JANUARY/FEBRUARY 2020
WBA Awards Deadline is Jan. 8!
CHAIR’S COLUMN Local newsrooms strive to inform communities without bias Reporters, managers doing excellent work years, I can’t watch it anymore because your news is biased.” They My name and email address is listed at the top rarely give specifics. They just claim bias. I enjoy corresponding of the station management contact page on our with these viewers so I can learn more about their accusations. It’s station website so viewers tend to send me the funny how a local news station can be both conservatively biased most emails with their questions or concerns. I and liberally biased all on the same day. get comments about anything you can imagine, Can our local news organizations survive in our markets if we and some are downright silly. A couple weeks ago served up a favored slant in our local news coverage? The last time Steve Lavin I found out how critical “General Hospital” is to I checked, Wisconsin is a solid purple state. We would lose half WBA Chair several viewers in our area. I guess live breaking our local news audience if we actually catered to one view or the news coverage of a violent attack on a school re- other. source officer and the safety of 800 local high school students was I have had some conversations with others in the business, and not enough of a concern for them. Some viewers can’t understand this is what I think: why they received six inches of snow at their house when our me- teorologists predicted 3-5 inches. Others are critical of our talents’ • Cable outlets devote prime-time hours to opinion hosts giving hairstyle or wardrobe. I could do a whole column on that subject. their takes and perspective on the news. Many cable show hosts would admit they are not journalists as they clearly favor a certain The concern that I have seen most often lately are the comments political view. like, “Although I have been watching your news religiously for 25 Continued on page 3>
CONTENTS PRESIDENT’S COLUMN 2020 Slate of Officers...... 2 First Amendment campaign Grant takes new approach to helping extended...... 3 Grant offers college debt future broadcasters relief...... 3 While the WBA’s scholarships continue listing the first two Young Professional of the Year Help to generate digital revenue...... 4 to support students looking to start honorees on page 10. Heather Storm and Eric Bartos are the first two of six Young Professionals Winter Conference and State Michelle a career in broadcasting, one of our Legislative Day...... 5 Vetterkind, scholarships is changing to a grant we will recognize ahead of the Broadcasters making a CAE aimed at helping young broadcasters WBA Summer Conference where difference...... 6-7 WBA President who might want help paying down we will name one of the six as Member news...... 8-9 and CEO their student debt. our WBA Young Professional of the Year. Young Professionals The Results Broadcasting Scholar- honored...... 10 ship is now the Results Broadcasting Education Debt Do you have a YP on your staff How the WBA finds award judges...... 11 Assistance Grant. who you think should be honored next year? You can submit nominations anytime. Check out the Obituaries...... 12 Grant originators Bruce and Don Grassman are inter- details on page 10. WBA Newsroom ested in helping those who have committed them- headlines...... 13 selves to a career in broadcasting by providing $1,000 Fast turnaround on your survey answers Student Seminar in student debt relief. agenda...... 14 Thank you to those of you who responded to an online survey from Jacobs Media that we sent Nominations open for Hall You can read more about the grant on page 3, includ- of Fame, Local Broadcast ing all the requirements. We’re accepting applications to our members. We wanted to know about the Legends...... 15 now through Feb. 28 and will recognize the recipient greatest challenges you’re facing regarding digital Speaker announced for Walker at the WBA Summer Conference. media. Broadcast Management Institute...... 15 Young Professionals of the Year The results of the survey were very clear: You want help with monetizing your digital efforts. Calendar of Events...... 16 And...we have another first in this newsletter. We’re Continued on page 2> 1 Wisconsin Broadcaster | wi-broadcasters.org PRESIDENT’S COLUMN Continued from page 1 Well, we’re listening and so is WBA partner Making a Difference Jacobs Media. Paul Jacobs is coming to Madison Wisconsin’s broadcasters have a lot to be proud on Tuesday, Jan. 28 to make a pre- of and it’s made so clear during the holiday sentation about monetizing digital. season. Please be sure to turn to pages 6-7 to Jacobs Media is also going to focus on Wisconsin Broadcasters Association get a taste of what your fellow radio and TV sta- that topic in their columns and we will Officers & Board of Directors tion members did to make the season brighter continue to work with Jacobs Media on for people in their communities. Hundreds of OFFICERS 2019-2020 Paul Jacobs other ways to help members with this thousands of dollars were raised and countless Chair of the Board critical topic. Learn more on page 5. Steve Lavin WBAY-TV, Green Bay hours were dedicated to making life better for Vice Chair - Radio, Chair Elect Body cams likely to lead on State Legislative Day the people of Wisconsin. Your generosity knows Chris Bernier Radio Plus, Marinette/ We hope you will consider joining your fellow no bounds! Fond du Lac broadcasters on Wednesday, Jan. 29 in Madison You might already be a member Vice Chair - Television Don Vesely WMTV-TV, Madison to spend time with our state lawmakers. State As we wrap up the membership renewal sea- Treasurer Legislative Day is part of our Winter Conference. son, it’s a fitting time to remind you that anyone Lupita Montoto La Movida WLMV Radio, This year we expect to be talking to lawmakers who works for a station that is a WBA member Madison about a bill that would set rules regarding police is, themselves, a member of the WBA. Secretary body cameras, which include new rules about Jan Wade WISN-TV, Milwaukee The WBA offers memberships for retired broad- Immediate Past Chair the release of video recorded by these cameras. casters, associate members, but of course, most Steve Wexler Good Karma Brands, If you’ve never joined us for State Legislative Day, of our members are the radio and TV stations Milwaukee we can team you up with broadcasters who’ve of Wisconsin and all the wonderful people who BOARD OF DIRECTORS done it before. Getting to know your local law- work at those stations. Judson Beck WLAX-TV/WEUX-TV, La Crosse/Eau Claire makers can be an interesting and enlightening I hope you and your families and friends a safe, Brian Burns Morgan Murphy Media, Madison experience. We encourage you to get involved. happy, and fulfilling 2020. Paul Cameron The Family Radio Network, Contact us to learn more. Appleton Herb Cody QueenB Radio, Platteville Dave Edwards WUWM-FM, 2020 WBA Slate of Officers, Directors to be Milwaukee Public Radio, Milwaukee Anna Engelhart WKOW-TV, Madison considered at Winter Conference Aleese Fielder NRG Media-Wausau/ Stevens Point The WBA Nominating Committee has set a slate of officers and directors for consideration by the WBA JT Koser Koser Radio Group, Rice Lake/ general membership. As provided by WBA by-laws, Chris Bernier, Radio Plus, Marinette/Fond du Lac, Hayward the current WBA Vice Chair and Chair-Elect, will automatically be elevated to the position of Chair of the Mike Smith WFRV-TV, Green Bay Board at the 2020 WBA General Membership meeting. The committee made the following nominations, Mark Strachota WDJT-TV/CBS & Telemundo, which will be voted upon by the general membership during the WBA Winter Conference on Jan. 29. Milwaukee Chuck Sullivan Entercom Communications, Officers Two-Year Director Terms Hales Corners Vice Chair–TV/Chair Elect Don Vesely, WMTV-TV, Director (SW District TV): Judson Beck, WLAX-TV/ Jeff Welton Nautel, Hackett’s Cove, Nova Scotia Madison WEUX-TV, La Crosse/Eau Claire Michael Wright Midwest Communications, Vice Chair–Radio Lupita Montoto, La Movida, Director (NW District TV): Brian Burns, Morgan Green Bay/Wausau Madison Murphy Media, Madison Ex Officio - NAB Board Tom Walker Mid-West Family Broadcasting, Treasurer Jan Wade, WISN-TV, Milwaukee Director (NE District Radio): Andy Gille, Midwest Madison Secretary Michael Wright, Midwest Communi- Communications, Green Bay WBA Team cations, Wausau Director (SE District Radio): Chuck Sullivan, President & CEO Entercom, Milwaukee Michelle Vetterkind, CAE The 2020 WBA Board of Directors will also include Steve Lavin, WBAY-TV, Green Bay, who will remain as [email protected] Vice President - Administration ex-officio Past Chair. Linda Baun Mid-term Directors not facing re-election include: (NW Radio): Aleese Fielder, NRG Media, Wausau/Ste- [email protected] vens Point; (SW Radio) Herb Cody, QueenB Radio, Platteville; (NE TV) Mike Smith, WFRV-TV, Green Bay; and NCSA/PEP Coordinator (SE TV) Mark Strachota, WDJT-TV/CBS & Telemundo. Liz Boyd [email protected] At-large Directors are appointed by the Board. The committee recommended the Board appoint Sean Director of Operations and Public Dwyer, WXOW-TV, La Crosse; Colleen Valkoun, iHeartMedia, Milwaukee; Dean Kallenbach, Wisconsin Pub- Affairs lic Radio, Senior Regional Manager, Eau Claire (representing noncommercial broadcasting) and reappoint Kyle Geissler Paul Cameron, WEMI/WEMY/WGNV/WSTM, Appleton. [email protected]
At-large mid-term Directors not facing re-election include: Anna Engelhart, WKOW-TV, Madison and WBA Board minutes are always available Jeff Welton, Nautel (representing our Associate membership). In addition, Tom Walker, Mid-West Family for members. Please email Linda Baun at Broadcasting, Madison, remains on the board as an ex-officio member, per his seat on the NAB Board, [email protected] to request according to WBA bylaws. a copy.
