CMU’S news SOURCE FOR FACULTY & STAFF 3/12 ISSUE

2 G ay n o r H o p e s t o S h a r e D ata F r o m 5 B i ll i o n M e d i c a l C l a i m s

5 Book Fosters Design Methods

10 B i o l o g y S t u d e n t N a m e d $1 Billion & counting c h u r c h i ll S c h o l a r

11 VIP V i s i t o r s D i s c u s s G l o b a l A ffa i r s o n C a mp u s $1.01B “Let’s See How 2/14/2012 Far We Can Go”

n Piper Staff With 16 months still to go in Carnegie Mellon’s Inspire Innovation campaign, CMU has crossed the $1 billion milestone. But the campaign is not over yet. “The success of Inspire Innovation is a testament to the loyalty and generos- ity of our alumni, faculty, staff, parents, students and friends,” said University President Jared L. Cohon. “They believe in us deeply, and they’ve demonstrated it through their support of the campaign.” Cohon sent an email to the university community in mid-February to share the news. “Reaching this milestone early is impressive, especially when you consider that the public launch of the campaign in

C o n t i n u e d o n p a g e t h r e e Presidential Search Committee Named

Music School n Piper Staff Celebrates The search for a successor to President • Edward Frank (SCS ’85), vice The faculty members are: Jared L. Cohon officially began Feb. 17, president, Apple, Inc.; • Anthony Rollett, professor, De- 100 Years when CMU Chairman of the Board Ray • Larry Jennings, Jr. (MCS ’84; partment of Materials Science and Lane announced the membership of a Tepper ’87), senior managing Engineering, College of Engineering, Concerts To Be Held 17-member search committee. director, ValStone Partners; chair, Faculty Senate, chair, Faculty in NYC, Pittsburgh Chaired by Trustee James E. Rohr, • Juliet Lea Hillman Simonds; Committee; chairman and CEO of PNC Financial • Manoj Singh (Tepper ’76), global • Irene Fonseca, professor, Department n Heidi Opdyke Services Group and chair of the board’s managing partner, Operations, of Mathematics, Mellon College of About 200 student performers and Nominating and Governance Committee, Deloitte; and Science; distinguished alumni spanning six the diverse committee is comprised of • Paula Wagner (CFA), producer/own- decades will appear in concerts nine trustees and eight faculty members er, Chestnut Ridge Productions C o n t i n u e d o n p a g e t w e l v e celebrating the School of Music’s representing all seven schools and colleges. 100th anniversary. The concerts, which will be played The trustee members are: March 31 at the Benedum Center in • Andress Appolon (CMU ’02), founder Pittsburgh, and April 2 at Carnegie Hall in and president, Appolon Strategies New York City, will feature Schumann’s LLC; “Konzertstück for Four Horns.” The • John Bertucci (CIT ’63; Tepper ’65), four parts will be played by the New chairman, MKS Instruments, Inc.; York Philharmonic’s Howard Wall (BFA • Howard Ellin (Dietrich College ’85), ’72), San Antonio Opera’s principal horn partner, Skadden Arps Slate Meagher Peter Rubins (BFA ’86), CMU faculty and Flom;

C o n t i n u e d o n p a g e f o u r O n e Health Care Cost Institute To Share Data From 5 Billion Claims

n Ken Walters Martin Gaynor, the E.J. Barone Professor of Economics and Health Policy at the Heinz College, focuses his research on competition in health care markets and on the role of incentive structures within health care. Gaynor is the chairman of the governing board of the recently launched Health Care Cost Institute, an unprecedented health research initiative that will allow re- searchers and policymakers access to a comprehensive collection of health plan and government payer data to offer new insights into health care costs, utilization and intensity. What is the Health Care Cost into how much of cost increases are Institute? due to changes in utilization, prices and It’s a new independent, non-profit, non- intensity of service. We also can look at partisan entity, dedicated to improving specific kinds of treatments or diseases the state of knowledge about health and at different regions of the country. care costs and utilization in the United So there’s a lot of things we can do to get States. a better sense of what some of the driv- Our major data sources initially ers of health care costs are and where the come from large private insurance changes are coming from. companies. About two-thirds of all We also want to put the data behind Americans are privately insured, and the scorecards online in a user-friendly up to this point, there hasn’t been really interface. So anyone who is interested good complete systematic information can get a look at the slices of data that about them. Up until now most informa- are of particular interest to them. N eed p hoto by ti m kaulen tion comes from the Medicare program, M a r t i n G a y n o r and while that is clearly very important I understand you’re working with that’s only part of the picture. more than five billion medical claims. It could be relevant to government, to the Medicare regulates the prices they Our goal is to complete that picture How do you make sense of the providers themselves, to private payers, pay to hospitals and doctors. But there and get information to the general pub- enormous amount of information? to insurance companies. have been quite a few studies establishing lic, policymakers and industry partici- It’s a very large undertaking. There are that quality of care, for Medicare benefi- pants that will allow for better decisions some challenges. One is that the datasets That brings us right to health care ciaries, is substantially lower in places and better policy to be made. are so large. But with advances in com- competition. How important is it for where there’s not a lot of market com- puting, there are methods to handle large an area to have a competitive health petition. That also is true in places like How will you accomplish this? databases. A little more forbidding is that care base? England — patients that go to hospitals We see ourselves as engaging, roughly the data are complex, and there definitely I think it’s quite important. It’s an area facing less competition are at substantially speaking, in two major activities. will be a lot we’ll have to learn. of health policy that hasn’t received higher risk for worse medical outcomes. One is what we’re calling score- Initially we want to focus on the as much attention as some other areas cards that we will publish on a biannual scorecards, which will be fairly ag- like expanding insurance coverage, or When you look at the nation’s health basis to provide summary information gregate kinds of analyses, dedicated to improving the quality of care, or mal- care system, where do you think it’s on what’s happening with health care exhibiting patterns in the data. practice. Those are all vital areas. But going? costs for the population that we have The other set of activities we will be folks in health policy haven’t paid too We are not heading in a good direction, in our data. We can break those down engaging in is making the data avail- much attention to competition. In my which folks have been saying for quite able to researchers. To start we have a view, that’s a mistake. We have a system some time. On the public side, we are on small set of projects. These projects will in which we rely on markets to produce an unsustainable path. Public spending on accomplish two goals. First, they will and deliver health care. That’s true not medical benefits over the past 20, 30 years generate new knowledge about health only in the U.S., but increasingly in oth- has grown about 2.3 times faster than na- care costs. Second, they will help us er countries, as they reform their health tional income. So we are spending money piper understand the data better. They will in- systems. England, the Netherlands, and on health care faster than is our ability to 3/12 Issue evitably find what does or doesn’t work, many other countries are decentral- pay for it. P u b l i s h e r izing their health systems and trying to On the private side, again, the Teresa Thomas where there are things that are clear or if there are certain problems associated encourage choice and competition. concern in general is that while health E d i t o r M a n a g i n g E d i t o r About half of all the dollars of Bruce Gerson Heidi Opdyke with the data. Our goal is ultimately to care spending is valuable and has been have a nice, clean, uniform database that health care financing are private dollars increasing in value, it’s been increasing so W r i t e r s Jocelyn Duffy Byron Spice we make publicly available for non-com- as opposed to public. So we rely on mar- fast that some of the spending is crowding Bruce Gerson Chriss Swaney mercial, non-partisan scientific research. kets there to a great extent. And if the other priorities. We spend money on some Heidi Opdyke Teresa Thomas markets aren’t working properly, then Shilo Rea Ken Walters things that are fairly low cost and do a lot Kevin O’Connell Cora Wang What impact will this information have? we are not going to get the outcomes that of good, like aspirin for heart patients. There will be findings from work done we want. What do we want? We want However, we also spend a great deal of D e s i g n e r better care; we want lower costs; we money on things that have no proven Melissa Stoebe on these data that will be of benefit to Communications Design and Photography policymakers, insurers and providers. want more convenience; better quality of medical benefit, like proton beam therapy Group Generating information on the drivers service. That’s what everybody wants. for prostate cancer. P h o t o g r a p h y of costs will help us hone in on key ele- The problem is that, in health care Proton beam therapy involves build- Ken Andreyo markets, there’s been a lot of consolida- Tim Kaulen ments to address in trying to improve the ing a cyclotron and associated equipment Communications Design and Photography functioning of the health care system. tion. A lot of these markets are not work- the size of a football field at a cost of Group For example, I imagine we could ing as well as they should. $120 million. Medicare pays about $1,400 To contact The Piper staff, call 412-268- The institute can help to shed some per treatment for this, the typical man 2900 or email [email protected]. try to identify high performing provid- light on that, because we all have infor- Carnegie Mellon University does not discriminate in admission, ers versus those that are not performing needs about 20 treatments ($28,000), and employment, or administration of its programs or activities on the basis of race, color, national origin, sex, handicap or mation on what’s happening, again with we have no idea whether this treatment disability, age, sexual orientation, gender identity, religion, at such a high level. Then we could try creed, ancestry, belief, veteran status, or genetic information. Furthermore, Carnegie Mellon University does not discriminate these privately insured people, who are works or not. To put this in perspective, and is required not to discriminate in violation of federal, state, and understand what it is that’s driv- or local laws or executive orders. two-thirds of the markets, and we’ll see Inquiries concerning the application of and compliance ing the high performers, what are they if we give a Medicare beneficiary on 3-4 with this statement should be directed to the vice president for campus affairs, Carnegie Mellon University, 5000 Forbes what’s happening for them with regard of these treatments, we could have paid Avenue, Pittsburgh, PA 15213, telephone 412-268-2056. doing? Is there something special or Carnegie Mellon University publishes an annual campus to where they go, the kinds of quality of security and fire safety report describing the university’s secu- unique, or are there things they are doing for insurance coverage for one person rity, alcohol and drug, sexual assault, and fire safety policies and containing statistics about the number and type of crimes care they get, the prices they paid for the without it. committed on the campus and the number and cause of that could be used successfully by other fires in campus residence facilities during the preceding three years. You can obtain a copy by contacting the Carnegie services they receive. This is the problem — paying for Mellon Police Department at 412-268-2323. The annual organizations? That’s something that security and fire safety report is also available online at The last thing I should mention also www.cmu.edu/police/annualreports. could benefit everybody if we could get things that are very costly, but whose Produced for Media Relations by The Communications Design and Photography Group, March 2012, 12-419. higher performance in the health system. is that, it’s not just folks with private benefits are less than their costs. T w o insurance who are affected by this. Health Care Cost Institute To Share Data From 5 Billion Claims “Let’s See How Far We Can Go” I n s p i r e I n n o vat i o n C o n t i n u e d f r o m p a g e o n e October 2008 coincided with the beginning of one Computer Science, the Hillman Center for C a m pa i g n F a c ts of the worst global economic recessions in history,” Future-Generation Technologies, the Kraus Campo, Campaign publicly launched: October 2008 Cohon said. “Our accomplishment is a testament to renovations to laboratories in Doherty Hall and Campaign close date: June 30, 2013 the university’s rising reputation, increasing global other facility improvements. Progress as of February 15, 2012 . . . . . $1 .01 billion visibility and the loyalty of alumni, parents, faculty, “This is a great day for the Carnegie Mellon ($530 .6 million endowed) Number of contributions made ...... 199,354 gifts staff, students, friends, corporations and founda- community,” said Campaign Chair Edward H. during Inspire Innovation from 44,549 donors tions that have given Carnegie Mellon their support. Frank (S’85), a life trustee and parent of a 2006 They find our vision and objectives compelling. graduate. “As an alumnus and a parent, it is espe- Core Campaign Goals: (Dollars in millions) They believe in us, our university, and know they cially gratifying to see so many people contribute Supporting a New Generation are investing in a place that impacts the world.” to our success. Of course, there is still more work of Student Innovators ...... $170 .4 Despite the economic climate, more than to be done as we look to expand support for our Includes: 44,500 donors have made a gift to the university students and faculty and attract the best minds to • New endowed scholarships ...... 190 so far during Inspire Innovation. our university. Our strategy includes ongoing • Scholarship funding ...... $82 .6 • New endowed fellowships ...... 73 Increased engagement by alumni, parents and philanthropy and working hard to contain costs.” • Fellowship funding ...... $71 friends, as well as students, faculty and staff also “While crossing the $1 billion mark is Retaining and Enhancing Faculty ...... $341 has been a focus of the campaign. significant, and it does help the university on Includes: “We’ve seen alumni embrace the concept of its current trajectory of excellence, it does not • New endowed professorships ...... 24 alma mater through their active participation in insulate us entirely from the operating costs of • Professorship funding ...... $83 .3 events and activities,” Cohon wrote. “The number successfully preparing our students for today’s • Faculty research funding ...... $257 .7 of our alumni chapters has grown to 73, including global workplace,” Cohon wrote. “That is why we Sustaining CMU’s Foundation of Excellence . . . $413 .1 23 international chapters.” will continue to press on in true Carnegie Mellon Enhancing an Innovative Environment ...... $78 .3 The impact of the campaign is already being fashion through June 2013, and why it’s not too Includes: felt on campus. Two donors have stepped forward late for anyone to become part of our campaign’s • Construction of the Gates and Hillman Centers . . $41 • Other renovations and updates to provide naming gifts to two of CMU’s seven success.” (academic buildings, labs, athletic, fitness, schools — the David A. Tepper School of Business Cohon said more resources are greatly campus beautification) ...... $37 .3 and the Marianna Brown Dietrich College of Hu- needed for student financial aid, to recruit and Undesignated ...... $10 .8 manities and Social Sciences — and a third donor retain award-winning faculty, to support emerging supported the transformation of the H. John Heinz research opportunities and for new facilities. Noteworthy: Two donors provided naming gifts for colleges during III School of Public Policy and Management to the CMU’s 2012 master plan includes a new Inspire Innovation: H. John Heinz III College. Twenty-four endowed bio-energy and nanotechnology building, which • David A. Tepper School of Business professorships, 73 endowed graduate student fel- will house the Biomedical Engineering Depart- • Marianna Brown Dietrich College of Humanities and lowships and 190 endowed undergraduate scholar- ment and the Energy Futures Institute; a new home Social Sciences ships have been created thus far. for the Tepper School on the current Morewood Donor support enabled the transformation of the H. John President Cohon also noted that the campaign parking lot site; renovations to Skibo Gym; and an Heinz III School of Public Policy and Management has raised support for key academic areas such as addition that will house a new fitness area in the to the H. John Heinz III College energy and the environment, and brain science, and University Center. Amount raised during previous Centennial Campaign it has helped to improve the Pittsburgh campus. “Together, let’s see how far we can go from (July 1994 – December 2000) ...... $410 .2 Capital funds were raised for the Gates Center for here,” Cohon wrote.

