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Banking Automation BULLETIN Media Pack 2021 Reaching and staying in touch with your commercial targets is more important than ever Curated news, opinions and intelligence on Editorial overview banking and cash automation, self-service and digital banking, cards and payments since 1979 Banking Automation Bulletin is a subscription newsletter Independent and authoritative insights from focused on key issues in banking and cash automation, industry experts, including proprietary global self-service and digital banking, cards and payments. research by RBR The Bulletin is published monthly by RBR and draws 4,000 named subscribers of digital and printed extensively on the firm’s proprietary industry research. editions with total, monthly readership of 12,000 The Bulletin is valued by its readership for providing independent and insightful news, opinions and 88% of readership are senior decision makers information on issues of core interest. representing more than 1,000 banks across 106 countries worldwide Regular topics covered by the Bulletin include: Strong social media presence through focused LinkedIn discussion group with 8,500+ members • Artificial intelligence and machine learning and Twitter @RBRLondon • Biometric authentication 12 issues per year with bonus distribution at key • Blockchain and cryptocurrency industry events around the world • Branch and digital transformation Unique opportunity to reach high-quality • Cash usage and automation readership via impactful adverts and advertorials • Deposit automation and recycling • Digital banking and payments Who should advertise? • Financial inclusion and accessibility • Fintech innovation Banking Automation Bulletin is a unique and powerful • IP video and behavioural analytics advertising medium for organisations providing • Logical, cyber and physical bank security solutions to retail banks. The Bulletin cuts through • Merchant acquiring and EFTPOS the noise of free infomercials by producing original contents focused on areas of core interest to • Omnichannel integration our readership. For those supplying the banking • Open banking and APIs technology and payments sectors in particular, there • Outsourcing and managed services is simply not a more targeted publication than Banking • Payment card issuance and processing Automation Bulletin with its exceptionally high-quality • Personalisation and customer experience readership. • Regulation, standards and regtech Banking Automation Bulletin is a global publication • Software as a service (SaaS) with subscribers across more than 100 countries worldwide, including senior executives representing • Self-service and digital banking more than 1,000 of the world’s most important banks. • Teller automation and video banking 2 | Media Pack 2021 | Banking Automation BULLETIN Reach over 1,000 banks worldwide Banking Automation Bulletin has 4,000+ named The highly curated and original contents with a strong subscribers and reaches an estimated 12,000 industry focus on banking automation, cards and payments decision makers, representing over 1,000 leading make the Bulletin one of the most targeted, premium banks worldwide. The Bulletin is distributed in printed publications in the retail banking sector, with a and digital formats. While the contents of the two readership that is unrivalled in terms of quality and versions are identical, the digital edition of the Bulletin relevance. provides enhanced navigation, interactivity (e.g. html The Bulletin counts a high proportion of executives links to micro/company website) as well as multi-user from financial institutions among its readership. It can licence options with the possibility of placing every genuinely claim to be read by key decision makers issue on a corporate intranet for ongoing reference. in virtually every leading international and domestic The Bulletin is read by opinion leaders and decision banks across 100+ countries worldwide. From makers across multiple sectors within the financial an advertiser’s perspective the Bulletin’s circulation services industry. These organisations range profile and premium format ensure a high degree from leading retail banks and cards companies to of relevance, consistency and reach between industry associations, regulators and management the advertising message, the publication and the consultancies, with the common denominator being readership. a keen interest in banking and cash automation technology, cards and digital payments. Read by 12,000 executives in 1,000+ banks across 100+ countries Strong bank readership Global reach Others 1% Middle East & Africa 9% Suppliers 9% CEE 10% Western Europe 40% Banks 90% Americas 19% Asia-Pacific 23% www.rbrlondon.com/bulletin Banking Automation BULLETIN| Media Pack 2021 | 3 Impactful