BT Sport The Emirates FA Cup 20/21
Channel Investment Start Platforms
1st September 2020 Broadcast Online
The Opportunity Scheduling & Accreditation Sky Media & BT Sports are excited to offer a brand the The Emirates FA Cup opportunity to sponsor The Emirates FA Cup 20/21. BT • A Minimum of 21 Live Matches Sport is the only commercial broadcaster for Emirates FA • 15” Opener & 10” Closer per Live Match Cup, broadcasting live matches from the First Round all the way to the Semi-Finals, with the Final at Wembley • 5” x 12 Idents per Live Match Stadium being aired by both BT Sport & the BBC. • Shown Live on BT Sport 1 • All Repeats Shown on BT Sport 1 & 2 Sky Media are delighted to present this broadcast • 15” Opener, 5” x 6 & 10” Closer sponsorship opportunity for a brand to align with BT Sport’s coverage of the 140th FA Cup, as this competition • The FA Cup Preview on BT Sport 1 & 2 holds historical heritage being one of the oldest and most • 15” Opener, 5” x 2 & 10” Closer famous domestic football cups in the world! This is the perfect opportunity to increase reach and positive • The FA Cup Highlights on BT Sport 1 & 2 association, ensuring your brand is front of mind for all • 15” Opener, 5” x 6 & 10” Closer the passionate supporters watching live.
The Content Digital & Activation The Emirates FA Cup Beyond the linear programming, BT sport are extending the partnership through their popular BT Sport App & BT Sport The FA Cup is an annual knockout football competition in Website. All idents will play out across BT Sport including all men's domestic English football. First played during the live streams on these platforms. This will allow your brand to 1871–72 season, it is the oldest national football reach significant additional audiences, typically 20-25% of competition in the world. As of 2015 it has been known as linear viewing. The Emirates FA Cup.
BT Sport have a brilliant presenter in Jake Humphrey who is joined by an amazing line up of analysts. Glenn Hoddle, Rio Ferdinand, Michael Owen & Steve McManaman are just a few of the BT Sport pundits who’s commentary is second to none. 110,611 Average Individuals BT Sport is the only place to watch The Emirates FA Cup action as it happens. With exclusive rights to broadcast 18% Share of TV Peak from the opening rounds, all the way to the semi-final, BT 76% YOY Growth Sports team of top pundits will be ready to talk us through all the action. Will Arsenal be able to retain the title for a record breaking 15th time? Follow BT Sports coverage to find out!
skymedia.co.uk @skymediaupdates skymedia The Emirates FA Cup Schedule 20/21
Extra preliminary round: Tuesday 1 September 2020 Preliminary round: Saturday 12 September 2020
First round qualifying: Tuesday 22 September 2020 Second round qualifying: Saturday 3 October 2020 Third round qualifying: Tuesday 13 October 2020 Fourth round qualifying: Saturday 24 October 2020
First round proper: Saturday 7 November 2020 Second round proper: Saturday 28 November 2020 Third round proper: Saturday 9 January 2021 Fourth round proper: Saturday 23 January 2021 Fifth round proper: Wednesday 10 February 2021
Quarter-finals: Saturday 20 March 2021 Semi-finals: Saturday 17 April 2021 The Final: Saturday 15 May 2021
Contact Details James Cullen | MP Partnership Manager 0207 032 8545 | [email protected]
skymedia.co.uk @skymediaupdates skymedia