www.newsandtech.com www.newsandtech.com May/June 2019
The premier resource for insight, analysis and technology integration in newspaper and hybrid operations and production.
East Coast publisher breathing new life into local advertising u by Tara McMeekin Contributing Writer For many local newspapers, social media — namely Facebook — Extending advertisers’ reach plays a major role. However, the social media giant is continually “We were looking for ways to jump on the Facebook bandwagon and changing its algorithms — often to the disadvantage of local advertis- help our advertisers extend their reach,” Jeanne Straus, CEO of Straus ers — and controlling which businesses its users see. This has made it News, told News & Tech. “As Facebook has changed its algorithms to increasingly difficult for newspapers and their advertisers to reap all businesses’ disadvantage, we thought Innocode could help.” the potential benefits from the platform. Established in 2011 in Norway, Innocode provides digital products Straus News, which publishes 17 local weekly newspapers in New aimed at helping newspapers secure their positions as community York, New Jersey and Pennsylvania, recently decided it was time to hubs and develop new sources of revenue through social media. do something to enable advertisers to gain better market share and Straus said she first discovered Innocode and the Local Offers prod- visibility on Facebook. uct that underpins the publisher’s ShopLocal program at an annual To accomplish that goal, the publisher launched its ShopLocal pro- National Newspaper Association convention. Local Offers provides gram in partnership with Innocode. subscription-based access to a hub of local deals and offers, and al- Local advertising continues on page 5 Richmond Times-Dispatch rolls out location- based video advertising u by Tara McMeekin Contributing Writer The Richmond Times-Dispatch is taking vestments to place 10 displays in its most traf- “Since we started in January, we’ve been its single-copy sales racks to the next level, ficked Fas Mart convenience store locations. getting phenomenal data,” Thomas said. launching Virginia’s first digital out-of-home “It is a TV display monitor on a newspaper video marketing solution that combines rack,” Broderick Thomas, director of VVN How it works technology with customer data. advertising, told News & Tech. “They can be The technology, underpinned by Phoenix Vi- In January, the Times-Dispatch rolled out mounted anywhere — so it doesn’t have to sion’s SiteView digital billboard technology, the Virginia Video Network, a location-based be on the rack — but putting these where we is essentially a monitor that features a data- video advertising solution, across 25 loca- already have racks is the easiest way for us to collection mechanism. tions across Richmond. VVN uses demo- get into the market.” “It’s sort of like the (Nintendo) Wii strip in graphic data to determine the best locations Thomas, who served as director of digital that it’s picking up movement,” Thomas said. to market directly to consumers at the point sales for the Times-Dispatch before the launch The displays do not collect images or vid- of purchase in high-traffic retail locations. The of VVN, said the project was a year and a half eo, so there are no privacy issues. Times-Dispatch also partnered with GPM In- in the making. The publisher first became “It picks up people within 50 feet of the interested in the technology in screen and if they engage for more than three late 2017, but when Lee Enter- seconds, the scanner is picking up data that prises took over management is based on shoulder width, facial character- of the paper for Times-Dispatch istics, etc.” Turn to parent BH Media Group in June The technology can deliver information on page 33 of 2018, the initiative stalled. age and gender, with a 90 percent accuracy With Thomas at the helm, the rate. It allows the Times-Dispatch to give its ad- for expanded project ramped up again in Oc- vertisers reporting on how many people have industry tober 2018 when the Times-Dis- seen their ads and some information about patch ordered a total of 50 mon- who those people are. coverage itors for its single-copy racks. Richmond continues on page 6
News & Tech May/June 2019 u 1 www.newsandtech.com
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ABB-Ad_Newsandtech_228x276_a.indd 1 21.07.2017 07:51:57 uVendor News Hearst to use Dart distribution tech Hearst Newspapers will use Dart, Publishers Circulation Fulfillment’s last San Antonio Express, Albany Times Union and all newspapers in the Hearst mile delivery and distribution fulfillment software platform, PCF announced. Connecticut Media Group: the New Haven Register, Connecticut Post, Green- Dart’s solution includes service management tools, route management wich Time, Stamford Advocate and Norwalk Hour, according to PCF. tools, daily route book production and delivery reports, automated recovery “Hearst joins Cox Media Group and Gannett as the latest multi-publication dispatch, delivery verification, complaint management and carrier compensa- client to capitalize on Dart’s suite of solutions to efficiently view, maintain and tion tools. optimize their footprint for a sustainable and scalable last mile distribution Work is underway to set up Dart for a phased implementation in distribution model,” said Michael Giordana, executive vice president-strategic business operations across a large segment of Hearst, including the Houston Chronicle, integration. Acorn Web Offset opts for Lithoman press from manroland Goss Acorn Web Offset, a medium-sized printing company in Normanton, manroland Goss web systems, with all inline control systems for cut-off, dy- U.K., is getting a new Lithoman from manroland Goss, according to a news namic cut-off, color and ink density, according to the company. The automa- release from manroland Goss. The Lithoman will replace one of two existing tion package is complemented with QuickStart and QuickStopp features for Rotoman 16-page commercial presses. frequent job changes. Acorn Web Offset mainly produces magazines, brochures and catalogs and “We are proud of the futureproof concept we have developed together with specializes in A4 and A5 printing. our long-term partner Acorn Web. We are looking forward to supporting this Acorn Web and manroland Goss web systems have been partners for over 20 years. extraordinary printer for another 20 years at least,” says a statement from Diet- The Lithoman, with four printing units and an automatically adjustable mar Dotterweich, deputy vice president sales of manroland Goss web systems, folder, will be equipped with the highest level of automation features from and John Ellis, managing director of manroland web systems UK.