Why Give? Donors Explain

University Advancement’s Love a Sylvia Berry, assistant business Donor Week annually celebrates and manager, School of Computer Science thanks those who give monetarily to “I love Carnegie Mellon. It’s one of the support Carnegie Mellon. best places. I initially started giving More than 2,200 thank you notes because of Nico Haberman, who was — the most in the event’s three-year the head of the School of Computing, Lisa Krieg, director of Enrollment contribute to students, to colleges, to history — were penned by students, as computer science was called at the Services education — it’s beneficial to all of us.” faculty and staff Feb. 13-17 at various time. He passed away, and they had “I believe it is the right thing to give tables across campus and mailed to a fund in his name so I started giving back to an educational institution. I Jay Morano, director of Trademark donors. because of that. I continued giving give to all the places where I attended. Licensing Nearly 150 faculty and staff because I love Carnegie Mellon.” I’ve always given at the universities “The university has given me so much. donors were treated to a lunch in the where I work. It just feels like the right You can’t put a price tag on it. Carn- Connan Room, where the Piper spoke Ron Placone, assistant vice president thing to do. … We’re so lucky to work egie Mellon is a great place to work.” to a few donors to find out what for Human Resources at such a great institution.” compels them to contribute. Here’s “I think you’re investing in the world’s Holly Hippensteel, assistant dean of what they had to say: future. I can’t think of a better place to donate money than Carnegie Mellon, Gary Fedder, professor of electrical Student Affairs and computer engineering and robotics, “I think it’s expected that we give our Adam Rauf, administrative assistant and I get to see first-hand all of the director of the Institute for Complex time and energy to our work … it may II, Business Operations, Software wonderful things done. So for me, it’s Engineered Systems (ICES) not necessarily be expected that we Engineering Institute, and president a no-brainer.” “I love Carnegie Mellon. It’s a great give financially. But I see it as my good of Staff Council Erika Linke, associate dean of place to work. It does a lot for every- faith gesture in my belief in the place “Carnegie Mellon has permeated my University Libraries one, students, faculty, staff and I feel and that we value it as an institution. entire life. Even before I started work- “The reason I give to Carnegie Mel- blessed to be here.” And I think it’s important to say … ing here I was always a fan of all of the lon is much like Ron [Placone] said: arts events. … When I became a mem- Thinking about the future and being a Asim Smailagic, research professor, I’m willing to put my money on the line ber of CMU it was hard to not want to part of something bigger than your- ICES for this as well. … I’ve benefitted so give back to an organization that tends self.” “I would like to see this university much from this institution, personally to push new boundaries for the city in progressing in even more intensive and professionally, that it’s the least general and the world.” research and getting my colleagues and that I could do to give back.” other faculty members to contribute. To C o n t i n u e d o n p a g e f o u r T h r e e Music Celebrates 100 Years City Recognizes School of Music C o n t i n u e d f r o m p a g e o n e Pittsburgh’s City Council celebrated the School of Music with a member William Caballero (principal students got orchestra positions,” Wall proclamation declaring Feb . 28, 2012, as “The Carnegie Mellon horn, Pittsburgh Symphony Orchestra), said. “While not everyone who studied School of Music Day .” The event recognized the 100th anniversary and Brice Andrus (principal horn, Atlanta with him got a job in an orchestra, if you of the School of Music (http://music .cmu .edu/centennial/) . Symphony). did what he said, you would become the The proclamation noted the school’s legacy of education Chicago Symphony’s principal horn best horn player you could be. But it was and performance . Dale Clevenger (BFA ’62) will conduct up to you to follow his instructions. He For example in Pittsburgh, some 22 members of the the piece. was soft spoken and not demonstrative. Pittsburgh Symphony Orchestra are Carnegie Mellon graduates “The Schumann Konzertstück is “He didn't really want you to and faculty members, as are members of the Pittsburgh Opera, the a difficult and unique piece because it speak during a lesson unless he asked Opera Theatre of Pittsburgh, the Bach Choir of Pittsburgh and the was written at a time when the horn was you a question and he mostly didn't Mendelssohn Choir of Pittsburgh . The school’s internationally evolving,” Wall said. want questions from his students. He recognized programs in eurhythmics and solfege also are celebrated . “When it was created in 1849, the figured he was covering and explaining The School of Music’s Starling Quartet, an honors string addition of valves allowed a broader everything you needed to know. This quartet founded in 2002, performed at the proclamation celebration . range of notes without having to insert seemed to work out pretty well.” different lengths of tubing depending on Rubins, a member of the San the music’s key signature. Antonio Symphony and principal horn heartfelt lecture in which he said that art production of “The Phantom of the “With this new capability for the with the San Antonio Opera, attended pays dividends for those who participate Opera” as Christine Daae. Noll was horn, Schumann decided to push the Carnegie Mellon to study with Standley. in it. nominated for a Tony Award and Drama envelope by writing a piece which would “His willpower is something I’ve “The world wants to see baseball Desk Award for her portrayal of Mother explore the possibilities of the new horns. never seen since,” Rubins said. “You and football more than an opera, but a in the Kennedy Center Revival of On top of that he decided to write a could see that he was dealing with symphony concert can change lives,” he “Ragtime.” concert piece for not just one horn but a medical issues, but he was still playing said during his talk. Violinist Emma Steele (A ’12), the whole section of four horns. It was pretty up until the time of his passing.... His The Pittsburgh concert also will be Sibelius International Violin Competition rare to write a concerto for four of the standards were extremely high, but we broadcast live by Pittsburgh radio station finalist and student of Cyrus Forough, same kind of instrument,” Wall said. knew that if we did the things that he WQED-FM (89.3). also will play. One thing all of the visiting suggested, it would go a little bit easier Manu Narayan (BFA ’96), screen performers have in common is that for us in the workplace.” Featured Performers actor/vocalist, will be the master of they studied at some point with former While not a graduate of CMU, Other alumni who are coming back for ceremonies for both concerts. university horn professor Forrest Andrus traveled to Pittsburgh about the concert are opera singers Jeffrey Ticket information Standley. four times a year to take lessons with Behrens (BFA ’03), Liam Bonner Standley, the principal horn for the Standley after getting into the Atlanta (BFA ’03), and musical theater For more information and to purchase Pittsburgh Symphony from 1949-1959, Symphony. performers Graham Fenton (BFA ’05), tickets for both performances: http:// taught at the university for 37 years until This has been a banner year for horn Lisa Vroman (MFA ’81) and Christiane music.cmu.edu/centennial/. The site also his death in 1986. players at Carnegie Mellon. Clevenger Noll (BFA ’90). includes information about a patron event “Forrest Standley was considered was awarded an Alumni Distinguished Fenton stars in “Jersey Boys.” in Pittsburgh with pre-concert cocktails, a good teacher, because many of his Achievement Award and delivered a Vroman starred in the Broadway dinner, concert and dessert.

