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Our Mba Services OUR MBA SERVICES Fall 2013 World MBA Tour TopMBA.com Advanced Profiles & Scorecard TopMBA Career Guide World Executive MBA Tour The leading source of MBA students in classrooms around the world “QS World MBA Tour has provided numerous opportunities for connectivity with the best candidates around the world. I have appreciated their professionalism and friendly customer services which has allowed me to build a strong rapport with each and every QS team member. Thank you QS!” Rumy Gill, University of Toronto, Rotman “The QS World MBA Fairs are a key source of recruitment for the Monash MBA Program. The fairs are well organised and have delivered quality full-time students to our program over the past two years. The fairs are an excellent opportunity to meet and interview potential candidates in a competitive market place, allowing both the School and the candidate to determine mutual fit.” Amanda Pyman, Monash University “Really great candidates – diverse industries, strong work experience, international. Hugely qualified” Alexis Mellon, Duke University’s Fuqua School of Business “Thunderbird has participated in the QS World MBA Tour for over 10 years, and it is a critical component of our student recruitment. As a school of global management, we find that the breadth of locations and quality of attendees served by the tour give us access to the best candidates from around the world.” Stephen Taylor, Thunderbird School of Global Management “In an uncertain MBA market, we decided to increase the overall number of fairs and cities that we visited this past year. This combined with other marketing and recruiting tactics has led to a strong increase in applications this year. We know that attending these fairs is crucial in order to meet prospects and talk about why an MBA, and specifically a GW MBA, is a strong investment” Shelly Heinrich, George Washington University School of Business “QS World MBA Tours has really done a good job for us. It has yielded good students wherever we attended, and we will definitely be doing more fairs with you” Robert Ryan, DePaul University Kellstadt Graduate School of Business “Great support throughout the fairs, thanks for everything! The crowds were fantastic and lots of quality candidates.” Truly Hutapea, INSEAD “We would like to thank QS for organizing MBA fairs all over the world. We have been collaborating with QS for many years now, and it is a key institution to our recruiting offers. We have met students from all over the world during the QS fairs, and many of them ended up joining IE Business School. We are looking forward to more successful tours with QS. Great organization, great people, and a lot of potential students!” Eliana El Hage, IE Business School “QS always provides a great platform to engage with eligible candidates and to share MBA information. It creates an environment in which conversations can be had to ensure a fit between participants and programs.” Maryke Steenkampe, RSM Erasmus University 2 3 Contents About us Welcome 4 Vital Statistics 5 Media, PR and Social Networks 6 Participating Schools 8 Our MBA services QS World MBA Tour 10 QS World Executive MBA Tour and TopMBA.com/EMBA 11 QS Women in Leadership 12 TopMBA Career Guide and TopExecutive Guide 13 TopMBA.com 14 QS Scholarship Scheme 15 Candidate Information Candidate profiles 16 Regional information: What’s New & Why? Latin America 19 North America 20 Europe 22 Asia 23 India 24 Middle East 25 Registration Kit QS Complimentary Services 26 Events schedule 27 Rate Card 28 Booking Form 29 Panel and Presentation Booking Form 30 Terms and Conditions 31 3 Welcome Dear Colleagues, Welcome to the Fall 2013 portfolio of QS TopMBA services. Over the past 20 years QS has helped business schools recruit quality MBA candidates. Your feedback shows that QS remains the number one source of MBA students in classrooms around the world. Events The QS World MBA Tour and WorldExecutive MBA Tour are by far the market leading events for MBA recruitment, covering 47 countries worldwide. QS consistently generates the largest databases of actively-seeking, high quality MBA candidates in every region that we visit, supported by a massive array of media partners, GMAC and local governmental and test prep organisations. QS strives to provide outstanding value for money. Our cost per candidate remains roughly half of our nearest competitor. Online We attract over 5 times more web traffic than our nearest event competitor – offering you massive online exposure through your event participation, E-guides, apps and multimedia Advanced Profiles New for 2013 • New website to be launched May 2013 to give you better access to our record 2.1 million visitors • Experienced Tour leaders, who will publish their travel itineraries in May so you can arrange to travel as part of our group whilst retaining flexibility • New exclusive Tap Technology at our events, giving you instant access to rate, sort and communicate with candidates