New WE-Druck press equipped with QIPC automation Press manufacturer Koenig & Bauer has entered into a partnership with and is to become the heart of the plant. "We have decided to equip our press Dutch company Q.I. Press Controls and presses from the German manufac- with QIPC systems because this will further increase the degree of automa- turer are often equipped with QIPC automation. This is the case with a new tion of our press," says Margit Schweizer, at WE-Druck. "The fact that the Commander CL from Koenig & Bauer that will be put into operation by WE- systems can be fully integrated into our new press and that QIPC is Koenig & Druck, a printing company in Oldenburg, Germany. Bauer's standard supplier also plays an important role.” WE-Druck invested in the new press at the end of 2018 and the press will The Commander CL from Koenig & Bauer will be equipped with the mRC- be put into operation in the summer of 2019. 3D system (6 cameras) for color register, the mRC-3D system (2x 6 cameras) The new press in Oldenburg is part of a modernization of the plant, which for cut-off control and the IDS-3D system (6 cameras) for color control. produces 1.5 million newspapers and 7 million other supplements per week, Dumont subsidiary buys Commander CL from Koenig & Bauer Halle, Germany-based DuMont subsidiary MZ Druckereigesellschaft is of 2019. Since the initial market launch just a few years ago, Koenig & Bauer buying a Commander CL from Koenig & Bauer, continuing a partnership that has now sold 27 presses of this type to users in Germany, France, China and has lasted for more than 180 years, according to Koenig & Bauer. the U.S., and it is currently the most frequently ordered newspaper press, It is a little over two years ago since the company’s last investment, also according to Koenig & Bauer. a Commander CL. “Our current press offers all the essential prerequisites Alongside the Mitteldeutsche Zeitung, with a circulation of almost for success: A high level of automation, reliability, exceptional flexibility 200,000 copies, the 115 employees at MZ produce advertising supplements, and fast makeready. It was clear that we would continue along the chosen brochures, booklets and other print products in the Rhine and half-Rhine road with Koenig & Bauer at our side,” says MZ Managing Director Bernd formats. Other activities include extensive mailing and logistics services. Preusse. The new Commander CL will enter production in the fourth quarter CCI Europe acquires Digital Collections CCI Europe has acquired full ownership of Hamburg-based Digital Col- che Neueste Nachrichten and Ippen-Gruppe, the company says. lections. DC will now join the existing collaboration between CCI and its DC is known for its DC-X digital asset management platform, which enables other subsidiary company, Escenic, in the development of the CUE publish- media companies to manage content assets such as pictures, text, and videos ing platform. in a central content repository and integrate external sources, such as RSS feeds In the last six months, CCI has received orders for CUE installations from and agency wires, into their content creation workflow, according to CCI. several large media companies such as The Economist, Polish broadcaster DC-X will continue as a stand-alone digital asset management solution, TVN, and German news publishers Der Tagesspiegel, Handelsblatt, Badis- but will also be added as a native component of CUE.
News & Tech May/June 2019 u 3 May/June 2019 Volume 31, No. 3 News & Tech P.O. Box 478 Beaver Dam, WI 53916 contents p: 303.575.9595 www.newsandtech.com Richmond Times-Dispatch rolls out Editor & Publisher location-based video advertising 1 Check out Mary L. Van Meter [email protected]
Art Director East Coast publisher breathing new Violet Cruz life into local advertising 1 [email protected] Managing Editor Mary Reardon ING/PRINT 2019 reports rise in sponsors 9 [email protected] Contributing Writer News & Tech’s new Tara McMeekin Wired Magazine editor to deliver keynote at Print 19 14 [email protected] expanded coverage Contributing Writer Publishers give TikTok a look 15 Marcus Wilson starting on page 33 of [email protected] Contributing Writer 4 questions for the digital edition at Kirsten Staples davin cushman, ceo of ignite technologies 22 [email protected] www.newsandtech.com 4 questions for Peter Marsh, Marketing VP at Naviga 24
PUBLISHING GROUP We’re President James E. Conley Jr. DIGITAL EDITION Overflowing! In partnership with Olive Software, News & Tech is available as a digital edition, containing an exact replica of articles and advertisements. The Digital Edition is available free of charge on our Web site, MORE: www.newsandtech.com. DATELINE People News Each Monday, News & Tech distributes Dateline, an electronic newsletter that covers breaking Industry News industry news and events. To subscribe to the free newsletter, send a request to editors@ Mergers & Acquisitions newsandtech.com. SUBSCRIPTIONS Vendor News Subscriptions are free to qualified industry personnel. To subscribe, visit our Web site at Association News www.newsandtech.com, or call 303.575.9595. ADVERTISING SALES Education To schedule advertising or confirm space availability, please contact Mary L. Van Meter at Marketing Partners 303.575.9595 or email [email protected]. News & Tech, ISSN# 2150-6884, is published bimonthly by Conley Magazines, LLC, P.O. Box 478 Beaver Dam, WI 53916. Phone: 303.575.9595; columnist Fax: 303.575.9555. Copyright ©2019 by Conley Magazines, LLC. All rights reserved. No part of Marc Wilson 20 this publication may be reproduced by any means, mechanical or electronic, without the expressed consent of the publisher. Opinions expressed herein do not necessarily reflect the views of the publisher, staff or advertisers of News & Tech. The department return of unsolicited manuscripts or other material Classifieds 27-31 cannot be guaranteed. Periodicals postage paid at Denver, CO, and additional mailing offices. Free to qualified newspaper personnel. POSTMASTER: Please send 3579 for address correction request to News & Tech, 5139 Yank Court, Arvada, CO 80002.