Love a Donor C o n t i n u e d f r o m p a g e t h r e e

M. Shernell Smith, coordinator of Alice Bright, serials librarian, Student Development, Office of Student University Libraries Affairs “I’m a third-generation alum. My father “I think it’s important to be a role model and my grandfather went here as under- for our students. … I feel like this is a graduates, and my grandfather was the place where we talk about our heart be- registrar here for a time. I just had such ing in the work. … So when I see student a wonderful time as an undergraduate, initiatives, and projects that are service and my closest friends are women that learning or traveling abroad or that are I met as a freshman. I’ve just enjoyed cultural or multicultural events, I know working here.” that sometimes there’s a little extra that Chris Nolin, senior project manager, we can give. So it’s important for me as

Computing Services N eed p hoto by ti m kaulen someone who advises certain student “Being an alum and a staff member I feel A n d r e w B o v a ( A ’11, ’12} w r i t e s a t h a n k y o u l e t t e r t o d o n o r s . organizations, like Habitat for Humanity, like this is such a strong community, that to ensure that I’m doing a little bit extra it really goes back to Andrew Carnegie Madelyn Miller, director of on here and what the university has done … to be a really great role model.” and ‘my heart is in the work.’ I feel like Environmental Health & Safety for me and my career. And I’m happy to Sarah Belousov, project manager, I contribute my job but I also contribute “I feel like this university has become part support a variety of programs on campus. TechBridgeWorld, Robotics Institute financially to the ongoing success of of my family. … I love so much what this It’s a privilege to do that and to work “I think Carnegie Mellon is an outstand- all of the students. There are great kids university is about that I feel like donating here. ... It’s important for me to lead and ing institution, not only an educational here, and I want to keep it going for my is a very important part of my life.” set an example.” leader around the world, but also as a own children and others, too. I love this Don Coffelt, director of Facilities nonprofit organization. … Carnegie place.” Ermine Teves, project assistant, Management Services Mellon is certainly one of those out- Robotics Institute Pattye Stragar, fitness operations “The university has given so much to me. standing groups that is making a differ- “I choose to donate because … I’m CMU manager, Department of Athletics Aside from working here, my son gradu- ence around the world. I am a donor to all through. I did my undergrad here, “I love Carnegie Mellon. It’s a great ated from here, and I graduated from here, TechBridgeWorld as well. And I think I’m working here now, and I’m doing my place to work. I’m not only an employee and so it’s sort of like paying back this that what we’re doing, and what other master’s. CMU has given me a lot. I’m but also a parent so I want to give back incredible debt one little bit at a time.” groups around the university are doing, really happy to give back.” to the university for myself and for my both here in the U.S. and also other parts Mark Dorgan, executive director of children. I donate to the Athletic Depart- of the world, is exciting.” major gifts, University Advancement To make your donation for 2012, go to ment. I just wish that everybody would “I felt that I needed to support the univer- www.cmu.edu/give. give something. Because even if it’s just sity because of everything that’s going F o u r a little, it all adds up.” Authors’ Work Fosters Design Methods n Heidi Opdyke

It was a perfect blend of design ideas. Bella Martin (MDes’04) wanted a way to help companies embrace the power of human-centered research. Bruce Hanington studies how different methods work. Their complementary approaches resulted in “Universal Methods of De- sign: 100 Ways To Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions” (Rockport Publishers). While attending Carnegie Mel- lon, Martin structured her thesis work around visualizing ways to help design- ers win arguments with companies where human-centered research was not yet a consistent part of the culture. Hanington, associate professor and director of gradu- ate studies for the School of Design, was as testing, evaluation and methods that her adviser. go all the way through the launch and “Designers should involve users upfront, more qualitative methods that monitor of a product.” It was this type in the whole process of research, from methods and think, ‘Oh wow, that’s all take place in user qualitative studies, of synergy that brought the authors, and understanding them before they design, it is? Our team can do that.’” design ethnography and exploratory ultimately this book, together. to designing with them as they design, “There are some design professions research through to participatory design “Universal Methods of Design” is and getting meaningful feedback from where it’s less common to see these and co-design,” Hanington said. “Bella available from Rockport Publishers and is them when they’ve prototyped and have methods in practice. It’s more common is much more experienced in practice, online at Amazon and Barnes and Noble. designs to evaluate,” Hanington said. in interaction design and industrial de- and well versed in the later stages such Eight years later, the two took their sign, but it’s gaining a lot of inroads in original work and expanded it into the communication design, graphic design book. “Universal Methods of Design” and architecture, and the methods are iPad Programming equally powerful there,” he said. is now the sixth in a series by Rockport Course Extends Learning Opportunity Publishers; with the first book being one Carnegie Mellon’s School of of Martin’s and Hanington’s favorites: Design has a long history with a well- To Thousands Through iTunesU “Universal Principles of Design” by Will grounded reputation in human-centered Lidwell, Kritina Holden and Jill Butler. design. Hanington teaches a research n Piper Staff people can get very close to the real class methods course for first-year graduate Following the series format, “Universal The students sitting in lectures at CMU experience, but follow along at their own students and an undergraduate human- Methods of Design” offers 100 examples for a new iPad programming course are pace on the Web. centered design course called “How of design processes including case stud- just the very tip of the iceberg. Students are learning a basic back- People Work.” ies and illustrations from industry and “Developing iPad Applications for ground in visualization and in under- “We felt that the book itself is research. A number of them are from Visualization and Insight” has proved standing the cognitive processes involved very human-centered because it’s well School of Design and Human-Computer popular with students from across the in transforming visual representations laid out, and designed to be accessible Interaction Institute faculty, students university and the world. About 90 stu- into mental representations, insight and — both in terms of how you find the and alumni, and from companies such dents showed up for the first day of class discovery, and instruction on implement- information but also in the way that it’s as Microsoft, eBay, Citrix, Adaptive though the course had enrolled its limit ing these techniques in real applications communicated and conveyed,” Han- Path and MAYA. of 30. And more than 20,000 subscrib- for the iPad. ington said. “I also think that using the Martin said the real-world examples ers are watching class lectures for free at “We’re not only teaching students used on every page of the book were visual case studies goes a long way in Carnegie Mellon on iTunes U. how to program,” Kittur explained, “but picked because her thesis found evidence communicating the methods, because “The response has been tremen- what they should be programming. We that visuals and case studies help to that’s how designers are used to looking dous and we’re really excited to be want to think of new, user-centered ways demystify what designers do. at things.” seeing these numbers,” said Niki Kittur, for people to consume information and “The book is for designers who Martin, now working as a senior an assistant professor at the Human- then implement those on an iPad.” Kittur added, “The idea is that we create products and services: very ex- interaction design consultant at Delta Computer Interaction Institute who is can help students not just understand perienced designers who know 75 user Airlines in Atlanta, said she is ever co-teaching the course. “I think one big how to program but also what to pro- research methods will hopefully learn 25 thankful for her professors at the School draw of our course is that it gives people gram: how to develop iPad apps that take new ones, and we hope that design stu- of Design and HCII. She said the book not only the practical skills in building information and turn it into knowledge dents will come to see the methods as the was partially born from her hopes to iPad applications, but also the conceptu- and insight.” tools for our discipline, just as sketch- work with them again. al tools to envision new ways of interact- The software engineering topics ing and software are our tools,” Martin “I am always amazed at the doors ing with information.” taught focus on the latest technologies said. “I also hope it will end up on client, that open when I say ‘I’m a designer In addition to Kittur, a team of top available in the newly released iOS 5. product manager and developer book- and researcher with a master’s from industry iOS developers, led by Paul For those interested in following shelves — the book really was designed Carnegie Mellon,’” Martin said. “It is Hankes Drielsma, are using the project- along, object-oriented programming with them in mind, too.” amazing what power those words have. based course to teach students about experience is recommended. Hanington said the book is widely It is also a great feeling to know how to the design and implementation of iPad “Right now we have interested adaptable for designers in a variety of deliver on those words, as I am con- applications that help users visualize and fident in what I learned there and still make sense of large data sets. students from all over the school — from ways, and the examples from product, computer science to HCI to design to interface, communication and environ- deeply identify with the philosophy of Kittur said with the new iTunes U the program.” structure the team is able to put pretty electrical engineering; I think this is a mental design speak to that. really popular area now,” Kittur said. “The thing that worked out as a much the entire class online — not Martin added: “I hope that people Watch the course on iTunes U or very nice balance between me and only HD video of lectures, but also the who are not designers — or new to on any iOS device with the free iTunes Bella is that I’m much more versed and assignments and readings — so that user-centered design — will look at the U app. comfortable writing about those early F i v e Improving Safety Tasty History Lesson Served

