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8TH ANNUAL CONFERENCE ON COLLEGE NEWSPAPERS February 19-20, 2016

Ethical Reporting: Examining the Biases and Power of Reporters

Yale University New Haven, WELCOME

Dear Conference Attendees,

We welcome you to the 2016 Annual Conference on College Newspapers at Yale. During this year’s conference, we will explore how college newspapers can develop a more engaging and diverse news product across platforms — expanding readership while continuing to focus on the quality of content. The 2016 conference is themed Ethical Reporting: Examining the Biases and Power of Reporters.

The structure of the Annual Conference on College Newspapers is designed to engage students with the experiences and expert knowledge of guest speakers. We look forward to welcoming distinguished speakers from , , The Associated Press and Bloomberg News, among other media outlets.

The conference is an opportunity for editorial and business staffs from collegiate newspapers across the country to discuss their respective publications as well as to consider trends and challenges in the industry. We hope that attendees of this year’s ACCN will leave with valuable insights into how to build their newspapers into dynamic media organizations.

We are grateful to Public Relations Manager Julie Slama (ES ’18) for her leadership in planning this conference and for the combined efforts of the 2015-16 YDN Business Board in making it possible.

On behalf of the , we thank you for joining us this weekend.

Sincerely,

Stephanie Addenbrooke, JE ‘17 Joanna Jin, SM ‘17 Editor in Chief Publisher

1 ABOUT THE YDN

Founded January 28, 1878, the Yale Daily News is the nation’s oldest college daily newspaper. The News now publishes Monday through Friday during the academic year and serves the communities of and New Haven, Connecticut. In addition to the daily newspaper, the News publishes WEEKEND, a Friday supplement with reviews and articles about arts and culture, and Sports Monday, a Monday section providing expanded, in-depth sports coverage. The News also publishes several special-occasion issues every year, including the Parent’s Weekend issue, the Harvard-Yale Game issue, the Freshman issue and the Commencement issue. The News is produced by a very dedicated, all-volunteer undergraduate staff. Most of our reporters are freshmen and sophomores, while the editorial board is mainly comprised of juniors. In addition to the daily newspaper, the YDN Publishing Co. produces the monthly Yale Daily News Magazine.

Managing Board of 2015-16:

Editor in Chief Online Sports Editor Copy Editors Publisher Ashley Wu Martin Lim Stephanie Addenbrooke Joanna Jin WEEKEND Editors Chris Rudeen Managing Editors Director of Finance Irene Connelly Grace Shi Tyler Foggatt Eva Landsberg Caroline Wray Illustrations Editor Director of Emma Platoff Coryna Ogunseitan Ashlyn Oakes Advertising Online Editor Emily Xiao Directors of Web Steven Hee Erica Pandey YTV Editors Development Raleigh Capozzalo Tony Jiang Account Executive Managers Opinion Editors Peter Chung Alicia Vargas-Morawetz Larry Milstein Ilana Kaufman Rebecca Faust Daniel Smith Aaron Sibarium Magazine Editors Media Manager News Editors Abigail Bessler Tevin Mickens Rachel Siegel Elizabeth Miles Vivian Wang Public Relations Production & Design Manager City Editors Editors Julie Slama Sarah Bruley Mert Dilek

Amaka Uchegbu Ellie Handler

Culture Editor Emily Hsee Sara Jones Tresa Joseph Science & Technology Amanda Mei Editor Samuel Wang Stephanie Rogers Photography Editors Sports Editors Caroline Hart James Badas Elinor Hills Greg Cameron Irene Jiang Siddhi Surana 2 Kaifeng Wu

OVERVIEW

Speakers Max Abelson Reporter, Bloomberg News Jennifer Conlin Frequent Contributor, Greg Myre International Editor, NPR.org Mark Singer Staff Writer, Jimmy Golen Reporter, The Associated Press Michael Nardella President, Streak Media, LLC. Lindsay Gellman Reporter, The Wall Street Journal Mark Oppenheimer Director, Yale Journalism Initiative Susan Clark Former CMO, The Economist

