Regional Development Australia Mid North Coast
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Mid North Coast [Connected] 14 Prospectus Contents Mid North Coast 3 The Regional Economy 5 Workforce 6 Health and Aged Care 8 Manufacturing 10 Retail 12 Construction 13 Education and Training 14 The Visitor Economy 16 Lord Howe Island 18 Financial and Insurance Services 19 Emerging Industries 20 Sustainability 22 Commercial Land 23 Transport Options 24 Digitally Connected 26 Lifestyle and Housing 28 Glossary of Terms 30 Research Sources 30 How can you connect ? 32 Cover image: Birdon Group Image courtesy of Port Macquarie Hastings Council Graphic Design: Revive Graphics The Mid North Coast prospectus was prepared by Regional Development Australia Mid North Coast. Content by: Justyn Walker, Communications Officer Dr Todd Green, Research & Project Officer We wish to thank the six councils of the Mid North Coast and all the contributors who provided images and information for this publication. MID NORTH COAST NSW RDA Mid North Coast is a not for profit organisation funded by the Federal Government and the NSW State Government. We are made up of local people, developing local solutions for the Mid North Coast. Birdon boat building Image2 Mid cou Northrtesy of PortCoast Macquarie Prospectus Hastings Council Mid North Coast The Mid North Coast is the half-way point connecting Sydney and Brisbane. It comprises an area of 15,070 square kilometres between the Great Divide and the east coast. Our region is made up of six local government areas: Coffs Harbour, Bellingen, Nambucca, Kempsey, Port Macquarie – Hastings and Greater Taree. It also includes the World Heritage Area of Lord Howe Island. It is home to an array of vibrant, modern and sometimes eclectic townships that attract over COFFS 4.9 million visitors each year. HARBOUR The Pacific Highway acts as the main transport artery through the region and puts it within a four hour drive of Sydney, Newcastle, the Gold Coast and Brisbane. BELLINGEN The Mid North Coast has a population of around 259,000. Fuelled by business opportunity and lifestyle advantages, the population has been growing steadily at 1% p.a. for the past 10 years. The latest forecasts estimate the region to grow to 273,700 by 2021. NAMBUCCA The landscape is typified by winding rivers that feed lush hinterland and over one hundred kilometres of pristine beaches. Our region benefits from a high annual rainfall and is considered by many to have the most ideal climate in Australia. KEMPSEY Indigenous culture enjoys a rich presence in our region; which includes the Traditional Nations of the Gumbaynggirr, Dunghutti and Biripi Aboriginal peoples. PORT MACQUARIE HASTINGS GREATER TAREE See Research Sources, 30-31. [ A Connected Region ] Mid North Coast Prospectus 3 259,300 15,070 17.21 Population Area (km2) Population Density (people per km2) $11.25 billion 4.1% p.a. $21.2 billion Gross Regional Product (GRP) GRP Growth (3 years) Total Revenue 20,074 79,038 25,000 Businesses Workforce Managers & Professionals $4.52 billion 7.1% p.a. 4,900,000 Regional Exports Export Growth (3 years) Visitors Per Annum (Over 4 years) 4 Mid North Coast Prospectus The Glasshouse: Image courtesy of Port Macquarie Hastings Council The Regional Economy The Mid North Coast region is ranked 4th in Australia for business As one of Australia’s confidence and it’s easy to see why. Our regional economy is growing at a healthy 4.1% p.a. and produces an annual Gross most diverse regional Regional Product of $11.3 billion. economies, the There are around 20,000 registered businesses throughout the Mid North Coast and a workforce of over 79,000. The majority Mid North Coast of businesses are small to medium enterprises, typifying an supports a variety entrepreneurial culture with its eyes on growth. The value of our region’s close geographic connection to the of flourishing major industrial centres of Sydney, Newcastle, the Gold Coast and Brisbane is evidenced by our accelerating export growth, currently industries. sitting at $4.52 billion per annum. Value-Added ($M) (Apr 2014) Health Care & Social Assistance Manufacturing Retail Trade Financial & Insurance Services Construction Electricity, Gas, Water & Waste Services Education & Training Public Administration & Safety Accommodation & Food Services Professional, Scientic & Technical Services Wholesale Trade Agriculture, Forestry & Fishing Transport, Postal & Warehousing Administrative & Support Services Other Services Information Media & Telecommunications Arts & Recreation Services Rental, Hiring & Real Estate Services Mining Southern Cross University 0 200 400 600 800 1,000 1,200 $M As one of Australia’s most diverse regional economies, the Mid North Coast supports a variety of flourishing industries. The booming Health and Aged Care industry leads the way; Manufacturing (including Food Manufacturing), Retail Trade, Financial & Insurance Services and Construction round out the top five, with the Education & Training industry a key one to watch. UNSW Rural Clinical School