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PRESS DOCUMENT Parc Des Expositions Paris Nord Villepinte Context of the Fair

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PRESS DOCUMENT Parc Des Expositions Paris Nord Villepinte Context of the Fair OFFICIAL HALL 6 EXHIBITION Stand K74 M73 www.maison-objet.com Produced by leading lighting designers Akari-Lisa Ishii & Motoko Ishii 6-10 Sep. 2019 9:30 - 19:00 (10 Sep. - 18:00) PRESS DOCUMENT Parc des Expositions Paris Nord Villepinte www.lighttrend.fr Context of the fair The professional trade show Maison & Objet (www.maison-objet.com), known as THE trend-setting fair in the field of interior design, decoration and high end lifestyle, receives more than 85,000 visitors from 160 different countries, 3,000 exhibitors, and thousands of specialized journalists from all over the world. Its influence is unavoidable. MOM (Maison & Objet and More), the online version of the fair is also very active: 120,000 qualified and certificated professional contacts and 2.5 million visits a year. Hall 6 named “Today” is dedicated to contemporary styles and quality design, especially the “signature” area gathers internationally renowned brands. Maison & Objet also aims to expand its target to creators and spec-in professionals. In this hall, taking M&O’s evolution and marketing target into consideration, the organizer considers important to demonstrate the theme of lighting. Thus an exceptionally large area is dedicated to this thematic exhibition about lighting design called “Light Trend”. www.lighttrend.fr 2 A lighting designers duo, in good company The lighting designers, Akari-Lisa Ishii and Motoko Ishii are invited by the organizer to present the latest trends in lighting at the Maison & Objet trade fair every September. This Japanese-French mother-daughter, leading lighting designers duo produces official exhibition of M&O « Light Trend » since 7 years(2013 to 2019). Thanks to a mastered know-how and a constantly renewed creativity, the designers imagine each year a new original theme for the stand. It offers to visitors a sensorial voyage of lights, made of ad- vanced art installations, reinvented at each exhibition. In order to raise awareness of light trends, they select precisely exclusive lighting materials (ready- made or order-made light sources, luminous materials, artistic applications, control technologies and others) but also other designed objects or furniture in correlation, and call for manufacturers as partners. The exhibition demonstrate the “musts” for the targeted visitors and journalists. www.lighttrend.fr 3 Light Trend Thanks to the technology evolution, lighting plays a more and more important role in interior design, especially in the luxury market. It is therefore not surprising that Maison&Objet is dedicating an official exhibition and developing this close partnership with the designers (large stand at strategic location, with advantage commu- nication campaign ...) in order to promote it to the visitors from all over the world. Our exhibition “Light Trend” aims to: - present the latest technologies in lighting; - discover the worldwide know-how of lighting design; - suggest integration of light and fixtures in a space design; - offer an exclusive lighting experiences, created just for this occasion; - share the experiences with all opinion leaders in the decoration field from all over the world. This official exhibition ontoday’s lighting design consists with subtle blend of technology and artistic expression. A double vision that comes from not only the universal technical contribution, but also conceptions from European and Japanese cultures - the force of our two creators. Our stand takes benefit of the cutting-edge lighting of our partners (from Japanese traditional craftsmanship to the most high-tech European products). The latest trends and international high- end manufacturers of not only lighting fixtures but also materials, furniture, objects etc. allied to the light are presented in our stand. www.lighttrend.fr 4 Work! This year the M&O fair chose a topic: LET’S WORK TOGETHER (Making Workplaces feel like home) “Our new relationship with work, driven by social change, is reinventing the office. Digitization is making us more mobile and liberating us from traditional work settings. Work is now nomadic. Collaborative and participatory tools have led to the rise of co-working spaces, which offer a more enjoyable and interactive way to work. ln the age of social media and rugged individualism, employees are taking ownership of their workspace and personalizing it. Faced with these new challenges, manufacturers, distributors, space planners and fitters are turning to residential design to give workspaces more personality and make! Them more friendly, comfor- table and creative, helping companies attract and retain talent.” by M&O Thus for this September edition, a new dedicated area, “WORK!”, of 