2 Wisconsin Broadcaster | wi-broadcasters.org Vetterkind signs new 4-year contract First Amendment campaign extended to July WBA President and CEO Michelle Vetterkind has Wisconsin’s radio and television stations are agreed to a new four-year contract to continue lead- extending a national public awareness campaign ing the association through 2023. that brings attention to the importance of the First Amendment of the U.S. Constitution. “Michelle’s leadership talents are held in the highest regard among her peers in the broadcast associa- The Wisconsin Broadcasters Association joined tion business,” WBA Board Chair Steve Lavin said. “As more than 20 state broadcast associations and chairman of the board of the Wisconsin Broadcasters state press associations in the “Think F1rst” cam- Association this year I have had the chance to work paign. The WBA has asked its radio and TV members to support the Vetterkind with Michelle more closely and I could not be more campaign in-kind by airing spots on radio and television stations excited to know that she will remain President and and putting links on the stations’ websites and social media plat- CEO of the WBA for years to come. The broadcasters in Wisconsin forms to the campaign website: www.ThinkFirstAmendment.org. remain in good hands.” The campaign was scheduled to end at the end of 2019. It has been “I am excited and energized about the future of broadcasting and extended to July 31, 2020. being a part of the potential this industry represents,” Vetterkind said. “Think F1rst” is a campaign designed to express a simple directive: “It’s an honor to be associated with Wisconsin’s radio and TV stations to encourage all Americans to think about the five freedoms guar- and the role they play in supporting and improving their local com- anteed in the First Amendment. munities.” In a 2018 a civics survey taken by the Annenberg Public Policy Clark joins WBA Young Professionals Committee Center, nearly 4 in 10 people couldn’t name even one of the five Jerad Clark, the General Sales Manager at Mid-West freedoms guaranteed by the First Amendment. Family Broadcasting in Madison, is joining the WBA “Wisconsin’s broadcasters join all Wisconsinites in their appreciation Young Professionals Committee. for the critical freedoms embedded in the First Amendment,” WBA Clark started his career with Mid-West Family in La President and CEO Michelle Vetterkind said. “We hope the ‘Think Crosse in 2010 as an account executive. In 2013 he F1rst’ campaign serves as a reminder to everyone about these free- continued with Mid-West Family with management doms that no one should take for granted.” roles in Madison and in 2015 took a position in Stations interested in running the spots should contact the WBA at Springfield, Illinois. He moved back to Madison early 608-255-2600 or [email protected]. Learn more about Clark in 2018 to take up his current role. the campaign at www.ThinkFirstAmendment.org. Clark has sat on boards for the American Advertising Federation in Madison and Sangamon County CEOs. 2020 Election windows for Lowest Unit Charge New grant offers college Elections Election Dates Window for LUC begins debt relief for broadcasters Spring Primary Feb. 18, 2020 Jan. 4, 2020 Spring Election April 7, 2020 Before end of primary window Results Broadcasting has established a $1,000 Education Debt As- 7th Cong. District May 12, 2020 Before end of spring window sistance Grant to help broadcasters pay off their student loans. This Fall Primary Aug. 11, 2020 June 27, 2020 grant is available to individuals currently employed in Wisconsin Fall General Nov. 3, 2020 Sept. 4, 2020 broadcasting or related media. Applicants must meet the following criteria: Get a 2020 Political Broadcasting Rules Summary on the WBA website. Under “Members Only” look for “Political Broadcasting Resources.” • Must be currently employed at a Wisconsin broadcast radio, television or related media company CHAIR’S COLUMN • Must have completed a minimum of one year employment with a Wisconsin broadcast radio station, television station, or Continued from page 1 related media company • For those who consume a steady diet of partisan cable news pro- gramming, watching (or listening to) local news outlets reporting • Company must be a dues paying member of the Wisconsin facts without speculation or emotion can be quite jarring. Broadcasters Association • People hear what they want to hear. • Must submit a letter of support from the current employer signed by the local manager • Some news consumers are too willing to attack the messenger with accusations of bias even when established facts are reported. • Must provide proof of attendance at a university, college, technical school or broadcast school by supplying a copy of • These news consumers take out their fury on people who are transcripts or degree certificate thousands of miles away from where the national story is unfold- ing. • Must provide proof of current loan balance (documentation will remain confidential) Wisconsin’s local broadcast newsrooms are full of excellent re- porters and newsroom managers. They live and work in their local Applications will be accepted Jan. 1 through Feb. 28, 2019. The communities. They are focused on events in their communities grant will be awarded at the WBA Summer Conference in June. and how events (both local and national) might affect the entire For more information and to apply, visit wbafoundation.org. community. Their duty continues to be to inform, not entertain.
