Imagination Technologies Group Overview
May 2010 Company Overview
. Leading Semiconductor IP Supplier . POWERVR™ graphics, video, display processing . ENSIGMA™ receivers and communications processors . META™ processors – SoC centric real-time, DSP, Linux . Licensees: Leading Semis and OEMs . #3 Silicon Design IP provider *
. Innovative Consumer Product Manufacturer . PURE digital radio, internet connected audio
. Established technology powerhouse . Founded:1985 . Listed:1994-London Stock Exchange:IMG . Employees: more than 650 worldwide
* Source: Gartner IP Suppliers Report, March 2010 UK Headquarters R&D Sales
2.2 © Imagination Technologies Ltd. Group Revenues
£m 65 60 PURE 55 Technology 50 45 40 35 30 25 20 15 10 5 0 04/05 05/06 06/07 07/08** 08/09 * 13 months to April ‘08
3 © Imagination Technologies Ltd. Everything, Everywhere
The connected “four screens”: TV, PC, Mobile & In-Car
The Cloud
Mobile devices have to deliver the internet, PC capabilities, TV, music, navigation and more…
4 © Imagination Technologies Ltd. Our Technology Business
SoC Technologies & Solutions Markets Mobile IMGworks Phone Customer’s 3rd Party IP Internal IP Customised IP Multimedia
ENSIGMA META POWERVR Communications Hand-held Processor/DSP Graphics Multimedia POWERVR Display META POWERVR Audio Video SoC Home Consumer & Entertainment
Display Audio Mobile Computing OpenGL MeOS Radio OpenGL-ES De-interlace Nucleus TV OpenVG Linux Frame rate In-Car Mobile TV DirectX conversion Android Electronics WiFi etc Audio Bluetooth Noise SW Stacks reduction etc MPEG1/2/4 etc H264 etc Emerging VC1 Markets etc
5 © Imagination Technologies Ltd. The Virtuous Technology Cycle…
Semiconductor Partners Creates SoCs & Sells Chips
SUNPLUS Makes products Creates & & sells them to Licenses IP consumers… OEMs Emerging trend with OEM partners
Consumers demand more, better, cheaper…everywhere Consumers
…which drives demand for more advanced & efficient IP …
6 © Imagination Technologies Ltd. Ecosystems are growing & evolving
Middleware OEM e.g. Flash POWERVR Developers UI video ecosystem Developers Tools & SDK Imaging apps POWERVR Insider developers developers graphics ecosystem Games Multimedia Player vendors OS Vendors & Developers Communities Navi Video codec Developers developers
ENSIGMA META communications Processor & DSP ecosystem ecosystem Modem OS suppliers developers Stack Toolchain developers suppliers RF tuner DSP algorithm developers developers
7 © Imagination Technologies Ltd. End Products Increasing Numbers, Breadth of Markets and Capabilities
8 © 20092010© Imagination Imagination Technologies Technologies Ltd. Ltd. Mobile Phones with POWERVR SGX >50 phones released to market; many more in development
Apple Samsung Motorola Samsung Samsung Sony Ericsson HTC Qilin Nokia N900 Vodafone 360 H1 Emblaze Palm Pre iPhone 3GS Galaxy S Droid Wave i8910HD Vivaz (Dopod T8388) (Samsung ) Else
NEC N-01B Fujitsu F-01A NEC Sharp 830N SH-05A NEC Sharp N-02A Fujitsu Sharp Sharp F-01B SH-07A SH-06A NEC Fujitsu NERV SH-01B N-01A F-04B Fujitsu Fujitsu NEC F-09A F-02B 930N NEC NEC N-02B NEC N-07A Sharp Sharp N-04A NEC SH-03A SH-06A NEC N-03B N-06A Sharp Sharp NEC Sharp SH-01A SH-02B Sharp NEC N-08A NEC Fujitsu SH-04A SH-04B Sharp N-08A My Select N-09A Fujitsu Sharp F-03A F-03B SH-03B SH-05B 9 © 2010 Imagination Technologies Ltd. UMPC, MIDs, Connected PMP