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Local advertising from page 1 glue that people miss in the local community,” Holst said. “That led to N different services, and Local Offers is one of those.” vv
Image: Image: Better photos attract views Straus’ ShopLocal is the equivalent of standalone photos on Face- book, so the better the photo, the better the response. “Good and intriguing pictures always perform better on Facebook,” Straus said. “So a great dress or someone throwing a hatchet is going to get a response.” Straus said her newspapers take the analytics piece a step further. Rather than advertisers deciphering that information on their own, someone from the newspaper advertising staff walks them through the data in an effort to make it more meaningful and actionable. straus News’ shoplocal feature from Innocode allows the publisher’s 17 newspapers to offer local advertisers greater visibility and reach. Local Offers has enabled Straus News to go to market with some- thing for advertisers that are heavy Facebook users and looking to ex- lows advertisers to control which ads are shown in a newspaper. The pand their local reach. The publisher offers its advertisers subscription tool is essentially a widget that makes it easy for local advertisers to durations of three to six months. add and aggregate their own social media content. “They did a lot of training and helped us with best practices,” she added. The widget is a subscription service that newspapers can sell to local “We now have a number of clients using ShopLocal on a regular basis.” stores. When the advertiser posts something on Facebook using the lo- Straus believes the Innocode product is another tool in the arsenal cal newspaper hashtag, it is automatically added to the widget. of hyperlocal newspapers, which she said have distinct advantages “Now, when people show up in a store, they have seen the retail- over their regional counterparts. ers products in the local media,” Innocode partner Morten Holst told “Publications that are devoted to a town or two have continued to N&T. “Then that post will have much better distribution than it would do well because these newspapers play a role in helping to build the as a standard Facebook post.” community,” she said. “They’re talking about things like where a new Advertisers can also monitor performance on a weekly basis and traffic light is needed, or how many kindergarten teachers or police- change offers on the fly. men there will be in a community. These papers that are able to focus “We want to help local newspapers deliver the local information on a specific area and what matters to people’s daily lives and to serve needs and secure that position as the digital information hub and the them relative advertising will continue to do well.” p REMOTE INK CONTROL • Reduce Waste • Reduce Make Ready Time • Improve Quality • True sliding segmented blade offers precise and consistent metering of ink film • ROI in less than 2 years— Boost your bottom line • Custom fit solutions for all press profiles
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News & Tech May/June 2019 u 5 www.newsandtech.com richmond from page 1 “It has revolutionized our ability to provide the Thomas said VVN welcomes all advertisers will- valuable news content our audience wants, and to ing to spend money, but he believes there is a huge improve the results we deliver to our advertising opportunity to attract those advertisers with a tele- partners,” Thomas said. vision budget. “If they’re spending “$20,000 a month on TV, we New advertising targets can give them visibility here for $2,000 a month The Times-Dispatch’s sales force has been creating and increase their reach — they don’t have to do promos to market VVN. Most of the program’s cur- one or the other.” rent customers are existing print advertisers who Locally, Thomas said VVN is a great fit for busi- are relatively new to digital advertising. But Thom- nesses that appeal to customers that frequent these as said the program is also allowing the publisher news rack locations, such as transportation com- to target traditional TV advertisers by offering them panies (think buses and carpool pairing services). a cheaper, yet highly effective, advertising buy. The best audience depends on the objectives “We can give them a similar type of ad, and the and the market the advertiser is trying to reach, best part is that we are catching the viewers when of course, but Thomas said he’s excited that the they are out in the marketplace buying, rather than Times-Dispatch can provide advertisers with the at home on their couches where they’re often get- data to help guide those decisions and ad buys. ting up to go to the fridge or bathroom during an “We all know that traditional print is in decline and ad,” Thomas said. “It’s a much more captive audi- this is a huge benefit for papers,” he said. “We aren’t ence.” just going to let the newspaper die.” VVN runs and repeats content every seven min- Thomas is hopeful that VVN will increase news- utes and new content loops in 15-second incre- paper subscriptions as well. Oahu Publications ments. The displays run news, updates and in-store was the first publisher to roll out video marketing promotion for the retail location of the rack. The and Thomas said the Star-Advertiser in Honolulu remainder of the time is for Times-Dispatch adver- has seen a small increase in subscriptions. tisers. “This gives us the ability to continue to put out “Your advertisers get a high level of frequency quality journalism,” he said. “As we move to the — they’re getting more screenplay than they ever future, we can continue that and help our advertis- The Richmond Times-dispatch launched its virginia video News Network in January. would on a TV ad,” he said. ers shift to a new paradigm.” p
