Oklahoma Aviator- Jun 03.Pmd
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
La Publicidad En La Creación Y Fortalecimiento De La Imagen Corporativa Y De La Reputación
Facultad de Ciencias de la Comunicación Universidad Rey Juan Carlos La publicidad en la creación y fortalecimiento de la Imagen Corporativa y de la reputación Análisis de la Imagen de Marca de Red Bull Resumen: Estudio teórico sobre la Imagen y Comunicación Corporativa. Observación de las estrategias de marketing y comunicativas para la creación de la Imagen Corporativa y estudio de su impacto en el público. Análisis de la estrategia marketing de Red Bull e investigación sobre su Imagen de Marca. TRABAJO FIN DE GRADO Autor: Edgar Alvarez González Director: Maximiliano Fernández Fernández Grado en Comunicación Audiovisual Curso: 2013/2014 – convocatoria: noviembre Facultad de Ciencias de la Comunicación Universidad Rey Juan Carlos Autor: Edgar Álvarez González. Director: Maximiliano Fernández Fernández La publicidad en la creación y fortalecimiento de la Imagen Corporativa y de la reputación Análisis de la Imagen de Marca de Red Bull “El convencimiento racional por si mismo no genera acción en el ser humano. Se necesita el impulso de las emociones para decidirnos a dar un paso.” (Costa, 2004: 13) -2- Facultad de Ciencias de la Comunicación Universidad Rey Juan Carlos Autor: Edgar Álvarez González. Director: Maximiliano Fernández Fernández La publicidad en la creación y fortalecimiento de la Imagen Corporativa y de la reputación Análisis de la Imagen de Marca de Red Bull ÍNDICE 1. INTRODUCCIÓN 5 1.1. Elección y planteamiento del tema 5 1.2. Interés científico 6 1.3. Interés social 6 1.4. Objeto de estudio 7 1.5. Metodología 8 1.6. Fuentes 9 1.7. Estado de la cuestión 10 1.8. -
Index Des Auteurs Auteur >> Numéro/Page
Index des Auteurs http://www.aero-index.com/ Editions Larivière - Fanatique de l'Aviation Auteur >> Numéro/Page - Article Akary Frédéric ... Alex Trados -suite- 471/36 - Au sommet des cimes 130/63 - Le Fieseler 103 Reichenberg 143/70 - Messer 163 Anton (conversion) Alain Trados 131/63 - Le Me 163 (modifié en biplace) Allen Richard / Vincent Carl / Beauchamp Gérard 307/16 - Le Grumman / CCF G-23 Alegi Gregory 263/7 - Le Musée Caproni ouvrira au printemps Aloni Shlomo 267/6 - Un Macchi C.202 sort d'atelier 294/8 - Les Super Frelon israéliens au musée 278/6 - Le musée Caproni a réouvert ses portes 298/22 - Les deux guerres des Dassault Ouragan 360/7 - Un Bf 109 G-4 restauré en Italie 311/12 - Des Mystère contre des MiG 360/8 - Le Musée de la Force aérienne italienne rouvre... 312/61 - Des Mystère contre des MiG 363/11 - L'Arabie Saoudite offre un écrin à ses avions... 332/12 - Les Vautour en Israël 384/5 - L'Italie aura bientôt son Fiat CR.42 333/40 - Les Vautour en Israël 385/9 - Le SPAD VII du musée de la force aérienne... 334/50 - Les Vautour en Israël 391/7 - Le musée de la force aérienne italienne expose... 336/12 - De Sambad à Sa'ar 438/36 - Avant après 346/12 - L'épopée du Mirage III en Israël 446/7 - Rare trio de Ca.100 à Trente 347/50 - L'épopée du Mirage III en Israël 446/11 - Un premier Ro.37 afghan de retour en Italie 348/40 - L'épopée du Mirage III en Israël 452/10 - Le musée de la Force aérienne italienne expose.. -
VA Vol 34 No 10 Oct 2006
N E OCTOBER VOL. 34, No. 10 2006 C ONT ENT S 1 Straight & Level by Geoff Robison 2 VAA News 5 Restoration Corner Fuselage and landing gear by E.E. "Buck" Hilbert 8 Stinson Gullwing A victorious V-77 by Sparky Barnes Sargent 14 Ryans, Tigers, and Spartans -OhMy! Meandering through the Fields of Flying Machines by Sparky Barnes Sargent 32 The Vintage Instructor Playing the Weather Game by Doug Stewart 34 Mystery Plane by H.G. Frautschy 38 Calendar STAFF 39 Classified Ads EAA Publisher Tom Poberezny EAA Editor-in-Chief Scott Spangler Executive Director/Editor H.G. Frautschy Administrative Assi stant Jennifer Lehl Managing Editor Kathleen Witman COVERS News Editor Ri c Reynolds Photography Jim Koepnick FRONT COVER: The Stinson Gullwing has long been a favorite of antique airplane enthusiasts. Bonnie Bartel Kratz This beautiful example was restored by Mark Henley and his father, Don. Read