Residential Prospectus Residential Prospectus Invest Glasgow
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RESIDENTIAL PROSPECTUS RESIDENTIAL PROSPECTUS INVEST GLASGOW CONTENTS WELCOME TO 01 WELCOME TO GLASGOW: THE LIVEABLE CITY GLASGOW: 02 PEOPLE MAKE GLASGOW HOME THE LIVEABLE CITY 04 WHY GLASGOW 06 LIVING AND LIFESTYLE Glasgow is Scotland’s largest city with a 08 GLASGOW RESIDENTIAL DEVELOPMENTS population of over 622,000 at the centre of a metropolitan area of 1.8 million and a driving 10 SCALE OF OPPORTUNITY force of the 3.5 million central belt, one of the 20 largest urban regions in Europe. 14 NEW OPPORTUNITY FOR 2020: COWLAIRS Glasgow is Scotland's economic powerhouse and 16 INTERNATIONAL CONNECTIONS the City Region generates around £41.4 billion GVA per annum – 30% of Scottish GVA. In recent 18 AWARD-WINNING CITY years, Glasgow has been one of the fastest 20 TESTIMONIALS growing economies of all major cities in the UK as the city reconnects with its DNA of engineering, 21 DEVELOPMENT SUPPORT design, entrepreneurship, and innovation. The city’s diversified jobs base and economy are growing at above average rates bolstered by industrial sector strengths in financial and business services (Glasgow is home to the UK’s 3rd largest financial centre), advanced manufacturing, quantum/ sensors/photonics and a burgeoning digital technology sector where Glasgow ranks second behind Manchester in the UK and accounts for 21,000 tech jobs (CBRE Tech Cities Report 2019). Now an established location of choice for corporate and real estate investment, the city is witnessing an unprecedented range of investment activity across all real estate sectors including residential. Over the next 15 years, Glasgow’s metropolitan population will grow at a faster rate than Lisbon, Helsinki and Amsterdam and as fast as New York, and for many this will include living centrally in Los Angeles and Paris. It will add some 175,000 order to have access to leisure and amenities. residents, around 130% more than the population To meet growing demand, the city has committed growth recorded between 2000 and 2018 as the to building 25,000 new homes between 2015 and city’s appeal to millennials is driven by its affordability 2025 in all tenure types including social rented, and city centre energy. The city is not only growing for sale, build to rent (BTR) (mid-market and upper but re-urbanising with the residential population of scale), BTR for families, with pilot projects in the city centre increasing by 30% between 1996 and custom build and self-build. A new city centre living 2012 and is now growing faster than the UK average. strategy will provide the framework to encourage The population over 65 is also growing and has families and services back into the city centre. significant implications for housing needs. This group Quality and liveability are at the heart is more lifestyle driven than their predecessors of the city’s long term strategy. 01 RESIDENTIAL PROSPECTUS INVEST GLASGOW PEOPLE MAKE GLASGOW HOME Over the next 15 years, 12th most hipster Glasgow’s metropolitan Glasgow is Largest population will grow as city in Europe retail centre fast as New York, Los a top 20 European city (Outside of London’s Angeles & Paris (UN) for students West End) The residential population A median multiple of Software & IT of the city centre is 3.9 makes Glasgow the ‘Friendliest City sector top the FDI growing faster most affordable than the investment table major housing in the World’ UK average market in the UK – Rough Guide Largest City Deal in 2nd best quality Scotland including of life in UK £75m Glasgow ranks in top for Sighthill TRA 20% of cities globally Home to Scotland's FIRST 3 Glasgow has seen the The 19th most INNOVATION Glasgow is fastest growing millennial friendly DISTRICTS house prices city in the world & 3rd in the UK Scotland's in the UK largest city in 2019 Ranked 5th 4th largest in the UK in the UK for FDI, Glasgow is the most outside London Glasgow ranks in the affordable large top 25% of cities housing market globally for low in the UK cost of living 02 03 RESIDENTIAL PROSPECTUS INVEST GLASGOW INWARD INVESTMENT Scotland remains the top UK location for FDI outside Digital and business services are the two sectors London (EY Attractiveness Survey 2019) and Glasgow generating the highest number of inward investment is a key contributor to that success, ranking 6th in the projects and Glasgow recently ranked 2nd in a CBRE UK in 2018. The city is now an established destination digital tech ranking reflecting the importance of this for corporate and real estate investment exemplified sector to the city economy. This in turn is driving by the investment of Barclays into Glasgow in 2018, demand for new types of workspaces as well as creating a new HQ campus on the south side of the greater choice in housing tenure to reflect lifestyle River Clyde at Tradeston and bringing some 2500 new expectations