The Adolphus Busch Glass Factories Bill Lockhart, Pete Schulz, Carol
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Adolphus Busch, the first King of Beer, was an immigrant from Germany who turned a struggling St. Louis brewery that made bad-tasting beer into the world’s most successful brewing operation, and in the process became immensely wealthy. Courtesy of the Missouri History Museum, St. Louis The historic Anheuser-Busch Brew House at the corner of Ninth and Pestalozzi Streets in St. Louis, where a crowd of 35,000 gathered to count down the minutes the night Prohibi- tion ended. Courtesy of the Missouri History Museum, St. Louis Anheuser-Busch workers gathered outside their rapidly growing brew- ery in the 1890s. They labored from 4:00 a.m. to 7:00 p.m. seven days a week, with three hours off on Sunday to go to church. Their salaries ranged from $55 to $75 a month, with meals furnished at 6:00 a.m., 10:00 a.m., and 4:00 p.m., and a daily allotment of twenty free beers per man. Courtesy of the Missouri History Museum, St. Louis The “big house” at Grant’s Farm, a twenty-six-room French Renaissance–style chateau built by August A. Busch in 1910, at a cost of $300,000, on land once owned by Ulysses S. Grant. Missouri’s version of Hearst Castle, it has been the Busch family estate since the early 1900s. Courtesy of the Busch family Adolphus III and August A. Busch Sr. pause to feed a large buck dur- ing a carriage ride through the deer park at Grant’s Farm (circa 1930). Adolphus took over the brewery in 1934, when his father shot himself to death. -
The Best Beer Company in a Better World
In November 2008 we closed the combination with Anheuser-Busch, creating Anheuser-Busch InBev, a world class consumer goods company with a pro- forma EBITDA of approximately 8.2 billion euro in 2008. The combined business has four of the top ten selling beers in the world, and has a number one or number two position in over 20 markets. Our dream is to become Anheuser-Busch InBev Anheuser-Busch The Best Beer Company in a Better World Annual Report 2008 Annual Report 2008 Report Annual Anheuser-Busch InBev In November 2008 we closed the combination with Anheuser-Busch, creating Anheuser-Busch InBev, a world class consumer goods company with a pro- forma EBITDA of approximately 8.2 billion euro in 2008. The combined business has four of the top ten selling beers in the world, and has a number one or number two position in over 20 markets. Our dream is to become Anheuser-Busch InBev Anheuser-Busch The Best Beer Company in a Better World Annual Report 2008 Annual Report 2008 Report Annual Anheuser-Busch InBev 4 | Letter to Shareholders 6 | Anheuser-Busch: The story so far 8 | The Language we speak 14 | The Brands that define us 22 | The Zones that drive us 30 | The People that make the difference 34 | The World around us 41 | Financial Report 127 | Corporate Governance ‘Anheuser-Busch and InBev both have rich brewing traditions and a commitment to quality and integrity. We will succeed by celebrating Anheuser-Busch InBev is a publicly traded and integrating both company (Euronext: ABI) based in Leuven, companies’ strong brands, Belgium. -
Anheuser-Busch Inbev Sa – Das Bierimperium Schlägt Zurück!
06.07.20 ANHEUSER-BUSCH INBEV SA – DAS BIERIMPERIUM SCHLÄGT ZURÜCK! 130,00 € Allzeithoch: 122€ (Nov. 2015) Aktueller Kurs: 46€ (Juli 2020) 13,00 € 1 © Gewinnerportfolio 06.07.20 ÜBERBLICK Wer auf dieser Welt gerne unterschiedliche Biere genießt und gelegentlich aufs Etikett schaut, der wird immer wieder auf einen Namen stoßen. Die Rede ist von DEM Bierimperium schlechthin: Anheuser-Busch InBev SA – kurz AB InBev. Quelle: AB InBev Als unangefochtener Weltmarktführer braute der belgisch-brasilianische Konzern mit Sitz im belgischen Löwen allein im Jahr 2019 über 561 Millionen Hektoliter Bier. Daraus resultierte ein Umsatz von 52 Mrd. USD und ein Nettogewinn von über 9 Mrd. USD. Mit mehr als 630 Biermarken im Angebot – darunter acht der zehn weltweit umsatzstärksten Marken – ist AB InBev mittlerweile der größte Player in der globalen Getränkeindustrie. Während der gesamte Konzern aus zahlreichen Übernahmen kleinerer und größerer Brauereien hervorging, gelang im Jahr 2016 der Mega-Deal: AB InBev, damals bereits Weltmarktführer, schluckt die Nummer 2 der Bierindustrie SAB Miller für über 100 Mrd. US- Dollar und schafft sich damit endgültig den Ruf als uneinholbarer Bier-Champion. Trotz der enormen Marktmacht und dem Status als profitabelstes Konsumgüterunternehmen der Welt mit einer operativen Gewinnmarge von überwältigenden 31% verbreitet der Blick auf die Kursentwicklung seit dem Königskauf 2016 bei den meisten Aktionären nur noch Katerstimmung. Was ist los beim Übernahmespezialisten? Ist AB InBev mittlerweile ein träge sinkendes Bier-Schiff oder ein unterschätzter Gigant mit enormem Aufholpotenzial und berauschenden Zukunftsaussichten? Das erfährst du in der folgenden Analyse. 2 © Gewinnerportfolio 06.07.20 Für Bier-Interessierte vorher aber noch ein kleiner Exkurs in die Geschichte des Biers. -