DOT Awards CMU, n Shilo Rea Penn $3.5M Grant Michael W. Twitty, served up okra soup,

n Chriss Swaney black-eyed peas and leafy greens with a side of history. The U.S. Department of Transportation In his talk, “More Than Slave Food: has awarded Carnegie Mellon’s College The African Roots of American Food- of Engineering and the University of ways,” the culinary historian discussed Pennsylvania’s School of Engineering food’s critical role in the development and Applied Science a $3.5 million grant and definition of African-American civi- for the next two years to conduct research lization and the politics of consumption and implement technologies for and cultural ownership. improving the safety and efficiency of He became interested in culinary transportation. history after a childhood visit to Colo- Through this new University nial Williamsburg. “I liked how they Transportation Center (UTC), Carnegie recreated history,” Twitty said. “When Mellon and Penn will explore cutting- Photo by T i m K aulen you cook, you’re not just throwing P r o f e s s o r T i m H a g g e r t y , c u l i n a r y h i s t o r i a n M i c h a e l T w i t t y , P r o f e s s o r E dd a edge technologies that could influence something together — it’s an art. There’s F i e l d s -B l a c k a n d M . S h e r n e l l S m i t h , c o o r d i n at o r o f s t u d e n t d e v e l o pm e n t , everything from the safety of vehicles and an incredible body of knowledge.” p o s e b e h i n d d i s h e s s e r v e d d u r i n g T w i t t y ’ s r e c e n t u n i v e r s i t y l e c t u r e . roads to the analysis of traffic flow. The His study of foodways focuses consortium will establish a workforce on how people relate to food and Food was one of the few areas of Twitty prepared three dishes and development program to train graduate how people cultivate between food, enslaved people’s lives that they could audience members were invited to taste students in modern transportation-related philosophy, culture and society. try to control.” each: okra soup, the root of gumbo; technologies and policymaking. “Everybody has to eat, and food Edda Fields-Black, associate pro- chebudniebe, a black-eyed pea dish; This Carnegie Mellon/Penn UTC is all about politics and power,” said fessor of history at CMU, added, “Like and plasas, leafy greens served with for Technologies for Safe and Efficient Twitty, who is also a writer, historic any other ethnic community in early onions and garlic. Transportation, or T-SET UTC, a Tier 1 interpreter and Jewish educator. “These America, enslaved Africans brought Twitty’s lecture was sponsored by National Center, will be located at main issues have driven the identity of and blended elements of their West and CMU’s University Lecture Series, Office Carnegie Mellon in Pittsburgh. African-Americans. They came from West Central African food traditions in of Student Affairs, Humanities Scholars Raj Rajkumar, the George slavery, which was all about power. the creation of American cuisine.” Program and Department of History. Westinghouse Professor of Electrical and Computer Engineering and Robotics at Carnegie Mellon, will serve as the e r i ta g e l a c k y e d e a s director of the new UTC. H B -E P Research in the areas of vehicular Black-eyed peas, which actually are • 1 pound dried black-eyed peas or any cowpea information technologies, autonomous beans, are thought to have migrated • 1 ham hock, a small piece of salt pork or slices of bacon, or vehicles, enhancements for safer driving from West Africa to the Southern smoked turkey (vegan alternative — 1/2 teaspoon of liquid states in the 1700s with the slave and the development of novel human- smoke and 5 cups of non-meat chicken stock) trade. • 1 cup chopped onion vehicle interactions without overloading “The Manding people call them • Kosher salt, to taste the driver will be a large part of the ‘soso,’ and the Wolof call them • 1 small crushed dried fish or cayenne pepper center’s work. Technology deployment, ‘niebe,’” writes culinary historian • A few teaspoons of sorghum molasses (optional) collaboration and diversity of the Michael Twitty. “A millenia-old staple • 1/4 cup of fresh chopped flat-leaf parsley (optional) technical workforce will also be key of the diet in Senegambia and its • A few sprigs of fresh or dried thyme (optional) goals of the center. hinterlands, the black-eyed pea At Carnegie Mellon, the new center grows well in hot, drought-conducive Sort your peas, making sure you check for pebbles or bad peas. Soak the conditions and is a symbol of also will engage work under way by peas for several hours or overnight, or if in a rush, soak them in boiling hot resilience, mercy, and kindness. water in a covered pot for an hour before cooking. Traffic 21, a multidisciplinary research Niebe are the kind of cooked food Prepare a stock of salt meat and onion and season with salt and a hot team working to design and deploy one gives as sadaka — righteously pepper. Boil these together for 15 minutes and add the soaked black-eyed information and communications for given charity — to beggars on the peas. Add enough water to just cover. If you like you can add some molasses improving safer and more economic streets of Senegal. They continue to for more flavor, or the fresh herbs. transportation solutions that could be seen as a sign of blessing and are Gently cook for an hour and a half. Pair it with corn pone or serve with ultimately save more than 30,000 lives paired with greens as good luck food cooked long-grain or basmati rice. lost each year in traffic accidents. on New Year’s Day.” Serves 4 to 6.