that you meet at our fairs • New formats to include more snapshot presentations and more panels • Focus on non-traditional candidates: women, diversity, military, online, entrepreneurship & innovation, focused senior executives. Over 400 business schools travelled with us in 2012, including 166 from North America, 170 from Europe and 58 from Australasia. Year-after-year, we have a near 100% re-booking rate amongst schools. With limited capacity at our fairs, book before the Early Booking deadline of May 31st to ensure the best prices possible. We look forward to working with you in 2013. The QS World MBA Team 4 5 Vital Statistics QS World MBA Tour QS World MBA Tour QS events, now in their 19th year, consistently generate over 55,000 MBA candidate registrations per year. TopMBA.com received 2.1 million visitors in 2012, up 34.5% from 2011, providing a unique pipeline for our event registration and ultimately your school applications. Our website traffic shows we had high numbers of unique visitors from all global regions: North America: 586,243 (up 31% from 2011) Europe: 470,000 (up 18% from 2011) Asia: 315,200 (up 12% from 2011) India: 496,365 (up 102% from 2011) Middle East: 97,635 (up 10% from 2011) thembatour.com does not display as Alexa cannot show sites with a traffic rank of less than 100,000 QS World MBA Tour Our nearest competitor Likes on Facebook 22,697 12,767 Followers on Twitter 7,847 3,200 Alexa traffic rank 62,366 774,198 School feedback At QS, we pride ourselves on exceptional customer service. We collect feedback from schools after every event and are proud of the high levels of satisfaction we consistently achieve. In Fall 2012, the QS World MBA Tour achieved the following ratings in client feedback (see city profile charts for city-specific breakdowns of client feedback): ‘Very Good’ for Candidate Quality in 65 out of 67 venues ‘Very Good’ for Team Support in 67 out of 67 venues ‘Very Good’ for Organization on the Day in 67 out of 67 venues Nearly 82% of candidates rated the QS World MBA Tour/Executive World MBA Tour as their number one source of MBA information, ahead of any other fair provider* *QS TopMBA.com Applicant Survey 2012 4 5 Media, PR & Social Networks Media partners QS works with the most prominent business media in every city we visit. Working in both English and local language, these often exclusive partnerships ensure targeted quality candidates at all of our events. Over 800 media partners (print, online, radio and tv) generate registrations. These partnerships have always been our competitive edge and are integral to our success, putting you in touch with the best quality candidates in all regions we visit. PR excellence Our in-house editorial and public relations team set us apart from our competitors. The QS Intelligence Unit produces unique reports and analyses of the MBA market, which receive global coverage. Our PR team has long-term relationships with journalists at our media partners, to create MBA supplements and features that complement our events and generate very high levels of readership and interest. These collaborations and partnerships reflect our ongoing commitment to stimulate discussion and cultivate interest in MBA education across the globe. There are currently 284,000 exact phrase matches for ‘World MBA Tour’ on Google. Targeted advertising opportunities Specially-negotiated advertising rates are available for all schools who participate in the QS World MBA Tour. These exclusive deals are announced in our monthly business school newsletter. If you aren’t already on our mailing list and would like to join, please contact Christine Sayegh on [email protected]. Save up to 50% on targeted MBA advertising. Social networks QS connects with tens of thousands of candidates globally via our extensive social network. We interact with large active communities in many social networks, including Facebook, Twitter, LinkedIn, Ecademy, Live Journal, Mixi, Myspace, Vkontakte, Okut, Plaxo, StudyVZ, Xing and many others. Our online marketing team is dedicated to increasing our social media footprint across the web, ensuring our products and the schools we work with benefit from very high exposure. We have over 30,000 candidates actively connect to the QS World MBA Tour via Facebook and Twitter alone. 6 QS World MBA Tour QS World MBA Tour Latin America North America Europe Asia India & Middle East 7 Participating Schools Over 400 business schools travelled with us in 2012, this is a partial list only QS World MBA Tour Country Institution Country Institution Australia La Trobe University Netherlands RSM Melbourne Business School TIASNIMBAS MGSM Russia SKOLKOVO Monash University Saudi Arabia Al-Imam University Sydney Business School Qassim University Austria WU Executive Academy Singapore Nanyang Business School Belgium Vlerick Business School NUS Canada HEC Montreal Spain EADA McGill University, Desautels ESADE Business School Queen’s School of Business European University Robert H.
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