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Annual Report 2013 04 05 Contents One company – 70 countries – 170 branch offices – 7,400 people who work there. The Umdasch Group believes that is worth a story. And it is this story which we are umdasch doka umdasch figures presenting in our Annual Report 2013 in addition to the facts, figures and data. group group shopfitting data The story consists of many small stories. And they are told group facts by our employees themselves. They tell of past and future, of curious incidents and serious ones, of obvious things 012 Forword 066 Review 152 Foreword 198 General Information and less obvious ones, of pleasures and worries. Because 018 Dynamogram 068 Preview all these aspects contribute to the success of a company. 020 Network 158 Fashion & Lifestyle 200 Consolidation Range Europe 166 Food & Care 202 Consolidated Financial Statements We invite you to come with us on a journey through the Corporate Services 070 Central Europe 172 Premium & Travel Retail 204 Consolidated Income Statement Umdasch Group. 028 Corporate Communication 078 Western Europe 184 ViBiz 205 Statement of Cash Flows 032 Finance & Controlling 088 Southern Europe 188 The Josef Umdasch Research Prize 206 Accounting and Evaluation Methods 036 Human Resources 094 Eastern Europe 190 Marketing 210 Development of Non-Current Assets 8:00 am 042 Information Technology 212 Auditors’ Report 046 Internal Audit Overseas 194 Euroshop Why this particular time? Because, despite all the 050 Legal & Public Affairs 102 North America 054 The values of the 106 Latin America interculturality and diversity it represents a time which links Umdasch Group 112 Africa 118 Middle East us together. Whether we are in Amstetten, in Mumbai or 124 West & Central Asia in Jeddah – it is at this hour that people start their day’s 126 East Asia & Pacific work. And that seemed to us to be a sufficiently interesting 132 Sales & Marketing reason to make “8:00 am” the main title of our Annual 140 Engineering & R&D 144 Production & Operation Report 2013. umdasch group 8:00 am every moment umdasch group 08 umdasch 09 group If a concern is to act responsibly it must act carefully. It must take care of what it has been entrusted with. And it must take care of what will happen to it in the future. Companies are not static constructions; they are living organisms which continue to develop, change and adapt. Entrepreneurial responsibility lies in recognising this, and in accepting and supporting it to the best of one’s ability. “The price of greatness is responsibility.” WINSTON CHURCHILL 010 umdasch 011 group umdasch 8:00 am group Headquarters Amstetten, Austria ANDREAS J. LUDWIG CEO Umdasch Group Times of change Change originates in people. Their views, ideas and evaluations are important indicators of a new spirit. That is why Andreas J. Ludwig actively seeks contact with his staff, be it at 8.00 in the morning on his rounds through the works, during a CXO breakfast or when visiting one of our locations worldwide. He sees open dialogue as an important part of promising future developments. Adaptation to changing markets and economic framework conditions is a task which must be pursued proactively in order to ensure that developments are positive ones. Andreas J. Ludwig regards the insider knowledge and input of the entire concern as being of great importance. And so is dialogue. A company in which staff members can clearly recognise the value of change for the common good will act in concert and place constant growth on a strong foundation. In dialogues which take place at eye level with his staff, Andreas J. Ludwig challenges them to recognise change, to encourage it and to put it into practice. To do this each and every one must take responsibility for using his or her own initiative on the way to new solutions. A global concern like Umdasch must continue to develop actively. Marking time is not an option: “All change must be driven from the inside out. If we want to be successful in a sustainable manner, we must reflect these changes within our organisation and our processes – “Progress is a nice word. transparently and in a cooperative and targeted way. ” But change is its motivator.” ROBERT KENNEDY 012 umdasch 013 group Foreword You are holding the annual report of the Umdasch Group in your hands – evidence of a positive business year. It reports on our successes and also our challenges during the past financial year by means of figures, facts and explanations. But this year our annual report shows more than that. It provides increasing transparency information on the work behind the balance-sheet results. I should like to offer the observant onlooker a glimpse of the Umdasch In times of increasing transparency, however, the demands made to world which he or she may find unusual. We are often described companies as regards the public’s perception of them has increased as “Hidden Champions”. It is an expression which certainly too. In the tension field between attractive employer, responsible applies, because it was never the company’s style or intention to corporate citizenship and active communication with stakeholders blow the trumpet with regard to its successes. And so over the we have taken a conscious decision to open up and to direct our decades, unobtrusively, in contrast to the publicity with which perspective from the tip of the iceberg down to the regions of the comparable companies operate, the Umdasch Group has reached company in which our successes – both large and small – have their an international dimension which few people are aware of and origins. To the place where people focus their efforts on a day- familiar with. to-day basis in the interests of continuation and growth; where innovation functions as the motor for a business model; where strategies are not just developed but also put into practice; and where we do not cease to question ourselves every day and hence never tire of taking a new path with new challenges. Dr. Andreas J. Ludwig (CEO) 014 umdasch 015 group Foreword the strategy of sustainable tackling tomorrow’s major issues today securing of capital securing of staff increase in value In order to be able to continue to develop successfully, we must With equity capital resources of over 50% the Umdasch Group When we speak of change in society, this is based on change within To operate in a sustainable manner means to continue to develop adapt to the changed conditions which are affecting all areas of is conservatively, but safely, endowed. In addition there are also the individual. People change, and hence so do their expectations the entire group of companies towards an increase in value in society and the economy as fast, as flexibly and as efficiently as borrowing requirements which must be covered as intelligently of their place of work. Companies are well advised to prepare in the long term. The concept of economic management contains possible. This applies to every company, including our own, and as possible. good time to face the challenges that dealing with a new generation the essence of all business activity – a concept which is the most above all to the development of the Umdasch Shopfitting Group. of employees will bring. sustainable of all. During 2013 the Umdasch Shopfitting Group experienced all too In recent years capital has been available on favourable terms. painfully just how quickly one can fall behind. The major changes That seems tempting, but firstly things will not remain that way for Today’s employees demand more of their employers than their In traditional family firms like the Umdasch Group that is not in the retail sector – especially in the fashion and textiles sector ever and moreover, in particular for medium-sized companies which indisputable need for fair wages. But beyond that, how can we live necessarily anything new – here, decisions have always been taken – resulted in a massive drop in both orders and overall result for operate in sectors which are as cyclical as ours, it is not always up to being the “best place to work”? That is a question which we with a view to the impact on future generations. Although they our shopfitting subsidiary. It was a powerful warning shot which available sufficiently flexibly to meet our needs. have focused on very intensively during the past year. The fact that may not always be popular, they nonetheless form the basis for is challenging the team to achieve top performance in future. in both our business areas we need highly specialised staff, and that ensuring that the entire concern can continue to stand securely. This is being prescribed by a new management team around And so our growth is financed to a considerable extent through many of our locations – including our headquarters – lie far away And that was also our motto for 2013. Silvio W. Kirchmair; its implementation requires above all one capital which the owners leave in the company. But that only makes from attractive metropolises, encourages us to focus all our energy thing: the absolute determination to adapt quickly and flexibly sense if the returns exceed the capital costs. Achieving this goal on sustainable models of staff development. The past year has been a successful one for Doka. That makes us to the changed overall conditions. In this context a quotation by depends directly on the development of a number of important proud, because it proves that our expansion strategy is the right Charles Messier could not be more appropriate, despite the fact key figures. One of the most important for the Umdasch Group is During the course of our considerations we have committed one.