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Ǥ ǣ ǣǡǡ ǡǡ Ƭ Ǧ ING Vice President, Panel Facilitator President of New Media Investment Group Ventures, and President Regional Manufacturing Director – Postmedia Network Inc. - of GateHouse Live Promotions and Events. Previously President of Responsible for Production and Prepress operations in GateHouse Media's Western U.S. Publishing Operations. Ontario, Mark has 37 years of involvement in the industry. ƬǦ ǯ Ǥ Ǧ ING Secretary, Panel Facilitator ǣ ƬȂ Regional Senior Vice President of Operations -- Star Tribune Ǣ Media Company – Responsible for Manufacturing, Facilities, Ǣ and Information Technology. Executive Vice President and General Manager of the Times Publish- ing Company with overall responsibility for leading the Times strategic Ƥǡ planning team and execution of the business strategy across the Ǧ ING Immediate Past President,Panel organization. Facilitator Vice President, Operations – The Plain Dealer Publishing Company, Cleveland, OH. Previously Vice President of Operations at the Miami Herald, as well as Director of Ǥ Production for Knight Ridder Inc. ǣDz Ǩ Ǥdz Author, speaker, musician, decorated former Task Force Army Ranger, Keni is a graduate of the University of Florida, and the ǡ ͘ recipient of the bronze star for valor. • (optional) Mr. Thomas delivers a message that will inspire and stimulate you with Custom networking and informational tour of the valuable lessons from Black Hawk Down: "Leadership has never been Tribune’s impressive 10-press campus, prepress, about the rank or the position you hold. It's about the example you set. newsprint warehouse and prepress area for newspaper exec attendees There are people to your left and to your right who are counting on you and its up to you to deliver. But you will only be as good as you prepared yourself to be." • ͕͝(optional) Custom APTech/PRINT Presentation and Guided Tour ƪ • Ǥ Ȉ ǣ ǡǡ ơ ǡ ͙ Ƥ • Ȃ Bar. She has been representing employers in all aspects of labor and Open conversation among peers employment law compliance and litigation for over 11 years. • Ȃ Open conversation among peers • ͖͔͕͝Ȃ͖͔͖͔ Discussion re: continuing networking through the year Ǥ • Ƭ ǣ ǡǡǤǯ Ȉ TJ, Manager of Strategic Programs, Orion Talent, helps companies acquire skilled professionals using targeted strategies for optimizing recruitment ǡƤ Ǥ
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Come a day early and see the latest in print and graphic technology at PRINT 19 at McCormick Place. 8 t May/June 2019 News & Tech www.newsandtech.com ING/PRINT 2019 reports rise in sponsors u News & Tech Staff Report
As the ING/PRINT 2019 summit draws nearer, International News- the Association for PRINT Technologies (APTech). As a sponsoring paper Group President Russ Newton reports record-level support partner of ING 2019, PRINT 19 is providing newspaper execs a pre- from 35 (22 of them new), OEM and vendor sponsors, amounting to a show, guided tour of the show floor for a behind-the-scenes peek at 155 percent increase over previous years’ support levels. the latest in print and graphic technology and free exhibit hall admis- “We are on a mission to spread the word to publishers, executive sion during show hours. committees and OEM partners of all shapes and sizes, encouraging Three keynote speakers are slated to speak at ING 2019: Keni them to support, endorse and fund the attendance of their production Thomas, author, speaker, musician and decorated former U.S. Army and operations managers at ING 2019,” said Newton. “This is so im- Ranger; Jason Taylor, industry veteran and president of New Media portant to newspapers everywhere that they have the opportunity to Investment Group Ventures; and Joe Deluca, current vice president find answers and solutions to their needs from fellow professionals.” of Times Publishing and publisher of the Tampa edition of the Times ING/PRINT 2019 is a networking summit for print production, lo- and TampaBay.com. gistics and operations executive leadership, to take place Oct. 4–5 at Go to internationalnewspapergroup.org for more information. Chicago’s Wyndham Grand Chicago Riverfront. News & Tech talked to several ING board members about changes The ING 2019 summit will be held around the same time as PRINT in the industry and the upcoming conference. 19 (Oct. 3–5 at Chicago’s McCormick Place), the signature event of ING continues on page 10
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ING from page 9 by starting and ending shifts at low traffic-flow the higher priced product cost effective. times. Living in the South Bay area is expensive Russ Newton and a mess with traffic. By using these schedules, N&T: What has been your most effective cost SVP Manufacturing, Tribune Publishing we give our employees more options for days off savings solution (workforce excluded)? and travel time to work. We work with four employee press crews work- N&T: What are “the Innova- ing 12 hours a day covering two presses. With 18 tors” doing differently to N&T: How are you employing today’s formal total employees, we cover 24 hours a day, four lead/coach baby boomers coaching methodologies to empower your days a week and 12 hours a day the rest of the and millennials alike? team? week and all vacations. Any work we can fit in I recently took over as GM at a We use front line supervisors as “Champions” the schedule doesn’t cost us any pressroom labor. new company for Hearst called of different processes. We have Champions for And if we land another seven-day-a-week news- Bay Area Production Services. ink, plates, rollers, packaging supplies, etc. The paper, we only have to add three employees in The company (Transcontinental Printing) we took Champions are meeting directly with suppliers, the pressroom to make that work. over was printing the San Francisco Chronicle. testing products and negotiating prices. This push- The first thing I noticed was how young the vast es the decision-making deep down into the orga- N&T: The industry as a whole is involved in majority of employees were. Seventy percent nization and the Champions are encouraged to a daily battle, from aging equipment to reve- are under the age of 35. Anyone who’s running use employees in their process. They have to pres- nue challenges. How could ING 2019 benefit a newspaper production plant has undoubtedly ent to the senior team when they wish to make folks in the industry? had to