David Nicholson's Liquid Bread®
60 May-June 2007 Bottles and Extras David Nicholson’s Liquid Bread® About the well known circa 1890-1915 cobalt-blue export-shape beer bottle, beginning with a short summary of the history of “liquid bread” - beer. Copyright © 2006 by Cecil Munsey With research assistance from archaeologists: Carol Serr, San Diego, Calif. & Bill Lockhart, N.M. Antiquity? from millet, maize and cassava. In thought of and brewed both as a food North America, persimmon was used. product (“liquid bread”) and as a beverage. “With hekt (beer) the Ka (spirit) is kept Corn was the preferred grain among As Roman control over Europe faded and in balance with the liver and blood… most indigenous South American Europe entered the Dark Ages, Christian Hekt is the liquid of happy blood and peoples, though sweet potatoes were monasteries became the primary centers of body. –– Ancient Egyptian physician used in Brazil, and agaves in Mexico. knowledge and learning. Advancements in Rice was predominantly used in Japan; agriculture, science and technology made We don’t know when, where or by whom even sake is sometimes considered a the monasteries places of advancements in the first beer (or “liquid bread” as it is often type of beer. In other parts of Asia, brewing as well. called) was brewed. Although an exact date sorghum was used, while wheat was After the fall of Rome, brewing for the discovery of that first brew is not commonly used to brew beer in China.” continued for some years as a household task known, some historians believe it occurred –David M. -
Rheingold Case
Case Number : MKT03-02 Date: May 2003 Rheingold Beer “This is a classic brand, not a retro brand” – Tom Bendheim, CEO Rheingold Beer In early May 2003, Tom Bendheim, CEO sat in his office staring out the window at his company’s billboards at the corners of Houston Street and Avenue B in New York City’s Lower East Side. Faced with the task of trying to reinvigorate what was once “New York’s beer”, he wondered if the Rheingold brand could enjoy the same popularity it once experienced almost half a century earlier. As the newly minted CEO of Rheingold beer he was confident that he could make this brand come alive once again. He had done it with other products, why not this one? However, the beer industry was a mature, and highly competitive market. As he headed out the door to meet a prospective new client who he hoped would begin to sell Rheingold beer, Tom grappled with a number of issues, not knowing which to direct his attention to first. The History of Rheingold Beer Rheingold beer traces its roots (Exhibit 1) back to 1840 in Ludwigsburg, Germany where the company’s founder, Samuel Liebman (original spelling: Liebmann)1 founded the Liebman Brewery. In 1850, Joseph Liebman, Samuel’s eldest son, immigrated to the US to escape political persecution in Germany. Upon arrival in the US, Joseph bought a small brewery in Brooklyn, NY thus establishing a “home base” for the rest of the family when they emigrated from Germany. When the family realized that they could compete in New York’s competitive beer market, they built an even larger brewery on the corner of Forest and Bremen Street in Brooklyn. -
Fall of the House of Busch It Took Four Generations to Build Anheuser-Busch, One of the Most Celebrated Companies in America
65 Fall of the House of Busch It took four generations to build Anheuser-Busch, one of the most celebrated companies in America. And only one for it to come apart By Susan Berfield Illustration by David Parkins On Dec. 18, 2010, August Busch IV and his girlfriend, Adrienne Martin, a former Hooters waitress, aspiring art therapist, and divorced The death of Adrienne Martin is the mother of an 8-year-old boy, began what was, latest twist in a saga that has trans"xed for them, a typical night in. They enjoyed St. Louis. The Busches and their beer company had survived Prohibition, labor a steak dinner at Busch’s home. They drank strikes, and price wars, growing to oper- ate 12 breweries around the country, pro- for hours, and finally went to sleep around 3 in ducing 128 million barrels of beer in 2007 and taking in nearly $17 billion in revenue. the morning, according to the first of three The red, white, and blue Budweiser can versions Busch provided to authorities. is practically synonymous with America itself. But at a crucial time, the company He woke sometime after noon and went to the failed to adapt to a changing market, leav- ing it weakened and vulnerable to a for- kitchen to make two protein shakes. When he eign takeover. And it was August Busch IV, the last member of the family to lead the returned to the bedroom with Martin’s drink, brewery, who was there when it all came he tried to wake her. She was unconscious. -