Sony Vaio X-series
Acer Aspire One AO751H
Dell Nokia Mini 10 Booklet 3G Sony Vaio P-series
Asus S121
Fujitsu Archos 9 UH900
Sharp Asus Willcomm D4 R50A
Apple iTouch 32GB Clarion Mind Archos 5
10 © 2010 Imagination Technologies Ltd. Partner Chip Design & Shipment
85 78 80 Total Partner SoCs committed 70 Partner SoCs in development 67 60 Partner SoCs shipping 50 49 50 50 40 41 40 35 32 29 No. SoCs of 28 30 27 26 20 21 20 17 18 13 10 9 10 7 3 3 3 0 1 0 Mar- - Mar- - Mar- - Mar- - Mar- - Mar- - Apr- - Apr- Oct- 02 03 04 05 06 07 08 09 09 100
80
60
40 Unit volume 20
0 Mar - Mar - Mar - Mar - Mar - Mar - Apr- - Apr- Oct- 02 03 04 05 06 07 08 09 09
11 © Imagination Technologies Ltd. SoC Design Wins Growing
Total SoCs SoCs End-user Market Segment per Segment Shipping Products
Mobile Phone Multimedia 30 13 ~190+
Handheld Multimedia 9 5 ~20+
Home Consumer & Entertainment 21 8 ~250+
Mobile Computing 10 5 ~75+
In-car Information & 11 4 ~15+ Entertainment
Emerging Markets/Others 4 0 0
Total 85 35
12 © Imagination Technologies Ltd. Our Business Targets
600 Long Term Target Million Units
500
400
Mid-Term 300 Target FY2010/11
200
100
0 FY'04 FY'05 FY'06 FY'07 FY'08 - FY'10 - - - - -
13 © Imagination Technologies Ltd. The Business of IP Why Do Licensees Choose Imagination?
What Our IP Offers What It Means to Partners Industry Leading Best in Class It does the job better than Performance anything else Proven/Mature Low Risk IP with successful shipping It will always work correctly in history volume production Lowest Power Designed for Mobile Longest battery life (mobile) Performance at lowest power eco friendly, no fans (fixed) Maximised ROI Complete Roadmaps From low to high end, over Scalable architectures multiple products & markets Time To Market Solution Focus Shortest SoC design time; SoC ready + ecosystems unrivalled ecosystems
15 © Imagination Technologies Ltd. The Benefits of Using 3rd Party IP
. Lower Total Cost of Ownership (TCO) . “Standard” technology is rarely developed by a single company . Developing & maintaining standards-based IP in-house is no longer cost-effective . Lower Risk . Proven IP dramatically reduces silicon failure . Proven application software means fewer problems in the field . 100% standards conformance assured . Shorter Time To Market & Time To Volume . Slash development time . Lower risk means faster volume ramps . Better utilisation of Internal R&D . Re-assign for solutions & services or customer-specific IP . Major trend for all semiconductor & technology providers . Staying Up To Date With Latest Standards . Partnership with IP provider enables customers to maximise influence on future standards without the cost
16 © Imagination Technologies Ltd. Make or Buy:
Cycle times are shrinking Volumes are getting higher - the stakes are getting higher too
Sales Volume
Margin
Time to market Time in market Time
. Pre-verified platforms essential . Use internal resources for adding proven value and delivering solutions