3 Wisconsin Broadcaster | wi-broadcasters.org FROM THE JACOBS MEDIA TEAM AS PART OF THE JACOBS MEDIA/WBA DIGITAL PARTNERSHIP Charting the Course for 2020 For the past several years, Jacobs Media has provided As you can see in the previous column, while there lots of large “gaps,” the the Digital Hotline to WBA members. In this role, we largest is in “monetizing digital,” where more than half (52 percent) rate have taken your questions on all things digital, includ- it as “important,” while almost no one (3 percent) gives their station an ing social media, mobile applications, email database “excellent” score. marketing, and more. We’ve attended your conferences, We followed that with a simple question: “Which areas are you most conducted webinars, and taken your phone calls in interested in receiving training from the WBA?” Respondents were pro- order to help Wisconsin broadcasters identify digital vided with a list and were allowed to choose up to three of them. opportunities and implement them. In keeping with the theme, once again the respondents focused on mon- Paul Jacobs Because digital is an ever-changing target that is etizing digital and generating sales leads. And with this information in wide-ranging (ask ten broadcasters what “digital” is and you’ll get at least mind, our mission is clear for 2020: help Wisconsin broadcasters, who are ten different answers), we felt it was important to reach out to you, WBA’s already investing in digital in areas like streaming, mobile apps, websites, membership, to help set our agenda as we embark on a new decade. and more, to begin to see a return on their investment. In November, the WBA sent out a digital assessment survey to its mem- bers. While response was fairly small (33 members), the message was clear and will help us craft our approach in 2020. The key finding: Wisconsin broadcasters want information about monetizing digital. We can do that. Respondents were provided with a list of digital services and categories and were asked to score them based on how important they are to your station, and then to score each based on your station’s performance. We then create what’s known as a gap analysis, where we take the “perfor- mance” score (those that gave their station a “5” on a “1-to-5” scale) and subtract it from the “importance” score (those who rated the item “very important” on a “1-to-5” scale). The larger the gap, the more we need to We have begun planning our approach and welcome your input. Do you focus on that specific item. prefer webinars, video training, sessions at conferences, or something else? Which digital area is most important to you? Let us know so we can best serve you by reaching out to me at [email protected] or Seth Resler at [email protected]. 2020 promises to be an interesting year. Traditional revenue sources are projected to remain relatively flat, but since it’s a political year and Wis- consin is in the cross-hairs, things might work out ok. But not every year is going to be like this, and our mission is to help Wisconsin broadcasters build a sustainable growth model by enhancing digital activities and revenue. Have a wonderful holiday season. We look forward to hearing from you and seeing you in the new year. The WBA Digital Hotline is a free service of the WBA. Why you should download the WBA app You work in broadcasting in Wisconsin and you’re a mem- --Looking for a new podcast? Wisconsin’s broadcasters ber of the WBA, but you wonder, “Why would I download are there for you. Our WBA member podcast directory is the WBA app through MemberPlus?” Here are some good available on the app. reasons to do it: -- This is a member-exclusive app. You can show it off to --Remember the printed WBA member directory? It was your friends because unless they are WBA members, they handy, right? Well, you can now find the directory on the don’t get access. Remember, if you’re an employee of a app, and unlike the printed directory, the directory on the WBA member station, you’re a member of the WBA. app is updated daily. --Learn more about upcoming WBA events and webinars. --Our most popular website feature is available on the app: The event section is full of information, but there’s more to job postings. See who’s hiring and find out what positions come, which leads us to our final reason to download the are available. It’s updated daily. WBA app: --Find out what other Wisconsin broadcasters are do- --Watch us grow! The MemberPlus app is going to grow ing, professionally and in their communities. Our news and add features in the coming months. We’re excited to headlines are also updated daily. If you’re following these show you what we do with it. Come along for the ride! headlines, you’re on top of it. 4 Wisconsin Broadcaster | wi-broadcasters.org Digital Revenue and Podcasting Sessions WBA Winter Conference and Jan . 28 at State Legislative Day Madison Concourse Hotel 1 p.m. Boosting Digital Hotel Revenue Deadline is Jan. 12 While all broadcasters recognize Paul Jacobs the need to have a digital strategy, it’s not as easy as it looks. Stations invest in web sites, social media, mobile apps, podcasts, and more, but when it comes time to monetize the investment, challenges occur. In late 2019, Jacobs Media conducted a survey of WBA members and Join us Jan. 29 at the the findings were clear: help is needed to monetize digital Madison Concourse Hotel investments. So at the Winter Conference, Jacobs Media Register online at wi-broadcasters.org VP/GM Paul Jacobs will share the findings of our member Agenda Sponsors survey and provide ideas and approaches to help stations 8 a.m. get started. Registration 8:30 a.m. 3 p.m. Job/Career Fair (Stations get EEO credit) Podcasting Panel 10:45 a.m. - 11:45 a.m. Discussion EEO Session Developments are mov- Noon - 1:40 p.m. Partner ing quickly in the area Business Luncheon of podcasting, for both 1:40 p.m. - 2:20 p.m. radio and TV broadcasters. Legislative Briefing We’ve assembled a panel of Wisconsin broadcast- 3 p.m. - 5 p.m. ers that have embraced Legislative Calls at the State Capitol podcasting to find out what HOTEL DEADLINE works for them and how EEO SESSION Jan. 12 they’ve found a way to make AVOIDING DISCRIMINATION IN EMPLOYMENT TERMINATIONS Call the Madison Concourse podcasting a part of their The decision to terminate an em- Hotel at 800-356-8293 and already robust community ployee is never easy. With state and mention that you are with the content offerings. federal agencies adopting more WBA. Hotel rates are $169 for expansive views of their authority, Concourse Level and $209 for employers face greater scrutiny in Governor’s Club Level. Please the workplace. Employers there- note there is a $15 per night fore need to proactively protect for overnight guest parking Rebeca López Katheryn Mills themselves from legal claims based charge or $1.50 per hour on the decision to terminate an ($17) per day for non-guests. employee. This presentation will provide an overview of the most The hotel address is: Register on the important laws for Wisconsin employers and practical advice about 1 W. Dayton St., WBA Website avoiding and defending employment discrimination claims related to Madison, WI 53703 those decisions. 5 Wisconsin Broadcaster | wi-broadcasters.org Making a Difference Viewers help send veterans on Honor Flight 10,000 coats collected for local children WISN-TV’s viewers in the southeast A Milwaukee TV station expects to deliver more Wisconsin provided enough contri- than 10,000 coats to local children after its 35th butions to sponsor a plane on the annual Coats for Kids campaign. latest “Stars and Stripes Honor Flight,” FOX6 (WITI-TV) held a month-long coat drive with so that local veterans can take a a one-day finale event in Waukesha. For the second life-changing trip to Washington D.C. consecutive year, the station also partnered with The Nov. 7 flight followed a fundraising phone bank in May 2019 in Operation Warm to collect money to purchase new which the station was able to raise nearly $60,000 for the program. coats. They raised nearly $35,000. This “Stars and Stripes Honor Flight” departed from General Mitchell “The goal is to get as many coats in the hands of those who need International Airport with 120 veterans. It included two planes, one them as possible,” FOX6 President and General Manager Chuck Stein- sponsored by WISN-TV. It was the seventh and final trip of 2019. metz said. “Adding a phone bank to the collection efforts means that While in Washington D.C., the veterans visited the War Memorials, Air those who want to give but don’t have a coat to donate can still help. Force Memorial, Iwo Jima Memorial and the Changing of the Guard Our viewers again showed their generosity with their donations.” Ceremony at Arlington National Cemetery. On their return flight, they The event has delivered hundreds of thousands of coats to local received a ‘surprise’ mail call and upon return to Milwaukee were wel- families over 35 years. Radio station collects $19K granting wishes Magic 98 (WMGN) in Madison has raised $19,775 for local families by granting holiday wishes for its listeners. The “Holiday Wishes” campaign has been around for 30 years. For 12 hours on Dec. 6 the station played any song requested by listeners in exchange for a donation. comed at General Mitchell International Airport with a homecoming Sponsors also contributed to the fundraising total. celebration with thousands of cheering family and friends. WISN-TV anchor Patrick Paolantonio provided special reports featur- Madison station provides grant to dental care ing Wisconsin veterans making the trip. nonprofit Radiothon raises $120K for Marshfield Children’s Madison radio station 106.7 The Re- sistance (WRIS) is providing a $15,000 Hospital community awareness grant to a A radiothon raised a record $120,560 nonprofit that provides access to qual- in just 48 hours for Marshfield Chil- ity dental care to Medicaid, BadgerCare, and uninsured populations in dren’s Hospital. south central Wisconsin. NRG radio stations in Wausau/Ste- The Mid-West Family Community Awareness grant will provide More vens Point teamed up for radiothon Smiles Wisconsin with $15,000 in advertising over the 2020 calendar held Dec. 5-6. The radiothon aired on year. Nonprofit applicants were considered based on multiple factors Y106.5 (WYTE-FM). including the organization’s history of community service, connection “This event is highly anticipated by the community and ourselves to the community, mission within the community, demonstration of every year and continues to grow thanks to the huge hearts and need, population served, and geographic region served. incredible donations of the listeners in central Wisconsin,” Hot 96-7 WRIS aims to help More Smiles Wisconsin in its goal of increasing middays host Robby Cruz said. funding and awareness so it can grow the number of patients its The effort got help from country artist, Chris Janson, who donated serves. 240 harmonicas to the Music Therapy Department. Station connects listeners with children looking Hosts deliver trees to share holiday cheer for holiday cheer Madison radio station WOLX-FM delivered WACD/WATK teamed up with Antigo holiday cheer to families nominated by area law enforcement and the school their listeners. district to gather and distribute presents Jim McGaw and Teri Barr from McGaw in for local children. the Morning on WOLX delivered the trees This was the 10th year for the annual as part of their “12 Crusade for Kids. The stations connected Trees of Christmas.” listeners with local children. The hosts also left Station owner Bruce Grassman helped the families with gift Santa distribute the gifts. cards.
