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Katz Television Continental Representing Medium and Smaller Markets Katz Independent Television Representing Independent Stations Exclusively Poir The Fifth Estate Broadcasting May2 Katz American Television representing major market affiliates Katz Television Continental representing medium and smaller markets Katz Independent Television representing independent stations exclusively Poir Katz.The best. KATZ COMMUNICATIONS INC NEW YORK ATLANTA BOSTON CHARLOTTE CHICAGO CLEVELAND DALLAS DENVER DETROIT HOUSTON JACKSONVILLE KANSAS CITY LOS ANGELES MEMPHIS MIAMI MINNEAPOLIS PHILADELPHIA PORTLAND ST LOUIS SAN FRANCISCO SEATTLE WASHINGTON DC I AIR UNIVERSITY MOP Rïÿ IS FORCE EY AIR FORCEÉ' Adel ^ G--,v. .l=.I.. , `.`ït-22 r G ,f Gi`YihJS(T1 We bring you the music that brings in your audience. There's a proven way to attract and hold today's demanding and discerning audience -give them the music they want to hear. The music licensed by BMI. BMI, the world's largest performing rights organi- zation, icenses most of the music that audiences prefer, the majority of the music on last year's charts. BMI The most talented collection of writers and composers. Creating the most popular music. Helping you capture a larger audience. Today and tomorrow. That's BMI. Wherever there's music, there's BMI. B " "TI IL \1 \N \V HO SHOT THE POPE: A Study In Terrorism - An NBC White Paper " "BANKS ON THE BRINK - "SECOND SUNDAY" SERIES, - NBC Radio News " "SKEEZER - An NBC World Premiere Drama " - DY PEAB2"THE ELECTRIC GRANDMOTHER An NBC Project Peacock Special NBC Has Been Honored With Four George Foster Peabody Awards. More Than The Other Networks Combined. We Proudly Congratulate Our Winners. I \ Fantasy Island is a programmer's dream come true. Now available in hours or half -hours for Fall 1983. FANTASY ISLAN A Spelling /Goldberg Production in association with A UNIT OF TI req. 67;,' COMPANY Vol. 104 No. 18 BroadcastingoMay2 FCC expands satellite universe Benjamin report goes public MIP basks in Cannes Movement on Marti interference problems NAB study fallout DENSE PACK o FCC authorizes 19 new satellites 161 programs it considers viable for fall airing. and shortens orbital spacing to make room for PAGE 52. them. PAGE 31. MEGA COMMENTS O Reply filings on proposed CHILDREN'S HEARING FCC en banc session repeal of FCC's financial interest and syndication what examines state of children's television and rules sound familiar tune. PAGE 58. can and cannot be done about it. PAGE 32. NEW GUIDELINES o Broadcasters urge FCC to MARTI MANEUVERING O News surfaces at Senate liberalize definition of what constitutes a media hearing that International Telecommunication owner. PAGE 62. Union's Butler will lend helping hand to get negotiations going with Cuba on interference problems. PAGE 34. BREWHAHA o U.S. Supreme Court to decide whether states have power to regulate liquor PAGE 63. AFTERMATH Networks and advertisers. advertising. question both methodology and results of McHugh & Hoffman survey revealed at NAB ANPA COVERAGE o Newspaper publishers back convention. Meanwhile, accusations surface electronic media in fight to repeal fairness doctrine about how much NAB knew about study's and equal time provisions. PAGE 68. UPI's Small contents. PAGE 35. reviews latest expansion of news service. PAGE 68. TV and newspaper journalists square off in INTERNAL AUDIT o CBS releases Benjamin report debate on merits of each medium. PAGE 69. describing in -house examination it conducted after Vietnam deception story. PAGE 37. QUARTER TIME O ABC reports earnings drop for first quarter, although broadcasting division saw MIP MARKETERS O Exhibitors report brisk activity 12% revenue increase. PAGE 75. for the international TV programing fair in Cannes. PAGE 44. Problem of convention's scheduling and TWO -WAY RACE O Doubleday's Stevens pulls out of timing of U.S. networks' release of new fall product NAB radio board chairman race and throws his faces conventioners. PAGE 50. support behind Ted Snider, who is running against Walter May. PAGE 76. BATES PROGNOSTICATORS O Advertising agency sees fewer fall pilots in production by networks. STEMMING THE TIDE O Charlotte Tharp sees need for PAGE 50. women to retain and further employment gains. As AWIRT president she has attempted to lay that READY To GO o NATPE International releases list of foundation. PAGE 103. INDEX TO DEPARTMENTS Business 75 Datebook 18 In Brief 104 Monday Memo 16 Business Briefly 10 Editorials 106 In Sync 72 Open Mike 22 Cablecastings 8 Fates & Fortunes 99 Journalism 68 Programing 44 Changing Hands 78 Fifth Estater 103 Law & Regulation 58 Riding Gain 41 Closed Circuit 7 For the Record 81 The Media 76 Telecastings 66 Broadcasting (ISSN 0007 -2028) is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc.. 1735 DeSales Street. N.W. Washington. D.C. 20036. Second -class postage paid at Washington, D.C., and additional offices. Single issue S2 except special issues $3.50 (50th Anniversary issue $I0). Subscriptions, U.S. and Possessions: one year $60. two years $115. three years 5160. Canadian and other international subscribers add $20 per year. U.S. and possessions add $170 yearly for special delivery. $100 for first -class. Subscriber's occupation required. Annually: Broadcasting° Cablecaating Yearbook $75, Across the Dial $6.95. Microfilm of Broadcasting is availa- ble born University Microfilms. 