Participating Newspapers The Bowdoin Orient Bowdoin College Brown University The Cavalier Daily University of Virginia The Daily Campus University of Connecticut The Fairfield Mirror The Heights Boston College The Hoya Georgetown University The Justice Brandeis University The Wesleyan Argus The Yale Daily News Yale University

3 GUEST SPEAKERS Max Abelson Reporter, Bloomberg News Max Abelson is a reporter for Bloomberg News, where his stories on Wall Street's money and power sometimes appear in Businessweek. He's written about secret trading squads, sinking hedge fund stars, Donald Trump's business empire, villains, feuds, protesters, and swimming pools shaped like violins. After graduating in 2006 from Yale, where he was a YDN arts editor, he was a New York Observer reporter for five years. His work was included in Columbia University Press' Best Business Writing volumes in 2013 and 2015, and he has written about over 1,000 old music videos at www.maxabelson.com.

Jennifer Conlin

Frequent Contributor, New York Times

Jennifer Conlin is a freelance writer based in Michigan, following two decades of working as a journalist overseas-- first in Europe (Brussels, Paris, London) and then the Middle East (Cairo). She has been a frequent contributor to The New York Times for more than a decade, writing predominantly since her return to the States in 2011 about Detroit's revitalization efforts. She is the founding editor of Creative Voice (www.creativevoice.buzz), a social media-based arts journalism source that produces and posts videos showcasing the arts and culture in Southeast, Michigan. Originally called CriticCar Detroit, Conlin was one of three winners of the 2012 Community Arts Journalism Challenge sponsored by the National Endowment for the Arts and the Knight Foundation. Currently, she is working in communications at the as a writer/editor for Michigan Alumnus magazine.

Greg Myre International Editor, NPR.org Greg Myre is the international editor for National Public Radio’s web site, covering global affairs and working with NPR’s 20 foreign correspondents around the world. Prior to joining NPR in 2008, he was a foreign correspondent for 20 years with the New York Times and The Associated Press. He was first posted to South Africa in 1987, where he witnessed Nelson Mandela’s release from prison and reported on the final years of apartheid. He was assigned to Pakistan in 1993 and often traveled to Afghanistan. He was one of the first reporters to interview members of an obscure new group calling itself the Taliban. He went to Moscow in 1996, reporting on the final years of Boris Yeltsin and the early days of Vladimir Putin. When he arrived in Jerusalem in 1999 it was so calm that Greg and his journalist wife Jennifer Griffin decided to start a family. They soon found themselves raising two daughters while covering the worst fighting ever between Israelis and Palestinians. In all their years abroad, they traveled to more than 50 countries and reported on a dozen wars. They co-wrote a book on their years in Jerusalem entitled, “This Burning Land: Lessons from the Front Lines of the Israeli-Palestinian Conflict.” They now live in Washington with their three children. Greg is a 1983 graduate of Yale, where he wrote for The New Journal. 4

