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Economic Vitality Diversity

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Economic Vitality Diversity ECONOMIC VITALITY AND DIVERSITY SUMMARY Economic Vitality and Diversity Overview .......................................................................................................... 54 Business Inclusion and Advancement ................................................................................................................. 55 Downtown Winston-Salem Business Improvement District ............................................................................... 57 Off-Street Parking ................................................................................................................................................ 59 Public Assembly Facilities Winston-Salem Fairgrounds........................................................................................................................... 62 The Benton ..................................................................................................................................................... 65 Bowman Gray Stadium .................................................................................................................................. 67 Downtown Ballpark........................................................................................................................................ 69 Economic Vitality and Diversity Community Grants ........................................................................................... 70 Economic Vitality and Diversity Non-Departmental ........................................................................................... 71 Economic Vitality and Diversity Capital Projects ................................................................................................. 73 53 ECONOMIC VITALITY AND DIVERSITY STRATEGIC FOCUS AREA MISSION Economic vitality and diversity requires a healthy local economy that serves all segments of the population and provides the monetary resources necessary to support the community. This includes sustaining a tax base sufficient to fund community services, providing members of the community with sufficient wages, and providing capital for community development. STRATEGIC FOCUS AREA OBJECTIVES - Recruit and Retain Employers - Promote Downtown Revitalization - Promote Commercial Development in Economically Disadvantaged Areas - Enhance Skills of Workforce - Develop and Redevelop Commercial/Industrial Parks/Sites - Assist Small Businesses STRATEGIC FOCUS AREA CATEGORIES Business Inclusion and Advancement, Public Assembly Facilities (Winston-Salem Fairgrounds, Bowman Gray Stadium, Dixie Classic Fair, Downtown Ballpark, The Benton), Off-Street Parking, Community Grants, Capital Projects STRATEGIC FOCUS AREA TOTAL BUDGET $17,108,720 STRATEGIC FOCUS AREA PRIORITIES Short Term Priorities 1) Continue to partner in development of the Whitaker Park business site 2) Recruit small business (<100 employees) and foster an entrepreneurial atmosphere 3) Partner with workforce development training initiatives 4) Evaluate current economic development policies regarding non-capital investments Mid Term Priorities 5) Identify infrastructure needs to enhance economic development activity 6) Develop travel and tourism promotion strategies 7) Evaluate the use of land banking for commercial development 8) Seek out regional cooperation on economic development initiatives 9) Engage Forsyth County Commission and Winston-Salem/Forsyth County School Board in policy discussions regarding economic vitality 10) Promote internship opportunities 11) Evaluate project-based lending programs 12) Assist with downtown retail, commercial recruitment, and redevelopment projects 54 BUSINESS INCLUSION AND ADVANCEMENT MISSION STATEMENT The mission of the Office of Business Inclusion and Advancement is to promote economic vitality and opportunity for all citizens of Winston-Salem by attracting, creating and retaining jobs, and augmenting the tax base. Through engagement, collaboration and education, our office increases opportunities for local companies and minority- and woman-owned firms’ interests in doing business with the City. PROGRAM DESCRIPTIONS Business Development: Monitors and promotes business and economic development opportunities throughout the city, utilizing a series of interrelated programs to provide concentrated assistance to targeted areas and groups. Responsible for the Revitalizing Urban Commercial Areas (RUCA) Program, Small Business Loan Program, and Building Rehabilitation Programs. Economic Self-Sufficiency/Small Business Loan Program: Provides loans to new and existing small businesses to assist in start-up or expansion. Offers small business training program to assist local entrepreneurs to successfully