EEO PUBLIC FILE REPORT This Report covers full-time vacancy recruitment data for the period July 23, 2020 to July 22, 2021. 1) Employment Unit: Good Karma Broadcasting, LLC Good Karma Brands Milwaukee, LLC 2) Unit Members (Stations and Communities of License): WTLX(FM) FCC Facility ID No. 4477 Monona, WI WTTN(AM) FCC Facility ID No. 71092 Columbus, WI WBEV(AM) FCC Facility ID No. 4475 Beaver Dam, WI WXRO(FM) FCC Facility ID No. 4474 Beaver Dam, WI WAUK(AM) FCC Facility ID No. 10824 Jackson, WI WTMJ (AM) FCC Facility ID No. 74096 Milwaukee, WI WKTI (FM) FCC Facility ID No. 74095 Milwaukee, WI WGKB (FM) FCC Facility ID No: 70771 Waukesha, WI WMVP (AM) FCC Facility ID No. 73303 Chicago, IL /* /* Operated by the employment unit pursuant to a Local Marketing Agreement with Sports Radio Chicago, LLC 3) EEO Contact Information for Employment Unit: Mailing Address: Telephone Number: (414) 209.3100 720 E. Capitol Drive Milwaukee, WI 53212 Contact Person/Title: Keith Williams/Vice President E-mail Address: [email protected] 4) List all Full-Time Job Vacancies Filled by Each Station in the Employment Unit: Job Title Recruitment Source Referring Hiree 1. 101.7 The Truth General Manager Exigent hire1 2. 101.7 The Truth Director of Content Exigent hire1 3. Marketing Facilitator/Partnership Coordinator Internal Promotion 4. Partnership Coordinator2 Internal Referral 5. Marketing Facilitator LinkedIn 6. Producer3 Internal Referral 7. Producer2 Industry Referral 8. Producer2 Community Advertising 9. On-Air Host4 Community Advertising 10. On-Air Host3 Community Advertising 11. On-Air Host3 Community Advertising 12. Sales Manager Internal Promotion 1 The General Manager and Director of Content positions for employment unit’s “The Truth” format on FM Translator W269DL were hired under exigent circumstances – no recruitment was conducted due to the need for confidentiality with respect to the launch of the new format. 2 Recruitment not reflected on chart – hiree was from a candidate pool from a different company employment unit. 3 Positions 6, 7 and 8 used the same candidate pool. 4 Positions 9, 10 and 11 used the same candidate pool. 13. Director of Marketing Job board 14. Executive Producer Internal Referral 15. On-Air Host Industry Referral 16. Marketing Consultant5 LinkedIn 17. Marketing Consultant4 Internal Promotion 18. Marketing Consultant6 Internal Promotion 19. Marketing Consultant5 Industry Referral/LinkedIn 20. Marketing Consultant Internal Referral 21. Marketing Consultant7 Internal Referral 22. Marketing Consultant6 Community Advertising (on radio) 23. Partnership Coordinator8 Industry Referral 24. Partnership Coordinator7 Former Intern 25. Content Manager Internal Promotion 26. Marketing Facilitator/Partnership Coordinator Indeed.com Organization/Agency Position MF/PC MF Prod On- Sales Dir. EP On- MC MC MC MC PC Cont. MF/PC (3) Air Mgr Of Air (2) (2) (2) (2) Mgr Host Mkt. Host (3) Job Search Websites 2 1 4 (Indeed.com, Glassdoor, 6 1 5 2 2 11 2 0 1 2 2 2 ZipRecruiter, ihireHR.com, ihireaccounting.com) Good Karma 5 7 12 Broadcasting/Brands/Websites, 4 0 6 22 1 8 3 3 7 1 2 5 Internal Referrals, Former Interns Handshake 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 Good Karma Brands 0 0 0 Sponsored Career Fair 1 0 0 0 0 0 0 0 0 0 0 0 Social Media (LinkedIn, 4 0 26 Twitter, Instagram, Facebook) 2 1 0 0 0 11 1 0 4 5 3 0 Industry Sources 2 2 0 (AMFMJobs.com, Inside Radio, Barrett Sports Media, National Alliance of State 2 0 5 0 3 7 1 2 4 0 5 3 Broadcasters Association, Illinois Broadcasters Association, Industry Referrals) Community Advertising 1 0 0 0 (media, press releases, radio 0 1 4 3 0 0 0 0 0 0 1 ads, promotions) 5) Total # of Interviewees Referred: For the period from July 23, 2020 to July 22, 2021, this Employment Unit interviewed 233 interviewees for full-time job vacancies. 26 applicants were hired. 5 Positions 16 and 17 used the same candidate pool. 6 Positions 18 and 19 used the same candidate pool. 7 Positions 21 and 22 used the same candidate pool. 8 Positions 23 and 24 used the same candidate pool. 6) Supplemental Recruitment Initiatives. (a) Initiative: Internship Program Due do COVID-19, this Employment Unit did not have an internship program for the Summer or Fall semesters of 2020 or the Spring or Summer semesters of 2021, but are discussing timeline/next steps in reimplementing the internship program in 2021/2022. (b) Initiative: Mentoring Program The employment unit has implemented a mentoring program called Big Brothers/Big Sisters. It is intended to pair up Good Karma Broadcasting teammates (i.e. employees) across markets and encourage veteran teammates and new teammates to develop a relationship, share ideas and advice and become a resource for each other. (c) Initiative: EEO Training Programs for Management Employees LinkedIn Diversity, Inclusion, and Belonging for All (DIB) Training – In June and July 2020, all Division Managers participated in this video training course that engaged them in meaningful conversations about