more about this Advertising Coordinator Sue Anderson award-winning restoration in Sparky Barnes Sargent's article beginning on page 8. Using Canon Classified Ad Coordinator Louise Schoenike digital photo equipment, EM photo by Bonnie Kratz , EM photoplane flown by Bruce Moore Copy Editor Colleen Walsh Director of Adverti sing Katrina Bradshaw BACK COVER: "Hungarian Ace Franz Graser and the Eagle Owl Albatros" is the title of this mixed Display Advertising Representatives: , ort heasl: Allen Murray media illustration by EM Master Artist William Marsalko. Here's his description of the painting: Phone 609-265- 1666, FAX 609-265- 166 1, e- mail : aflelllllllml,'@rllillcisprills.colII A number of Alb atros 0.111 were built for the Austro-Hungarian fighter squadrons by the Austrian Sou theast: Chester Baumga rtner Phone 727-532-4640, FAX 727-532-4630. -
Part 2 — Aircraft Type Designators (Decode) Partie 2 — Indicatifs De Types D'aéronef (Décodage) Parte 2 — Designadores De Tipos De Aeronave (Descifrado) Часть 2
2-1 PART 2 — AIRCRAFT TYPE DESIGNATORS (DECODE) PARTIE 2 — INDICATIFS DE TYPES D'AÉRONEF (DÉCODAGE) PARTE 2 — DESIGNADORES DE TIPOS DE AERONAVE (DESCIFRADO) ЧАСТЬ 2. УСЛОВНЫЕ ОБОЗНАЧЕНИЯ ТИПОВ ВОЗДУШНЫХ СУДОВ ( ДЕКОДИРОВАНИЕ ) DESIGNATOR MANUFACTURER, MODEL DESCRIPTION WTC DESIGNATOR MANUFACTURER, MODEL DESCRIPTION WTC INDICATIF CONSTRUCTEUR, MODÈLE DESCRIPTION WTC INDICATIF CONSTRUCTEUR, MODÈLE DESCRIPTION WTC DESIGNADOR FABRICANTE, MODELO DESCRIPCIÓN WTC DESIGNADOR FABRICANTE, MODELO DESCRIPCIÓN WTC УСЛ . ИЗГОТОВИТЕЛЬ , МОДЕЛЬ ВОЗДУШНОГО WTC УСЛ . ИЗГОТОВИТЕЛЬ , МОДЕЛЬ ВОЗДУШНОГО WTC ОБОЗНАЧЕНИЕ ОБОЗНАЧЕНИЕ A1 DOUGLAS, Skyraider L1P M NORTH AMERICAN ROCKWELL, Quail CommanderL1P L DOUGLAS, AD Skyraider L1P M NORTH AMERICAN ROCKWELL, A-9 Sparrow L1P L DOUGLAS, EA-1 Skyraider L1P M Commander NORTH AMERICAN ROCKWELL, A-9 Quail CommanderL1P L A2RT KAZAN, Ansat 2RT H2T L NORTH AMERICAN ROCKWELL, Sparrow CommanderL1P L A3 DOUGLAS, TA-3 Skywarrior L2J M DOUGLAS, NRA-3 SkywarriorL2J M A10 FAIRCHILD (1), OA-10 Thunderbolt 2 L2J M DOUGLAS, A-3 Skywarrior L2J M FAIRCHILD (1), A-10 Thunderbolt 2L2J M FAIRCHILD (1), Thunderbolt 2L2J M DOUGLAS, ERA-3 SkywarriorL2J M AVIADESIGN, A-16 Sport Falcon L1P L DOUGLAS, Skywarrior L2J M A16 AEROPRACT, A-19 L1P L A3ST AIRBUS, Super Transporter L2J H A19 AIRBUS, Beluga L2J H A20 DOUGLAS, Havoc L2P M DOUGLAS, A-20 Havoc L2P M AIRBUS, A-300ST Super TransporterL2J H AEROPRACT, Solo L1P L AIRBUS, A-300ST Beluga L2J H A21 SATIC, Beluga L2J H AEROPRACT, A-21 Solo L1P L SATIC, Super Transporter L2J H A22 SADLER, Piranha -
Press Release
OT VINTA “OT VINTA” are inventors and founders of the original music style "Ukrabilly". Even hardened snobs and downers break into dance whenever they hear their hits: "I Shouldn’t Have Eaten Onions", "Rock and Roll for Turtles", "Grandma’s Cabinet", "Dryg-tyn- dymba", "Mare" and ""Ukraine" Between My Legs”. "OT VINTA” - Ukrainian band that has faithful fans all over the world, from Japan to Holland. The secret of their success is simple: one-of-a-kind style "Ukrabilly", drive, humor and positive energy. This special mix does not leave anyone indifferent! It all began in 1994 when Yuri Zhuravel realized his dream - assembled a band. Three young guys from city of Rivne with pompadours and double-bass decided to sing in Ukrainian, breaking rules and canons of traditional rockabilly. This made them stand out amongst other bands. Though at first this decision brought many problems, soon the band’s unique approach helped to overcome existing stereotypes. Their music did not fit into the classical rockabilly framework, so they’ve invented “Ukrabilly”, which used Ukrainian folk music instead of American country music as an inspiration. Moreover, their appearance, behavior on stage, costumes and exclusive electro-goat-bass (based on Ukrainian folk instrument) added originality and it became impossible to confuse them with someone else. Since the late 90s “OT VINTA” are touring nonstop. In recent years “OT VINTA” perform a lot in Europe - Ukrabilly is played at "Lowlands" (Netherlands) “Hodokvas” (Slovakia), “Zwarte Cross Fest” (Holland), “Visagino Country” (Lithuania), “Campus Fest” (Germany) and “Hinter-Tux Fest” (Austria). They are well known in Poland since the early 2000s because of their appearances at “Lemko’s Vatra”, “Podlasie Autumn”, “Psychobilly night”, “Breakout” and other major festivals. -
