of value- analysis of advertising and scale as barriers to ■ Applied Economics maximization for input demands and output John M. Long Jr., Area Co­o­rdinato­r entry, quality competition and market respons- supplies are explored thoroughly. Managerial es to costly information. choices related to multiple products, intertem- Ph.D. Courses poral production planning and uncertainty AEC 525. Mathematical Economics I are explicitly modeled. Some extensions to AEC 501. Applied Economics monopoly behavior are considered. Finally, (Same as ECO 481) Seminar I some implications of consumer and competi- (Offered at the discretion of the instructor) The seminar is a forum for recent and current tive firm behavior for industry (single market) Credit—four hours research. Ph.D. students, faculty and outside and general equilibrium are examined. These This course covers the use of optimization speakers present papers on their current include (for industry equilibrium) the tech- theory in economic analysis. The topics cov- research and/or discuss recent work by others nological determinants of industry responses ered include finite-dimensional optimization in the field. (entry-exit, quantity changes, price changes) (unconstrained optimization, Lagrange’s to economic shocks such as shifts in demand Theorem, the Kuhn-Tucker Theorem), the AEC 502. Applied Economics for the industry’s product. For general equi- role of convexity in optimization, parametric Seminar II librium, the first and second welfare theorems continuity of solutions to optimization prob- will be covered. A continuation of AEC 501. lems, and finite- and infinite-horizon dynamic programming. AEC 512. Advanced Price Theory II AEC 503. Organizational and Prerequisite: AEC 505 Competitive Strategy Seminar This course teaches the tools of game theory and contract theory, and applies them to top- (Same as STR 501) ics in industrial organization, organizational ■ Applied Statistics A continuation of AEC 501 and AEC 502. economics and other areas. Game theory is Rajiv M. Dewan, Area Co­o­rdinato­r the study of strategic interaction among a AEC 504. Fundamentals of Economics small number of decision-makers. It is nowa- Master’s-Level Courses This is a course meant for entering doctoral days applied in almost any area of econom- students with insufficient background in ics, as well as in related disciplines such as APS 425. Advanced Managerial Data economics. Topics covered include markets finance, accounting, marketing and operations Analysis and prices, consumer behavior, individual and research. Contract theory is concerned with The objective of this course is to provide a market demand, choice under uncertainty, the optimal design of contracts (and at a larg- systematic way to organize and make use of production, competitive markets, monopoly er scale, organizations) that define the “rules quantitative information in business decision- and monopsony, competitive strategy, markets of the game” under which agents (such as a making. The course builds on what students with asymmetric information, externalities and firm’s employees) interact. In this sense, it can have learned in introductory statistics, extend- public goods. Offered in the summer, primar- be thought of as an extension of game theory. ing that knowledge to include the situations ily for entering doctoral students. Contract theory is the methodological basis frequently encountered in decision-making. of much of modern organizational econom- ics, but its methods are applied in many other Prerequisites: GBA 411 and GBA 412

29 Ph.D. Courses fields in economics, such as the econometrics ■ BUSINESS of labor economics and the econometric COMMUNICATIONS APS 511. Introduction to Mathematical issues in macroeconomics or finance. Daniel H. Struble, Area Co­o­rdinato­r Statistics Prerequisite: APS 523 or permission of the A more theoretical treatment of the subject instructor MGC 401. Communicating Business matter of APS 411, offered in the summer, Decisions (Module 1) primarily for entering doctoral students. APS 528. Sampling Techniques MGC 402. Communicating Business (Same as Medical School course BST 421; Decisions (Module II) APS 514. Introduction to Econometrics APS 528 is offered in alternate years) (Same as College course ECO 484) Credit—four hours MGC 403. Communicating Business Credit—two hours The course is for students with a primary Decisions (Module III) The course is for students intending to do interest in applied statistics or research in Strong communication skills are essential for research in quantitative areas. Topics include: quantitative areas. Topics include: design and future leaders. The goal at Simon is to estab- estimation and hypothesis testing in the stan- analysis of simple random, stratified, cluster lish principles and standards for written and dard linear model, weighted least squares, and systematic sampling; multistage and mul- oral communication that will apply not only transformations, constraints, analysis of vari- tiphase sampling; and nonresponse and mea- to Simon coursework but throughout the ance and covariance and problems of model surement errors. student’s business career. Students are encour- specification. Prerequisites: GBA 411, GBA 412 and aged to think strategically about business communication, and the emphasis on ap­p­lied Prerequisites: AEC 505 or equivalent and APS differential calculus communication integrates effective writing 511 or equivalent APS 529. Applied Multivariate Analysis and presentation skills with practical, hands- on projects. (Same as Medical School course BST 441; APS 515. Elements of Econometrics Because the job search incorporates many APS 529 is offered in alternate years) key communication skills, the first module of (Same as College course ECO 485) Credit—two hours Credit—four hours instruction focuses on cover letters, résumés, This course examines the theory and applica- interviewing, networking and e-mail protocol. The study of the specification of econometric tions of multivariate methods often used in In the second module, business problems models in which economic theory, stochastic economics, marketing and finance. Topics assigned in other core courses are structured disturbances and the link between conceptual include: multivariate normal distributions, to take various forms, such as a 10-minute variables and observable economic data are sampling distributions, tests of hypotheses, presentation to the board of directors or a combined. Topics include: estimation of sin- multivariate analysis of variance, canonical one-page exective memo, which are then eval- gle-equation linear and nonlinear econometric correlation, principal components and factor uated by the faculty to reinforce the impor- models by least squares and other methods, analysis. tance of the “Communicate” (Ct.) element of and estimation of time-series models and the School’s new F.A.Ct. initiative. The final simultaneous-equation models. Particular Prerequisite: APS 514 module concludes with a school-wide case attention is given to specification problems competition that takes place at the end of the such as heteroskedasticity, multicollinearity, APS 531. Applied Econometrics first year. qualitative dependent variables and specifica- The course aims at providing Ph.D. students tion error. with a broad set of applied econometric ■ Business Environment Prerequisite: APS 514 skills. The contents of the course have been designed as to provide the broadest group of and Public Policy students fairly in-depth exposure to key topics Ronald W. Hansen, Area Co­o­rdinato­r APS 519. Topics in Microeconometrics in Panel Data methods that would be useful in The course content varies from year to year. their research endeavor. These methods have Master’s-Level Courses Panel data, cross-section time series, qualita- applications in accounting, corporate finance, tive dependent variables and duration analysis marketing, and more recently in operations BPP 426. Macroeconomics are possible topics discussed. management and information systems. Macroeconomics is the study of how econ­ The course will be broken up into four Prerequisite: ECO 517 or permission of the omies grow and fluctuate over time and how modules. The first module is a refresher to instructor they interact with one another. In this course, topics already covered in the introductory we discuss economic measurement, economic sequence of econometrics courses. The focus, growth and the business cycle. We also discuss APS 523. Advanced Econometrics however, would be for students to grasp the the implication of modern theories of growth (Same as College course ECO 517) idea behind the methods in a more applied and fluctuation for the conduct of monetary Credit—five hours setting. The second module introduces stu- policy and fiscal policy. There is a strong dents to Panel Data and the issues involved emphasis on the international linkage among The course covers advanced topics in econ­ with the estimation of models based on such economies and the implications of macroeco- ometrics, including maximum likelihood meth- data. The third module forms the core of nomics for the business environment. ods and methods of moment estimation. Also the course and focuses on simulation-based discussed are asymptotic theory, and semipara- econometric methods. In this module, the Prerequisite: STR 401 metric and nonparametric estimation. models discuss both reduced form and struc- BPP 431. Legal and Tax Considerations Prerequisite: APS 515 tural models applied to cross sectional as well as Panel Data. The course concludes with of New Ventures a quick introduction to Bayesian ideas and APS 524. Topics in Macroeconometrics (Same as ENT 431) methods. (Offered at the discretion of the instructor) (Same as College course ECO 518) Credit—five hours This course surveys, from the entrepreneur’s perspective, legal and tax considerations that The course focuses on the econometric tech- impact strategic choices in organizing, fund- niques and problems associated with particular

30 ing, staffing, governing, and operating new BPP 442. International Economics and concepts used to understand this interaction ventures. The course’s principal focus is on Finance are partly those of the traditional field of how to create and retain competitive advan- (Same as FIN 442) Strategic Management, but more importantly tage through the skillful ordering of legal those of modern microeconomics, especially affairs. Emphasis will be transactional and Topics include: theories of international trade; the field of Industrial Organization. include analysis of such issues as the cre- exchange-rate regimes; the determination of The first half of the course looks at the ation and protection of intellectual property, exchange rates in a world of flexible exchange “big picture” and covers industry analysis, technology licensing, global expansion, and rates; the Euromarkets; the pricing of assets in value creation and competitive advantage, and internet commerce. The course will include, open economies; international financial man- integration and diversification decisions. The as a context for applied learning, a term proj- agement and the theory of multinational cor- second half of the course focuses on strategic ect involving the creation and evolution of a porations; foreign exchange exposure; analysis interaction among firms, and covers specific selected new venture opportunity. of currency forward, future, option and swap topics such as the dynamics of price competi- contracts; capital budgeting for foreign proj- tion in oligopolies, commitment strategies of BPP 432. Basic Business Law ects; and financing international trade. firms, entry and exit, networks and standards, (Same as ENT 432) and technological competition. Prerequisite: FIN 402 The course is largely case-based. About one This course surveys the law of contracts, Recommended: FIN 411 third of all classes are lectures; the other two agency, and business associations – with the thirds are case discussions. objective of developing familiarity with select- ■ Competitive and For students who plan to take both STR ed laws, regulations, legal principles, and legal Organizational Strategy 421 and STR 422, the instructors of both processes that govern (a) efficient exchange, courses recommend taking STR 422 first. generally; and (b) how and in what ways man- James A. Brickley, Area Co­o­rdinato­r Each course can be taken independently of agers and entrepreneurs organize and interact the other, but students planning to take both to facilitate exchange. Although emphasis will Master’s-Level Courses courses will benefit from learning the tools of be on United States law, there will be selected game theory in STR 422 befo­re applying them reference throughout the course to issues STR 401. Managerial Economics to competitive strategy decisions in STR 421. related to international transactions and to Credit—four hours Students planning to take only STR 421, on pertinent differences in legal systems of coun- the other hand, may want to consider taking tries outside the United States. The course This core course applies the fundamental the course in their first year because of its has a distinct transactional focus, with heavy tools of price theory—consumer and firm broad scope. reliance upon contemporary cases, commercial behavior, demand and supply, the allocation practices, and issues. Particular attention will of resources, competition and monopoly—to Prerequisite: STR 401 be given to the impact of the legal framework management decision making. Interaction of upon sound managerial decision-making, busi- the firm with its customers, competitors and STR 422. Strategic Decision Making: ness risk management, commercial rights and markets is discussed. Theory and Practice responsibilities, and ultimately business valu- This course develops game-theoretic tools that ation. STR 403. The Economic Theory of can be used to provide both quantitative and Organizations qualitative prescriptions for profit-maximizing BPP 433. Advanced Business Law and The course combines basic economic con- behavior in a variety of strategic settings. The Ethics cepts introduced in STR 401 with agency basic concepts are introduced through applica- (Same as ACC 433) theory and the concept of specific knowledge tions to strategic settings that one encounters to develop a framework for addressing and in typical business situations. However, the A continuation of BPP 432, which is a pre- solving important organizational problems. game-theoretic concepts themselves are quite requisite) Key elements include: the assignment of deci- general, as the goal of the course is provide Topics include: bankruptcy, real property, sion rights, the performance-evaluation system students with both an understanding of these personal property, sales, secured transactions, and the compensation/incentive system. Each concepts and a tool kit with which to evaluate negotiable instruments, insurance, trusts and of these elements is analyzed in detail. The a broad range of strategic problems. estates and consumer protection This course framework is applied to analyze a variety of The set of strategic problems specifically also includes discussions of ethics and profes- contemporary managerial topics such as total discussed includes the pricing of new and sional responsibilities. quality management, business-process reengi- existing goods in the presence of substitutes neering, outsourcing, transfer pricing, leader- and complements, determining advertising ship and business ethics. and R&D expenditures, analyzing market BPP 440. Evolving Medical Markets entry, exit, and entry deterrence opportunities, (Same as HSM 440) Prerequisite: STR 401 and evaluating bargaining and auction envi- ronments. Extensive use is made of examples Firms supplying products and services to the STR 421. Economics of Competitive health care industry face a variety of regula- from both private- and public-sector analyses tory and marketing challenges that will be Strategy of strategic interactions among firms. explored in this course. Topics include: the Competitive strategy deals with the most sig- For students who anticipate taking both economics of developing and marketing new nificant decisions that companies make in the STR 421 and STR 422, the instructors of both medical technologies, regulations affecting marketplace, including entry into a market, courses recommend taking STR 422 first. market structure, health and safety regulations product positioning, pricing, investments, Each course can be taken independently of and insurance markets. The course will cover technology choice and acquisitions. This the other, but students planning to take both evaluation tools frequently used in public course provides tools and concepts for analyz- courses will benefit from learning the tools of policy debates and in marketing medical tech- ing these decisions and for designing business game theory in STR 422 before applying them nologies including cost-benefit and cost-effec- strategies that help firms make above-nor- to competitive strategy decisions in STR 421. mal profits in the long run. Throughout the tiveness analysis and quality of life indices. Prerequisite: STR 401 course, there is an emphasis on how firms interact with existing or potential competitors and other parties in the market. The tools and

