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2013'S Biggest Winner a PASSION for FASHION ONLINE MOVIE
Nolly Silver Screen ISSUE 01 FEB 2014 O.C. UKEJE 2013’s Biggest Winner A PASSION FOR FASHION Actors turned Designers ONLINE MOVIE HOW IT ALL STARTED STREAMING The History of Discover the best Nollywood 6 websites for Nollywood movies Editor’s NotE the amount of work that needed to be done. A lot of writing, editing, design- ing, following people up and yes, also elcome to our first edition W psyching myself. In the end, I knew that of Nolly Silver Screen magazine. The we had no choice but to just go for it idea of starting this publication came and put in nothing but our very best. while discussing with Adeniyi Olu- tayo of Nultan Nigeria Limited, own- To all the people who believed in this ers of tvNolly. He encouraged me to project and have lent their support go for it despite his fears of a lack of and time, I say a big THANK YOU. To audience; ‘who would read it?’ He had O.C. Ukeje, our cover star who I had the asked. This made me think and do pleasure of talking to quite a few times. some research. I found out that peo- He taught me something important: ple want content to entertain, inform when it is time, everything will just fall and help them connect with the stars. in place. And that is the Nolly Silver Nolly Silver Screen magazine aims to Screen story. Maybe it is time, maybe be that go-to guide for the industry. everything is falling into place, at least you have the magazine in front of you. -
Portrayal of Women in Contemporary Nollywood Films: Isoken and King of Boys in Focus
Portrayal of Women in Contemporary Nollywood Films: Isoken and King of Boys in Focus Emwinromwankhoe Osakpolor, University of Benin, [email protected] Volume 9. 1 (2021) | ISSN 2158-8724 (online) | DOI 10.5195/cinej.2021.299 | http://cinej.pitt.edu Abstract This study investigates the portrayal of women in contemporary Nollywood films, using Isoken (2017) and King of Boys (2018) as case studies. The objective was to highlight the various ways in which women in the films are portrayed to viewers and ascertain whether contemporary Nollywood movies are an improvement on the issues of gender stereotypes and sexism which are hitherto prevalent in the industry. Anchored on the cultivation theory, the study adopted the qualitative content analysis method. Findings showed that women in the studied films are negatively portrayed in various ways and that these portrayals are, at best, parallel to the stereotypical ways in which women were portrayed in previous Nollywood movies. Taking cognizance of the fact that both films are directed by women, the researcher recommends that Nollywood female directors should look beyond the lenses of financial gains and set a pace with regards to changing the narrative and portraying Nigerian women in a positive light. Keywords: Portrayal; women; Nollywood; Nollywood films; Isoken; King of Boys New articles in this journal are licensed under a Creative Commons Attribution 4.0 United States License. This journal is published by the University Library System of the University of Pittsburgh as part of its D-Scribe Digital Publishing Program and is cosponsored by the University of Pittsburgh Press Portrayal of Women in Contemporary Nollywood Films: Isoken and King of Boys in Focus Emwinromwankhoe Osakpolor Introduction Film, also referred to as movie, motion picture, theatrical film or photo-play, is unarguably a medium of mass communication. -
Original Paper Nollywood: Indigenous Culture, Interculturality, and The
Communication, Society and Media ISSN 2576-5388 (Print) ISSN 2576-5396 (Online) Vol. 3, No. 1, 2020 www.scholink.org/ojs/index.php/csm Original Paper Nollywood: Indigenous Culture, Interculturality, and the Transplantation of American Popular Culture onto Postcolonial Nigerian Film and Screen Samba DIOP1* 1 Researcher, Center for Multilingualism in Society across the Lifespan, Faculty of Humanities, University of Oslo, Oslo, Norway * Samba DIOP, Researcher, Center for Multilingualism in Society across the Lifespan, Faculty of Humanities, University of Oslo, Oslo, Norway Received: October 30, 2019 Accepted: November 12, 2019 Online Published: December 12, 2019 doi:10.22158/csm.v3n1p12 URL: http://dx.doi.org/10.22158/csm.v3n1p12 Abstract Nigeria, the