OPTUS Wholesale. OUR STORY.
Grow your business through partnership with Optus Wholesale Contents
0 1 The Optus Wholesale Difference Sustainable Relationships Superior Customer Service Innovative Solutions Partnering for growth 02 Our Network Extend your reach through partnership with Optus Wholesale The Optus Network 03 Our Services Mobile Wireline Satellite 04 Why talk to us? We offer the strength of a world-class telco Join us and stand out from the competition Our success is based on five clear and single-minded principles Optus WHOLESALE: OUR STORY 01
The optus wholesale difference
Optus is the only Tier One provider with a consistent pedigree in wholesale services. Our mission is to deliver industry best value by investing in sustainable relationships, superior customer experience and innovative solutions.
Connectivity for the progressive workplace We strive to be easy to deal with our approach to business embraces: • Strategic partnership with an agreed roadmap for mutual success • Products tailored specifically to the wholesale market • A flexible approach to negotiations and commercial arrangements • Innovative product and service solutions • Being trustworthy, reliable and respecting our relationship.
Superior customer service
Our vision is to be the first-choice telco partner for wholesale service providers in Asia-Pacific. We can only achieve this by delivering service and value to our wholesale partners. Optus continually improves our network, investing on average $1 billion each year in fixed, mobile, IP and satellite infrastructure to ensure our advanced technology platforms are capable of delivering integrated communications well into future. Our challenger spirit drives us to achieve ever-higher levels of customer support. For example, our handset replacement process for the rapid exchange of Dead on Arrival and Early Life Failure mobile handsets and devices leads the industry.
Innovative solutions Optus Wholesale has remained true to the wholesale market by supporting our partners consistently since Optus was founded. This commitment is evident in our products and services, which are tailored specifically for the wholesale market. We don’t just re-badge retail products – we develop fit-to-purpose, innovative solutions for the consumer and SME markets which offer our partners genuine revenue and expansion opportunities. Many of our products are partially or entirely customisable, enabling you to place your own ‘stamp’ on the services you deliver to your own customers. We take the time to work with you to build a solution which meets your unique needs, and provide you with ongoing support.
Partner with Optus and share our growth Our vision is to be the Since commencing operations in 1992, Optus has strived to make communications easier, more economical and more reliable for first-choice telco partner Australians. Today more than eight million customers use our mobile, local, national and long distance telephony, business network services, for wholesale service Internet and satellite services and subscription television. providers in Asia-Pacific. Optus WHOLESALE: OUR STORY 02
OUR NETWORK
As a result of almost 20 years of capital investment in the construction of our fixed, mobile and satellite networks, Optus is able to provide an advanced technology platform capable of delivering cutting-edge communications and information services.
Extend your reach through partnership with Optus Wholesale Since 2003, Optus has provided on average $1 billion of capital investment in network infrastructure each year. As at late 2009, our Australian network includes:
• A mobile network with over 4,000 base stations • A fibre transmission network with over 10,000 kilometres of fibre • Five domestic satellites • A Hybrid Fibre Coax network extending over 26,000 kilometres • A direct fibre network serving business customers with over 17,000 connections.
Optus Wholesale offers service providers the ability to on-sell access to this impressive network. We also unite Optus’ domestic and international operations – enabling us to deliver value to telecommunications service providers and carriers around Australia and the globe, with products designed specifically for the wholesale market.
THE optus network
D2 Satellite C1 Satellite D1 Satellite B3 Satellite 152º E 156º E 160º E Inclined 164º E
D3 Satellite 156º E
Darwin Katherine Major Town or City
Local Fibre Ring in CBD Broome APCN/Jasuraus Cairns
Townsville Mt Isa Adels Grove Switching Infrastructure
Port Hedland Alice Springs Fibre Optic Cable Yulara Emerald Rockhampton
International Fibre Optic Cable
SMW3 Geraldton Brisbane Leased Trunk Capacity Kalgoorlie Broken Hill Port Dubbo Perth Augusta Mildura SDH Digital Microwave Link Bunbury Port Lincoln Canberra Sydney Albany Adelaide Ballarat AJC Cable National Earth Station
Melbourne Southern Cross Cable International Earth Station Tasman 2 Launceston Optus Satellite Hobart
Major Town or City Fibre Optic Cable National Earth Station
Local Fibre Ring in CBD International Fibre Optic Cable International Earth Station
Switching Infrastructure Leased Trunk Capacity Optus Satellite
SDH Digital Microwave Link Optus WHOLESALE: OUR STORY 03
our services
The Optus Wholesale range of communication solutions provides pathways for profitability through a choice of differentiated products and services. Our partners are able to grow their business without any capital investment in their own network infrastructure. Our portfolio of services can be broadly divided into three categories: Mobile, Wireline and Satellite.
