Destination Guide Series

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1 elite guide to Basel

Highlights of Basel 4

only elite 6 Elite Traveler has selected the most exclusive VIP experience

CONCIERGE recommendations 7 We asked Basel’s top concierges to share their personal recommendations Drive the Swiss Alps for the perfect day in the city

Where to

➤ Stay 8

➤ Dine 12

➤ be pampered 17 Fine Dining at Cheval Blanc

What to do

➤ during the day 18

➤ during the night 21

➤ featured events 25

➤ shopping 30 Enjoy Basel tattoo

need to know

➤ private jet terminals 36

➤ exclusive transport 37

➤ useful information 37

Visit the Tinguely Museum

TRAVELER destination guide series elite destination guide | Basel www.elitetraveler.com 2 Sponsored by: elite destination guide | Basel www.elitetraveler.com 3 Sponsored by: highlights of Basel Don’t miss out on Basel’s wealth of attractions, adventures and experiences

asel has firmly established itself as glorious parks, fine-dining establishments huge earthquake, but out of the ruins B the culture capital of . This and trendy bars, this city is a clean and safe rose the twin-towered The Cathedral, picturesque town on the banks of the environment for the elite traveler to relax which now dominates the old town and the bordering and , features in and enjoy. Undoubtedly the highlight Basel skyline. This wonderful city is one some of Europe’s standout museums of Basel is the River Rhine, which flows to be enjoyed at a leisurely pace, either and galleries, with the world’s oldest art right through the heart of the city creating by perusing a museum, window shopping collection located at the Kunstmuseum. a wonderful backdrop to some of the best in the unique stores, strolling along the Basel is a city fiercely proud of its style and hotels and restaurants in Switzerland. banks of the Rhine or sipping a drink at a ambiance; with wonderful winding streets, Basel was virtually destroyed in 1356 by a riverside hostelry.

BASEL TATTOO The Cathedral July 16–23, 2011; July 14–21, 2012 Taking place each year on the banks of the Rhine, the Basel Tattoo is a unique experience and a true highlight for any elite traveler visiting Basel. This military display involves a cast of over 1000 performers, with the best army, civilian and royal marching bands from around the world. These talented musicians gather at this historic base every July to deliver a truly memorable performance. The music covers a wide range of genres, from contemporary to traditional, and is supported by innovative choreography. The highlight of this spectacular is the gathering of the pipes and drums, when more than 200 performers fill the arena with their incredible sound, transporting the audience to the Scottish Highlands. Now in its sixth year the Basel Tattoo is proud to announce that Her Majesty’s Coldstream Guards from and the Aimachi Marching Band from will be featuring at this year’s event. With exceptional VIP packages on offer, this is a must-see experience for the elite traveler.

The Basel Tattoo

The Cathedral The Cathedral is the city’s most recognizable landmark and a protected heritage site. Its red sandstone architecture, colorful tiled roof and two slim towers are a much-loved landmark in this tranquil medieval town. The Cathedral sits in the Münsterplatz on Cathedral Hill, where the city was founded by the Celts in the first century BC. Originally a Catholic cathedral and today a Reformed Protestant church, The Cathedral was destroyed in the city’s 1356 earthquake. Johannes von Gmüd was commissioned to rebuild the cathedral, but it wasn’t until various extensions and re-designs that it took its current form in 1500. Today The Cathedral plays host to many of Basel’s biggest celebrations and events and is a monument to triumph over adversity. elite destination guide | Basel www.elitetraveler.com 4 Sponsored by: highlights of Basel

Raining Confetti at the Basel Carnival A budding fasnacht performer

BASEL CARNIVAL morgenstreich procession February 27 – March 1, 2012 Easily the largest carnival in Switzerland, Basel Carnival completely takes over the city from 4am Monday until 4am Thursday, providing a thrilling time for locals and tourists alike. This three-day extravaganza commences with the ‘Morgenstreich’. Taking place the Monday after Ash Wednesday, this procession of 200 illuminated canvas lanterns enthrals spectators as the sun slowly rises above the picturesque city center. The following days bring more colorful and vibrant processions of masked and costumed carnival participants, floats, horse-drawn carriages and the mischievous ‘Waggis’ character who distributes oranges, yellow mimosa, throws ‘Räppli’ (confetti) and invites spectators to become part of the show. The Basel Carnival is brought to a close by a cacophony of sound, as brass band musicians fill the streets to perform the ‘Gugge’ concert. The Basel Carnival is a truly unique experience and one that every elite traveler to this wonderful city should experience. elite destination guide | Basel www.elitetraveler.com 5 Sponsored by: Only elite Elite Traveler has selected the most exclusive VIP experience

BASEL LUXURY DRIVING TOUR Organizers: Elite Rent Contact: Jakub Hanus Phone: +41 79 203 1502 Email: [email protected] Website: www.eliterent.com The elite traveler in Basel can enjoy wonderful culture, architecture and peaceful walks along the Rhine. However, for those seeking breathtaking views, mountain passes and sweeping roads, the hills are alive with the sound of Super Cars. Basel‘s superb location on the borders of France and Germany, gives the elite traveler an opportunity to sample the best road driving in all three countries. Elite Rent super car rental experts offers a four-day luxury driving break where world class hotels, Michelin-starred restaurants and top-of-the-range spas can be enjoyed, in addition to driving through some of the best scenery in Europe. The driving tour begins in Basel on the banks of the Rhine, before heading through the rolling hills of the Alsace wine region in France, then into the spa town of Baden Baden. This incredible experience also takes in the fast, sweeping trails of the Black Forest in Germany, before cruising back down into Switzerland. The highlight of this tour is during the final two days, where the drive cuts through the stunning peaks and mountain passes of the central Swiss Alps. With a fantastic range of vehicles on offer, such as the Ferrari F458 Italia, Aston Martin V8 Vantage S and the Mercedes SLS AMG, there is no better way for the elite traveler to take in the countryside around Basel. The stunning Central Swiss Alps

The Ferrari F458 Italia

elite destination guide | Basel www.elitetraveler.com 6 Sponsored by: CONCIERGE RECOMMENDATIONS We asked Basel’s top concierges to share their personal recommendations for the perfect day in the city

Cristina Bally Chief Concierge, Grand Hotel Les Trois Rois

Phone: +41 61 260 5190 On the way back, you can stop off for a picnic Email: [email protected] at one of the countless scenic spots with the Website: www.lestroisrois.com gourmet picnic basket our chef will be pleased “At the Grand Hotel Les Trois Rois we are to prepare for you. Enjoy the blue hour with proud to have created what we have dubbed the select culinary delicacies such as Black Forest Roadbook. This is a list of the most beautiful ham, seasonal petit fours and pastries. excursions in the Basel region. The best way to take advantage of our knowledge is to allow us Then as the sun slowly sets, return to Les Trois to rent you a vintage car so you may explore the Rois, where we will provide you a memorable region in top class comfort and exclusive style. evening to match the wonderful day you have just had.” Car enthusiasts will not want to miss a visit to the Cité de l’Automobile in Mulhouse. This Cité de l’Automobile French national museum houses the Schlumpf Phone: + 33 38 933 2323 Collection, named after its founder Fritz Address: 15 Rue de L’épée, Schlumpf and at 80,000 square feet is the 61800 Mulhouse, France world’s largest automobile museum. Website: www.collection-schlumpf.com

From there we recommend you drive to one of Sundgauer KäsKaller Europe’s cheese Meccas. In the dreamy French Phone: +33 38 940 4222 town of Vieux-Ferrette you will find the legendary Address: 5 Rue de la Montagne, Sundgauer KäsKaller of Bernard Antony. His 68480 Vieux-Ferrette, France cheeses are sought after by the most illustrious customers, including members of the Japanese Cristina Bally, Chief Concierge, Grand Hotel Les Trois Rois Imperial Family and Prince Albert of .

Philippe Christen First Concierge, Swissôtel Le Plaza Basel

Phone: +41 61 555 3333 Email: [email protected] Website: www.swissotel.com “As you look around Basel you will see why we are the culture capital of Switzerland. With more than 40 museums to visit, we recommend taking your time to soak up all the city has to offer.