GUEST SPEAKERS Mark Singer Staff Writer, The New Yorker Mark Singer graduated from Yale in 1972 and has been a staff writer at The New Yorker since 1974. He has contributed hundreds of Talk of the Town stories as well as scores of Profiles, Reporter-at-Large pieces, and occasional humorous fiction to the magazine. In the fall of 2000, he revived the "U.S. Journal" column in the magazine, a monthly feature which was written by Calvin Trillin from 1967-1982. His work has been widely anthologized, and two of his Profiles -- of Ricky Jay (the sleight-of-hand artist) and Donald Trump (the slime artist) -- appeared in seventy-fifth-anniversary collections published by The New Yorker. His books include “Funny Money,” “Mr. Personality,” “Citizen K,” “Somewhere in America,” and “Character Studies.” Jimmy Golen Reporter, The Associated Press During more than 25 years as a reporter for The Associated Press, Jimmy Golen has covered everything from the Saints to the Devils, from the Mall of America to a war in East Africa, from Marty Walsh to Mardi Gras. He has covered five Olympics, five Super Bowls and four World Series, along with two Stanley Cup finals and two for the NBA. He covered the 2004 Democratic National Convention and the collapse of Boston's 2024 Olympic bid, Shakespeare at Fenway Park and the ground-breaking debut of an opera based on the lives of Nancy Kerrigan and Tonya Harding. Before settling in Boston, Golen worked for the AP in New York, Minneapolis, Buffalo, and in Baton Rouge, La., where he covered the wacky antics of the state government, including roguish Gov. Edwin Edwards and many of his soon-to-be fellow prisoners. Golen is a graduate of Harvard College and the Yale , where he spent a year as a Knight Journalism Fellow in 1998-99. Since then, he has written about sports and law for the AP. He is also an adjunct professor at Boston College and an elector for the Baseball Hall of Fame. Golen lives in Wellesley, Massachusetts, with his wife, Toni, and children Harry and Sadie.

Lindsay Gellman Reporter, The Wall Street Journal Lindsay (YC ’12) covers business education and workplace issues with a special focus on millennials for The Wall Street Journal. She previously covered personal finance and a range of other topics for the Journal, and has written front-page stories on tiger selfies on the dating app Tinder, America’s obsession with Ranch dressing, and food-festival pageant queens. Before joining the Journal, she interned in the office of Arianna Huffington at The Huffington Post. At Yale, Lindsay earned a B.A. with distinction in the English major and completed the Writing Concentration program in fiction. She was named a Yale Writing Center Essay Contest winner for her essay on the ethics of human cloning, which was anthologized in the composition textbook Fields of Reading: Motives for Writing, 10th Ed. She was a Yale Daily News beat reporter covering the sciences and wrote a YDN WEEKEND column on television and pop culture. She also founded and served as editor-in-chief of a biannual literary and arts journal, The York Street Muse. 5

GUEST SPEAKERS Mark Oppenheimer Director, Yale Journalism Initiative Mark Oppenheimer, Ph.D., writes the monthly Beliefs column for The New York Times. He has also written for The New York Times Magazine, Slate, Salon, The Nation, and Tablet, and done radio work for This American Life. He directs the Yale Journalism Initiative.

Mike Nardella Founder, Streak Media LLC. Michael Nardella is that founder and president of Streak Media, LLC. Founded in 2011, Streak Media combined curation and aggregation to deliver over 60 different hyperlocal newsletters daily. Acquired by Fluent, an INC. 500 company, in 2014 Streak is now the leading digital agency for fortune 500 brands trying to reach college students online. Mike is a proud Boston College graduate with a degree in economics. Mike has experience in finance and strong interests in food, food education, and the New York Giants.

Susan Clark Former CMO, The Economist Susan Clark retired in 2014 after a career leading marketing-driven businesses around the world. Her most recent professional roles were at The Economist where she was Chief Marketing Officer and prior to that, Managing Director, The Economist Digital. Susan was responsible for the global digital business of The Economist, including readership and advertising across all digital platforms. Susan also held global responsibility for The Economist brand, including advertising and public relations. Prior to taking on the Digital role in October, 2012 Susan was for more than four years Managing Director, The Economist Group, Continental Europe, Middle East and Africa. Based in London and then Geneva, Susan was responsible for the regional business results of The Economist, Economist Conferences and Intelligent Life as well as the company’s global treasury and risk management business Eurofinance, and European Voice, the group’s newspaper in Brussels. Susan came to The Economist Group from Le Méridien Hotels & Resorts, where she spent four years in London as Senior Vice-president, Worldwide Marketing and Sales. . Between 1992 and 2001, Susan was a founding partner in The Phineus Company, a marketing and strategy consultancy serving a range of industries including financial services, entertainment, the internet, healthcare and communications. She was particularly involved with marketing to affluent, youth and multi-cultural segments, and counted Citigroup, JP Morgan, and MasterCard among her clients. Susan spent fifteen years with the American Express Company, in New York, Washington DC and Sydney, Australia prior to The Phineus Company. Her work at American Express ranged from strategic planning in the Travel Division to lobbying in the corporate office in Washington. In 1984 she handled all aspects of the company’s Olympic Games sponsorship. She was the creator of several key card benefits, such as Purchase Protection, now common on credit cards everywhere. She joined American Express International in 1987, where she was responsible for Cardmember Financial Services worldwide. Susan has an MA in East Asian Studies – Anthropology and a BA in East Asian Studies – Art History from Yale University. She is an elected member of the Board of Finance in Redding, CT, on the board of Highstead, and a Trustee of Westover School. 6

