The Small House in Print Promoting the Modern Home to Post-War Canadians Through Pattern Books, Journals, and Magazines1
ANALYSIS | ANALYSE THE SMAll HOUSE IN PRINT PROMOTING THE MODERN HOME TO POST-WAR CANADIANS THROUGH PATTERN BOOKS, JOURNALS, AND MAGAZINES1 GEORGE THOMAS KAPELOS is associate professor >GEOR G E THO M AS and past chair, Department of Architectural Science, KAPELOS Ryerson University (Toronto). He was president of the Society for the Study of Architecture in Canada (1980-1982) and member of the executive (vice- president and secretary) (1977-1980). In 2008 he May 1962 cover of the Canadian he was named a fellow of the Royal Architectural THomes and Gardens (CH&G) magazine Institute of Canada (FRAIC). His publications include presents an enticing image. Entitled “The Poolside Life,” the cover story depicts a “Looking and Seeing: Concrete and the Education scene of nonchalant typicality in the West of the Architect,” In Graeme Stewart and Michael Vancouver family home of Art and Patti McClelland (eds.), TOBrut, Toronto, Coach House Philips and their four children: suburban, Press, 2007, p. 54-55; “Finding Beauty: Toronto’s leisured, carefree, and completely modern Clean & Beautiful City Initiative,” ISoCaRP 3, Journal (fig. 1). 2 The ease with which the maga- of the International Society of City and Regional zine presented this as a matter-of-fact, Planners, 2007, p. 45-62; and Course Studies – everyday occurrence signalled a cultural Tracking Ontario’s Thames: An Exploration of the shift. A scant decade and a half before, Canada had been facing an unpreced- River, London, Museum London, 2001. ented housing crisis. Returning veterans were pressing for jobs; there were severe housing shortages across the country; and the infrastructure to accommodate new communities and the anticipated popu- lation surge was non-existent.
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