Begin your day of culture at Basel’s main art museum – the Kunstmuseum – which houses the oldest public art collection in the world. The second must-see museum is the exceptional Tinguely Museum, dedicated to the life and work of the sculptor Jean Tinguely, who grew up in Basel. Stop just outside the museum and admire the beautiful Tinguely Fountain. If you’re still hungry for more world-class art, your next stop must be the Fondation Beyeler. This modern Renzo Piano designed building is the perfect home for masterpieces by Cézanne, van Gogh, Klee, Warhol and Rothko to name just a few. Once your appetite for culture is sated, it’s time to head to the old town for a leisurely lunch.

We recommend stopping at one of these historic restaurants: Gasthof zum Goldenen Sternen or St. Alban-Eck. After lunch why not burn off the calories with a little retail therapy? Take a leisurely stroll along the Rhine heading towards Münster Cathedral and Freie Strasse. Here you’ll find luxury brands such as Hermès, Louis Vuitton and Rolex. Freie Strasse is also home to many independent clothes, shoes, books and specialty boutiques. To reach our world famous Central Market on Marktplatz, head towards City Hall. Here you will find wonderful spices, flowers and delicious foods from southern Europe – this really is a foodie’s heaven. After your fabulous day out in Basel, head back to Swissôtel Le Plaza Philippe Christen, Basel and allow us to create the perfect end to your day with a cocktail at ô Bar and a meal at Grill25.” First Concierge, Swissôtel Le Plaza Basel elite destination guide | Basel www.elitetraveler.com 7 Sponsored by: Where to Stay Whether a sumptuous bed, a spectacular view or service beyond compare – choose from our stunning selection

hotel exterior

Grand Hotel Les Trois Rois Bang & Olufsen DVD / CD player, internet access (LAN or WLAN), direct-dial VIP contact: Cristina Bally, Chief Concierge telephone, fax connection, safe and refrigerated bar. Phone: +41 61 260 5050 Fax: +41 61 260 5060 Number of suites in hotel: Six, including the Suite Les Trois Rois. Email: [email protected] Address: Blumenrain 8 | 4001 Basel Special Services Website: www.lestroisrois.com The hotel houses seven event and conference rooms and one magnificent ballroom. Les Trois Rois is one of Europe’s oldest city hotels and exudes the charm and elegance of a historic grand hotel. It goes without saying that this luxury Awards & Ratings establishment offers everything its discerning guests are entitled to expect • Five-star superior from a hotel in the five-star superior category. • Two Michelin stars • 18 Gault Millau points The Suite Les Trois Rois offers far more than you would expect. Two bed- rooms, three bathrooms, a sitting room with two dining tables and a seating Affiliation group in front of an open fireplace, as well as a TV and work corner. Grand Hotel Bellevue, Gstaad, Switzerland But that’s not all: You can also relax in your private open-air Jacuzzi and sauna, high above the rooftops of Basel’s old town. Private Open-Air Jacuzzi / Suite Les Trois Rois Top Suite Suite les trois rois Square footage: 2,690 Nightly rate: $5,150 Number of rooms in suite: Three Number of entrances to suite: One Number of baths: Three, all in Art Deco style with separate bathtub and shower, floors with Ringgenberger limestone, under-floor heating, heated towel rails and steam-free mirrors.

Suite style: Neo-classical, with antique furniture and works of art.

Key selling points: Private open-air Jacuzzi and sauna on the rooftop, panoramic window over the river Rhine and the old town, sitting room with open fireplace, Bang & Olufsen flat-screen satellite TV,

elite destination guide | Basel www.elitetraveler.com 8 Sponsored by: Where to Stay

President’s Suite

SWISSÔTEL LE PLAZA BASEL VIP contact: Brigitte Fritz, Managing Director Phone: +41 61 555 3333 Email: [email protected] Address: Messeplatz 25, 4005 Basel Website: www.swissotel.com Ideally located within walking distance of Basel’s countless cultural landmarks, Swissôtel Le Plaza Basel boasts 238 beautifully appointed rooms and suites, which have all recently undergone extensive renovation. Swissôtel Le Plaza Basel is the largest hotel in Basel and provides the perfect base for the elite traveler, whether on business or pleasure. Swissôtel prides itself on offering its guests all the amenities necessary for the perfect stay and have accommodated celebrities such as Hilton, Jean Claude Van Damme and local tennis legend Roger Federer. The hotel offers top-of-the-range massage and fitness zones, as well as an exceptional menu at Grill25, together with drinks and snacks at the ô Bar.

TOP SUITE PRESIDENT’S SUITE . Square footage: 1056 . Nightly rate: $2,600 Why we love it: The President’s Suite is the jewel in the Swissôtel Le Plaza Basel crown. This wonderful suite features an elegant living room equipped with an attractive bar, a Bang & Olufsen hi-fi system, a plasma TV and spacious office, making it the ideal environment to spend a relaxed evening entertaining guests. The bedroom boasts a walk-in closet, another plasma TV and a marble bathroom with a hot tub and an exclusive selection of accessories. The President’s Suite SwissÔtel Grill25 Restaurant guarantees the elite traveler top class comfort and privacy. elite destination guide | Basel www.elitetraveler.com 9 Sponsored by: Where to Stay

Double room at Hotel basel

HOTEL BASEL VIP contact: Esther Brühwiler, Director Executive Room at Hotel D Phone: +41 61 264 68 00 Email: [email protected] Address: Münzgasse 12, 4001 Basel HOTEL D Website: www.hotel-basel.ch VIP contact: Julien Baly, Hotel Director Hotel Basel is an ideal accommodation whether the elite traveler is in Basel Phone: +41 61 272 2020 on business or pleasure. Located at the foot of the Spalenberg, Basel‘s Email: [email protected] top attractions such as the historic Town Hall, Theater Basel and Münster Address: Blumenrain 19, 4051 Basel Cathedral are a short leisurely stroll away. The hotel’s proximity to Freie Website: www.hoteld.ch Strasse, Basel’s top shopping district, is sure to appeal to those in search This fantastic boutique hotel opened in November 2010 on the famous of some retail therapy. Hotel Basel boasts 72 rooms, with the Sovereign Blumenrain Street, just on the edge of the historic Old Town. Hotel D offers its Room its jewel – this exclusive room features an elegant drawing room, a guests charm and tranquility in a contemporary and urban chic atmosphere. wonderfully crafted stucco ceiling and the latest in media technology. This modern design hotel is renowned for its superlative service, and each of its 48 rooms and suites are a perfect synthesis of esthetics and comfort. Hotel Baslerkeller dining room, hotel basel D has a fully equipped business center, fitness studio and sauna, as well as a prestigious address, making it the ideal upscale hotel for the elite traveler in Basel – whether for business or pleasure.

Hotel D Lounge

elite destination guide | Basel www.elitetraveler.com 10 Sponsored by: Where to Stay further afield

The Royal Penthouse Suite at Brenners Park hotel & SPA

Brenners Park Restaurant

Brenners Park Hotel & Spa

BRENNERS PARK HOTEL & SPA and 17 Gault Millau points, and under the expert guidance of Chef Andreas VIP contact: Frank Marrenbach, Managing Director Krolik, offers the ideal way to end a day in Baden-Baden. Phone: +49 7221 9000 Email: [email protected] TOP SUITE Address: Schillerstrasse 4/6, 76530 Baden-Baden, Germany ROYAL PENTHOUSE SUITE Website: www.brenners.com . Square footage: 6,500 . Nightly rate: $4,000 The art of savoir vivre has been firmly established at Brenners Park-Hotel & Why we love it: The Royal Penthouse Suite offers the elite traveler world Spa for more than 135 years. This fantastic five star hotel in Baden-Baden, class accommodation in true elite surroundings. This breathtaking suite on the edge of the Black Forest, offers the elite traveler the very best in fine comprises a lounge with fireplace, two bedrooms, a private cinema and dining, top class spa facilities and picturesque surroundings. The Brenners two large balconies overlooking the historic Lichtentaler Allee park Park Hotel & Spa boasts a hundred junior and executive suites, including the and arboretum. The suite is furnished exquisitely and boasts the latest Royal Penthouse Suite. This top class establishment combines exceptional media technology and even a separate room with a private cinema. The luxury and comfort, which is reflected in its attention to detail, décor Royal Penthouse Suite has been designed not only for comfort but for and sumptuous furnishings. Every room within this exceptional hotel is high-level security, including such features as bulletproof windows and a enhanced by elegant antiques and sparkling marble bathrooms. For the private lift. This luxurious suite is the pinnacle of exclusivity – perfect for elite gastronome, Brenners Park Restaurant boasts two Michelin stars the elite traveler. elite destination guide | Basel www.elitetraveler.com 11 Sponsored by: Where to Dine

asel’s culture, elegance and rich local and international cuisine in beautiful perfection. Among a host of restaurants Bhistory is very much reflected in the peaceful surroundings, Elite Travelers will serving impeccable food, here are our top city’s award-winning restaurants. Offering have little difficulty in discovering gourmet tips for the Elite gastronome.