INI Launches Program for Busy Executives

n Chriss Swaney 2012. Flexible to fit easily with frenetic program designed to meet the needs of will spend 24 days on campus. In each career schedules, the ExecMSIA offers today’s fast-paced global business envi- semester, students will complete six Dealing with cyber threats has become a concentration in cyber forensics and ronment combining online sessions with hours of coursework in online recitations the new norm. incident response (CyFIR) or resilience periodic, short sessions on the Carnegie during 1.5-hourMichael sessions Twitty held on four As cyber criminals increasingly management. The two concentrations Mellon campus,” said Dena Haritos Saturdays. During those virtual, interac- launch crippling attacks that hamper will be led by instructors in the CERT Tsamitis, INI director and director of tive sessions, students will participate in business and threaten security, organiza- Program of the Software Engineering education, training and outreach for activities such as laboratory exercises, tions struggle to find technology savvy Institute. An option also is available for Carnegie Mellon CyLab. mock hearings, group meetings, case executives to lead strategies that protect non-degree students to pursue certifi- “Students pursue the program with study discussions, presentations and and defend information across the cates in these two areas. a cohort of about 20 peers, who add problem-driven scenarios. enterprise. The program is designed to help enrichment to each other’s professional The program application deadlines To support strategic leadership, business leaders and tech experts see network and enhance learning by shar- are April 30 (first round) and June 30 the Information Networking Institute cybersecurity as a top priority, and to ing their own knowledge that has come (second round). Details on how to apply (INI) will offer an Executive Master learn how to use tools like forensics to from experience,” Tsamitis said. appear at: www.ini.cmu.edu/degrees/ of Science in Information Assurance track adversaries. The INI program runs 20 months, is msia/index.html. (ExecMSIA) Program beginning in fall “This is an interdisciplinary made up of five semesters, and students S i x International Film Festival Two Sundance Winners Coming to Pittsburgh n Shilo Rea filmmaking is that I believe a relation- “F a c e s o f O t h e r s ” S c h e d u l e You don’t need to go to Sundance to see ship can be seen and felt on the screen,” March 22-April 15 the best independent films of the year. she said. “For me, filmmaking is about telling stories from surprising angles, CMU’s International Film Festival Week One Saturday, March 31 is bringing two of the famed festival’s whether they are fictional or documenta- “Position Among the Stars” (Netherlands, Thursday, March 22 ry-based. A documentary can be as en- 2010) 2012 winners, along with an array of “El Sicario, Room 164” (France/USA, 2011) 2 p.m. at The Harris Theater, 809 Liberty Ave. other acclaimed films, to Pittsburgh. tertaining and compelling as any scripted 7:15 p.m. at Melwood Screening Room, Conversation with Director Leonard Retel 477 Melwood Ave. Running March 22 trough April 15 film.” Helmrich. at various locations throughout the city, “Girl with Black Balloons” is about Opening Night Reception “Alps” (Greece, 2011) “Faces of Others” will use a record 20 Bettina, a woman said to be the most 5:30 p.m. at McConomy Auditorium, UC Friday, March 23 beautiful woman to have ever lived in Greek Reception films to explore the concept of the other “Suicide Room” (Poland, 2011) — or anything that is not us. the legendary Chelsea Hotel in New 7:30 p.m. at McConomy Auditorium, “El Sicario, Room 164” (France/USA, 2011) “We searched the world to select York City. She also is said to have hid University Center (UC) 7:30 p.m. at McConomy Auditorium, UC unique, independent films that seek herself away in her studio for the past 40 Reception Special Guest to understand what the other is,” said years. Sleeping on a lawn chair, Bettina Saturday, March 24 Sunday, April 1 Jolanta Lion, director of the film festival. is surrounded by boxes stacked from the “The Fourth Portrait” (Taiwan/China, 2011) “Mum” (Netherlands, 2009) “Many are top films at the Amsterdam, floor to ceiling, all filled with a stunning 6:30 p.m. at McConomy Auditorium, UC 6:30 p.m. at McConomy Auditorium, UC Cannes, Berlin and Sundance festivals, body of artwork that has never seen the Reception Director Adelheid Roosen is scheduled to appear. “Putin’s Kiss” (Denmark/Russia, 2011) and some are still in the festival circuit, light of day. Free and open to the public. vying for recognition.” “Sacrifice, obsession and devotion 7 p.m. at Melwood Screening Room, 477 Melwood Ave. “Putin’s Kiss,” winner of Sundance are the words that floated around in my Week Three

head when I first learned more about 2012’s World Cinema Cinematography Sunday, March 25 Thursday, April 12 Award: Documentary, is a Danish and Bettina,” van der Borch said. “Her life as “Battle of Warsaw 1920” (Poland, 2011) “5 Broken Cameras” (Netherlands/France/ Russian film about a 19-year-old who a reclusive guardian over her creativity 3D screening Israel/Palestine, 2011) 7 p.m. at McConomy Auditorium, UC starts to recognize flaws in a strongly and artwork inspires us to think about 3 p.m. at AMC Loews Waterfront 22, 300 Waterfront Drive W Reception nationalistic Russian youth movement the world we have each chosen for our- University of Pittsburgh’s Polish Studies that aims to protect the country from selves, how we are captive of it or freed endowment drive kick-off Friday, April 13 its enemies. It will be shown twice: 7 by it.” “Mourning” (Iran, 2011) “Whores’ Glory” (Austria/Germany, 2011) 7:30 p.m. at McConomy Auditorium, UC p.m., Saturday, March 24 at Melwood As in past festivals, each film 5 p.m. at Regent Square Theater, Reception Screening Room and at 7 p.m., Thurs- screening will be paired with an interac- 1035 S Braddock Ave. day, March 29 in CMU’s McConomy tive element — from appearances and Short Film Competition Saturday, April 14 Auditorium. Q&A sessions with the film director to 5:30 p.m. at McConomy Auditorium, UC “Best Intentions” (Romania/Hungary, 2011) Reception 2 p.m. at The Harris Theater, 809 Liberty Ave. The 2012 Sundance winner for local experts weighing in on the film’s World Cinema Directing: Documen- topics. “Essential Killing” (Poland/Hungary/Ireland/ Week Two Norway, 2010) tary, “5 Broken Cameras,” will screen “Faces of Others” is sponsored by Thursday, March 29 7 p.m. at McConomy Auditorium, UC at CMU’s McConomy Auditorium at CMU’s Humanities Center, The Pitts- “Putin’s Kiss” (Denmark/Russia, 2011) 7 p.m., on Thursday, April 12. Direc- burgh Foundation, The Fine Foundation, 7 p.m. at McConomy Auditorium, UC Sunday, April 15 tors Emad Burnat and Guy Davidi offer The American Hellenic Foundation of Reception “Black Butterflies” (Netherlands/Germany/ South Africa, 2011) a first-hand look at five years of West Western Pennsylvania, PNC Bank, The “Girl with Black Balloons” (USA/Netherlands, 6:30 p.m. at McConomy Auditorium, UC Bank protests, effectively pairing politi- Consulate General of the Netherlands in 2011) Closing Night Reception cal history with personal life. New York, The Consulate General of the 7:15 p.m. at The Harris Theater, 809 Liberty Ave. Another highlight of the festival is Republic of Poland in New York, The Ticket Prices: Director Corinne van der Borch is scheduled Opening Night (March 22) with the American and Dutch film “Girl with Consulate General of Federal Republic to appear. Reception: Distinctively Dutch Film Festival Black Balloons,” from director Corinne of Germany in New York and the gener- $10 Seniors and Students* | $15 Others opening reception van der Borch at 7:15 p.m., on Thursday, ous support of the University of Pitts- Regular Admission: March 29 at the Harris Theater. Van burgh, The Art Institute of Pittsburgh, $4 Seniors and Students* | $8 Others Friday, March 30 3D Screening: der Borch, who will attend her film’s The Pittsburgh Filmmakers, Carlow “Joschka and Sir Fischer” $10 Seniors and Students* | $20 Others screening, is attracted to documentary University, The Pittsburgh Cultural Trust (Switzerland/Germany, 2011) Full Access Festival Pass: filmmaking because it allows her to keep and media sponsor WYEP. 6:30 p.m. at McConomy Auditorium, UC $25 Seniors and Students* | $50 Others Director Pepe Danquart is scheduled to reinventing stories. For more information and to pur- appear. *A valid student (Osher) ID must be presented “The most important aspect of my chase tickets, visit www.cmu.edu/faces. Reception when picking up tickets for student pricing.

F a m i ly F u n Advancement Groups Q u i n n , Z a n d e r a n d B ob on the Move R e p p e , d i r e c t o r o f d e s i g n f o r C a m p u s D e s i g n a n d Several groups within the University Advancement Divi- F a c i l i t y D e v e l o p m e n t , w e r e sion — Communications Design, Media Relations and a m o n g t h e m a n y f a m i l i e s Internal Communications — have moved from Alumni w h o a t t e n d e d F a c u lt y , S t a f f House to the fourth floor of the GATF Building on Forbes F a m i ly D a y h o s t e d b y t h e Avenue across the street from PNC Bank. They join the D e p a r t m e n t o f A t h l e t i c s Individual Giving group, which moved from 6 PPG Place d u r i n g t h e S u n d a y , F e b . 1 9 downtown to the GATF Building. b a s k e t b a l l g a m e s a g a i n s t t h e Alumni Relations and Annual Giving will be moving u n i v e r s i t y o f R o c h e s t e r . from 6 PPG Place to Alumni House. Phone numbers and email addresses for staff within these groups will remain the same. Photo by Josh C antor