31 STR 423. Pricing Policies and job design, group dynamics, motivation bonds issued by organizations. For example, a (Same as MKT 414) and leadership. 1999–2000 survey by McKinsey & Company of leading institutional investors indicates that This course prepares future managers to ana- STR 430. Health Sciences Management over three quarters of these investors consider lyze the environment in which their firm oper- and Strategy governance practices at least as important as ates and to arrive at an appropriate pricing (Same as HSM 430) financial performance when evaluating com- policy for the product or service. There are panies for investment. Institutional investors several components: cost definition and mea- This course applies the principles of organi- (such as TIAA-CREF) have dedicated staffs surement; measurement of price sensitivity zational economics and strategy to the insti- to analyze and promote effective governance. and the implied market segmentation; strategic tutional setting of health sciences. The course Senior and financial managers, consultants and analyses vis-à-vis competitors and distributors; focuses on the interdependence between the investment bankers involved in issuing securi- and the legal aspects of pricing. The course delivery, financing, and technology sectors of ties, making or defending (for example, in a builds on STR 401, MKT 402 and APS 411, the health care marketplace. It discusses how court of law) organizational decisions, and but goes further in discussing specific pricing management and strategy choices within each interacting with institutional investors benefit policies used by firms. Topics include: quantity sector are responses to the unique institutional from knowing the relevant trade-offs and discounts, bundling and tie-in sales, product- factors in the health care marketplace and related empirical literature. line pricing, pricing via distribution channels, how the strategies of each sector affect the This course builds on STR 403 (The Eco­ cooperative versus opportunistic pricing and behavior of the others. Students will leave the nomic Theory of Organizations) to provide competitive bidding. course with an ability to think productively a more in-depth analysis of organizational about management and strategy challenges Prerequisites: STR 401 and MKT 402 choice and governance mechanisms. Topics within each of the three health science sectors. include: the choice of organizational form; corporate charter (voting rules, anti-takeover Prerequisite: STR 401 STR 424. Managing Human Resources provisions, and so on); proxy process; board Recommended: STR 403, STR 421 This course analyzes human resource manage- of directors; ownership structure; banks and ment within the framework of economic theo- other financial institutions as organizational ry. It focuses primarily on the implementation STR 431. Practicum on Competitive monitors; CEO selection, retention and suc- of compensation and incentive structures Strategy cession; and governance in entrepreneurial in organizations. Topics include: selection (Offered at the discretion of the instructor) firms. The class presents the important issues and hiring of employees, measurement and relating to these topics and examines the rel- appraisal of employee performance, promo- This course provides students with hands-on evant empirical research. Emphasis is placed tion-based incentive systems, managing work- experience in running a consulting project. on how optimal practices can vary across force diversity, employee relations, and the It develops skills in formulating a problem, industry, strategy and country and on how coordination of human resource policies and working with data, finding possible solutions they might evolve through time. The course business strategy. and delivering recommendations, all within complements FIN 411 (Investments) and FIN a fixed time frame. Students will learn to 423 (Corporate Financial Policy and Control) Prerequisite: STR 401 produce analysis, but also have to argue per- in helping students understand how corporate Recommended: STR 403 suasively that the recommendations based on policies affect security prices and value. the analysis are valuable and should be imple- STR 425. Organization of Industry and mented. Prerequisites: STR 401 and STR 403 Markets The projects in this course have a broader (Offered at the discretion of the instructor) orientation than the functional area projects, STR 441. Executive Strategy Seminar and are geared toward the integration of dif- (Offered at the discretion of the instructor) This course analyzes the structure of indus- ferent topics as well as toward more strategic tries and markets and considers how firms act thinking. Teams of four to five students will In this course, students apply skills acquired strategically to influence the evolution of the be responsible for the individual projects, and in earlier courses to a variety of case-like stra- environment in which they operate. It also will meet with the instructor individually every tegic settings. It thus contributes to the transi- examines the impact of government regula- week. The organizations submitting projects tion from student to manager. An experienced tions and the types of strategies that firms use must be willing to spend time with students member of the business community staffs the to influence their regulatory environment. The and to provide appropriate data. course and provides the necessary integration material of STR 401 and 403 is extended to with the rest of the curriculum. include the interaction among firms and the Prerequisite: completion of core courses Prerequisite: completion of core courses impact of government policies on the firm. STR 440. Organizational Governance Prerequisite: STR 401 and Control STR 442. Special Topics in Strategy New organizations have to choose their initial (Not offered every year) STR 426. Property Rights and the Law organizational design and associated control Special topics are generally those which are (Offered at the discretion of the instructor) mechanisms. Organizations also frequently not well covered in the other courses, or they This course examines how property right restructure. For example, entrepreneurial firms may deal with strategy in selected industries assignments affect individual behavior and the become publicly traded, partnerships convert (e.g., financial services, high-tech marketing, use of resources. The analysis provides useful to corporations, closed-end funds become etc.). The specific content of the course varies, managerial insights into how the legal system open-end mutual funds, nonprofits convert depending on faculty interests. affects private contracting, economic activity to for-profit status, mutual insurance compa- Prerequisite: permission of the instructor and the structure of organizations. nies convert to publicly traded corporations, franchise companies buy back units, and so Prerequisite: STR 401 on. Organizations also frequently change their Ph.D. Courses basic control mechanisms such as their voting STR 427. Organizational Behavior rules and board structure. Management suc- STR 501. Organizational and The course analyzes behavioral approaches to cession is an important consideration in most Competitive Strategy Seminar organizations, stressing implications for mana- firms. (Same as AEC 503) gerial practice. Topics include: organization These organizational choices affect value and the associated prices of the stocks and A continuation of AEC 501 and AEC 502

32 STR 510. Research in Organizational IS resources; analysis of peak-load problems; CIS 418. Advanced Business Modeling and Competitive Strategy outsourcing and EDI issues; and the effects and Analysis Using Spreadsheets This course provides a forum for discus­ing of queuing and its associated externality. The course expands and develops students’ theoretical and empirical research on organiza- Several business cases are used to illustrate the analytical tool kit through “hands on” training tional and competitive strategy, and it contains issues. in the effective use of spreadsheet-based tools the core material for preparing for a minor Prerequisites: CIS 401 and STR 401 for advanced managerial analysis. Students exam in STR. The course covers topics similar perform quantitative analysis of advanced to those in STR 403. However, students study CIS 415. Business Process Analysis and problems in options pricing, investments, cor- more advanced papers and analyze the mate- Design porate finance, marketing and operations. The rial with more depth and rigor. Depending on course enhances and reinforces the analytical the backgrounds and interests of the students, (Same as ECM 415) skills developed in earlier M.B.A. classes such likely topics include: why firms exist; why This course studies the analysis, design and as formulating and solving large-scale busi- organizations take the form that they do; the automation of business processes. The course ness problems using quantitative models, risk motivations for change within organizations; teaches system-modeling tools appropriate simulation and sensitivity analysis. Spreadsheet incentive problems and contracting; the fac- for the analysis and design of business pro- tools introduced in this class include Visual tors that determine the allocation of decision cesses and information systems. These tools Basic for Applications (V.B.A.) and stochastic rights within an organization; how agency are applied to electronic commerce ventures, optimization using Optquest. Students who problems are mitigated by the market for cor­ the design of various service processes, logis- successfully complete the course should pos- porate control; the managerial labor market; tics and R&D activities. Key features of the sess cutting-edge skills in spreadsheet business compensation plans; the ownership structure course are: object-oriented systems analysis modeling and analysis. of residual claims and the court system; and techniques, the study of cutting edge research why “hybrid” organizations such as franchises results on work organization and design, and Prerequisite: GBA 411 or equivalent and joint ventures exist. an introduction to the Visual Basic program- ming language for rapid prototyping of new Prerequisite: STR 403 or permission of the CIS 440. Electronic Commerce Strategy information systems. The course includes (Same as ECM 440) instructor a comprehensive team-based field project involving a real business process. This project This course covers electronic strategies for ■ Computers and requires the application of the concepts and business to business and consumer e-com- Information Systems techniques taught in the course. merce. This includes strategies for protecting market share by going online, ameliorating Abraham Seidmann, Area Co­o­rdinato­r Prerequisite: CIS 401 online competition using network effects and customer lock-in, positioning against other Master’s-Level Courses CIS 416. Advanced Information online presences, dealing disintermediation Technology and re-intermediation, developing online CIS 401. Information Systems for (Same as ECM 416) communities for business or consumer e-com- Management merce, and managing supply chain and cus- Credit—four hours Information has become increasingly tomer relationships. important to the modern corporation for con- This course focuses on the theoretical founda- ducting operations, improving efficiency and Prerequisite: CIS 401 tions underlying management information sys- maintaining competitiveness in rapidly chang- tems and their vital role in the modern busi- ing markets. Effective use of information CIS 446. Financial Information Systems ness environment. Topics include: information technology (IT) involves knowledge of the (Same as FIN 446) economics; innovative models of e-business existing capacities, awareness of how informa- and the impact of the Web on organizational tion technology is changing and imaginative This course examines the role that advances transformation; the nature and operation of use of the technology to enhance business in telecommunications, the Internet, and large-scale-enterprise information systems; performance. information systems play in the financial database and knowledge management systems; The course contains a broad coverage of markets and the financial services industry. data communications; electronic commerce; trends in IT development (e.g., hardware, soft- An in-depth understanding of operations of business process reengineering; and informa- ware, systems architecture, networks, security, industry is developed while studying technol- tion-systems analysis, design and control. etc.), and how these components can be used ogy’s transformative role. The class explores The strategic and economic impacts of com- for new business applications. The emphasis subjects such as electronic trading systems petitive information systems are emphasized. is not on the technology, but rather on mana- competing with traditional exchanges and Assignments and cases introduce students to gerially evaluating its usefulness for solving Internet brokerage firms challenging full-ser- modern quantitative business modeling con- business problems. vice brokerage firms and banks for customers. cepts and analysis, and to sophisticated busi- Topics to be covered include: client-server How trends in these areas will appear in other ness applications of the Web and databases. architecture, data warehousing, data mining, kinds of electronic commerce are discussed, decision support, enterprise resource plan- the latest developments in financial markets ning, knowledge-based systems/artificial intel- and the financial services are examined, and CIS 413. The Economics of Information case studies are used in many classes. Management ligence, networks and security, object-oriented and Web-based programming languages, and This course covers economic approaches to Prerequisites: CIS 401 and FIN 402 technology for project managers. All students the management of information systems (IS). are required to complete a group project on Topics include: the value of information in an CIS 461. Strategy and Business the business implications of these technolo- organizational setting; cost trends in hardware Systems Consulting Practicum gies. They have to look at these technologies and software; the nature and implications from the perspective of a business consultant (Same as OMG 461) of information asymmetries and objective who needs to understand how to match the This course provides M.B.A. students with an conflicts in the IS setting, such as introducing right technology with his or her customers’ introduction to strategy and business systems new technology in an organization, the use of business problems. consulting. It is aimed at students who wish to pricing and other control mechanisms such as explore career opportunities within the major budgets and corporate standards to manage Prerequisite: CIS 401 consulting firms, but is also relevant for stu-

33 dents considering a career as an independent Prerequisite: CIS 415 or permission of the ECM 436. Database Marketing consultant, or within a corporation's internal instructor (Same as MKT 436) consulting group. The course focuses on three areas: ■ Electronic Commerce Advances in information technology have cre- • The Co­nsulting Industry: Students will examine ated opportunities for firms to gather more Abraham Seidmann, Area Co­o­rdinato­r several types of consulting (e.g., strategic, detailed information on their customers and operations, systems, human resource and competitors. The enormous volume of infor- marketing) and understand where the major Master’s-Level Courses mation which companies now collect poses consulting firms position themselves. The many new challenges. career paths for M.B.A.’s entering the indus- ECM 415. Business Process Analysis The basic question we address in this course try, and the skills and values necessary for and Design is: “What can one do with all of this data?” success as a consultant will be scrutinized. (Same as CIS 415) Our goal is to integrate statistical models and • The Business Systems Co­nsulting Pro­cess: The marketing models with data and decisions. This course studies the analysis, design and In this course, students will learn how data- creation of proposals, the winning of con- automation of business processes. The course sulting engagements, and the preparation base marketing provides management with teaches system-modeling tools appropriate specific information needed to identify the of contracts will be discussed. The typical for the analysis and design of business pro- stages of a business systems consulting target customer and to retain her or him for cesses and information systems. These tools a lifetime, if possible. In the absence of data- engagement (e.g., problem framing, analysis are applied to electronic commerce ventures, design, gathering data, interpreting results, base marketing philosophy, managers would the design of various service processes, logis- be left with mass marketing and segmented architectural solution, and presentation of tics and R&D activities. Key features of the recommendations) and managing different marketing techniques that are not effective course are: object-oriented systems analysis and efficient in today’s information intensive, sorts of consulting projects (e.g., operational techniques, the study of cutting-edge research improvement, supply-chain optimization, high-tech global markets. results on work organization and design, and What is database marketing (DM)? How is quality improvement, strategy formulation, an introduction to the Visual Basic program- and organization design) will be examined. it different from traditional marketing meth- ming language for rapid prototyping of new ods? Database marketing is a segmentation • Co­nsulting Skills: The role of the consultant information systems. The course includes and the human dimension will be discussed process that utilizes state-of-the-art statistical a comprehensive team-based field project methods and computerized databased of cus- (e.g., personal attributes of consultants, involving a real business process. This project relationship building, and team building). tomers to reach the individual consumer. requires the application of the concepts and This course also examines direct marketing Diagnostic tools and data gathering tech- techniques taught in the course. niques (e.g., questionnaires and interviews) in depth, since the roots of database market- will be presented. Frameworks for problem Prerequisite: CIS 401 ing are in direct marketing. Direct marketing solving, and communicating recommenda- is the type of marketing that recognizes the tions will also be introduced. ECM 416. Advanced Information individual as the target rather than the entire The course examines a wide range of Technology market. Direct mail, telemarketing, catalog shopping, Web-based marketing and relation- modern global business challenges and oppor- (Same as CIS 416) tunities from both the consultant's and the ship marketing are related topics that will be manager's perspectives and provides a learning Information has become increasingly covered in this course. important to the modern corporation for con- platform to integrate and practice the skills Prerequisites: MKT 402, GBA 411 and GBA and knowledge learned. ducting operations, improving efficiency and maintaining competitiveness in rapidly chang- 412 ing markets. Effective use of information Ph.D. Courses technology (IT) involves knowledge of the ECM 437. Marketing on the Internet existing capacities, awareness of how informa- (Same as MKT 437) CIS 501, 502, 503, 521, 522, 523. tion technology is changing and imaginative Ph.D. Seminars in Computers and use of the technology to enhance business This course examines the major issues Information Systems performance. involved in marketing on the Internet. Among The course contains a broad coverage of the topics studied are: new product oppor- These six Ph.D. seminars are offered in the tunities on the Internet; the changed role of fall, winter and spring quarters, with topics trends in IT development (e.g., hardware, soft- ware, systems architecture, networks, security, advertising; the Internet as a two-way com- selected from the following: decision-support munication medium with consumers; targeting systems, economics of information and the etc.) and how these components can be used for new business applications. The emphasis individual consumers; word-of-mouth among valuation of information systems, issues in consumers on the Internet; the Internet as a the management of information systems and is not on the technology, but rather on mana- gerially evaluating its usefulness for solving distribution channel; and marketing research the economics of computing, advanced topics on the Internet. in systems analysis and design, organizational business problems. aspects of information systems, logical and Topics to be covered include: client server Prerequisite: MKT 402 physical database design and topics discussed architecture, data warehousing, data mining, in the joint CIS/OMG Ph.D. seminars. decision support, enterprise resource plan- ECM 440. Electronic Commerce ning, knowledge-based systems/artificial intel- Strategy Prerequisite: permission of the instructor ligence, networks and security, object oriented and Web-based programming languages, and (Same as CIS 440) CIS 512. Advanced Topics in Database technology for project managers. All students This new course covers electronic strategies Design are required to complete a group project on for business to business and consumer e-com- This course examines current research issues the business implications of these technolo- merce. This includes strategies for protecting in database management systems. Topics gies. They have to look at these technologies market share by going online, ameliorating include: database-design methodologies, from the perspective of a business consultant online competition using network effects and semantic models, semantic integrity con- who needs to understand how to match the customer lock-in, positioning against other straints, object-oriented approaches and appli- right technology with his or her customers’ online presences, dealing dis-intermediation cations of artificial intelligence to database business problems. and re-intermediation, developing online management systems. Prerequisite: CIS 401