300 North Zeeb Road. Ann Arbor, Mich. 48106 (35mm, full year $55). Microfiche of Broadcasting is available from Bell & Howell. Micro Photo Divi- sion. Old Mansfield Road. Wooster, Ohio 44691 ($371yr.). Postmaster please send address corrections to Broadcasting, 1735 DeSales St.. N.W. Washington. D.C. 20036. L NDEX TO ADVERTISERS ABC Direction Radio Network 39 0 ABC Television News 19 D ADM Technology, Inc. Fourth Cover D Almi Television Productions 30 0 American Market for International Programs 83 o Ampex Corp. 15 0 BMI Second Cover o Blackburn & Co.. Inc. 78 o Blair Television 28 -290 Broadcast Electronics, Inc. 26 D Broadcast nformation Bureau, Inc. 42 0 Broadcast Personnel. Inc. 99 0 CBS RadioRadio 27 o Cetec Antennas 20 0 Classified ads 89 -98 D Columbia Pictures Television 4, 12 -13 o "Jontinental Electronics 73 D The Evening News Association 470 Firstmark Financial 800 Gannett 45 0 The Ted Hepburn Co. 79 o Insurance Information Institute 51 o Edward v1. Johnson & Associates, Inc. 85 o Kalil & Co., Inc. 100 Katz Communications, Inc. Front Cover o Lexington Broadast Services Co., Inc. 23 o Lutheran Television Third Covero v1CAN 6, 17 o Frank Magid Associates, Inc. 53 o Mutual Broadcasting System 11 o NBC Television Network 3 0 Professional Cards 87 o Service Directory 86 o Howard E. Stark 75 D Stolze Software Systems, Inc. 14 o Storer Communications 24-25 0 Susquehanna Broadcasting Co. 43 0 TeleRep, Inc. 21 0 Telepictures Corp. 54.55, 59,61,63,65,67,69 0 3M 48 -49 0 The Tobacco Institute 9 o Watermark 40 0 Weiss & Powell, Inc. Radio Sales 71 0 Western International Media Corp. 57 0 Ever since stations started stripping BUCK ROGERS they've discovered a very interesting point: their BUCK ROGERS viewers never tire of these fabulous interplanetary 6 ADDITIONAL RUNS adventures. In fact, the ratings keep getting bigger NOW AVAILABLE! with each showing! Is a cult developing? MCATV (C1osed Circ -,; lt, make up second 600,000 in couple of impact, if any, would yet another AM Scouts out months. And though superstations concede station broadcasting to Cuba have on plans that rate hikes have imposed for Radio Marti? White House personnel office, caught as only principle view But most intriguing aspect of solicitation much by surprise as anyone else by temporary setback, on they is requirement regarding Region 2 AM announcement last month that increases as unfair and will continue to plan completed in Rio de Janeiro Commissioner Anne Jones will leave seek legislative relief. December 1981. Solicitation says FCC by end of May, has been scrambling requirements of that plan "shall be met," to find replacement. "A very active Strong start but then adds: "Deviations from the plan search is going on," according to will be considered by the agency spokesperson. But when search will bear National spot sales activity for radio and if necessary" VOA is prepared to violate fruit remains to be seen. Not only must television for first quarter was about 10% If agreement U.S signed, isn't it concerned decision be made on candidate, but ahead of same time last year. Billings for that other countries in hemisphere will background check by Federal Bureau of TV to be released shortly by Television follow that lead, necessary"? Investigation would have to be Bureau of Advertising which relies on data "if conducted. Thus, with Commissioners from Broadcast Advertisers Reports Questions, put to VOA on two occasions last week, went unanswered. Joseph Fogarty and Stephen Sharp due to (BAR) should exceed $750 million. Some leave commission on June 30, under law TV reps are talking about "weaker" second quarter -8% ahead -putting first reducing agency's size to five members, -7 Hitchhikers commission could be limping along with half up 8 -9%. only four, come July. First -quarter billings for radio were up Congressman Tom Tauke (R -Iowa) and However, names are beginning to 10.3% from same quarter last year, Billy Tauzin (D -La.) are thinking of surface. One said to be campaigning for according to Station Representatives attaching their broadcast deregulation bill spot is Susan Wing, 36, communications Association which relies on data supplied (H.R. 2382) to House FCC authorization attorney at Hogan & Hartson, to Radio Expenditures Reports Inc. (RER) bill (see "In Brief," this issue). Washington law firm, who, reportedly, had by 15 rep firms. Authorization bill may be marked up by failed in earlier bid to win general House Energy and Commerce Committee they counsel's post at FCC. Wing's husband, Higher pile? this week.
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