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Teague Celebrates Eightieth Anniversary idsa oregon chapter newsletter summer 2006 ink Teague Celebrates Eightieth Anniversary Design Patents Northwest Industrial Design Firm Achieves Historic Milestone Protecting “Look and Feel” of Novel Products EPIC-2006 A Designers Thoughts On Ethnography Conference New and Notable Local Industrial Design News in this issue idsa oregon chapter newsletter summer 2006 ink page 03 Chapter Contact Information page 04 Message From The Chapter Chair page 05 Calendar page 06 New and Notable - Local Industrial Design News page 08 Last Man Standing - 80 Years of Teague Design by Michael DiTullo - Originally published on core77.com page 13 Design Patents Protect ‘Look and Feel’ of Novel Products - Manufacturers Should Consider Guarding Design Elements. A article by local attorney, Joe Makuch page 14 Thoughts on EPIC-2006 by Stefanie Danhope-Smith page 15 Classifieds and Employment Panasonic Remote by Teague on the cover: Walter Dorwin Teague oregon chapter contact information Ink is the official newsletter of the Oregon Chapter of the Industrial Designers Society ofAmerica. summer 2006 We welcome submissions, including articles, letters, photographs, design news, related industry events, calendar items, and advertising. http://idsaor.org/ Chapter Officers Website Editor and Designer Chair Jennifer Marik Matthias Kemeny IDSA 503.228.2170 360.713.0301 [email protected] [email protected] Vice Chair Newsletter Contributors Harry J. McVicker IDSA 503.690.2460 x 185 Michael DiTullo [email protected] Core77 Contributor and Moderator Nike Industrial Design Vice Chair Scott Peterson IDSA Joe Makuch 503.612.1717 503.222.3613 [email protected] [email protected] Secretary Janna Kimel IDSA Janna Kimel IDSA 503.456.7156 503.456.7156 [email protected] [email protected] Steve Prastka (Advertising | New and Notable | Design News) Treasurer 360.695.2618 Joyce Chua IDSA [email protected] 360.695.2618 [email protected] Mike Lemmon (Photography) [email protected] Panasonic Remote by Teague Stefanie Danhope-Smith Intel Corporation [email protected] on the cover: Walter Dorwin Teague page 03 | summer 2006 message from the chair Dear Oregon Chapter, The Business of Design, whether you are just out of school or a seasoned professional, you know that the design profession has come a long ways in the past 20 years. This change was driven, in large part by the efforts of IDSA. The associations efforts for visibility in the media have had a resounding effect. The effect has given respect for our profession as solution providers to our clients. IDSA provides a cross-fertilization among a multitude of different design industries. Inspiration from your peers is a key benefit. The Oregon Chapter has the potential of having the richest source of diversity of any chapter in the USA. So here is a challenge: come and participate - and help shape the local design community. I hope to see you at our upcoming events. Regards, Matthias D. Kemeny IDSA Oregon Chapter Chair page 04 | summer 2006 calendar Events of interest to the Design community. See www.idsaor.org for a complete listing Show2006 - Innovative and Functional Furniture Design Show 05 October - 28th October 2006 Pacific Northwest College of Art 1241 NW Johnson Portland, Oregon http://www.showpdx.com/ Presented by: fix studio. Hosted by: PNCA and Design Within Reach Artists and Architects Annie Han and Daniel Mihalyo will be lecturing on the Maryhill Double 12 October 2006 7:30pm - Portland State University - 212 Shattuck Hall Info: http://www.disjecta.org/events/oct122006.php or contact LEAD PENCIL STUDIO: (206) 322-0227 [email protected] Ace Hotel Portland Pre-Opening Party 13 October 2006 7:00-10pm The Cleaners @ Ace Hotel 403 SW 10th Avenue Portland, Oregon www.acehotel.com AeA (American Electronics Association) Roundtable on Technology and IP (Local Industrial Designers on Roundtable) 24 October 2006 Portland, Oregon http://www.aeanet.org/Events/orme_IPTevent_OR100608.asp Oregon Chapter IDSA Tour - Adidas 25 October 2006 6:30 pm. Portland, Oregon Work directly on screen See http://idsaor.org/ for important details and restrictions Cintiq® 21UX - $2499 Visit: www.CintiqIndustrial.com Call: 1.800.922.1493 page 05 | summer 2006 ©2006 Wacom Technology Corporation. Wacom and Cintiq are trademarks of Wacom Company Ltd. All rights reserved. All other trademarks are property of their respective owners. All prices are U.S. estimated street prices. ExpressKey is a registered trademark of Ginsan Industries, Inc. and is used with permission. Kai Halsinger has joined ZIBA Design Mike Kemery has joined Yakima Racks as a new and notable Halsinger has joined ZIBA Design as Associate Senior Industrial Designer Local Industrial Design News Creative Director in the Portland studio. Kemery can be contacted at He can be reached at: 15025 SW Koll Parkway [email protected] Beaverton, OR 97006 503.223.9606 971.249.7501 www.ziba.com [email protected] Industrial Designer/Chapter Secretary Flathed has moved to new, larger studio Janna