COntribute ‘12 COnnect COnstruct COoperateCOexist COllaborate

to transform

“IMPULSAR”: Apply the necessary force to make something move. be a driving force Provide the strength or help required so that something, usually an activity, can grow, develop and be successful.

Give somebody the encouragement and strength they need to do something. The Prince of Girona Foundation The Prince of Girona Foundation The Prince of Girona Foundation believes in The Prince of Girona Foundation focuses was set up on 26 June 2009 as supporting young people in order to strength- its activity on four main areas: promoting en- the Spanish Royal Household’s en the capacity of the new generations to trepreneurial initiative, the academic success response to an initiative of the Girona build a better and more solidary society, pay- of children, improving employability and fos- Chamber of Commerce, Caixa ing special attention to young people from dis- tering vocations. A central tool for promoting Girona, the Gala-Salvador Dalí advantaged backgrounds. Indeed, the Foun- entrepreneurial initiative is the IMPULSA Fo- Foundation and “la Caixa”, which dation seeks to become a global platform and rum, which is based on the conviction that en- have since been joined by more than 60 a reference for the promotion of progress and trepreneurial attitude, creativity and innovation patrons who also provide their support. talent through projects in which young people are three fundamental factors in generating The Foundation’s main objective is to play a leading role. Young people of different opportunities for young people. The IMPULSA work for Spain’s young people in all ages involved in different spheres: business, Awards, in turn, recognise entrepreneurial tal- areas that are critical for their future. social affairs, culture and sports, and academ- ent in all areas of knowledge. ics and science. PRESIDENCY AND EXECUTIVE MANAGEMENT

H.R.H. the Prince of Asturias and of Girona Mr. Gonzalo Rodés Vilà Honorary Chairman 1st Vice-President

Mr. Josep Lagares Gamero Honourable Mr. Artur Mas Gavarró 2nd Vice-President Honorary Vice-President Mr. Jaime Carvajal Hoyos 3rd Vice-President Mr. Antoni Esteve Cruella President Mr. Enric Brancós Núñez Secretary

Ms. Mònica Margarit Ribalta General Manager

Mr. Salvador Maneu Marcos Technical General Manager BOARD OF TRUSTEES

Mr. Juan Abelló Gallo in a personal capacity, Mr. Salvador Alemany Mas Abertis Infraestructuras, S.A., Mr. César Alierta Izuel Telefónica, S.A., Mr. Isidoro Álvarez Álvarez Fundación Ramón Areces, Mr. Isak Andic Ermay Punto Fa, S.L., Mr. Plácido Arango Arias in a personal capacity, Mr. Antonio Asensio Mosbah Grupo Zeta, S.A., Mr. Simón Pedro Barceló Vadell in a personal capacity, Mr. Josep Maria Berga Ferrés Alzamora Packaging, S.A., Mr. José Felipe Bertrán de Caralt Fundació Bertrán, Mr. Ramon Boixadós Malé Fundació Gala-Salvador Dalí, Ms. Anna Maria Bosch Güell Noel Alimentaria, S.A.U., Mr. Javier Botín O’Shea Fundación Marcelino Botín-Sanz de Sautuola y López, Mr. Enric Brancós Núñez in a personal capacity, Mr. Antoni Brufau Niubó Fundación Repsol, Mr. Arcadi Calzada Salavedra in a personal capacity, Mr. Jaime Carvajal Hoyos Arcano Asesores Financieros, S.L., Mr. Antonio Castañer Sauras Espadrilles Banyoles, S.L., Mr. Francisco Castañer Basco Nestlé, S.A., Mr. Francisco Daurella Franco Cobega, S.A., Mr. José Manuel Entrecanales Domecq Acciona, S.A., Mr. Sebastián Escarrer Jaume Sol Meliá, S.A., Mr. Domènec Espadalé Vergés Girona Chamber of Commerce, Industry and Shipping, Mr. Antoni Esteve Cruella Esteve, Mr. Isidre Fainé Casas Caixa d’Estalvis i Pensions de Barcelona, Mr. Tomás Feliu Bassols Hijos de José Bassols, S.A., Mr. Josep Ferrer Sala Fundació Privada Ferrer Sala Freixenet, Mr. Ignacio Ferrero Jordi Nutrexpa, S.L., Mr. Amado Franco Lahoz Caja de Ahorros y Monte de Piedad de Zaragoza, Aragón y Rioja (Ibercaja), Mr. Salvador Gabarró Serra Gas Natural SDG, S.A., Mr. Antonio García Ferrer Fundación CAS, Mr. Carlos Godó Valls Grupo Godó de Comunicación, S.A., Mr. Francisco González Rodríguez Banco de Bilbao Vizcaya Argentaria, S.A. (BBVA), Ms. Victoria Carolina Ibarra Güell, Baroness of Güell in a personal capacity, Mr. Pablo Isla Álvarez de Tejera Industria de Diseño Textil, S.A. (Inditex), Mr. Josep Lagares Gamero Metalquimia, S.A., Mr. José Manuel Lara Bosch Planeta Corporación, S.R.L., Mr. Manuel Marín González Fundación Iberdrola, Mr. Jordi Miarnau Montserrat Comsa-Emte, S.L., Mr. Ramon Miquel Ballart Miquel Alimentació Grup, S.A.U., Mr. Javier Monzón de Cáceres Indra, Ms. Maria del Mar Nogareda Estivill Laboratorios Hipra, S.A., Mr. Josep Oliu Creus Banc de Sabadell, S.A., Mr. Tomás Osborne Gamero-Cívico Grupo Osborne, S.A., Ms. Elena Pisonero Ruiz Hispasat, S.A., Mr. Borja Prado Eulate Endesa, S.A., Mr. Marian Puig Guasch Fundació Privada Puig, Mr. Joan-Baptista Renart Montalat Vichy Catalán, S.A., Mr. Javier- Emilio Robles González Danone, S.A., Mr. Leopoldo Rodés Castañé in a personal capacity, Mr. Gonzalo Rodés Vilà Inversiones y Servicios Publicitarios, Mr. Manel Rosell Martí Catalunya Caixa, Mr. Jordi Rubau Comalada Construccions Rubau, S.A., Mr. Sebastià Salvadó Plandiura Reial Automòbil Club de Catalunya, S.L. (RACC), Mr. José María Serra Farré Fundación Jesús Serra, Mr. Àngel Simón Grimaldos Fundació Agbar, Mr. Alfonso Soláns Soláns Pikolin, S.A., Mr. Javier Suqué Mateu Cavas del Ampurdán, S.A., Mr. José Buenaventura Terceiro Lomba Fundación Focus-Abengoa, Mr. Miguel A. Torres Riera Miguel Torres, S.A., Ms. Judit Viader Codina Frit Ravich, S.L., Mr. Juan-Miguel Villar Mir Obrascón Huarte Laín, S.A. (OHL). DELEGATE COMMITTEE OF THE BOARD OF TRUSTEES