Giant of Africa, has three big tribes: Yoruba, Igbo, and Hausa. It was a British colony which was amalgamated in 1914. The country became independent in 1962 and was right away bedeviled by military coups d’états and a bloody civil war (1967-1970). In 1999, the country experienced democratic dispensation. In the 1990s, the Nollywood nascent movie industry—following in the footpath of Hollywood and Bollywood—flourished. The movie industry grew thanks to four factors: Rapid urbanization; the hand-held video camera; the advent of satellite TV; and, the overseas migrations of Nigerians. Local languages are used in these films; however, English is the most prominent, along with Nigerian pidgin broken English. Many themes are treated in these films: tradition and customs, religion, witchcraft and sorcery, satire, urban and rural lives, wealth acquisition, consumerism, etc. I discuss the ways in which American popular culture is adopted in Nigeria and recreated on screen. -
Agenda Setting Theory and the Influence of Celebrity Endorsement on Brand Attitude of Middle Class Consumers in Lagos, Nigeria
AGENDA SETTING THEORY AND THE INFLUENCE OF CELEBRITY ENDORSEMENT ON BRAND ATTITUDE OF MIDDLE CLASS CONSUMERS IN LAGOS, NIGERIA BY AKASHORO GANIYU OLALEKAN MATRIC. NO: 959009055 B. Sc. (Mass Comm., UNILAG), M. Sc. (Mass Comm., UNILAG) Department of Mass Communication, School of Postgraduate Studies, University of Lagos, Lagos, Nigeria May, 2013 1 AGENDA SETTING THEORY AND THE INFLUENCE OF CELEBRITY ENDORSEMENT ON BRAND ATTITUDE OF MIDDLE CLASS CONSUMERS IN LAGOS, NIGERA BY AKASHORO GANIYU OLALEKAN MATRIC. NO: 959009055 B. Sc. (Mass Comm., UNILAG), M. Sc. (Mass Comm., UNILAG) Department of Mass Communication, University of Lagos, Lagos, Nigeria THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES, UNIVERSITY OF LAGOS, IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE AWARD OF DOCTOR OF PHILOSOPHY (Ph.D) IN MASS COMMUNICATION MAY, 2013 2 DECLARATION I declare that this Ph.D thesis was written by me. I also declare that this thesis is the result of painstaking efforts. It is original and it is not copied. ………………………………………………………………. Ganiyu Olalekan Akashoro (Mr) Department of Mass Communication Faculty of Social Sciences, University of Lagos, Lagos State, Nigeria. [email protected] [email protected] Date:………………………………… 3 CERTIFICATION This Ph. D thesis has been examined and found acceptable in meeting the requirements of the postgraduate School of the University of Lagos, Akoka, Lagos State, Nigeria. …………………………………… Dr. Abayomi C. Daramola Supervisor ………………………………………….. Dr. Abigail O. Ogwezzy-Ndisika Supervisor …………………………………. Dr Victor Ayedun-Aluma Departmental PG Coordinator …………………………………… …………………… Dr. Abayomi C. Daramola Date. Acting Head of Department 4 DEDICATION This work is dedicated first and foremost to Allah, most gracious, most merciful (God Almighty), the only source of true knowledge, understanding, as well as the bestower of true and authentic wisdom. -
Jadesola Osiberu‟S Isoken: a Filmic Postulation for Feminism
Studies in Media and Communication Vol. 7, No. 1; June 2019 ISSN: 2325-8071 E-ISSN: 2325-808X Published by Redfame Publishing URL: http://smc.redfame.com Jadesola Osiberu‟s Isoken: A Filmic Postulation for Feminism Charles Nwachukwu1, Onyebuchi Udochukwu Joel2 1Department of Mass Communication, Caleb University, Lagos, Nigeria 2Vice Chancellor‟s Office, Caleb University, Lagos. Nigeria Correspondence: Charles Nwachukwu, Department of Mass Communication, Caleb University, Lagos, Nigeria. Received: April 2, 2019 Accepted: April 28, 2019 Online Published: May 29, 2019 doi:10.11114/smc.v7i1.4306 URL: https://doi.org/10.11114/smc.v7i1.4306 Abstract While other media of mass communication such as Television, Radio and Print have to contend, largely, with the expectations of informing, educating and entertaining, film ascends over all these to find a niche in “expressing”. Film, therefore, can set out for the singular purpose of expression. This study intends to analytically expose those indicators and determinants of feminism locked in within the film content of Isoken, a 2017 Nollywood movie produced and directed by Jadesola Osiberu. These components should lend evidence to the central argument in this paper that this particular film displays a strong tendency towards feminist sentiments. The Feminism Theory is, aptly, adopted to buttress the standpoint here. A theoretical study, it utilizes the qualitative research approach, relying on personal analysis and interpretation of the film. It found that a good number of elements exist within the film content to suggest that ISOKEN leans sufficiently towards feminism. These include Isoken's defiance of communal and family values, the predominantly female cast as well as the brazen usurpation of certain privileged roles that the Nigeria society had hitherto reserved for men, amongst others. -
