THE YEAR of NINER - PRODUCT CATALOG Niner It’S More Than Just a Name
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2009 - THE YEAR OF NINER - PRODUCT CATALOG NINER It’s more thaN JUST A NAME. It’s our pASSION. The 29” wheeled bike isN’t just a tokeN IN OUR LINE-UP. IT IS OUR ONE AND ONLY LOVE, OUR HEART AND SOUL, OUT THERE ON THE TRAIL. It’s pASSION FOR A WHEEL SIZE WE BELIEVE IN, FOR IMPECCABLE DESIGNS & FOR EXQUISITE RIDE QUALITY. it’s a pASSION WE WANT TO SHARE WITH YOU ON EVERY RIDE. WELCOME TO 2009. THE YEAR OF NINER 2009 - THE YEAR OF NINER - OUR MISSION WHY WE DO IT THE QUEST FOR PERFECTION We’re not corporate men seeking the fast- est possible way to make the most amount It’s not enough, really, to just make a great of money. We don’t wear suits to work; product. That product has to be backed up some of us don’t even own one. We’re rid- by a company who believes in it’s products THE YEAR OF NINER ers, all of us, and we’re building the kind of AND in the people who have purchased It’s been a while since we began working bikes we want to ride in the hopes that you them. It’s these people who make the on The Big Revolution and during that time do to. We believe wholeheartedly in The Big company what it is, and without them, well, we have never stopped thinking about big Revolution, and 29” wheels have created The Big Revolution would stop turning. Our wheels and how to make them better. It’s the spark that is Niner. The larger wheels goal is simple: make the best frames and all we do, and it gives us unprecedented re-invigorated our affection for mountain parts we can and then back them up with focus on the subject; no kids’ bikes, no road biking. It was never about being different, or unmatched customer service. It seems bikes, nothing to dilute our purpose. The Big traveling the road less traveled. We started simple, really, but it’s so much more than Revolution is our endeavor to make the best Niner because we believe that 29” wheels simple. It’s fun, hard, long, fast, short, frames and accessories for 29” wheels… are superior. We believe that the benefits driven, frenetic days punctuated by pure only. With more and more riders experienc- FAR outweigh the drawbacks, and we’ve unadulterated riding heaven. That’s what ing the joy of The Big Revolution, we hope staked our entire company on it. For us, it’s The Big Revolution means to us. that 2009 will be the year that you do, too. more than a business; it’s a passion. What does it mean to you? Since you never know when things will go pear- shaped, we design our frames to be easily serviced with replacement parts. Need more motivation? Visit a Niner dealer and take a ride. 2009 - THE YEAR OF NINER - WHO ARE WE? REAL RIDERS OWN NINER Niner didn’t spring forth from a spreadsheet or corporate boardroom – it was born on REAL SUPPORT FROM NINER the trail. Niner is the brainchild of Chris REAL RIDERS RIDE NINERS Sugai and Steve Domahidy, two long-time Being a part of the Niner community Cobwebs belong in neglected corners, not riding buddies whose obsession with bikes doesn’t start at the cash register and on bicycles. Luckily for us, our riders feel couldn’t be satiated by what was currently doesn’t end when you walk out the the same way. Niner riders don’t see the on the market. This passion keeps them up bike shop door. On the trail, the Niner week as a group of days, but as a collection late at night, breathing life into new ideas community is diverse and friendly. Don’t of potential dirt adventures. Fast-paced and wakes them up in the morning to take be surprised to receive a ton of comments, after-work rides, racing the looming sunset, those ideas onto the trails. They know that questions and smiles – Niner bikes tend Saturday spins with the same friends who at the end of the day, an idea is only as to generate conversations. Off the trail, taught you that the best roller coasters are good as the ride it produces. you can count on Niner for great customer made of dirt, Sunday jaunts in the woods service. Once you’ve found the bike of with the family in tow - our bikes may your dreams, we back it with a solid be beautiful enough to hang above the warranty and a wealth of information. Have mantelpiece, but the only thing collecting questions? Want to give feedback? Contact on the top tube will be lots and lots of dirt. us, we’ll be here. Niner’s founders, Chris and Steve. Niner was founded on the trail, and some of our best ideas come together on long rides. 