S e v e n Future Tenant Art Space Celebrates Decade of Pushing Boundaries

n Cora Wang Art is about experimenting and testing Core programs include the guest curator limits. program, a monthly open mic night, a Future Tenant, a downtown Pitts- performance residency series, and sev- burgh art space, keeps that in mind as eral partnerships with local schools and an arts management training laboratory colleges. managed completely by students. It’s This experience provides the arts been that way for a decade. managers with a collaborative environ- Back in 2002, the art gallery was a ment, working not only with fellow vacant storefront waiting for a “future students, but artists, curators, local arts tenant” when Kevin McMahon, presi- and culture organizations, and the com- dent of the Pittsburgh Cultural Trust, munity. envisioned revitalizing the Cultural “The most valuable thing I found District. He reached out to Jerry Coltin, was the collaborative process,” said Kate faculty adviser of the Master of Arts Hansen, who served as a co-director Management (MAM) program in the from 2009 to 2010. “I met a lot of really Heinz College, interesting curators, and Dan Martin, artists, performers, professor and etc. through my interim dean of the work at the space. College of Fine As someone focused Arts. on the visual arts “It is a unique for most of my life, opportunity, because having the experi- it gives students ence working with an opportunity to performing/theater manage at a high- artists and manag- strategic level in ers taught me a lot a structure that about the performa- closely imitates the tive arts and both [nonprofit organization] arts environ- their artistic and technical function.” ment, while providing a fiscal safety As Future Tenant enters its 10th net,” Coltin said. “I do not believe there year, innovation and collaboration con- are any practicum opportunities that can tinue to be the driving force of the arts match Future Tenant for the experience managers running the organization. of managing a staff, board, budget and For the upcoming annual fund- programming.” raiser, the theme will be focused on the The space is now one of the most organization’s 10th birthday. of F uture T enant Photo C ourtesy A r t i s t s w o r k t o i n s t a l l p i e c e s a t F u t u r e T e n a n t . B e c a u s e o f s p a c e vibrant art spaces downtown. And “We’ve tried to grow the fundraiser constraints , e v e r y a v a i l a b l e s u r f a c e i s u s e d f o r a r t w o r k , i n c l u d i n g beyond that, a laboratory for creative as we’ve grown as an organization, and w i n d o w s a n d t h e b a t h r o o m . minds. Ownership as well as an open we’re hoping this is the most successful space, grants MAM students the free- event yet,” said Katy Peace, the other dom to carry out great ideas that seem co-director for the current year. F u t u r e T e n a n t B i rt h d ay P a rt y impossible elsewhere. Future Tenant is partnering with 7 p m. ,. Friday, March 30 “The job at Future Tenant offers Bakery Square and The School of Art 1st floor of Google’s building in Bakery Square, 6425 Penn Ave ., you the most autonomy, the ability to to hold the event in Bakery Square’s Pittsburgh self-motivate, be hands-on for the things grand first floor. Master’s of Fine Arts Tickets: $15 for students and $25 for the public during a presale you want to be doing rather than just students will exhibit their creative art at https://www .brownpapertickets .com/event/228493 working underneath people,” said Erin works. The move to a larger venue $20 for students and $30 for the public at the door Gough, a co-director for the current allows artists exposure to a larger and academic year. more varied audience. For more information, visit www .futuretenant .org/ . Future Tenant’s arts managers have “There’s a general trend that things exploited the open space in every pos- aren’t happening because of the [size Another part is community recogni- Coltin said that the management sible way for visual and performing arts. of Future Tenant’s] space,” said Lauren tion. model for the art space would change in Even the bathroom and windows Goshinski, marketing and commu- “I hope that more people understand the next academic year. Instead of two are utilized, serving as interesting ven- nications manager for the School of what Future Tenant is, from the perspec- co-directors, Future Tenant will have an ues for site-specific installations. Twice Art. “People aren’t looking for gallery tive of the general public,” Hansen said. executive director with two associate a year, the space is open to performance resources anymore. They are looking To make it happen, the current directors. artists or groups of all genres. The for opportunities to come together, raise directors are working hard on building “We are committed to that learning Trespass program allows artists to spend each other’s feasibility, and have a really momentum and laying the groundwork process and the evolution of the space in a week at Future Tenant developing, unique show.” for the organization. realization of Future Tenant’s mission to rehearsing and performing their original The school is contemplating what “We have established a lot of orga- educate new managers, give exhibition work at no cost. Future Tenant 2.0 will look like for the nizational infrastructure that will help and performance opportunities to emerg- For the past 10 years, Future Ten- next decade. Part of it will be more col- future directors take over more seam- ing artists and to initiate new audiences ant has presented work from more than laboration in creative ways between the lessly and not have to reinvent the wheel, to view the work,” he said. 100 emerging artists and performers. Future Tenant directors and the school, so to speak,” Peace said. Goshinski said.

E i g h t TechSpark Attracts, Connects Innovators n Kevin O’Connell

We’ve all experienced the college career fair. A gym floor cordoned off into pipe- and-draped booths stuffed with employ- ers. Hordes of students dressed up in their finest, gripping their resume-filled binders, their eyes darting around the room in search of employers that might be hiring a person with their skills, and with their 30-second self-promotional elevator pitch rehearsed and at the ready. For many traditional types of employers, this oft-repeated dance of introductions between employers and students works quite well. But for those entrepreneurial types who aren’t looking for the traditional job experience and who may be well on their way to building their own startup — enter TechSpark. Photo by Jordan B ush

Last month the Career and Profes- D a n i e l B i s h o p o f Q u a l a r i s w a s o n e o f m o r e t h a n t w o d o z e n c o m p a n y representatives w h o a t t e n d e d T e c h S p a r k . sional Development Center (CPDC) launched a new type of career network- a portfolio of five business incubators “I enjoyed the smaller, low-key standing of the companies, and hope- ing event — one better suited to the designed to speed company creation at approach of the targeted audience,” said fully their better understanding of me as types of students and companies who CMU. In the past 15 years, Carnegie Jose Cong, a recruiter with Nest Labs, a a potential employee,” he said. want to share in meaningful conversa- Mellon faculty and students have helped company co-founded by alumnus Matt This approach permeated the event, tion about the excitement of the entre- to create more than 300 companies and Rogers. “Most startups tend to be lost as many companies described their preneurial spirit. 9,000 jobs, and the university averages in the traditional career fairs as students workplace culture as “laid back” and More than 100 students and 25 15 to 20 new startups each year. tend to gravitate toward the bigger non-traditional. Braintree representatives companies — including Braintree Wahab Owolabi, assistant director names. TechSpark evens the playing stated they weren’t seeking people look- Capital and Nest Labs — attended Tech- of employer development at the CPDC field by giving the startups an opportu- ing to move into management because Spark in Rangos Ballroom. Alumnus and lead organizer of TechSpark, said, nity to connect with students in a more they “don’t have that here.” Tony Berkman (S ’88, TPR ’98) gave “We listened to what our alumni and the intimate, technology-specific setting.” By any account, TechSpark suc- the keynote address, followed by short companies we work with were telling Students like Russell Kirmayer, a ceeded in its goals. Owolabi noted that presentations from select companies and us, and thought, ‘why not try to create junior physics major who would like to he would be building on the ideas and an open networking session designed to an event as innovative as the people we work for a startup, shared enthusiasm for feedback gathered to improve the event engage students, alumni and recruiters. are trying to connect?’” the unconventional structure. for next year. To help further these conversations, Innovation was the word of the day. “I was able to have more natural, Kevin O’Connell is assistant director CMU’s Greenlighting Startups initiative These companies thrive on cutting-edge intimate conversations with [employers] for marketing and communications at the was on hand. Greenlighting Startups is ideas at the core of their formation. that allowed for a much better under- Career & Professional Development Center.

International Business CMU Brings Portuguese Startups to Pittsburgh n Piper Staff The seven-month training period also organizations. ObservIt’s dream is to be nect to network and see demonstrations Carnegie Mellon is taking its entrepre- provided information on understanding a market-leading company in computer from innovative start-ups. neurial expertise abroad. markets and competition, university vision technology. Treat U’s goal is to Following the networking session, A new pilot Entrepreneurship-in- relationships, differentiation and improve patient’s health care and reduce each company met individually with Residence (EIR) program at Carnegie segmentation, and partnerships for the costs of health care through a novel several potential customers, investors Mellon Portugal, created in partner- development and distribution. and versatile platform for targeted drug and clients. ship with the University Technology The mentoring sessions were delivery. And Faces.in is a mobile social The U.S. visit concluded with an Enterprise Network (UTEN), recently spearheaded by Tara Branstad, associate networking startup. International Showcase at CMU, where brought four Portuguese companies to director of the Center for Technology At Carnegie Mellon, the fledgling the Portuguese companies made presen- Pittsburgh to help them extend their Transfer and Enterprise Creation, companies engaged in panel discus- tations to potential clients and investors businesses to the U.S. Adjunct Professor Babs Carryer, an sions with professionals specializing in about their startups and the importance “Overall, the program was a embedded entrepreneur with Project immigration law, intellectual property of setting up U.S. operations. The tremendous success,” said Lori Spears, Olympus, and Dave Mawhinney, issues and business development. They showcase was presented in collaboration associate director of Carnegie Mellon associate director of the Donald H. Jones also collaborated with faculty and staff with CMU Greenlighting Startups and Portugal. “The companies were very Center for Entrepreneurship and an involved in CMU’s Greenlighting Start- sponsored by K&L Gates LLP. pleased with the one-on-one meetings assistant teaching professor at the ups (www.cmu.edu/startups) initiative “It’s really too soon to determine if that were held and they felt as though Tepper School of Business. about entrepreneurial resources available the companies will set up operation in the conversations will assist them in Four Portuguese companies — to them. the U.S. as a result of the EIR,” Spears launching in the U.S.” FeedZai, ObservIT, TreatU and Faces. The companies made presentations said. “However, all parties involved A trip to the states was the third in — traveled to the Pittsburgh campus to potential investors and to 37 corporate are committed to diligently working to phase of the new incubator program in February for three days of intensive executives during an Innovation Hap- ensure their success. We will be work- that started last summer. The first two networking with companies, banks, pens session at AlphaLab on the South ing very closely with the companies to phases in Portugal provided mentoring attorneys, students and faculty. Side. Innovation Happens, supported by provide guidance as various opportuni- and training in developing sales pitches FeedZai aims to enhance the Project Olympus, is a group of entrepre- ties present themselves.” to potential investors and customers. real-time processing of information for neurs and corporate executives who con- N i n e Churchill Scholar Biology Student is Third CMU Winner in a Row

