World Bank Document
Total Page:16
File Type:pdf, Size:1020Kb
Report No: ACS9722 . Republic of the Philippines Transport Crowd-Source ICT Demonstration Final Report Public Disclosure Authorized . October 2013 . EASPS EAST ASIA AND PACIFIC . Public Disclosure Authorized Public Disclosure Authorized Public Disclosure Authorized . Document of the World Bank . Standard Disclaimer: . This volume is a product of the staff of the International Bank for Reconstruction and Development/ The World Bank. The findings, interpretations, and conclusions expressed in this paper do not necessarily reflect the views of the Executive Directors of The World Bank or the governments they represent. The World Bank does not guarantee the accuracy of the data included in this work. The boundaries, colors, denominations, and other information shown on any map in this work do not imply any judgment on the part of The World Bank concerning the legal status of any territory or the endorsement or acceptance of such boundaries. Copyright Statement: . The material in this publication is copyrighted. Copying and/or transmitting portions or all of this work without permission may be a violation of applicable law. The International Bank for Reconstruction and Development/ The World Bank encourages dissemination of its work and will normally grant permission to reproduce portions of the work promptly. For permission to photocopy or reprint any part of this work, please send a request with complete information to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, USA, telephone 978-750-8400, fax 978-750-4470, http://www.copyright.com/. All other queries on rights and licenses, including subsidiary rights, should be addressed to the Office of the Publisher, The World Bank, 1818 H Street NW, Washington, DC 20433, USA, fax 202-522-2422, e-mail [email protected]. TRANSPORT CROWD SOURCE ICT DEMONSTRATION COMPONENT 1 FINAL REPORT Transport Crowd Source Information and Communications Technology (ICT) Demonstration Component 1 – Taxi Data Crowd Sourcing Platform October 2013 Produced by: Integrated Transport Planning Ltd 32a Stoney Street The Lace Market Nottingham NG1 1LL 25/06/2014 i TRANSPORT CROWD SOURCE ICT DEMONSTRATION COMPONENT 1 FINAL REPORT EXECUTIVE SUMMARY This document constitutes the final report of Component 1 of the Transport Crowd Source Information and Communications Technology (ICT) Demonstration project, which focused upon crowd-sourcing traffic data from taxi vehicles in Cebu City, Philippines, using replicable open source software tools and low-cost smartphones. The aim of the project was to explore the viability of using ICT (hardware and software) to create data feeds and analytical tools that would assist Cebu City Government with its day-to-day and strategic management of the city’s road network, whilst also assisting taxi operators and their drivers with their day-to-day taxi operations. The demonstration project was co-ordinated by the World Bank using funds from AusAid and the Korea ICT4D Trust, and implemented in partnership with Cebu City Government, the Philippines Department of Transport and Communications, Metro Cebu Taxi Operator Association. A summary of key findings related to the four project deliverables is provided in the table below: Applications / Tools / Objective Quantifiable Result Qualitative Result Training • TrafficProbe smartphone • Floating vehicle • Continuous city- app – used to collect data data collection for wide data from ‘floating’ vehicles. USD $20 per- collection and • TrafficProbe WebServer vehicle-per-month automated post- Develop a – used to aggregate and when implemented processing better proof of process collected data. over 3 years than 3 month concept low- • TrafficAlert web-based • Sample of 2 million survey timeframe cost, and tool – used to record roadway segments • Taxi driver simple, traffic incidents and alerts per month in Cebu compliance, in- means to • Training in how to install, • Almost 6 times vehicle power, collect traffic configure, deploy and use cheaper than a Android OS and data all data collection tools. manual journey 3G data network • Smartphone & app time survey issues limit real- installation guides time traffic data produced for CITOM viability • Traffic Alerts – online tool • 17,000 traffic alerts • Easy to input data to display Traffic Alerts. input during project and create map- • Journey Time Analysis – • City-wide journey based online tool to display time analysis using visualisations journey time and speed very high quality across multiple Use collected data data (R = 0.94 for users data to more • Software designed to be correlation within • Easily manage effectively intuitive, and included the dataset) traffic enforcer staff plan and prompts on how to use it • Sample of 750 