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RADHIKA VENKATRAMAN on the How Swiss Entrepreneurs Become Switzerland’S PHILOMENA SCHWAB Is a Revolutionary Technology Blockchain

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RADHIKA VENKATRAMAN on the How Swiss Entrepreneurs Become Switzerland’S PHILOMENA SCHWAB Is a Revolutionary Technology Blockchain CREDIT SUISSE Bulletin 2018 JIL SANDER / – p. 61 1 ROGER FEDERER – p. 6 Since 1895. The world’s oldest banking magazine. world’s The Since 1895. JANE GOODALL p. 44 Biographer Robert Skidelsky on JOHN MAYNARD KEYNES – p. 18 075360E Visionaries Conversations with Exceptional People DEGUSSA: THE SIMPLEST WAY TO INVEST IN PRECIOUS METALS. Gold has been the strongest currency since 2001 B.C. and is therefore consi- dered a solid long-term investment. As the largest independent precious metal trader in Europe outside the banking system, Degussa is able to offer you comprehensive advice in our Swiss branches in Zurich and Geneva. We help you compile your personal invest- ment portfolio with a wide selection of Degussa-branded gold bars that include a security number. We also offer bullion coins as an alternative invest- ment opportunity. In addition, we have collectible coins and high carat precious metal gifts. For safe storage, we offer state of the art safe deposit box facili- ties protecting your assets 24/7. Further information and online shop at: DEGUSSA- GOLDHANDEL.CH Showrooms: Bleicherweg 41 · 8002 Zurich Phone: 044 403 41 10 Quai du Mont-Blanc 5 · 1201 Geneva Phone: 022 908 14 00 Zurich I Geneva I Frankfurt I Madrid I London BS264565_DG_BulletinCreditSuisse_CH_220x297_engl_39L.indd 1 25.10.17 13:32 — Editorial — MANY DIFFERENT PATHS LEAD TO A VISION CONVERSATIONS WITH EXCEPTIONAL INDIVIDUALS f the protagonists in this edition of and never challenged the status quo in her IBulletin were to meet and discuss the field of expertise. question of how one becomes a visionary, “Technically speaking, Keynes would their conversation might sound like this: hardly be regarded as an economist today,” “I don’t like experience,” says RICHARD says ROBERT SKIDELSKY, the biographer SAUL WURMAN (page 41), inventor of of John Maynard Keynes, the “most the TED conferences and the author of influential economist of the 20th century” around 90 books – adding: “If I knew how (Frankfurter Allgemeine Zeitung). Keynes something was going to go, I wouldn’t (page 18) only attended a few lectures on do it.” ROGER FEDERER (page 6) is famil- economics and – like Goodall – went on iar with the problem: “If I had to play to develop his own groundbreaking views every match in the same way, it would be outside existing schools of thought. The boring.” Federer says he disliked having to situation was different again in the case of practice the same tennis strokes over and the Swiss Nobel laureate KURT WÜTHRICH, over at the start of his career. It was only a former ski instructor and forester. It was when his former coach lectured him about more or less by chance that he came to the importance of training (“You just have focus on his area of expertise (page 26): enough talent to get into the top 100 for “I’ve done so many different things, a week”) that he accepted that hard work it really didn’t have to be chemistry.” was vital to achieve success. Many different paths lead to a vision. Next, JANE GOODALL (page 44) ex- And today, it is as important as ever – plains how important it was for her career without a vision, there can be no progress, not to be part of the academic elite: “At no innovation and, ultimately, no growth. university, someone would have told me We hope you enjoy reading our 30 conver- at a point in time when I was fairly young sations with these exceptional individuals. and impressionable that animals don’t And who knows – maybe this edition of have personalities, intelligence or feelings.” Bulletin will provide inspiration for your Goodall, who is today the world’s most own visions. renowned researcher of primates, fears that she “perhaps would have believed it” Your editorial team Cover illustration: Gregory Gilbert-Lodge illustration: Cover Bulletin 1 / 2018 — 1 Older JOHN NAISBITT (89) Author, p. 70 MATRIX JANE GOODALL WHO, HOWWHAT LONG AND (84) KURT KLAUS (83) RICHARD SAUL WURMAN (83) Primatologist, p. 44 Watchmaker, p. 66 Author, p. 41 VALENTINA TERESHKOVA (81) Cosmonaut, p. 69 KURT WÜTHRICH (79) Chemist, p. 26 ROBERT SKIDELSKY (78) TADAO ANDŌ (76) Economic historian, p. 18 Architect, p. 65 JIL SANDER (74) Fashion designer, p. 61 PAULA SCHER (69) PHILIPPE STARCK (69) Graphic designer, p. 64 Designer, p. 66 DORIS NAISBITT (66) Author, p. 70 FRANCIS FUKUYAMA (65) Political scientist, p. 54 MARCEL BOSCHUNG (61) GEORGE CHURCH (63) Molecular biologist, p. 52 Entrepreneur, p. 59 JOHN MAYNARD KEYNES (62†) RICCARDO BRAGLIA (58) Economist,, p. 18 Entrepreneur, p. 58 ZITA COBB (59) More words Entrepreneur, p. 32 PETER SCHWARZENBAUER (58) GABRIEL BOSCHUNG (57) ABHIJIT