Summer Terrace at Cheval Blanc

CHEVAL BLANC The award-winning Cheval Blanc VIP contact: Verena Feist, Guest Relations Phone: +41 61 260 5007 Email: [email protected] Address: Blumenrain 8 | 4001 Basel Website: www.lestroisrois.com Style / Ambiance: In the Grand Hotel Les Trois Rois, Basel’s grandest hotel, you’ll find the multi award winning fine dining experience, Cheval Blanc. This restaurant sits proudly at the top table of the world’s greatest restaurants, holding two Michelin Stars and 18 Gault Millau points. Chef de Cuisine Peter Knogl was crowned in October 2010 “Chef of the Year 2011” by the Gault Millau Swiss restaurant guide and since 2007 has taken diners on an epicurean journey through the realm of senses. Chef Knogl’s menu is based on the best in season market fresh ingredients, which are then transformed into astonishing creations from the world of Mediterranean haute cuisine. The riverside dining room sets new standards in terms of décor and service. Maitre d’hôtel Grégory Rohmer and Sommelier Christoph Kokemoor orchestrate an impeccable service in a elegant dining room featuring swag curtains and shimmering diamond chandeliers. The exclusive and extensive wine list features extremely rare names, as well wines from Château Cheval Blanc, after which the restaurant is named. During the fine summer months the wonderful Summer Terrace offers diners the opportunity to gaze out over the Rhine whilst enjoying award-winning food. elite destination guide | Basel www.elitetraveler.com 12 Sponsored by: Where to Dine

Noohn’s Unique Sushi Bar

Main dining room at Noohn STYLISH

NOOHN VIP contact: Bastian Isaak, General Manager Phone: +41 61 281 1414 Email: [email protected] Address: Henric Petri-Strasse 12, 4051 Basel Website: www.noohn.ch Cuisine: Asian Fusion Style / Ambiance: Noohn is an incredibly stylish urban Asian fusion restaurant, spread over an incredible 6,500 sq ft and the perfect place to spend your evening. The restaurant’s centerpiece is its fantastic Sushi Bar, where dishes are freshly prepared in front of guests and then circulated around the bar via an invisible, magnetically driven conveyor, a world first and specially designed for Noohn. When the temperature rises, Noohn boasts an à la carte Garden Restaurant complete with large parasols, subtle colors and a unique seating bench that runs around the perimeter of the decking. For the elite traveler seeking an aperitif or a post-meal drink, the Roof Top Terrace Bar and Lounge offers an incredible view of Basel. elite destination guide | Basel www.elitetraveler.com 13 Sponsored by: Where to Dine

FAIRYTALE DINING Restaurant Schloss Bottmingen

RESTAURANT SCHLOSS BOTTMINGEN Restaurant Directors: David Picquenot and Naomi Z. Steffen Phone: +41 61 421 1515 Email: [email protected] Address: Schlossgasse 9, 4103 Bottmingen, Basel Website: www.weiherschloss.ch Cuisine: French Style / Ambiance: For a fairytale meal there is no better setting than the 14th century Bottmingen Castle, home to the renowned Restaurant Schloss Bottmingen. The castle is surrounded by a moat and nestled in a romantic park just south of Basel. Restaurant Schloss Bottmingen offers a fine-dining seasonal menu impeccably prepared by Chef Gilles Burnin and pâtissier Alain Schmidlin, who have been awarded 15 Gault Millau points. Bottmingen Castle is open throughout the year; diners can indulge within the gilded halls or toast warm evenings on the delightful summer terrace. This dining experience is truly elite and truly memorable.

UNIQUE DINING EXPERIENCE

BLINDEKUH BASEL VIP contact: Patrick Blattmann, General Manager Phone: +41 61 336 3300 Address: Dornacherstrasse 192, 4053 Basel Website: www.blindekuh.ch Cuisine: Seasonal Swiss Style / Ambiance: After the success of Blindekuh Zurich, in 2005 Blindekuh brought their unique culinary and sensory experience to Basel. Dinner is served entirely in the dark, and guests are waited on by blind or partially sighted staff, who expertly guide you to your table and ensure you are attended to throughout the evening. The aim is to encourage diners to use alternative senses: smell, hearing and touch to enjoy their culinary experience. This groundbreaking restaurant also features the fully lit Sicht-Bar, an ideal spot for a pre-dinner drink, or post- dinner review. Blindekuh pride themselves on their work with the Swiss Blind-Liecht Foundation and providing jobs for partially sighted and blind employees. Blindekuh Basel Sicht-Bar and event room are available for exclusive use, should the elite traveler wish to treat their guests to this unique experience in Sicht-Bar at Blindekuh total VIP exclusivity. elite destination guide | Basel www.elitetraveler.com 14 Sponsored by: Where to Dine

HISTORICAL DINING

RESTAURANT LÖWENZORN General Manager: Erik Haenelt Phone: +41 61 236 4213 Email: [email protected] Address: Gemsberg 2/4, 4051 Basel Website: www.loewenzorn.ch Cuisine: Swiss Style / Ambiance: Restaurant Löwenzorn is situated in picturesque Spalenberg, the thumping heart of Basel’s old town. This impressive destination restaurant is housed in an historic 16th century building and effortlessly combines history, superlative service and modern cooking, delivering a unique dining experience. Consisting of three townhouses, The Löwenzorn offers the elite traveler a choice of dining ambiance, from sophisticated dining rooms, grand halls and a romantic courtyard. For those seeking to amaze with fine dining in historic exclusivity there are two fantastic VIP rooms. These exclusive dining areas – the Intarsiensaal and Zunftsaal – are elegantly decorated with original artifacts and artwork. The Löwenzorn gives the elite traveler a gourmet experience to remember combining historic Basel architecture with exquisite food Intarsiensaal Dining Room at LÖwenzorn and atmosphere.

HISTORICAL DINING Au Violon Dining Room

HOTEL BRASSERIE AU VIOLON VIP contact: Nadia Würtz, General Manager Phone: +41 61 269 8711 Email: [email protected] Address: Im Lohnhof 4, 4051 Basel Website: www.au-violon.com Cuisine: French Style / Ambiance: Rich in history and legend, the Lohnhof is the perfect setting for the elegant Hotel Brasserie Au Violon. The building dates back to 1060, and between 1821-25 it was the town’s police headquarters, becoming a prison from 1835 to 1995. Fortunately, today’s owners, Nadia and Frédéric Würtz, are far more welcoming. Au Violon offers a wonderful French-themed menu, that is shaped by the seasons and prepared by experts. In summer, guests can enjoy the peaceful garden terrace, near the beautiful Lohnhof Fountain. The unique character of this former jailhouse makes for a dining experience you won’t want to escape from. Groups of up to 15 are welcome, and for larger parties the special banquet room is recommended. elite destination guide | Basel www.elitetraveler.com 15 Sponsored by: Where to Dine

Viva! Main Dining Room

STAND OUT STYLE Summer Dining at Viva!

