June 18, 2013

Naked Bares it All for the Media

Coverage in Perezhilton.com and Annex Man Magazine Garner Over 13 Million Impressions

VANCOUVER, British Columbia, June 18, 2013 (GLOBE NEWSWIRE) --N aked Brand Group Inc. (the "Company" or "") (OTCQB:NAKD) continues to land on the pages of the hottest and most influential sites and magazines proving that celebrities love to get Naked.

In this summer's 2013 issue of Annex Man Magazine, Gilles Marini, best known for his reoccurring role on Brothers & Sisters and as Dante on Sex and the City, wears Naked's Cotton v-neck t-shirt in white under a classic jean jacket showing that it's the perfect everyday shirt. Robbie Jones, best known for his role as Quentin Fields in One Tree Hill, wears Naked's Microfiber briefs in black. With over 2.2 million impressions this coverage is sure to bring a new group of men to the brand who are looking for the latest high street fashion trends. To view the magazine, click here http://annexman.com/allan/.

Also this month, 's Samuel Larsen appeared in a 5-page perezhilton.com exclusive photo shoot. He pairs a deep v-neck Naked black Cotton t-shirt with an Alexander McQueen blazer proving that Naked's t-shirts can bridge street fashion with high fashion. To view the photos, click here http://perezhilton.com/2013-06-07-samuel-larsen-new-hair-cut-photo- shoot-with-angelo-kritikos#.Ub-C09jWm0Z.

Joel Primus, President of Naked comments, "Naked has always been a lifestyle brand. We take incredible pride in how our products fit, look and of course feel so it's fun to see celebrities, fashion publications and blogs and of course stylists pairing our products with some of the best sportswear and fashion brands in the world. That's what we made them to do!"

About Annex Man Magazine

Annex Man is a men's High Street Fashion Lifestyle Magazine: innovative, forward thinking, and a true global fashion destination feeding the net savvy generation. Annex Man has its on the runway and its eyes on the streets, and serves as an influencer, having significant relevance upon our audience's evaluations, aspirations, and behavior. Annex Man's readers are fashion innovators, enthusiasts, and trendsetters who are always looking for what's next, new and on the horizon. Annex Man is for guys who appreciate every obscure vision and viewpoint of fashion, who may adhere to fads but don't allow them to dictate; continuously projecting themselves with style and individuality. Annex Man broadens the spectrum of current men's fashion publications offering an entirely new concept positioning ANNEX MAN in its own lane of fashion. Impressions: 2,250,000 unique visitors per month.

About PerezHilton.com

Since 2004, Hollywood's most sassy website has been delivering the juiciest celebrity gossip. The blog is the go-to source for daily happenings in Hollywood. Impressions: 11,327,000 unique visitors per month.

About Naked Brand Group Inc.

Naked is a global lifestyle brand focused on enhancing the architecture of the body. Every collection features impeccably tailored light-weight garments that seamlessly forms to your body making you feel like you're wearing nothing at all. Naked is sold in high-end boutiques and department stores throughout North America including Nordstrom, Holt Renfrew, Boys'co, Kitson, Akira and Freshpair.com. A donation from every purchase helps to support Project World Citizen, a charity driven to empower and educate the children of Ghana. Naked® has garnered tremendous media exposure having been featured on The View, ABC, FOX LA, (ET) Canada and on The Dragons' Den.

Forward-Looking Statements

This news release contains "forward-looking statements". Statements in this news release, which are not purely historical, are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future, such as the following: (1) the article featured in Annex Man is seen by 2.2 million; and (2) Annex Man is seen by 2,250,000 visitors; and (3) PerezHilton.com is seen by 11,327,000 visitors.

These forward-looking statements are based on management's current expectations but they involve a number of risks and uncertainties. It is important to note that actual outcomes and the Company's actual results could differ materially from those in such forward-looking statements. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others: (1) the amount of visitors seen on average on Annex Man and PerezHilton.com might not be realized (2) the amount of visitors seen on Annex Man and PerezHilton.com might not see that the photos contain Naked Underwear products. You are urged to consider these factors carefully in evaluating the forward-looking statements contained herein and are cautioned not to place undue reliance on such forward-looking statements, which are qualified in their entirety by these cautionary statements. The forward-looking statements made herein speak only as of the date of this press release and, except as required by applicable laws, the Company undertakes no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances. Readers should also refer to the risk disclosures outlined in the Company's quarterly reports on Form 10-Q, annual reports on Form 10-K and the Company's other disclosure documents filed from time-to-time with the Securities and Exchange Commission at www.sec.gov and the Company's interim and annual filings and other disclosure documents filed from time-to-time on SEDAR at www.sedar.com.

CONTACT: For more information, please contact: Joel Primus, President & CEO Toll Free: 1-877-592-4767 Email: [email protected] www.thenakedshop.com Source: Naked Brand Group Inc.