6 Wisconsin Broadcaster | wi-broadcasters.org Wish-a-thon raises more than $252K for Make- Station raises $133K for Milwaukee food bank A-Wish Wisconsin A Milwaukee TV station’s phone bank raised $133,082 to support A Milwaukee radio station raised more than the city’s only free and local food $252,000 for Make-A-Wish Wisconsin with its bank. 11th annual Wish-A-Thon fundraiser. WISN-TV partnered with Hunger 95.7 Big FM (WRIT-FM) hosted its Wish-A-Thon Task Force for the “Food For on Dec. 12-13 featuring on-air personalities Families Phone Bank” which is in Brett Andrews, Eric Paulsen, Hannah, and its eighth year. The campaign ran Dave Michaels who encouraged listeners to Nov. 26-27. WISN-TV journalists, call and donate on-air or donate online. public officials, and more than 60 Over the last 11 years the station has raised more than $1.7 million volunteers accepted donations. to benefit Make-A-Wish Wisconsin. Since its inception in 1984, On top of the viewer donations, Walmart contributed $10,000 to Make-A-Wish Wisconsin has granted wishes to over 7,000 children the fundraising effort. Wells Fargo Advisors provided staff to answer and their families throughout the state. phones and a $20,000 matching gift, and Rexnord provided volun- Station helps collect 65K pounds of food teers and matching turkey donations. Milwaukee TV station CBS 58 The campaign generated enough for more than 1,000 holiday meal (WDJT-TV) was part of a team that boxes to be provided by the Hunger Task Force to families in need. collected 1,215 turkeys and 65,000 Since 2014, over $825,000 has been raised for families in need across pounds of food during a drive-thru Milwaukee and its surrounding areas. food drive. Radio station toy drive breaks record CBS 58 worked with Hunger Task A Milwaukee radio station raised Force and the Milwaukee Brewers more than $200,000 worth of cash Community Foundation to host the and toys to benefit Children’s Wis- annual Thanksgiving Drive Thru Food Drive at Miller Park. Cars start- consin and Robyn’s Nest. ed lining up early on Nov. 27 to deliver donations. WSSP held its 13th annual toy drive The donations were distributed by the Hunger Task Force. in December. It broke a record, topping the $160,000 it raised in “Christmas Blessing” effort raises more than 2018. $15,700 for families in need Entercom Milwaukee Market Manager Chuck Sullivan described the event as remarkable. The Family Radio Network raised more than $15,700 for families in Station collects hats for pediatric cancer patients need during its first ever “Christmas Blessing” fundraiser. Milwaukee Radio station FM106.1 (WMIL-FM) collected On Giving Tuesday, Dec. 3, The more than 800 hats for pedi- Family went on air to ask listeners to donate $100 which would atric cancer patients during its provide a grocery store gift card and a Christmas tree to each family. first annual “Hatsgiving Drive.” The network operates stations in Appleton, Green Bay, Wausau/Ste- vens Point, and Sheboygan. The drive featured on-air per- sonalities Ridder, Scott, Shan- Each family in need received a Christmas tree and a grocery gift nen, Quinn, Billy Greenwood, card. The generosity of the listeners was enough to help 95 families J.R., and Hannah who encouraged listeners to donate handmade throughout northeast and central Wisconsin with an extra blessing and newly purchased hats at the radio station or at various station this Christmas. appearances throughout the month of November. Originally, The Family hoped to help 60 families and raise between “When we started Hatsgiving Drive we were hoping to collect 100 $5,000 and $6,000 in one day. Within an hour and a half, they hats for our first year,” said Quinn, Assistant Program Director and exceeded that amount, and in only three hours, they raised more on-air personality for FM106.1. “We are overwhelmed by the gener- than $15,000. This meant that more families would receive a bigger osity of local businesses and our listeners for helping us surpass our blessing thanks to the generosity of their listeners. goal by eight times.” Milwaukee station raises more than $238K for children’s hospital Milwaukee radio station FM106.1 (WMIL) “I am so proud of this entire team. They all worked extra-long days to raised more than $238,000 to benefit St. raise the necessary funds to help cure childhood cancer,” said Kerry Wolfe, Jude Children’s Research Hospital. This iHeartMedia Milwaukee Senior Vice President of Programming. “They’ve was third time the station hosted the two- all been to St. Jude Children’s Research Hospital and have seen firsthand day radiothon. the great work this place does. They take it personally and it shows in The radiothon featured FM106.1 on-air their tireless campaign.” personalities who encouraged listeners to Over the last three years, FM106.1 raised almost $700,000 to benefit St. donate on-air and online on Dec. 5 and Dec .6. Jude Children’s Research Hospital.
7 Wisconsin Broadcaster | wi-broadcasters.org Member News WPT rebrands to PBS Wisconsin Magnum to buy 3 stations Wisconsin Public Television has from NRG Media changed its name to PBS Wiscon- sin. Magnum Communications is planning to pur- chase three southern Wisconsin radio stations The announcement was made Nov. 4. from NRG Media. “We are excited by this new opportunity to better connect our An application is being filed with the FCC essential local programs, in-school education work, and community regarding the ownership transfer of Kool engagement with the well-known and well-trusted brand of PBS, a 106.5 (WKCH) in Whitewater, 107.3 WSJY in strong partner of our work here in Wisconsin for 50 years.” Fort Atkinson and News/Talk 940 WFAW in WHA-TV signed on in Madison in 1954. A network of stations across Fort Atkinson. the state was developed in the 1970s, and those stations became “We have been fortunate to have worked with the great people at Wisconsin Public Television in the 1980s. the stations in Fort Atkinson for many years,” NRG Media President and CEO Mary Quass said. “The dedicated broadcasters at the stations Sheboygan station changes format, branding will continue to provide the Fort Atkinson community with great local radio, and know they will contribute to the success of Magnum A Sheboygan area radio station changed for- Communications going forward.” mats on Wednesday from standards to adult “I’m a sentimental person so two aspects of these acquisitions really contemporary. struck me,” Magnum Communications owner Dave Magnum said. WGXI was formerly known as “1420 The “First, my maternal grandmother grew up on a Fort Atkinson farm. Breeze” and is now known as “Love 98-5” and My mom and her remaining siblings get together at Lake Ripley each is branded as “Awesome Variety.” summer in her honor. Second, we’re again getting to work with NRG. The station is owned by Galaxie Broadcasting. Its city of license is Back in the 90’s, my late wife, Lynn, had the chance to speak with Plymouth. Mary Quass several times at conventions. I told Reid and Ty that she considered Mary a role model. In 2007, five years after Lynn passed, WITI-TV sold to Fox I acquired three stations from NRG. That transaction went as smooth as silk. We look forward to the same outcome with the acquisitions of Milwaukee TV station Fox 6 (WITI-TV) is being WFAW, WSJY and WKCH.” sold to Fox after it was recently acquired by Nexstar through the purchase of Tribune NRG Media is based in Iowa and owns radio stations in Illinois, Iowa, Media. Nebraska, and Wisconsin. Magnum owns stations across Wisconsin. Fox is also buying a Nexstar station in Seattle KALIL & CO., INC. is the exclusive broker for this transaction. The pur- and Nextsar is buying two stations in Charlotte. chase price was not announced. “Acquiring stations in these high-performing NFC markets enhances Ashland station changes to classic country our already strong nationwide footprint and further demonstrates An Ashland radio station is changing its for- Fox Television Stations’ commitment to serving our viewers, advertis- mat to classic country. ers and local communities,” said Jack Abernethy, CEO of Fox Television Stations. WATW is now “Bay County.” The changeover happens as the station added an FM transla- Liberal talk radio gets FM signal in Milwaukee tor (101.3 FM). A liberal talk radio network is on the air with an FM signal in Milwau- The station features a morning show hosted by Big Bill Small. Before kee. the changeover the station was airing conservative talk. Talk 101.7 is owned by New WRRD and part of Wisconsin’s Political Radio Milwaukee seeks new executive director Talk Network, which includes WRRD Non-commercial radio station Radio 1510 in Waukesha, Talk 92.7 in Mad- Milwaukee (WYMS-FM) is seeking a new ison, and WTTN 1580 in Columbus. executive director to replace Glenn Kleiman Talk 101.7 is paired by FCC license to who is leaving in spring 2020. WRRD 1510 and will simulcast. The station’s board of directors has estab- “This is the completion of my vision lished a search committee and has begun since the day Trump was elected,” said New WRRD CEO Mike Crute. work to identify the organization’s new lead- “We’ve created a Wisconsin Political Talk Network to compete with er. Board President Juli Kaufmann said the the 81 conservative-talk formatted, Trump supportive radio stations search committee has retained an executive across Wisconsin.” search firm to assist in this process. The Devil’s Advocate Radio Show will anchor the afternoon drive, Kleiman was named Radio Milwaukee’s executive director in April the Earl Ingram Show will air during the morning drive, and Matt 2016 after previously serving as a station consultant for 1½ years. Flynn-Direct airs 2-3 p.m. weekdays. Before that, Kleiman was founder and CEO of the digital marketing The station’s broadcast studio and offices are in Milwaukee. agency Fullhouse for 23 years.