of a modern workforce. jobs to the city economy. SKILLS & TALENT The availability of talent and skills is a key attractor. Glasgow has one of the most highly skilled and flexible workforces in Europe with 77% of the population of working age (between 16 and 74). A working age population of 1 million is within a 45-minute commute, and 2 million within an hour. With one of the youngest populations in Scotland and 46% educated to degree level, finding and retaining staff is easy. The city’s impressive talent base is boosted by the number of international students who live here (Glasgow is now in the top 5 mid-sized city regions globally for the number of international students) and come from over 140 countries to study in the city’s 5 higher education institutions and 3 further education colleges. WHY GLASGOW DIGITAL CITY At the same time, Glasgow is undergoing a digital transformation as CityFibre makes its largest core Glasgow is Scotland’s economic engine sitting within the Central Belt region with a population of 3.5 million infrastructure investment, rolling out almost 300 km of modern full fibre digital infrastructure across the city. making it one of the 20 largest urban regions in Europe. The metropolitan region generated £41.4 billion GVA This investment in Glasgow’s initial core infrastructure is delivering gigabit-capable broadband to almost all of in 2017 supporting 856,000 jobs (34% of the Scottish total). The city’s transition from industrial to knowledge- Glasgow’s city centre businesses and public sector buildings. With modern, fit-for-purpose digital infrastructure driven economy is well documented and it is now recognised as a city of applied knowledge with commercial at its foundation, Glasgow is rising in the ranks as a UK digital leader, supporting greater levels of innovation and edges in nano tech, life sciences, digital media, energy and advanced manufacturing. productivity and making the city more investible. Glasgow has one of the largest city economies in the UK with a diverse business and industry base focused around 8 priority sectors: TOP 3 LARGE Home to Scotland's - Digital Technology - Engineering, Design & Advanced Manufacturing GLOBAL CITY FIRST 3 of the Future for - Financial & Business Services - Low Carbon / Circular Economy INNOVATION Business Friendliness DISTRICTS - Creative Industries - Tourism & Events 2018/19 - Health & Life Sciences - Higher & Further Education Glasgow is the 4th most productive city in the UK by GDP per capita and sits just outside the top 100 most Home building Student retention productive cities globally. The city region is home to 48,000 firms (28%) of Scottish businesses and the Glasgow target of rate is the economy and jobs base are growing and diversifying. HIGHEST IN Glasgow is the UK’s third largest financial centre and is ranked 63rd in the world. It is home to some of the 25,000 THE UK AT 51% biggest names in global business. Its scale and its role in the Scottish ‘system of cities’ has helped it to attract between 2015 & 2025 several important company HQs and large-scale operations. 04 05 RESIDENTIAL PROSPECTUS INVEST GLASGOW LIVING & LIFESTYLE A compact and walkable city, Glasgow ranks third highest in the UK for Quality of Life (Mercer 2018 City Rankings) with ambitions to become one of the most sustainable cities in Europe and a growing reputation as a smart city deploying smart infrastructure. Glasgow is a city where business, sport, leisure and international culture flourish. Glasgow’s improving social capital and working environment means the city’s millennial appeal is at an all-time high. Its ability to meet the needs and preferences of early-career mobile workers has led to huge increases in the city’s millennial appeal in recent years. Low housing and living costs, together with high internet speeds and high levels of openness, social cohesion and inclusivity allow Glasgow to differentiate itself from its peers. • Glasgow now ranks in the top 25% of cities • Glasgow ranks 19th globally for its all-round globally for social cohesion, well ahead of sustainability, ahead of New York, Paris & Barcelona established world cities such as London & Paris • The fDi Intelligence Quality of Life ranks Glasgow higher than Los Angeles & Rome • Glasgow ranks in the 25% most LGBT-inclusive cities globally, on a par with renowned open • Glasgow is within 30 minutes’ drive of Loch FOOD & DRINK cities like Sydney & Lisbon Lomond and the Trossachs National Park Glasgow’s food and drink scene is vibrant and firmly part of the city’s unique culture. Glasgow’s culinary Disarmingly blending offering is imaginative and cosmopolitan and the range sophistication and earthiness, The diversity of the city offers something for everyone, from a vast array of cultural activities to close proximity of choice for visitors is breath-taking, with a steady Scotland’s biggest city has increase in new restaurants throughout the city.