BANERJEE (57) BMW board member, p. 22 Entrepreneur, p. 59 Development economist, p. 36 Fewer words MICHAEL MAUER (55) JENS SCHUBBE (55) Automobile designer, p. 63 Orchestra director, p. 31 GERY COLOMBO (52) Entrepreneur, p. 58 RADHIKA VENKATRAMAN (47) JANE JIE SUN (48) Technology specialist, p. 34 CEO, p. 40 GRETA PATZKE (43) DANIEL HUMM (41) Chemist, p. 16 Chef, p. 28 NADINE CHAHINE (39) Type designer, p. 62 ROGER FEDERER (36) NATHAN ANDERSON (35) Tennis player, p. 6 Entrepreneur, p. 59 JOHANNES RECK (32) Entrepreneur, p. 59 PHILOMENA SCHWAB (28) Entrepreneur, p. 21 TEO GHEORGHIU (25) Art/Culture Pianist, p. 25 Business Music MITSUKU (19) Sport Chatbot, p. 43 Research Younger Design — Visionaries — CONTENTS “HOW WILLING ARE YOU “YOUR MOST VISIONARY “ARE CHIMPANZEES EVEN TO WORK HARD?” DISH, DANIEL HUMM?” ANIMALS?” ROGER FEDERER on Roger Federer. The Swiss chef draws answers to our How JANE GOODALL changed our p. 6 questions. p. 28 understanding of apes and humans. p. 44 “CREATIVITY COMES “MOZART WASN’T A MASS FROM PRACTICE” PHENOMENON” “BETTER THAN The researcherGRETA PATZKE wants to JENS SCHUBBE on the allure of JURASSIC PARK” conclusively solve the global energy contemporary classical music. p. 31 GEORGE CHURCH is reviving the woolly problem. p. 16 mammoth. p. 52 “A CULTURE “MORE THAN AN OF BELONGING” “THE RETURN ECONOMIST” ZITA COBB creates a new image TO THE PAST” Robert Skidelsky on JOHN MAYNARD for Fogo Island. p. 32 The great thinker FRANCIS FUKUYAMA’S KEYNES. p. 18 bleak predictions. p. 54 “CHANGING INDUSTRIES “I PLUNGED INTO THIS COMPLETELY” THE SME SURVEY STRANGE NEW WORLD” RADHIKA VENKATRAMAN on the How Swiss entrepreneurs become Switzerland’s PHILOMENA SCHWAB is a revolutionary technology Blockchain. world leaders. p. 58 rising star in the gaming world. p. 21 p. 34 MY BEST IDEA “MOBILITY IS PART OF “WINNING THE BATTLE Great designers on their most OUR DNA” AGAINST POVERTY” visionary ideas. p. 60 PETER SCHWARZENBAUER, a member of ABHIJIT BANERJEE’s radical new the BMW Group’s management board, approach to development aid. p. 36 “HOW UNBELIEVABLY on the future of mobility. p. 22 BEAUTIFUL” “SEEING THE WORLD WITH VALENTINA TERESHKOVA, the first “MUSIC IS A REFLECTION THEIR OWN EYES” woman in space. p. 69 OF LIFE” JANE JIE SUN on the rise of tourism TEO GHEORGHIU and passion for the in China and the country’s newfound “MEGATRENDS?” piano. p. 25 wanderlust. p. 40 — “PERFECT!” JOHN and DORIS NAISBITT on their “IT DIDN’T HAVE TO BE “THE DUMBEST PERSON greatest creation. p. 70 CHEMISTRY” IN THE ROOM” Nobel Laureate KURT WÜTHRICH on RICHARD SAUL WURMAN is the WHERE DID I HEAR THAT? research and chance. p. 26 mastermind behind TED A short quiz about big visions. p. 72 conferences – but don’t remind him of that. p. 41 “ASK ME ANYTHING” A short conversation with the robot MITSUKU. p. 43 Photos: Private archive (6), Courtesy of the Jane Goodall Institute; Keitaku Hayashi, Giovanni Giannoni; Ian Roberts; James Bort; Marius Bugge for Popular Science; Porsche AG; BMW Group; ctrip; Daniel Humm; Sashkinw/iStock; Steve Worswick Bulletin 1 / 2018 — 3 — Visionaries — Worry BarometerIn this issue:2017 Credit Suisse CREDIT SUISSE CREDIT SUISSE Bulletin Bulletin 3 / 2017 / 3 2017 / 4 e world’s oldest banking magazine. magazine. banking oldest world’s e magazine. banking oldest world’s e . Th . Th 1895 1895 Since Since Wang Deshun, 81, model 075360E 075360E Good News Th e New Old Age Th e World Is Better Th an Its Reputation More From Life 045_300_Bulletin_03_17_Teil1_EN_mit 99 13.09.17 14:40 099_304_CS_Bulletin_0417_e_Teil1 99 14.11.17 15:47 Service Comments Bulletin “Good News”, 3/2017 and “The New Old Age”, 4/2017 Subscribe to Good News An Old Friend Credit Suisse “Good News” is really good news! Like Swiss culture and like the country Bulletin An excellent idea. as a whole, the Bulletin spreads Hugo Odermatt, Gland (Vaud) rationality throughout the world. for free! When I see it in my mailbox, it’s like Write an email with your address to: an old friend whose common sense [email protected] Positive Perspective you greatly value has dropped by. The topic and the articles are terrific. Víctor López-Veira, Seville, Spain I appreciate the positive perspective. We welcome all letters from readers. The editors reserve the right to select and edit It gave me plenty of food for thought. the letters. Write to us at: Christina Zech, Zurich Time at Last I have been a customer for 40 years Email: [email protected] now, since the company was called Address: Credit Suisse AG, Good News Still Exists SKA; now that I’m retired, I’m happy Bulletin Editorial Team, HTG, I always breathe a sigh of relief when to have finally found time for the CH-8070 Zurich I get a bit of good news. interesting reports and analyses in It’s still out there, just don’t let the the Bulletin. Follow us! media and bad news lull you into Eilert Busch, Bad Homburg, Germany twitter.com/creditsuisse feeling hopeless.
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