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4/22 1 F18 US Adult Straight Talk for Startups 100 Insider Rules for Beating the Odds--From Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity Randy Komisar, Jantoon Reigersman Summary Over the course of their careers, Randy Komisar and Jantoon Reigersman continue to see startups crash and burn because they forget the timeless lessons of entrepreneurship. But, as Komisar and Reigersman show, you can beat the odds if you quickly learn what insiders know about what it takes to build a healthy foundation for a thriving venture. In Straight Talk for Startups they walk budding entrepreneurs through 100 essential rules—from pitching your idea to selecting investors to managing your board to deciding how and when to achieve liquidity. Culled from their own decades of experience, as well as the experiences of their many successful colleagues and friends, the rules are organized under broad topics, from “Mastering the Fundamentals” and “Selecting the Right Investors,” to “The Ideal Fundraise,” “Building and Managing Effective Boards,” and “Achieving Liquidity.” HarperBusiness Vital rules you’ll find in Straight Talk for Startups include: 9780062869067 006286906X The best ideas originate from founders who are users Pub Date: 6/5/2018 Create two business plans: an execution plan and an aspirational plan On Sale Date: 6/5/2018 Ship Date: 5/16/2018 Net income is an option, but cash flow is a fact $33.50/$33.50 Can. Don’t accept money from strangers Hardcover Personal wealth doesn’t equal good investing 304 Pages Small boards are better than big ones Carton Qty: 40 Add independent board members for expertise and objectivity Print Run: 15K Too many unanimous board decisions are a sign of trouble Business & Economics / Industries BUS070030 Choose an acquirer, don’t wait to be chosen Territory: W Learn the rules by heart so you know when to break them 8.3 in H | 5.5 in W | 1 in T | 1.4 lb Wt Filled with helpful real-life examples and specific, actionable advice, Straight Talk for Status:FORTHCOMING Startups is the ideal handbook for anyone running, working for, or thinking about Related Products creating a startup, or just curious about what makes high-potential ventures tick. Ebooks Contributor Bio Straight Talk for Startups 9780062869074 $14.99 Randy Komisar is a venture capitalist with decades of experience with startups. He is the author of the bestselling book The Monk and the Riddle, about the heart and soul of entrepreneurship, as well as numerous articles on leadership and startups. He is also the co-author of Getting to Plan B, on managing innovation, and I F**king Love that Company, on building consumer brands. He taught entrepreneurship at Stanford University and is a frequent lecturer at universities, as well as a regular keynote speaker on entrepreneurship, innovation and leadership. He joined Kleiner Perkins Caufield & Byers in 2005 to focus on early stage ventures. Prior to that he created the role of “Virtual CEO” to partner with entrepreneurs to help them and their businesses achieve their potential, serving as Virtual CEO for such startups as WebTV and GlobalGiving. He was a co-founder of Claris Corp., and served as CEO for LucasArts Entertainment and Crystal Dynamics. Randy was a founding director of TiVo and Nest. He served as CFO of GO Corp. and as senior counsel for Apple, following a private practice in technology law. He has also served on dozens of private and public company boards and advises such organizations as Road Trip Nation and the Orrick Women’s Leadership Board. Jantoon Reigersman is a seasoned financial operator with extensive experience in startups and growth companies. He serves as Chief Financial Officer of publicly traded Leaf Group (NYSE: LFGR), a diversified consumer internet company. Earlier in his 4/22 career, he served as CFO of 2Ogin Inc., investor and member of Goldman Sachs’ European Special Situations Group and investment banker at Morgan Stanley in their mergers and acquisitions team. He is a Fellow of the inaugural class of the Finance Leaders Fellowship and a member of the Aspen Global Leadership Network. Quotes “Straight Talk for Startups memorializes age-old best practices and empowers both experienced and new investment professionals to beat the odds.” -David Krane, CEO, Google Ventures “Straight Talk for Startups is filled with real, raw, and fact-based ‘rules of the road’ that you need to know when diving into our ultra-competitive startup world. A must read and a re-read!” -Tony Fadell, Coinventor of the iPod/iPhone & Founder of Nest Labs “Not only one of the most useful and fun books ever written for founders, but these 100 rules will help any manager become wiser and more effective—and anyone with a passing interest in the human side of business will find this book a delight to read.” -Robert Sutton, Stanford Professor, author of Good Boss, Bad Boss “It’s never easy to launch a new venture, but this book