Certain Energy Drink Products
U.S. International Trade Commission COMMISSIONERS Deanna Tanner Okun, Chairman Irving A. Williamson, Vice Chairman Charlotte R. Lane Daniel R. Pearson Shara L. Aranoff Dean A. Pinkert Address all communications to Secretary to the Commission United States International Trade Commission Washington, DC 20436 U.S. International Trade Commission Washington, DC 20436 www.usitc.gov In the Matter of Certain Energy Drink Products Investigation No. 337-TA-678 Publication 4286 November 2011 UNITED STATES INTERNATIONAL TRADE COMMISSION Washington, D.C. 20436 In the Matter of Investigation No. 337-T A-678 CERTAIN ENERGY DRINK PRODUCTS NOTICE OF ISSUANCE OF A CORRECTED GENERAL EXCLUSION ORDER AGENCY: U.S. International Trade Commission. ACTION: Notice. SUMMARY Notice is hereby given that the U.S. l;~temational Trade Commission has determined to revise the general exclusion order issued in the subject investigation on September 8,2010. FOR FURTHER INFORMATION CONTACT: .Tia Chen, Esq., Office of the General Connse:, U.S. International Trade Commission, 500 E Street, S.W., Washington, D.C. 20436, telephone 202-708-3747. Copies of all nonconfidential documents filed in connection with this investigation are or will be available for inspection during i)fficial business hours (8A5 a.m. to 5:15 .a.m.l in the Office of the Secretary, U.S. International Trade Commission,500E Street, S 'N., asi1ington, D.C. 20436, telephone 202-205·2000. Hearing-impaIred persons are advised that intCmnation on this matter can be obtained by contacting the Commission's TDD terminal on 202-205-1810. General information concerning the C'ommission may also be.obtained by accessing its Internet server The public record for this investigation may be view~d on the Commission's electronic docket (ED IS) at '-"-~~~:.=.:,.~~~ SUPPLEMENTARY INFORMATION: This trademark and copyright-based investigation was institllteu by the Commission on June 17,2009, based on a complaint filed by Red Bull GmbH of Fuschl am See, Austria, and Red Bull NOlih America, Inc. -
Sun 'N Fun '78
SUN 'N FUN '78 •:'X:i:. '•; IH I \,,-.(,::-:- • ••»**' sr «?*!' «--.«j *!*N*te-. ' fiiw. 4^; ••*» " ~ ,r t = ^ ^ -..-.,. .,, : 'A:. « f»: *s«7 •' , ' - t • - ^ ...v~ (Photo by Bill Ehlen) Sun 'N Fun exhibit area and campground. Show plane parking is just to the left of this view. The Piper plant is at the top left. By Jack Cox (Photos By The Author Unless Otherwise Credited) o',F THE FLY-INS I cover during the course of each day . from a Milwaukee that had not seen a day above year, Sun 'N Fun is different in one respect. When I freezing for almost a month. During the day we would get back to the office in Wisconsin, the first thing the rest meet Floridians at the airport complaining about the of the staff want is a weather report . and then they "cold." That evening we would go back to the motel, ask about the airplanes. switch on the TV, watch scenes of wintery devastation as Visit Wisconsin in January sometime and you'll under- the worst blizzard in anyone's memory plastered home stand why! country . and thank our lucky stars we were here in- Well, everything is relative, as they say. The first three stead of there!! It was easy to spot the Yankees on the days at Lakeland were sunny and pleasant, the tempera- field the next day . we were the ones with the wide ture in the low 80s on Wednesday. That night, however, smiles. a cold front roared through, dropping the daytime highs End of weather report. into the 50s for the rest of the week. -
Promotion – Red Bull Dietrich Mateschitz Founded Red Bull in 198 and Launched the Red Bull Energy Drink 1987