8 Wisconsin Broadcaster | wi-broadcasters.org Hess named to lead WUWM Show us how you support your community The WBA wants to promote our local broadcasters and let our elected John Hess has been named the new director and leaders know of all the work you do to support your communities. general manager of 89.7 FM – Milwaukee’s NPR We use your stories on our website and in our newsletter and we (WUWM) effective Jan. 13. post them to social media, tagging your elected representatives in Hess succeeds Dave Edwards, who has served as gen- Washington D.C. eral manager since 1985. Here is an example of a recent post: Prior to joining WUWM, Hess was chief operating offi- cer of Arizona Public Media, where he led a manage- Hess ment team responsible for 70 staffers in six divisions who generate integrated multimedia content. He previously served as general manager of Boise State Public Radio, where he led audience and revenue growth. Hess has 30 years of experience in media, 20 of which are in public media and 12 of which are as general manager at two university-affiliated public radio stations. “(Hess) brings a remarkable portfolio of experience in media and he has been an innovative leader at two university-affiliated public radio stations,” Scott Gronert, dean of the College of Letters & Science said. “He is devoted to strong, independent journalism, has extensive experience in fundraising and is committed to using media to help build vibrant, inclusive communities.” Sunrise station changes formats A Wausau radio station is switching from an oldies format to a sports format and the owner is suggesting another station will also change formats soon. We’re looking for your stories about how your station is making a “Cool Oldies” (WXCO) changed Nov. 25 to difference through news coverage, helping during an emergency, Sports Fan 1230. A post on the WXCO Facebook page said the sports telling public service stories, holding community service events, and format is shared with sister station Sports Fan 100.5 (WAVL) and that implementing technological innovations at your station. WAVL will be changing formats very soon. If you’ve got a story to share about your station, email kgeissler@ Both stations are owned by Sunrise Broadcasting. The company is wi-broadcasters.org or tag @WIBroadcasters on Twitter. We need advising fans of “Cool Oldies” to tune to sister station Blue Jay 96.3 basic details about your story and a couple photos. (WJMT) in Merrill to hear the same format. Thank you! 12 webinars added to WBA 2020 schedule We know you want more professional development, and the time to get it. The WBA is providing FREE webinars for WBA members which will upgrade your knowledge without draining your time or budget. Find information on each webinar and register at the WBA website. The WBA recently added 12 webinars to its schedule and wants members to mark their calendars so they don’t miss any of these educational opportunities: Jan. 16, 2020 May 21, 2020 Aug. 20, 2020 2020 Election: Making Local Reporting 21st Century Leadership – How to Cultivate What it Takes to Walk Onto a Film Set Resonate Leadership in Today’s Workplace Strong Presented by Emily Lawler, MLive Presented by Jeff Butler, Generation Workplace Presented by Michigan Production Alliance Expert Feb. 20, 2020 Sept.17, 2020 Re-Building Trust June 18, 2020 How to Give Your National Superstars Presented by Kevin Benz, i-Media Strategies Trends in Local Sales of OT Advertising Home Court Advantage Presented by Jack Zavoral, Local Media Asso- Presented by Kipper McGee, Media Brand- April 16, 2020 ciation with Strategies Political Refresher Presented by David Oxenford, Wilkinson, July 16, 2020 Oct. 15, 2020 Barker, Knauer Digital and Social Media Legal Issues Writing and Speaking for Broadcast Presented by David Oxenford, Wilkinson, Bark- Presented by Joe Little, KNSD-TV San Diego May 21, 2020 er, Knauer Working with Agencies More Effectively Nov. 19, 2020 Emmie Musser, Gud Marketing July 16, 2020 So…What Does the Election Mean? It’s Not Just Selling More Digital…It’s Under- Presented by David Oxenford, Wilkinson, standing How to Sell Against It Barker, Knauer Presented by Derron Steenbergen, Swagger Institute 9 Wisconsin Broadcaster | wi-broadcasters.org Young Professional of the Year Young professionals honored for contributions to radio, TV Young professionals are making their Eric Bartos mark on broadcasting in Wisconsin Company: Wisconsin Public Radio and the WBA is recognizing them. Position: Broadcast Network Manager The WBA Young Professional of the Year Award seeks to recognize young Years at station: Two broadcasters who have made a Started in broadcasting (year): 2013 significant impact on their stations How did you get into broadcasting? I have been and communities. A subcommittee of interested in all things audio since probably middle the WBA Board of Directors selected school, however I didn’t take a huge interest in radio six young professionals to recognize until I found out there was a college radio station at Michigan Tech in 2020, and one of those six has been identified as the first “Young University, WMTU. The first thing I did when I got to Michigan Tech Professional of the Year.” was go to a WMTU meeting, I started as just a DJ, but slowly worked The five other honorees will be identified and profiled in this and my way onto the all student staff in the productions department mak- the next WBA newsletter and the Young Professional of the Year will ing liners and underwriter announcements. I was then the production be announced in the May/June newsletter and awarded at the WBA manager for about a year before the station needed a head audio en- Summer Conference on June 18 in La Crosse. The honorees will also gineer. I took on that role for about two years then I spent a little bit be recognized at the conference luncheon. of time as the general manager until I graduated. Once I graduated, Our first two honorees are Heather Storm and Eric Bartos. I was then hired on as a full time broadcast engineer for the station. I then left that position in 2017 for my current position at Wisconsin Heather Storm Public Radio. Company: Woodward Radio Group How do you view the role of young professionals in broadcast- Position: Music Director and Air Talent for WKSZ ing? As a young professional in broadcasting I think the most import- and WKZG ant role we have is to keep finding ways to improve radio and use all this new technology to our advantage, while sharing the knowledge Years at station: Coming up on a decade! with the older engineers. The radio engineering industry as a whole Started in broadcasting (year): Interned at seems to be falling behind when it comes to technology. Using the Pittsburgh’s WQED in 2004, starting getting paid old stuff is not going to be sustainable for much longer, which is as a board op in 2005 (owned then by Infinity why it is so important for young professionals to keep pushing the Broadcasting). boundaries of technology and not letting radio fall behind or become irrelevant in the future. How did you get into broadcasting? I chose Broadcast Communica- tions as a college major with an interest in news. With a choice of four What advice would you give to other young broadcasters? The practicums, radio was listed first so I assumed it was required and fell best advice I could give is to learn a little bit of everything. Don’t just in love from there. focus on one aspect of broadcast engineering. It’s just as important to know how to configure a Cisco network switch as it is to troubleshoot How do you view the role of young professionals in broadcast- a transmitter. The studio side of radio is turning into a data center ing? The role of the young broadcaster is to keep everyone evolving with audio in it. If you know how to run a VM host and a solid network and moving forward. The world and how we consume news and you will be able to learn the radio side of it in no time. However, if you information changes rapidly, and so must our forms and style of don’t want to deal with the IT side of things as much, learn all things broadcasting. We tend to learn more when we are uncomfortable RF. Good RF engineers are starting to become a rare breed. If you have with change, and those already familiar with it help move us forward. a solid RF background or a solid IT background you will have great What advice would you give to other young broadcasters? Dive success in the broadcast industry. right in. Get involved in as much as you physically can. This is one rule What does the future of broadcasting look like to you? To me, the of thumb that has not changed and most likely will never will. future of broadcast is leaning more towards a fully virtualized radio What does the future of broadcasting look like to you? The studio, meaning that the entire station could run on a pair of servers future is bright. It just looks different than it did 50 years ago, or 10 and a pair of network switches. I could even see this letting hosts years ago, or even one year ago. This is a profession that reflects the run shows from anywhere in the world, and not be tied to a studio world surrounding us and we must evolve to mirror those changes. anymore. I do think it is possible that someday a radio station could Our community is full of young, intelligent people who are ready to run in the cloud, however I don’t think that will be happening any hustle. time soon.
