History, background and USP’s

Bulletin is a popular weekly community newspaper serving numerous communities in ’s Lowveld. It is published in Afrikaans and English and distributed from , which is the biggest town in Limpopo (Polokwane is the biggest and could rather be called a small city – it is the capital of Limpopo).

The interest of the community is first and foremost and the newspaper does not shy away from reporting on controversial issues like service delivery and corruption, in local government as well as in the private sector. It is a sold paper with a distribution of 5 000 copies weekly.

Bulletin puts a very high premium on loyalty towards its clients. Known for not pulling punches, the newspaper is widely read and accepted as a reliable source of topical local news and information. It is especially the newspaper’s attitude towards the business community (advertisers) that makes it stand out as service orientated.

Bulletin also publishes the AgriBulletin as a free insert once a month which focusses specifically on the agricultural industry and is very popular in this area. Distribution

 Tzaneen   Lenyenye/  Modjadji/Kgapane   Mooketsi  Die Eiland Spa  Gravelotte  Blyde River   Trichardtsdal (Co-op)

Chain Stores & Shopping Centres in Distribution Area

Chain Stores in Distribution Area: Shopping Centres:

 PnP: (3) Tzaneen, Phalaborwa and Hoedspruit  Tzaneng Mall  Shoprite: (3) Tzaneen, Phalaborwa and Hoedspruit  Lifestyle Centre  Boxer Stores: (2) Tzaneen and Duiwelskloof  Eden Square  Spar: (4) Tzaneen, Phalaborwa, Hoedspruit and Duiwelskloof  Phalaborwa Mall  Checkers: (2) Tzaneen and Phalaborwa  Tzaneen Crossings  Pick ‘n Pay: (2) Tzaneen and Phalaborwa  Oasis Mall  Woolworths: (2) Tzaneen and Phalaborwa  Costa Centre  Food Lover’s Market: (1) Tzaneen  The Plaza  Tops Liquor: (3) Tzaneen, Phalaborwa and Duiwelskloof  Bataleur  Cashbuild: (3) Tzaneen, Phalaborwa and Hoedspruit  Build-It: (3) Tzaneen, Phalaborwa and Hoedspruit  Game Stores: (2) Tzaneen and Phalaborwa  Makro Stores: (2) Tzaneen and Phalaborwa

(Your Masthead/Logo) Demographics

READERSHIP LSM White 49 % Black 39 % 6 - 10 Indian 8 % Coloured 3 % LSM % Breakdown AGE LSM 10 21 15 - 14 5 % LSM 9 33 15 – 34 35 % LSM 8 21 35 – 64 50 % LSM 7 13 64+ 10 % LSM 6 8 GENDER LSM 5 2 Male 60 % LSM 4 1 Female 40 % LSM 1 -3 1

(Your Masthead/Logo) Accolades:

 2008 - World Association of Newspapers – Young Reader Public Service Award  2015 – LinMedia Awards – Silver - Best Large Advert Design  2015 – LinMedia Awards – Silver - Best Supplements for AgriBulletin  2015 – Recognized Member of Journalists Without Borders

(Your Masthead/Logo)