GEFORCE NOW THE NEW WAY TO GAME Phil Eisler, General Manager, GDC 2016 OPPORTUNITY for Games

MOVIES MUSIC TV SHOWS GAMES

75M 20M 10M xxM

2 INSTANT Click-to-Play in 30 Seconds

53 min 30 sec 107 min 30 sec 160 min 30 sec 213 min 30 sec

Download Stream 3 EASY Android Design Language | Voice Search | Categories Like Netflix

4 HOW GFN WORKS

150 ms

5 GLOBAL REACH

EU NW US NW EU CE US East APAC US SW

SEA

6 ENABLER — GLOBAL BROADBAND Doubles Every 3 Years

Korea Japan Sweden USA Russia UK Germany

100

75 in Mbpsin

50 1080p60

25 peak connection speed peak 720p60

Average Average 0 2012 2013 2014 2015

Source: Akamai’s State of the Internet Reports 7 GAME CHANGER — 60FPS

8 THE FUTURE GeForce NOW Performance Increases Every Year

2017 Pascal 6x

2016 Maxwell 3x

2015 Kepler 1.5x

Performance relative to One

9 EARLY ADOPTERS MILLENNIAL GAMERS <34 years old Earn <$75K Don’t have children

“ Millennials are a huge generation of 90% impatient, digital natives, multi-taskers, GAMER DADS and gamers.” Male

Age 35+ Source: New Jersey Institute of Technology Study Earn $75K+ Have children

“ I have recently become a father and have learned that finding the time to play games is a luxury.”

Source: Guide to Being a Gamer Dad

10 MEMBER MOMENTUM

20% Monthly Growth

3M+ Sessions

1M+ Hours

11 TOP REQUESTS

58% 22% 14% 6%

More Games Multiplayer Achievements Better QoS

12 100 GAMES AND COUNTING Available to Click-and-Play

13 GEFORCE NOW PUBLISHERS More Publishers Joining Every Month

14 TOP GAMES October November December January February

15 TWO GAME MARKETS Day-and-Date and Back-Catalog

$59

$49

$39

$29

$19

Game Store Game Pack Game Price Game 0 3 6 9 12 15 18 21 24 27 30 33 36

Months from Launch 16 GAME SALES WORKING

Full Price Sale Price Cumulative Sales 5000 900

4500 800

4000 700 3500 600 3000 500 2500 400 2000 300 1500 200 1000

500 100

0 0 W0 W1 W2 W3 W4 W5 W6 W7 W8 W9 W10 W11 W12 W13 W14 W15 W16 W17 W18 W19 W20 Thanksgiving Holiday Winter Valentines Sale Sale Sale Sale Average tie-in ratio is 2% / week or 1 game/member/year. 10/1—02/20 17 LAUNCH MARKETING CAMPAIGNS 100 Million Gamer Reach

18 GEFORCE NOW DEVELOPER PROGRAM EASY TO ADD GAMES TO GFN Simple 4 Step Process

Register Account Describe Game Upload Binaries

Publish Game 20 REQUIREMENTS

REQUIRED DESIRED

Operating System Windows 7+ Windows 7+

API DirectX 9/10/11 DirectX with GameWorks

Controller Gamepad And keyboard/mouse

Resolution 720p 1080p

Refresh 30fps 60fps

Audio Stereo 5.1 Surround

Ratings ESRB ESRB/PEGI/USK

21 GET STARTED

1 2 3 4

Visit: : Choose a Submit application Get the GeForce https://developer. marketplace: & get approved Now developer kit .com/ a) GFN Store a) Shield TV with SubmitYourGames b) Game Pack Gamepad b) Access to GeForce Now Developer Portal c) Promotion on Shield TV

22 GEFORCE NOW LINK MULTIPLAYER GAME PLATFORMS Cam Moore, Software Manager, GFN Partner Linking FEATURES

PROGRAM CONTROL USER DATA Pause Game Cloud Save and Restore Trigger Game Save of Saved Games and Preferences Exit Game

GAME SETTINGS USER INTERFACE Localization Native Text Entry Disable User Changes

PATCH CONTROL USER ACCOUNT CONTROL Check for Required Patches Account Federation Keep Game Patched to Newest Version Multiplayer

24 GFN LINK Two Ways to Add Game Platform Services

Game Launcher Integration

OR

In-Game C/C++ Lib

25 GFN LINK — GAME LAUNCHER INTEGRATION

NVIDIA IDM Publishers IDM

Account linking with Single Sign On (SSO) GFN Game Seat Multiplayer, achievements, etc. In app purchases Game 3rd party entitlement

Provision Game Launcher Manager (Headless Mode)

User 26 GFN LINK — LIB INTEGRATION

Game Seat Localization Game Binary

Game Code Game patching Native interface All the fun stuff is here! GFN Game saves User Service

NVIDIA GFN LINK DLL

27 MORE INFORMATION

Email: [email protected] Access to GFN link: https://github.com/NVIDIA/GFN-Link

28 “ This is the future of gaming. It is only natural to see the hardware that drives our gaming moved into the cloud.”

GFN Member

29