1000 m2 is set up to gather the players of this sector. Furniture offers for the offices layout and new workspaces are highlighted, where the exhibitors would meet the needs of this new development. A dedicated itinerary to identify them throughout the fair will be also proposed. On the program, you can also find the conferences animated by experts of this theme, including Akari-Lisa Ishii for the lighting. Conference by Akari-Lisa IshiiSeptember 8 (Sun.) at 11AM « Light at work » Space WORK! 5 In progress ; ) Being aware of the rapid change where the lifestyle in the office meets the intrusion of homy ambience and the otherway around, our producers chose to focus their exhibition on light trends accordingly. Each year, Light Trend’s direction is carefully studied accordingly with the theme of the show. This year’s exhibition is therefore for the sub-theme: “In progress ; )” Advances in lighting technologies are going quickly, they are becoming more high-tech, more connected, more integrated in the furniture, smarter, more centered on the human ... Their potential is very broad today. For this edition, the team wished to make them accessible to visitors by featuring the lighting atmosphere of the home office. The exhibition will complementary to the WORK! Space located just in the next block. The theme can be summarized as follows: As the relation between Work and Home is evolving quickly today, the design trends of residence and office mingle. Our WORK is IN PROGRESS ; ) This year, the exhibition imagines a home office apartment where innovative, smart and human- centric lighting answers to the new needs: COMFORT / CONVIVIALITY / CREATIVITY / ILLUMINANCE / BEAUTY / CALM / NATURE / WELL-BEING / AUTONOMY / MODULARITY / TECHNOLOGY / ADAPTABILITY / CONNECTIVITY / INTERACTIVITY To illustrate this concept and meet the new needs of today’s working persons, the booth consists of 4 spaces: reception, entrance room, living room and terrace; reconstituting a Parisian apartment in which you can work but also relax and live. Stand K74 M73 HALL 6 - TODAY WORK! zone Signature next to zone 6 CONTENTS UT PRO 150 GA-69 ON BOARD DIMMER INCLUDED Nombre de têtes 1 Montage Montage sur rail GA Description des lampes LED Array 23,5W 2300 lm 3000K CRI 80 Flux lumineux du luminaire Voir numéro de référence 4 spaces for 4 experiences: Tension (V) 120/270 Installation pour l'intérieur Remarques Croix anti-éblouissement, lentilles et honeycomb à installer directement sur la tête du luminaire sans aucun autre accessoire de fixation. Il est possible d’installer à la Golden welcome fois honeycomb + lentille. UT Pro 150 GA-69 On Board AsDimmer soon Included as you enter the Hall 6, your eyes would be attracted by the beautiful glow of a golden OPTIQUEOPTIQUE designed by FLOS Architectural Finition du réflecteur Réflecteur en verre borosilicate luminous objet exceeding the height of the stands. Réglable Projecteur à installer sur un rail Orientation latesttriphasé generation standard à LED. Alimentation golden spotlight that was created in 2018 for the show: “Eiffel Tower dressed in Symétrie du flux Symétrique Japanese120-270V intégrée.<nextline> Lights”. Width of beam 28° Medium This technological09.7272.40A - 2197lm Blanc innovation was the first golden light“Golden in the world fall and had a great success during ELECTRIQUE 09.7272.14A - 2197lm Noir Transformateur Inclus the previous edition of Light Trend, just before application on the famous” is a cascade Parisian monument. of chains lit Todayby the Montage du transformateur Intégré it is diverted to create a bright artwork that expresses the theme of the exhibition from afar and Type de transformateur Electronique dimmable welcomes you. You will also find a part of it inside the booth. Eclairage de secours Non disponible Classe d ‘ isolation Classe II UT PRO 150 GA-69 ON BOARD DIMMER INCLUDED In addition, two other spots highlight the reception wall. Their sober design is suitable tectural design. Their “sunlike” LED source diffuses a high quality light spectrum, very close to that of Nombre de têtes PHYSIQUE Montage Spot diameter (mm) 57 1 the daylight, good for the eye. Description des lampes Montage sur rail GAMatériaux Aluminium Flux lumineux du luminaire LED Array 23,5WPoids 2300 lm (kg) 3000K CRI 80 0,52 Tension (V) Voir numéro de référence Installation From the outside you can observe through some 120/270 Remarques pour l'intérieur apartment: candles, a view on the Eiffel Tower, multifunctional furniture etc. Enter to see more! Croix anti-éblouissement, lentilles et honeycomb à installer directement sur la tête du luminaire sans aucun Under the light objet, our staffs welcome you and answer any questions. From the right autre accessoire de fixation. Il est possible d’installer à la for any archi- fois honeycomb + lentille. the ParisianCERTIFICATIONS home office apartment. OPTIQUEOPTIQUE
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