reduce the size of their operation over the a change. But the suggestions are almost always They will have the chance to take with lead- past 12 to 15 years. And while buyouts were used approved. This serves a dual purpose for us. First, ers from virtually every newspaper chain out in some cases, the across-the-board layoffs many it pushes the decision-making down closer to the there who have dealt with these challenges and of us had to do led to reducing by seniority. folks that are dealing with the reality of daily pro- can share with them the pros and cons of each Leading a much younger workforce today has duction. I know as a young press man, I had to run idea. Some papers have added color capacity different challenges. Most of the millennial em- a press with complications caused by a poor ven- through used equipment, some papers run col- ployees here really want more time off to pursue dor for one of the many key suppliers that it takes lect to reduce packages and improve deadlines their passions, whatever they may be. One ad- to run the press. The people making the decision for more sections, some papers have outsourced justment we were able to make to meet that need often would make the choice on price. When our to operations with more current equipment. There was making use of 10- and 12- hour schedules Champions suggest a higher cost vendor, they al- are many more examples of good ideas for the at- with odd start and off times to allow employees most always prove to us the wisdom of the deci- tendees of ING 2019 to consider. p sion. Fewer stops or better quality quickly make to have more days off and shorter commute times ING continues on page 12
10 t May/June 2019 News & Tech www.newsandtech.com
ING continues on page 12
The companies doing well in our industry are the ones coming up with innovative products designed to meet the needs of our customers LQWRGD\·VIDVWSDFHGGLJLWDOZRUOG7KH\·UHQRWORRNLQJEDFNWRWKHZD\WKLQJVZHUH7KH\·UHORRNLQJIRUZDUGWRWKHZD\WKLQJVKDYHWREH $QGWKH\·UHWKULYLQJ$W35,17®\RX·OOPHHWWKHFUHDWLYHPLQGVEHKLQGVRPHRIWKHVHH[FLWLQJQHZFRPSDQLHVDQGKHDUIURPVSHDNHUV LQFOXGLQJ1LFKRODV7KRPSVRQHGLWRULQFKLHIRIWiredPDJD]LQHDGGUHVVLQJWKHIXWXUHRIEXVLQHVV7KHGLVFXVVLRQZLOOEHIUDQNKRQHVW DQGPD\EHHYHQXQFRPIRUWDEOH%XWLWPLJKWDOVREHH[DFWO\ZKDW\RXQHHGWRKHDULQRUGHUWRVXUYLYH6HH\RXWKHUH
News & Tech May/June 2019 u 11 Register now at PRINTevent.com. www.newsandtech.com
ING from page 10 N&T: How are you employing today’s formal coach- ing methodologies to empower your team? Tom Travis William H. May, Jr. In my 1:1 meetings with direct reports, they lead VP Production & Distribution Operations Executive the discussion and educate me on their initiatives and Sports Information Group plans. The table is somewhat turned so that my primary role is to listen for clarity of purpose and alignment with our goals. I also ask questions to uncover opportunities or reveal logic to reason through a puzzling challenge. It is a much more give and receive experience where they share with me the things they believe to be the highest priority or where they need the most support. Among the roles I cover, I try to bring and maintain alignment on our overall goals. I secure and help to pri- oritize or allocate resources. And lastly, I want to protect and safeguard. Protect and safeguard may sound a little “different,” so to be clear: I encourage robust risk taking! Calcu- lated, cautious, calculated again but nonetheless — risk taking. I believe leaders are able to be somewhat abandoned in their approach to problem solving when they know someone has not only reasoned through the N&T: How does the annual ING risk with them, but also if things “don’t go so great,” meeting enable/empower you? we’ve established safety valves and plan Bs — together. Currently, my company owns I believe this builds trust, encourages ownership and no print sites At the ING confer- ultimately confidence in their own abilities and judge- ence, I often discuss with folks in ment. attendance subcontract print op- portunities and/or shipping op- N&T: What has been your most effective cost sav- portunities more than anything ings solution (workforce excluded)? else, since that is the world in N&T: What are “the Innovators” doing differently to It goes back in time quite a way, but it was an initia- which I operate. I also look for lead/coach baby boomers and millennials alike? tive focused on waste, quality, safety and attendance. print and shipping referrals from I believe the greatest responsibility of a leader is to be Based on performance against specific goals, employ- the suppliers. If I hear of an idea able to affirm that I have done my part and met my obli- ees were awarded “points” in these various categories. at the ING Conference presenta- gation first. When I first think of this, traditional wisdom Points were ambiguous in value but could be redeemed tions that I want fleshed out, I will jumps to the staunch management phrases like commu- for prizes such as golf clubs, watches and even patio fur- try to have a conversation with nicate, bring clarity, set strategy — goals — and tactics. niture if you were strong willed enough to save up over the speaker or someone from the Before I can ever go there, I must first challenge my- a period of time. The program was actually funded from speaker’s company to get more self to do these things in the best, most advanced and the savings generated by reducing downtime, squash- information. open mindset possible. This means I must dedicate time ing waste and improving our safety record, ultimately Attending the ING conference to my own learning, believing fully that “You can’t give reducing insurance premiums. puts all real-time thinking, and what you don’t have.” I’m completely convinced, as often cutting-edge information, N&T: The industry as a whole is involved in a daily leaders, it is the kiss of death to believe what we have right at your fingertips, availing done in the past will suffice in the future — or even battle, from aging equipment to revenue challeng- face-to-face conversations with tomorrow morning! es. How could ING 2019 benefit folks in the