diversity, inclusion, belonging, unconscious bias, and methods to ensure equal employment opportunity and prevent discrimination in the workplace. Diversity and Inclusion Education Sessions – In July 2020, all Teammates, including Management Teammates with hiring responsibilities, participated in Diversity and Inclusion Education Sessions that provided training to develop an environment that embraces diversity, prevents discrimination, and practices equal opportunity employment and inclusion in our workplace. Wisconsin Broadcaster Association - On March 24, 2021, two members of the Good Karma Broadcasting, LLC team with hiring capabilities attended the WBA Assistance Action Plan for EEO Compliance. We learned how to ensure Equal Employment Opportunity and prevent unlawful discrimination. Manager Development Training – In May 2021, all Managers were required to participate in Manager Development Training which focused on appropriateness in the year of a pandemic and covered situations ranging from responses to vacation days, to asking employees about vaccines, to when/how to alert employees when someone is out sick, etc. This is an ongoing quarterly training that is mandatory for all managers. (d) Initiative: Job & Career Fairs Edgewood Spring Inclusive Internship Program Virtual Fair – virtual event. On March 30, 2021 our Director of Marketing attended a virtual career fair and talked to (1) student about our internship program, how to apply, next steps, etc. Downtown Madison Isthmus Virtual Job Fair – virtual event. On June 2, 2021 (2) members of our Sales & Marketing team attended a virtual career fair and talked to roughly 15 individuals about career opportunities. City Conference Diversity Career Fair – virtual event. On October 2, 2020 two members of our team joined a virtual career fair event to schedule times to meet with interested applicants in the Milwaukee area. Approx. 100 attendees participated in this event. Attendees could schedule 15-minute time slots to chat with employers. Wisconsin Broadcasters Association Spring Job Fair – virtual event. From March 1, 2021 through March 5, 2021 one member of our marketing team participated in a week-long job fair where we posted all open GKB positions for interested applicants across Wisconsin to submit a resume. Applicants could reach out and ask specific questions about open positions and learn more about GKB. Wisconsin Broadcasters Association Student Seminar – virtual event. On March 6, 2021 seven members of our team participated in a virtual networking event with students across Wisconsin interested in radio/broadcasting. We used a virtual program where each industry professional got their own breakout room where students could join to ask questions. There were three rotations each of 30 minutes where students could join to learn more about the industry, share contact info, etc. Wisconsin Broadcasters Association Summer Job Fair – virtual event. From June 7, 2021 through June 11, 2021 two members of our team participated in a week-long job fair where we posted all open GKB positions for interested applicants across Wisconsin to submit a resume. Applicants could reach out and ask specific questions about open positions and learn more about GKB. (e) Initiative: Sponsoring and Organizing a Career Fair 95X South Central Wisconsin Virtual Career Expo – virtual event. Virtual career fair sponsored and organized by Good Karma Brands. Virtual career fair was featured on DailyDodge.com the entire month of April 2021. Eight Good Karma teammates participated in this career fair. We had approximately 998 page views and 20 different businesses participated. (f) Initiative: Participation in Other Activities UW – Madison American Marketing Association – Madison, WI. On March 16, 2021, three members of our Marketing Team talked to a group of about 55 students about who Good Karma Brands is, what we do, opportunities within the company, sports marketing industry overall, digital activations and pieces of advice for success. UW-Parkside Intern/Employer Panel – Madison, WI. On July 23, 2020 one member of our marketing team joined a panel of 15 employers, students, and faculty at University of Wisconsin-Parkside to discuss best practices for recruiting, professional development, internships, and career advice. UW-Milwaukee Journalism Club – Milwaukee, WI. On October 12, 2020 one member of our content team spoke to 25 students with the UW-Milwaukee Journalism Club for an hour to discuss his career path, experiences, and career tips. Internship Consortium of Southeast Wisconsin – Milwaukee, WI. On October 29, 2020 one member of our marketing team joined a panel made up of about 20 Wisconsin schools and employers to brainstorm and share ideas about recruiting, hiring, developing interns. Sports Promotion Class at Marquette University – Milwaukee, WI. On November 10, 2020 three members of our marketing team spoke to 35 students in a Sports Promotion class at Marquette University to discuss sports marketing and our experiences working in the industry.