34 communities for business or consumer e-com- Lectures, cases and guest speakers are uti- tions are possible with instructor approval. merce, and managing supply chain and cus- lized. The speakers will address a range of Each team's business plan will receive a grade tomer relationships. new venture topics from the development of and that grade will apply to each individual on management teams, marketing, finance, ven- the team. Prerequisite: CIS 401 ture capitalists and legal issues. The comple- Each team will have a coach who is an tion of a business plan for a proposed new experienced businessperson. The coach will be ■ ENTREPRENEURSHIP venture is required. available to provide feedback to the team. This course is cross listed at OPT 481 and is taught Duncan T. Moore, Area Co­o­rdinato­r Prerequisite: Completion of core courses and by a faculty member in the Simon School and ENT 422 (after the Fall Quarter 2007) who is from Engineering. Master’s-Level Courses ENT 424. Projects in Entrepreneurship ENT 426. Technology Transfer and ENT 422. Generating and Screening (Same as GBA 424) Commercialization Entrepreneurial Ideas Available to a limited number of students (Same as GBA 426) (Same as GBA 422) (10–15), this course combines a supervised The creation of value in today's globally com- As the foundation course in Entrepreneurship, internship with a start-up firm with lectures petitive environment is increasingly driven ENT422 covers: and in-class discussion on the management of by technology. Corporations are reaching out • Idea Generation new ventures. The internship places second- for new technologies, and start-up companies • Opportunities Screening year M.B.A. students, to be known as Simon with the highest potential are being formed • Entrepreneurial Characteristics Interns, with Rochester-area firms where around novel disruptive technologies. Radical This course outlines a critical evaluation they will work closely with senior managers innovation creates a “gale of creative destruc- process used by successful entrepreneurs to for approximately 120 hours over a 10-week tion” which transform industries. The identi- prioritize new venture ideas. The focus of this quarter. In their internship, students will focus fication and evaluation of technologies with course is on the technical and market evalua- on the commercial viability of the firm's high potential is today a key to success. With tion of very early-stage ideas when informa- offerings. This will be accomplished through the decline of corporate research functions, tion is greatly lacking and the time and money shadowing management, reviewing reports, novel technologies are increasingly sourced to research such answers is also limited. participation in meetings and work assign- from other firms and universities. This course Students, in group format, will generate and ments. will examine the overall technology com- filter their own ideas and evaluate them based Complementing this hands-on entrepre- mercialization process, with an emphasis on upon technical merit, business challenges, neurial experience will be weekly classes held the processes by which intellectual property and early market indicators. Teams will pres- to discuss student experiences. In addition, is protected, valued and transferred from one ent their idea-filtering rationale to a panel for there will be lectures on pertinent entrepre- organization to another. The course addresses review and feedback. neurial subjects as well as guest speakers. the strategic decisions involving novel technol- Behind this evaluation process, the class will ogy: the identification of target markets, the review reference material on the subject and Prerequisites: Completion of core courses, economic valuation along the phases of the several accomplished entrepreneurs will share and either ENT 422, 423 or 425. Permission commercialization process and the assessment their personal experiences. of the instructor MUST be secured prior to of alternative commercialization strategies While the nomenclature will align most registration. including licensing, startup company forma- directly to high-technology for-profit start- tion and venture capital funding. The course up companies, parallels to low-tech-no-tech, ENT 425. Technical Entrepreneurship will be taught by a combination of lectures intra-preneurship, non-profits, and social This course provides an opportunity to exam- and real-world case studies of current tech- entrepreneurship will be discussed. ine the management practices associated with nologies, primarily from the University of technical innovation and new business devel- Rochester in science, engineering and medi- ENT 423. New Venture Development opment. The analysis of entrepreneurship is cine. and Managing for Long Term Success evaluated primarily from the perspective of (Same as GBA 423) a start-up venture that requires equity capital ENT 427. Practicum in Technology investment. Management issues discussed Transfer and Commercialization The focus of ENT 423 is learning how to pre- include organizational development, analysis (Same as GBA 427) pare an effective business plan that will com- of market opportunities, market engagement, municate the inherent value of the concept. financial planning and control, capitalization, Students in this course will work in the Office Among the critical issues that will be sources of funds, the due-diligence process of Technology Transfer on projects which are addressed are: and valuing the venture. a best fit to the student's background and the • Competitive conditions and industry An important reason for taking this course range of inventions from the University of trends is to learn how to develop a business plan. Rochester in science, engineering and medi- • Sustainable competitive advantages Therefore, a significant component of a cine. Projects can include either marketing to • Management team student's final grade will be based on this. In existing companies or work on catalyzing a • Marketing plan too many instances, a new venture does not startup company. Either type of project will • Financial plan become a viable entity because either there is require assessments of novel concepts based • Exit possibilities no plan, or if there is, it is poorly conceived. on discussion with the inventors and direct • Franchising Furthermore, a good plan is an effective com- market research and interactions with poten- • Legal Entities munications tool for the investment commu- tial customers. The skills required are primarily The approach used is appropriate for start- nity. An additional benefit is learning to work those of marketing and business assessment, ups and for corporate venturing. It is also in multidisciplinary teams. but some facility with technical content will be suitable for both for-profit and for non-profit Teams of three to four students will col- helpful. The students will prepare a technol- organizations. Also included is a social entre- laborate in the preparation of a business plan. ogy commercialization and/or new venture preneurship module. The course will include time for students to plan and assist the licensing executives in the At the same time plans are prepared, other share business ideas and identify possible team University's Office of Technology Transfer in entrepreneurial issues are studied, such as members. In general, each team will include the negotiation process to implement the plan. assembly resources, launching and building two M.B.A. students and two science/technol- new ventures and harvesting results. ogy graduate students. Other team configura-

