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Group Move Diversity Matters Entitlement Attitude BUSINESS MEALS TAX DEDUCTION / MARKET SUMMARY: STAMFORD, CONNECTICUT / DESTINATION PROFILE: UNITED ARAB EMIRATES Magazine of Worldwide ERC® February 2019 THE NEW NORMOF COMPLIANCE ENTITLEMENT ATTITUDE … OR JUST A NEED FOR EMPATHY? DIVERSITY MATTERS D&I POLICY BENEFITS AND CHALLENGES HOW FACEBOOK SAVED A GROUP MOVE WE PROVIDE SEAMLESS EXPERIENCES THAT MOVE PEOPLE. Stewart Title provides companies in the relocation industry with title, acquisition and closing related services throughout the U.S. and Canada through a single point of contact. At Stewart, we simplify the process and ensure that you and your transferees receive exceptional service on every transaction. For customized solutions, visit stewart.com/mobility191 STEWART TITLE RELOCATION SERVICES © 2018 Stewart. All rights reserved. | 297202725 innovation scan to learn more Our industry is continually changing. To meet the challenge, we use design thinking as a driver for innovation. Aires doesn’t just think outside the box. For us, there is no box. ®2019 American International Relocation Solutions, LLC Contents FEATURES PG 42 EMPLOYEE ENTITLEMENT PG 48 DIVERSITY MATTERS By Jonathan Frick By Kristin White When transferees exhibit what seems Why diverse and inclusive like an attitude of entitlement, they workplaces are important, and what may just need a little empathy. global mobility professionals can do to help implement them. PG 46 MOBILITY MATTERS By Jon Ferguson PG 56 DESTINATION PROFILE: UNITED The path to invention and ARAB EMIRATES entrepreneurship varies from country By M. Diane McCormick to country. Today’s UAE is leading the Middle East toward a new economic model. COVER STORY PG 36 THE NEW NORM OF COMPLIANCE By Sebastien Deschamps However you choose to handle the current and upcoming compliance challenges your global mobility team faces, assignment intelligence should always be the goal. 2 Mobility | February 2019 Contents COLUMNS PG 8 PERCEPTIONS Hitting the Subscribe Button EDITORIAL/DESIGN/MEDIA SALES PG 26 GOVERNMENT AFFAIRS The YGS Group Business Meals Provided During Entertainment Amy Norcross, Managing Editor Steve Kennedy, Senior Editor Activities Remain Deductible Beth Hughes, Copy Editor Tina Enck, Account Director PG 28 MARKET SUMMARY: STAMFORD, CONNECTICUT Melissa Wiedemann, Photo Editor By Jane McWilliams, CRP, GMS-T Serena L. Spiezio, Creative Director Megan Meckley Hacker, Art Director PG 30 PATHWAYS: HOW I FELL INTO MOBILITY Jack Davidson, EVP Joseph Fick, CRP, The Malibu Life Team Zack Buchanan, National Sales Manager [email protected] PG 32 MEMBER PICKS +1 717 430 2291 Heather Macaluso, Account Executive Kaitlin Nygren reviews the Building a StoryBrand [email protected] podcast +1 717 430 2224 PRINTING The YGS Group York, PA DEPARTMENTS PG 6 CALENDAR OF EVENTS ABOUT WORLDWIDE ERC® Worldwide ERC® is the workforce mobility association PG 10 TIPS & TRENDS for professionals who oversee, manage, or support U.S. domestic and international employee transfers. The Keep Calm and Carry On organization was founded in 1964 to help members By M. Diane McCormick overcome the challenges of workforce mobility. ® OUR PURPOSE PG 13 AROUND THE WORLDWIDE ERC We empower mobile people through meaningful connections, In Case You Missed It (ICYMI) unbiased information, inspired ideas, and solutions. Worldwide ERC® Front Page Executive Spotlight Collective Wisdom PG 34 THE NUMBERS 2018 Relocating Partner Survey PG 67 ADVERTISERS’ INDEX PG 68 INDUSTRY INSIGHTS How Facebook Saved a Group Move By Jill Heineck, SCRP, GMS-T worldwideerc.org | Mobility 5 MOBILITY Vol. 40 No. 2 • February 2019 EXECUTIVE COMMITTEE Chairman of the Board Calendar of Events SCRP, SGMS-T Sue Carey, Baird & Warner, Chicago, Illinois, USA FEBRUARY 2019 Chair-Elect Edward Hannibal, GMS Frankfurt Mobility Summit 2019 Deloitte Tax LLP, Chicago, Illinois, USA 7 February Frankfurt, Germany Vice Chair – Finance Robert Brezosky worldwideerc.org/events-conferences The Walt Disney Company, Burbank, California, USA Vice Chair – Talent Community MARCH 2019 Andrew P. Walker, GMS-T Shanghai Summit 2019 EY, New York, New York, USA 14 March President and Chief Executive Officer Shanghai Peggy Smith, SCRP, SGMS-T Worldwide ERC®, Arlington, Virginia, USA worldwideerc.org/events-conferences BOARD OF DIRECTORS Singapore Summit 2019 Merritt Q. Anderson 19 March GitHub Inc., San Francisco, California, USA Singapore Erik Eccles worldwideerc.org/events-training Urbandoor, San Francisco, California, USA Kerwin Guillermo Hewlett Packard Enterprise, Singapore MAY 2019 Heather Henry Americas Mobility Conference 2019 Netflix Inc., Los Gatos, California, USA 8–10 May Gustavo Higuera, CRP, GMS-T Atlanta Weichert Workforce Mobility Inc., Miami, Florida, USA