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GLOSEARCH Conference Prog AH&&':5I<=<58<&#=J45DK<6&;E9C !"#$%"&'#()*+*('*&#(& $,-.(*--/&0#-1.2%".23&456& 2#,+.-7&+*-*%+'0& #89:;<=&>&&?/&>@AB&|&0:&'CD&7D5C&'D9E FD<954G Welcome From the Chairs , ﺳﮭﻟ و ً ﻻھﺎٔ ,Chào mừng, Welcome, Hoşgeldiniz, Willkommen, Bienvenue, Добро пожаловать to the Global ךהבא ו בר ,Bienvenido, Καλώς Ορίσατε, Benvenuto, , , ยนิ ดีตอ้ นรับ , Conference on Business, Hospitality and Tourism Research (GLOSEARCH) here at the Hoa Sen University, Ho Chi Minh City, Vietnam. Hoa Sen University, University of South Florida Sarasota- Manatee, and The Association of North America Higher Education International (ANAHEI) are very honored and excited to host GLOSEARCH 2018. This is the 17th conference that ANAHEI is organizing. GLOSEARCH received more than 200 abstracts/papers for the conference from 242 authors from 32 countries. Ninety-five of these presentations are accepted to be presented at GLOSEARCH 2018. GLOSEARCH is a truly an interdisciplinary and global conference as we will host 170+ participants from 23 countries and from different fields of studies. We would like to thank each author for submitting their research papers to GLOSEARCH 2018. As GLOSEARCH 2018 was a peer-reviewed, double blind conference, we would like to thank each and every reviewer who ensured that the paper review process was a high quality and smooth. We also would like to thank the awards committee for their hard work in selecting the recipients of this year’s award winners. We would like to thank Hoa Sen University for hosting GLOSEARCH 2018. Without their support, this conference would have not been possible. We would like to thank our Sponsors for making this Conference possible: University of South Florida Sarasota-Manatee, Smith Travel Research, New World Saigon Hotel, Hotel Continental Saigon, Samsung Vina Electronics, and International Hospitality Management School Vatel - Vatel Việt Nam. Also, we would like to extend our gratitude to our keynote speakers: Dr. Sheryl F. Kline, Dr. Fawn T. Ngo, Dr. Paul A. Phillips, Dr. Hanqin Qiu, Dr. Jason D. Shaw, Dr. Mariana Sigala, Mr. Bui Xuan Phong, and Mr. George Ubbelohde, and invited speakers Dr. AJ Aluri, Dr. Basak Denizci Guillet, Dr. Pearl Lin, and Dr. Tingting Zhang. We would like to also thank Dr. Faizan Ali and Dr. S. Mostafa Rasoolimanesh for conducting research academy. We extend our gratitude also to our ANAHEI Conference Director, Mr. Muhittin Cavusoglu, MS, CHE, for his great contributions to the success of the GLOSEARCH Conference. We also thank Scientific Relations Coordinator, Ms. Luana Nanu, and Media Manager, Emre Corbaci. Moreover, we sincerely express our appreciation to all lecturers, supporting staff and students in the Hoa Sen University who have volunteered their time to make this Conference a success. We also thank all other volunteers. While you are attending GLOSEARCH, please do not forget to enjoy great things Ho Chi Minh City has to offer. Congratulations to all of the presenters at this conference and a warm Welcome! Yours in Hospitality, Co-Chairs, Dr. Vu Tuong Thuy, Vice President, Hoa Sen University, Vietnam Dr. Le Minh Thanh, Vice