Promotion – Red Bull Dietrich Mateschitz founded Red Bull in 198 and launched the Red Bull Energy Drink 1987. Red Bull uses a progressive marketing strategy. There are several traditional approaches to promotion. Perhaps the best known is advertising. This is a key element of what is known as above-the-line promotion. This type of promotion usually delivers messages to a wide audience using the press, television, radio and the internet. Although this makes it easy to reach a large audience, it is more difficult to deliver a memorable message that is tailored to a specific target market. It can be costly: for example, television adverts at prime time are very expensive. In addition, businesses cannot completely control who sees or hears their adverts or how they respond. Red Bull’s above- the-line promotion primarily helps to increase top of mind brand awareness amongst consumers. Below-the-line promotions encompass all other forms of promotional activity. To reach targeted groups of consumers, Red Bull focuses heavily on developing inventive below-the-line promotions. Unlike other businesses, Red Bull creates and organises its own events around the world. These events provide a platform for talented athletes to showcase their skills and ambition. Sporting events include Red Bull X-Fighters and Red Bull Air Race, where the world’s top FMX riders and pilots respectively perform world class flips, turns and tricks in front of tens of thousands of spectators. These events help to establish the brand values. They also begin the AIDA process, creating awareness and interest in Red Bull products. -
Bachelorarbeit
! ! BACHELORARBEIT Frau Gesa Alpers ! Die „Content Marketing“-Revolution! ! - Eine Definition und! das Fallbeispiel Red Bull !Stratos - ! ! ! ! ! 2015 Fakultät : Medien BACHELORARBEIT ! ! Die „Content-Marketing“- Revolution - Eine Definition und das Fallbeispiel Red Bull Stratos - ! ! Autorin: Frau Gesa Alpers! ! Studiengang: Angewandte Medien! ! Seminargruppe: AM12wS2-B ! Erstprüfer: Herr Prof. Detlef Gwosc! ! Zweitprüfer: Herr Christoph Küppers! ! Einreichung: Siegen, 23. Juni 2015 Faculty of Media BACHELOR THESIS ! ! The „Content-Marketing“- Revolution - A definition and the case study of Red Bull Stratos - ! ! ! author: Ms. Gesa Alpers! ! course of studies: Applied Media! ! seminar group: AM12wS2-B ! first examiner: Prof. Detlef Gwosc! ! second examiner: Mr. Christoph Küppers! ! submission: Siegen, 23rd of June 2015 Bibliografische Angaben Alpers, Gesa Die „Content Marketing“-Revolution - Eine Definition und das Fallbeispiel Red Bull Stratos - The „Content Marketing“-Revolution - A definition und the case study of Red Bull Stratos - 98 Seiten, Hochschule Mittweida, University of Applied Sciences, Fakultät Medien, Bachelorarbeit, 2015 ! ! ! ! ! Abstract Die Intention dieser Arbeit ist der Versuch einer Definition des Begriffs Content Marke- ting. Ziel der Arbeit ist es, der neuen Generation von Marketingverantwortlichen einen Einblick in das diskutierte Thema zu geben. Der Fokus des Forschungsinteresses liegt dabei auf der Frage: Wie lässt sich der Begriff Content Marketing erfassen, definieren und anhand des Fallbeispiels Red Bull Stratos-Event aufzeigen? Dafür werden Expertenmeinungen aus der Literatur, ebenso wie aktuelle Blogs be- trachtet, welche Einblick in die Thematik geben. Methodisch wird anhand von Text- und Meinungsanalysen, Studien, Statistiken und Diagrammen versucht Content Marketing zu erfassen. Die Basis der Arbeit stellt die Aufstellung einer Begriffsdefinition dar, wel- che im Anschluss anhand des Fallbeispiels Red Bull Stratos aufgezeigt und geprüft wird. -
June 2015 | Volume 8 Bachelor of Commerce
Photo: Shine Huang on exchange at Neoma Business School, France JUNE 2015 | VOLUME 8 BACHELOR OF COMMERCE BEST BUSINESS RESEARCH PAPERS Table of Contents Note from the Editor 3 Carmen Galang Dispensing Strategic Marketing Decisions: 4 An analysis of PEZ Inc.’s marketing decisions and key success factors Chris Dimoff Wayfinding in Madrid: 16 A study of pedestrian wayfinding in respect to tourism Ciara Glen The Sweet Secrets of the Swiss: 33 An analysis of the Swiss chocolate industry Leah Hanvey Opening Credit Card Clearing in China: 50 A two-part analysis Carleen Kukat Will O2 be Able to Stay on Top? 64 An analysis of the largest integrated telecommunications provider in the Czech Republic Danielle Pillon Alibaba in Canada: 78 A study of the world’s