This Bud's for Who? Craft Brewing and the Transformation of the American Beer Industry
Johnson & Wales University ScholarsArchive@JWU Honors Theses - Providence Campus College of Arts & Sciences 2018 This Bud's For Who? Craft rB ewing and the Transformation of the American Beer Industry Joshua E. Orel Johnson & Wales University - Providence, [email protected] Follow this and additional works at: https://scholarsarchive.jwu.edu/student_scholarship Part of the Arts and Humanities Commons Repository Citation Orel, Joshua E., "This Bud's For Who? Craft rB ewing and the Transformation of the American Beer Industry" (2018). Honors Theses - Providence Campus. 32. https://scholarsarchive.jwu.edu/student_scholarship/32 This Honors Thesis is brought to you for free and open access by the College of Arts & Sciences at ScholarsArchive@JWU. It has been accepted for inclusion in Honors Theses - Providence Campus by an authorized administrator of ScholarsArchive@JWU. For more information, please contact [email protected]. This Bud's For Who? Craft Brewing and the Transformation of the American Beer Industry By Joshua E Orel Advisor: Dr. Ann Kordas Submitted in partial fulfillment of the requirement for the ‘University Honors Scholar’ designation at Johnson & Wales University 2018 Orel 1 Table of contents Acknowledgements 2 Abstract 3 Introduction 4 History 7 Big Beer: How We Got Here 15 Current State 24 Where We’re Going 32 Conclusion 38 Works Cited 39 Orel 2 Acknowledgements This thesis would not have been possible without the support of various Johnson & Wales University professors including, but not limited to, Dr. Ann Kordas, Dr. Wendy Wagner, and Dr. Kristi Girdharry. I would also like to thank my various chefs throughout my young career including Chef Kari Naegler of Wegmans Food Markets and Chef Steven Johansson of Johnson and Wales University for teaching me a love of all things delicious. -
Learn About the Clydesdales!
For more information, contact: Joe Muehlenkamp, 314-577-7528 [email protected] THE WORLD-FAMOUS BUDWEISER CLYDESDALES: A SPECIAL BREED IS BORN A look into the rich, colorful history of the special Clydesdale breed begins in the early 19th century, along the River Clyde in Lanarkshire, Scotland. The region, located in a valley, or “dale,” was known for its rich soil and abundant crops. The farmers were in great need of strong horses for hauling, plowing, and carting all the necessary farm equipment and workers. One of the Dukes of Hamilton, a local, wealthy landowner, imported six Great Flemish Horses, a breed that already had been regularly shipped to Scotland to be used as war horses and for farm work. The Duke made his six prize horses available for breeding to local mares and the Clydesdale breed was born. People from outside Lanarkshire began to refer to the big, powerful horses as “the Clydesman’s horse,” a name that eventually became “Clydesdale.” The early Clydesdales quickly garnered attention as a breed more powerful than any breed available before. The horses were said to be capable of pulling loads heavier than a ton at a walking speed of five miles per hour. It was the breed’s hauling power and confident style that attracted the interest of North Americans. In fact, in the early days of brewing, it was said that a brewer’s success was directly related to how far his draft horses could pull a load in one day. Today’s Budweiser Clydesdales are even bigger than their Scottish ancestors. -
An Examination of the Constraints of Organizational Legitimacy with the Craft Beer Industry Audra E
View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by Eastern Illinois University Eastern Illinois University The Keep Masters Theses Student Theses & Publications 2015 Whose Beer Is It, Anyway?: An Examination of the Constraints of Organizational Legitimacy with the Craft Beer Industry Audra E. Clodfelter Eastern Illinois University This research is a product of the graduate program in Communication Studies at Eastern Illinois University. Find out more about the program. Recommended Citation Clodfelter, Audra E., "Whose Beer Is It, Anyway?: An Examination of the Constraints of Organizational Legitimacy with the Craft Beer Industry" (2015). Masters Theses. 2286. https://thekeep.eiu.edu/theses/2286 This is brought to you for free and open access by the Student Theses & Publications at The Keep. It has been accepted for inclusion in Masters Theses by an authorized administrator of The Keep. For more information, please contact [email protected]. The Graduate School~ EA\TF.RN lLUNOlS UNIVERSITY'" Thesis Maintenance and Reproduction Certificate FOR: Graduate Candidates Completing Theses in Partial Fulfillment of the Degree Graduate Faculty Advisors Directing the Theses RE: Preservation, Reproduction, and Distribution of Thesis Research Preserving, reproducing, and distributing thesis research is an important part of Booth Library's responsibility to provide access to scholarship. In order to further this goal, Booth Library makes all graduate theses completed as part of a degree program at Eastern Illinois University available for personal study, research, and other not-for-profit educational purposes. Under 17 U.S.C. § 108, the library may reproduce and distribute a copy without infringing on copyright; however, professional courtesy dictates that permission be requested from the author before doing so. -