Join us June 18 at the WBA Summer Conference to recognize the Young Professionals of the Year More honorees will be profiled in the next WBA newsletter.
Nominations for next year’s Young Professional Award can be submitted via the WBA website. Look for the link in the “Members Only” menu. Nominations close Sept. 30, 2020.
10 Wisconsin Broadcaster | wi-broadcasters.org WBA searches far, wide for awards judges After all your award entries are submit- But being a professional broadcaster in a different state isn’t ted for the WBA Awards, you might ask enough. We look for broadcasters who have experience with the tal- yourself who will be judging the results ents and skills associated with the category being judged. Further, of your hard work. Your WBA makes sure we also make sure that entries aren’t being judged by stations that award entries are being judged by pro- have the same ownership as those submitting the entries. As you fessional broadcasters who can review can imagine, that’s quite the complicated puzzle to sort out, but your entries impartially. WBA Vice President Linda Baun excels at finding judges who can Once submitted, your entries are judged fairly evaluate your submissions. by professional broadcasters in a rotating When you or your station wins a WBA Award for Excellence, you can series of other states. Each year there’s take pride in knowing that the judges were professional, experi- one state designated to judges Wiscon- enced, and impartial. sin’s entries. Broadcast associations in If judging isn’t already underway when you read this, it will be other states help the WBA find judges. In return, the WBA asks our underway shortly. We can’t wait to help you celebrate your excellent members to help when other states are seeking judges for their work at the next WBA Awards Gala, May 2, at the Madison Marriott awards contests. West. In recent years, because of a record number of submissions, we’ve And the next time you’re asked to judge award entries from another had to ask for judges from numerous states. Thankfully, broadcast- state, please take the time to share your experience and expertise. ers are generous and we’ve always found volunteers. We’ve also Broadcasters in other states are returning the favor year after year. been known to bribe other states with Wisconsin cheese curds. 8 WBA member broadcasters win 22 Midwest Emmys Eight Wisconsin broadcasters won 22 awards from the Chicago/ Midwest Chapter of the National Academy of Television Arts and If you work for a WBA Sciences. member station... The following stations won awards Nov. 16 in Chicago: • Milwaukee PBS (3) • PBS Wisconsin (4) ...You are a member • WGBA-TV, Green Bay (2) • WISC-TV, Madison (1) of Your WBA. • WISN-TV, Milwaukee (1) • WITI-TV, Milwaukee (9) • WMTV-TV, Madison (1) • WTMJ-TV, Milwaukee (1)
The full list of winners can be found here: https://chicagoemmyonline.org/files/2019/11/2019-Emmy-Winners- List.pdf
Names in the News A meteorologist at Wausau station WAOW-TV is During Gray’s two and a half years at the station, moving to Milwaukee. Sam Kuffel will serve as the WSAW-TV was the recipient of the Wisconsin station’s weekend meteorologist. She started Dec. Broadcasters Association’s award for Station of 2. Kuffel was at WAOW for three and a half years. the Year for small market both in 2018 and 2019. Gray’s last day in Wausau was Dec. 20.
News 3 Now (WISC-TV) Assistant News Director Mike O’Brien has started a broadcast consulting and political reporter Jessica Arp left the Madison and training business, O’Brien Betterment, LLC. TV station at the end of the year. Arp was with the Gray Kuffel After 40 years in sales management, general man- station for 15 years and was a veteran reporter at agement, and training, he is offering consulting the State Capitol. Arp is joining the University of services for fellow broadcasters. His emphasis is on Wisconsin Foundation and Alumni Association as top-line growth through retention, training, and its managing director of communications. consistent standards in each department. O’Brien retired from Bliss Communications in 2019 as the Sarah Gray has been named news director at General Manager of WCLO/WJVL in Janesville. WISC-TV in Madison. Gray previously worked as Arp news director at WSAW/WZAW-TV in Wausau. O’Brien 11 Wisconsin Broadcaster | wi-broadcasters.org OBITUARIES WPR mourns loss of former director Dunlap remembered for leadership, generosity The former director of Wisconsin Public Radio, Phil Corriveau, is being remembered for his leadership, optimism, and commitment to WPR’s The chair of the Wisconsin Public Radio Association (WPRA), Ron mission. Dunlap, has died. Corriveau died Nov. 4. He was 66. According to WPR, Dunlap joined the WPRA board in 2011. He was elected vice chair of the board in 2016 before Corriveau served as director of WPR for six years becoming chair in 2018. As head of the WPRA starting in 2004. He was a Wisconsin native who board he also served on the state’s Educational received both his bachelor’s and master’s degrees Communication Board (ECB) with other govern- from UW-Madison. As he told the Isthmus weekly in ment appointees. 2010, he discovered his love of radio as a freshman board operator working a summer job in 1971 at “Ron led with a strong and quiet style,” WPR Direc- Corriveau tor Mike Crane said. “He was universally loved by Photo: WPR/J. Gill WPR’s flagship station, WHA. That summer job turned into a career. the board and our staff. We will miss him.” Dunlap was a career educator and administra- Current WPR Director Mike Crane said he embraced that optimism Dunlap when Corriveau hired him as chief operating officer in 2008. “There tor with the Appleton School District where are so many positive things that started with Phil,” Crane said. “He set he served as Lincoln Elementary principal and the stage for expanding our radio networks. He believed in growing director of minority student services. The Ronald Dunlap Award our Major and Planned Giving effort. He had a vision for us reaching for Student Success was named in his honor. In 2016, Madison365 new audiences across the state. He was an incredibly positive force. named him one of their “44 Most Influential African Americans in I’m really going to miss him.” Crane said. Wisconsin.” During his time as director, Corriveau made investments in wpr.org, Dunlap was 72. marketing, and fundraising that helped position the station for years to come. La Crosse station group GM dies Corriveau’s time at the helm of WPR was cut short by a stroke suffered battling cancer during heart surgery in 2008. In 2010, he officially stepped down from his role as director and became director emeritus. Howard Gloede, the general manager of six Mid- West Family stations in La Crosse, has died after a In lieu of flowers, donations may be made in Corriveau’s name to year and a half battling