35 ENT 431. Legal and Tax Considerations ■ Finance the evidence for different models of corporate of New Ventures Jerold B. Warner, Area Co­o­rdinato­r financial policy. (Same as BPP 431) Prerequisites: FIN 402 and FIN 411, FIN 413 (Offered at the discretion of the instructor) Master’s-Level Courses (may be taken concurrently) This course surveys, from the entrepreneur’s FIN 402. Capital Budgeting and perspective, legal and tax considerations that FIN 424. Options and Futures Markets impact strategic choices in organizing, fund- Corporate Objectives This course provides intensive study of the ing, staffing, governing, and operating new This course provides an introduction to finan- fundamental ideas of option-pricing theory ventures. The course’s principal focus is on cial analysis and capital budgeting with an and their application to options, financial how to create and retain competitive advan- emphasis on the valuation of real investment futures and other securities; analysis of hedg- tage through the skillful ordering of legal projects. Topics discussed include an analysis ing with forward and futures contracts; devel- affairs. Emphasis will be transactional and of the firm’s choice among alternative invest- opment of the Black-Scholes option-pricing include analysis of such issues as the cre- ment projects, the term structure of interest formula, its uses and modifications, and gen- ation and protection of intellectual property, rates, modern portfolio theory and the valua- eralizations of the model; and discussion of technology licensing, global expansion, and tion of risky assets, the estimation of free cash the structure and organization of options and internet commerce. The course will include, flows, capital structure choices, and the cost futures markets and the exploration of empiri- as a context for applied learning, a term proj- of capital. cal evidence on the validity of option-pricing ect involving the creation and evolution of a Prerequisites: ACC 401, STR 401, GBA 411 models. Analyses of the pricing of options on selected new venture opportunity. and GBA 412 (may be taken concurrently or futures, foreign currency, portfolios and index- you must have previous exposure to probabil- es, commodity prices, bond prices and interest ENT 432. Basic Business Law ity and regression analysis) rates are included as time permits. (Same as BPP 432) Prerequisites: FIN 402 and FIN 411 This course surveys the law of contracts, FIN 411. Investments agency, and business associations – with the Investments includes discussion of the effi- FIN 430. Financial Institutions objective of developing familiarity with select- cient-markets theory of the dynamic behavior This course focuses on analysis of the mutual ed laws, regulations, legal principles, and legal of prices in speculative markets, along with fund, investment banking, commercial bank- processes that govern (a) efficient exchange, empirical evidence for the validity of the ing and insurance industries. Particular empha- generally; and (b) how and in what ways man- theory; evaluation of the implications of the sis is placed on the effects of contracts and agers and entrepreneurs organize and interact efficient-markets theory for the profitability of organizational structure on the incentives of to facilitate exchange. Although emphasis will alternative investment strategies; exploration the participants in these industries. be on United States law, there will be selected of the implications of portfolio theory for reference throughout the course to issues equilibrium asset prices and the measurement Prerequisites: FIN 402; FIN 411 and FIN 413 related to international transactions and to of risk; emphasis on the empirical evidence (may be taken concurrently) pertinent differences in legal systems of coun- for various mean-variance and multifactor tries outside the United States. The course models of asset pricing and the use of these FIN 433. Cases in Finance has a distinct transactional focus, with heavy models for evaluating portfolio performance; This course provides intensive exercise in reliance upon contemporary cases, commercial and introduction to special topics in finan- valuation methods and the economic analysis practices, and issues. Particular attention will cial markets, such as arbitrage pricing theory, of problems of corporate financial policy. A be given to the impact of the legal framework options and futures contracts. variety of other topics, including insider trad- upon sound managerial decision-making, busi- Prerequisites: GBA 411, GBA 412 ing, portfolio performance and asset alloca- ness risk management, commercial rights and (corequisite) and FIN 402 tion, are also explored. Specific case topics responsibilities, and ultimately business valu- include: corporate valuations; M&A transac- ation. FIN 413. Corporate Finance tions (tender offers, mergers, proxy fights); recapitalizations; stock repurchases; and novel This course provides an intensive analysis ENT 435. Negotiation Theory and securities. Case reports are done in teams and of the effects of various corporate financial Practice: Bargaining for Value judged on clarity and usefulness to practitio- policy decisions on the value of the firm, ners in understanding and resolving strategic (Same as GBA 435) including a discussion of the effects of taxes, problems. This course surveys the theoretical and behav- bankruptcy costs and agency costs on these ioral underpinnings of negotiation practices decisions. It then examines the interrelation Prerequisites: FIN 402 and FIN 413 and develops skills that enhance the ability to of financing policy with executive compensa- capture value in cooperative and competitive tion, leasing, hedging and payout policies. The FIN 434. Investment Management and bargaining scenarios. Students will participate course provides an understanding of the theo- Trading Strategies retical issues involved in the choice of these in and evaluate several cooperative and com- This course explores selected topics in the policies. petitive negotiation simulations. Grades will management of equity portfolios. Course depend, in large part, on performance in these Prerequisite: FIN 402 content may vary from year to year. Topics exercises. include: active portfolio management with particular emphasis on risk analysis, multi- ENT 444. Entrepreneurial Finance FIN 423. Corporate Financial Policy and Control factor risk/return models and performance (Same as FIN 444) evaluation and style analysis. The course also This course examines the theory and empirical considers issues and evidence on different This course provides an introduction to finan- evidence for models of corporate financial forms of market structure and trading sys- cial theories and tools an entrepreneur needs policy; analysis of new issues of securities, tems, including the role of specialists/dealers, to start, build and harvest a successful venture. recapitalizations, stock repurchases, and the optimal trading behavior for institutions, price Cases and lectures will cover business evalua- market for corporate control (tender offers, impact of trades, and related information tion and valuation, including the venture capi- mergers, proxy fights and corporate voting technology. Extensive use is made of invest- tal and the real option approach, financing, rights); and emphasizes critical evaluation of venture capital funds, compensation structures ment software. and exit strategies. Prerequisite: FIN 411 Prerequisites: FIN 402, FIN 411, FIN 413 36 FIN 441. Special Topics in Finance also be discussed. In addition, we will study policies, consumption-based asset pricing, (Not offered every year) some tools that are useful in bond portfolio applied equilibrium modeling of asset pricing management including horizon analysis, dura- anomalies and behavioral finance. Special topics are generally those which are tion, optimization techniques for constructing not well covered in other courses. The specific bond portfolios and modes for pricing fixed- Prerequisites: FIN 402 and FIN 411 content varies, depending on faculty interest. income securities. While the perspective of FIN 534. Advanced Topics in Corporate Prerequisite: Established by the instructor this course is from the viewpoint of a bond investor, a person in corporate finance needs Finance to understand similar material. Evaluating an This course examines the determinants and FIN 442. International Economics and investment in a fixed-income security is the consequences of corporate financial policy Finance mirror image of the problem faced by a cor- choices. Topics include: capital structure, (Same as BPP 442) poration in deciding whether or not to issue bankruptcy and financial distress, payout a bond. policy, corporate control, leasing, hedging and Topics include: exchange-rate regimes; the insurance, raising capital, concentrated owner- determination of exchange rates in a world Prerequisites: FIN 402 and FIN 411 ship, board structure, and executive compen- of flexible exchange rates; speculation in for- sation. Specific topics will vary from year to eign exchange markets; the Eurocurrency and Ph.D. Courses year. The course will investigate both the theo- measurement of foreign exchange exposure; retical and empirical literature on these topics. analysis of currency forward, future, option, FIN 501. Workshop in Finance bond, and swap contracts; hedging of foreign Seminars discussing current research in exchange exposure. finance by faculty, students and guest speak- ■ General Business Prerequisite: FIN 402 ers. Ph.D. students are expected to participate Administration Recommended: FIN 411 actively. Rajiv M. Dewan, Area Co­o­rdinato­r Prerequisite: permission of the instructor FIN 444. Entrepreneurial Finance Master’s-Level Courses (Same as ENT 444) FIN 505. Theory of Finance GBA 411 and GBA 412. This course provides an introduction to finan- The goal of this course is to present the theory of asset pricing and portfolio selection Framing and Analyzing Business cial theories and tools an entrepreneur needs Problems 1 and 2 to start, build and harvest a successful venture. in multiperiod settings under uncertainty. The Cases and lectures will cover business evalua- asset pricing results are based on three increas- Framing and Analyzing Business Problems tion and valuation, including the venture capi- ingly restrictive assumptions: single-agent is a two-quarter sequence. Both courses tal and the real option approach, financing, optimality, absence of arbitrage and equilib- focus on teaching students how to approach venture capital funds, compensation structures rium. These results are unified with two key unstructured business problems logically and and exit strategies. concepts: pricing kernels and martingales. The empirically with the goal of informing busi- course draws connections between these con- ness strategy and operational decisions. Issues Prerequisites: FIN 402, FIN 411, FIN 413 cepts and makes plain the similarities between stressed throughout the two courses include: discrete and continuous time models. Applica­ 1) framing the relevant business question; 2) FIN 446. Financial Information tions include term structure models, portfolio hypothesis formulation; 3) searching for rel- Systems choices and the pricing of corporate securities. evant information and data; 4) describing data and graphical analysis; and 5) communicating (Same as CIS 446) FIN 511. Advanced Financial the analysis. While the courses are not meant This course examines the role that informa- Economics to be “run of the mill” statistics courses, they introduce important statistical concepts and tion systems and telecommunications play in (Alternates with FIN 534) various aspects of financial markets, financial tools including basic statistical concepts (ran- service organizations, and corporate finance. The course builds on the basic theory present- dom variables, probability, basic descriptive Technology’s transformation of financial ed in FIN 505 Theory of Finance. FIN 511 statistics, expectations and variances); prob- markets is studied from the perspectives of will emphasize some relatively advanced math- ability density and distribution functions (con- electronic trading systems competing with ematical methods that are used in the research tinuous and discrete distributions, joint and exchanges; Internet brokerage firms attracting literature of financial economics. The objec- marginal distributions, binomial distribution trading and IPO’s and making markets; firms tive of the course is to provide the student and normal distribution); decision, risk and supplying company and market information, with enough knowledge of these methods that sensitivity analysis (risk and risk attitudes, deci- managing risk, and providing custodial and he or she can begin to use them in nontrivial sion trees, value of information, Bayes’ rule); management services. The course covers ways in his or her research. Particular empha- estimation (sampling, parameter, estimates, financial services issues such as electronic sis is given to topics that are costly or difficult and confidence intervals); hypothesis testing banking, automated personal financial man- to learn on an individual basis. (tests of means and proportions and of differ- ences) and regression analysis. agement, electronic payment systems, and dig- Recommended: FIN 505 ital cash. Case studies are used in many classes. GBA 422. Generating and Screening FIN 532. Advanced Topics in Capital Prerequisites: CIS 401 and FIN 402 Entrepreneurial Ideas Markets (Same as ENT 422) FIN 448. Fixed-Income Securities This course covers classic contributions The objective of this course is to undertake a and recent developments in capital markets As the foundation course in Entrepreneurship, rigorous study of fixed-income securities and research, both applied theoretical and empiri- ENT422 covers: markets. A variety of fixed-income securities cal, in relation to corporate policies, business • Idea Generation will be discussed including coupon bonds, cycle and economic growth. Specific topics • Opportunities Screening callable and putable bonds, sinking fund pro- incude time-series predictability of stock mar- • Entrepreneurial Characteristics visions, and floating rate notes. Interest rate ket returns, empirical methods and evidence This course outlines a critical evaluation derivatives such as forwards and futures on on the cross-section of returns, evidence on process used by successful entrepreneurs to fixed-income securities, bond options, options mutual fund performance and the closed-end prioritize new venture ideas. The focus of this on bond futures, caps, floors, and collars will fund puzzle, event studies and the empirical course is on the technical and market evalua- relations between stock returns and corporate 37 tion of very early-stage ideas when informa- quarter. In their internship, students will focus ogy commercialization and/or new venture tion is greatly lacking and the time and money on the commercial viability of the firm's plan and assist the licensing executives in the to research such answers is also limited. offerings. This will be accomplished through University's Office of Technology Transfer in Students, in group format, will generate and shadowing management, reviewing reports, the negotiation process to implement the plan. filter their own ideas and evaluate them based participation in meetings and work assign- upon technical merit, business challenges, ments. and early market indicators. Teams will pres- Complementing this hands-on entrepre- GBA 435. Negotiation Theory and ent their idea-filtering rationale to a panel for neurial experience will be weekly classes held Practice: Bargaining for Value review and feedback. to discuss student experiences. In addition, (Same as ENT 435) Behind this evaluation process, the class will there will be lectures on pertinent entrepre- This course surveys the theoretical and behav- review reference material on the subject and neurial subjects as well as guest speakers. ioral underpinnings of negotiation practices several accomplished entrepreneurs will share and develops skills that enhance the ability to their personal experiences. Prerequisites: Completion of core courses, and either ENT 422, 423 or 425. Permission capture value in cooperative and competitive While the nomenclature will align most bargaining scenarios. Students will participate directly to high-technology for-profit start- of the instructor MUST be secured prior to registration. in and evaluate several cooperative and com- up companies, parallels to low-tech-no-tech, petitive negotiation simulations. Grades will intra-preneurship, non-profits, and social GBA 426. Technology Transfer and depend, in large part, on performance in these entrepreneurship will be discussed. exercises. Commercialization GBA 423. New Venture Development (Same as ENT 426) GBA 442. Improving the Simon School and Managing for Long Term Success The creation of value in today's globally com- (Not offered every year) (Same as ENT 423) petitive environment is increasingly driven by technology. Corporations are reaching out This course is an applied consulting class and The focus of GBA 423 is learning how to pre- for new technologies, and start-up companies is being offered to provide students with an pare an effective business plan that will com- with the highest potential are being formed insight to the “industries” within which the municate the inherent value of the concept. around novel disruptive technologies. Radical University of Rochester and its Simon School of Business operate while generating significant Among the critical issues that will be innovation creates a “gale of creative destruc- ideas for improvement for the Simon School. addressed are: tion” which transform industries. The identi- • Competitive conditions and industry fication and evaluation of technologies with Prerequisite: permission of the instructor trends high potential is today a key to success. With • Sustainable competitive advantages the decline of corporate research functions, GBA 450. Accounting, Economics and • Management team novel technologies are increasingly sourced Finance for M.S. Students* • Marketing plan from other firms and universities. This course (Same as HSM 450) • Financial plan will examine the overall technology com- • Exit possibilities mercialization process, with an emphasis on *Available o­nly to­ M.S. students co­ncentrating in • Franchising the processes by which intellectual property Marketing and Health Sciences Management • Legal Entities is protected, valued and transferred from one This course is designed to present the fun- The approach used is appropriate for start- organization to another. The course addresses damentals of economic analysis, financial ups and for corporate venturing. It is also the strategic decisions involving novel technol- accounting and financial analysis that will suitable for both for-profit and for non-profit ogy: the identification of target markets, the serve as a foundation for concepts devel- organizations. economic valuation along the phases of the oped throughout subsequent courses in the Also included is a social entrepreneurship commercialization process and the assessment M.S. Program. The objectives of this course module. of alternative commercialization strategies are to enable participants to understand and At the same time plans are prepared, other including licensing, startup company forma- productively use the principles of managerial entrepreneurial issues are studied, such as tion and venture capital funding. The course economics and accounting information to assembly resources, launching and building will be taught by a combination of lectures better structure business decisions. In addi- new ventures and harvesting results. and real-world case studies of current tech- tion, the course will address the principles Lectures, cases and guest speakers are uti- nologies, primarily from the University of of capital budgeting. The first five weeks of lized. The speakers will address a range of Rochester in science, engineering and medi- the course will be an economics and statistics new venture topics from the development of cine. module. Basic concepts of managerial eco- management teams, marketing, finance, ven- GBA 427. Practicum in Technology nomics will be covered including demand and ture capitalists and legal issues. The comple- demand elasticity, marginal revenue, key cost tion of a business plan for a proposed new Transfer and Commercialization (Same as ENT 427) concepts (fixed costs, variable costs, marginal venture is required. costs, sunk costs) and profit maximization. Prerequisite: Completion of core courses and Students in this course will work in the Office The module will also introduce basic statisti- ENT 422 422 (after the Fall Quarter 2007) of Technology Transfer on projects which are cal concepts such as probability distribution a best fit to the student's background and the functions, estimation (sampling, estimates and range of inventions from the University of GBA 424. Projects in Entrepreneurship confidence intervals) and hypothesis testing. Rochester in science, engineering and medi- The remaining six weeks of the course— (Same as ENT 424) cine. Projects can include either marketing to the accounting and finance module—will Available to a limited number of students existing companies or work on catalyzing a present skills required to interpret and analyze (10–15), this course combines a supervised startup company. Either type of project will common financial statements and evaluate a internship with a start-up firm with lectures require assessments of novel concepts based company’s past performance and potential and in-class discussion on the management of on discussion with the inventors and direct future performance. Specific topics of discus- new ventures. The internship places second- market research and interactions with poten- sion will include differences in financial state- year M.B.A. students, to be known as Simon tial customers. The skills required are primarily ments of for-profit vs. not-for-profit entities, Interns, with Rochester-area firms where those of marketing and business assessment, financial statement analysis, development they will work closely with senior managers but some facility with technical content will be of pro-forma financial statements, cash vs. for approximately 120 hours over a 10-week helpful. The students will prepare a technol- accrual accounting, depreciation methodolo-