MOBILE Optus was first-to-market with Wholesale 3G Optus has been wholesaling since inception. In tandem with building a quality mobile voice and broadband network, we have focussed on building strong relationships with our partners. Optus works with you to tailor a portfolio of product and pricing options to cater for your customers’ individual mobile phone preferences. Our 3G dual-band mobile network, which achieves coverage of 96% of the Australian population, supports video calling, wireless broadband, Internet browsing, picture messages and video streaming. Optus Wholesale’s Wireless Broadband products provide tailored-to-market products from residential broadband to business applications. This gives service providers even greater flexibility to add services using their own infrastructure, customised plans and value added features. WIRELINE A superior choice of voice and data options In most cases using existing telephone line infrastructure, Optus Wholesale solutions include residential and business services for local, national and international calls to and from fixed locations. As a Tier 1 Carrier, we also offer traditional voice and VoIP products providing Carrier Interconnect and Call Termination Services. The first to offer Wholesale ADSL2+ technology, our Residential Broadband and Telephony Bundle solutions for home and SME markets deliver high quality and value at fast speed. The broad scalability, price and performance potential of our Transmission Solutions – including Ethernet, E-Link and Broadlink services – make them well suited for reselling to your customers at competitive prices. Partners can now offer businesses access to Tier-1 national and global IP connectivity with Optus Wholesale Evolve – a next generation IP network that provides a range of flexible communication services including secure and durable IP VPN, Voice and Internet. Modular and scalable, Evolve enables your business customers to enjoy immediate performance enhancements as well as address their future networking demands. SATELLITE The only Australian telco to own and operate its own fleet of satellites With the largest fleet of domestic satellites in the region, Optus offers solutions to meet all domestic and regional satellite communication needs. This includes access to the most advanced satellite mobile phones. Our Thuraya Mobile Satellite solutions introduces the smallest, lightest and smartest dual mode satellite handsets in the world. A SatPhone that fits in your pocket with a footprint covering Australia and territorial waters out to 200 kilometres expanding to nearly one-third of the globe. SatData International is a fast, IP-based satellite data broadcast solution that delivers high-speed interactive data, audio and video services to medium and large-sized organisations with strong international links. Wholesale Satellite VSAT Services offer an ‘always on’ two-way high speed Internet access service for rural and remote locations in Australia and New Zealand. Optus WHOLESALE: OUR STORY 04
why talk to us?
The mission of Optus Wholesale is to lead the market in the delivery of profitable, innovative, timely and comprehensive communications solutions to carriers and service providers. We encourage new players in the market, whilst working closely with our existing customers to administer and develop their business.
Optus Wholesale clients include major global carriers, with relationships extending back to the formation of Optus in 1992. These partners include AT&T, Verizon, Cable &Wireless, Orange Business Services, NTT, KDDI, Global Crossing, Reach, PCCW and Pacnet. We also work with domestic service providers such as Dodo, Primus, Soul/TPG and Woolworths on specific commercial opportunities, developing business models to suit different markets. We can help you tap into niche opportunities with innovative solutions that set you apart from your competitors. By aligning our goals with yours in a true partnership, we deliver what you – our customers – want. With Optus Wholesale as your business partner you enjoy • Global reach, experience and resources • Local strength with proven, trusted performance • An innovative, proactive and service-focussed approach.
We offer the strength of a world-class telco In 2001 SingTel became the parent company of Optus, paving the way for us to become a major telecommunications operator in the Asia-Pacific region. The SingTel Group has 128 years of operating experience and an advanced telecommunications infrastructure offering unparalleled reach throughout Asia to more than 262 million mobile customers in over 100 countries.
JOIN US AND STAND OUT FROM THE COMPETITION Optus was founded as a challenger, and we maintain our competitive spirit. The customer experience – how our customers feel when buying and using our products and services – is paramount to us. By treating each customer with respect and helping to satisfy their needs, we believe their experience will be a positive one. One reason Australians choose Optus is our ‘Champion of Competition’ ethos. This drives us to offer higher levels of service while providing excellent value to our customers.
Our success is based on five clear and single-minded principles:
• Total focus on the customer • embrace a challenger spirit and strive to break new ground • Respect, value and promote teamwork • act with integrity in everything we do • encourage personal excellence and high standards of performance. FURTHER INFORMATION
To discover more about the services we offer – and to discuss how we can help you better serve your own customers, contact us on xxxx xxxx or visit www.optus.com.au/wholesale. SingTel Optus Pty Limited ABN 90 052 833 208 trading as Optus Communications, 1 Lyonpark Road, Macquarie Park NSW 2113, Australia. Optus, the Optus logo, Optus Evolve and ‘yes’ are trademarks of SingTel Optus Pty Limited. All other marks are the property of their respective owners. Optus Communications’ services are provided by Optus Networks Pty Limited ABN 92 008 570 330, Alphawest Services Pty Ltd ABN 49 009 196 347 and Optus Mobile Pty Limited ABN 65 054 365 696. Copyright © 2009. 10/09