cancer. Wisconsin Public Radio, www.wpr.org. Gloede died Nov. 18. He was 61. Espeseth started WAXX, led WEAU-TV Gloede An article posted on the WIZM website called A lifelong broadcaster is being remembered in Gloede a sales guru and La Crosse media legend. Wisconsin for starting radio station WAXX-FM and Gloede joined Mid-West Family in 1979 as an intern in the sale serving as general manager at WEAU-TV, both in department. He was later named sales manager and has served as Eau Claire. general manager for 10 years. Allan Howard Espeseth, 81, died Nov. 20 near his Gloede mentored more than 100 sales representatives. He was home in Roseville, CA. considered a top manager in Mid-West Family Broadcasting. His obituary states that Espeseth knew at age eight that he wanted to be a broadcaster. He started Wisconsin Rapids news veteran dies Espeseth while in high school at a radio at a station Thief River Falls, Minnesota and graduated from Brown A man known as the voice of news and talk Institute of Broadcasting in Minneapolis. He worked radio in Wisconsin Rapids since 1981 has died. at stations in Minnesota before moving to Eau Claire where he started Carl Hilke began his career as a reporter for working in ad sales and delivering weather reports on WEAU-TV. WFHR and WWRW and later served as news After starting WAXX and leading WEAU-TV, he moved on to stations in director, according to his obituary. Texas where he eventually became GM of KHOU in Houston. Hilke’s work was recognized by the AP and Hilke His obituary stated, “He left each station higher in the ratings than WBA. He was a past President of the AP Adviso- they were before he arrived. He was known throughout the industry ry Board and the Central Wisconsin Press Club. as the turn-around man.” In 2011, Hilke received the Community Spirit Award from the Espeseth received the Pioneer Broadcaster of the Year Award from Heart of Wisconsin Chamber of Commerce. In 2016, he also the Texas Association of Broadcasters in 1995. He was leading KXTV in received the Wisconsin Rapids Elks Lodge Distinguished Citizen- Sacramento when he retired in 1998. He continued to do voice-over ship Award. work until his passing. Most recently, Hilke hosted WFHR’s “Morning Magazine” and Espeseth was actively involved in numerous organizations, including “Over the Back Fence” programs. He also co-hosted “The Good the Lion’s Club, Rotary, Houston Symphony, Salvation Army and the Morning Show” and for many years, “The Morning Report.” California Railroad Museum. Hilke died Nov. 8. He was 64.
12 Wisconsin Broadcaster | wi-broadcasters.org Free help for legal reporting Workshop in Madison to prepare reporters for 2020 elections The State Bar of Wisconsin and the WBA are offering you, at no cost, a new version of the Wisconsin News Reporters’ Legal Handbook. For more than 40 years, this handbook has served as a reference for new journalists and experienced reporters covering Wisconsin courts. It covers the basics of working in a courtroom, offers judges’ considerations for working with the media, and highlights judi- cial proceedings, considerations, definitions, and terms. The handbook also covers some of the top legal issues facing reporters, including: —Wisconsin’s Shield Law The Wisconsin Broadcasters Association with partners Google News Lab, —Defamation UW School of Journalism and Mass Communication, and The Poynter Insti- —Public records requests tute are offering an intensive day of training to help journalists cover the —Open Meetings Law 2020 Presidential election. This training is led by Poynter’s Senior Faculty Al Tompkins. Wisconsin is one of four states selected to host the training. Access the handbook, in PDF file format in “Legal Hotlines” under the Members only section on wi-broadcasters.org or in the State Bar of Wis- The workshop is perfect for reporters, MMJs, producers, news consin’s newsroom on wisbar.org. managers, online and social media producers and assignment editors. Stations are welcome to send teams to attend. If you have questions about the handbook, or need help finding a source for your legal story, please contact Mike Wiltse, public relations specialist, In addition to Wisconsin being a toss-up state, nearby Mil- waukee is also where the Democrats will hold their National State Bar of Wisconsin, at 608-250-2522. Tompkins Convention. We will be hosted at the University of Wisconsin WTMJ-TV dedicates program to positive stories School of Journalism and Mass Communication. The university has been doing national studies on voter behaviors and hot topics. TODAY’S TMJ4 (WTMJ-TV) The workshop will be held Saturday, Jan. 25 at the UW -Madison School of is launching a weekly show Journalism and Mass Communication. dedicated to telling positive stories from southeastern The day is aimed at helping journalists move beyond typical horse-race Wisconsin. political coverage to deeply and meaningfully explore key issues that will shape the nation’s future. The show’s title, Positively Milwaukee with Carole Find the full agenda and register online at wi-broadcasters.org. Meekins, comes from the Wausau newsroom among 10 to get free watch- station’s long-running weekly news segment which highlights posi- tive people, organizations, and events in the community. TMJ4 also dog training produces The Positively Milwaukee Awards, an annual televised event A TV newsroom in Wausau is one of ten newsrooms honoring unsung heroes. across the country to get free watchdog training from Investigative Reporters and Editor’s Total Newsroom Journalist Carole Meekins will host and executive produce the Training program. program. Meekins will be joined behind the scenes by Supervising Executive Producer Kim Buchanan who will also continue to oversee WSAW/WZAW-TV will get two days of intensive, in- The Morning Blend on TMJ4. Meekins is stepping back from some of house training on watchdog journalism. This is the her nightly newscast duties in order to focus on this new project. She seventh year IRE has offered the free program, which is supported will continue to anchor Live at 5:00 Monday-Friday evenings, but will through a grant. The training is customized and includes two days step down from Live at 10 starting in January. of sessions ranging from public records battles to hands-on data analysis. Meekins has been the force behind the Positively Milwaukee news segments since the early 2000s when she took over the franchise “We’re excited to continue to grow our newsroom with the tools from anchor/reporter Bill Taylor. Meekins has been with TMJ4 for 28 and training that Investigative Reporters & Editors can provide, said years. WSAW/WZAW-TV News Director, Sarah Gray. The weekly Positively Milwaukee with Carole Meekins will air on Sun- The newsrooms were chosen from more than 35 applications this days at 9 a.m. following NBC’s Meet the Press, starting Feb. 16. year.