SCHEDULE

Friday, February 19, 2016

3:30 PM • 5:00 PM Student Arrival and Registration (Location: Yale Daily News building, 202 York Street)

5:00 PM • 5:45 PM Tour of the Yale Daily News / Walk-Over to Study NOTE: Please meet at (Location: YDN Building.) YDN @ 5:45PM! 6:00 PM • 8:45 PM Keynote Panel and Dinner (Location: The Study Hotel) [1157 Chapel St, New Haven, CT 06511]) 9:15 PM – 10:00 PM Breakout Sessions (Locations: YDN Building – Business Office, Board Room, Reporters’ Room)

10:30 PM – TBD ACCN Party (Location: YDN)

Saturday, February 20, 2016

9:00• 10:00 AM Breakfast (Location: WLH 119)

10:10 AM • 11:00 Speaker Workshop 1 AM Gellman, Conlin and Clark 11:10AM- Round-Table Discussions (Meet in WLH 119) 12:00PM Edit – WLH 116 | Business – WLH 212

12:10 PM • 1:00 Speaker Workshop 2 PM Singer, Myre, Clark and Gellman 1:00 PM • 1:30 PM Lunch - (Location: WLH 119)

Speaker Workshop 3 1:40 PM • 2:30 PM Abelson, Golen and Nardella Speaker Workshop 4 2:40 PM • 3:30 PM Abelson, Conlin, Nardella and Oppenheimer Speaker Workshop 5 3:40 PM • 4:30 PM Singer, Myre and Golen 4:30 PM • 5:00 PM Closing Remarks and Departure (Location: WLH 119)

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WORKSHOPS

Session Session Session Session Session Speaker & Description 1 2 3 4 5 10:10 -11:00 12:10 - 1:00 1:40 - 2:30 2:40 - 3:30 3:40 - 4:30 Max Abelson Reporting on Money & Power: Why writing about Wall Street -- and its feuds, crimes, hotshots, steak dinners, WLH 116 WLH 116 lawsuits, geniuses, triumphs and total failures -- is the best beat in journalism Mark Singer WLH Paying Attention: Reporting About WLH 113 113 Actual People in an Actual World

Jennifer Conlin How to turn local news into a WLH 114 WLH 114 national story

Greg Myre WLH How to become a foreign WLH 119 119 correspondent

Susan Clark Follow the Reader. A model for WLH 116 WLH 116 sustainable journalism Michael Nardella There is an advertising and WLH 119 WLH 119 publishing bubble… and its gonna blow Lindsay Gellman The Young and the Restless: How To WLH 212 WLH 212 Leverage Your Youth in the Newsroom Jimmy Golen WLH Life in the Toy Department: The WLH 112 116 serious business of sports writing

Mark Oppenheimer

Covering Under-represented WLH 212 Communities: How to get people to talk, be fair, and get at the truth

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Conference Contact Please contact Public Relations Manager Julie Slama with any questions or concerns during the conference at [email protected].

Dunham Lab

WLH

To Marriott

The Study Hotel Yale Daily News

Yale Daily News Office Mailing & Billing Address: Yale Daily News, PO Box 209007, New Haven, CT 06520 Phone: 203-432-2424 | Email: [email protected] | [email protected]

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