VIVA! Das Restaurant Contact: Matthieu Pierre, Maître d’Restaurant Phone: +41 61 401 5680 Email: [email protected] Address: Hauptstrasse 41, 4104 Oberwil Website: www.vivadasrestaurant.ch Style / Ambiance: Viva! Das Restaurant opened in 2010 and is a welcome addition to the Basel gastro scene. This wonderful light-filled space is beautifully furnished and has a classy yet relaxed atmosphere. The menu uses regional products of the highest quality and delicately prepared to retain original flavors. Wild herbs and plants grown from the Viva! garden are imaginatively used by chef, Erik Schroeter, who oversees a kitchen dedicated to delivering dishes of the highest standard. During the summer months Viva! opens its summer terrace, where diners can enjoy superb dishes alfresco while waiters circulate with individual trolleys laden with drinks, canapés, cheeses and gourmet bites. Saturday and Sunday all-day cooking classes are also on offer for elite gastronomes.

HISTORICAL DINING

ST. ALBAN-ECK Restaurant Owner: Andreas Plüss Phone: +41 61 271 0320 Email: [email protected] Address: St. Alban-Vorstadt 60, 4052 Basel Website: www.st-alban-eck.ch Cuisine: Mediterranean Style / Ambiance: St. Alban-Eck has been serving exquisite French, German and Swiss specialities to an enthusiastic audience for many years. Located in a 750-year-old medieval building that still boasts the original oak door and stone settings, St. Alban-Eck is traditional Basel at its best. Carefully prepared under the watchful eye of Chef Mario Peters, the menu truly dazzles, with the signature Cheese Fondue the highlight of his fantastic selection. For the elite traveler, St. Alban-Eck offers the opportunity to dine in complete privacy in its exclusive first floor dining area. With a unique interior and incomparable service, St. Alban-Eck is the perfect place to Dining room at St Alban-Eck taste history and fine dining in one mouthful. elite destination guide | Basel www.elitetraveler.com 16 Sponsored by: Where to be pampered Discover a world of relaxation, rejuvenation and beauty at these fabulous spas

Intensive saltwater Pool at Sole Uno

WELLNESS WORLD SOLE UNO Spa Director: Sven Malinowski Phone: +41 61 836 6611 Email: [email protected] Address: Roberstenstrasse 31, 4310 Rheinfelden Aquabasilea Sauna Website: www.parkresort.ch Wellness World Sole Uno is part of the Parkresort Rheinfelden and prides AQUABASILEA AG itself on offering the best international spa treatments, from Siberia to the Phone: +41 61 826 2424 orient. The elite traveler can experience the Nordic contrast of the fire-and- Email: [email protected] ice pools, the hot and cold pleasures of the tropical rain, or even refreshing Address: Hardstrasse 57, 4133 Pratteln alpine waterfalls. The intensive saltwater pool is salted to 12% allowing you Website: www.aquabasilea.ch to gently float and let any anxieties slip away. To complete your day enjoy the Aquabasilea waterpark is a unique spa facility spanning more than 140,000 sauna, followed by a divine massage or beauty treatment; truly the best way square feet. Aquabasilea boasts a wide range of activities, services and to achieve total relaxation. treatments for the elite traveler, partner and family. The bathing area Signature treatment: The Birch Ritual. This begins with a sauna session comprises the Leisure Pool, which is fully equipped with wave machines followed by a traditional birch massage that involves hitting the body and waterslides, and the Vitality Pool – the perfect environment in which lightly with fresh birch branches. Combined with a second sauna session, to re-energize. Guests can enjoy a wide range of sauna and massage this treatment is very popular among Basel residents and is excellent treatments, all of which are staffed by Aquabasilea’s highly trained for stimulating blood circulation. As the essential oils in the birch are masseurs, who will ensure you leave refreshed, relaxed and recharged. released, guests experience a welcome sense of relaxation.

CEYA BEAUTY & WELLNESS SPA WELLFORM CITY SPA LARISSA SPA Phone: +41 61 261 5565 Phone: +41 61 271 4040 Phone: +41 61 271 18 21 Address: Auberg 2, 4051 Basel Address: Brunngässlein 3, 4052 Basel Email: [email protected] Website: www.ceya.ch Email: [email protected] Address: Steinenbachgässlein 49, 4051 Basel This urban oasis of beauty and wellness sits in Website: www.wellform.ch Website: www.larissaspa.ch the very heart of picturesque Basel, offering Located close to Theatre Platz, Wellform City Larissa SPA offers a wide range of treatments from an escape from the stresses of business life Spa is a fantastic city center spa establishment. their beautiful city centre hideaway. Their focus is and the aches and pains of over shopping. Wellform City Spa are focused on bringing health combining their long standing experience with the Ceya believes that beauty is achieved through and well-being to their clients through a range latest innovations in health and beauty treatments. connecting mind, body and soul, and with of methods, not just beauty treatments. The City The elite traveler, who wishes to ease the aches and their extensive range of innovative treatments Spa offers private Yoga and Pilates classes as well pains of daily life, can relax in the hands of Larissa they will help you achieve this balance. Ceya as focusing on diet through their tailored recipe SPA’s consultants who will prepare a plan based on Beauty & Wellness Spa has added its own recommendations and calorie management. In your needs and preferences. Larissa SPA believes twist to traditional methods and its Cocoa terms of beauty treatments, they offer a wide range that the face is the showcase for every person; Massage and the Hot Stone therapy are the of top class treatments such as the Desert Storm they offer classical face and vitamin treatments. two standout treatments. With Private suites Abra Jet Facial and the Ménage à Quatre massage, In preparation for an important day, Larissa has available within the spa the elite traveler can where four hands massaging simultaneously make experts who will help create a look so that you can be revitalized in true city center exclusivity. for an enchanting experience. dazzle at your occasion. elite destination guide | Basel www.elitetraveler.com 17 Sponsored by: What to do ➤ During the day

asel is a culture vulture’s utopia, traveler searching for something to traverse the Rhine, or alternatively B simply bursting with excellent different, take a stroll along the scale Basler Pflaz – the terrace behind museums and stunning modern and shimmering Rhine towards the iconic the Cathedral – for a fantastic view over historic architecture. For the elite Mittlere Brücke, the very first bridge the Old Town.

CULTURAL

MUSEUM TINGUELY Contact: Isabelle Beilfuss Phone: + 41 61 681 9321 Email: [email protected] Address: Paul Sacher-Anlage 1, 4058 Basel Website: www.tinguely.ch Jean Tinguely, who died in 1991, was a Swiss painter and sculptor famous for his kinetic art, which satirized the mindless production of material goods in advanced society. Founded in his honor, the Museum Tinguley, was designed by architect Mario Botta and is located in Solitude Park next to the Rhine. This wonderful museum was inaugurated in 1996 and houses a permanent collection of Tinguely’s work. The exhibition includes his sculptures, illustrations, photographs and other documents relating to the artist’s life. The museum also plays host to an assortment of temporary displays: from June 8 to October 9 2011 visitors can see ‘Car Fetish’, an exhibition dedicated to the role of the automobile in 20th century culture. As well as acknowledging the impact that cars have on our daily lives, the exhibition shows how the automobile has been portrayed in modern art, with work from Andy Warhol, Gerhard Jean Tinguely Fountain and Musuem Richter, Robert Frank and many more.

Cultural The Cathedral

The Cathedral Address: Rittergasse 3, 4051 The Cathedral is the city’s most recognizable landmark and a protected heritage site. Its red sandstone architecture, colorful tiled roof and two slim towers are a much-loved landmark in this tranquil medieval town. The Cathedral sits in the Münsterplatz on Cathedral Hill, where the city was founded by the Celts in the first century BC. Originally a Catholic cathedral and today a Reformed Protestant church, The Cathedral was destroyed in the city’s 1356 earthquake. Johannes von Gmüd was commissioned to rebuild the cathedral, but it wasn’t until various extensions and re-designs that it took its current form in 1500. Today The Cathedral plays host to many of Basel’s biggest celebrations and events and is a monument to triumph over adversity. elite destination guide | Basel www.elitetraveler.com 18 Sponsored by: What to do ➤ During the day

CULTURAL

KUNSTMUSEUM Basel VIP contact: Florian-Christian Fuchs Phone: +41 61 206 6250 Email: [email protected] Address: St Alban-Graben 16, 4010 Basel Website: www.kunstmuseumbasel.ch Kunstmuseum Basel houses the largest and most significant public art collection in Switzerland. The main focus for this museum is showcasing paintings and drawings from the Upper Rhine region from between 1400 and 1600, and from the 19th and 21st century. Kunstmuseum is home to the world’s largest collection of works by the Holbein family and major examples of Renaissance art, with pieces by masters such as Konrad Witz, Martin Schongauer, Lucas Cranach the Elder and Matthias Grünewald. The museum’s collection also includes masterpieces from Édouard Manet, Claude Monet, Paul Gaugin, Paul Cézanne, Vincent van Gogh and Pablo Picasso. With an extension due for completion in 2015, Kunstmuseum looks certain to retain its position as Basel’s most important and prestigious Kunstmuseum basel museum of art.

