This is a repository copy of The populist style and public diplomacy : kayfabe as performative agonism in Trump’s twitter posts. White Rose Research Online URL for this paper: http://eprints.whiterose.ac.uk/166120/ Version: Published Version Article: Surowiec, P. and Miles, C. (2021) The populist style and public diplomacy : kayfabe as performative agonism in Trump’s twitter posts. Public Relations Inquiry, 10 (1). pp. 5-30. ISSN 2046-147X https://doi.org/10.1177/2046147X20979294 Reuse This article is distributed under the terms of the Creative Commons Attribution (CC BY) licence. This licence allows you to distribute, remix, tweak, and build upon the work, even commercially, as long as you credit the authors for the original work. More information and the full terms of the licence here: https://creativecommons.org/licenses/ Takedown If you consider content in White Rose Research Online to be in breach of UK law, please notify us by emailing
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[email protected] https://eprints.whiterose.ac.uk/ 979294 PRI0010.1177/2046147X20979294Public Relations InquirySurowiec and Miles research-article2020 Article Public Relations Inquiry 1 –26 The populist style and public © The Author(s) 2020 diplomacy: kayfabe Article reuse guidelines: sagepub.com/journals-permissions as performative agonism https://doi.org/10.1177/2046147X20979294DOI: 10.1177/2046147X20979294 in Trump’s Twitter posts journals.sagepub.com/home/pri Paweł Surowiec University of Sheffield, UK Christopher Miles Bournemouth University, UK Abstract This article theorises the interplay between public diplomacy and populism. Building on Baudrillard’s simulacra, we advance the hybridity approach to soft power statecraft by analysing a cultural shift in US presidential public diplomacy.