indus- folks having actual experience Personally, I have tried to improve my own awareness try? with new processes and ideas. and truly understand what is important to others. What As we are more and more challenged for capital in- If applicable, I can take these is it that creates feelings of motivation, encouragement vestment, understanding the granular details of calcu- and commitment across a wide and varied group of ideas back to our subcontractors lating ROI that can get projects approved. and direct them to the presenta- people? Bring me a vendor that is willing to talk about “CRA- tion on the ING website. Any- My hope is to be part of an evolving and developing ZY” ways to finance capital investment, i.e. install the thing that improves operations for leadership group that is able to incorporate concepts of equipment that will save me operating dollars and take empathy, connection, playfulness and capitalizing on quarterly payments as the savings are realized. our subcontractors has a direct, chaos into our vocabulary along with the favorites of ac- What more can capital investment do besides reduce positive impact on my company. countable, responsible and dependable. To me, regard- operating/salary expense, generate revenue, address With regard to working at a less of your generation, these are all things we want or obsolescence and maintain compliance/regulatory re- publishing company, I pay close we are good at doing. I also believe there can be a mi- quirements. attention to ING conference pre- gration to appropriately incorporate all of these into our Tell me how to manage talent acquisition and reten- sentations that facilitate a pub- working cultures together. When we do this in the right tion. What can I give employees beyond salary dollars? lisher’s journey to paring down to way I believe it can absolutely un-cork creativity, instill Is the new employee a hybrid of talent and if so, what is its core competencies. All of this resilience and unfold an appreciation for one another, the best makeup?. p enables/empowers me to make a positioning us so we can better take on a multitude of difference at my company. p challenges together.
12 t May/June 2019 News & Tech www.newsandtech.com
Times also trains managers on tools to coach their teams effectively in our Todd Socia Leadership Training program. Additionally, we collaborate with a variety Senior Vice President - Print Products & Services of external vendors to provide customized one-on-one coaching to high The New York Times potential employees.
N&T: What are “the Innovators” doing differ- N&T: What has been your most effective cost savings solution (work- ently to lead/coach baby boomers and mil- force excluded)? lennials alike? Over the past several years our continued focus on optimizing our na- The Times is committed to fostering a diverse tional print site footprint and our transportation and distribution logistics staff and inclusive workplace for everyone — has resulted in sizable savings. With 27 national print sites, over 350 home baby boomers and millennials alike. Our best-in- delivery markets and well over 800 transportations and distribution vendors, class global mentorship program facilitates cross we are continually working with our partners to drive efficiencies and im- generational coaching by matching employees to prove service. That said, all decisions made are viewed through the lens of mentors and mentees of different departments, our subscribers and the service levels that they expect and deserve. backgrounds, and age groups. The relationships built between mentors and mentees often con- N&T: The industry as a whole is involved in a daily battle, from aging tinue past the formal culmination of the program, equipment to revenue challenges. How could ING 2019 benefit folks with both mentors and mentees saying that they in the industry? have learned from each other. Additionally, a seg- The industry is clearly facing strong headwinds and the challenges are ment of The Times' Leadership Training focuses many. ING is one of the last operations-focused newspaper conferences that specifically on managing different work styles of teams that contain Baby still remains. I have been attending the ING conference for close to 30 years boomers, millennials, and employees from Gen x and Gen z. and I have been on the ING board for more than 20 years. I know that over those years I have come away with some great ideas and invaluable contacts N&T: How are you employing today’s formal coaching methodologies that we have been able to leverage in our operation. ING is also a great net- to empower your team? working event where attendees have the opportunity to meet and interact Employees at The Times are provided with a variety of coaching options. with senior industry leaders from both the newspaper and vendor side. This Our Talent & Inclusion (Human Resources) department offers private ses- year we will once again have a truly compelling agenda with great keynote sions twice a week dedicated to career advice and coaching via the Talent speakers and topically pertinent presentations from our expert speakers and Open Door program. The sessions are run by our Talent & Inclusion partners panelists. I am confident that there will be plenty of takeaways from this and sometimes feature external career coaches and Times executives. The year’s conference that will more than justify attending. p