Advocacy and Women's Rights in Lagos and Ogun States
ADVOCACY AND WOMEN’S RIGHTS IN LAGOS AND OGUN STATES, NIGERIA (1999-2015) BY POPOOLA, ROSEMARY OYINLOLA Matriculation Number: 06AH03802 OCTOBER, 2018 i ADVOCACY AND WOMEN’S RIGHTS IN LAGOS AND OGUN STATES, NIGERIA (1999-2015) POPOOLA, ROSEMARY OYINLOLA Matriculation Number: 06AH03802 B.Sc International Relations, Covenant University, Ota M.Sc International Relations, Covenant University, Ota (Matriculation Number: 06AH03802) A THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES IN PARTIAL FULFILLMENT FOR THE AWARD OF THE DEGREE OF DOCTOR OF PHILOSOPHY IN INTERNATIONAL RELATIONS IN THE DEPARTMENT OF POLITICAL SCIENCE AND INTERNATIONAL RELATIONS, COLLEGE OF LEADERSHIP DEVELOPMENT STUDIES, COVENANT UNIVERSITY OCTOBER, 2018 ii ACCEPTANCE This is to attest that this thesis is accepted in partial fulfilment of the requirements for the award of the degree of Doctor of Philosophy in International Relations in the Department of Political Science and International Relations, College of Leadership Development Studies, Covenant University, Ota Mr. Philip. J. Ainwokha …………………………………… (Secretary, School of Postgraduate Studies) Signature and Date Prof. Abiodun H. Adebayo ……………………………………. (Dean, School of Postgraduate Studies) Signature and Date iii DECLARATION I, POPOOLA, ROSEMARY OYINLOLA, Matriculation Number: 06AH03802 declare that this research work was conducted by me under the supervision of Dr. Matthew Egharevba, Department of Sociology and Dr. Oluyemi Fayomi Department of Political Science and International Relations, Covenant University, Ota, -
Character and Thematic Analysis in Emem Isong's Reloaded
American Journal of Art and Design 2018; 3(1): 5-11 http://www.sciencepublishinggroup.com/j/ajad doi: 10.11648/j.ajad.20180301.12 Character and Thematic Analysis in Emem Isong's Reloaded Margaret Gregory Akpan, Eno Nathaniel Bassey Department of Theatre Arts, Faculty of Arts, University of Uyo, Uyo, Nigeria Email address: To cite this article: Margaret Gregory Akpan, Eno Nathaniel Bassey. Character and Thematic Analysis in Emem Isong's Reloaded . American Journal of Art and Design . Vol. 3, No. 1, 2018, pp. 5-11. doi: 10.11648/j.ajad.20180301.12 Received : April 9, 2018; Accepted : May 8, 2018; Published : May 25, 2018 Abstract: The theatre is a medium for social criticism. Most playwrights/screenwriters write their plays for the purpose of impacting moral lessons in the society or exposing the ills and imbalances of a society. From its earlier beginnings, character and themes among other elements combine to set a play/film in proper perspective with the cultural milieu of the play/films existence. A study of Emem Isong's films, 'Reloaded' invites the audience to reflect on society in order to capture the meaning and essence of life. This study investigates the challenges of character portrayal and the issue of themes in the video film. Its ultimate aim is to help would-be artist who would venture into screenwriting to write stories not just for the purpose of entertaining, but to write on pressing issues in the society that needs to be corrected. Data for this study was collected through continuous watching of the movie, script and character analysis, relevant journals and discussion with people. -
Celebrity Endorsement of Political Aspirants and Its Effects on College Students in Lagos