Mr. Antoni Esteve, President, Mr. Gonzalo Rodés, 1st Vice-president, Mr. Josep Lagares, 2nd Vice-president, Mr. Jaime Carvajal, 3rd Vice-president, Mr. Enric Brancós, Secretary, Ms. Mònica Margarit, General Manager.

Mr. Isak Andic, Mr. Plácido Arango, Mr. Simón Pedro Barceló, Mr. Domènec Espadalé, Mr. Jordi Miarnau, Mr. Javier Monzón, Ms. Mar Nogareda, Mr. Josep Oliu, Mr. Leopoldo Rodés, Mr. Alfonso Soláns

AUDITING COMMITTEE

Mr. Enric Brancós, Mr. Domènec Espadalé, Mr. Jordi Miarnau, Ms. Mar Nogareda, Mr. Gonzalo Rodés

Head of the Internal Audit Service: Mr. David Alonso, Ms. Mònica Bayo

Prince of Girona Foundation Team

Ms. Alaina Domínguez, Ms. Maite Esteve, Ms. Gema Guzmán, Mr. Salvador Maneu, Ms. Mònica Margarit, Mr. Josep Maria Perramon, Mr. Xavier Ribera. ADVISORY COUNCIL

Mr. Ferran Adrià Acosta Chef and head of the El Bulli Foundation, Mr. Diego del Alcázar President of the IE Foundation and Chairman of the Vocento Group, Mr. Pedro Alonso Director of the Barcelona Centre for International Health Research, Ms. Carmen Balcells Literary agent, Ms. María Blasco Director of the National Cancer Research Centre in Madrid (CNIO), Mr. Jordi Canals Director General of IESE Business School, Mr. Ignasi Carreras Director of the Institute for Social Innovation, ESADE Business School, Mr. Bonaventura Clotet Director of the Centre for AIDS Research (IrsiCaixa), Mr. Zaryn Dentzel Creator and CEO of Tuenti, Ms. Elisa Durán, Assistant Managing Director of Fundació “la Caixa”, Mr. Manel Estiarte Duocastella Head of External Relations for FC Barcelona, Ms. Benita Ferrero-Waldner Former European Commissioner, Mr. Valentí Fuster Director of the National Centre for Cardiovascular Research, Ms. Anna Maria Geli Rector of the University of Girona, Mr. Jordi Gutiérrez CEIM Communications Director, Mr. Juan Carlos Izpisúa Belmonte Director of the Centre for Regenerative Medicine in Barce- lona and professor at the Salt Institute for Biological Studies (La Jolla, California), Mr. Emilio Lamo de Espinosa Professor of Sociology of the Complutensian University, Mr. Carlos Losada Professor in the Department of Enterprise Policy of ESADE, Mr. Jaume Pagès CEO of Universia, Mr. Rolf Tarrach Rector of the University of Luxembourg and former President of the CSIC, Mr. Jorge Wagensberg Editor, speaker, writer and Science Director of Fundació “la Caixa”.

IMPULSA‘12 IMPULSA‘12 Organising Committee

Antoni Esteve Mònica Margarit Alfred Vernis President of the General Manager of the Professor, ESADE Business School Prince of Girona Foundation Prince of Girona Foundation Antonio Dávila Josep Lagares Salvador Maneu Professor, IESE Business School President of the IMPULSA Executive Manager of the Forum Organising Committee IMPULSA Forum Anna Maria Geli Rector of the University of Girona Gonzalo Rodés Maite Esteve Vice-president of the Project Manager of the Jaume Pagès Prince of Girona Foundation Prince of Girona Foundation CEO of Universia

Jaime Carvajal Israel Ruiz Anna Codina Vice-president of the Executive Vice-president In a personal capacity Prince of Girona Foundation and Treasurer of MIT Adrian Latorre Enric Brancós Alfons Cornella In a personal capacity Secretary of the President of Infonomia Prince of Girona Foundation The IMPULSA Forum

What is it?