17 © 2009© Imagination Imagination Technologies Technologies Ltd. Ltd. IP Technologies Overview Imagination’s IP – Comprehensive Solutions
Radio Processor Central & Embedded Graphics Processors Display Processors (RPU) Processors (CPU, EPU) (GPU) Communications Real Time; DSP; Apps Graphics & Video Image enhancement Platforms, e.g. Linux
Customer IP 3rd Party IP IMGworks Value-add IP & Technologies Memory, Peripherals, Analog, I/O Customised IP
ENSIGMA META POWERVR Communications Processor/DSP Graphics POWERVR Display Enhancement META POWERVR Audio Video SoC
Audio Display/Video
19 © Imagination Technologies Ltd. POWERVR™ graphics
. Industry’s leading mobile and embedded graphics acceleration solution . Highly efficient architecture - best performance and power per unit area . Tiled-based & deferred pixel shading architecture => optimal bandwidth . Universal Scalable Shader Engine (USSE™) . Scalable architecture; low power; high performance . OpenGL 2/3*, OpenGL|ES 2.0/1.1, OpenVG 1.1, DirectX 9/10+*
Host Control and Register Bus Host CPU Bus Interface Universal Scalable Shader Engine Vertex Data Tiling Master Thread Multi-Threaded Co- (Geometry) Scheduler Execution Unit Processor
Coarse Thread Multi-Threaded Pixel Data Pixel Data Grain Scheduler Execution Unit PixelPixel Master Master Scheduler CoCo- - (ISP) (ISP) ProcessorProcessor (CGS) Thread Multi-Threaded General Scheduler Execution Unit TexturingTexturing Purpose CoCo- - Data Master ProcessorProcessor Multi-level Cache
System Memory Bus Sys. Mem Interface System Memory Bus
20 © Imagination Technologies Ltd. POWERVR™ video
. Multi-standard HD/SD video decode and encode . Industry-leading low power consumption . Small silicon area . H.264 High/Main/Baseline, H.263, MPEG4, MPEG2, VC-1 . Unique architecture combining programmable stream processor with multi-mode hardware engines
POWERVR VXD Family Architecture Power Management Multi-mode Host META MTX Stream Pre-processor Transform Engine Interface Error Video Control Multi-mode post- Output ES processing engine Input Accumulator Header Entropy (e.g. de-blocking; Decoder Decoder Filtering)
Multi-mode Motion Compensation & Prediction
21 © Imagination Technologies Ltd. POWERVR™ display
. Advanced family of display enhancement products for HDTV and STB . I2P, PDP, IEP, CADI, TVE,… . Industry-leading performance verified by leading manufacturers . POWERVR I2P261 . uses innovative hybrid motion + gradient compensation . 90% of full Motion Compensation using 25% silicon area . POWERVR I2P261 Spatial System Analysis Registers
Temporal Analysis Optional Direct Video Input Line Stores Balance & Cadence Filter Detection
Motion Noise Estimation Reduction POWERVR I2P261
Direct Output/ Memory Interface Memory Optional Direct Output Video Input
Host Memory Competitor 22 © Imagination Technologies Ltd. ENSIGMA™ communications
. IP platform solution based on Programmable Universal Communications Core (UCC™) and META™ . Programmable demodulation complex vector processor (MCP) . Configurable signal input (SCP) & error correction (ECP) engine . Global TV terrestrial standards: DVB-T Nordig, ISDB-T 13seg, ATSC, DVB-T2, and many more . Connectivity: Wi-Fi and more to come . Radio standards: DAB/DAB+, FM/RDS, ISDB-Tmm, etc . Mobile TV standards: DVB-H, T-DMB, ISDB-T 1-seg, etc Expansion MPEG-2 . Port TS Core Memory