accelerates your learning with advice from experts who’ve been there and done that. Read it cover to cover to save yourself from making rookie mistakes that upend all too many big ideas.” -Elaine Paul, Chief Financial Officer, Hulu “Straight Talk generously shares the collective wisdom of decades of startup leadership and investing.” -Mihir Desai, Mizuho Financial Group Professor of Finance at Harvard Business School “Aspiring entrepreneurs are hungry to combine knowledge with experience, mentorship, and character. Straight Talk for Startups provides a PhD in entrepreneurship.” -Professor Tom Byers, Endowed Chair Entrepreneurship Education, Stanford University “Straight Talk’s venerable best practices provides global startups outside the US with the advantages of a Silicon Valley insider.” -Jennifer Li, CEO of Baidu Capital Marketing Plans National Media, Radio/Podcast, and Print Campaign Social Media Campaign, Including Paid Advertising Lecture Tie-ins HarperCollins Bookperk Consumer Promotion Author Appearances Upon Request Comp Titles Calacanis, 9780062560704 $36.99 Business & Angel HarperBusiness 7/18/2017 Hardcover Jason 0062560700 CAD Economics Getting to Harvard Business 9781422126691 $45.99 Business & Mullins, John 9/1/2009 Hardcover Plan B Review Press 1422126692 CAD Economics No sales or inventory history loaded for this account. If you think there should be or would like to learn how to load this data, Click here. 4/22 3 F18 US Adult Dead Girls Essays on Surviving an American Obsession Alice Bolin Markup Tags: PB Original Summary In her debut collection, Alice Bolin turns a critical eye to literature and pop culture, the way media consumption reflects American society, and her own place within it. From essays on Joan Didion and James Baldwin to Twin Peaks, Britney Spears, and Serial, Bolin illuminates our widespread obsession with women who are abused, killed, and disenfranchised, and whose bodies (dead and alive) are used as props to bolster a man’s story. From chronicling life in Los Angeles to dissecting the “Dead Girl Show” to analyzing literary witches and werewolves, this collection challenges the narratives we create and tell ourselves, delving into the hazards of toxic masculinity and those of white womanhood. Beginning with the problem of dead women in fiction, it expands to the William Morrow Paperbacks larger problems of living women—both the persistent injustices they suffer and the 9780062657145 oppression that white women help perpetrate. 0062657143 Pub Date: 6/26/2018 On Sale Date: 6/26/2018 Sharp, incisive, and revelatory, Dead Girls is a much-needed dialogue on women’s Ship Date: 6/6/2018 role in the media and in our culture. $19.99/$19.99 Can. Paperback Contributor Bio 288 Pages Alice Bolin’s nonfiction has appeared in many publications including ELLE, the Awl, the Carton Qty: 64 LA Review of Books, Salon, VICE’s Broadly, The Paris Review Daily, and The New Print Run: 30K Literary Criticism / Feminist Yorker‘s Page-Turner blog. She is the nonfiction editor for Electric Literature’s weekly LIT003000 literary magazine of short things, Okey-Panky. She is a Visiting Assistant Professor of 8 in H | 5.3 in W | 0.6 in T | 0.7 lb Creative Nonfiction at the University of Memphis. Wt Status:FORTHCOMING Quotes Related Products “Dead Girls is everything I want in an essay collection: provocative lines of inquiry, Ebooks macabre humor, blistering intelligence. Bolin deftly lays our TV habits and pleasure Dead Girls 9780062657169 reading and musical tastes in front of us, daring us to look closer. I love this book. I $11.99 want to take it into the middle of a crowded room and hold it up and scream until someone tackles me the ground; even then, I’d probably keep screaming.” -Carmen Maria Machado, author of Her Body and Other Parties “Bracing and blazingly smart, Alice Bolin’s Dead Girls could hardly be more needed or more timely. A critical contribution to the cultural discussion of gender and genre, Los Angeles and noir, the unbearable persistence of the male gaze and the furtive potency of female rage.” -Megan Abbott, Edgar Award-winning author of You Will Know Me “I loved this book with reckless abandon. Alice Bolin tracks our societal fixation with violence against young women through an astonishing variety of cultural landscapes. She’s a cultural critic, a grown-up girl, and often, an enthusiastic fan of the narratives she’s pulling apart, and her ability to move seamlessly between these perspectives makes for an irresistible read. It’s wise and wonderful and I plan to press it on everyone I know.” -Robin Wasserman, author of Girls on Fire “[An] engrossing debut collection of essays… The author’s voice is eerily enthralling, systematically on point, and quite funny... An illuminating study on the role women play in the media and in their own lives.” -Kirkus Reviews (starred review) “In her searing new essay collection, Bolin probes the generations-old obsession with young, tragic heroines..