13 Wisconsin Broadcaster | wi-broadcasters.org WBA FOUNDATION
Educators Column Students, broadcasters to connect at WBA Student Seminar
The Wisconsin Broadcasters Association (WBA) discuss “Women in Broadcasting.” Dominique Clare, Content Direc- Student Seminar is set for Saturday, March 7, tor, Midwest Communications; Cutter (Andrew Puyleart), Woodward 2020 at the Marriott West, Madison (Middleton). Communications; Kenny Perez and Nate Imig from Radio Milwaukee; Director, voice actor, film producer, and screenwriter Andrew Haese, UW-Oshkosh student; and Pat Hastings, UW-Madison Phil Johnston will present the keynote address. will describe “What Makes a Good Podcast Session.” “Expanding The Johnston, who is a UW-Madison grad, wrote the Reach of Your Newscast or Radio Show” will feature Kaytie Kelly, Dig- screenplay for Walt Disney Animation Studios’ ital Content Coordinator, Woodward Communications, Appleton; Jeff “Wreck-It Ralph” (2012) Thelen from WSAW-TV, Wausau; and Andy and “Zootopia” (2016). Riggs, Entercom, Milwaukee. “Live Report- He is also an Emmy ing for News and Sports – Advancing the winning news reporter Story and Understanding the Technolo- Ken Beno, Chair WBA Student Seminar at KARE-TV, Minneapolis. gy” will include a demonstration of “LiveU” Education Committee Johnston is featured on March 7 by Bill Hubbard, Technology Survivor, and a panel in the morning Kevin Ruppert, WISC-TV, Madison along with and will hand out the 17th annual “Student Madison Marriott West a multimedia journalist. A group of hiring Awards for Excellence” during lunch. In managers will go over “What They Actually addition, the four recipients of the WBA Register at Want to See From You.” Foundation Scholarships will be introduced. wi-broadcasters.org Prior to lunch, two general sessions will The seminar will begin with introductions run concurrently. The first explores “Putting and a brief orientation. Students will choose Together a Resume” with Randall Davidson, from three from the options below during the morning. Three interac- UW-Oshkosh, and the second is “Speed Networking,” featuring tive groups of no more than six students will meet with professionals in individual six minute “one-on-ones” with professionals in radio and TV radio and/or television news reporting, sports play-by-play, and on-air news, production, sales, social media, and entertainment. radio. Phil Johnston discusses his “Experience in the Film Indus- This outstanding program was made possible through the cooperation try.” Dave Black, WSUM Radio, Madison, will facilitate a discussion of of the members of the WBA Education Committee and with the “Campus Radio Stations.” Chris Shofner, UW-Stevens Point, will talk financial support of the WBA and the WBA Foundation. Stations about “Campus TV Stations.” Don Vesely, General Manager, WMTV-TV, interested in sponsoring the Student Seminar should contact the WBA Madison; and Mike O’Brien, O’Brien Betterment, will examine “Mar- at 608-255-2600. keting and Money.” Shar Hermanson, Local Sales Manager, Midwest Family, Madison; Juli Buehler, News Director, WLUK-TV FOX 11 News, Please check the WBA website for updates on panelists and speakers. Green Bay; and Holly Chilsen, Producer/Anchor, WSAW-TV, Wausau will
Wisconsin Broadcasters Association Foundation Officers & Board of Directors www.wbafoundation.org
OFFICERS Treasurer BOARD OF DIRECTORS R. Perry Kidder Dean Maytag Scott M. Trentadue Tom Walker Chris Bernier Retired Wisconsin Broadcaster Retired Wisconsin Broadcaster Retired Wisconsin Broadcaster Chair of the Board Mid-West Family Broadcasting, Radio Plus, Fond du Lac David Sanks Madison Tom Koser Kelly Radandt Don Vesely Retired Wisconsin Broadcaster Scott Chorski WAQE-AM/FM/WJMC-AM/FM/ Woodward Radio Group WMTV-TV, Madison President & CEO WKBT-TV, La Crosse WKFX-FM Rice Lake Appleton/Green Bay Vice Chair Michelle Vetterkind, Jan Wade Laurin Jorstad CAE Bill Hurwitz Al Lancaster Chuck Steinmetz WISN-TV, Milwaukee Retired Wisconsin Broadcaster Wisconsin Broadcasters Associa- Retired Wisconsin Broadcaster WSAW-TV/WZAW-TV, Wausau WITI-TV, Milwaukee tion Foundation Secretary Dick Record Family Radio, La Crosse 14 Wisconsin Broadcaster | wi-broadcasters.org Recognize Hall of Fame broadcasters, Local Broadcast Legends Nominations close Feb. 15 It’s time to nominate place your nominations for broadcasters who Local Broadcast Legends you believe deserve to be added the WBA Hall of Fame or honored as The Local Broadcast Legends Award is a great honor and recognition for Local Broadcast Legends. The nomination deadline for each is Feb. 15. individuals that work behind the scenes and within their communities WBA Hall of Fame fulfilling the commitment broadcasters have Nominees for the WBA Hall of Fame must have 15 years of service as a made to serve their local communities. They are broadcast professional that includes 10 years of service in the state of individuals that exemplify localism. This award is Wisconsin. This is the minimum a means to extend recognition of these individu- requirement that must be met in als beyond their local communities. order to qualify for a Hall of Fame Individuals may be nominated by their nomination. Individuals may be company, co-workers, community leaders, cited posthumously. family members, etc. The nominee’s station or Selected nominees will be in- organization will be responsible for submitting the nomination on behalf ducted on June 18, 2020, during of the nominating person or group along with the required supporting the annual WBA Hall of Fame documentation. Nominees must have 15 years of service as a broadcast Dinner. The dinner will be held at the Radisson Hotel in La Crosse in professional in the state of Wisconsin. Individuals may be cited post- conjunction with the WBA Summer Conference. humously. Local Broadcast Legends will be honored at WBA Summer Conference luncheon. Submissions for the WBA Hall of Fame should be made on the official nomination form and sent to the WBA Foundation office. Find more Submissions for Local Broadcast Legends should be made on the official details and the nomination form at wbafoundation.org. nomination form and sent to the WBA Foundation office. Find more details and the nomination form at wbafoundation.org. UW diversity, inclusion expert to address Walker Institute Hill to speak April 15 Binnu Palta Hill, the Assistant Dean for Diversi- integrating diversity and inclusion strategic goals in all programs, ty and Inclusion at the University of Wisconsin departments, and units through partnerships with chairs, faculty, School of Business, will be the guest speaker at program leadership, and staff. the 2020 Walker Broadcast Management Institute The 2020 Institute marks the second year of another 3-year cycle. dinner. Students may join the cycle at any time. It is designed for broad- The dinner will be held at April 15 at the Fluno cast managers and those seeking or being prepared for broadcast Center on the UW campus as part of the 2020 management positions. Walker Broadcast Management Institute. Hill The 2020 sessions are: Hill’s address is titled, “Enhancing Employee Engagement, Innova- • April 14 – Financial Management for Broadcasters with Tom tion and Performance by Leading Inclusively.” Walker, President, Mid-West Management. Managers have a direct impact engagement and performance of • April 15 – Customer Service with Moses Altsech, UW School their team members. Research shows that leaders who practice inclu- of Business marketing instructor and President of Altsech sive leadership are able to nurture cohesive teams with lower turnover Marketing and higher performance than their counterparts. In this session, we will examine the signature traits of an inclusive leader, including the • April 16 – Investigating Leadership Style with Steve King, mindset and behaviors that enable us to become more effective and retired Executive Director of the UW Business School’s Center influential. for Professional and Executive Development Hill leads the Office of Diversity by developing and leading the For registration information please call the WBA office. school’s diversity and inclusion strategy. She is responsible for Bob Barry podcast episodes set through 2020 A podcast from WBA Hall of Famer Bob Barry Recent Episodes Upcoming Episodes is hitting its stride with episodes scheduled through 2020 and early 2021. Ray Charles Peggy Lee The Bob Barry Unearthed Interviews pod- cast features interviews conducted by the Dave Clark Five Rolling Stones Milwaukee radio legend with musicians and celebrities from the 50s, 60s, and 70s. It Bing Crosby Lou Christie debuted in October. The podcast is available on all major podcasting platforms and all epi- Gene Autry Paul Anka sodes can be found on the Wisconsin Broadcasting Museum website. Gregory Peck Jan and Dean The podcast is supported by a generous donation from WBA Hall of Fame member Terry Baun. 15 Wisconsin Broadcaster | wi-broadcasters.org Calendar of Events
Jan. 16, 2020 Webinar: 2020 Election: Making Local Re- porting Resonate Presented by Emily Lawler, MLive
Jan. 25, 2020 Covering the 2020 Election Workshop UW-School of Journalism and Mass Communication, Madison Jan. 29, 2020 Winter Conference and State Legislative Day Madison Concourse Hotel Feb. 20, 2020 Webinar: Re-Building Trust Presented by Kevin Benz, i-Media Strategies March 7, 2020 Student Seminar Madison Marriott West April 14–16, 2020 Walker Broadcast Management Institute UW-Madison April 16, 2020 Webinar: Political Refresher Presented by David Oxenford, Wilkinson, Barker, Knauer May 2, 2020 WBA Awards Gala Madison Marriott West June 17–18, 2020 WBA Summer Conference Radisson Hotel, La Crosse