“IMPULSA is the time and place in which young people lose their fear of becoming entrepreneurs.”

IMPULSA is a process launched in 2010 by the Prince of Girona Foundation to discover what educational, technological, economic, political and social conditions are required to turn thousands of restless young people into creators of progress, through initiatives in all fields: science/technology, business and society, sports and art/culture.

The IMPULSA Forum brings together a selection of worldwide experiences all in one place with the aim of identifying best practices which will encourage young people to adopt a positive attitude towards the initiative and effort that will help them to develop their diverse talents.

The IMPULSA Forum is an initiative that connects juniors and seniors; it is an opportunity to put the most restless talent in contact with the experience and resources that can turn young people’s ideas into projects and their dreams into reality. The IMPULSA Forum

Who?

IMPULSA connects experienced professionals with restless young people.

It combines the formers’ experience with the latters’ energy and, above all, it connects all their interests. The IMPULSA project is a catalyst for generating ‘impetus-givers’ who can act as agents of change through their respective responsibilities, and enterprising young people who take advantage of the inspiration and contacts gained from the IMPULSA process to turn their ideas into projects. IMPULSA generates a dialogue with the ultimate goal of connecting established talent with emerging talent and of channelling the final outcome to society as a whole.

The young people who attended previous IMPULSA forums have already begun to form the IMPULSA Generation. The IMPULSA Forum

How?

IMPULSA is designed around an innovative neural network format.

Speakers and attendees interact, encouraging bonds to be formed between the two groups which may lead to new projects. During the whole event, young people listen to the experts, but they also take part in creativity workshops for different age groups with the common goal of defining their own future. In the months leading up to the IMPULSA Forum, parallel activities have been organised with the aim of developing the capacities of all those involved for promoting entrepreneurial initiative in all fields. The IMPULSA‘12 Forum

The IMPULSA ’12 Forum was based on COLLABORATION.

Over the coming years, collaboration between disciplines, between businesses, between research groups, between sectors, between emerging talent and established talent will be the greatest catalyst for transforming society.

The aim of IMPULSA‘12 is to promote collaborative projects as an essential social attitude for our young people and our society in order to drive progress and to tackle the world’s increasing complexity. Because the world isCo- El Fórum IMPULSA‘12 en cifras

1,270 participants 1,270 participants, 50% juniors and 50% seniors.

50% young people Of the 600 young people from all over Spain that took part in the 2012 Forum, 139 of them held grants awarded by the patrons of the Prince of Girona Foundation.

50% professionals The networking platform launched to connect all those attending the IMPULSA Forum regis- tered 717 active users, who arranged more than 300 face-to-face meetings and exchanged close to 2,000 messages, as well as approximately one hundred collaboration requests and offers.

For 10 hours, the Forum was broadcast live via streaming to 1,200 universities all over the world through the Universia network. The live webcast received more than 28,000 visits. 10 hours The IMPULSA Forum blog received more than 40,000 visits, with a total of 105,000 pages viewed. During the months after the Forum there were 23,344 video viewings.

The IMPULSA Forum generated more than 7,300 mentions on Twitter. More than 150 students and education professionals attended the ‘Trends in education’ workshop that was held at the Coma-Cros Cultural Factory in Salt. The workshop, which was led by Alfons Cornella and Antonella Broglia from Infonomia, presented new models, tools and concepts that are set to change educational formats in the coming years.

In parallel, also at the Coma-Cros Cultural Factory in Salt, 50 representatives from different groups and associations learned to create their own self-financed community with Jean Claude Rodríguez-Ferrera, founder of this concept and a speaker at the IMPULSA ’12 Forum. A total of 70 young people took part in the second A group of 50 primary school children took part in a workshop designed to encourage Plant-for-the-Planet educational action and social inclusion through the performing arts, while 25 fifth-year Academy organised primary school children attended a Scratch workshop run by UdiGital.edu, by the FPdGi in the days at the University of Girona, during which they created an interactive story on computer using this leading up to the Forum. creativity tool developed by the Massachusetts Institute of Technology.

Over 200 journalists from the press, radio and television were registered and covered the IMPULSA Forum throughout the whole day.

The IMPULSA’12 Forum generated a total of 115.9 tons of CO2 equivalent, according to calculations by the Ecology and Development Foundation based on energy consumption and travel data for the Forum’s participants. The FPdGi offset these emissions by collaborating 2 with Amazon conservation projects in Madre de Dios, in Peru, and wind power generation projects in India. CO-educate 3 CO-building enthusiasm 3 CO-entrepreneuring = CO-transforming ‘12 the future is Co- “If I look back over my professional career, it is very easy to find the word collaboration.”

There is no better example of international cooperation than that set by astronauts from several countries taking part in space missions, because survival depends on cooperation.

Michael López-Alegría

Astronaut and President of the Commercial Spaceflight Federation Being so closely linked and dependent upon one another in space missions means that once the mission is over, we continue collaborating as an act of instinct.

The Commercial Spaceflight Federation I now chair comprises many competing companies, which are working to open up a market for technical development and space tourism. Even as competitors, however, they are all united in a federation, because what binds us are the challenges we face together. Co- -educate “You must be the change you want to see in the world.” (Mahatma Gandhi)

Kiran Sethi

Founder of Design for Change

At Design for Change we encourage children to feel, Children should be encouraged to have ideas and make suggestions and have the confidence to to imagine, to do things design and act to bring about a more desirable and sustainable future for their environment. and to share.