FAMILY Basel Zoo

BASEL ZOO VIP contact: Doris Grimm, Administration Manager Phone: +41 61 295 3535 Email: [email protected] Address: Binningerstrasse 40, 4011 Basel Website: www.zoobasel.ch Spread over 24 acres of magnificent parkland in the very heart of the city, Basel Zoo offers its visitors an incredible glimpse into the world’s wildlife. Indeed, the zoo’s designers carefully planned the zoo’s habitat to give the animals the impression that they are still living in the wild. Basel Zoo is a very interactive experience, designed to stimulate visitors’ imaginations, and offers a realistic recreation of an African plain or an Amazonian jungle. The attractions change according to the season, making Basel Zoo a fantastic year-round experience – however the highlight in the winter when the temperature drops below 50 degrees fahrenheit is the wonderfully charming Penguin walk. The zoo also has exciting features for young people, including a Children’s Zoo complete with a petting area. With VIP Tours available on request, Basel Zoo is the number one choice for the elite traveler and family. elite destination guide | Basel www.elitetraveler.com 19 Sponsored by: What to do ➤ During the day

CULTURAL The Beyeler Foundation

THE BEYELER FOUNDATION VIP contact: Lena Jermann, Guided Tour Organizer Phone: +41 61 645 9700 Email: [email protected] Address: Baselstrasse 101, 4125 Riehen Website: www.fondationbeyeler.ch The Beyeler Foundation is an extensive art collection created over five decades by the late couple, Hildy and Ernst Beyeler. Since 1997 the Beyeler’s extraordinary collection has been housed at designer Renzo Piano’s unique museum in Riehen, near Basel. The building’s elegant interior beautifully complements the featured artwork, creating a serene atmosphere in which to enjoy one of the greatest art collections in the world. Visitors can see some two hundred pieces of 20th century art including paintings from Claude Monet, Paul Cézanne and Vincent van Gogh to Pablo Picasso, Andy Warhol, Roy Lichtenstein and Francis Bacon. With a third of the museum set aside for temporary exhibitions, there is always something new to see at this inspiring, world-class gallery. This summer the Beyeler Foundation is proud to present the works of renowned sculptors Constantin Brancusi and Richard Serra.

FAMILY/CULTURAL

AUGUSTA RAURICA Contact: Karin Kob Phone: +41 61 816 2222 Email: [email protected] Address: Giebenacherstrasse 17, 4302 Augst Website: www.augusta-raurica.ch Basel today stands proudly as the culture capital of Switzerland – however, it was once a very different place. Two thousand years ago, a little further along the Rhine, a small tribal settlement laid the foundations of modern day Basel. Today, Augusta Raurica is the largest archaeological park in Switzerland and a must-see for the elite traveler. This historic site is home to more than 30 unique monuments, a restored 1,800- seat theater, a picturesque Roman house and the largest Late Antique silver display, plus a charming animal park complete with woolly pigs and Nera Verzasca goats. Augusta Raurica is much more than just a historical site, as it offers fun interactive experiences such as Roman bread baking and real archaeological excavations. A fabulous day out for the elite traveler who The Roman Theater of Augusta Raurica enjoys living history. elite destination guide | Basel www.elitetraveler.com 20 Sponsored by: What to do ➤ During the night

asel’s chilled out vibe continues well sated, the Theater Basel is the first bars and cool clubs where the B after sundown. For elite travelers port of call, but for those in search of a cocktails flow and you’re certain to whose hunger for culture is still to be livelier night scene, Basel boasts trendy find your groove.

Theater Basel

The Entrance by the Tinguely Fountain THEATER

THEATER BASEL Marketing Director: Dr. Michael Bellgardt Phone: +41 61 295 1498 Email: [email protected] Address: Elisabethenstrasse 16, 4051 Basel Website: www.theater-basel.ch Founded in 1834, Theater Basel is Switzerland’s largest and most important theater. This historic venue boasts three fabulous stages and is home to Basel’s opera and ballet companies. Offering audiences a broad and challenging program of opera, drama, and ballet, Theater Basel not only brings the classics to life, but is dedicated to presenting modern musical theater and contemporary dramas. Theater Basel offers a platform for experimental projects and is committed to supporting young talent. The perfect evening for elite travelers who prefer culture to clubbing.

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Les Trois Rois Bar

LEs TROIS ROIS BAR Contact: Thomas Huhn, Chef de Bar Phone: +41 61 260 5135 Email: [email protected] Address: Blumenrain 8 | 4001 Basel Website: www.lestroisrois.com Les Trois Rois Bar offers an impeccable location where the stresses of daily life can slowly be released in opulent surroundings. With exquisite cocktails, an extensive wine list and delicious bites on offer, this is where Basel’s elite gather. Les Trois Rois Bar is the ideal year round locale – when the temperature drops the crackling open fire is a welcome companion, whilst during the fine summer months guests are encouraged to sit on the terrace and watch the Rhine make its way through the very heart of picturesque Basel. With fragrant cigars on offer from the humidor, Les Trois Rois Bar is a superb setting for an Professional service at Les Trois Rois Bar entertaining tête-à-tête.

Cigar Lounge Thomas Huhn, Chef de Bar Grand Hotel Les Trois Rois’ brand new Cigar Lounge offers its guests the ideal ambiance to take part in a refined pastime. In this unique lounge the elite traveler has on offer an impressive selection of cigars and an extensive list of exquisite whiskies. The atmosphere in the wonderful Cigar Lounge is one to truly savor.

Rent a Bar Tender Basel’s finest hotel has mastered the art of luxurious hospitality. Now, with a little help from the man business magazine Bilanz named Barkeeper of the Year, the elite traveler can offer the same level of service to their guests, clients or business partners. Thomas Huhn, Chef de Bar and the Swiss Bar Champion 2009, is on hand to give your special occasion that extra special touch. The elite traveler’s party will be inspired by classic drinks, surprised by liquid kitchen drinks or simply delighted by their preferred holiday cocktails expertly mixed. elite destination guide | Basel www.elitetraveler.com 22 Sponsored by: What to do ➤ During the night

Bar rouge bar

BAR ROUGE VIP contact: Tanja Krause, Assistant Manager Phone: +41 61 361 3031 Email: [email protected] Aria sitting room Address: Bar Rouge, Level 31 Messeturm, Messeplatz 10, 4058 Basel Website: www.barrouge.ch Enviably located in Basel’s tallest building, Bar Rouge offers its guests an unparalleled view of the city from classy and intimate surroundings. Thanks to its great champagne, cocktails and cool crowd, Bar Rouge has proven itself to be one of Basel’s premier after-dark hot spots. The resident mixologists bring a passion and professionalism to their work behind the funky bar, and accompanied by euro beats and a lavish décor, this is the perfect place to unwind. For the elite traveler seeking a more exclusive cocktail gathering, Bar Rouge has a VIP area for up to 40 people.