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News & Tech May/June 2019 u 13 www.newsandtech.com Wired Magazine editor to deliver keynote at Print 19 u News & Tech Staff Report Nicholas Thompson, Wired magazine’s editor-in-chief, will deliver the keynote address at PRINT 19, the printing industry event slated for October 3-5 at Chicago’s McCormick Place North. Thompson’s address is entitled “The Wired Future: Artificial Intelligence, Robotics, Privacy, Social Media, Truth, Tech Companies, and More.” Pro- duced by the Association for PRINT Technologies (APTech), the event will feature an array of printing equipment and tech and 80+ educational sessions including hands-on labs, according to organizers. “We’re delighted to welcome Nicholas to Print 19,” says Thayer Long, presi- dent, APTech. “His insight and expertise is a huge value-add to attendees and ex- hibitors, and indicative of the quality and depth of the annual Print experience.” Thompson previously played a pivotal role with The New Yorker, first as se- nior editor, then as editor of the magazine’s digital platform. He is also the au- thor of the biography “The Hawk and the Dove: Paul Nitze, George Kennan, and the History of the Cold War.” Earlier in his career, Thompson worked as a senior editor at Legal Affairs, as an editor at the Washington Monthly, and co-founded The Atavist, the National Magazine Award-winning publishing company. p Ron Ehrhardt [email protected] 717 329 4231 Printers using MainPad maintenance tablets u News & Tech Staff Report
Herold Druck in Vienna and Mayer & Sohne Druck- und Mediengruppe in Aichach, Germany, are both live with MainPads to manage press mainte- nance operations. MainPad tablets work with software from manroland Goss web systems and are designed to help technicians troubleshoot problems to reduce down- time and streamline press equipment repairs. MainPad bundles pertinent information on press diagnostics and main- tenance. Required documentation, maintenance, and repair instructions can be called up using QR codes affixed to electrical cabinets. This makes it easier and faster to identify and order replacement components, according to MGWS. “The new MainPad enables me to support the team in the pressroom comfort- ably from my home when it comes to a malfunction during night production,” Ulrich Muller, head of technology at Herold Druck, said in a statement. “I can immediately have an overview of the current situation on the printing press.” If an issue cannot be fixed in-house, MainPad facilitates communication for remote support from the TeleSupportCenter using images and video. MainPad also integrates with existing customer software to further stream- line operations, according to MGWS. Its functions are scalable so that they can be customized based on a particular pressroom’s needs. Continuous software updates provide the latest functionality and support, according to AH Tensor International LLC 10330 Argonne Woods Dr. MGWS. Suite 300 “We have installed parallel in-house software on the MainPad hardware, Woodridge, IL 60517 which we were already using for spare parts administration,” Muller said. Phone: (630) 739 9600 www.ustensor.com “MainPad has become the central maintenance application for the entire printing house.” p
14 t May/June 2019 News & Tech www.newsandtech.com Publishers give TikTok a look Press Control Solutions u neWS & Tech Staff report For Any Press.
video app TikTok is capturing pub- lishers’ attention. Print is always on the move. In dynamic markets, The smartphone app from Beijing- printers need to adapt to new conditions, sometimes based ByteDance Technology calls it- self “the world's leading destination for without the investment of capital equipment costs. Our short-form mobile videos.” It’s one of retrofits and upgrades for any press controls platform the latest apps to quickly grow legions can make presses of any brand new again, and provide of young aficionados, competing with the tools to develop new business models for a more Snap, Vine, Dubsmash, Instagram, You- profitable future. Tube and Facebook’s Lasso. “I downloaded it with a friend to use at sleepovers,” said one American www.manrolandgoss.com tween girl. “We used it to create lip-synching videos. There are also comedy sketches.” The videos are no longer than 15 seconds and can feature special effects. In 2018 ByteDance, launched in 2012 by Zhang Yiming in an apartment close to Beijing’s Tsinghua University, was reportedly val- ued at $75 billion. That unconfirmed figure made it the world’s most valuable startup, Bloomberg and others reported. The TikTok app, formerly known as Musical.ly, recently passed one billion installs on Google Play and the App Store, according to mobile market research firm Sensor Tower. That number doesn’t include Android installs in China. TikTok was the top non-game app in the U.S. in January 2019, according to Sensor Tower. Publishers have taken note. “U.K. publishers are betting on short- form video platform TikTok as a new way to reach younger audi- ences” reads a recent Digiday headline. U.K. publishers the BBC, MTV and Kyra TV have been looking at TikTok as a source of talent or a content distribution partner, according to Digiday, which points out that the app doesn’t provide a means for publishers to monetize content. NBC’s Snapchat show “Stay Tuned” has uploaded content to Tik- Tok, and ESPN and iHeartRadio are on the app, as well. Banned, fined In April the app stumbled when it was banned in India after a court in Tamil Nadu state said the app could make children vulnerable to predators and allow children to see pornography or suffer online bullying, CNN and others reported. Google and Apple pulled the app from their stores in India, but users who already had the app could continue to use it. The court lifted its ban after an appeal from TikTok, which said it had moved against inappropriate material. In another snag, the operators of the app agreed in February to pay $5.7 million to settle Federal Trade Commission allegations that the company illegally collected personal information from children. The payment is the largest civil penalty ever obtained by the commission in a children’s privacy case. The FTC’s complaint alleges that Musical.ly violated the Children’s Online Privacy Protection Act (COPPA), which requires that web- sites and online services directed to children get parental consent before collecting personal information from children under the age of 13. p
News & Tech May/June 2019 u 15 www.newsandtech.com APTech’s Long: PRINT 19 is future-focused u News & Tech Staff Report
News & Tech caught up with Thayer Long, the president of the Association for PRINT Technologies, about what it takes to succeed in the print industry today and the upcoming PRINT 19 conference, to be held Oct. 3–5 at Chicago’s McCormick Place.