UCC META MTX AGC/RSSI Controller Memory Bus Memory (pre
Tx Digital IF/IQ ECP Link Layer Memory System MCP Accelerators Rx Digital IF/ZIF SCP - )Arbiter TXP Rx Digital IF/ZIF SCP
Bus DMAC ENSIGMA Interface UCCP310
Data External Control (Optional)
23 © Imagination Technologies Ltd. The Connected World: Increasingly Fragmented Digital Analogue Digital nd Digital 1st Gen 2 Gen 3rd Gen (HD) (Converged Global) DVB-T DVB-Tn DVB-T or DVB-Sn PAL DVB-T2 DVB-Cn DVB-S DVB-Hn DVB-S or ATSC M/H, Flo DVB-S2 ISDB-T 1/3/13 DVB-C GB20600 Wi-Fi Wireless HDMI
FM -Plus: DAB FM FM/AM DAB DAB/DAB+/DMB-R DAB+ HDRadio XM/Sirius Wi-Fi ISDB-Tmm
-Plus: Ethernet 10/100 Ethernet Ethernet Wi-Fi 10/100/1G/10G - Wi-Fi All TV WiMax Powerline All Radio NFC UWB -Plus: GSM -2G/GSM GSM 3G -3G/LTE/4G TACS -CDMA LTE -TD-SCDMA -PHS Wi-Fi (VoIP) -Bluetooth Bluetooth
24 © Imagination Technologies Ltd. The Connected World: Increasingly Fragmented Digital Analogue Digital nd Digital 1st Gen 2 Gen 3rd Gen (HD) (Converged Global) DVB-T DVB-Tn DVB-T or DVB-Sn PAL DVB-T2 DVB-Cn DVB-S DVB-Hn DVB-S or ATSC M/H, Flo DVB-S2 ISDB-T 1/3/13 DVB-C GB20600 Wi-Fi Wireless HDMI
FM -Plus: DAB FMENSIGMA FM/AM DAB DAB/DAB+/DMB-R DAB+ HDRadioUCCP XM/Sirius Wi-Fi ISDB-Tmm Multi-Std Programmable-Plus: Ethernet 10/100 Ethernet Ethernet Wi-Fi 10/100/1G/10GRadio - Wi-Fi All TV ProcessorWiMax Unit Powerline All Radio NFC (RPU) UWB -Plus: GSM -2G/GSM GSM 3G -3G/LTE/4G TACS -CDMA LTE -TD-SCDMA -PHS Wi-Fi (VoIP) -Bluetooth Bluetooth
25 © Imagination Technologies Ltd. META™ processors
. Multi-threaded 32-bit embedded processor/DSP for SoCs . Scalable family from simple controller to central processor . DSP extensions for excellent audio and signal processing . Single cycle context switch between threads . Linux 2.6, MeOS™, Nucleus and native execution per thread . Full CODESCAPE™ toolchain . Extensive audio codec and internet communications support
Off-Chip RAM Off-Chip RAM
Processor On-Chi (Central) p RAM Graphics SoC Infrastructure META Processor (Audio/Linux) Video SoC Infrastructure META Processor Central (Comms) Processor Unit (CPU) Comms
META Processor On-Chip RAM (Graphics)
The CPU’s Peripherals Processor System on Chip META (Video)
META Peripherals System on Chip
26 © Imagination Technologies Ltd. META Connected Processors The future of embedded CPUs and MCUs
. Connectivity is not an option! . CE products will all need to be connected . Broadcast plus internet and other forms of connectivity is the way forward
META Connected Processor Memory IP Platform SoC
Internet CPU Memory . Enabling technologies . Partners . Services & content RPU GPU
I/O, Analogue, Power Comms
27 © Imagination Technologies Ltd. Connecting Chips to Clouds Examples
Home Internet Multimedia
Broadcast Healthcare Broadcast WiFi Portal Assisted Living & Comms Health Energy Home Local Care Portal Device/ Hub
Security Domestic Portal Power Others Security & Management Surveillance Others ?