Dean, Hoa Sen University, Vietnam Dr. Cihan Cobanoglu, President, Association of North America Higher Education International, Florida, USA Dr. Patrick J. Moreo, Dean, University of South Florida Sarasota-Manatee, Florida, USA Dr. S. Mostafa Rasoolimanesh, Senior Lecturer, Taylor’s University, Malaysia Dr. Jay Schrock, Dean Emeritus, University of South Florida Sarasota-Manatee, Florida, USA Dr. Yen-Soon Kim, Associate Professor, University of Nevada, Las Vegas, USA Monday, October 1, 2018 Time Event Venue 8:30am-5:00pm Registration Ground Floor 09:00am-11:00am Hospitality 2030 Think Tank Session 1 9th Floor: Room 903 Opening Ceremony of Hoa Sen Digital Hub in 11:00am-12:00pm Ground Floor Hospitality 12:00pm-1:30pm Lunch 10th Floor: Restaurant 1:30pm-5:00pm Hospitality 2030 Think Tank Session 2 9th Floor: Room 903 Tuesday, October 2, 2018 Time Event Venue 8:30am-5:00pm Registration 9th Floor: Foyer Research Academy Session 1: Introduction to PLS-SEM using SmartPLS and 8:30am-10:30am 9th Floor: Room 903 WarpPLS by Dr. S. Mostafa Rasoolimanesh 10:30am-10:45am Refreshment Break 9th Floor: Foyer Session 2: Mediator – Moderator Using PLS-SEM; 10:45am-12:45pm WarpPLS and SmartPLS by Dr. S. Mostafa 9th Floor: Room 903 Rasoolimanesh 1:00pm-2:30pm Lunch (on your own) 2:30pm-3:00pm Refreshment Break 9th Floor: Foyer 3:00pm-5:00pm Session 3: How to Publish Successfully by Dr. Faizan Ali 9th Floor: Room 903 Hotel Industry Foundations and Introduction to Analytics (HIFIA) Certification Program 8:30am-9:45am The Players in the Hotel Industry 9th Floor: Room 902 9:45am-11:00am Categorization Used by the Hotel Industry 9th Floor: Room 902 11:00am-11:15am Refreshment Break 9th Floor: Foyer 11:15am-12:30pm Introduction to Benchmarking 9th Floor: Room 902 12:30pm-1:30pm Lunch (on your own) 1:30pm-2:45pm Intro to Hotel Math 9th Floor: Room 902 2:45pm -3:00pm Refreshment Break 9th Floor: Foyer 3:00pm-4:30pm Intro to Industry Reports 9th Floor: Room 902 4:30pm-5:00pm Exam Review and Q&A 9th Floor: Room 902 Wednesday, October 3, 2018 Time Event Venue 8:30am-5:00pm Registration 9th Floor: Foyer 08:30am-10:10am Concurrent Sessions (1.1, 1.2 & 1.3) 9th Floor: Rooms 901, 902 & 903 10:10am-10:25am Refreshment Break 9th Floor: Foyer Keynote Speaker: Dr. Jason D. Shaw 10:30am-11:15am 9th Floor: Room 903 “The Science of Performance-Based Pay” Keynote Speaker: Dr. Mariana Sigala 11:15am-12:00pm 9th Floor: Room 903 “Setting the Research Agenda in Smart Tourism” Industry Session: Mr. Anthony Zhang 12:00pm-12-30pm 9th Floor: Room 903 “Hospitality and Tourism Future Trends” 12:30pm-1:30pm Lunch 10th Floor: Restaurant 1:30pm-2:30pm Concurrent Sessions (2.1, 2.2 & 2.3) 9th Floor: Rooms 901, 902 & 903 2:30pm-2:45pm Refreshment Break 9th Floor: Foyer Panel: Path to Promotion and Tenure 3:00pm-4:30pm Dr. AJ Aluri, Dr. Basak Denizci Guillet, Dr. Pearl Lin, and 9th Floor: Room 903 Dr. Tingting Zhang 4:40pm-5:40pm Concurrent Sessions (3.1, 3.2 & 3.3) 9th Floor: Rooms 901, 902 & 903 Dynasty Restaurant at 5-Star 6:00pm-7:30pm Welcome Reception New World Hotel Thursday, October 4, 2018 Time Event Venue 8:30am-5:00pm Registration 9th Floor: Foyer 08:30am-10:10am Concurrent Sessions (4.1, 4.2 & 4.3) 9th