News & Tech: What’s new News & Tech: What can you tell us about PRINT 19? with the Association for Long: PRINT 19 isn’t going to be all things to all people. And we PRINT Technologies? don’t expect or pretend that it is. It isn’t for the survivalists — those Long: In short, every- who remember and lament when print/PRINT (and they mean both!) thing. Unfortunately, there was as large as (fill in the blank). It's not for people who think that are still far too many com- a piece of machinery is going to solve their declining revenue. It’s panies who are fooling definitely not for the hordes looking to invade the next vertical only themselves that it’s busi- to start another race to the bottom. ness as usual or trying to go PRINT 19 is for those that agree that there is no better time to be in back in time. There are also the print industry. It's an event for those who are broad-minded risk too many companies who takers and those looking to write a new chapter for the print industry. are so afraid of losing what Chicago is the place to get you on the path to building a bright and they’ve got, they are only relevant future. focused on themselves and don’t want to play in the News & Tech: So why should members of the newspaper industry sandbox with others. Well, come to the show? good luck. We’re seeing Long: PRINT 19 is designed to tempt those who want to construct a that the companies that are better product for print consumers. Newspapers have been facing continuing to do well are many challenges, and let’s be honest, some newspaper printing will the ones coming up with probably never come back nor should it, yet does mean it’s a goner? innovative products de- Of course not. Our keynote, Nicholas Thompson, editor-in-chief of signed to meet the needs Wired Magazine, will talk about “The Wired Future: Artificial In- of their customers. They telligence, Robotics, Privacy, Social Media, Truth, Tech Companies, are also very open to shar- and More” and still Wired produces a printed magazine because the ing, because it takes more physical experience is still very relevant. So those people who are than just a piece of equip- in the newspaper segment should come to PRINT and engage and ment and good business collaborate with those in other verticals who have very similar chal- practices to succeed today. lenges and see how we can address them in a collaborative way. Creating a success formula is really tough, and not one that can be easily replicated. Even with News & Tech: Historically, APTech has been an advocate for postal re- all the right ingredients at your disposal and a great cake recipe, it form. Are there any updates you can share about what’s happening? still may come out tasting like garbage. Long: Yes, we are still advocating for postal reform, which of course For APTech, we are working to move the print industry towards the affects everyone in the print industry, including newspapers. This is future and as a result we are refocusing our products and services. an issue that we recommend that everyone become familiar with. Last year we launched LeadingPRINT, a magazine for entrepreneurs On April 30, the House Committee on Oversight and Reform held who are focused on the future. The success of the magazine and the a hearing on the financial condition of the Postal Service and the conversations that it has generated is a great lead-in to the next ser- need for postal reform. Many groups from within the print industry vice that we’re going to be offering, which is an online community were involved including postal management and the postal unions. forum called APTech Connect. With so many opportunities available Joel Quadracci, president and CEO of Quad, represented the print to our industry, this community of entrepreneurs needs a place to industry and gave testimony. I suggest that reviewing the committee’s collaborate and needs a place to cut through all the BS. website is a great place to get more details of the hearing and to learn This new online community is like having a peer group available about the issues that impact us all. to you 24/7. It is designed and built to drive engagement across all But I’ll also say let’s be real, postal reform by itself is not a strategy areas of the print industry. And that means everyone — manufactur- for industry success. Let’s get entrepreneurial: How can we innovate ers, printers, designers, creatives and all who have a connection to and develop print products that aren’t even around today? If we put print. equal energy into that as an industry as we do with postal reform, I APTech Connect is for the innovators and idea generators and think we’d be better off. p those who want to be associated with them and it’s free for both APTech members and non-members. We expect that the discussions on the forum will be frank, honest and to quote a favorite board member of mine, we plan to “poke the bear” at all times.
16 t May/June 2019 News & Tech www.newsandtech.com Announcement:HDUHSOHDVHGWRDQQRXQFH The7KH6LHEROG&RPSDQ\,QF Siebold Company, Inc. 76& LVWKH(TSC) is the Q.I. PRESS CONTROLS & EAE authorized distribution agency for the USA, Canada and the English speaking Caribbean Islands.
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