n Jocelyn Duffy Madrid, Spain. “The Churchill Scholar- living expenses and travel. ship is a great opportunity for me to As a computational biology major Judy Savitskaya, a senior computational do science in another country before I with a concentration in neural com- biology major and Science and Humani- start my doctoral training in the United putation, Savitskaya has studied how ties Scholar, is one of 14 students nation- States.” networks of neurons in the brain work by wide to receive a 2012 Churchill Scholar- The 21-year-old from Fair Lawn, designing virtual networks and simulat- ship, which funds a year of postgraduate N.J., will study in the School of the Bio- ing their behavior. This work sparked her study at the University of Cambridge in logical Sciences at Cambridge, where interest in synthetic biology, which she England. The Churchill Scholarships are she will pursue a Master of Philosophy will study when she joins Jim Haseloff’s one of the most prestigious awards for in Plant Sciences and conduct research research group at Cambridge. studying abroad in the United Kingdom. in synthetic biology, a field in which Savitskaya worked closely with This is the third consecutive year that scientists design and construct new Stephanie Wallach and Jennifer Keating- a student from the Mellon College of Sci- biological parts and systems. Miller at CMU’s Fellowships and Schol- ence has won. Savitskaya follows Swati The Winston Churchill Foundation arships Office on the extensive Churchill Varshney in 2010 and Rebecca Krall in of the United States offers the scholar- Scholarship application process, and she 2011. Additionally, Courtney Ondeck, Photo by T i m K aulen ships to outstanding American students credits them with much of her success. a student in the College of Engineering, J u d y S a v i t s k a y a who wish to pursue graduate studies “Because of their support, I feel like received the scholarship in 2008. Prior in engineering, mathematics or the sci- I’ve matured so much as a human being. to the recent string of winners, only six “I really love studying abroad,” said ences at the University of Cambridge. There’s not a chance I could have done CMU students received a Churchill Schol- Savitskaya, who spent a semester study- The scholarship, which is worth about this without them,” she said. arship since the program began in 1963. ing at Universidad Antonio de Nebrija in $50,000, pays for a year of tuition, fees,

CMITES: Primary Education Program Celebrates 20 Years

n Heidi Opdyke “We develop classes that are chal- statistics. a common misperception that students lenging for the students. The idea is to Shoplik said they’ve added a C- must be recognized as being “gifted” in Although they may not be tall enough to give them the opportunity to stretch in MITES junior program for students in order to participate. ride the Phantom’s Revenge at Kenny- ways that they can’t do in school. They kindergarten through second grade. “The classes are open to all bright, wood, some young students are learning also have the opportunity to work with “We’ve had a great demand from academically able kids who want more all about it. intellectual peers. It’s been very reward- parents for classes for younger students,” of an opportunity to be challenged above The Carnegie Mellon Institute for ing,” she said. she said. and beyond what they can get in school,” Talented Elementary and Secondary C-MITES offers challenging While many of the participants are she said. Students, best known as C-MITES, has programs on weekends and during the local and often children of CMU em- Weekend classes began March 4, allowed students from kindergarten summer. The enrichment curriculum ployees, Shoplik said participants have and the deadline for summer registra- to ninth grade to explore deeper into complements what students have studied come from as far as France, Singapore, tion is April 6. To help families in need subjects for the last 20 years. Many of in school in mathematics, science and the the Philippines and Qatar. of financial aid, C-MITES offers full the program’s alumni are now graduated humanities. “The families often make a vaca- and partial scholarships. The program from the university. Some of the programming for this tion out of it. It has worked out nicely is having a 20th anniversary celebration Ann Lupkowski Shoplik, director of year includes courses on amusement with the kids taking morning classes and fundraiser in October. the program since its inception, said the park physics, the science of Harry Potter, then the families going sightseeing in the For more information, register number of classes and range of topics solving a murder mystery and build- afternoon,” she said. online for coming events at has grown significantly over the past two ing robots. Others involve computer Nearly 5,000 students participate www.cmu.edu/cmites/. decades. programming as well as probability and in the program annually. She said it’s

N e w s B r i e fs Carnegie Mellon has established "The Jeff President Cohon Elected Historian Co-Authors Zaslow Memorial Fund" and will work with the To Academy of Engineering “Teenie” Harris Book Zaslow family regarding a designation for gifts “The Last Lecture” Carnegie Mellon President Joe W. Trotter, the Giant Eagle Professor of His- to the fund. Co-Author Zaslow Dies Jared L. Cohon was tory and Social Justice, has co-authored a new elected to the National book chronicling the photography of Charles Best-selling author, longtime Wall Street Jour- Board of Trustees Sets Academy of Engineering, “Teenie” Harris, famous for capturing the nal columnist and Carnegie Mellon alumnus 2012-2013 Tuition Jeffrey Zaslow (DC’80) died Friday, Feb. 10 one of the highest profes- essence of African-American life in Pittsburgh. from injuries suffered in an automobile accident The Carnegie Mellon Board of Trustees set sional distinctions granted “Teenie Harris, Photographer: Image, in northern Michigan. He was 53. undergraduate tuition — as it does each to an engineer. Cohon was Memory, History” was published in collabora- Zaslow co-authored “The Last Lecture” February — for the coming academic year. elected for his contributions to environmental tion with the University of Pittsburgh Press and with the late CMU Computer Science Profes- The board approved one of the smallest tuition systems analysis and national policy the Carnegie Museum of Art. sor Randy Pausch. After driving 300 miles from increases in 37 years at CMU: 3.99 percent and leadership in higher education. in addition to Trotter, the book’s co-authors Detroit to Pittsburgh to attend Pausch’s world- for incoming students in 2012-2013 and 2.99 Academy membership honors those include Cheryl Finley, assistant professor of famous presentation in CMU’s McConomy percent for current students. who have made outstanding contributions art history at Cornell University, and Laurence Auditorium, Zaslow wrote about it in his widely For 2012, tuition for entering undergradu- to “engineering research, practice, or educa- Glasco, associate professor of history at the read Wall Street Journal column, “Moving On.” ate students will be $44,880. Housing costs tion, including, where appropriate, significant University of Pittsburgh. The book followed. were set at $6,810 and board costs at $4,740, contributions to the engineering literature,” and Zaslow was dedicated to CMU and its stu- representing increases of $260 and $180, re- to the “pioneering of new and developing fields CMU Press Book dents. He became an annual speaker during spectively. In sum, the cost of attendance will of technology, making major advancements in “Magpies” Wins Fla. Gold increase 3.19 percent for continuing students traditional fields of engineering, or developing/ CMU's freshman orientation activities, speaking “Magpies,” a collection of short stories by and 3.97 percent for incoming students in implementing innovative approaches to engi- about his days writing the book with Pausch, Lynne Barrett published by Carnegie Mellon Pittsburgh. neering education.” the lessons he learned from the experience and University Press, has won the gold medal for Cohon also received an honorary degree his student days at CMU. He also frequently general fiction in the sixth annual Florida Book in science and technology from the Korea visited classes to speak with students. He Awards. The awards are designed to spotlight Advanced Institute for Science and Technology received a 2009 Distinguished Service Award Florida’s best books and their authors. (KAIST) and delivered the institute’s keynote from the Alumni Association. A professor of English at Florida Internation- address at its commencement ceremony in late al University, Barrett’s previous two books also February. T e n Energy, Economics, Commerce VIP Visitors Discuss Global Affairs on Campus n Piper Staff Two U.S. cabinet members and the president of the World Bank visited campus in February. U.S. Secretary of Energy Steven Chu met with students at an event hosted by the Tepper Energy Club. Discussion topics with Chu, a Nobel laureate in physics, ranged from smart grid technologies to the future of U . S . S e c r e t a r y o f the nuclear industry post-Fukushima. C o mm e r c e J o h n “Fukushima reminded us that you can’t B r y s o n ( s e c o n d f r o m let your guard down,” Chu said. “And it l e f t ) i s p i c t u r e d doesn’t matter where around the world, if you h e r e w i t h C o l l e g e have a nuclear accident, it affects everyone.” o f E n g i n e e r i n g D e a n Chu is a return visitor to the CMU com- P r a d e e p K h o s l a , munity, having lectured at Carnegie Mellon V i c e P r e s i d e n t Qatar in 2010. f o r R e s e a r c h R i c k Robert Zoellick, the 11th president of M c C u l l o u g h a n d the World Bank Group, was part of a session A l l e g h e n y C o u n t y sponsored by the Center for International C h i e f E x e c u t i v e Relations and Politics, the Thomas M. Kerr, Photo by T i m K aulen R i c h F i t z g e r a l d . Jr. Prelaw Program and the Global Studies Major. “Most people think what ‘banks’ are about is lending money,” Zoellick said. “But in reality, when the World Bank Group is most effective, money is only one component.” Zoellick, who has led the World Bank since 2007, announced he will step down as president in June. Commerce Secretary and former CEO John Bryson visited Pittsburgh to tour Aquion Energy, a CMU spin-off and battery technolo- gy company. He also led a discussion at CMU with business leaders, along with CMU Vice President of Research Rick McCullough and Pittsburgh Mayor Luke Ravenstahl on busi- ness growth, innovation, and public-private partnerships. Talks from the three men are online

and available at www.cmu.edu/piper. Photo by C handler rowell Photo by T i m K aulen U . S . S e c r e t a r y o f E n e r g y S t e v e n C h u W o r l d B a n k P r e s i d e n t R o b e r t Z o e l l i c k