worldwideerc.org/events-conferences Sigrid Nauwelaerts Johnson & Johnson, Beerse, Belgium Certified Relocation Professional (CRP) ® Examination Shelby Wolpa 8–24 May InVision, Austin, Texas, USA Designated testing centers worldwideerc.org/events-training EX-OFFICIO DIRECTORS Chairman, Foundation for Workforce Mobility Robert L. Giese, SCRP, GMS SEPTEMBER 2019 Graebel Relocation Services Worldwide, Aurora, Colorado, USA Tokyo Summit 2019 PAST CHAIRMAN Robert J. Horsley 5 September Fragomen Worldwide, Santa Clara, California, USA Tokyo worldwideerc.org/events-conferences Mobility (ISSN 0195-8194) is published monthly by Worldwide ERC®, 4401 Wilson Boulevard, Suite 510, OCTOBER 2019 Arlington, VA 22203-4195, +1 703 842 3400. Mobility Global Workforce Symposium 2019 examines key issues affecting the global mobility workforce 16–18 October for the benefit of employers and firms or individuals Boston providing specific services to relocated employees and their families. The opinions expressed in Mobility are those worldwideerc.org/events-conferences of the authors and do not necessarily reflect the opinions of Worldwide ERC®. Mobility is printed in the United States of America. Periodical postage paid at Arlington, VA, and additional mailing offices. Worldwide ERC® members CREATING CONFIDENCE IN receive one annual subscription with their membership dues. Subscriptions are available to both members and nonmembers at $48 each per year. Copyright ©2019 by THE COMPLEX WORLD OF Worldwide ERC®. All rights reserved. Neither all nor part of the contents published herein may be reproduced in any READ ALL ABOUT IT! ® form without written permission from Worldwide ERC . CORPORATE IMMIGRATION About what? That’s our question for you! Send your suggestions for topics you’d like to read about in Mobility to [email protected]. BALGLOBAL.COM POSTMASTER: Send address changes to Mobility, Worldwide ERC®, 4401 Wilson Boulevard, 2400 N. Glenville Drive Suite 510, Arlington, VA 22203-4195. Building A Richardson, TX 75082 February 2019 6 Mobility | Copyright © 2018 Berry Appleman & Leiden LLP CREATING CONFIDENCE IN THE COMPLEX WORLD OF CORPORATE IMMIGRATION BALGLOBAL.COM 2400 N. Glenville Drive Building A Richardson, TX 75082 Copyright © 2018 Berry Appleman & Leiden LLP PERCEPTIONS Hitting the ‘Subscribe’ Button oday, it’s possible to get up, use a razor that is automatically replaced when you need a new one, try out new skin care products, dress in clothes that were selected for you to align with preferences you shared, and drive to work in a sedan you can switch out for a sportier car on vacation. When you get home that evening, you can open a bottle of wine that fits your palate profile while you’re making dinner from a food kit—before you binge-watch that series that just dropped on your streaming service. TMade the connection? You’ve seen some of the names: Dollar Shave Club, Birchbox, Stitch Fix, Volvo, Winc, Blue Apron, Netflix. These are all examples of subscription services that are taking hold in a big way, because they offer ease of use, convenience, flexibility, variety, personalization, trustworthy brands, and often cost savings. The business benefits are clear: customer loyalty, ability to scale, often lower marketing and selling costs—and growth! Companies in the subscription e-commerce market, which has increased by more than 100 percent a year over the past five years, are growing revenue nine times faster than the S&P 500. From health enterprises to the auto industry, businesses are either committing to subscriptions as their main model or incorporating them as part of their strategy. This is disruption that we need to watch, learn about, and incorporate where it fits in the mobility space. With 55 percent of all subscriptions curation- based, it’s a reflection of customers’ demand for bespoke, high-quality transactions and superior end-to-end experiences—just the kinds of experiences that are second nature to our industry. Cheers, PEGGY SMITH, SCRP, SGMS-T President and Chief Executive Officer Worldwide ERC® 8 Mobility | February 2019 Mobility Nobility. We can talk all day about our Legendary Service. But it’s more rewarding when others do the talking for us. Like relocating employees, who gave us the industry’s highest net satisfaction rating. And mobility managers, who showered us with such accolades as “industry’s best technology,” the highest “willingness to recommend” score, the highest net satisfaction rating among large providers and the highest international service rating. Recognition like this inspires us and propels us to do even better. It also makes writing these ads much easier. HIGHESTHIGHESTHIGHEST NETNETNET HIGHESTHIGHESTHIGHEST NETNETNET HIGHEST HIGHEST HIGHESTHIGHESTHIGHEST NETNENENETT HIGHESTHIGHESTHIGHESTHIGHEST NET NETNETNET
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