largest E-commerce company, and the implications for Canadian companies Gregory Ross Škoda Auto: 88 A recommendation for driving growth in North America David Scott Red Bull: 99 An analysis of the success of Red Bull and their international marketing strategy Emily Sterling |2 Note from the Editor It is a goal of the UVic Peter B. Gustavson School of Business to deliver a Bachelor of Commerce (BCom) program that provides our students with critical skills and essential knowledge to be successful business leaders with a global mindset. Our graduates receive a quality education that enhances their ability to be ‘brilliant by nature, international at heart, have a different point of view, enjoy a vibrant learning culture, and who consider their footprint.’ COM 470 is one tool for which students achieve a HIGH LEVEL of international awareness, UNDERSTANDING OF cross cultural issues, and a sophistication of SCHOLARSHIP to make sense of today’s complex business world. -
Sugary Drink Marketing to Youth: Some Progress but Much Room to Improve Methods
Sugary drink marketing to youth: Some progress but much room to improve Methods Sugary Drink FACTS 2014 Some progress but much room for improvement in marketing to youth Authors: Jennifer L. Harris, PhD, MBA Marlene B. Schwartz, PhD Megan LoDolce, MA Christina Munsell, MS, RD Frances Fleming-Milici, PhD James Elsey, MS Sai Liu, MPH Maia Hyary, MPA Renee Gross, JD Carol Hazen, MS Cathryn Dembek, MBA Rudd Center for Food Policy and Obesity November, 2014 Acknowledgements We would like to thank the following people for their valuable assistance in collecting data and preparing the report: Colleen Flynn Amy Heard Sarah Maver Kelsey O'Brien Natalia Perelman Katherine Rich Magdalena Wilson, MPH Solomon Gazara Thank you to our colleagues at the Rudd Center, especially Megan Orciari, Patrick Mustain, and Tricia Wynne. We thank Cavich Creative, LLC and Chris Lenz for their assistance in preparing the report and the website. Finally, we thank the leadership and staff at the Robert Wood Johnson Foundation, with special thanks to Tina Kauh, Susan Promislo and the entire Childhood Obesity Team. Support for this project was provided by a grant from the Robert Wood Johnson Foundation. Table of Contents List of Tables...................................................................................iv Ranking Tables .................................................................................v Appendix Tables ................................................................................v List of Figures . v Executive Summary .............................................................................7 -
Aviation Trading Cards Collection
MS-519: Aviation Trading Cards Collection Collection Number: MS-519 Title: Aviation Trading Cards Collection Dates: Circa 1925-1940, 1996 Creator: Unknown Summary/Abstract: The collection consists of approximately 700 collectable trade cards and stamps issued by various industries, primarily the “cigarette cards” of tobacco manufacturers. The majority of the card or stamp series feature airplanes, but some series focus on famous aviators. Materials originate from the United States, United Kingdom, and Germany. Quantity/Physical Description: 0.5 linear feet Language(s): English, German Repository: Special Collections and Archives, University Libraries, Wright State University, Dayton, OH 45435-0001, (937) 775-2092 Restrictions on Access: There are no restrictions on accessing material in this collection. Restrictions on Use: Copyright restrictions may apply. Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder. Preferred Citation: [Description of item, Date, Box #, Folder #], MS-519, Aviation Trading Cards Collection, Special Collections and Archives, University Libraries, Wright State University, Dayton, Ohio Acquisition: The collection was purchased by Special Collections and Archives from Cowan’s Auctions in Cincinnati, in December 2015. Other Finding Aid: The finding aid is available on the Special Collections & Archives, Wright State University Libraries website at: http://www.libraries.wright.edu/special/collectionguides/files/ms519.pdf.