You cannot change someone without first changing yourself.

The aim of education is simple: to make life better than it is today. This does not happen by chance, but is done by design: design for change. “We must create competent students who are capable of acting in their surroundings. We should evolve from the knowledge society to a skills society.”

Entrepreneurship conveys skills and attitudes to entrepreneurs, social entrepreneurs, and productive entrepreneurs.

David Rosendo Schools need to be opened and interaction with external agents should be sought. Schools should Secondary school teacher and speaker of the PGiF’s stop being academic centres and become centres of cultural transformation. Entrepreneurial Education Project.

We need entrepreneurial teaching teams, entrepreneurial schools and entrepreneurial educational communities in order to bring about a methodological revolution in the classroom.

We need to create teachers’ nurseries that teach staff the skills and tools to convey entrepreneurial culture. Trainers’ trainers. “Any reference to entrepreneurial education alludes not only to human potential, but mainly also to the future, in both economic and social terms.”

We must train our young people, who are in close contact with a global world, to learn to work together, to organise themselves, to be ambitious and not to limit themselves, to foster social progress and to be able to fail and learn in the process.

Caroline Jenner We are trying to involve the whole educational system to make the entire community aware of CEO of Junior Achievement-Young the need to create an entrepreneurial mentality in schools because it is an Enterprise Europe experience that will remain useful throughout life, whatever each young student does.

We must acknowledge the added value that an entrepreneurial education gives society in terms of better-trained young people, more employment opportunities, and greater income, which has a direct impact on the taxes collected by government, thus enabling it to invest more in education. ACTIVITIES New trends in education

“To learn you must remember. You remember what you think about. You only think about the things that motivate you.”

“The educational system must allow students to experiment, fail, connect and practice. Effort and motivation have a lot to do with solving problems.”

“We are heading towards a global talent market.”

“We need new skills: adaptable, cross-disciplinary people able to unlearn (manage the cognitive load), and capable of designing and prototyping.”

Alfons Cornella “Each person is a different learning history. A whole industry of P2P personalising Antonella Broglia education and learning is emerging.”

Coma-Cros Cultural Factory in Salt “All learning should have a social return.”

“The fundamental objective of education is to achieve happiness, understood as discovering the meaning of things.”

“Schools must be allowed to experiment.”

Co- -building enthusiasm “I hope all of us in this room will one day be able to turn our personal or professional success into improving the lives of others.”

We discovered that millions of children in Africa have never owned a book.

In just 2 years we have managed to send 182,013 e-readers to Ghana, Kenya and Uganda at a very low cost. Our next goal is to send a million e-books to Africa. David Risher

Founder of Worldreader

Each of us in our lives will reach a point of some success at which a big decision must be taken. The time has come to do something different; to move on from success to By reading, these children do something significant and have an impact on those in need. will change the world and we want to help them to do so.

“Collaboration has to be learned, we have not been taught to collaborate.”

TS: Maximum levels of generosity are needed for a collaboration project like this one.

ESCAC GF & MJ: Cinema requires a lot of collaboration, there is (Escola Superior de Cinema a huge team behind every film. In the case of our film, it went really well. If all i Audiovisuals de Catalunya) films were like Puzzled Love, obviously the film industry would be very different. Gemma Ferraté and Marc Juvé, two of the 13 students who co-directed Authorship probably wouldn’t exist. However, there is also a need to do what the film Puzzled love (Barcelona, 2011). everybody wants.

Toni Segarra

Publicist at SCPF TS: As publicists, we create small pieces of cinema too, basically for the television. But now we feel obliged to collaborate with other professionals and to share authorship, and that is not so easy. We have this idea that collaboration occurs naturally, but it does not work without a leader, someone who directs things along a specific path. “When you have a dream, don’t give up, share it with absolutely everybody.”

When my first daughter was born with hydrocephalus, everything changed in my life. I wanted to help her and other people who needed help, but instead of asking for donations, I thought it would be better for people to work in collaboration. Jil van Eyle

Creator and promoter of Teaming The idea is to donate one Euro from the monthly salary of every employee in a company, and decide who to give these funds to. Teaming is just the idea. Teaming is not an organisation, or a company, There are more than 1,000 companies in 40 countries doing this. it does not have a bank They generate more than €200,000 a month. account, it is simply an idea: micro-donations as a team. “For me, magic is a world in which ‘yes’ is the answer to everything.”

Having a dream and believing in it keeps us on track and helps us choose the right path when we come to different crossroads.

Jorge Luengo When I was small I always dreamed of being a magician. My parents saw it as a hobby and nothing more. I studied at university, then I was a teacher, but I never gave up on my dream. Magician Although I was lucky enough to win awards at different magic championships, something was missing: a belief in what I was doing.

It is at this point that ‘CO’ appears; the cooperation involved in someone opening your eyes, even if it is your own choice. For me, the most important CO of all is self-COnfidence.

As Albert Einstein said: “In times of crisis, only imagination is more important than knowledge.” Music workshop

The Girona Auditorium hosted a music and performing arts workshop for children from disadvantaged backgrounds who had no prior musical training. The session aimed to showcase educational and social inclusion action through the performing arts.