2009 - THE YEAR OF NINER - WHO ARE WE? HERE’S A SECRET: WORKING AT NINER IS THE ULTIMAte bike geek’s dream. NOT ONLY DO WE GET TO PLAY WITH THE LATEST AND GREATEST TOYS, BUT OFTEN WE HAVE THE OPPORTUNITY TO WORK HAND IN HAND WITH SOME OF THE BICYCLE COMPONENT COMPANIES WE ADMIRE MOST. THE RESULTS OF THESE COLLABORATIONS ARE GROUND-BREAKING NEW PRODUCTS FOR THE BIG REVOLUTION. THESE NEW PRODUCTS HELP ALL 29ER RIDERS, NOT JUST NINER OWNERS, AND WE WOULDN’t haVE IT ANY OTHER WAy – if you’re ridiNg a 29” wheeled bike, you’re experieNCING THE VERY JOY THAT FOUNDED THIS COMPANY. THE BIG REVOLUTION IS AN INDUSTRY-WIDE EVENT AND WE ARE PROUD TO BE A PART OF IT. 2009 - THE YEAR OF NINER - EXPANDING THE BIG REVOLUTION AND THE SCIENCE OF HAULING ASS WHEEL SIZE >> Sometimes the reasons are too esoteric to put into words. Sometimes riding is believing. No matter what we say to you here, we challenge you to go test ride a Niner at your local Niner dealer and see for yourself. Talk to a Niner owner and we guarantee that the owner’s response will be more information than you asked for. Life changing? Maybe. We’ve heard it before. >> The basic concept of the larger diameter is simple: it will keep your wheels on top of oncoming obstacles. Rather than riding IN the terrain, you’ll be riding ABOVE it, gaining more control and stability on even the roughest trails. Think of the difference between a skateboard wheel and monster truck tire. The skateboard wheel can come to a grinding halt on a pebble while the monster truck wheel can crush granny’s Oldsmobile. Yes, this example is a little extreme, but you get the idea. >> The larger wheel offers increased centrifugal force, which in turn improves the bike’s stability. The extra three inches also increases the amount of tire contacting the ground at any one moment, meaning enhanced tire bite. Dump a Niner into a corner at full speeds and you’ll find that the unparalleled grip and stability will hold to lean angles you never thought possible. >> Niner didn’t just stuff larger wheels on to an existing chassis. It required a lot of work and testing to dial in the geometry to feel right in all situations. Our design parameters from the beginning were to design a bike that didn’t require a learning curve. Since all we do is 29ers, we had to get it right. Expectations were understandably high. The result: Niner’s dedication to The Big Revolution has been critically acclaimed by some of the top bicycling magazines in the world. Function first, but form closely follows. Attention We pride ourselves on not only using some of the best Our steel headbadge provides essential reinforcement to detail gets us fired up and everything we do is materials made for bicycles, but working closely with of the critical headtube area. Nah, it just looks way designed by Niner for Niner. We don’t believe in off- their engineers to provide tubing designed to meet cooler than a sticker. the-shelf solutions our specific needs. We believe Easton and Reynolds are cool partners to have. 2009 - THE YEAR OF NINER - BIG WHEELS AND THE NINER PHILOSOPHY W.F.O. 9 >> Wide Full Open Wide, Full Open. That’s what the name means. Let ‘er go, full throttle, don’t slow down for anything, that’s what the name implies. With 5.5” of plush CVA™ suspension technology underfoot, there’s nothing stopping those 29” wheels except the human instinct to live another day. >> The W.F.O. 9 went through exhaustive testing and refining, including a first for a 29er frame: a tapered headtube for increased front end stiffness and strength. We thought about all of the ways people might take advantage of having 5.5” of travel coupled with a 29” wheel, and we designed the W.F.O. 9 to handle them all. A custom S-bend hydroformed downtube allows the use of both coil and piggyback shocks, offset bottom linkage makes room for an ISCG mount, making this frame the first 29er to be compatible with the all new SRAM Hammerschmidt system and other chain guide systems and an optional 150mm rear spacing increases rear wheel strength and stiffness. Best of all, build it how you want. Order the W.F.O. 9 with 135 or 150 rear spacing and then choose from our shock options or order without a shock. >> Whatever your needs, from aggressive all mountain to big hit, the W.F.O.