This is the version of the article accepted for publication in Journal of African Media Studies published by Intellect doi: 10.1386/jams.9.3.487_1 Accepted version downloaded from SOAS Research Online: http://eprints.soas.ac.uk/32045 Celebrity endorsement of political aspirants and its effects on college students in Lagos Añulika Agina and Akpevwe Ekwevugbe Pan-Atlantic University, Lagos Abstract This article examines two main research questions: what factors justify celebrity endorsement as an election campaign strategy given the increasing doubts associated with celebrity involvement in politics? Did celebrity endorsement of political aspirants influence young adults‟ voting behaviour during the 2015 elections in Lagos? Using mixed method approaches, and supported by source credibility and celebrity endorsement debates, a survey was conducted with a sample of 375 students of the Yaba College of Technology. Three semi-structured interviews with members of successful campaign teams were also conducted. Our findings revealed that campaign managers have huge confidence in the celebrity endorsement strategy for several reasons and would employ the approach in future. Further, the young people interrogated revealed that two-thirds of them are fans of Nollywood stars and music icons. But they were not influenced to vote on the basis of the celebrities‟ say-so. These findings are somewhat consistent with extant literature, but suggest the need for further studies regarding how celebrities translate fandom to votes. Keywords: celebrity endorsement, celebrity, politics, voting behaviour, election campaigns, Nigeria Introduction Media celebrities are highly regarded in their societies; and this enables them function as effective promoters of persons, issues, products, and causes since they are perceived as believable, trustworthy, likeable and persuasive (Austin et al, 2008) agents. -
Joseph Chimbuto- the Representation of Women in Nollywood Films
DOCTORAL THESIS The representation of women in Nollywood films an investigation of its impact on audiences in Malawi Chimbuto, Joseph George Salijeni Award date: 2016 General rights Copyright and moral rights for the publications made accessible in the public portal are retained by the authors and/or other copyright owners and it is a condition of accessing publications that users recognise and abide by the legal requirements associated with these rights. • Users may download and print one copy of any publication from the public portal for the purpose of private study or research. • You may not further distribute the material or use it for any profit-making activity or commercial gain • You may freely distribute the URL identifying the publication in the public portal ? Take down policy If you believe that this document breaches copyright please contact us providing details, and we will remove access to the work immediately and investigate your claim. Download date: 29. Sep. 2021 THE REPRESENTATION OF WOMEN IN NOLLYWOOD FILMS: AN INVESTIGATION OF ITS IMPACT ON AUDIENCES IN MALAWI by Joseph George Salijeni Chimbuto [BA, MA] A thesis submitted in partial fulfilment of the requirements for the degree of PhD Department of Media, Culture and Languages University of Roehampton 2015 ABSTRACT Since its emergence two decades ago, the Nollywood film industry is fast becoming social, cultural and economic phenomenon among Malawian audiences. Every year, Nollywood actors visit Malawi and some Malawi print media have columns dedicated to Nollywood. According to unofficial statistics carried out by this study, nine out of every ten film enthusiasts in Malawi’s rural areas are Nollywood fanatics, and at least seven out of ten people in the urban areas frequently watch Nollywood films. -
International Journal of Social Sciences and Humanities Reviews Vol.5 No.1, 2015
International Journal of Social Sciences and Humanities Reviews Vol.5 No.1, 2015 INTERNATIONAL JOURNAL OF SOCIAL SCIENCES AND HUMANITIES REVIEW First Publication 2015 www.ijsshr.com Copyright @ International Journal of Social Sciences and Humanities Review ISSN 2276 - 8645 Published by Platinumlink Communication Services, Abakaliki. VOL.5 NO.1 FEBRUARY 2015. I International Journal of Social Sciences and Humanities Reviews Vol.5 No.1, 2015 Guidelines for Submission of Articles Authors are to submit clear copies of manuscripts type-written, double-spaced on A4 paper with margin on both sides not more than 15-20 pages in length including abstract and references. The title pages of Articles should carry the authors names, status, addresses, place of work e-mail address and phone numbers and abstract about 250 words (with at least five key words). Manuscripts