The bar at bar rouge

bar The Summer Terrace at the Campari Bar

CAMPARI BAR VIP contact: Andrea Barabass Phone: +41 61 272 8383 Email: [email protected] Address: Campari Bar, Steinenberg 7, 4001 Basel Website: www.restaurant-kunsthalle.ch Located near the Kunsthalle and unique Tinguely Fountain there are few places in Basel that can match the Campari Bar for ambiance and scenery. The beautiful summer terrace keeps guests cool under a canopy of lush trees and bouquets of orchids, and provides the ideal location to sip a cocktail and watch the sun setting over Basel. Indeed, Campari Bar is the destination bar for Basel’s movers and shakers, and its funky pop-art interior attracts many of the city’s influential art crowd. elite destination guide | Basel www.elitetraveler.com 23 Sponsored by: What to do ➤ During the night

Cargo Bar Club club

THE CU CLUB CLUB 59 Phone: +41 61 281 6114 Phone: +41 61 281 5950 Email: [email protected] Email: [email protected] Address: Steinentorstrasse 35, 4051 Basel Address: Steinenvorstadt 33, 4051 Basel Website: www.cu-club.ch Website: www.club59.ch The CU Club leads the way in fun, top class With its funky décor and friendly atmosphere, design and inventive cocktails; the perfect venue Club 59 has firmly established itself on Basel’s for fun clubbers in search of a great night out in best bars scene. The über professional bar staff the heart of the city. The bar and lounge areas prepare cocktails with aplomb, while resident are cleverly designed to lead you to the heaving DJ Chillout lines up the funky beats. Club 59 dance floor, where world-class DJ’s will kick- regularly pays homage to Basel’s twin passions start your evening with a groovy mix of R&B, of art and culture, with a varied event list from house and party rhythms. CU Club have a wide live bands to poetry slams. With a private lounge range of special events bringing top DJ’s from available for hire, the elite traveler can enjoy this all over the world to Basel. fantastic bar in complete VIP exclusivity.

bar CafÉ Des Arts

bar

CARGO bar VIP contact: Nikhil Bigler Phone: +41 61 321 0072 Email: [email protected] Address: St. Johanns-Rheinweg 46, 4056 Basel Website: www.cargobar.ch Cargo Bar has taken Basel’s thirst for the arts and combined it seamlessly with a superlative bar experience. Located close to the Rhine, this unique venue prides itself on introducing the latest artists and providing a platform to showcase new talent. At this fashionable venue elite travelers will discover art exhibitions, media displays and a variety of musical genres, from funky house and salsa to R&B. Cargo Bar has become one of the hottest meeting places for discerning guests who enjoy mixing art and music on their nights out.

club

CLUB EN VOGUE Phone: +41 61 683 1535 bar Email: [email protected] Address: Clarastrasse 45, 4058 Basel bar CAFÉ DES ARTS Website: www.club-envogue.ch Phone: +41 61 273 5737 The Club En Vogue is a stylish bar lounge and Email: [email protected] disco where the elite traveler can enjoy great Address: Barfüsserplatz 6, 4051 Basel music and top class cocktails. This late night With its ideal setting in the old town, Bar Café des Arts is a café by day, but as the sun sets over Basel hot spot draws a friendly crowd to its funky bar it becomes one of the coolest places in town. This classic piano bar, wonderfully adorned with iconic and chillout lounge. The music varies from R&B, images and paintings is one of Basel’s top bars with a hugely loyal following. The elite traveler can house, soul and funk, with regular special guest sample live piano performances, jazz sessions and for those in search of faster beats, a regular club DJ’s in attendance and themed musical nights night. With sophisticated drinks and more than two hundred cocktails, the open-air bar area is the so there is a beat for everyone to enjoy. ideal spot to begin your evening. elite destination guide | Basel www.elitetraveler.com 24 Sponsored by: What to do ➤ Featured Events

asel may be small, but it certainly hosts are in town to visit the exhibition center, join the Tattoo, Basel has a range of events that B some fantastic events. So whether you in the carnival, watch the tennis or enjoy will delight and entertain you.

BASELWORLD Baselworld 2011 March 8-15, 2012 Website: www.baselworld.com Each spring, 2000 of the most prestigious companies from the watch, jewelry and precious-stone industries congregate in Basel to showcase their latest developments. This incredible exhibition displays the world’s most renowned brands and attracts up to 100,000 visitors from the specialist retail and wholesale trade, eager to view current trends. Baselworld has become one of Basel’s top shows and an exclusive must-see event for the elite traveler.

Hall of visions at Baselworld 2011

Swiss indoors basel – ATP World Tour 500 A Baselworld Display October 29–November 6, 2011 Phone: +41 900 552 225 Address: Bettenstrasse 73, 4123 Basel Website: www.swissindoorbasel.ch Switzerland’s largest sporting event and one of the most important indoor tournaments in the world, the Swiss Indoors Basel – ATP World Tour 500 always forms part of the end- of-season run-up to the World Finals. Basel is synonymous with world-class tennis and is the home of current champion and tennis legend Roger Federer. The magnificent St. Jakobshalle is the setting for this annual gathering of tennis elite, and more than 70,000 spectators flock here during the course of the tournament to see the likes of Rafael Nadal and Novak Djokovic.

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New York Style Seating at The AVO Session The AVO Session in full swing

AVO SESSION exclusive festival sits its guests at round candle lit tables, in the style Tickets on Sale August 31, 2011 of a New York club, offering them an intimate setting and unparalleled Concert Dates: October 21 – November 13, 2011 proximity to the stars. To further enthrall the audience, this boutique Ticket Website: www.ticketcorner.ch festival presents artists who over the course of the evening weave Hospitality Tickets: www.avo.ch an interlinking theme into their performances, creating not only a Phone: +41 61 686 4444 magical night of music, but also storytelling. For the elite traveler Address: MCH Swiss Exhibition, 4005 Basel wishing to bear witness to this musical extravaganza in supreme Website: www.avo.ch exclusivity, AVO Session offers a magnificent hospitality package at Every autumn major international stars of music such as Elton John, their AVO Club. Here the elite traveler can experience glamour in Pink, Joe Cocker and Jamiroquai descend on Basel to be part of the consummately decorated bar area, before settling down for a pre Switzerland’s premier lifestyle music festival, the AVO Session. This concert culinary delight.

Mittlere BrÜcke, Basel

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BASEL TATTOO The King’s Guard at Basel Tattoo 2010 July 16-23, 2011; July 14-21, 2012 VIP contact: Evelyne Andre Phone: +41 61 266 1002 Email: [email protected] Address: Glockengasse 4, 4001 Basel Website: www.baseltattoo.ch Taking place each year on the banks of the Rhine, the Basel Tattoo is a unique experience and a true highlight for any elite traveler visiting Basel. This military display involves a cast of over 1000 performers, with the best army, civilian and royal marching bands from around the world. These talented musicians gather at this historic base every July to deliver a truly memorable performance. The music covers a wide range of genres, from contemporary to traditional, and is supported by innovative choreography. The highlight of this spectacular is the gathering of the pipes and drums, when more than 200 performers fill the arena with their incredible sound, transporting the audience to the Scottish Highlands. Now in its sixth year the Basel Tattoo is proud to announce that Her Majesty’s Coldstream Guards from London and the Aimachi Marching Band from Japan will be featuring at this year’s event. With exceptional VIP packages on offer, this is a must-see experience for the elite traveler.

BASEL CARNIVAL February 27-March 1, 2012 Easily the largest carnival in Switzerland, Basel Carnival completely takes over the city from 4am Monday until 4am Thursday, providing a thrilling time for locals and tourists alike. This three-day extravaganza commences with the ‘Morgenstreich’. Taking place the Monday after Ash Wednesday, this procession of 200 illuminated canvas lanterns enthrals spectators as the sun slowly rises above the picturesque city center. The following days bring more colorful and vibrant processions of masked and costumed carnival participants, floats, horse-drawn carriages and the mischievous ‘Waggis’ character who distributes oranges, yellow mimosa, throws ‘Räppli’ (confetti) and invites spectators to become part of the show. The Basel Carnival is brought to a close by a cacophony of sound, as brass band musicians fill the streets to perform the ‘Gugge’ concert. The Basel Carnival is a truly unique experience and one that every elite traveler to this wonderful city Guggemusik Player at Basel carnival should experience. elite destination guide | Basel www.elitetraveler.com 27 Sponsored by: What to do ➤ Featured Events