Tourism also plays a significant role in the regional economy. The Mid North Coast is one of Australia’s most celebrated tourist destinations and attracts 4.9 million visitors every year, spending around $1.4 billion. A large portion of this is captured by the Accommodation & Food Services industry. Mid North Coast Prospectus 5 Workforce The Mid North Coast has access to a large and diversified labour force, helping businesses connect with the right people. The total workforce of 79,038 includes some 25,000 managers and professionals, so there’s plenty of skills and experience to choose from. As a lifestyle region, the Mid North Coast attracts a steady stream of skilled professionals from the major cities, looking for a healthier work-life balance. This is particularly true of experienced professionals between the ages of 30-55. In addition, the pool of local talent continues to grow as new higher education facilities open up across the region. Our population now has the second highest level of technical qualifications in Australia. We are also one of the top regions in Australia for lifelong learning. This trend is set to continue with an additional $64m invested in the development of new tertiary education facilities since 2011. Workforce Breakdown (Jobs) Work in Mid North Coast (Apr 2014) The total workforce of 16,000 79,038 includes some 14,000 25,000 managers 12,000 and professionals, 10,000 so there’s plenty of Jobs 8,000 skills and experience 6,000 to choose from. 4,000 2,000 0 Labourers Managers Professionals Sales Workers Technicians and Trades Workers and Trades Technicians Machinery Drivers And Operators Clerical and Administrative Workers and Administrative Clerical Not stated - Inadequately described - Inadequately stated Not Community and Personal Service Workers Service and Personal Community 6 Mid North Coast Prospectus Main Field of Study for Mid North Coast (highest level of education, for over 15 year olds) 4% 3% 7% 20% 9% 83,276 tertiary qualied 11% 20% 12% 14% 1 Engineering and Related Technologies 2 Management and Commerce 3 Health 4 Society and Culture (Social Services) 5 Education 6 Architecture and Building 7 Food, Hospitality and Personal Services 8 Agriculture, Environmental and Related Studies 9 Creative Arts Factory Floor: Image courtesy of Nambucca MacNuts Above: Images courtesy of North CoastMid TAFE, North Eyecare Coast Plus and Prospectus Focus magazine 7 Health and Aged Care Top Industries Top Like many of Australia’s key lifestyle regions, a growing Quick Look proportion of the Mid North Coast population is of a mature age. One industry that is thriving on this demographic shift is Health and Aged Care. $1,074m Value Added The Health and Aged Care industry on the Mid North Coast is worth $1.55 billion annually and is growing at an incredible 15.5% p.a. $1,556m The flow-on effects from the health boom are significant: for every $1m Revenue in increased revenue in Health and Aged Care, $1.88m flows into the regional economy. $299m Health and Aged Care stands supreme as our region’s highest employer, Local Expenditure accounting for one in every 6 jobs. This figure is made more significant when you consider that for every 5 jobs created in Health and Aged Care, 2 additional jobs are spawned in other local industries. $226m In recent years, governments at both the Commonwealth and State level Regional Exports have been pouring investment into this sector. A total of $223 million has been invested in upgrades and extensions to health infrastructure since 2010. 13,634 Jobs The explosive growth of the industry has created an unprecedented demand for skills, particularly in allied health services and specialist nursing. This presents wide ranging opportunities for health $893m professionals and businesses thinking of relocating to the Mid North Wages Coast. See Glossary of Terms, page27. % Revenue growing at 15.5 p.a. % 17.2 of region’s jobs. % Job numbers growing at 5 p.a. Health and Aged CareHealth Workforce & Aged Care Distribution Workforce Hospitals Residential Care Social Assistance and Other Social Assistance Allied Health Child Care Doctors, GPs, Specialists Health Care and Social Assistance Medical and Other Health Care Pathology and Diagnostic Imaging 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 Persons 8 Mid North Coast Prospectus Top Industries Top Investment in Health Infrastructure (2010 to 2014) [ Case Study ] Industries Top Macleay Valley House Port Macquarie Base Hospital $110 Kempsey District Hospital $80 Macleay Valley House is an aged care facility in the town of Frederickton, Coffs Harbour Health Campus $10 set against the picturesque backdrop Bawrunga Coffs Harbour GP Super Clinic $7 of the Macleay Valley. The centre was built after the proprietors identified a Port Macquarie GP Super Clinic $7 shortage in quality nursing home beds, Bellingen Health Campus $6 particularly large private rooms. Wauchope District Memorial Hospital $3 TOTAL FUNDING ($M) $223 Costing in excess of $20 million to construct, Macleay Valley House opened in April 2011.