Kalamalka Rotary Club s1

THE ROTARY CLUB OF VERNON FUNDING APPLICATION

The Rotary Club of Vernon annual Online Auction held each December allows us to support Community based projects generally in the following categories...

* Parks and Recreation * Arts & Science * Education * Healthcare These projects will have the following characteristics... * Broad Community appeal * A defined start and finish * Funds are granted for capitol costs, not operating costs.

Applications received from June through November will be considered in January.

Subsequent applications received from December through June will be considered on a best effort basis and as funds permit.

The following application must be completed in its entirety and forward to the: The Rotary Club of Vernon, Attention:

By email: Klaus Grieser [email protected]

By Mail: The Rotary Club OF Vernon PO Box 481 Vernon, BC V1T 6M4 Canada

Title of project proposed:______

Name of Organization: _____ Address: ______Contact Name: _____ Phone: E-mail: ______

Amount requested for current project: Date funding required for current project: ___

How long has the organization existed? What is the purpose of the organization?

Have you received funding from Vernon Rotary Club before? If so when? _____ What was the dollar amount received? What did the project fund and what is the current status of that effort?

What other funding for this project has been requested or committed to date? Source and amount ______

Describe the current project for which your organization is seeking funds:

______

How will our community benefit from this project?

______

What fundraising activities has your group undertaken to raise funds for this project and the amount raised?

How will the Vernon Rotary Club be recognized for their support? (See Appendix - Value Proposition)

Can you think of a way your organization or members could donate to our Dream Auction?______

Note: Please attach a copy of the project budget.

Thanks for your submission. We will contact you if we require further information.

Appendix: Value proposition

From Wikipedia, the free encyclopedia A value proposition is a promise of value to be delivered and a belief from the customer that value will be experienced. A value proposition can apply to an entire organization, or parts thereof, or customer accounts, or products or services.

Creating a value proposition is a part of business strategy. Kaplan and Norton say "Strategy is based on a differentiated customer value proposition. Satisfying customers is the source of sustainable value creation."

Developing a value proposition is based on a review and analysis of the benefits, costs and value that an organization can deliver to its customers, prospective customers, and other constituent groups within and outside the organization. It is also a positioning of value, where Value = Benefits - Cost (cost includes economic risk) Models One model, the Value Proposition Builder for creating a value proposition states six stages to the analysis: Market: for which market is the value proposition being created? 1. Value experience or customer experience: what does the market value most? The effectiveness of the value proposition depends on gathering real customer, prospect or employee feedback. 2. Offering: which products or services are being offered? 3. Benefits: what are the benefits the market will derive from the product or service? 4. Alternatives and differentiation: what alternative options does the market have to the product or service? 5. Proof: what evidence is there to substantiate your value proposition?

Neil Rackham believes that a value proposition statement should consist of four main parts: capability, impact, proof, and cost [that is, the price a customer is expected to pay]. Organizations do not directly communicate the outputs of the value proposition creation process (i.e., the value proposition statement and template) to external audiences; value proposition statements are internal documents, used by organizations as a blueprint to ensure that all the messages they communicate, inside and outside the organization, are consistent. Some of the ways that organizations use value propositions include in marketing communications material or in sales proposals.

Strategy and marketing Organizations can use value propositions to position value to a range of constituents such as: * Customers: to explain why a customer should buy from a supplier (see customer value proposition). * Partners: to persuade them to forge a strategic alliance or joint venture. * Internal departments: to influence the outcome of business decisions. For example, an IT department may use a value proposition to convince its board to support funding its projects. * Employees: to "sell" the company when recruiting new people, or for retaining and motivating existing employees. This is sometimes called the HR or employee value proposition. * Suppliers: to explain why a supplier should want to be a supplier to an organization or customer.