ECONOMIC IMPACT OF THE DURANGO YOUTH SOCCER ASSOCIATION’S SHOOTOUT TOURNAMENT MAY 9-11, 2003

Prepared by Clinton Carroll, Senior at Fort Lewis College Executive Summary

The economic impact survey for the Durango Youth Soccer Association’s Shootout Tournament yielded the following results:

 132 teams participated

 116 teams were not from Durango

 69 teams were surveyed

 The average stay per team was 3 days

 The average amount spent per day/per person was $43.85

 The average persons per team was 45.75 people (players, coaches, &family)

 The average team spent $5966.46 during their stay

 There were approximately 5261 people attending the tournament

 89% of the teams stayed in hotels or motels

 Total amount of revenue brought into the Durango community $692,108.78

(Durango Soccer Association revenue not included)

 Total amount of revenue for local government $33,746.04

 98% of the teams surveyed said that they would return to Durango again History of the Shoot Out Tournament

The Durango Youth Soccer Association (DYSA) held the first annual Shootout Soccer

Tournament in 1995. Teams travel to Durango from Arizona, New Mexico, and Colorado to participate in the Shoot Out Tournament. This is the ninth year that DYSA has held the soccer tournament in Durango. During the tournaments life span, it has grown from 30 teams in 1995 to 132 teams in 2003, this can be seen in Chart 1.1.

As a result of the increase in

Chart 1.1 participation of teams over Number of Teams Participating in the Durango Shoot Out Tournament the years there has been an 140 120 increase in the gross revenue

s 100 m

a 80 e that the tournament brings to t

f 60 o

# 40 the city of Durango and the 20 0 Soccer Association. 1995 1996 1997 1998 1999 2000 2001 2002 2003 Years

DYSA’S 2003 TOURNAMENT

This year, 2003, the tournament was held during the weekend of May 9-11 in Durango.

Soccer fields across the town were used throughout the weekend. There were 132 teams that participated in the tournament and 116 teams were not from Durango. To obtain the results of the economic impact of the tournament a survey was sent out to those participating teams along with their registration packets. The survey questions were centered on their team’s anticipated spending while in Durango. Out of the 116 teams not from the Durango area, 69 teams turned in surveys, which yielded a survey sample of

59%. Chart 1.3 Chart 1.3 Total Amount Spent on food, lodging, gas, and other (116 teams). shows the total

$350,000.00 amount of money $300,000.00 t

n $250,000.00 spent on food, e p S

$200,000.00 t

n lodging, gas, and u $150,000.00 o m

A $100,000.00 other during the $50,000.00 $0.00 weekend. The food lodging gas other “other” section refers to monies spent on activities such as shopping and entertainment. Food, gas, and other totals were calculated by taking the average amount spent from each category and multiplying it by 116, the number of out of town teams. Lodging was calculated by multiplying the average by 109(teams). These teams were those that indicated that they would be staying at a motel/hotel, with friends or family, or camping.

Results extrapolated from the survey are:

 The average team stayed 3 days

 The average team had 45.75 persons traveling with the team (116 teams).

 The average person spent $43.85 per day.

 The average team spent $5,966.46

Using these results the total amount of gross revenue that was brought into the Durango area during the Shoot Out weekend was $692,108.78. This amount does not include the amount of gross revenue that the DYSA generated. DYSA generates money through entry fees, t-shirt sales, and the sale of advertising space in the tournaments program.

If the amount of money Chart 1.2 Gross Revenue of the Durango Shoot Out Tournament generated by the DYSA this 2003 59000 year is added to the total r a e 2002 56500 amount of gross revenue Y

2001 46164 brought into Durango, the

actual amount of gross 0 20000 40000 60000 80000 Amount of Gross Revenue revenue brought into the

Durango area on the weekend of May 9-11 was $751,108.72. This amount does not include the extra amount of money spent by the 16 teams from Durango.

LOCAL GOVERNMENT REVENUE

Sales tax rates in Durango are currently 2.5% for the city, 2.0% for the county, and a

2.0% lodger tax. Taxes on gas are not included because these monies do not go to the local government. The revenue provided to the local government through tax revenue is provided in Table 1.1.Error! Not a valid link.

These totals were calculated by multiplying the total amount of revenue from food, lodging, and other by the different city, county, and lodger tax.

METHODOLOGY

The results in this paper were extrapolated from the raw data complied from the DYSA economic surveys. A copy of the survey is shown in Appendix 1. The surveys were sent to each team along with their registration packet. They were instructed to turn in their survey when they checked their team in for the tournament. At the survey table there were blank surveys for those that did not remember to bring their survey. A list of the teams registered for the tournament was kept at the table to prevent more than one survey from each team to be turned in. Historical data on the tournament was obtained through

Michelle Peterson, an organizer of the Shootout Tournament.

A problem faced during the tabulation of the results was looking at the validity of the amount actually spent by each team. For example, many teams with the same number of players, family, and coaches had very different values in their anticipated monies spent for their team. If this survey is performed again at the next tournament there would be more validity in the results if the coach could anticipate spending on a per person basis.

This calculation is basic and not confusing for the coach. In turn, the person tabulating the results can simply multiply the anticipated amount of money being spent per person by the total amount of players, guests, and coaches to receive a more accurate calculation of total amount of money being spent per team.

CONCLUSION

The DYSA’s Shootout Tournament is contributing approximately three quarters of a million dollars in one weekend during the shoulder season into the Durango economy.

This year the tournament had to turn away eight teams due to the number of soccer fields available in the Durango area. This resulted in $49,086 that could have gone into the

Durango economy. The results of this survey indicate the importance of hosting these types of events in the

Durango community. Not only does the tournament provide revenue into Durango, but it also introduces people from New Mexico, Arizona, and Colorado to the beautiful

Durango area, 98% of the teams surveyed plan on returning to Durango in the future.

Durango is a small mountain town that relies on tourist spending. The amount of gross revenue, tax revenue, and the number of people brought into the community through out the tournament weekend clearly justifies an initiative to investigate the cost of building new soccer fields.

Appendix I

ECONOMIC IMPACT QUESTIONNAIRE DURANGO YOUTH SOCCER ASSOCIATION DURANGO SHOOTOUT SOCCER TOURNAMENT MAY 9-11, 2003

Please fill out the questionnaire as completely as possible. The information that you provide will be very helpful in documenting the economic significance of youth soccer.

1. TEAM NAME______

2. GENDER AND AGE GROUP (PLEASE CIRCLE ONE)

BOYS GIRLS U10 U11 U12 U13 U14 U15 U16 U17 U18 U19

3. WHERE IS YOUR TEAM FROM? (CITY, STATE)______

4. PLEASE ESTIMATE THE NUMBER OF PERSON IN YOUR TEAMS GROUP

PLAYERS _____

COACHES _____

FAMILY AND FRIENDS _____

TOTAL _____

5. HOW LONG IS YOUR GROUP PLANNING TO BE IN THE DURANGO AREA?

(PLEASE CIRCLE ONE)

ONE DAY TWO DAYS FOUR DAYS FIVE OR MORE DAYS

6. WHERE ARE YOU STAYING? (PLEASE CIRCLE ONE)

HOTEL/MOTEL CAMPING FAMILY/FRIENDS OTHER

7. HOW MUCH DO YOU THINK YOUR TEAM’S GROUP WILL SPEND DURING

YOUR STAY IN THE DURANGO AREA?

FOOD $______LODGING $______GAS $______OTHER $______

8. HOW OFTEN DO YOU VISIT THIS AREA?______

9. DO YOU PLAN TO VISIT THIS AREA AGAIN? YES ____ NO ____