Augusta Raurica Theater

ROMAN FESTIVAL Gladiator Ready for Battle August 27-28, 2011 Contact: Karin Kob Phone: +41 61 816 2222 Email: [email protected] Address: Gienbenacherstrasse 17, 4302 Augst Website: www.augusta-raurica.ch Basel is universally acknowledged as the culture capital of Switzerland, however it’s beginnings were very humble indeed. Two thousand years ago, a little farther down the Rhine, a small tribe founded the settlement of Augusta Raurica – which was to become modern day Basel. To celebrate Basel’s birthplace, the largest Roman festival in Switzerland takes place on the last weekend of August every year. More than 500 locals, clad in traditional Roman garb bring new life to the old ruins. The ancient streets of Augusta Raurica are filled with the sounds and smells of ancient Rome, as the armourers light the furnaces, chariots race, gladiators clash and music fills the air. A host of traditional Roman restaurants lay out feasts fit for an Emperor, bringing together a truly unique experience for the elite traveler and family. elite destination guide | Basel www.elitetraveler.com 28 Sponsored by: What to do ➤ Featured Events

ART BASEL keiichi tanaami’s “awaking memories” art basel 2011 June 13-17, 2012 VIP contact: Marina Mottin, VIP Relations Assistant Phone: +41 58 206 3137 Email: [email protected] Website: www.artbasel.com Art Basel is an international contemporary art fair held each June in Basel, and described as the ‘Olympics of the art world.’ Indeed, Art Basel is the world’s premier international art show for modern and contemporary works, featuring nearly 300 leading galleries from North America, Latin America, Europe, Asia and Africa. More than 2,500 artists, ranging from the great masters of modern art to the latest generation of emerging stars are represented in the show’s multiple sections. More 65,000 people attended Art 42 Basel, and this wonderful city with its world-class museums, theaters, concert halls, idyllic medieval old town and cultural richness helps put Art Basel week on the agenda for art lovers across the globe. Since 2002 Art Basel’s sister exhibition Art Basel Miami has been turning heads stateside.

A Jason Rhodes Neon Piece at Artbasel 2011

Manor RUN to THE BEAT BASEL Manor run to the beat Basel Marathon September 11, 2011 Website: www.manorruntothebeatbasel.ch Winner of the prestigious ‘marathon newcomer of the year 2010’ Manor Run to the Beat Basel has firmly established itself as one of the world’s top marathons. This unique mixture of sport and music first came to mainland Europe in 2010, and the organizers had no doubt that Basel was the perfect setting for their concept. Thanks to its enduring connection to sports, music and culture, Basel offers a wonderful backdrop to the event. The key feature of this marathon is combining running with music, which gives the event a fun, carnival atmosphere. Not to be missed. elite destination guide | Basel www.elitetraveler.com 29 Sponsored by: WHAT TO DO ➤ SHOPPING

hopping in Basel is as varied and vibrant and colorful street markets. boutiques, designer and department S unique as the city’s cultural life, The highlight of the shopping season is stores are beautifully illuminated and effortlessly mixing high-end chic with December, when the old town markets, decorated to celebrate the festive season.

Manor St. Jakob-Park Department store MANOR Contact: Thomas Bretscher (General Manager, Manor Greifengasse) and Roland Jungo (General Manager, Manor St. Jakob-Park) Phone: +41 61 685 4699 Email: [email protected] Address: Greifengasse 22 and St. Jakob-Strasse 397 Website: www.manor.ch Manor is an iconic Swiss department store chain with its headquarters in Basel. Offering customers a wide range of exclusive fashion labels, in addition to exceptional cosmetics, accessories, watches, jewelry and sports good departments, there is everything the elite shopper could desire. The in-house delicatessen is a must, boasting some of the finest foods and wines from southern Europe, while the fish counter is considered one of the best in Basel. For the elite shopper in need of a rest, the open- air terrace at the rooftop restaurant is the ideal spot to relax.

Shop

SCHWEIZER HEIMATWERK renowned for. Founded in 1930, Schweizer Heimatwerk supplies Switzerland’s Contact: Paola Vasques, Store Manager most innovative designers the platform to display their unique creations at Phone: + 41 61 261 9178 six boutiques across the country and at over four hundred workshops and Email: [email protected] retailers. Each Schweizer Heimatwerk boutique is decorated to combine Address: Schneidergasse 2, 4051 light, transparency and space, with a range of products that are handpicked Website: www.heimatwerk.ch to suit the boutiques’ location. Schweizer Heimatwerk is a very personal gift Schweizer Heimatwerk offers concept household utensils, toys and souvenirs experience for those who wish to treat themselves or someone else with that have been created with the care and attention that the Swiss are world exclusive gifts from Switzerland’s most creative minds.

exclusive handcrafted ceramic bowls multi use children’s walking bike

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MARKET on BARFÜSSERPLATZ Markets

The elite traveler will discover a treasure trove of quality goods in Basel’s markets; from organic foods and handcrafted products to unique pieces of jewelry and clothing.

CENTRAL MARKET ON MARKETPLATZ Open: Monday, Wednesday, Friday: 6am-7pm. Tuesday, Thursday, Saturday: 6am-1.30pm. Every second and last Saturday of the month until 6pm. Central Market is Basel’s most prestigious market, and centrally located on the bustling Marktplatz in the shadow of the historic City Hall. Specializing in fresh and organic produce, and near to prestigious shopping street Freie Srasse, the many flower stalls add vibrant color, while the sweets, spices, honey and bread stalls make a visit to Central Market a truly sensory shopping experience.

MARKET on BARFÜSSERPLATZ Open: Thursdays 7am-8pm Barfüsserplatz Square in the old town is brought to life once a week by this incredible market. Countless stalls offer immaculately made crafts from around the world. With exceptional jewelry, food and clothes on offer, all eagled-eyed elite travelers are sure to swoop in on a bargain.

FLEA MARKET on PETERSPLATZ Open: Saturdays 7.30am-4pm The flea market on Petersplatz is a popular hangout for aficionados of secondhand items – from baby clothes to antiques. With bargains to be haggled for, and hidden gems to be uncovered this is a market for serious shoppers. The market organizers have include a separate section for children who wish to sell their toys for free, ensuring the quality of the next generation of Basel‘s market stallholders.

flea market on Petersplatz

Christmas Market in Basel

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Bree Basel

Shop award-winning bag designers whose ethos embodies functionality, and BREE BASEL quality craftsmanship and materials. The brand is now managed by the VIP contact: Petra Reed, Store Manager couple’s sons Axel and Phillip, who have maintained their parents’ vision and Phone: +41 61 261 1126 have seen the brand expand worldwide. Bree Basel offers the elite shopper Email: [email protected] the chance to purchase bags at the cutting edge of fashion as well as receive Address: Freie Strasse 44 superb in-store service and after-sales care. Services available include in- Website: www.bree.ch store translators, refreshments and personal assistants. Founded in 1970 by Wolf Peter Bree and his wife Renate, Bree are multi

Shop SET & SEKT VIP contact: Corinne Grüter, General Manager Phone: +41 61 271 0765 Email: [email protected] Address: Rümelinsplatz 5, 4001 Website: www.setandsekt.com Founded in Basel in 2007 by CEO Corinne Grüter, the concept behind this unique boutique is the desire to connect fashion, architecture, music and art. Set & Sekt’s cutting edge interior was designed by Swiss architects Buchner & Bründler and the elite traveler will find unique, sophisticated clothing and accessories for men and women, which have been thoughtfully designed to add subtle glamour to modern day life. Set & Sekt also offers the elite shopper the Set & Sekt services of a personal shopping assistant. elite destination guide | Basel www.elitetraveler.com 32 Sponsored by: WHAT TO DO ➤ SHOPPING

Tarzan

Shops Precision sundial by Martin Bernhardt TARZAN VIP contact: Manuel Rieder, Managing Director Phone: + 41 61 361 6162 Email: [email protected] Address: Spalenberg 39, 4051 Website: www.tarzan.ch Founded in 2001, Tarzan is a privately owned clothing company renowned for its quality, originality and attention to detail. The label was created by Caesar von Däniken and Manuel Rieder, who have seen their idea blossom across Switzerland and become the new trendy brand for the young and the young at heart. Tarzan’s high street fashion collection comprises womenswear and menswear and has diversified into accessories. It releases two collections a year.