38 gies, introduction of management accounting of lectures, guest speakers from the business student must prepare a 10- to 12-page report concepts and capital budgeting. Capital bud- community and case presentations. Topics detailing its outcome(s) and stating whether geting will include net present value (NPV), include: the definition of corporate strategy; the proposed learning objectives were met. pay-back, accounting rate of return (ARR) and the C.E.O.’s role as leader as well as manager; internal rate of return (IRR). the analysis of the firm’s competitive posi- Prerequisite: completion of all core courses tion; the development of the firm’s core competencies; the management of research GBA 491. Reading Course GBA 461. Core Economics for M.S. and development; fast-cycle product devel- (Offered at the discretion of individual Students* opment; cross-functional teams; achieving faculty) *Available o­nly to­ M.S. students co­ncentrating in product quality through technology; a com- Supervised reading and study on topics Marketing and in Finance. parative analysis of patent law in the U.S. and beyond those covered in existing formal other countries; structuring strategic alliances This course covers the fundamentals of eco­ courses. between large and small firms; international nomic theory, and discusses marketing-rele­ joint ventures; and the acquisition of small, vant applications. Specific concepts include high-tech firms by large corporations. Student GBA 492/493. International Exchange understanding demand and demand elasticity, teams play the role of principals in a manage- Programs marginal revenue, key cost concepts (fixed ment consulting firm (“Simon Associates”) costs, variable costs, marginal costs, sunk (Open to full-time and part-time M.B.A. stu- that has been retained by the C.E.O. of a tech- costs), profit maximization, understanding dents; GBA 492—six credits; GBA 493—nine nology-based corporation to develop strategic the competitive environment and strate- credits) options and recommendations for the solution gic decision making, and net present value of a complex business problem with market- calculations. The International Management–Exchange ing, operations and financial implications. Oral option of the International Management presentations, management memos and writ- GBA 462. Core Statistics for M.S. concentration gives students opportunities to ten reports are graded on the clarity participate in one of several exchange pro- Students* of presentation as well as the quality of analy- grams. See the chart on page 43 of this guide *Available o­nly to­ M.S. students co­ncentrating in sis. for details. marketing and in finance. Prerequisite: completion of core courses This course will be taught to equip students GBA 494. Foreign Language Transfer with the statistical skills necessary for success GBA 490. American Business Practice Credit in marketing positions. The course covers cen- Credit—three hours tral tendency and variability, probability, bino- Credit—one hour mial and normal distributions, standard scores, This course is designed to give non-U.S. stu- Ph.D. Courses hypothesis testing, z and t tests, ANOVA, cor- dents an opportunity to apply business-man- relation and regression, and non-parametric agement theories they have learned in their GBA 591. Ph.D. Reading Course tests. Simon School studies while they are assigned GBA 482. Business Policy as interns (minimum of six weeks) with U.S. GBA 594. Ph.D. Independent Study (Offered at the discretion of the instructor) companies. Internships allow students to work in business settings/situations in which they GBA 595. Ph.D. Research This capstone course focuses on how corpo- receive on-the-job training from management GBA 995. Continuation of Doctoral rations and other forms of enterprise establish personnel and gain valuable practical experi- Enrollment aims and goals, determine strategies to achieve ence in performing professional-level tasks those aims and goals and, subsequently, how in their area(s) of concentration. GBA 490, GBA 999. Writing Dissertation those strategies are executed. Emphasis is which cannot be used to complete a concen- given to the concerns of top management tration in the M.B.A. program, is open only ■ leaders in anticipating and reacting to changes to non-U.S. students who are eligible to work HEALTH SCIENCES in the economic environment, changes in the in the United States. An eligible student, as MANAGEMENT nature of market competition and how action defined by the Immigration and Naturaliza­ Ronald W. Hansen, Area Co­o­rdinato­r is stimulated to produce desired responses in tion Service, is a degree candidate who has the enterprises they govern. The course con- lawfully resided in the United States on visa Master’s-Level Courses sists of lectures and discussions supplemented status for at least one academic year (eight to by the analysis of recent complex cases involv- nine months) prior to starting an internship HSM 420. Business Economics of the ing well-known international corporations in position. Students who plan to enroll in GBA Health Care Industry contemporary situations. Both individual and 490 must communicate with the University This course aims to educate students about team reports are required, and students are of Rochester’s International Services Office the unique business institutions and problems expected to use computer-based market fore- (ISO) regarding the submission of proper of the health care industry so that students casting and financial-simulation techniques documentation for employment. They should can be prepared to apply their core business to analyze the “what if ” problems faced by inform Simon School Career Management of knowledge to solve managerial problems in senior managers in these cases. Oral and writ- their plans to seek a business internship, and the health care industry. The course will con- ten reports are graded on the clarity of pre- they should schedule an appointment with sist of an overview of the major institutions sentation as well as the quality of analysis. Career Management to discuss career interests of the U.S. health economy as well as an eco- and employment-search strategies. When/if nomic analysis of these institutions. Prerequisite: completion of core courses an internship is obtained, the student must meet with a GBA 490 faculty advisor to pre- HSM 425. Managerial Accounting for GBA 486. Management of Technology pare a proposal describing the location and Health Care Organizations (Offered at the discretion of the instructor) nature of the assignment and the planned functional area of study. The proposal, which (Same as ACC 445) This capstone course focuses on the strate- will include specific learning objectives, must gies of international corporations that seek Costs for health services continue to rise be approved by the faculty advisor prior to the faster than overall economic growth, draw- a sustainable competitive advantage through student’s acceptance of the internship. Upon technological innovation. Instruction consists ing ever greater attention from employers, completion of the internship assignment, the governments and consumers. The front line

39 of the cost battle is within the health services companies, pharmaceutical companies, sup- accrual accounting, depreciation methodolo- entities, where decision making depends on pliers and consulting companies). Topics that gies, introduction of management accounting accurate reporting of internal costs. This cost will be studied include: patient and provider concepts and capital budgeting. Capital bud- will allow the student to understand how costs scheduling, capacity management, providing geting will include net present value (NPV), are reported and how to use this information services and supplies to health care provid- pay-back, accounting rate of return (ARR) and to make decisions within the health services ers, new product development and integrated internal rate of return (IRR). entity. The following topics will be examined delivery systems. within a health services setting: cost allocation, Prerequisite: OMG 402 or an equivalent HSM 451: Health Care Marketing cost-volume-pricing analysis, budgeting and and Business Plan Development variance analysis, and activity-based costing. HSM 440. Evolving Medical Markets Basic marketing concepts are integrated with (Same as BPP 440) the unique institutional features of health care HSM 430. Health Sciences markets to develop a framework for producing Management and Strategy Firms supplying products and services to the a marketing and business plan for a health care (Same as STR 430) health care industry face a variety of regula- organization. A special focus is placed on the tory and marketing challenges that will be practical elements of learning how to produce This course applies the principles of orga- explored in this course. Topics include: the business plans. nizational economics and strategy to the economics of developing and marketing new institutional setting of the health sciences. medical technologies, regulations affecting The course focuses on the interdependence HSM 452: Health Care Accounting and market structure, health and safety regulations Finance between the delivery, financing, and technol- and insurance markets. The course will cover ogy sectors of the health care marketplace. evaluation tools frequently used in public Basic concepts in finance and financial It discusses how management and strategy policy debates and in marketing medical tech- accounting are combined with material devel- choices within each sector are responses to nologies including cost-benefit and cost-effec- oped in ACC 410 to develop a framework for the unique institutional factors in the health tiveness analysis and quality of life indices. financial decision making, financial planning, care marketplace and how the strategies of assessment and control. The goal of the class each sector affect the behavior of the others. Specialized Courses is to provide students with a set of tools to Students will leave the course with an ability first make financial decisions about program- to think productively about management and The courses below are only available to stu- matic development. In addition, students will strategy challenges within each of the three dents in the Master of Science in Business be taught to assess and control programs health science sectors. Administration with a concentration in toward specified financial goals. Medical Management program. Prerequisite: STR 401 HSM 453: Health Care Operations Recommended: STR 403, STR 421 HSM 450. Accounting, Economics and This is an advanced course on operations Finance for M.S. Students* HSM 431. Applications of Corporate management for health delivery organizations. (Same as GBA 450) We will study the application of operations Finance and Governance to Health management concepts to the management Care *Available o­nly to­ M.S. students co­ncentrating in Marketing and Health Sciences Management of health care provider organizations (such This course applies the principles of corporate as hospitals, group practices, HMO’s, nurs- finance and governance to the institutional This course is designed to present the fun- ing homes, etc.), and other participants in the setting of health care. It draws on the prin- damentals of economic analysis, financial health industry (such as insurance companies, ciples of financial valuation, investments and accounting and financial analysis that will pharmaceutical companies, consulting busi- corporate financing, as well as the economics serve as a foundation for concepts devel- nesses, etc.). Applications will include both of organizations and corporate governance, oped throughout subsequent courses in the medical and administrative operations. The to analyze current management problems in M.S. Program. The objectives of this course course will use a mixture of cases, lectures, in- the health care sector. The primary purpose are to enable participants to understand and class exercises, and guest lecturers. of the course is to gain an understanding and productively use the principles of managerial Part of this course will be closely integrated comfort level with applying economic and economics and accounting information to with Operations 402, extending and apply- financial theories within the unique institu- better structure business decisions. In addi- ing concepts from the introductory course to tional setting of health care. tion, the course will address the principles practical problems in health care administra- of capital budgeting. The first five weeks of Prerequisites: STR 403, ACC 410. In addition, tion. However, a significant part of the course the course will be an economics and statistics it is strongly recommended that students com- will focus on quality and process improve- module. Basic concepts of managerial eco- plete FIN 413 and HSM 430 before taking this ment, a topic that is not covered in Operations nomics will be covered including demand and course. 402. demand elasticity, marginal revenue, key cost concepts (fixed costs, variable costs, marginal HSM 454: Designing and Optimizing HSM 437. Managing Health Care costs, sunk costs) and profit maximization. Health Care Organizations Operations The module will also introduce basic statisti- Concepts developed in STR 403 are applied (Same as OMG 437) cal concepts such as probability distribution functions, estimation (sampling, estimates and within a health care setting to teach the stu- The health care industry is undergoing rapid confidence intervals) and hypothesis testing. dent: 1) how to design compensation plans growth as well as rapid structural changes. The remaining six weeks of the course— that attract, retain and motivate medical pro- New technology, changing reimbursement the accounting and finance module—will fessionals; and 2) how to organize tasks within mechanisms, and increased competition create present skills required to interpret and analyze (and outside) the organization to achieve coor- many interesting management problems, not common financial statements and evaluate a dination and efficiency. in the least in the area of health care opera- company’s past performance and potential tions. In this course, we will study the opera- future performance. Specific topics of discus- HSM 455. Practicum in Medical tions of various types of health care provider sion will include differences in financial state- Management organizations (such as hospitals, HMO’s, ments of for-profit vs. not-for-profit entities, This course provides students with hands- group practices, nursing homes, etc.) and other financial statement analysis, development on experience with a medical management participants in the industry (such as insurance of pro-forma financial statements, cash vs. project. It develops skills in formulating a

40 problem, working with data, finding possible Ph.D. Courses MSM 522. Optimization solutions and delivering recommendations, all This course introduces unconstrained and within a fixed time frame. Students will learn MSM 501. Quantitative Methods constrained optimization in RN. Theoretical to produce analysis, but also have to argue Colloquium topics include: convexity, Kuhn-Tucker con- persuasively that the recommendations based Non-credit ditions and Lagrangian duality. Algorithms on the analysis are valuable and should be include: equation solving (Newton), primal implemented. This is a forum for the presentation of on- methods (gradient, variable metric, penalty Projects require that students not only going and recently completed work by stu- and barrier, and successive quadratic program- apply analyses learned in the classroom, but dents, faculty and guest lecturers. ming), dual-ascent methods, and primal-dual also that they argue persuasively that the rec- methods (augmented Lagrangian). ommendations based on the analyses are valu- MSM 502. Linear Algebra and Linear able and should be implemented. Teams of Programming Prerequisites: MSM 502; and College courses MTH 235 and MTH 265 three to four students will be responsible for This course provides an introduction to linear the individual projects, and will meet with the algebra and linear programming. The topics instructor individually. The organizations sub- covered are: definitions and examples, intro- MSM 535. Network and Integer mitting projects must be willing to spend time duction to linear algebra, the simplex method, Programming with students and to provide appropriate data. starting solution and convergence, the revised This course covers the solution of network simplex method, duality and sensitivity analy- problems and integer programs. Shortest HSM 456: Practicum in Medical sis, and (if time permits) the structure of con- path, minimum spanning tree, maximum flow, Management 2 vex polyhedral sets. Offered in the summer, minimum-cost flow and matching are some A continuation of the project from HSM 455. primarily for entering doctoral students. of the network problems covered. Algorithms for linear-integer and mixed-integer problems Prerequisite: HSM 455 MSM 504. Theory of Probability and include branch and bound, implicit enumera- tion, primal and dual cutting planes, group ■ MANAGEMENT SCIENCE Stochastic Processes I theoretic methods, Lagrangian relaxation and METHODS The course will study probability spaces; surrogate relaxation. These algorithms are univariate and multivariate distributions; illustrated on classical integer problems such Edieal J. Pinker, Area Co­o­rdinato­r moments; transforms and generating func- as the knapsack, set covering/partitioning and tions; univariate and multivariate central limit traveling salesman. Master’s-Level Courses theorems; Markov chains and processes in dis- crete and continuous time; autoregressive and MSM 542. Queuing Theory and MSM 400. Mathematics Review moving average time series; Poisson process; Applications Non-credit Wiener process; discrete and continuous time renewal theory; and properties of Markov The course offers in-depth study of queues Review of mathematical concepts prerequisite chains. and networks of queues, including single- and to the M.B.A. program. Topics include: sets, multiserver-queues; Markovian models of vectors and matrices, functions and relations, MSM 505. Theory of Probability and phase-type systems; open-and-closed networks linear equations, laws of exponents, limits and of queues; product-form solutions and local continuity, differentiation, maxima-minima, Stochastic Processes II balance; bottleneck-analysis approximations partial derivatives and simple integration. The course will study birth-death processes; and computational aspects. It also covers M/M/1 and M/M/S queuing systems; applications to scheduling, resource allocation MSM 491. Math for Management transient behavior in time-reversible chains; and capacity-expansion decisions in service Credit—two hours stochastic systems; delay and loss in M/G/1; systems, computer systems and job shops. queues with interrupted service; Markov diffu- This is a master’s level math class that is more sion processes; and applications. Prerequisite: MSM 504 or Medical School intensive than MSM 400. Analysis and con- course BST 402, or permission of the instruc- cepts in modern business analysis rely heavily MSM 509. Informational Sciences and tor on quantitative methods. The objective of this Large-Scale Algorithms course is to bring incoming M.B.A. or M.S. MSM 549. Stochastic Models This course examines recent methodologi- students “up to speed” with respect to the This course reviews applications of stochastic mathematical and statistical knowledge expect- cal and modeling advances for solving large business problems. It includes summaries of processes to business problems drawn from ed of them. The complexity of the course is reliability, inventory and production control, on part with (college) freshman-year calculus, numerical analysis techniques, artificial intel- ligence and heuristic optimization techniques and queuing models of computers, telecom- algebra and introduction to probability and munications, manufacturing and service sys- statistics. Necessary theories and intuition (neural networks, genetic algorithms, tabu search and simulated annealing), and modeling tems; applications of stochastic-control theory behind them will be covered. The focus of the and Markov decision processes; modeling course is primarily on applications in business, techniques (decomposition, aggregation, scal- ing and dimensional analysis). The advances techniques including aggregation, hierarchical economics and related areas. modeling, decomposition, approximations, Math for Management is offered in the in optimization techniques include primal and dual decomposition, distributed algorithms, bottleneck detection and elimination, simula- summer quarter only. While it is not a required tion and sensitivity analyses; and economic course for the credits required for the M.B.A. various projection and relaxation approaches, inner and outer linearization, aggregation and issues in the design, performance evaluation or M.S. degree, it will be a graded class to and management of stochastic systems. give students an assessment of their math- bounds. ematical skills. The G.P.A. will appear on the Prerequisite: MSM 535 or permission of the Prerequisite: MSM 504 or Medical School official transcript, but will not be included in instructor course BST 402, or permission of the instruc- the cumulative G.P.A. for the M.B.A. or M.S. tor program.