advertising opportunities Effective marketing is all about reaching a well-defined advertorials will be made available to advertisers target audience with a relevant and persuasive and can easily be tied in to multichannel marketing message. Banking Automation Bulletin is an effective initiatives (e.g. Twitter, LinkedIn, corporate blogs) and cost-efficient vehicle for building brand awareness and may be uploaded to a corporate website. For and promoting your solutions to a receptive and examples of how leading companies have used engaged readership of senior decision makers. advertorials as a powerful and persuasive tool for We offer a wide range of marketing opportunities communicating their perspectives on key industry based around display adverts, advertorials, and topics, please visit www.rbrlondon.com/perspectives. sponsorships. While adverts are a great way of raising Below you will find an outline of typical display adverts brand awareness, advertorials allow companies to and advertorial options. Please contact us to discuss demonstrate thought leadership on key issues which your specific requirements and allow us to tailor an are of importance to your customers. Published optimal package for your company. Rates Number of insertions and rate per insertion Format 1 2-5 (-20%) 6-11 (-30%) 12+ (-40%) Double-page spread (420 x 297mm) £7,000 £5,600 £4,900 £4,200 Full-page (A4) £4,300 £3,440 £3,010 £2,580 (210 x 297mm) Half-page £2,250 £1,800 £1,575 £1,350 (185 x 126mm) Vertical banner £1,400 £1,120 £980 £840 (35 x 252mm) Horizontal banner £1,150 £920 £805 £690 (185 x 40mm) Sponsorship of Country Profile or News Bulletin sections (minimum 12 months) £550 Note: The number of insertions may be aggregated across different formats (see examples below) Advertising packages are flexible and may be composed of multiple insertions of different formats – here are a few examples of typical packages aimed at serving different needs and budgets: Example 1: Value package Example 2: Brand builder package 1 x full-page advert/advertorial £4,300 12 x horizontal banners £13,800 5 x horizontal banners £5,750 Multi-insertion discount (30%) -£3,015 Multi-insertion discount (40%) -£5,520 Package total £7,035 Package total £8,280 Example 3: Impact package Example 4: Thought leader package 2 x two-page advertorials £14,000 3 x two-page advertorials £21,000 4 x half-page adverts £9,000 9 x full-page adverts £38,700 Multi-insertion discount (30%) -£6,900 Multi-insertion discount (40%) -£23,880 Package total £16,100 Package total £35,820 www.rbrlondon.com/bulletin 4 | Media Pack 2021 | Banking Automation BULLETIN Editorial calendar Every issue of the Bulletin addresses key topics payment systems – including a detailed country profile relating to self-service and digital banking, branch containing ATM and cards intelligence based on RBR’s and digital transformation, payment cards and retail proprietary market research. Issue Planned editorial features1 Bonus distribution at key industry events1 404 | Jan Digital banking, contactless payments, deposit automation Country profile: Russia 405 | Feb Branch transformation, commercial cards Merchants Payments Ecosystem Country profile: Morocco 406 | Mar Banking in MEA, ATM software, ecommerce payments Country profile: South Korea 407 | Apr ATM pooling, DCC, IADs, digital payments in India Country profile: Saudi Arabia 408 | May Access to cash, cashless payments, banknote security Self-Service Banking Asia/EMEA/Americas 2021 Country profile: Germany 409 | Jun Global ATM market update, real-time payments Country profile: Colombia 410 | Jul Payment card fraud, ATM monitoring and predictive analytics Country profile: Kenya 411 | Aug Outsourcing and managed services, mobile payments Money20/20 Asia, Singapore Country profile: Belgium 412 | Sep ATM software, SCA, AI in financial services Country profile: Philippines Money20/20 Europe, Amsterdam, Netherlands 413 | Oct Biometrics, cybercrime, card schemes, behavioural analytics Money20/20 USA, Las Vegas, USA Country profile: Clovakia BankSec 2021, London, UK 414 | Nov Branch transformation, digital onboarding, card fraud Branch Transformation 2021, London, UK Country profile: Canada Trustech 2021, Paris, France 415 | Dec Fintech and self-service innovation, AI and big data Country profile: Italy Note: 1 Subject to change without notice; new events to be added when confirmed Advertisers Leading suppliers from around the world choose to advertise in Banking Automation Bulletin because it offers an unrivalled opportunity to reach key decision makers responsible for self-service and digital banking, branch and customer experience, and retail payments in banks across 100+ countries worldwide. Previous advertisers: Renovite Transforming payments ATM Software
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