Kimel featured in BusinessWeek Flathed, a full-service Industrial Design and Online article Product Development firm, can now be Kimel, a design researcher at the Intel’s Digital reached at: Health Group is profiled online: 19 NW 5th Ave, STE 204 http://www.businessweek.com/magazine/con- Portland, OR 97209 tent/06_41/b4004414.htm 503.220.8591 http://www.flathed.com . Local Designers featured on IDSA/Microsoft Spotlight Lecture Series Ray Riley, IDSA, Nike, presented on the topic Flathed also recently completed an industrial of “Custom.” Riley led a dialog on the world of design and product development program for custom today, the possibilities for tomorrow, Termsys, Inc. Flathed designed the TS9000, a handheld computer for the barcode industry. Intel’s Neuromotor Test Device and the rules that will need to be broken to get there. Henry Chin, IDSA, ZIBA Design, along with several design colleagues, presented “Making Sustainability Relevant.” The Chapter sincerely thanks Nike and ZIBA Intel Corporation receives IDEA Award in Local Designers Judge NW Invitational Design for volunteering their time to the pro- Design Competition IDSA/Businessweek Competition fession. This popular virtual seminar series Kudos to local designers who generously Intel’s Oregon-based User-Centered Design spotlighting design’s hottest issues, brings the volunteered to judge entries for the Northwest team has earned a Silver IDEA Award for the world’s top strategic thinkers right into your Design Invitational ‘06, the 11th Biennial cel- Neuromotor Test Device. The UCD team office. Each month, a presentation will be deliv- Termsys TS9000 ebration organized by the Northwest Chapter of partnered with the Digital Health Group to ered directly to your desktop through Microsoft IDSA. This is the premier west coast industrial develop the diagnostic tool used by people with LiveMeeting technology. Your entire design design competition. Parkinson’s disease. The in-home test device team can gather in your conference room to provides regular assessment of the disease’s take full advantage of this convenient, cost-ef- Oregon-based NWDI ‘06 Jurors included: progression to the patient’s doctor and field fective learning opportunity. Phil Frank - Phil Frank Design research groups. http://www.idsa.org/webmodules/articles/an- Omer Kotzer - Ziba mviewer.asp?a=813&z=31 http://www.intel.com/healthcare Scott Tomlinson - Adidas Greg Hinzmann - Level 4 Design See the winning entries at: http://www.idsanw. org/eventLive/winners.html page 06 | summer 2006 GE Plastics Stand out from the crowd! Ted Brewer hit a high note when he turned to GE Plastics for a solution during the production of his new high tech Vivo2 violin. According to Brewer, GE Plastics provided both the material, visual effects and the expertise needed to perfect the Vivo2 design. “I tried other suppliers, but nothing came close to Lexan* Visualfx* resin. The exceptional quality, finish, and visual effects of our Vivo2 violins is unparalleled. GE provided amazing support - they pulled out all the stops to find the exact colour effects I had in mind. They shipped the material as fast as humanly possible so we could get into production as quickly as possible.” Call us today to discuss your business. We look forward to working with you. Tel.: 0164 - 292911 www.geplastics.com GE imagination at work * Trademarks of General Electric Company. Last Man Standing: 80 Years of Teague Design article by Michael DiTullo special thanks to core77 and Nike’s Michael DiTullo for the permission to reprint the content of this article When you think of the names Raymond Lowey, Henry Dreyfus, Walter Dorwin Teague, and Norman Bel Geddes, you think of the founders of a profession; competitors and friends who kick-started our field and formed the organization that later became the IDSA. So why is it that only one of these men was able to establish a design firm that outlasted himself?The answer might lie within a pair of anniversaries. This year Teague celebrates 80 years of having its doors open. It also celebrates its 60th consecutive year of having Boeing as a client. While his contemporaries busied themselves with securing their place in history, Teague was securing his place in the future. He felt that there was more to design than styling; that relationships were the key to making good design happen. He felt that sending designers to work on site with clients would help to ensure that their projects got pushed through various political and bureaucratic systems at large manufacturing corporations. And what began as a three-month assign- ment with one designer at Boeing evolved into a 60-year retainer with 80 Teague staff members working on site. Not a bad gig. And it’s not surprising to find other decades-long client relationships—some - times competitors of each other—in Teague’s history . >>> page 08 | summer 2006 While his contemporaries The second era, the 30’s through the 50’s, established design as an integral part of busi- busied themselves with ness strategy.
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