ASVA Visitor Trend Report, December 2015 Dashboard Summary, December 2015
ASVA Visitor Trend Report, December 2015 Dashboard Summary, December 2015 Scotland Total Visitor Numbers Usable data was received from 179 sites. The total number of visits recorded in December 2015 was 1,157,383; this compares to 1,154,657 in 2014 and indicates an increase of 0.2%. Excluding Country Parks Month of December 1,157,383 0.2% p ASVA's Commentary and Observations for December 2015 Year-to-Date 25,430,260 3.1% p Please note that figures can only be used when there is comparable data for both years, so if you submitted figures for Including Country Parks 2015 and do not see these in the listing, this is the reason. Month of December 1,586,034 2.1% p The marginal increase of 0.2% shown (excluding Country Parks) brings the year to an end and sees 45% of respondents Per Region noting an increase. Northern Scotland 48,350 -7.2% q December is typically one of the quietest months of the year although in some sites Christmas related activities do boost *Northern Scotland † 47,300 -9.2% q This report was numbers (see New Lanark Visitor Centre). Looking at the dashboard summary, two of the regions show increased visitor Eastern Scotland 702,346 2.3% p produced for ASVA by numbers and two show a decrease. Despite the extremely wet weather (see next paragraph), and for some against the Southern Scotland 30,179 0.7% p odds, several sites did show healthy increases including: Dundee Science Centre (140%), FC Scotland The Lodge Visitor Western Scotland 805,159 2.5% p Centre (36%), Gallery of Modern Art (16%), Highland Wildlife Park (49%), Kelvingrove (11%), Riverside Museum (7%), *Western Scotland † 377,558 -51.9% q Scottish Fisheries Museum (2209%), Scottish National Gallery of Modern Art (67%) and The Real Mary King’s Close (37%) Weather-wise, December was mild with mean temperatures 3⁰C above average.
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