41 ■ Marketing MKT 431. Consumer Behavior MKT 435. Distribution Channels and Dan Horsky, Area Co­o­rdinato­r The course studies buyer behavior in Salesforce Management consumer and industrial markets. Topics This course deals with the issues that arise in Master’s-Level Courses include: culture, social class, consumer designing and managing distribution channels involvement, motivation, knowledge, attitudes and salesforces. A central theme of the course MKT 402. Marketing Management and group decision making. Besides theory, is that these entities perform both a tacti- This course is our introduction to marketing. the course also covers applications to product, cal/operational function as well as a strategic The viewpoint is that of a manager making advertising and pricing decisions. function and that both aspects need to be con- sidered in their design and management. The marketing decisions in a variety of competitive Prerequisite: MKT 402 and institutional settings. Considered are: con- course looks at a number of design options, sumer behavior, marketing research, product ranging from direct distribution through a design, advertising, salesforce management, MKT 432. Product Planning salesforce to a complex, multi-layered channel pricing and distribution channels. This course examines the issues involved consisting of several layers of intermediaries in the planning and introduction of new such as wholesalers and retailers. Prerequisites: STR 401, GBA 411 and GBA brands and the management of existing Managing a channel requires an understand- 412 (may be taken concurrently) brands. The approach taken is analytical and ing of the competitive and cooperative aspects consistent with some of the more up-to-date of manufacturer-distributor relationships. The MKT 412. Marketing Research methods used by companies. The course starts course evaluates the efficiency of contractual This course deals with the collection and use by examining the product class in which the arrangements like exclusive territories, exclu- of data to support marketing decisions. The firm is considering either repositioning an sive dealing requirements and resale-price first part of the course teaches the student existing brand or introducing a new brand. We maintenance from the manufacturer’s and how to formulate the research problem, design study how consumers choose a brand within the distributor’s point of view. Finally, an the research and collect the data. Among the product class. This includes the theory and assortment of contemporary issues in chan- the data-collection techniques discussed are: estimation of the multiattribute utility model. nels—such as everyday low pricing versus questionnaire design; telephone, mail and Leading on from this, we study how to reposi- promotional pricing, slotting allowances, the electronic surveys; and laboratory and field tion an existing brand and optimally design shift in bargaining power from manufacturers experiments. The second part of the course a new brand or a line of brands. Procedures to retailers for consumer goods, growth of examines various techniques for analyzing for lab and market testing of a new brand store-labeled brands, the role of the Internet data: cross-classification analysis, factor analy- are reviewed. We proceed by evaluating the and new forms of retailing—are discussed. In sis, multidimensional scaling, conjoint analysis, current and future sale of the product class addition, a number of modeling and quantita- etc. As part of the course requirements, teams through the diffusion model. A discussion is tive techniques are studied that help imple- of students design, administer, analyze and held on the marketing mix policies for brands ment the strategies discussed in the course. report on an actual marketing-research study. over the product life cycle. The course con- On the salesforce front, the course delves Prerequisites: MKT 402, GBA 411 and GBA cludes with an evaluation of the portfolio of into a number of critical issues such as perfor- 412 product classes in which the firm ought to mance measurement, territory decision, quotas compete. A group project involving the devel- and compensation design. opment of a marketing strategy for an existing MKT 414. Pricing Policies Prerequisite: MKT 402 (Same as STR 423) brand with emphasis on its repositioning is required. Pricing is one of the most important, least MKT 436. Database Marketing Prerequisites: MKT 402, GBA 411 and GBA understood, and most controversial deci- (Same as ECM 436) sions a manager has to make. These decisions 412 often have significant long-term implications Advances in information technology have cre- for a firm’s bottom line. The purpose of this MKT 433. Advertising and Sales ated opportunities for firms to gather more course is to help future managers make good Promotion detailed information on their customers and decisions by preparing them to analyze the This course explores the tools available to competitors. The enormous volume of infor- environment in which their firm operates and marketers for the promotion of products and mation which companies now collect poses to arrive at an appropriate pricing policy for services. The integrated marketing communi- many new challenges. The basic question we their product or service. More specifically, the cations philosophy is stressed, and principles address in this course is: “What can one do objectives of the course are: 1) to develop an of consumer behavior are discussed as the with all of this data?” Our goal is to integrate understanding of the relationship between a starting point for the analysis of promotion statistical models and marketing models with firm’s environment (e.g., cost, demand, com- decisions. Advertising is the main focus of data and decisions. petition, and legal aspects) and its optimal the class, and issues such as the setting of In this course, students will learn how data- pricing strategy, and 2) to develop skills in campaign objectives, segmentation and target- base marketing provides the management with applying this understanding. ing, budgeting, media placement, message specific information needed to identify the There are several components to the strategy, creative development, persuasion and target customer and to retain her or him for course: elasticity of demand and relevant measurement of advertising effectiveness are a lifetime, if possible. In the absence of data- costs, price discrimination and market seg- discussed. More specialized units consider base marketing philosophy, managers would mentation, and competitive pricing. Students Internet and global/cross-cultural advertis- be left with mass marketing and segmented will learn the fundamentals of economic-value ing. Sales promotion techniques are also marketing techniques that are not effective analysis and break-even analysis, and will be discussed, including consumer promotions and efficient in today’s information intensive, made familiar with strategies such as bundling, (e.g., sampling, coupons, premiums, contests) high-tech, global markets. tie-in sales, quantity discounts, product-line and trade promotions (e.g., buying allowances, What is database marketing (DM)? How is pricing, and demand buildup. The course will cooperative advertising). Other elements of it different from traditional marketing meth- cover ways of predicting competitor-pricing promotion discussed include public relations, ods? Database marketing is a segmentation responses, and it will discuss a firm’s legal sponsorships and personal selling. process that utilizes state-of-the-art statistical environment as it pertains to pricing. methods and computerized databases of cus- Prerequisite: MKT 402 tomers to reach the individual consumer. Prerequisites: STR 401 and MKT 402 (may be This course also examines direct marketing taken concurrently) in depth, since the roots of database market- ing are in direct marketing. Direct marketing is the type of marketing that recognizes the 42 individual as the target rather than the entire experiences, to move consumer perceptions MKT 451. Computation and Analysis market. Direct mail, telemarketing, catalog toward this desired positioning? of Advanced Quantitative Marketing shopping, Web-based marketing and relation- The course introduces students to an intui- Models ship marketing are related topics that will be tive framework in which to develop answers to covered in this course. these questions and a series of research tools The course is primarily designed for students to collect the needed information. Students (both M.B.A. and Ph.D.) who have a quantita- Prerequisites: MKT 402, GBA 411 and GBA then actually use these tools to help a local tive inclination towards marketing and strategy 412 company design brand strategy. but will also be useful for students in other Students in this course realize several mean- areas looking to hone their quantitative skills. MKT 437. Marketing on the Internet ingful benefits: The course will guide students through various aspects of data related issues, problem fram- (Same as ECM 437) • Greater preparedness to add immediate value in the corporate workforce, where they ing, programming and computational analysis This course examines the major issues are sure to come across the topic of brand and the communication and presentation of involved in marketing on the Internet. Among building. This class provides them with prac- managerially relevant findings. The course the topics studied are: new product oppor- tical exposure to a proven methodology and relies heavily on using SAS® as a computa- tunities on the Internet; the changed role of an array of appropriate tools for aligning tional engine and MS® EXCEL® as a presen- advertising; the Internet as a two-way com- organizations going through a brand trans- tation and simulation device. All instruction is munication medium with consumers; targeting formation or engaging in a brand-related “hands-on” and students should expect to be individual consumers; word-of-mouth among project. proficient in SAS® by the end of the quarter. consumers on the Internet; the Internet as a • Access to senior level leadership challenges. The course will have some assignments and a distribution channel; and marketing research This course provides an opportunity for “real-world” consulting project. on the Internet. students to interact regularly with the upper Students will be exposed to the theoretical underpinnings and practical applications of Prerequisite: MKT 402 management of the participating company, thereby enabling them to learn from real- various analytical and econometric models. life, demanding experiences. These include, but are not limited to: MKT 441. Brand Management Class sessions consist of lectures relating • Linear and Nonlinear Regression (Demand/ Workshop to brand strategy development methodolo- Share Estimation) This course is the capstone course of the gies and tools and discussions pertaining to • Systems of Equations Estimation (Market Brand Management Track. Lectures focus the course project. Multiple team meetings Equilibrium Models) on scanner data analysis, and guest speak- with the client firm outside of the scheduled • Models for Binary and Ordered Responses ers discuss timely brand management topics. class times are required. Grading is based on (Scale Responses) The main focus is a team project performed peer, professor and client evaluations of team • Multinomial Discrete Choice Models for a major consumer packaged goods firm, success. (Consumer and Brand Choice) requiring the analysis of various current data • Other Limited Dependent Variable Models sources, most notably scanner data. The major Prerequisite: MKT 402 including Count, Censored and Duration deliverable is a presentation to the client by models. (Interpurchase time, Selectivity etc.) each team of their findings. Typically, this MKT 449. Global Marketing Strategy • Multivariate Methods (Factor Analysis, amounts to performing a brand review. This course will develop the concepts of mar- Cluster Analysis etc.) keting strategy in the context of the resource- This course is not for everyone and requires Prerequisite: MKT 412 (may be taken based view of the firm and the market focus some proficiency in (or aptitude for) math/ concurrently) view of the firm. Marketing strategy formula- statistics and programming. There is also a tion and implementation will be related to limit (15) on the number of M.B.A. students MKT 442. Special Topics in Marketing strategies at the corporate and business unit who can register for this class. (Not offered every year) level as well as other functional areas of the organization. The analytical tools and con- Ph.D. Courses Special topics are generally those which are cepts for strategic analysis will be developed not well covered in othe other courses, or they from basic economic principles. Core M.B.A. MKT 501. Workshop in Marketing may deal with marketing in selected industries subject matter will be integrated in the course Non-credit (e.g., financial services, high-tech marketing, as a part of the analysis and construction of etc.). The specific content of the course varies, a marketing strategy. The course examines This workshop provides a forum for the pre- depending on faculty interests. the importance of bilateral information flows sentation of ongoing and completed research by students, faculty and visiting scholars. Ph.D. Prerequisite: permission of the instructor between the firm and the marketplace in defining new product requirements, changing students are expected to participate actively. competitive conditions, product advertising, Prerequisite: permission of the instructor MKT 448. Brand Strategy Workshop and strategic commitment. In this project-based course, students consult The course consists of lectures and class- MKT 511. Advanced Topics in with the senior leadership teams of local com- room discussion of contemporary cases in Marketing I panies that are in need of a brand strategy. services and tangible products. The case In doing so, students address the following discussions will illustrate how the entire orga- This course is the first leg of a two-part questions: nization is affected by strategic marketing sequence that prepares Ph.D. students for • What is the firm’s desired brand strategy? decisions. The definition of new core capabili- research in marketing. The presentation of • How does the firm currently see its brand? ties and the use of existing unique resources topics between the two parts may vary from • How does the marketplace perceive the in creating competitive advantage will be year to year, but typically, the first part dis- firm? (Internal and external perceptions explored. Special emphasis will be given to the cusses theoretical and empirical issues in rarely match.) impact of globalization and technology on the consumer behavior, product planning and • What can the firm do organizationally (hir- formulation and implementation of marketing advertising. The aim is to survey the literature, ing, structure, incentives, etc.) to move strategy. assess progress and identify opportunities for toward providing the desired brand? future research. Prerequisite: MKT 402 • What can the firm do using marketing Prerequisite: permission of the instructor activities, including product and service