The workshop was led by music teachers and students from the music schools of L’Arc (Taller de Música, Fundació Privada de Barcelona), Xamfrà, the Music and Performing Arts Centre in the Raval district of Barcelona, and the Claudefaula Santa Eugènia School of Music in Girona.

Social work inclusion net Collaborative trust emotions working commitmentbuildingperseverance

Co- -entrepreneuring

“Think big, act small and collaborate.”

Europe needs collaboration to survive. Incremental innovations are not sufficient. The focus should be on strategic innovations that challenge the entire industry, worldwide.

Creating strategic innovations requires raising the quality of ideas, lowering the threshold of experimenting and doing all this together with others. It is too complex to be done alone. Lotta Hassi

Researcher at MIND research group, Aalto University (Finland) Training students to collaborate, to trust in their capabilities and let them learn how to put ideas into action is a really empowering combination. Students do not want to just talk about their ideas, they want to make them happen. And that is powerful. These actions will change society. It is definitely bottom-up. “We have to relegate poverty, prisons, hunger, and illiteracy to the museums, so that our children will not have to see all these problems.”

Jean Claude Rodríguez-Ferrera For social transformation we need: an entrepreneur, someone who will lead the way, someone Founder of Self-Financed Communities (CAF) who knows the terrain; to act on the causes of the problems; to find efficient solutions. And these ideas must be scalable.

CAFs are present Self-Financed Communities (CAF) bring together a number of people who pool their money into in 50 countries and a savings bank and decide what they are going to do with it. At the end of the year they share join together six out the interest earned. million people.

People can be self-financing, it is a type of do it yourself. It creates social cohesion and trust. We tend to think that people are generally bad and that we should not trust them. But, until proved otherwise, we should trust people. ACTIVITIES Creating a self-financed community

Around 50 people took part in a workshop held at the Coma-Cros Cultural Factory in Salt to learn how to set up their own Self-Financed Community from the founder of CAF, Jean Claude Rodríguez-Ferrera.

Self-Financed Communities (CAF) are communities in which the members contribute moderate amounts in loans in order to cover small needs. Rodríguez-Ferrera gave a thorough explanation on how to create the necessary climate of trust among community members, on the optimal quantities required to start investing, and on suitable management of the repayment of loans and the small gains obtained by the community.

Jean Claude Rodríguez-Ferrera

Cáritas Diocesana de Girona and Fundació SER.GI. The founder of CAF also stressed the importance of acquiring practical and accurate knowledge of many financial concepts with which to make proper decisions and improve the management of the financial capabilities of each community.

Tap dance

“Rhythm, energy, precision, elegance, spontaneity and improvisation.” Tap dancers Guillem Alonso and Roser Font are internationally renowned soloists who have toured the globe with various shows by groups such as Fire of Dance, Tap Olé, Camut Band, Trakatap, American Tap Dance Orchestra and Manhattan Tap, among others. At the IMPULSA‘12 Forum they will be performing together with Aitor Montesinos and Cristina Terrassa, two promising young tap dancers and students at the Luthier School in Barcelona. “Being an entrepreneur is an attitude. Entrepreneurs need financial support, but above all emotional support, from the people around them, and from society, which helps them lose their fear of failure.”

In Europe, cars spend more than 90% of the time parked. We have to change this, we have bought too many cars and we are left with underused assets. We have to revolutionise consumerism.

Mar Alarcón It is important for society’s stakeholders to get together and Founder of Social Car collaborate. At Social Car we are using technology and social networks to solve society’s problems. If you want an egg, do you buy a hen? If you want to drive, do you buy a car?

At Social Car there is also community value at a time when there is a certain crisis of values: generate proximity, rent your car to your neighbour.

We create a community. Because sharing makes us happy. “Don’t ever give up being clever, and keep your projects within your reach.”

Since I was very young I have had the opportunity to learn first-hand from many people exploring new technologies. One of the best experiences was being able to develop software and that both the experts and the users themselves were validating what I was doing and improving my work. This was, for me, the biggest motivator, and it gave me the confidence to develop my own venture. David Karp

Founder of Tumblr

Although we had the opportunity to grow very quickly as a company, we preferred to keep a small structure and follow our instinct, which told us that we were doing it because we were passionate Currently, Tumblr about it and that we should keep the project within our reach. hosts 62 million content creators from all over the world. That is how, with a staff of only 20 people, we became one of the 20 most popular websites in the USA.

IMPULSA‘12 NETWORKING Cooperation and collaboration within reach!

All the participants of the IMPULSA‘12 Forum had the chance to register themselves on the networking platform created to allow them to meet, interact and work with each other and to arrange face-to-face meetings.

During the Forum there were 717 active users, who arranged more than 300 face-to- face meetings with each other and exchanged close to 2,000 messages, as well as around one hundred collaboration offers and requests.

Co- -transforming

TENORA 2.0

«Ritme,Tenora and live production using rhythmic baselines: energia,Adrià Bauzó Keyboards,precisió, piano and live production using rhythmic baselines: elegància,Xavi Lloses espontaneïtatVocals: Rosa Pou iVibraphone: improvisació.» Andreu Vilar i Juanola

“If even a thread of culture should disappear from any point of our planet, Double bass: Joan Motera we will all disappear a little too. Diversity is progress. Culture is progress. Traditions are progress. We are all progress.”