28 © Imagination Technologies Ltd. Technology IP –Markets Key Markets & Driving Forces
Mobile Phone & Handheld Multimedia . App stores: changing the landscape . UI key for product ID (after plastics) . Web 2.0 video & graphics essential . Connectivity, location awareness new drivers Home Consumer & Entertainment . Convergence of broadcast & internet – the next major wave . UI becoming key to product differentiation . Bringing the three screens together (mobile, PC, TV) is key Mobile Computing . Tablets – large display smartphones, not small laptops . Unconstrained internet – no compromise to laptop . Graphics and video acceleration essential Navigation & Electronic Dashboards . Graphical richness and innovation key – UI, dashboard, navi . Cars overdue for better integration in a multimedia-driven world . Electronic displays save costs and improve user experience Emerging Markets . Healthcare in the home – aging populations drives the need . Green energy – good for everyone ecologically . Home connectivity & automation – numerous innovations
Our IP cores are designed to ride and drive these trends
30 © Imagination Technologies Ltd. Industry Trends
. Semiconductors . Ongoing consolidation . Moving beyond fabless – solutions are key . Process advances still following Moore’s law . OEMs . Unstoppable trend to application platforms . High Level Operating Systems (HLOS) everywhere . Connectivity and internet in everything . Middleware & Content . App stores have created real content market in mobile . This will propagate to other segments . Open standards APIs (e.g. Khronos multimedia) proliferating . Adobe’s Flash integral to the future of mobile internet . Consumers . Expect everything everywhere . User-generated content & interactivity . Sufficiently technology-savvy to influence new innovations . more fun, easier to use, more productive, save time… 31 © Imagination Technologies Ltd. Imagination Market Update – 2012 As at December 2009
TAM* IMG SAM** Potential Market Segment 2012 2012 IMG Share Key Factors M Units M Units of SAM Market dividing into Application Mobile Phone 1200 750 30%-50% phones & Basic phones; growing Multimedia interest in full IP portfolio Handheld Multimedia Growing market for graphics & PMP (players), DSC 290 250 30%-50% video as well as multi-std. (cameras), Mobile TV connectivity + broadcast Home Consumer DTV/STB/IPTV accelerating use Digital TV/STB, Radio/ 440 250 10%-25% of broadening range of IMG’s IP; Audio, DPF (photo frames) Internet audio & DAB growing Mobile Computing Our key relationships ensure MID, Ultra-Mobile PCs, 300 200 20%-40% growth in Intel and ARM “camps”; Netbook PCs, Laptop PCs DirectX expertise key In-car Electronics Strong semi & OEM partners + Navigation, PND, 100 40 15%-30% recent Navteq relationship show Dashboard relevance of our IP in automotive
Total 2330 1490
* TAM = Total Available Market in the segment (e.g. total number of handsets per year) ** SAM = Serviceable (by IMG) Available Market in the segment (e.g. the proportion of handsets open to graphics use) 32 © Imagination Technologies Ltd. Handsets Deployed By Operators World-wide >250m phones utilising Imagination’s IP solutions
Sony Ericsson Apple NEC N-01A Over 150 handset Nokia Satio iPhone N900 3G models sold world- (MBX) wide containing Sharp SH-03B Imagination’s IP Samsung Wave solutions Fujitsu F-04B
Sony Ericsson Vivaz
Vodafone Apple 360 H1 iPhone 3GS
Samsung Motorola i8910HD Droid Gold Edition HTC Dopod T8388 Samsung Emblaze SPH-B2300 Palm Pre Else (ENSIGMA) Apple iPhone 3G (MBX) Motorola Samsung XT701 i8910HD Apple Sony Ericsson iPhone 3GS Satio Apple iPhone 3GS Sony Ericsson G900 (MBX) Nokia N95 8GB Sony Ericsson (MBX) Satio
Apple iPhone 3GS Note: In some regions, handset sales are managed by retail channels rather than operators All phones shown based on POWERVR SGX unless otherwise stated
33 © Imagination Technologies Ltd. Adoption Curves for Graphics Acceleration
All of the key markets are showing increasingly rapid adoption of ever more powerful GPU-based graphics acceleration Netbooks 100% PMPs Phones
DTV/STB
50% Auto- Motive*
* % of all cars sold 0% 2006 2008 2010 2012 2014 2016 2018 2020
34 © Imagination Technologies Ltd. PURE Consumer Electronics Overview Product Portfolio
• The world’s leading digital radio brand • Technology innovator and trend setter • Product style and quality • Showcases Imagination IP and drives the market • Digital radio • Connected radio/audio and multimedia DAB Contemporary DAB Traditional
ONE Mini ONE Classic ONE Elite Elan II EVOKE-1S EVOKE-2S EVOKE-3 EVOKE Mio (DAB+) (DAB+) (DAB+) (DAB+) DAB – Bedside DAB Handheld
Siesta Siesta iDock Chronos II Chronos CD II Chronos iDock II TEMPUS-1S PocketDAB 1500 Move (DAB+) (DAB+) (DAB+) (DAB+) (DAB+) In-Car DAB Accessories Connected Radio
Highway i-10 Sensia Siesta Flow EVOKE Flow AVANTI Flow www.thelounge.com (DAB+) (DAB+) (DAB+) (DAB+) (DAB+) 36 © Imagination Technologies Ltd. Product & platform development
. Digital radio . Profile 1 products (DAB, DAB+, DMB-R) shipping . PURE launched in Australia, France, USA . Widest range of international products . The Lounge & “Flow” platform . “Flow” product range doubled . Launch of Apps on Lounge and Sensia platform . Connected audio platform licensed to O2 . Coming in 2010… . Further market expansion . Enhancement of Sensia product family . Significant additions to the “Flow” product range . Launches of new connected services . Major updates to The Lounge . Launch of music download services
37 © Imagination Technologies Ltd. Wi-Fi and Internet Connectivity All of your content wherever you want it
DAB/ Internet in the bedroom
DAB/ Internet in the kitchen PURE’s online content portal
DAB/traffic info in-car
Wi-Fi PURE Media DAB/Internet Internet Server Micro Hi-Fi in Router the living room
38 © Imagination Technologies Ltd. Company Confidential NDA Required Slide No. 39 39 © Imagination Technologies Ltd. Technology Market Data As at June 2009 Mobile Phone Multimedia
Smartphones will absorb most of the featurephone TAM by 2013
M Units . Increasing number of app stores 1400 Smartphones
driving rich graphics content 1200 Featurephones
. 45nm & below enables advanced 1000 Basic
OS’s in lower cost handsets 800
. e.g. Android, Symbian, WinCE 600 . Popularity of Web 2.0 social 400 networking going mobile driven 200
my low power video 0 2008 2009 2010 2011 2012 2013 . UIs and personal navigation
driving graphics POWERVR SGX -3D UI, navi, gaming . … this fuels mobile gaming -Flash10, browsers POWERVR VGX . -low end UI POWERVR MBX & SGX are the de -Flash Lite facto standards for mobiles POWERVR VXD+VXE -Web 2.0 Social Networking META AXD -Video capture and playback -Connected Audio . Graphics & video becoming “must -Streaming video ENSIGMA UCCP3 haves” for all smartphones - WiFi, Bluetooth .Definition: Smartphone - any phone with a high level OS Note: not all IP - Broadcast TV technologies described -Digital Radio or ability to update applications after initial deployment are used in products . Mobile Phone Multimedia (MPM) – any phone where rich shown; products are for graphics, video and/or audio media is a key feature illustration only
41 © Imagination Technologies Ltd. Handheld Multimedia
Dedicated handheld multimedia devices will continue to grow
. Not everyone wants everything M Units converged on one device Non-phone 350 Mobile TV
. users expect smartphone-class 300 High End PMP
functionality on media-only devices 250 Low end PMP . People will often not change their 200 phones for new media features 150 . so growth in complementary sub- 100 $200 multimedia products 50 0 . Handheld multimedia products are 2008 2009 2010 2011 2012 2013 attractive “impulse buys” POWERVR SGX . much better for gifts than phones -3D UI, gaming POWERVR VGX . Audio codecs & post-processing -low end UI (e.g. Dolby 5.1) need more MIPS POWERVR VXD -Video playback META AXD . Connectivity everywhere changes -Streaming video -Connected Audio media consumption patterns ENSIGMA UCCP3 - WiFi, Bluetooth . - Broadcast TV don’t need to store everything Note: not all IP -Digital Radio technologies described .Definition: Handheld Multimedia (HMM) – Personal Media Players (PMPs), non- are used in products shown; products are for phone based Mobile TVs, multimedia-enabled Personal Navigation Devices (PNDs) illustration only 42 © Imagination Technologies Ltd. Home Consumer Electronics
Connectivity and HD driving new technology take-up
M Units . 500 HDTV is at the front of a new wave of 450 Digital Radio consumer electronics 400 (satellite) . 350 all broadcast moving to HD Connected AV . HD unstoppable for new content 300 250 Digital Radio 200 . Consumers expect content from (terrestrial) multiple sources 150 100 STB . broadcast, broadband, phone, PMP 50 . podcasting and internet access 0 DTV 2008 2009 2010 2011 2012 2013 . Connected audio set to inject new
life into radio and audio markets POWERVR SGX -3D UI, gaming . STB essential for new services POWERVR VGX . multi-format video and audio content -low end UI . POWERVR VXD TV is the #1 home “display resource” -Video playback META AXD -Streaming video -Connected Audio . …but for much more than just TV -Dolby 7.1, 5.1 viewing ENSIGMA UCCP3 Note: not all IP - WiFi, Bluetooth technologies described - Broadcast TV . are used in products Definition: HCE – Digital TVs and Set-Top Boxes (DTV shown; products are for -Digital Radio & STB); Digital Radios; Connected Audio devices illustration only
43 © Imagination Technologies Ltd. Mobile Computing
Netbooks & Mobile Internet are hot consumer-driven markets
M Units . Mobile Internet driving next 350 generation products 300 MID
250 . must be full desktop experience Netbook . 200 Flash, accelerated browsers key Laptop/notebook 150 . Intel vs ARM 100
. we’re strong in both camps! 50
. PC ODMs seeing boom in 0 netbooks – their next big market 2008 2009 2010 2011 2012 2013
. MID + VoIP: how much will this POWERVR SGX - Gaming, Flash impact phone sales? POWERVR VXD/VXE -Video playback . -Streaming video Android, Chrome OS and Linux all -- Web 2.0 interaction becoming stronger META AXD -Connected Audio . consumers starting to look for a ENSIGMA UCCP3 credible alternative to Windows - WiFi, Bluetooth Note: not all IP - Broadcast TV technologies described -Connected Audio are used in products shown; products are for illustration only
44 © Imagination Technologies Ltd. In-Car Electronics
Electronic dashboards & connected ICE will be key from 2012
. In-car systems rapidly evolving 120 Connected . ICE integrating UI, navi, dash 100 Dashboard/ . multimedia functions becoming Driver Info essential, e.g. multi-stream video 80 In-Car . PND OEMs developing 3D 60 Navigation graphics based products 40 Personal Navigation . map rendering 20 . UI and POI (Points of Interest) 0 . Smartphone applications now 2008 2009 2010 2011 2012 2013
driving in-car look and feel META AXD POWERVR SGX -Connected Audio . In-car communications set to - instrumentation -communications - 3D navigation expand - rear seat gaming . streaming TV, video, audio POWERVR VXD/VXE . connectivity – WiFi, Bluetooth etc -Video playback -Streaming video . increasingly sophisticated car -Camera processing networking
Note: not all IP technologies described ENSIGMA UCCP3 are used in products - WiFi, Bluetooth shown; products are for - Digital & FM radio illustration only -Broadcast TV -Connected Audio 45 © Imagination Technologies Ltd. Imagination Technologies Group Overview
May 2010