locations manage local • ‘Walk-through’ training participating • Impossible to transport sessions delivered with vehicles required to replicate data systems key ‘point-people’ in the achieve live traffic collection scale COMMEL Traffic dataset manually enforcement team, • Opportunity for CITOM Transport historical analysis planning team and of newly created CITOM Scats team data feeds Use collected • TrafficProbe smartphone • 41% of taxi drivers • Improved driver’s data to app – messaging participating in perceptions of support function, panic button, project relied on safety when driving dispatching Traffic Alerts display and Traffic Alerts a taxi 25/06/2014 ii TRANSPORT CROWD SOURCE ICT DEMONSTRATION COMPONENT 1 FINAL REPORT Applications / Tools / Objective Quantifiable Result Qualitative Result Training services for GPS location. • 25% cheaper than • Improved taxi local taxi • Taxi Dispatch interface - locally-available customer operators vehicle tracking, dispatch GPS tracking option perceptions and and distance-driven • Average of 75/320 customer service counters. vehicles connected • Collaboration • In-person training (in to server every day between CITOM Cebuano) in how to use • No reported and taxi companies all software tools and genuine uses of • Dispatch tools of maintain smartphones panic button tool limited value in Cebu City • Driver compliance prevented accurate distance-driven analyses and vehicle tracking • Traffic Alert visualisation • 1 media briefing • Part of CITOM’s available at undertaken to strategy for public Establish an www.cebutraffic.org publicise presence engagement going information • In-person briefing for Att. of website forward platform to Raffy Yap, the Head of • Public Traffic Alert • Real-time support CITOM, on what data are view delivered at information service public being displayed publicly, end of for members of the participation to facilitate accuract demonstration public in transport responses to media project, so no • Reliant on action of system and enquiries quantifiable findings COMMEL officers network to report at CITOM development • Insufficient traffic data sample for live public traffic view Platform implementation costs The software tools implemented in Cebu City through this demonstration project represent low- cost ways that city governments can collect/input traffic and road network data on a continuous basis, and in a format which is immediately available for analysis through the software tools provided. The annualised total cost of replicating all components of the software platform are set out in the table below, and assume that ICT hardware costs are amortised over a three year implementation period: High value components of the demonstration project The Traffic Alerts data entry and visualisation tools represent both the cheapest, and one of the highest impact, components of the whole software platform tested in this project: At a low implementation cost, the tools provided Cebu City Government with the means to digitally record all of the incidents and traffic congestion events that happen on the road network. The tools represented both a substantial productivity improvement over existing (paper-based) incident reporting methods, and also facilitate easier management of traffic enforcement resources and an improved response to incidents occurring on the city’s highway network. 25/06/2014 iii TRANSPORT CROWD SOURCE ICT DEMONSTRATION COMPONENT 1 FINAL REPORT Information feeds generated by this tool were highly valued by taxi drivers, who could see them via the TrafficProbe app, and are now available for download and analysis by CITOM’s transport planning team – presenting opportunities for improved network planning. The TrafficProbe smartphone application and web-server software tools demonstrated potential for such approaches to be successful: These tools provide a feed of traffic data that can be used for both real-time Automatic Vehicle Location, and time-series analyses of traffic speed and journey time analyses across around 2 million roadway segments each month based on the sample achieved in Cebu City. If driver compliance and vehicle fleet operating environment issues experienced through the demonstration project in Cebu City are addressed, then there is scope for these tools to yield a richer sample of data that could also power real-time traffic data feeds. Achieving this would require a significantly larger sample of floating vehicles than was deployed in Cebu City - of the order of 750 participating vehicles connected to the server each day. These implementation costs would reduce if the smartphone handset costs are removed. This could potentially be achieved through vehicle fleet operators meeting these costs, or by publicly crowd-sourcing the data collection