Adrià Bauzó and Xavi Lloses have reinvented the sound of the tenora, or shawm, the Catalan instrument par excellence that captivated luminaries such as Stravinsky and Einstein in their day. Tenora 2.0 builds a bridge of collaboration between this instrument with more than 150 years of history and the sound of the 21st century, in a project especially developed for IMPULSA‘12. “I am not a super hero. We can do extraordinary things and still be normal people.”

Every day 6,000 children die of illnesses related to a lack of clean drinking water. Given this fact, at school we launched a volunteer and fundraising programme in order to provide drinking water for people who did not have access to it. In addition, we train third parties so that they can increase the knowledge of efficient water management within the communities where we build the wells.

Ryan Hreljac

Founder of The Ryan’s Well Foundation It’s not good enough to say “I’m just a child”, “I’m just a teenager”, or “I’m just a teacher”... Our capacity is unlimited. All beginnings are good, and in collaboration with other people we are all capable of spreading our help far and wide.

It is well worth becoming a volunteer, without giving up any other interests we may have in life. We only need to be aware when we find our passion: fight for it, enjoy it and try to have an impact on other people. “Mentoring can change your whole life.”

Nos Quartiers ont des Talents is a non-profit organisation that connects businesses and young graduates in zones at risk of social exclusion. It began in 2005 in response to the need to help young people from disadvantaged backgrounds who could not find a job despitehaving studied for years with enthusiasm and effort. Kadija James

Deputy General Director of Nos Quartiers ont des Talents (Paris)

In the six years since it was set up, the association There are some requisites that the young people must meet: they must have has helped 13,210 young studied for a minimum of four years and have difficulties finding a job owing to people, thanks to 3,340 their disadvantaged backgrounds. For the mentors, the requisites are that they mentors, and has achieved are actively employed and that they are aware that they have a a 75% success rate. network to help. “Get up again, once and again.”

The video captures the human castle team Marrecs de Salt carrying a Ester Bertran four-person tower up the steps of Girona cathedral. Journalist. Author of the video Ho portem dins (‘We carry it inside us’)

The video transmits the message that ‘when facing adversity, the most important thing is for everybody to work together, to get back up and move forward with optimism and confidence’. “If you can, put one or more geeks in your life.”

In the past, innovation was a capital-intensive activity, and it took many years to become trained. A lot of money was needed to set up a business. Today a fourteen-year-old can do it, and set up a global business. This radically changes everything.This is the first time that young people have taught their elders.

Paco Ragageles

Cofounder of Campus Party Campus Party began in Malaga in 1997, and has since become the biggest technology and knowledge event, as it brings together 200,000 ‘campuseros’ from all over the world.

A new generation of people, the geeks, are transforming absolutely everything: Geeks are changing the way in which we innovate.

We have to be open, we have to change our way of thinking, to look outside for solutions that we cannot find inside. “If we want to move fast, we had better go alone, but if we want to go far, we should work in collaboration with scientists from all disciplines and from different countries.”

Even in the 21st century, the place you are born determines your chances of leading a fruitful and healthy life. This lack of equality is an offence to all humanity.

Pedro Alonso In 2011, over six million people in the world died from diseases related to poverty; 95% of the Director of the Barcelona Institute for Global Health cases occurred in developing countries. (ISGlobal) - CRESIB (Barcelona Centre for International Health Research)

We are in the middle of the biggest revolution in the history of mankind. In the last 25 years the average lifespan has increased by 25 years, something which had not happened in the previous 10,000 years. Now we have new tools, and we are the first generation that has the real power to change the future of the world’s poorest people.

This is a huge responsibility, and history will judge us for it.

Taller de Scratch

25 fifth-year primary school children from the El Veïnat de Salt (Girona) school took part in a Scratch workshop at the Girona Auditorium, with the main goal of creating an interactive story.

Scratch is a tool developed by the Massachusetts Institute of Technology which encourages children and young people to think creatively.

UdiGital.edu (UdG)

creativity technologyteambuilding roboticskids as critical thinkingchangemakers the world is Co- “We all need hope, not just children. We have the responsibility to help the next generation to build a future of hope.”

Collaboration is the key to the success of Geronimo Stilton: 74 million copies sold in 40 countries. Satisfaction comes from knowing that we bring happiness to so many children, rather than from our financial results.

Artists, illustrators, printers, distributors, booksellers... Elisabetta Dami We all cooperate in this miracle of commercial success. Writer and creator of the Geronimo Stilton Series

Geronimo Stilton was born when I discovered I could not have children. I started to volunteer with sick children in hospitals. I was wondering if there was a happy ending to their story, and also for me. We all need to believe that there will be a happy ending. All we need is hope. And I realized something about myself: I was finally a mother to many children, because there was a connection between them and me, through the books.

Leticia Moreno

“Virtuosity, sensitivity, theatrical power, excitement, courage and passion.”