43 MKT 512. Advanced Topics in controlling costs and remaining competitive. OMG 416. Project Management Marketing II This course provides a foundation for the The topics treated in this course span a wide In this second part of a two-part sequence analysis and improvement of businesses, pay- spectrum of issues, concepts, systems and that prepares Ph.D. students for research in ing particular attention to the service sector. techniques for managing projects effectively marketing, topics such as product strategy, The type of analysis learned in this course is in today’s complex business environment. pricing and distribution channels are discussed required in virtually every industry as com- Students are led through a complete project in a format similar to MKT 511. panies work to improve their bottom-line life cycle, from requirements analysis and proj- performance. The best way to improve perfor- ect definition to start-up, reviews, and phase- Prerequisite: permission of the instructor mance is through a holistic approach, where out. Important techniques for controlling the structure of processes, information and project costs, schedules, and performance are ■ technological requirements, and the manage- studied. The course employs a combination Operations Management rial implications, are considered concurrently. Abraham Seidmann, Area Co­o­rdinato­r of lectures, case analyses, business/project The methodologies developed in this course simulations, videos, Internet resources, and will provide a framework for analysis that will Master’s-Level Courses group discussions to develop the conceptual remain constant amid the many different types understanding and operational skills needed of services analyzed. Please note that this for effective managerial role performance. OMG 402. Operations Management course is case intensive. Operations Management introduces the Prerequisite: OMG 402 concepts and skills needed to design, man- Prerequisite: OMG 402 age and improve service and manufacturing OMG 437. Managing Health Care operations. The course develops a managerial OMG 413. International Operations perspective of the operations function and an Manufacturing and Service Strategy (Same as HSM 437) appreciation of the role that operations plays Operations strategy describes how a firm’s in creating and maintaining a firm’s competi- long-term operations decisions affect its abil- The health care industry is undergoing rapid tive edge. The course introduces process anal- ity to compete. Areas of critical importance growth as well as rapid structural changes. ysis, performance measurement systems for to firms often include: location and distribu- New technology, changing reimbursement operations and production control systems. tion policy; management and global networks; mechanisms, and increased competition create Quantitative models and case studies apply outsourcing and vertical integration decisions; many interesting management problems, not these skills to service process management, coordination of operations with other func- in the least in the area of health care opera- manufacturing, inventory control, supply chain tions such as finance; accounting and finance; tions. In this course, we will study the opera- management and project management. The technology acquisition; and new product tions of various types of health care provider course highlights the role of effective opera- development. Special emphasis is placed on organizations (such as hospitals, HMO’s, tions management in the strategic direction of the impact of international issues on opera- group practices, nursing homes, etc.) and other the firm as well as the connections between tions strategy. A variety of cases is used to participants in the industry (such as insurance operations and other functional areas. demonstrate applications. companies, pharmaceutical companies, sup- pliers and consulting companies). Topics that Prerequisites: CIS 401, GBA 411 and GBA Prerequisite: OMG 402 412 will be studied include: patient and provider scheduling, capacity management, providing OMG 415. Process Improvement services and supplies to health care provid- OMG 411. Supply Chain Management This course will teach a systematic method ers, new product development and integrated This course gives an overview of supply chain for understanding and improving ongoing delivery systems. management in a wide variety of industries business processes. The techniques you learn such as: groceries, style goods, consumer in this class provide a systematic method of Prerequisite: OMG 402 or an equivalent electronics and services. The impact of shifts asking questions, collecting data, and analyzing from traditional channels to e-commerce will that data to learn how processes work (or are OMG 460. Special Topics in be emphasized. New initiatives introduced failing) and what can be changed to improve Operations Management to address these new challenges, such as them. The statistical techniques you will learn This course provides a critical study of select- vendor managed inventory (VMI), variety are SPC (Statistical Process Control, used as ed topics in operations management focusing postponement, cross docking, real options a proactive tool for investigation rather than on best practice and the status of research contracts and quick response, will be studied its traditional role as a reactive tool), MSA efforts to date. Potential topics are: yield man- and applied both in class and assignments. (Measurement Systems Analysis, for determin- agement, operations and information man- Supporting software, such as Enterprise ing if your measurement system is capable), agement issues in retail fashion and media, Resource Planning (ERP) and supply chain FMEA (Failure Modes and Effects Analysis), transportation management, or customers' tools, will also be discussed. After completing and DOE (Design of Experiments). In addi- relationship management. this course, the student should be able to char- tion to these analysis tools, there will be a acterize the supply chain issues in an industry/ strong emphasis on the process of data acqui- Prerequisite: OMG 402 firm, and evaluate current practice as well as sition. To support the process of acquiring the identify improvement opportunities. right data and learning the analysis tools, you OMG 461. Strategy and Business will do a small outside project for the class and Systems Consulting Practicum Prerequisite: OMG 402 a series of in-class simulations. You will learn (Same as CIS 461) to use two additional tools that support the This course provides M.B.A. students with an OMG 412. Service Management questioning that leads to good data acquisi- introduction to strategy and business systems Success of service management critically tion: process mapping (of the process you will consulting. It is aimed at students who wish to depends on managing the integration of busi- be improving) and thought process mapping explore career opportunities within the major ness processes with customers as well as all (of the process you use to solve the client’s consulting firms, but is also relevant for stu- related support systems (technology, human problem). dents considering a career as an independent resources, information flow). This integra- Prerequisite: OMG 402 consultant, or within a corporation's internal tion presents a challenge to service managers consulting group. The course focuses on three who need to address significant variation in areas: customer expectations and requirements while • The Co­nsulting Industry: Students will examine

44 several types of consulting (e.g., strategic, operations, systems, human resource and marketing) and understand where the major consulting firms position themselves. The career paths for M.B.A.'s entering the indus- try, and the skills and values necessary for success as a consultant will be scrutinized. • The Business Systems Co­nsulting Pro­cess: The creation of proposals, the winning of con- sulting engagements, and the preparation of contracts will be discussed. The typical stages of a business systems consulting engagement (e.g., problem framing, analysis design, gathering data, interpreting results, architectural solution, and presentation of recommendations) and managing different sorts of consulting projects (e.g., operational improvement, supply-chain optimization, quality improvement, strategy formulation, and organization design) will be examined. •Co­nsulting Skills: The role of the consultant and the human dimension will be discussed (e.g., personal attributes of consultants, relationship building, and team building). Diagnostic tools and data gathering tech- niques (e.g., questionnaires and interviews) will be presented. Frameworks for problem solving, and communicating recommenda- tions will also be introduced. The course examines a wide range of modern global business challenges and oppor- tunities from both the consultant's and the manager's perspectives and provides a learning platform to integrate and practice the skills and knowledge learned.

Ph.D. Courses

OMG 501, 502, 503, 521, 522, 523. Ph.D. Seminars in Operations Management These six Ph.D. seminars are offered in the fall, winter and spring quarters, with major topics such as the following: distribution/ inventory theory; flexible-manufacturing sys- tems; (production) batching, scheduling and sequencing; reliability/maintenance manage- ment; design/strategy; routing/vehicle sched- uling; quality; production-control systems; and planning models. Topics for the joint CIS/ OMG seminars include: computer-integrated manufacturing, network-based industries, performance evaluation of dynamic systems, business expert systems and artificial intel- ligence.

OMG 531. Analysis of Production Systems The course introduces the theory of produc- tion and inventory systems, and discusses mathematical models used in designing and managing real-world systems. Topics include: aggregate production planning, static and dynamic approaches to operations scheduling, inventory control with known and uncertain demand, flexible and high-volume manu- facturing systems, hierarchical production planning systems and manufacturing resource planning.

45 INTERNATIONAL EXCHANGE PROGRAMS

Business School University Location Program Objective Special Emphasis Language

ARGENTINA Universidad del Buenos Aires, International business with pro- Entrepreneurship, strategic planning, financial Primarily Spanish, Centro de Estudios CEMA Argentina grams in firm management and analysis, finance, macroeconomics, interna- some English Macroeconomicos banking tional banking de Argentina

AUSTRALIA University of Sydney, International scope; strong focus Policy analysis and public-sector manage­ English Australian Graduate Sydney and Australia on financial management and logi- ment; interdisciplinary approach combines School of University of cal decision making economics, quantitative methods, politics and Management New South Wales management

BELGIUM Katholicke Leuven, Stresses analytical techniques and An analytical and often quantitative approach English Vlerick Leuven Universiteit Belgium rigor in management. In-depth to the study of managerial problems; learning Gent Manage­ Leuven understanding of concepts and principles of problem solving which lead to ment School techniques necessary in modern effective decision making management

FINLAND Helsinki, International business Intensive modules of study concentrated over English Helsinki School Finland three weeks of Economics and Business Administration

GERMANY WHU— Vallendar, Business administration, policy, Accredited to award the Diplom-Kaufmann, Primarily German, Otto Beisheim University of Germany strategic and situational manage- the Habilitation and the doctoral degree, some English Graduate School Koblenz ment Dr.rer.pol. of Management

Hong Kong Hong Kong Kowloon, To cultivate students able to handle Expertise in China business, electronic com- English School of Business University of Hong Kong the challenges and opportunities merce, information technology management and Management Science and presented by the continuing glo- and financial services Technology balization and development in the Asia-Pacific region

JAPAN International Niigata, To prepare specialists with a Invites foreign scholars as professors and English Graduate School University of Japan broad international outlook and lecturers of International Japan an understanding of manage- Management ment practices in international cultures

NORWAY Sandvika, Functional business, Subspecialization in environmental management English Norwegian School Norway economics, international of Management BI strategy, Euro-management

Admissions and Financial Aid

The Simon School encourages applications tive, the nature and scope of prior work expe- cessfully by students without prior business from men and women with diverse educa- rience, teamwork and communication skills, coursework. However, for applicants planning tional, professional, cultural and geographic undergraduate grade-point average, G.M.A.T. to take additional courses prior to entering backgrounds. This rich mix of educational score, recommendations and the applicant’s the Simon School, economics, accounting and backgrounds and experiences greatly enhances career focus. The applicant is encouraged to statistics are recommended. An elementary classroom interaction and social life at the prepare a careful and thoughtful application. knowledge of calculus is required. School. Preparation for Graduate Studies Full-Time Entrance Dates: Criteria for Selection Applicants from all undergraduate majors Admission to the Simon School is very com- September and January are considered for admission to the M.B.A. The Simon School admits full-time students petitive. The selection process emphasizes program. M.S. study in some areas may have at two times during the academic year to evaluating the applicant as an individual and specific course or major prerequisites. Check accommodate individual scheduling needs. determining potential contributions to the our Web site at www.simon.rochester.edu for Two-thirds of the full-time graduating class School and to the world’s business community. details. Undergraduate backgrounds of current start in September; the remaining third starts The Admissions Committee looks carefully students are distributed evenly across business, in January. for predictors of success in both the academic engineering/math/ sciences, economics, and September cohorts complete the first year setting and the business world. In selecting other social sciences and the humanities. The during the fall, winter and spring quarters. students, the committee considers the follow- curriculum is designed to be managed suc- The January cohort completes the first two ing criteria: evidence of leadership and initia- 46 terms of the core curriculum in the winter Test (G.M.A.T.) or Graduate Record Exam for graduate courses taken at other universities and spring quarters. January entrance is usu- (G.R.E.) (M.S. students only); within five years of the date of Simon School ally appealing to individuals who 1) are not • Uploaded scanned Test of English as a matriculation. A maximum of three courses interested in completing a summer intern- Foreign Language (T.O.E.F.L.) for inter- (nine credit hours) may be transferred to the ship, 2) wish to accumulate more resources national applicants who are non-native Simon School M.B.A. program. A maximum for graduate school, 3) must remain at their English speakers (see details in the Online of two courses (six credit hours) may be trans- jobs longer than expected, 4) are sponsored Application available through our Web site) ferred to an M.S. program. Students taking by their employers or 5) wish to accelerate the approved courses for transfer credit to the process of earning an M.B.A. degree. Students M.B.A. or M.S. applicants are expected to Simon School must earn a grade of B or bet- complete the program in 15 to 18 months, but apply online through our Web site at www. ter in those courses. Requests for transfer of degree requirements and the length of courses simon.rochester.edu. Additional details on the course credit are made by submitting a peti- are the same as for fall entrants. admissions process and requirements are avail- tion for transfer credit to the associate dean able by reviewing the application. for M.B.A. programs. Only petitions from stu- Part-Time Entrance Dates dents already matriculated into a program will The criteria for admission are the same for Interviews be considered. Course descriptions and syllabi full-time and part-time M.B.A. and M.S. stu- The Admissions Committee may request should accompany the request. dents. Applicants to the Part-Time M.B.A./ an interview with prospective candidates. Because of the integrated nature of the M.S. Program may matriculate in any quarter Applicants selected for an interview will be cohort system, no transfer credit is granted for and application instructions and deadlines can notified by the Office of Admissions after a core courses for full-time students. Part-time be found on the Simon Web site. Part-time preliminary review of his or her application. students, however, may petition for the trans- M.B.A. students may also take up to four The interview is regarded as an important fer of core courses. Grades for transferred courses before matriculating in the program. two-way communication channel for both courses are not calculated into a student’s Grades received in non-matriculated courses the School and the applicant. M.S.-based cumulative G.P.A. There is a $600 course- automatically become part of the applica- candidates are expected to visit campus for transfer fee for each course taken outside the tion for students who plan to matriculate their interviews. A telephone interview with University of Rochester and transferred for in the part-time program. Part-time M.B.A. a member of the Simon School Admissions credit to the Simon School. An official tran- students who complete the first four courses Committee is available for candidates outside script is required for credit to be awarded. (ACC 401, GBA 411, FIN 402 and STR 401) of North America. with a cumulative grade-point average of Expenses 3.5 or higher will not be required to take the Campus Visits The tuition for the 2009–2010 academic year Graduate Management Admission Test. The Prospective M.B.A. and M.S. students are is $1,366 per credit hour. The average tuition non-matriculated start option is not available strongly encouraged to visit the Simon School. for a full-time M.B.A. student is $40,980 per for the part-time M.S. program. First- and second-year students volunteer as year. For first-year M.B.A. students, who The Office of Admissions offers day and Simon Ambassadors to conduct individual generally take 11 courses, tuition is $45,078. evening appointments for part-time applicants tours of Schlegel and Gleason Halls and the For second-year M.B.A. students, who gener- desiring admissions counseling. Quarterly University of Rochester campus. They also ally take nine courses, tuition is $36,882. M.S. evening information sessions are offered to escort visitors to classes, treat them to lunch students pay $1,366 per credit hour. There provide prospective students with additional and provide information about the Simon is no charge for the credits associated with information about the School. Please refer to experience from a student perspective. Visits labs for matriculated students, and there is no our Web site for upcoming events. usually include an interview with a member charge for the Management Communication All part-time students must complete of the Admissions staff. To make the most sequence. All students are charged tuition by an orientation/registration session prior to of your visit, it is recommended that visits be the credit hour. beginning classes at the Simon School. We scheduled between Monday and Thursday, All full-time graduate students pay an annu- offer one evening session prior to the start of when classes are in session. We will make an al health fee of approximately $1,500. This each quarter. The orientation provides details attempt to accommodate those who request covers use of the University Health Service on Simon and University of Rochester student to visit on Friday, provided that sufficient and provides medical insurance coverage for services, and the transition into the business notice is given for this preference. Scheduling the student. The health fee is reduced if the school, while also allowing the student to priority is given to those candidates who have student has medical insurance coverage from complete course registration. Please check our already submitted an application to the Simon another source. Medical insurance for stu- Web site at www.simon.rochester.edu/ptevents School and who have been invited to inter- dents’ families is also available. for details on upcoming part-time registration view by the Admissions Committee. However, Part-time students may opt to take advan- sessions. the Office of Admissions will consider all re­ tage of the Employer-Sponsored Payment quests to visit, provided a current résumé and Plan (ESP Plan). Through this plan, employer- Application Procedures G.M.A.T./T.O.E.F.L. scores are submitted at sponsored matriculated students may defer Applications must be complete before being the time of the request. payment of tuition until the 10th day of the considered by the Admissions Committee. month immediately following the end of the International Students quarter. A complete application consists of the fol- The interactive M.B.A. and M.S. programs in lowing: Rochester rely on the breadth of experience Student Ownership of Laptop of its students. The international student pop- Computers (Required) • the online application form, including essays; ulation adds an especially valuable dimension It is required that students acquire a laptop • an uploaded, scanned official transcript from to discussions on current business practices in computer to support their class and course each college attended (undergraduate and a global marketplace. Applicants from outside work. It is the responsibility of each student graduate); the U.S. are expected to be comfortable with to acquire one; the School will not supply • two online letters of recommendation; conversational English since active participa- equipment to students. Students who purchase computers may • a non-refundable application fee; tion both in and out of the classroom is integ­ ral to success at the Simon School. include the cost when calculating their eligibil- • a current résumé; ity for loan program. • Uploaded scanned official scores reported Transfer Credit When considering the purchase of a laptop from the Graduate Management Admission Students may petition to receive transfer credit computer, Dell is the preferred brand. Simon