Floor: Rooms 901, 902 & 903 10:10am-10:25am Refreshment Break 9th Floor: Foyer Keynote Speaker: Dr. Sheryl F. Kline 10:30am-11:15am 9th Floor: Room 903 “Nexus of Research and Industry” Keynote Speaker: Dr. Hanqin Qiu 11:15am-12:00pm “How to Educate the Future Talents for Hospitality 9th Floor: Room 903 Industry During Digital Era” 12:00pm-1:30pm Awards Luncheon 10th Floor: Restaurant 1:30pm-2:30pm Poster Sessions 9th Floor: Foyer 2:30pm-2:45pm Refreshment Break 9th Floor: Foyer Keynote Speaker: Mr. George Ubbelohde 3:00pm-3:45pm “International Quality Standards in Hospitality Education 9th Floor: Room 903 and Beyond” Keynote Speaker: Mr. Bui Xuan Phong 3:45pm-4:30pm “Human Resource Development & Potential Growth for 9th Floor: Room 903 Vietnam Tourism” 4:40pm-5:40pm Concurrent Sessions (5.1, 5.2 & 5.3) 9th Floor: Rooms 901, 902 & 903 Friday, October 5, 2018 Time Event Venue 8:30am-12:00pm Registration 9th Floor: Foyer 9th Floor: Rooms 901, 902 & 903 08:30am-10:10am Concurrent Sessions (6.1, 6.2, 6.3 & 6.4) 3rd Floor: Room 303 10:10am-10:25am Refreshment Break 9th Floor: Foyer Keynote Speaker: Dr. Paul A. Phillips 10:30am-11:15am 9th Floor: Room 903 “Digital Disruption and Opportunities in Travel” Keynote Speaker: Dr. Fawn T. Ngo “An Integrated Paradigm for Understanding Tourism 11:15am-12:00pm 9th Floor: Room 903 Crime Victimization: Extending the Routine Activity Framework and the General Theory of Crime” 12:00pm-1:30pm Lunch 10th Floor: Restaurant Invited Speaker: Dr. Basak Denizci Guillet 1:30pm-2:30pm “Revenue Management: What Every Hospitality Industry 9th Floor: Room 901 Professional Needs to Know” Invited Speaker: Dr. AJ Aluri 1:30pm-2:30pm 9th Floor: Room 902 “AR and VR Experiences in Hospitality” 2:30pm-2:45pm Refreshment Break 9th Floor: Foyer 2:50pm-4:10pm Concurrent Sessions (7.1, 7.2 & 7.3) 9th Floor: Rooms 901, 902 & 903 KEYNOTE SPEAKERS Dr. Sheryl F. Kline Dr. Fawn T. Ngo Dr. Paul A. Phillips Dr. Hanqin Qiu Dr. Jason D. Shaw Dr. Mariana Sigala Mr. Bui Xuan Phong Mr. George UbBelohde INVITED SPEAKERS Dr. AJ Aluri Dr. Basak Denizci Guillet Dr. Pearl Lin Dr. Tingting Zhang KEYNOTE SPEAKERS Dr. Sheryl F. Kline is the Deputy Dean of Alfred Lerner College of Business and Economics and Professor in the Department of Hospitality Business Management at the University of Delaware (UD). Prior to joining UD, she served as Interim Dean and Associate Dean in the College of Hospitality, Retail, and Sport Management at the University of South Carolina (USC) Columbia, SC. She developed her interest in research while at Purdue University where she held the position of C B Smith Professor in the School of Hospitality and Tourism Management and was the Director for the Center for the Study of Lodging Operations. She began her academic career at Widener University’s School of Hospitality Management. Prior to joining academia, she had a successful career as a manager in the casino hotel and resort industry and has over a decade of hospitality industry experience. She teaches courses in hospitality management at both the graduate and undergraduate level and enjoys mentoring graduate students and doing research.
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