Since the age of twelve she has performed with important orchestras such as the Wiener Symphoniker, the Mozarteumorchester Salzburg, the hr-Sinfonieorchester of Frankfurt, the National Philharmonic of Russia, and most of the main Spanish orchestras. Winner of prestigious international competitions, she studied with, among other maestros, Zakhar Bron at the Escuela Superior de Música Reina Sofía and at the Musikhochschule in Cologne (Germany) she was privileged to be mentored by the great cellist Mstislav Rostropovich, who advised her during the last years of his life. Conclusions

The IMPULSA Generation does not have it We need a new way of easy, but then neither did the generations thinking to be able to learn that came before us. What we do have better; a system capable of turning Eduard Machado are the tools and the motivation needed to students into professionals with different Sílvia Camacho conquer our own futures. capacities and talents to collaborate and Cosmos Fowler convert their ideas into actions. Secondary School Students

It is vital to pursue one’s dreams, whatever the cost. Together, We encourage the companies, we will make our dreams professionals, and organisations that are come true, with initiative, represented here today, to take this step. enthusiasm, a lot of Because our future is also work and, above all, the future of the senior collaboration. generation. Never before have we had so Collaborate, Share, Construct, Coexist, many opportunities to share, Connect, Cooperate, Contribute... disseminate and access to Transform society. ‘12 knowledge. We need open minds willing to listen to It doesn’t matter how old we are or what new ideas and to believe in them; school we attended. Today, we can we want to experiment; we want to evolve also teach our seniors. towards new models!

Please, seniors, be open to that You have a responsibility and our permission opportunity in your companies and to act differently and convert us all into organisations. DRIVERS of change.

IMPULSA is volunteering Let’s collaborate to make Don’t stop. to act as the catalyst and a better world! Collaborating is IMPULSA continues, umbrella for this collective not just an opportunity; it is an ethical 365 days a year. challenge. imperative that we must face as a society. ‘12 awards

Empresa Social P P A R R W E E A Ciencia y Academia M M R I I D Artes y Letras S O S S Entidades

“Ordinary young people doing extraordinary things.”

The IMPULSA Awards are designed to promote and foster initiative and effort, research and creativity, solidarity and the development of talent in young people who are keen to build a fairer world in a globalised environment. Daniel Osia, from Marianao Private Foundation, Edgar Vinyals Rojas, Javier Agüera, Guadalupe Sabio and Leticia Moreno. Awards

‘12 IMPULSA Business Award IMPULSA Social Award Javier Agüera Edgar Vinyals Rojas

P P A A student of telecommunications engineering in A Social Education student, Edgar Vinyals R R W Madrid, Javier Agüera is the principal promoter founded the Inclusive Leisure Association Saräu E E A of the company GeeksPhone, which has al- in 2009 to defend the rights of people with dis- M M R ready designed and produced three mobile abilities and mental health problems, and in par- I I D S O S telephones under the GeeksPhone brand. Set ticular to fight prejudice and social stereotypes. S up when Agüera was only 16 years old, the Saräu offers activities throughout Catalonia with company was the first European brand to cre- particular emphasis on the city of Barcelona. ate and sell a handset using the latest version of The association provides leisure services for Google’s Android 4.0 operating system. more than 50 organisations in Catalonia in the sectors of intellectual disability, physical disabil- ity and mental health. IMPULSA Science and IMPULSA Arts and Literature Award IMPULSA Organisation Award Academic Award Leticia Moreno Fundació Privada Marianao Guadalupe Sabio Internationally acclaimed by critics for her virtu- The Marianao Private Foundation is a communi- A veterinary graduate, she has been a research- osity and profound interpretive strength, since ty-based institution which, since 1985, has been er at the Howard Hughes Medical Institute of the age of twelve she has performed with re- running social and educational projects that the University of Massachusetts (United States) nowned orchestras such as the Wiener Sym- benefit the whole community. Its work focuses and a Ramón y Cajal researcher at the National phoniker, the Mozarteumorchester Salzburg, particularly on people suffering social vulnerabil- Biotechnology Centre of CSIC. She is currently the hr-Sinfonieorchester of Frankfurt, the Na- ity using its comprehensive and socialising atten- a professor at the National Centre for Cardio- tional Philharmonic of Russia, and most of the tion model. The Foundation’s general aims are vascular Research at the Carlos III Institute in main Spanish orchestras. Winner of prestigious to foster personal and community development Madrid. Her principal line of research focuses international competitions, she studied with, and encourage processes of social inclusion. Its on the mechanisms that lead obesity to cause among other maestros, Zakhar Bron at the Es- preferred area of action is the town of Sant Boi concomitant illnesses (diabetes, cardiovascular cuela Superior de Música Reina Sofía and at the del Llobregat and the county of Baix Llobregat. disease and cancer). Musikhochschule in Cologne (Germany) and was the youngest ever scholarship student to attend the prestigious Alexander von Humboldt Foundation school in Berlin (Germany). Leticia was privileged to be mentored by the great cel- list Mstislav Rostropovich, who advised her dur- ing the last years of his life. Closing Speech

“We are filled with enthusiasm and energy to “How many young people in this Auditorium are H.R.H. the Prince of Asturias and of Girona approach things in a different way, in a more destined to devise new ideas to change or positive and constructive way; in improve our present, as we know it? How many a more collaborative way.” young people in this Auditorium are already designing our future?” “It has been a genuine pleasure to see how the “Collaboration among people, most promising ideas have started to become “I am convinced that, from this very platform, among institutions, among different areas a reality in the conversations between one side in a few years’ time, I will be able to tell you of our public lives, among the young and and another. We must not allow such fruitful that a number of the young people here the not so young, will become the greatest dialogues to remain mere projects; instead today, the young people of the IMPULSA catalyst for transforming society we must help turn them into Generation, will have been able to write part in the coming years.” realities in the future.” of our future; and through your own success you will have helped others, and the whole country.”