ZEITZENTRALE VIP contact: Timm Delf, Owner Phone: +41 61 681 2324 Email: [email protected] Address: Rebgasse 41, 4058 Website: www.zeitzentrale.ch Switzerland is renowned for its watchmaking, but Timm Delf’s city center store, Zeitzentrale, elevates time keeping to a whole new dimension. Founded ten years ago, Zeitzentrale is dedicated to producing elegantly crafted sundials that tell the time to the exact minute and others which read time via light-carrying glass fibers. This wonderfully unique store makes custom sundials to order and has also started making the Qlocktwo, a timepiece that tells the time in words, rather than numbers. Zeitzentrale is the perfect store to buy your own piece of original timekeeping. elite destination guide | Basel www.elitetraveler.com 33 Sponsored by: WHAT TO DO ➤ SHOPPING

Aesop Basel

Shops Aesop’s Unique Range AESOP BASEL VIP contact: Barbara Glatz, Personal Shopper Phone: +41 61 261 4005 Email: [email protected] Address: Spalenberg 24, 4051 Website: www.aesop.com Founded in 1987 in Melbourne, Aesop has maintained its ethos of creating a range of superb products for skin, hair and body. All plant-based antioxidants are carefully selected for the benefits they bring to your skin, while Aesop adheres to the rule that a balanced life is not only about diet and exercise, but also about choosing the right ingredients for your skincare. Aesop has signature stores throughout the world including Paris, London, Hong Kong and .

Tonja Boutique VIP contact: Tonja Dimov Phone: +41 61 312 5955 Email: [email protected] Address: Bäumleingasse 4 4051 Website: www.tonja.ch Tonja is a fabulous boutique store specializing in high quality fabrics, tops and shirts. Boasting some of the best names in fashion, Tonja’s stock changes according to the season and her careful selections and service are guaranteed to satisfy even the most demanding elite shopper. This summer’s top fabrics are linen, silk and cotton and Tonja’s main stock includes French, Swiss and Danish labels such as Repeat, DTLM, Style Butler, Berenice and many more. For the elite traveler Tonja offers a personal shopping experience, with multilingual assistants who speak German, French and English. elite destination guide | Basel www.elitetraveler.com 34 Sponsored by: WHAT TO DO ➤ SHOPPING

Fashion & Accessories 3.1 PHILLIP LIM MONT BLANC Trois Pommes Phone: +41 61 261 0681 BALLY Phone: +41 61 272 9255 Address: Singerhaus, Marktplatz 34, 4001 Phone: +41 61 271 9677 Address: Freie Strasse 74, 4051 Website: www.montblanc.com Address: Freie Strasse 88, 4051 Website: www.31philliplim.com Website: www.bally.com OMEGA TROIS POMMES DONNA Gübelin EMPORIO ARMANI Phone: + 41 61 272 9255 Phone: +41 61 261 4033 Phone: +41 61 272 9250 Address: Freie Strasse 74, 4051 Address: Freie Strasse 27, 4001 Address: Aeschenvorstadt 55, 4051 Website: www.omega.com Website: www.emporioarmani.com TROIS POMMES UOMO Phone: + 41 61 272 9257 SWAROVSKI HERMÈS Address: Freie Strasse 74, 4051 Phone: +41 61 261 8383 Phone: +41 61 283 0490 Website: www.troispommes.ch Address: Freie Strasse 2, 4001 Address: Freie Strasse 107, 4001 Website: www.swarovski.com Website: www.hermes.com TROIS POMMES LUXURY VINTAGE Phone: + 41 61 272 4048 ROLEX JIL SANDER Address: Aeschenvorstadt 55 / Brunngässlen, 4051 Spinner & Schweizer Trois Pommes Website: www.troispommes.ch Phone: +41 61 269 9700 Phone: +41 61 273 4205 Address: Am Marktplaz 11, 4001 Address: Bäumleingasse 10, 4051 Jewelry & Watches Website: www.rolex.com Website: www.jilsander.com BuLGARI JITROIS Mezger AG Trois Pommes Phone: +41 61 206 9955 Phone: +41 61 272 9255 Address: Streitgasse 1, 4051 Address: Freie Strasse 74, 4051 Website: www.bulgari.com Website: www.jitrois.com CARTIER LOUIS VUITTON Mezger AG Phone: +41 61 272 0780 Phone: +41 61 206 9955 Address: Freie Strasse 88, 4051 Address: Streitgasse 1, 4051 Website: www.louisvuitton.com Website: www.cartier.com

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Air Service Basel VIP Lounge

AIR SERVICE BASEL The New Air Service Basel Terminal Contact: Claudio Lasagni, CEO Phone: +41 61 567 3700 Email: [email protected] Location: Southwest Maintenance Area, Euroairport Basel-Mulhouse Address: PO Box 111, CH-4030 Basel-Airport Website: www.airservicebasel.com From its brand new terminal at Basel-Mulhouse Airport, Air Service Basel provides an exclusive, discreet and secure environment for the elite traveler. This modern terminal incorporates a private VIP passenger lounge and pilot’s briefing room. There is also private hangar parking together with professional customer focused service, which includes limousine arrangements, VIP catering, direct ramp access and customs clearance. Located at the tri-national border between Switzerland, France and Germany, Air Service Basel chauffeur services can ensure that visitors reach downtown Basel in only a few minutes.

Picturesque basel

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WHEN BEST TO GO Basel Tourism RELIGIOUS DEOMOGRAPHIC Situated in the beautiful Rhine valley, Basel Phone: +41 61 268 6868 Roman Catholic or Swiss Reformed Church boasts the highest average temperatures in Fax: +41 61 268 6870 Switzerland. This year-round destination is at Email: [email protected] TYPICAL OPENING HOURS its best during spring and summer, when warm Address: Aeschenvorstadt 36, CH-4010 Basel Shops open from 8.30am to 6.30pm and there is weather and long evenings are the perfect Website: www.basel.com late night shopping on Thursdays, when some accompaniment to enjoy all that Basel has to stores open until 8pm. On Saturdays shops open offer. Alternatively, the city’s renowned Christmas TIME ZONE from 9am to 5pm. On Sundays the majority of markets and wonderful seasonal decorations GMT +1 stores are closed. make it an ideal festive retreat. POPULATION LOCAL CUSTOMS 169,000 Basel residents are justifiably proud of their city, which is clean, safe and relaxed. Baslers demand that tourists are equally as respectful Mean temperature (°C) Total rainfall Rain days of their city in return. Smoking is banned in all Daily Daily Month (mm) per month public places. minimum maximum January 1 4 51 10 ATTIRE Casual dress. Jacket and tie in some restaurants; February 2 6 49 9 check with your concierge. March 6 10 51 11

LANGUAGE April 9 14 64 11 Swiss German, with English spoken in most May 13 18 84 12 major establishments. June 16 22 87 11 CURRENCY July 18 24 79 9 Swiss Franc August 18 24 87 10 EXCHANGE RATE September 15 20 62 8 $1 = CHF 0.84 £1 = CHF 1.34 October 10 15 51 8 €1 = CHF 1.20 November 5 8 59 10

COUNTRY DIALLING CODE December 2 5 54 10 +41

24 HOUR EMERGENCY CONTACT Exclusive transport Ambulance: 144 Fire: 118 FISCHER LIMOUSINE AG Police: 117 VIP contact: Marc Fischer, Managing Director Helicopter: 1414 Phone: +41 44 315 6030 Email: [email protected] EMBASSY CONTACTS Address: Steinackerstrasse 35, 8302 Zürich-Kloten US: Website: www.fischerlimousine.ch Phone: +41 31 357 7011 (Bern) Fischer Limousine AG is an independent family Address: Sulgeneckstrasse 19, 3007 Bern owned Swiss company built on professionalism, flexibility and discretion. Fischer offers experienced UK: and multilingual drivers, all with extensive Phone: +41 31 359 7700 (Bern) local knowledge, who will chauffeur you to your Basel Consulate: destination in exclusive luxury. Available around the Address: Gewerbestrasse 14, 4123 Allschwil clock, Fischer Limousine are equally adept at event Phone: +41 61 483 0977 planning and transport management, allowing the elite traveler to relax in the knowledge they are in Fischer Limousine AG safe, professional hands. elite destination guide | Basel www.elitetraveler.com 37 Sponsored by: