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International Agriculture 2012 ISSUE / VOLUME 20 International Agriculture The official publication of the International Agriculture committee Showcasing the Agricultural Industry to the world THE LIVESTOCK GENETICS INDUSTRY IN ALBERTA CELEBRATING OUR CENTENNIAL LOCALLY PRODUCED FOOD INSPIRES BOTH SOUTHERN ALBERTANS AND GLOBAL VISITORS Message from Canada’s Message from Minister of Minister of Agriculture and Alberta Agriculture and Agri-Food and minister for Rural Development the canadian wheat board Gerry Ritz Evan Berger Minister of Agriculture Minister of Alberta and Agri-Food Agriculture and Rural Development On behalf of the Government of Canada, a warm welcome to Canadian and I am truly honoured to serve Albertans as Minister of Agriculture and Rural international visitors to the 2012 Calgary Stampede, as we celebrate 100 years Development and it is my pleasure to congratulate the Calgary Stampede on of “The Greatest Outdoor Show on Earth”. their centennial year! While many things have changed over the past century, the Stampede remains Agriculture is the second-largest industry in Alberta and is a valued and a world-class gathering place that showcases the finest agriculture products essential part of our economy. Rural roots run deep in Alberta and our and practices that Canada has to offer. Since 1912, the Stampede has been province got its start from a foundation based on a rural way of life in a connecting producers to international markets and reminds all of us where place of great opportunity. As both a farmer and rancher, I am proud of my the delicious food on our dinner plate comes from. connection to Alberta’s pioneer roots. During your visit to the Stampede this year, you’ll discover world-class For 100 years, the Calgary Stampede has evolved and today is the “Greatest Outdoor Show on Earth” by combining the past and the present seamlessly quality, innovation, safety and diversity of our livestock and all the other great in the heart of Alberta’s largest city. As one of the finest agricultural events products that have put Canada among the world’s leading agriculture and in the world, the Stampede has something for everybody and highlights how food producers. agriculture impacts our daily lives. I encourage you to take the reins and I’m pleased the Government of Canada is supporting the International Room experience and celebrate this memorable event this summer. to help international visitors tap into our Canadian agriculture and food The International Room, located in the Agriculture Building, showcases excellence. I promise you – once you get a taste of Canada’s safe, high-quality Alberta’s diverse agriculture industry, allowing our visitors from around food, you’ll have to come back for more! the world to talk with and ask questions of Alberta’s producers, breeders All the best for an enjoyable and productive visit. Here’s wishing the Calgary and top Canadian cattlemen and women. Stampede another century of success! While enjoying the Stampede, I encourage everyone to visit the many sights of our great province. From our rolling prairies to our snow- capped mountains and our prehistoric hoodoos, Alberta’s famous western hospitality and breathtaking natural scenery will make you glad you took an Alberta break. Mike Casey, President and Chairman of the Board, Calgary Stampede Welcome to the Centennial issue of International Agriculture Profile. As we reflect on the last 100 years of the Stampede, it is clear that the themes that united us as a community in 1912 continue to unite us today. The very first Calgary Exhibition was created to bring Albertans together to celebrate our agricultural roots. For more than 100 years we have had a proud tradition of showcasing the best of this industry. We are extremely excited that 2012 will mark the year that we begin construction of the Agrium Western Event Centre. Thanks to funding from Agrium and the federal and provincial governments, the new facility will be a state-of-the-art, world-class gathering place. We can now continue our tradition of showcasing the best in agricultural innovation, internationally renowned events and urban and rural education programs in this brand-new facility. Please accept my personal invitation to join us this year at the 2012 Centennial Stampede, from July 6 to 15, where we will continue to unite urban and rural Calgarians while we showcase the best of agriculture in our province. I look forward to seeing you at the 2012 Stampede this July! And we thank Calgary The Calgary Stampede International Agriculture committee extends heartfelt thanks to the talented volunteer writers who enthusiastically captured the stories shared here. They took time from their work to demonstrate their curiosity, keen interviewing skills and strong writing abilities. Our writers include members of the International Agriculture committee, other Calgary Stampede volunteers and industry colleagues. Greetings from the Message from the chair Agricultural Managers Calgary Stampede of the Calgary Stampede International Agriculture committee Max Fritz Ted Haney Senior Manager Agriculture, Chair, International Calgary Stampede Agriculture committee Welcome to the 2012 issue of International Agriculture Profile, the official publication of the Calgary Stampede’s International Agriculture committee. This is a special year, as we celebrate 100 years of the Calgary Stampede. This is a time to reflect upon the gifts of nature, the innovations, and the leadership that have carried us across a successful century of human endeavour. In these pages, you will trace our history through the stories of leadership and commitment that continue to shape our industry today. The common thread is a fundamental dedication Robert Wise to shaping a progressive society that is both caring and successful. Our future will build Agriculture Manager, upon these same cornerstones of integrity, pride, hospitality and community service. This Calgary Stampede is the legacy and reality of our western heritage and values. A century ago, a small community decided to expand its annual agriculture exhibition to create a truly amazing show — the Calgary Stampede. The new approach maintained As the Calgary Stampede builds momentum to celebrate its the strong connections to Canada’s First Nations and to agriculture and added a new Centennial, July 6 – 15, 2012, the Agriculture Department entertainment value featuring world-class rodeo. The past century has seen the Calgary welcomes all visitors involved in the agriculture industry Stampede flourish and develop along with Calgary, Alberta and Canada. from around the globe and here at home, to join in this great Today, Alberta’s agriculture and agri-food interests span the world — and continue to commemoration with us. This year’s Stampede is going to be a truly grow our legacy of rural culture. Our livestock, grains, oilseeds, pulses, forages, processed global and memorable experience! foods, genetics and advanced technologies are exported to all regions of the world. With While Centennial celebrations are being held throughout 2012, the global human population expected to grow from 7 billion to 9 billion by 2050, much this year’s 10-day Stampede is guaranteed to be an experience of will be expected from our highly efficientfood-producing industry over the next 40 years. a lifetime, as we reflect on the past 100 years of western heritage, The Western warmth and hospitality of the Calgary Stampede present a tremendous culture and values. As we commemorate and honour a century of opportunity to promote Canadian agriculture and agri-businesses on the world stage. showcasing Stampede’s agriculture, we will also offer a peek into Each year as our city dons its official “white hat” and invites the world to come celebrate, future exciting new developments on the horizon for agriculture the International Agriculture committee welcomes thousands of agriculture visitors from on Stampede Park. across Canada and around the world to the Stampede. The Calgary Stampede agriculture events can trace their history back Last year, we hosted over 1,850 agriculture visitors representing all sectors of the industry from 42 countries — providing the services, settings, programs and events to facilitate the to the Calgary Agricultural Exhibition in 1886. As is still the case meeting of business interests and fostering of business opportunities. The International today, agriculture was an integral part of Alberta’s economy and the Agriculture committee has worked hard in the past year to refine our program and the original Exhibition was a way to show off the region’s farming and resources that it brings to agriculture and agri-food stakeholders. ranching success. It wasn’t until 1912 that the rodeo was added to create the event we know today as the Calgary Stampede. Since then, I would like to thank Cam Clark as our Director Liaison. We have come to appreciate Cam’s quiet and steadfast support for our committee’s programs, services and objectives. agricultural events and showcases have continued to grow locally and I also thank Vice-Chairs Keith Jones and John Lee, Working Group Leads Aaron Grant expand globally, to make the Calgary Stampede an international (Sponsorship), David Collins (Strategic Planning), Candace Lyle (Events) and Jenn meeting place to observe the tremendous impact of Alberta’s rural Norrie (Communications) — and all our volunteers, who bring the spirit of Western community. In reaching this significant milestone, we are excited hospitality to each visitor they greet and each
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