@MontseArtigas @VictorDomFet No hay dinero para emprender? Atiende Ojalá mis padres oyeran esto!! #forumimpulsa. Un magnate americano #forumimpulsa trae 50M para invertir en #Start-ups. Tú puedes ser su proyecto! @SilviaPaneque #forumimpulsa M’ agrada que @alfredvernis els presents a Impulsa compartim #forumimpulsa the future is CO-, importancia educacio per una societat Resumen de mensajes de Twitter colaborar, no egos!!! mes justa i igualtat oportunitats. emitidos por los participantes durante el Fórum IMPULSA’12 @alexgrip @BeatrizTejeiro “The only difference between dreamers inspirador, envolvente, motivador, @Joan_Barbe and doers is that doers are living their émpatico, solidario, ambicioso... GENIAL Educar ilusionant per fer noves dream” #forumimpulsa David Risher #forumIMPULSA generacions sense por a la innovacio i l’emprenedoria, el @ForumImpulsa de Girona es un exemple de futur @MartaMarti21 @msantolaria ... Positive messages get good changes “there comes a time in your career ... Great#KiranBir Sethi Co-education that you decide to move from success @EsteveAgusti expert at#forumimpulsa ! to significance” @davidrisherWR #forumimpulsa: no nomes es tracta #forumimpulsa de sumar contactes sino de multiplicar projectes. @G_Lechuga Passar d’una societat del coneixement @MariaVB_ a una societat de competències. M’hi Our polititians here had better listen: @Jordi Poater apunto sens dubte! #forumimpulsa entrepreneurship education is such a Bona representació de la @univgirona necessary investment in our progress... al #forumimpulsa entre professors, #forumimpulsa estudiants i voluntaris #udgent @elassoj @JoanCasasC @anna_mercade Si quieres ir rapido ves solo. Si quieres @IuriAranda and me explaning @uwhisp El furur es Cooperacio Col.laboracio llegar lejos ves acompañado. Proverbio to @davidkarp founder of @tumblr on Co emprendre es el motor de canvi i ho africano. #ForumImpulsa #forumimpulsa ha ratificat el#forumimpulsa Fundacio Princep Asturias Girona

@miquelcdp @EsteveRamoneda Think big, act small & collaborate As a senior I’ve got much + from @albert_bosch #forumimpulsa #forumimpulsa than what I’ll be able to Si caiem hem d’aixecar-nos i continuar give back Thank you @JosepLagares lluitant. Brutal aquest video d’Ester @ForumIMPULSA @Maite_Esteve Bertran (@esterilla10). @Miquel_Oliva Tant sols soc un jove, un empleat, un... tant sols, tant sols, tant sols....abandona @licuende @eli_blanch els tant sols i aprofita el teu potencial Thanks @JosepLagares for organizing S’han repartit 182,013 ebooks per #forumimpulsa #forumimpulsa 2012! Lots of amazing a nens d’Àfrica. Impressionant!!!! people, lots of interesting talks and a lot #forumimpulsa of fun! @ManagersMag antoni_flores: Jornada post @jarbuse #forumimpulsa reflexionant, interioritzant @ClubEmprendeMAS “Les persones no fracassen quan cauen, i gaudint de tot el rebut. Com tornar ho? Dia despues del #forumimpulsa però si fracassen quan es queden a @JosepLagares “junts camb... Recordamos que las buenas intenciones terra “#emprenedoria #optimisme no bastan. Hacen falta acciones #forumimpulsa valientes, colaborativas y generosas. @mariabatetr Màgia, sentits, coneixement, educació, @JosepLagares sentiments. Dedico un post del bloc al @PuntCentric_ca A todos los que habéis experimentado #forumimpulsa http://goo.gl/B2EvD Dia molt productiu al #forumimpulsa el espíritu del #forumimpulsa Felicitats organització! a l’Auditori de Girona. Calen més COmpartidlo... Sólo así el futuro será #emprenedors al país. vuestro! ‘12

Acknowledgments

The Prince of Girona Foundation would like to extend its most sincere thanks to all its patrons, the members of the Advisory Council and other governing bodies, and to all the people who, with their effort, enthusiasm and professionalism, made the IMPULSA‘12 Forum possible.

The following made the IMPULSA‘12 Forum possible:

Academy Plant-for-the-Planet Fundació SER.GI Acciónatura Gerona Grup Associació Catalana d’Universitats Públiques IESE Business School Auditori-Palau de Congressos de Girona Infonomia Cambra de Comerç de Girona Interactiu Campus Party Interprofit Càritas Diocesana de Girona Novagroup Claudefaula, del barrio de Santa Eugènia, Girona L’ARC, Taller de Música, Fundació Privada Comunica Playbrand Departament d’Ensenyament de la Generalitat de Catalunya Restaurante El Celler de Can Roca Equipo Singular traslapuerta ESADE Business School UdiGital.edu Escuela El Veïnat de Salt Universia Escuelas de hostalería de la provincia de Girona Universitat de Girona Fira de Girona Xamfrà, Centre de Música i Escena del Raval, Barcelona Fundació Pere Tarrés

Parc Científic i Tecnològic de la Universitat de Girona Edifici Centre d’Empreses - Giroemprèn C. Pic de Peguera, 11, B·2·12, 17003 GIRONA Tel. +34 972 410 410 - Fax +34 972 410 400 [email protected] - www.fpdgi.org We look forward to seeing you at IMPULSA ‘13 www.forumimpulsa.org www.fpdgi.org