were published by CMU Press: “The Secret Sessions To Cover Carnegie Mellon Among vania has a Good Samaritan law that prevents Names of Women” and “The Land of Go.” Research Conduct Green Power Leaders this from happening, and nobody would be held liable should they unsuccessfully use an AED. The Office of Research Integrity & Compliance Carnegie Mellon ranks second among colleges Waggoner Awarded has been holding several sessions covering and universities in the U.S. and 39th among CMU-Rwanda Begins Connan Professorship Responsible Conduct of Research. The colleges, universities, Fortune 500 compa- Professor of Biological Sciences Alan Wag- schedule is as follows: nies and local, state and federal government Teaching Professional goner has been awarded the Maxwell H. and March 27 agencies on the U.S. Environmental Protection Development Program Gloria C. Connan Professorship in the Life international Research Issues & Consider- Agency’s Green Power Partnership list for its Carnegie Mellon University-Rwanda held its first Sciences. Waggoner is best known for invent- ations, 12-1 p.m., UC, Rangos 1 use of wind and solar power. professional development class in mid-Febru- ing fluorescent dyes that allow scientists to Presenter: Sarah Belousov, Project The list highlights the annual green power ary. The class, “Introduction to Strategic Uses see inside cells. His cyanine dyes have helped Manager, Robotics Institute purchases of leading organizations within the of Digital Information,” is taught by Professor scientists to better understand how genes are April 4 U.S. One hundred percent of the electricity used Michel Bézy. CMU-R, the first major higher turned on and off, and how cellular functions Who Owns Research Data? 12-1 p.m., by CMU comes from wind and solar power. education institution in the U.S. to offer gradu- are regulated. Under Waggoner’s leadership, UC, Connan Room ate engineering degree programs in Rwanda, CMU’s Molecular Biosensor and Imaging Presenter: Faculty TBD EH&S Sponsors AED/CPR will begin teaching master’s degree courses in Center has become world renowned for its ex- April 11 Training Classes information technology in August. pertise in biochemistry, genetics, dye chemistry Safeguarding Research Technology, Seats remain for the March 21 AED/CPR class and imaging. 12-1 p.m., UC, Connan Room sponsored by Environmental Health & Safety. Gilman Named Chair College of Engineering alumnus and Presenter: FBI Special Agent TBD The class will take place from 1 to 3 p.m. in of Telescope Council emeritus trustee Maxwell “Mac” Connan and May 1 Rangos 2. Fred Gilman, dean of the Mellon College of his wife, honorary alumna Gloria Connan, were Conflict of Interest - New Rules, 12-1 p.m., To register, go to www.cmu.edu/ehs/, click Science, has been elected chair of the AURA dedicated to the advancement of CMU. UC, Connan Room on the Training tab at the top of the page, then Management Council for the Large Synoptic in addition to this professorship, they Presenter: Ann Mathias, VP Research click on AED training and follow the link to the Survey Telescope (LSST). The council will over- endowed a scholarship and funded the Connan Integrity & Compliance registration page. see the final stages of the design and then the Room in the University Center. To register for any session go to www. Some people have indicated that they are construction of the LSST, which is being built surveymonkey.com/s/K2MQKHF. reluctant to attend a class of this nature by a consortium of universities and national because of the danger of being sued. Pennsyl laboratories including Carnegie Mellon.

E l e v e n Lecture Spotlight: Dickson Prize Winner Helps Explain Superconductivity

n Jocelyn Duffy

The winner of the 2011 Dickson Prize W h at : Dickson Prize Lecture, “Einstein, Condensed in Science, Marvin L. Cohen, is one of Matter Physics, Nanoscience & Superconductivity” the most influential condensed matter physicists in the world. His work has W h e n : 4:30 p . m ., T h u r s d ay , M a r c h 8 impacted important fields including W h e r e : M c C o n o m y A u d i t o r i u m nanotechnology and materials science, and has helped to explain superconduc- O n l i n e : w w w . c m u . e d u / d i c k s o n - p r i z e / tivity — something that Einstein thought might never be explained. Given annually since 1970, the materials. His later work explained the condensed matter physics. He has been Dickson Prize in Science is awarded by electronic nature of buckyballs using the awarded the National Medal of Science, Carnegie Mellon to an individual who standard model of superconductivity. the American Physical Society (APS) has made outstanding contributions to Cohen continues to do research on Oliver E. Buckley Prize for Solid State science in the United States. Cohen, nanoscience and nanotechnology and Physics, the APS Julius Edgar Lilienfeld who is a University Professor of Physics l. C ohen of Marvin Photo courtesy in materials science. Prize, the Foresight Institute Richard P. M a r v i n L . C o h e n at the University of California Berke- “Cohen is world renowned for Feynman Prize in Nanotechnology, the ley, and a senior faculty scientist at the phases of matter, like liquids, solids and creating and applying quantum theories Technology Pioneer Award from the World Lawrence Berkeley National Laboratory, gases. Cohen also will talk about more to explain and predict the properties of Economic Forum and the Berkeley Citation. will give the Dickson Prize Lecture, recent work in the field including his materials,” said Fred Gilman, dean He is a fellow and past-president titled “Einstein, Condensed Matter Phys- own research on photovoltaics, of the Mellon College of Science. of the APS, a fellow of the American ics, Nanoscience & Superconductivity,” nanoscience and superconductivity. “His work spans a broad spectrum of Association for the Advancement of at 4:30 p.m., on Thursday, March 8 in In his early career Cohen developed phenomenon, and its impacts are most Science, and a member of the National McConomy Auditorium. the “pseudopotential model,” which greatly felt in the fields of semiconduc- Academy of Sciences, the American In his lecture, Cohen will talk about allows scientists to calculate what will tor physics and nanoscience.” Academy of Arts and Sciences and the Einstein’s research in and contributions happen to materials under intense Cohen’s research is among the American Philosophical Association. to condensed matter physics — the study pressure. The model is used to predict most influential in physics, with his The lecture is free and open to the of the physical properties of condensed the properties of never-before-seen papers being some of the most cited in public.

Researchers Say a Third of Tweets Worthwhile Presidential Search C o n t i n u e d f r o m p a g e o n e n Byron Spice a period of 19 days in late 2010 and • Terrance Hayes, professor, Depart- WHO GIVES A TWEET? early 2011, 1,443 visitors to the site ment of English, Dietrich College of Twitter users choose the microblogs The study suggests nine tips to Humanities and Social Sciences; they follow, but that doesn’t mean they rated 43,738 tweets from the accounts improve tweet content. always like what they get. of 21,014 Twitter users they followed. • Ramayya Krishnan, dean, H. John Researchers at Carnegie Mellon, Overall, the readers liked just 36 Heinz III College; MIT and Georgia Tech found that users percent of the tweets and disliked 25 • Teddy Seidenfeld, Herbert A. Simon say only a little more than a third of the percent. Another 39 percent elicited no Professor of Philosophy and Statis- tweets they receive are worthwhile. strong opinion. tics, Dietrich College of Humanities Other tweets are either so-so or, in “A well received tweet is not all that and Social Sciences; one out of four cases, not worth reading common,” Bernstein said. “A significant • Dan Siewiorek, Buhl University at all. amount of content is considered not Professor of Computer Science and Twitter says more than 200 million worth reading, for a variety of reasons.” Electrical and Computer Engineer- tweets are sent each day, yet most users Despite the social nature of Twitter, ing, School of Computer Science; get little feedback about the messages tweets that were part of someone else’s • Susanne Slavick, Andrew W. Mellon they send besides occasional retweets by conversation, or updates around current Professor of Art, School of Art, followers, or when followers opt to stop mood or activity were the most strongly College of Fine Arts; following them. disliked. • Chester Spatt, Pamela R. and Ken- “If we understood what is worth On the other hand, tweets that neth B. Dunn Professor of Finance; reading and why, we might design better included questions to followers, director, Center for Financial Mar- tools for presenting and filtering content, information sharing and self-promotion kets, The Tepper School of Business as well as help people understand (such as links to content the writer had the expectations of other users,” said created) were more often liked. Lane said the committee will host open Paul André, a post-doctoral fellow in The researchers acknowledge, forums this semester to gather input Carnegie Mellon’s Human-Computer however, that the study participants from the university community about Interaction Institute and lead author of were not fully representative of Twitter the future direction and leadership of the study. users. Most were referred to the study by Carnegie Mellon. The schedule, loca- technology-focused friends and websites He and his colleagues — Michael tions and content of the open forums and could be categorized as “informers,” Bernstein and Kurt Luther, doctoral will be announced soon. who value sharing links and content. students at MIT and Georgia Tech, Input also can be provided through Other studies have suggested a schism respectively — created a website, “Who a Presidential Search website, which among users, with others favoring the Gives a Tweet?” http://wgatweet.com/, will have information about the search social “me” aspects of social media. to collect reader evaluations of tweets. process, including a general timeline, “Our research is just a first step at People who visited the “Who and will include progress reports within understanding value on Twitter,” Luther Gives a Tweet” site were promised the bounds of confidentiality. It is hoped said. “Other groups within Twitter feedback on their tweets if they agreed that a new president will be named in the may value different types of tweets for to anonymously rate tweets by Twitter spring of 2013. users they already were following. Over entirely different reasons.” T w e l v e