are received on the understanding that they are original and unpublished works of authors not considered for publication else where Current APA style of referencing should be maintained. Figures, tables, charts and drawing should be clearly drawn and the position marked in the text. All manuscripts and other editorial materials should be directed to the: Editor-in-chief Dr. Oteh, Chukwuemeka Okpo Department of Sociology/Anthropology Kogi State University, Anyigba, Kogi State e-mail: [email protected] Phone: +2348034356286 OR Dr. E.B.J Iheriohanma Directorate of General Studies Federal University of Technology, P.M.B 1526 Owerri, Imo State Nigeria. e-mail: [email protected] All online submission of Articles should be forwarded to: www.ijsshr.com Please visit our website at www.ijsshr.com for direction on how to submit papers online. -
'The Rockstars' Announce the Most Influential Global
‘THE ROCKSTARS’ ANNOUNCE THE MOST INFLUENTIAL GLOBAL AFRICAN PERSONALITIES 2020 NOMINEES For Immediate Release: Monday, 17th February 2020 ‘The Rockstars’ nominations 2020 are in following a Pan African announcement tour seeing several African countries each reveal a set or part of the nominees for this year’s historic 1st ever African influencer awards. Among ‘The Rockstars’ 2020 nominees, Maître Gims, who’s from the Democratic Republic of Congo and France, received the most nominations with 16, including nominations in the two big categories of the major overall global African ‘Rockstar’ category, the ‘StarBoy’ category in addcategory for videos ition to nominations in categories ‘FacebookStar’, ‘Fandom’, ‘LiveStar’, ‘RapStar’, ‘Smashit’, ‘TwiiterStar’, ‘WorldStar’, ‘YouTubeStar’ and an unprecedented 6 nominations for the ‘Blockbuster’ achieving between over 200 million and 450 million views each to date, on his official YouTube channel. Nigerian superstar Wizkid received 15 nods, including nominations in the big categories of overall global African ‘Rockstar’, ‘Starboy’ in addition to ‘AfrobeatStar’, ‘Fandom’, ‘Gamechanger’, ‘InstaStar’, ‘LiveStar’, ‘MegaMusicVideo’, ‘TwitterStar’, ‘WorldStar’, ‘YouTubeStar’ and a double nomination for both ‘Blockbuster’ and ‘Smashit’ categories. Fellow Nigerian superstars Davido and Burna Boy each received 14 nominations. Davido received nominations in the big categories of overall global African ‘Rockstar’, ‘Starboy’ in addition to ‘AfrobeatStar’, ‘FacebookStar’, ‘Fandom’, ‘InstaStar’, ‘MegaMusicVideo’ -
A Visio-Cultural Study of Nollywood Video-Film
The Fantastic Subject: A Visio-Cultural Study of Nollywood Video-Film A thesis submitted in fulfilment of the requirements for the degree of DOCTOR OF PHILOSOPHY (Art History) of RHODES UNIVERSITY By Nomusa Makhubu 2013 Declaration I declare that this essay is my own work and that all the sources I have used have been acknowledged by means of complete references. _____________________________ 2013/12/12 Abstract The increasing popularity of Nigerian video-film, defined as the ‘Nollywood phenomenon’ (Barrot 2008, Haynes 2010, Adesokan 2011), has attracted recent interdisciplinary academic attention, now known as ‘Nollywood Studies’. The aesthetics and ideological approach of Nollywood video-film are often differentiated from those of the long-established and illustrious African Cinema. Films of Africa are, however, generally characterised by seemingly unique forms of the fantastic – an uneasy theme in scholarship on Nollywood. Although Nollywood video-film is commended by some scholars, its representation of the supernatural and the fantastic is often perceived to be demeaning. Considering the complexity of fantastic themes in creative arts of Africa, this study contributes to this field of study by positioning Nollywood as an interventionist artistic practice that subverts the division between art and popular culture. Further, it considers how this positioning could shift our thinking about what constitutes art and creative practice in Africa. The distinctions between art and popular culture have been inherited from particularly Western disciplines. A critical analysis of the fantastic in Nollywood could expand interpretations of the broader uses of new media and appropriation and develop the discourse on contemporary creative practices of Africa and the parameters of the art history discipline.