Introducing Qualcomm® Snapdragon Sound™ Technology
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March 2021 Introducing Qualcomm® Snapdragon Sound™ Technology James Chapman VP and GM, Voice, Music and Wearables Qualcomm Technologies International, Ltd Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Now more than ever…. Sound Matters 2 Inferior Choppy audio Audio / video Frustrating Short sound quality and dropped calls out of sync setup and pairing battery life Wireless audio pain points 3 Challenge: Replace The Wire With the benefits of a wired audio experience wirelessly - everywhere 4 Enter 5 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Qualcomm® Snapdragon Sound™ An optimized chain of audio technologies and software to enable seamless, immersive audio across mobile devices and wireless audio accessories 6 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Mobile Platforms Processing & Audio & Video & Technologies + Connectivity + Technologies 7 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Qualcomm® Snapdragon Sound™ End-to-end optimized audio platform Premium Robust Low Rich User Long Sound Connectivity Latency Experiences Battery Life Premium crisp, clear Glitch-free Bluetooth Ultra-low latency for Easy pairing of devices, Optimized for lowest sound for music listening, audio even in the most immersive gaming, multiple connections and power consumption on recording & voice calls congested RF movies and seamless UI phone and earbud environments conferencing 8 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Benefits of Qualcomm® Snapdragon Sound™ vs. leading competitor phone + earbud solution (Bluetooth link) 2x 2x 45% System optimized for: kHz kHz Lower for high-res sampling frequency for latency for audio/video Robust connectivity music listening crystal clear voice calls* synchronization Designed to minimize dropouts and glitching even in the busiest RF environments 96 Dynamic adaptation kHz 142 ms Designed to seamlessly adapt in presence 48 89 of interference or weak signal to ensure kHz 32 ms best possible performance 16 kHz kHz Brand Brand Brand “A” “A” “A” Long battery life Industry leading power consumption for real world use cases including ANC and Music listening Voice calls Gaming & video always-on-voice activation *Qualcomm aptX Voice vs. mSBC. Test conducted by Qualcomm Technologies International, Ltd.. Battery life varies significantly with settings, usage and other factors.Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. 9 Why Use Qualcomm Technologies? 10 Wireless Audio Mobile Audio #1 #2 76 75 DXOMARK DXOMARK AUDIO AUDIO Xiaomi Mi 10 Pro Asus ROG Phone 3 A leader in wireless audio 11 Source: DXOMARK audio quality benchmark rankings, February 2021 The age of true wireless Consumers have embraced true wireless - overcoming social awkwardness of early Bluetooth solutions Rise in HD music streaming Streaming services and availability of HD music catalogs are helping to drive demand for end-to-end HD quality 5G & Wi-Fi 6 Expansion 5G and Wi-Fi 6 driving media consumption, gaming and streaming – increasing need for low latency, robustness and audio quality Why Now? Evolution of gaming Incredible growth around the world in mobile as a platform for both casual and competitive gaming Shift to remote working Remote work has increased demand for clear voice and video calls to improve clarity and reduced listener fatigue 12 Mobile OEMs Audio Brands End Users Reduced Product Choice & development time differentiation quality Pre-certified solutions across Tap into massive Android Freedom of choice across product accessory and device segments ecosystem - vertically integrated types and brands, all verified for shorten development time experience quality and performance Why Qualcomm® Snapdragon Sound™? 13 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Combining the best of mobile and wireless audio Qualcomm® SnapdragonSound™ Mobile Platforms Headset & Earbud Audio and Voice and Technologies Technologies Technologies Qualcomm® Qualcomm® QCC515x Qualcomm® Snapdragon™ 888 Bluetooth Audio SoC TrueWireless™ Mirroring Mobile Platform QCC515x Qualcomm® ® Active Noise Cancellation Qualcomm Qualcomm® QCC514x ™ (ANC) FastConnect Bluetooth Audio SoC 6900 System QCC514x Qualcomm® aptX™ Adaptive Audio Qualcomm Qualcomm® QCC3056 Aqstic ™ Audio Bluetooth Audio SoC Qualcomm® aptX™ Codec WCD938x QCC3056 Voice Audio Qualcomm Qualcomm® HDR & Aqstic™ Smart 3D Audio Record Speaker Amp WSA883x *Qualcomm Snapdragon Sound, Qualcomm Snapdragon, Qualcomm Fast Connect, Qualcomm Bluetooth Audio SoC, Qualcomm Aqstic, Qualcomm WCD938x, Qualcomm WSA883x Qualcomm QCC515x, Qualcomm QCC514x, Qualcomm QCC3056, Qualcomm TrueWireless 14 M irroring, Qualcomm ANC, and Qualcomm aptX are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Interoperability testing Rigorous testing protocols for both earbuds and smartphones with dedicated team and facility • HD music quality • Super wideband voice quality • Ultra low latency • Robustness 15 Tue, Dec 1 Notifications Bluetooth Audio On Device On Packaging 16 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. 17 and/ or its subsidiaries. How sound should sound 18 Qualcomm Snapdragon Sound is a product of Qualcomm Technologies, Inc. and/ or its subsidiaries. Thank you Follow us on: For more information, visit us at: www.qualcomm.com & www.qualcomm.com/blog Nothing in these materials is an offer to sell any of the References in this presentation to “Qualcomm” may mean Qualcomm components or devices referenced herein. Incorporated, Qualcomm Technologies, Inc., and/or other subsidiaries or business units within the Qualcomm corporate structure, as ©2018-202 Qualcomm Technologies, Inc. and/or its applicable. Qualcomm Incorporated includes our licensing business, affiliated companies.All Rights Reserved. QTL, and the vast majority our patent portfolio. Qualcomm Qualcomm Snapdragon, Snapdragon Sound, Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, operates, TrueWireless, FastConnect, and Qualcomm Aqstic are along with its subsidiaries, substantially all of Qualcomm’s trademark or registered trademark of Qualcomm engineering, research and development functions, and substantially all Incorporated. aptX is a trademark or registered trademark of its product and services businesses, including its QCT of Qualcomm Technologies International, Ltd. semiconductor business..