47 School IT staff members have in-depth expe- Loan Programs Edmund S. Muskie/FSA Graduate Fellowship rience with Dell models, features and trouble- The University of Rochester administers the American Councils ACTR/ACCELS shooting. Most laptops manufactured today full range of federal and private financial aid 1776 Massachusetts Avenue, NW, have the basic requirements (network cable programs. International students may borrow, Suite 700 connection, high speed processor, wireless provided they have a co-signer who is a citizen Washington, D.C. 20036 B/G adapter, Microsoft operating system), or permanent resident of the United States. Contact: Andrew Segars but purchasers should consider investing in at To apply for student loans, students should (202) 833-7522 least 1 GB of memory/RAM (more if budget submit a Free Application for Federal Student www.actr.org or www.americancouncils.org allows). Investments in additional features Aid (F.A.F.S.A.). To receive a timely response, are at the purchaser’s budgetary discretion. a completed F.A.F.S.A. should be on file in the Institute of International Education Students are free to choose equipment that University of Rochester Financial Aid Office 809 United Nations Plaza meets their individual needs and budgets, but at least 12 weeks prior to the start of the New York, N.Y. 10017-3580 must bear in mind that the further they devi- quarter in which a student intends to enroll. (212) 883-8200 ate from the recommendation, the more likely The University of Rochester requires parental www.iie.org they are to face difficulties. Mac/Apple com- information of dependent students only. puters are not at all recommended. For further information on student loans, The Rotary Foundation please contact: Ambassadorial Scholarship Merit-Based Financial Aid Rotary International The Simon School assists qualified full-time University Financial Aid Office One Rotary Center students in financing their management educa- Box 270261 1560 Sherman Avenue tion and has been relatively generous in award- University of Rochester Evanston, Ill. 60201 ing merit-based scholarships to those who Rochester, N.Y. 14627-0261 (847) 866-3000 show promise of achieving excellence at the (585) 275-3226 www.rotary.org School and in their careers. In awarding merit- (800) 881-8234 (toll free within the U.S.) Contact: [email protected] based aid, primary emphasis is given to aca- demic excellence, professional development International Financial Aid and demonstrated qualities of leadership. Opportunities These awards are renewed in the second The organizations listed below offer financial year, provided first-year academic perform­ assistance to international students. ance has been satisfactory. Consideration for Simon School merit-based financial aid does American Association of University Women not require a separate application. (AAUW) International Fellowships Financial aid for international students is AAUW Educational Foundation available, but limited, and such candidates 1111 Sixteenth Street, NW must consider the costs of financing a two- Washington, D.C. 20036 year academic program in the United States. (800) 326-2289 International students are also encouraged (202) 785-7700 to investigate funding sources in their home www.aauw.org countries as early as possible.

2009–2011 SIMON MANAGEMENT PROGRAMS INFORMATION GUIDE The information contained in the 2009–2011 diversity (see www. rochester.edu/diversity) Campus Crime Statistics Simo­n Management Pro­grams Infor­matio­n Guide is and is committed to equal opportunity for all The Advisory Committee on Campus Safety current as of November 9, 2009. persons regardless of age, color, disability, eth- will provide upon request all campus crime Provisions of this publication are not nicity, marital status, national origin, race, reli- statistics as reported to the United States to be regarded as an irrevocable contract gion, sex, sexual orientation or veteran status. Department of Education (U.S.D.O.E.). The between the student and the William E. Simon Further, the University complies with all appli- statistics are available on the U.S.D.O.E.’s Web Graduate School of Business Administration. cable nondiscrimination laws in the adminis- site (http://ope.ed.gov/security/) and on the The Simon School reserves the right to make tration of its policies, programs and activities. University’s site at (http://www.security.roch- changes in its course offerings, degree require- Questions on compliance should be directed ester.edu/). You can also obtain a hard copy ments, regulations and procedures, and fees to the particular school and department of the report, titled Think Safe, by contacting and expenses as educational and financial con- and/or to the University’s Equal Opportunity University Security Services at (585) 275-3340. siderations require. Coordinator, University of Rochester, Box The Simon School encourages the applica- 270501, Rochester, N.Y. 14627-0501. Phone: tion of all qualified persons interested in the (585) 275-4321. study of management at the master’s and doc- toral levels. The University of Rochester values

48 STUDENT SERVICES

Athletic Facilities A coffee cart is provided in Hutchison Hall 40 single graduate students at the River Simon students have access to University during the weekday lunch period. Road Residence. facilities such as the Robert B. Goergen Sophisticated fine dining in the Meliora is All University apartments have reserved Athletic Center, which is well equipped for a open to the community weekdays for lunch off-street parking and are served by frequent wide variety of individual and group athletic and Friday night dinner. Private dining rooms runs of the University shuttle bus. activities. In addition to multipurpose areas for and catered cuisine are also available. Eligibility for housing is contingent on cur- volleyball, basketball and exercise, the facilities For more information, call dining services rent enrollment status, and all applicants must include indoor and outdoor tennis courts, a at (585) 275-0171, or visit our Web site at be registered as full-time graduate students modern 25-meter pool with a separate diving www.rochester.edu/studentlife/dining.html. of the Simon School. Because applications area, and a Cybex fitness center. A compre- for housing always exceed available facilities, hensive intramural athletic program is also Health Services a lottery system, usually held in early May, open to Simon School students. The University Health Service (UHS) provides is used to establish priority among qualified a comprehensive, prepaid health care program applicants. Graduate students from outside the Barnes and Noble Bookstore for all full-time graduate students. Students Rochester area are advised to make specific The Barnes and Noble Bookstore on the pay a mandatory health fee that entitles them housing arrangements in advance of coming. University of Rochester River Campus is to use the University Health Service through- For more information, call (585) 275-3166, located in the Frederick Douglass Building out the academic year and the following sum- or visit our Web site at www.rochester.edu/ across from the Goergen Athletic Center and mer, as long as they are enrolled on a full-time reslife/graduate/index.html. next door to Wilson Commons, the student basis. The health plan offers students a wide center. variety of high quality, affordable and acces- ID Cards All textbooks for Simon School courses sible health care services. UHS staff supports University of Rochester ID cards are required are available. In addition to course materials, preventive medicine and encourages students to obtain after-hours access to Schlegel and the store also carries an assortment of Simon to take an active role in their health care. All Gleason Halls. ID cards are also required School merchandise and apparel. full-time students must have health insurance. to use the library and sports complex. For For information, call (585) 275-4012, or An Excellus Blue Cross/Blue Shield insur- information, contact the River Campus visit the Web site at www.urochester.bncollege. ance plan is available for individual students Identification Card Office, located in the com. through UHS. Students with equivalent insur- Susan B. Anthony Residence Hall, at (585) ance can waive the Excellus Blue Cross/Blue 275-3975, or visit our Web site at www.roches- Dining Services Shield insurance. A family insurance plan is ter.edu/living/services/onecard/ID1.htm. Many dining options are available on the available for students who want coverage for University’s River Campus. Meals may be pur- themselves and their dependent children. Immunizations chased with cash or a prepaid dining plan. For more information, call (585) 275-2662, All entering matriculated full-time and part- Espresso, cappuccino, sushi, sandwiches, or visit www.rochester.edu/uhs/. time students must submit a University Health soup, salads and baked goods are available at History Form that includes immunization Schlegel Hall’s coffee counter. Housing information. Under New York State law, stu- The Douglass and Danforth Dining The University owns several housing facilities dents who do not show proof of immunity Centers each serve a wide variety of foods for specially reserved for graduate students. These to measles, mumps and rubella before classes breakfast, lunch and dinner. Kosher meals are include: begin will not be allowed to attend the Simon also offered daily. • furnished or unfurnished one- and two-bed- School. Food options available at Wilson Commons room apartments in Goler House; include: Starbucks, the Common Ground • unfurnished studios with kitchenettes, Interfaith Chapel coffeehouse, which serves Java City coffee, and one- and two-bedroom apartments at As the center for spiritual life on the River espresso, cappuccino, lattes, specialty drinks, University Park; Campus, the Interfaith Chapel offers gradu- gourmet baked goods and Freshëns Fruit • unfurnished two-bedroom garden apart- ate students opportunities for worship, Smoothies; and the Wilson Commons Snack ments and two- and three-bedroom town- meditation, social service, and cultural and Bar, which houses takeout and a made-to- houses surrounded by woods at Whipple social events. Roman Catholic, Protestant, order grill as well as pasta, subs, salads and Park, perfect for families; Muslim and Jewish clergy are available for wraps. • unfurnished two-bedroom bungalows personal counseling. In addition, there are The Corner Store, located in the Frederick across from University Park; resource staff members available to assist Douglass Building, provides a selection of • furnished suites at University Towne House, students from the Buddhist, Jain, Hindu, Sikh, snacks, beverages, grocery items, fresh pro- a short walk to campus; Universalist Unitarian and Latter-Day Saints duce and kosher selections. • and a community-living facility that houses traditions. INFORMATION

Admissions 2009–2011 Calendar (M.B.A. and M.S. Programs) Phone: (585) 275-3533 First Day Classes Final Fax: (585) 271-3907 E-mail: [email protected] of Classes End Exams

Advancement Fall Monday, Thursday, Saturday, December 5, thro­ugh Phone: (585) 275-7563 2009 September 21 December 3 Thursday, December 10 Fax: (585) 756-8053 E-mail: [email protected] Winter Monday, Tuesday, Wednesday, March 17, thro­ugh 2010 January 11 March 16 Sunday, March 21 Career Management Center Phone: (585) 275-4881 Fax: (585) 473-9604 Spring Monday, Wednesday, Thursday, June 3, thro­ugh E-mail: [email protected] 2010 March 29 June 2 Monday, June 7

Executive M.B.A. Programs Commencement—Sunday, June 13, 2010 Phone: (585) 275-3439 Fax: (585) 244-3612 E-mail: [email protected] Summer Monday, Monday, Tuesday, August 17, thro­ugh 2010 June 21 August 16 Saturday, August 21 Financial Aid Office Phone: (585) 275-3226, (800) 881-8234 Fall Monday, Thursday, Monday, December 6, thro­ugh Fax: (585) 756-7664 2010 September 20 December 2 Saturday, December 11 E-mail: [email protected]

Information Technologies Winter Monday, Tuesday, Wednesday, March 16, thro­ugh Phone: (585) 275-4409 2011 January 10 March 15 Sunday, March 20 Fax: (585) 271-8752 E-mail: [email protected] Spring Monday, Wednesday, Thursday, June 2, thro­ugh 2011 March 28 June 1 Monday, June 6 Marketing and Communications Phone: (585) 275-3736 Fax: (585) 275-9331 Commencement—Sunday, June 12, 2011 E-mail: [email protected] Summer Monday, Monday, Tuesday, August 16, thro­ugh Off-Campus Living 2011 June 20 August 15 Saturday, August 20 Information Center Phone: (585) 275-1081

Ph.D. Program Phone: (585) 275-2959 Fax: (585) 276-1965 E-mail: [email protected]

Registrar’s Office Phone: (585) 275-3580 Fax: (585) 271-3907 E-mail: [email protected]

Student Services Phone: (585) 275-8163 Fax: (585) 271-3907 E-mail: [email protected]

University Apartments Office Phone: (585) 275-5824

SMC 09-10-2