plan, open, and operate a business venture. Minority and Women-Owned Business Enterprises (M/WBE): Assists minority and women-owned business enterprises in providing goods and services to the City. In addition, the program provides workshops and seminars for minority- and women-owned businesses and assistance with the resolution of problems and complaints relating to payment and/or contract violations. The M/WBE program is also responsible for the enforcement of Section 3 of the Davis-Bacon Act. Reintegration and Youth Development: Provides personal development, market-relevant job skills education, and employment opportunities for at-risk youth and adults with criminal histories. EXPENDITURES AND REVENUES SUMMARY EXPENDITURES BY PROGRAM Actual Budget Adopted Percent General Fund FY 16-17 FY 17-18 FY 18-19 Change Business Development $664,297 $655,040 $748,100 14.2% Minority/Women Business Enterprise Program 31,200 151,240 161,370 6.7% Reintegration and Youth Development 92,181 466,140 471,200 1.1% Subtotal $787,677 $1,272,420 $1,380,670 8.5% Special Revenue Funds Economic Self-Sufficiency/Small Business Loans $202,998 $226,500 $178,500 -21.2% Subtotal $202,998 $226,500 $178,500 -21.2% Total Expenditures by Program $990,674 $1,498,920 $1,559,170 4.0% RESOURCES BY TYPE General Fund Transfer from Community Dev. Grant Fund $92,500 $138,000 $138,000 0% Transfer from Housing Finance Assistance Fund 62,930 66,210 66,210 0% Other General Fund Revenues 632,247 1,068,210 1,176,460 10.1% Subtotal $787,677 $1,272,420 $1,380,670 8.5% 55 BUSINESS INCLUSION AND ADVANCEMENT RESOURCES BY TYPE - Continued Actual Budget Adopted Percent Special Revenue Funds FY 16-17 FY 17-18 FY 18-19 Change Community Development Block Grant (CDBG) $140,039 $88,500 $40,500 -54.2% CDBG Program Income 225,868 138,000 138,000 0% Interest Income 23,024 0 0 N/A Subtotal $388,931 $226,500 $178,500 -21.2% Total Resources by Type $1,176,608 $1,498,920 $1,559,170 4.0% POSITION SUMMARY Amended Amended Adopted POSITIONS FY 16-17 FY 17-18 FY 18-19 Change Full-Time 6 10 10 0 PERFORMANCE MEASURES AND SERVICE TRENDS Actual Estimated Projected FY 16-17 FY 17-18 FY 18-19 Effectiveness Formal construction project compliance - 85% 85% Professional and general service project compliance - 85% 85% Workload New M/WBE vendors on City database* - 50 60 Construction site visits* - 6 21 M/WBE community outreach* - 15 20 Small Business Support: Building rehabilitation loans (NRSA) 1 4 5 Small businesses assisted 331 345 355 Small business loans considered 5 5 6 Small business community outreach - 20 events 25 events M/WBE businesses assisted 258 260 270 *New performance measures for the department 56 DOWNTOWN WINSTON-SALEM BUSINESS IMPROVEMENT DISTRICT PROGRAM DESCRIPTIONS Downtown Winston-Salem Business Improvement District (BID): Created in November 2013, the Downtown Winston-Salem Business Improvement District provides an enhanced level of service within a defined area downtown and is funded from a dedicated property tax rate of 9₵ per $100 of value. The Downtown Winston- Salem Partnership currently provides services within the district according to five primary areas: cleaner environment, increased safety and security, stronger marketing and promotion, accelerated development, and enhanced physical appearance. The Downtown Winston-Salem Business Improvement District Advisory Committee, an eleven-member committee made up of various stakeholders within the district, provides oversight of the implementation of these services. EXPENDITURES AND REVENUES SUMMARY Actual Budget Adopted Percent EXPENDITURES BY TYPE FY 16-17 FY 17-18 FY 18-19 Change Downtown Winston-Salem Partnership $477,373 $594,350 $577,850 -2.8% Other Expenses 3,865 65,680 24,170 -63.2% Transfer to Capital Projects Fund 87,250 0 0 N/A Total Expenditures by Type $568,488 $660,030 $602,020 -8.8% RESOURCES BY TYPE Property Taxes $531,229 $598,030 $602,020 0.7% Investment Income 622 0 0 N/A Fund Balance Appropriation 36,637 $62,000 0 -100.0% Total Resources by Type $568,488 $660,030 $602,020 -8.8% PERFORMANCE MEASURES AND SERVICE TRENDS Actual Estimated Projected FY 16-17 FY 17-18 FY 18-19 Workload/Service Demand Bags of litter removed 2,895 3,188 3,000 Pounds of litter (45 pounds per bag) 130,275 143,460 135,000 Leaf and litter vacuum hours 602.5 695.5 650 Back pack (blower) hours 752.5 679 650 Pressure washing hours 88 91 90 Graffiti Removal hours 152 174 165 BUDGET HIGHLIGHTS - For FY 2018-19, the Downtown Winston-Salem Business Improvement District Advisory Committee has recommended a tax rate of $0.09 per $100 of valuation to fund the enhanced services and programs within the district. The rate would be assessed on real and personal property, including registered motor vehicles. 57 DOWNTOWN WINSTON-SALEM BUSINESS IMPROVEMENT DISTRICT BUDGET HIGHLIGHTS - Continued - The
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