Toy Design Competition 2010

Toy Design Competition 2010 (Toy Design Category)

1. Introduction

Designing toys is a great way for students to learn about science, engineering and its design process. It has been found that playing with educational toys could enhance the child’s learning process through multisensory experiences, while nurturing a healthy social ability through role play and experience sharing.

This competition provides an avenue for Secondary School students (Young Designers) in Singapore to design educational toys using sustainable materials suitable for children aged between 5 and 8. By participating in this competition, students will be able to strengthen their problem solving, drawing and presentation, time management and social skills by working as a team.

Participants are expected to develop a conceptual design that will provide experiential or experimental learning for the children, ideally through the activation of two or more senses. As part of the increasing awareness of climate change and social responsibility, participants are encouraged to explore the use of sustainable materials.

This Toy Design Competition 2010 is organised by the Singapore Polytechnic’s School of Mechanical and Aeronautical Engineering and sponsored by the Hewlett-Packard Singapore (Sales) Pte Ltd, Play Imaginative Pte Ltd, LEGO Singapore Pte Ltd, Gadgets Yard Singapore and supported by the DesignSingapore Council.

2. Competition Rules

2.1 The competition is open to all Secondary School students in Singapore. 2.2 The number of students in each team should not be more than 4. 2.3 Each individual or team can submit more than one entry. 2.4 Participants can sketch their design concept with rendering. Software may be used to produce the design concepts, posters and presentation. 2.5 Only the best 10 entries selected will need to submit the physical model for the final ranking and prize award. 2.6 The top three winning teams should be prepared to give a short presentation on their winning entries in next TDC official launch when called upon by the Organising Committee.

of 4 3. Design Guidelines

3.1 The educational toy should encourage the imagination and development of life skills of children aged between 5 and 8. Children can play with the toy individually or in a group. The toy should help in the development of the children’s mathematical skills, scientific discovery ability and creativity in a fun way. 3.2 The toy or kit should be able to fit in a cuboid of 300x300x300 mm. 3.3 Participants are encouraged to use engineering components such as lights, buzzers, motors, rubber bands, to create a multisensory experience. 3.4 Participants are to provide the product description, clearly illustrated design sketches with rendering / shading / colouring as well as a simple and easily understood operating instruction. 3.5 Bonus points would be given for the use of sustainable materials. 3.6 Participants of shortlisted winners should mockup their design concept using basic materials such as high density foams, kapaline board, perspex, wood, etc. to demonstrate the functionality of the design. They can make use of the model-making and spray painting facilities in the School of Mechanical and Aeronautical Engineering’s Workshop.

4. Seminar for Students

The seminar on Designing Toys using sustainable material will be held at Singapore Polytechnic on the 17th March 2010 from 9 to 12 noon. All participants are encouraged to attend the seminar. Details of the seminar would be released later.

5. Competition Details & Prizes

5.1 There are two rounds in this competition – the Preliminary and Final Rounds. 5.2 The submitted entries will be judged and ranked by a panel of judges formed by the Organizing Committee and Gadgets Yard Singapore. 5.3 The prizes are: 1st Prize Cash $1000 + Trophy for School 2nd Prize Cash $600 + Trophy for School 3rd Prize Cash $350+ Trophy for School Merit Awards Cash $150 x 7 5.4 All participating and winning students will receive certificates.

of 4 6. Judging Criteria

All submission will be judged based on:  Product description and operating instruction 10%  Design Posters 15%  Originality , creativity, aesthetic appeal 25%  Functionality and sustainability 25%  Model Making 25%

7. Registration & Final Submission

7.1 Participants are to register using the forms available in the TDC.10 website at http://www.sp.edu.sg/schools/smae/ and submit a hardcopy to their teacher I/C. The teacher shall then collate and email or fax all the forms to the Organizing Committee by 26 February 2010. 7.2 All participants should submit their entries through their teacher I/C to the Organising Committee by 07 May 2010 for the preliminary round judging. 7.3 Each submitted entry must include:  Two A3-size posters mounted on foam board. o pictorial sketches of the concept design with main dimensions o rendered / coloured illustration of the design with product name and features etc.  Softcopy of the following in a CD o An official entry submission form. o A write-up on the product description and design philosophy. o A clear written operating instruction with graphic if necessary. o Images of the above posters in jpg, png or tiff format.

7.4 The Product Title, Name of Student(s) and Name of School must be clearly written on the CD using black permanent marker. 7.5 The best 10 entries will submit their physical model through their teacher I/C to the Organising Committee by 16 June 2010 for the Final Ranking. 7.6 All submitted items will not be returned and will be the property of the organizing committee. 7.7 All works submitted should be original and should not have been awarded by the organizer of another similar competition before. 7.8 All participants are responsible for ensuring their submission will not infringe existing copyright/patent law. 7.9 The Organizing Committee or sponsor is not liable for infringement or abuse of any design as a result of entry in this competition or as a result of subsequent publicity. 7.10 Entries that do not meet the competition rules will be disqualified.

of 4 8. Announcement of Results

8.1 The winners and their ranking will be announced during the Toy Design Competition 2010 Prize Presentation Ceremony to be held in Singapore Polytechnic on 28 July 2010 8.2 In event of a tie in the results, the organizing committee reserves the right to redistribute the prizes. 8.3 All decisions made by the judging panel are final.

If you have any query, please contact:

Organising Chairman: Mr Peter Lo Sai Ho Tel: 6772 1552 Email: [email protected] or

Organising Dy-Chairman: Mr Choy Fook Seng Tel: 6772 1543 Email: [email protected] or

Toy Design Category Coordinator: Mr Leong Teng Boon Tel: 6870 4759 Email: [email protected]