Women's Sportswear Takes Its Cue from the Men's, but It's
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Smoke Signals, Wednesday, March 26, 1969—Page 11 W OM EN’S SPORTSWEAR TAKES ITS CUE FROM THE MEN’S, BUT IT’S ALL-GIRL It appears the “menswear gi-ipper closure, wide straight as the “Biggie”, is proving to look” in women’s fashions is leg and belt loops. It’s the ad be the answer. It’s loose and not only here to stay but it’s ded attractions that have comfortable, it makes a wom growing more impressive with changed — summer pastel col an appear small and feminine each approaching season. Cut ors in batik, paisley or floral and is very appealing to the and designs, colors, prints and prints. Add a tailored body masculine eye. textures . all play a vital shirt, complement the ensem role in this important area of ble with cowboy hat and boots A direct descendant of the fashion but in addition, design and the finished product is new Biggie, but somewhat more ers find the ability to keep and “In”. snug in fit and more varied women looking feminine to be “We deem the Western in design is the pullover. Now the real key to success. pants to be so new and excit texturized in soft boucle knit, Pants have become an essen ing”, say designers at Jantzen the pullover has many new tial member of gals' wardrobes Inc., “that we expect it to be “faces” — the short sleeve ver where they’re being worn from among one of our top-selling sion, the long sleeve version, sunrise to sunset. For even sportswear items for the 1969 the sleeveless version; crew neckline, tuj’tle neckline, bat ing, a bell-bottom crepe is season”. ideal. For day, variety in cut eau neckline — all create a “Comfortable”, a significant ^ feminine look in texture. and design is yours for the word to the fashion-con.scious, asking. Not new in sportswear has been synonymous to a No matter what a woman’s but gaining in popularity on housewife with “hubby’s pa taste might be, the 1969 sum the fashion scene is the West jam as” or to a teenager with mer fashion season dictates the ern jean . updated to look “Dad’s old shirt”: But not style to be predominantly masculine, yet, the look very more feminine than ever be often could “comfortable” and fore. The main features.are “fashion’ be mentioned in the feminine. still the same — slash and same breath. The surfing shirt, patch pockets, front zipper, or now more popularly known Edwardian Era influence new shoes Trends: Footwear styles are complying with general fash ion trends. Denii-boots, square toed slip-ons and ankle boots go hand-in-hand with .shaped and Edwardian clothing — whereas wingtip bal oxfords go THE JUMPER WRJPS IT UP. The soft wrap is an all important silhouette for Spring '69. with the thirties look, like the It combines the two biggest bits of fashion news of the season, the jumper and the Norfolk jacket . Twill re wrap. One leading manufacturer does it in soft, supple cotton knit for added ease . mains the fashionable and then ties it gently for an all-girl, all natural look. A spanking white color accents the wanted fabric in every cate Water Isle blue of this easy-to-wear, easy-to-care design. By Russ. gory of apparel that can handle it. It is seen now in all degrees of steepness, with lots of mixed shades and livelier colors — PERK UP COMPLEXION and there is a tweedy country look that is ideal for the week end or country suit. FOR SPRING ...FRESH UP! Trends: The pajama and loungewear makers have gone Once upon a time it was the preparations — facial scrub, right along with almost every fashionable thing to gather up freshener, moisturizer and men’s wear fashion trend. the first fresh strawberries, emollient — have been espe They’ve produced at-home in mix them with cool, foamy cially formulated by a leading terpretations of the Edwardian cream and use the concoction cosmetologist for use with the (ruffled nightshirts), Western for a home facial. Saunda beauty machine. (pajamas), Karate (lounger), It was messy and certainly After a warm mist treat A GAL LOOKS SMALL and feminine when she wears a cotton pinstripe Nehru tee pull etc. There seems to be no a waste of delicate fruit be ment with the beauty machine over. Small price, too . about six dollars. Newsy for Spring, the sliverstripe jumpsuit end to the variety of printed cause the facial offered limited which loosens deeply ingrained of stretch terry with zip-front. About eighteen dollars. Both by Jantzen. floral slacks now available. benefits compared to our mod accumulations, helj>s shrink ern methods of skin care. pore size and stimulates the After the long winter, the facial ti.ssues, the facial scrub facial tissues need perking up is applied. This unusual pro and happily there is a home duct poli.shes the complexion, beauty maohine readily avail digs down to remove .scaly, able that does the job easily dry patches, and literally ex and effectively. Saunda, Inc., poses a fresh new layer of skin. originated the home facial pro A few drops of freshener helps cess by combining an attractive tone the newly cleansed com beauty appliance and special plexion. beauty preparations in the * « * same package. The beauty The Full Coat is new..