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Direct Mail Products Catalog Digital Enhancements Available Q3 LABOR DAY 2019 Direct Mail Products Catalog Digital Enhancements Available BONUS! 100,000 EBLASTdirect mail DEPLOYMENTSIncluded withcampaign your USPS® Informed Delivery ® Enhanced Direct Mail Interactive Campaign with Informed Delivery Informed Delivery is a cunsumer-facing feature offered by USPS® that provides users with digital previews of their arriving household mail. Mailers can integrate digital campaign elements to enhance and extend the mail moment. How it Looks... Coming to Your Mailbox Soon Interactive Content A daily email from USPS displays images Ride-along image of all incoming mail pieces for that day. is a clickable link to Customized Content event’s website. Physical mail piece arriving in recipient’s mailbox Representative image displays message and theme of mail piece. Scanned Mail Pieces (without campaign) Informed Delivery users receive scanned images of the exterior of incoming letter-sized mail pieces How it Works... ID Images Mail imaged Consumer matched to User receives during emailed to signs up delivery mailpiece processing user points Consumers sign Mail is sent. USPS uses USPS USPS delivers up on usps.com® matches mailpiece Informed Delivery physical mailpieces gather digital images images to Informed users of mail through regular address is of the exterior of Delivery users. arriving soon in an delivery. provided and -size mailpieces email and/or that are processed dashboard view. Interactive campaign data is applied at this step equipment. Direct Mail BONUS! INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Welcome to TURNKEY MARKETING! it offers distinct advantages when We have a variety of direct mail combined with digital marketing. products and services integrated with innovative digital enhancements Please take a few minutes to browse for all your marketing needs. our catalog. We are certain these products will help increase your sales As digital advertising continues and overall ROI. to crowd the online world, direct mail marketing may be the ideal marketing strategy of the future. Thank you, With its unique ability to grab and – TURNKEY MARKETING hold the attention of customers, CALL TODAY (866) 476-7748 | tkmkt.com Direct Mail Saturation Products Saturation is a mailing to 90 percent of the residential addresses, or 75 percent of the combined residential and business addresses, within a specified geographic area or carrier route. Reporting True Buyer allows you Marketing mail list to measure Support your ROI • Targets every buyer • Unique trackable telephone • Point of sale materials for event in your market number allows call monitoring • $10,000 grand prize insurance • Post-sale reporting • Provides the most current • Custom event website with • Postal receipts provided upon completion market data web lead tracking • USPS scan delivery report Informed Delivery ® Included! n 11 x 17” Card Game Mailer Removable Game Piece Attached Saturation Informed Delivery ® Included! n 2 ft. Square BiG Newsprint Mailer Print! Eye-catching Front Cover Graphics! Dealership Vehicles Offers Branding, Prominently Contact Info, Displayed Inside Hours and Map $10,000 Grand Prize Insurance Included! Recipient is a Guaranteed Winner and Prompted to Visit Dealership to Collect Prize. Quality Pre-owned Section KBB Trade-in Incentive CALL TODAY (866) 476-7748 | tkmkt.com Direct Mail Database Products Informed Delivery ® Included! n Bilingual Buyback Letter True Handwritten Envelope or 6 x 9” Expedited Envelope BONUS! Database INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Informed Delivery ® Included! n 8.5 x 14” Buyback Letter Incentives, Offers, Prizes and Printed #10 Window Envelope CALL TODAY (866) 476-7748 | tkmkt.com Direct Mail Conquest Products Informed Delivery ® Included! n 8.5 x 11” Buy Back Email Printout n Handwritten #10 Envelope BONUS! Conquest INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Informed Delivery ® Included! n 8.5” x 11” Invitation Card with Buy Back Letter CALL TODAY (866) 476-7748 | tkmkt.com Direct Mail Specialty Products Informed Delivery ® Included! n 8.5 x 11” Termination Letter John, Bring this card with you. John, John,American Express Gift Card Redeem your $25.00 American Express Gift Card. *NO PURCHASE NESESSARY. Must test-drive any new Lexus by 0/00/0000. Must be a least 21 years of age and present branded card per houshold for a test-drive of a new Lexus.While supplies last.Void where prohibited by