Mettlach's Adolphus Busch Stein #2136
On March 11,1861, Adolphus married Lilly, daughter of Eberhard Anheuser. After a short hitch in the Union Army, he was en• ticed in 1864 by his father-in-law to join in lion barrel mark, 1,006,494! (1982: 59.3 the management of the Anheuser brewery. million barrels.) By 1873 he was a full partner in the brew• ery, serving as the company secretary and, Busch continued as president of the brew• upon the death of Anheuser in 1880, be• ery for thirty-three years until his death in came its president. 1913. In addition, he was president of the South Side Bank and of the Manufacturers In the late 1860's and early 1870's, Adol• Railroad Company, founded the Adolphus phus traveled extensively in Bavaria and Busch Glass Manufacturing Co., the St. the area around Pilsen, Czechoslovakia. Louis Refrigerater Car Co. and the Busch Busch particularly studied the brewing Sulzer Brothers Diesel Engine Co., owned processes prevalent around Pilsen, with the controlling interest in five brewery plants in intention of improving the products of his Texas and numerous ice manufacturing brewery back home. In a land of local beers plants across the country, and built the and local breweries, Busch dreamed of a Adolphus Hotel in Dallas. national beer. During the latter years of his life, he spent As a first step, he created a network of most of his time in his Villa at Langensch- railside ice houses to cool cars of beer being walbach, Germany. It was here that he died shipped long distances. -
The Plot to Destroy America's Beer
America’s Beer America’s Destroy The Plot to Plot The PHOTOGRAPH ILLUSTRATION BY CREDITTK PHOTOGRAPH ILLUSTRATION BY CREDITTK Photograph by Jamie Chung Jamie by Photograph By Devin Leonard Devin By 65 Germany’s Beer Germany’s Destroy The Plot to Plot The PHOTOGRAPH ILLUSTRATION BY CREDITTK PHOTOGRAPH ILLUSTRATION BY CREDITTK Photograph by Jamie Chung Jamie by Photograph By Devin Leonard Devin By 65 October 29 — November 4, 2012 Bloomberg Businessweek rian Rinfret likes imported the Manhattan headquarters, he wears jeans to work and beer from Germany. He tucks in his shirts. He keeps his company identification sometimes buys Spaten. He badge clipped to his waist where everybody can see it, enjoys an occasional Bit even though everyone knows who he is. To the rest of burger. When he was 25 years the world, he keeps a low profile. He does not, for ex old, he discovered Beck’s, a ample, accept interview requests from Bloomberg Busi- pils ner brewed in the city of Bremen in accordance with nessweek. That might be his character, and it might be the Reinheitsgebot, the German Purity Law of 1516. It said calculated. The Busch family is a legendary American so right on the label. After that, Rinfret was hooked. dynasty. Many people in the U.S. aren’t thrilled that a INSTITUTE BEER V; INBE One Friday night in January, Rinfret, who is now 52, foreign company now owns Budweiser, America’s beer. stopped on the way home from work at his local liquor This is not to say that Brito lacks American admir AB store in Monroe, N.J., and purchased a 12pack of Beck’s. -
From Soap Suds to Beer Suds
From Soap Suds to Beer Suds How Anheuser-Busch became the largest brewer in the world By Sanford Wexler U.S. subsidiary, has worked at the company for over 30 years. One out of two beers sold in the While Busch III is no longer chief U.S. is brewed by Anheuser-Busch of executive, as chairman of the board he s e v i h St. Louis. The family-run company remains heavily active in continuing to c r A e t traces its origins to the 1860s, but build and grow the world’s largest a r o p r o 2002 marks the first time in the com- brewer that produces over 100 million C h c s pany’s 142-year history that its presi- barrels of beer annually and has $12.9 u B - r e s dent and chief executive will be a non- billion in yearly sales. “My job is u e h n family member. This past July, August my hobby, my hobby is my job,” A e h t f “Auggie” Busch III, 65, who became Busch III once said. “I happen to o y s e t chief executive in 1975 and is the like it an awful lot, and I thrive on it. r u o C great grandson of the company’s I love competition.” Top: Budweiser pocketknife, silver, founder, Adolphus Busch, was suc- ca. 1890 – 1900. ceeded by Patrick T. Stokes, 59. Adolphus Busch Bottom: Budweiser “Bud Girl” Stokes, who was previously president The year 2002 also marks the 150th wallhanging, 1970s.