sponsor, endorse, approve or have any responsibility for this promotion. We Want Detach card and bring it with you for the test-drive. Bring thisof a new Lexuscard before 0/00/0000 and receive $25.00 with you. Your Keys... Visit ABC Lexus Sales and complete a test-drive American Express GiftAmerican Card least 21 years of age and present a valid driver’s license. Limit (1) $25 value American Express Encompass Encompass Express American value $25 (1) Limit license. driver’s valid a present and age of years 21 least *NO PURCHASE Must NESESSARY. test-drive any new Lexus by 0/00/0000. Must be a U.S. resident at sponsor, endorse, approve or have any responsibility for this promotion. for responsibility any or have approve endorse, sponsor, branded New New New $25.00 0/00/0000 and receive before of a new Lexus Visit ABC Lexus Sales and complete a test-drive Salesand complete ABC Lexus Visit c 2017 Lexus 2017 Lexus 2017 Lexus by prohibited where Void supplies While last. per houshold for a test-drive ard of a new Lexus. a valid driver’s license. Limit (1) $25 value American Express Encompass CT Hybrid NX Turbo IS Turbo $ ® Included! Informed Delivery 25 Trade in your vehicles keys, and we’ll hand $ $ $ you the keys to a New 2017 Lexus. Little LEASE FOR LEASE FOR LEASE FOR 299 349 339 $ to NO MONEY OUT OF POCKET & You a month for 36 months a month for 36 months a month for 36 months may even LOWER Your current payment! $1,899 due at signing $3,299 due at signing $3,999 due at signing 25 n 8.5 x 3.5” No NEGOTIATION Necessary! During our Sales Event & Buyback Program, you’ll get a great deal for your trade with an Plastic Snap-out U.S. resident Post Card Mailer at ABC Expires 02/28/2017. Excludes official fees, Expires 02/28/2017. Excludes official fees, Expires 02/28/2017. Excludes official fees, LEXUS SALES taxes and dealer charges. No security taxes and dealer charges. No security taxes and dealer charges. No security deposit required. 10,000 mile/year limit. deposit required. 10,000 mile/year limit. deposit required. 10,000 mile/year limit. BONUS! Specialty INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Informed Delivery ® Included! n 8.5 x 11” Snap-pack Mailer Informed Delivery ® Included! n 8.5 x 11” Sold Follow-up Letter CALL TODAY (866) 476-7748 | tkmkt.com Direct Mail Service Products Informed Delivery ® Included! n 6” x 11” Jumbo Post Card Service Mailer BONUS! Service INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Informed Delivery ® Included! n 6” x 11” Magnetic Coupon Service Mailer Includes a Fridge Magnet! CALL TODAY (866) 476-7748 | tkmkt.com More Direct Mail Products This! ...not this. Increase Open-Rate! #10 Envelope n Greeting Cards & Invitations Ask About Custom Greeting Cards! n True Handwritten Envelopes BONUS! Direct Mail More INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS Informed Delivery ® Included! n 6” x 9” Custom License Plate with Jumbo Postcards with Coupon All States Available! Heavyweight Plastic Laminated Cardstock! Informed Delivery ® Included! n 6” x 11.5” For Sale Sign Trade-in Event Mailer Subprime Marketing Program Responsive Microsite Display Ad Example Facebook Ad Example Subprime Informed Delivery ® Included! n 8.5” x 11” Auto Loan Letter Direct Mail Digital Enhancement Enhance your direct mail campaign with eblasts, social media and USPS Informed Delivery! BONUS! INCLUDED WITH ALL TARGETED AND CONQUEST MAIL 100,000 CAMPAIGNS WITH ANY ORDER OF 5,000 PIECES EBLAST Make it a Hybrid Campaign at no cost during this promotion! Valid till 08/31/19. DEPLOYMENTS n Eblast Offer and Incentives n Facebook Advertising Direct Mail Marketing A Little About Direct Mail Marketing DIRECT MAIL MARKETING: IT REALLY WORKS! We live in an era ruled by technology. It’s everywhere! You can How to make your Direct Mail Marketing successful: get directions from Siri right at your fingertips and Google the An interesting fact about direct mail marketing is that for every meaning of “Supercalifragilisticexpialidocious” within seconds! dollar spent on direct mail, the average return on investment is With technology taking over, there’s a common misconception $44.25. Boosting Return On Investment (ROI) should be every that Direct Mail Marketing is a dying breed, and that just isn’t company’s end goal, but where do you go from here? the case. 40/40/20 Marketing Rule But what is Direct Mail Marketing? The 40/40/20 rule is one of the most basic rules Direct Mail is an unsolicited, advertising mail for marketing.
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