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All-New Ford B-MAX – Packed with Ingenious Technology for Smart and Economical City Driving

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All-New Ford B-MAX – Packed with Ingenious Technology for Smart and Economical City Driving NEWS All-New Ford B-MAX – Packed with Ingenious Technology for Smart and Economical City Driving All-new B-MAX offers compact-car customers the latest technologies for a more connected, economical and enjoyable driving experience B-MAX introduces voice-activated, in-car connectivity system, SYNC, to Europe. SYNC features award-winning Emergency Assistance feature, designed to assist the occupants to call for help in the event of a crash Class-leading petrol and diesel engines win on fuel economy and CO2 emissions; 1.0- litre Ford EcoBoost 120PS petrol engine achieves 15 percent lower fuel consumption than closest competitor B-MAX features best-in-class driving dynamics with standard Torque Vectoring Control, and the added reassurance of Active City Stop COLOGNE, Germany, June 11, 2012 – The ingenious new Ford B-MAX, which goes on sale in European markets this summer, offers customers some of the most advanced small car technology and delivers a more connected, economical and enjoyable driving experience. B-MAX is the first European car to offer SYNC, Ford’s voice-activated, in-car connectivity system featuring award-winning Emergency Assistance, designed to assist occupants to place a call to the emergency services in the event of a crash. Ford’s low-CO2 ECOnetic Technology delivers class-leading fuel economy and CO2 emissions for both petrol and diesel engines1. B-MAX features class-leading driving dynamics and is the first vehicle in its segment to offer Active City Stop, a system designed to help motorists avoid low speed collisions with stationary or slower moving traffic in front. Ford’s global small car vehicle line director Joerg Beyer said: “The B-MAX is packed full of ingenious features, from the powerful SYNC voice control system to the innovative 1.0-litre EcoBoost engine to the advanced Active City Stop system. These technologies have helped us deliver a compact car which is smarter and more connected, cheaper to run, and above all, more fun to drive.” Ford SYNC technology with Emergency Assistance One of the most technologically advanced small cars; the new B-MAX is the first European Ford to offer the company’s acclaimed SYNC system. SYNC is an advanced voice control, device integration and connectivity interface. It enables users to connect mobile phones and music players by Bluetooth or USB, make hands-free telephone calls, and control music and other functions using voice commands. It can automatically transfer contact information from a connected Bluetooth device to the vehicle, allows calls to be activated using straight-forward voice commands and reads text messages aloud from compatible phones connected using Bluetooth. The system, already featured on more than 4 million vehicles in North America, is expected to feature on more than 3.5 million new vehicles in Europe by 2015. SYNC also enables B-MAX to offer the innovative new Emergency Assistance feature which is designed to assist the occupants to call the local emergency services operator in the event of an accident. Emergency Assistance won the “Best Mobile Innovation for Automotive, Transport or Utilities” category at the 2012 Global Mobile Awards, Barcelona. The system is capable of communicating with emergency services in more than 30 countries and is provided to customers free of charge for the life of their vehicle. Through the GPS locator in the vehicle, Emergency Assistance communicates with the emergency services operator in the correct language to call for help if needed. ECOnetic Technologies help deliver best-in-class fuel economy The B-MAX brings new standards of fuel efficiency to the compact multi-activity vehicle class with Ford’s latest petrol and diesel powertrains equipped with low-CO2 ECOnetic Technology. The petrol engine line-up is led by the three-cylinder 1.0-litre Ford EcoBoost petrol engine, available in 100PS and 120PS versions. Equipped with the Ford Auto-Start-Stop system as standard, the 120PS EcoBoost engine achieves class-leading CO2 emissions of 114g/km and fuel consumption of 4.9l/100km (57.6mpg).2 Other petrol engine options include the 90PS 1.4-litre Duratec unit, and the 105PS 1.6-litre Duratec engine which is paired with Ford’s high-efficiency PowerShift six-speed automatic transmission with advanced dual clutch technology. B-MAX is available with a choice of two Duratorq TDCi diesel engines, both offering outstanding performance and fuel efficiency. The 95PS 1.6-litre engine delivers best-in- class CO2 emissions of 104g/km and fuel consumption of 4.0l/100km (70.6mpg). The 75PS 1.5-litre diesel, closely derived from the 1.6-litre engine, appears for the first time in Ford’s European product range. It achieves CO2 emissions of 109g/km and fuel consumption of 4.1l/100km (68.9mpg). ECOnetic Technology is fitted as standard to all B-MAX vehicles and includes Electric Power Assisted Steering, which requires less energy than hydraulic power assisted steering systems; Gear Shift Indicator to highlight the most efficient gear changing points; and the Ford Eco Mode driver information system which helps drivers adopt a more economical driving style. Smart Regenerative Charging, which charges the battery at the most economical point in a journey, is also featured on the 1.0-litre EcoBoost and 1.5/1.6- litre Duratorq engines. 2 Advanced chassis technologies for more fun to drive The new B-MAX’s chassis has been meticulously tuned by the company’s vehicle dynamics specialists to deliver the same fun-to-drive experience as sister model the Ford Fiesta. In developing the B-MAX, particular focus was placed on achieving the kind of agility and manoeuvrability that is especially valuable in the cut and thrust of city driving. Key chassis technologies include standard Torque Vectoring Control – as fitted to the latest Ford Focus – for superior traction and agility. The B-MAX also features electric power assisted steering system, which features speed-dependent tuning for light steering at parking speeds together with a precise and confident feel at higher speeds. The B-MAX is the first vehicle in its segment to provide the added reassurance of the Active City Stop system, designed to help drivers avoid low speed collisions with stationary or slower moving traffic in front. First launched by Ford on Focus last year, Active City Stop monitors traffic ahead and applies the brakes if it detects that a collision with a vehicle in front is imminent. In tests, the system is proven to prevent collisions at speeds up to 15km/h, and reduce the severity of impacts at speeds as high as 30km/h. The system was awarded a Euro NCAP Advanced reward in 2011. Premium technologies in a compact package The B-MAX also features technical features frequently requested by buyers looking to ‘right-size’ their new car. Around 40 percent of B-MAX customers are expected to choose B-MAX after previously owning a larger vehicle. These include an exclusive eight-speaker Sony audio system, Hill Launch Assist, Key Free system, Ford Power Button, Rear View Camera and Quickclear Heated Windscreen. “The all-new Ford B-MAX brings smart, affordable technologies to the compact-car buyer,” said Beyer. “We have delivered a range of features which really enhance the driving experience, making the B-MAX the ideal solution for our customers’ busy lives.” # # # 3 Editor’s notes 1. Ford B-MAX fuel economy comparisons against selected competition: PETROL MODELS (>100PS): MODEL CO2 (g/km) FUEL CONSUMPTION (l/100km) Ford B-MAX 1.0 EcoBoost 114 4.9 S/S (120PS) Opel Meriva 1.4 ecoFLEX 134 5.7 S/S (120PS) Citroen C3 Picasso 1.6 VTi 137 6.0 120 (120PS) Renault Grand Modus 1.2 139 6.0 TCe 100 (103PS) DIESEL MODELS (>85PS): MODEL CO2 (g/km) FUEL CONSUMPTION (l/100km) Ford B-MAX 1.6 TDCi 104 4.0 (95PS) Opel Meriva 1.3 CDTi 109 4.1 ecoFLEX S/S (95PS) Citroen C3 Picasso 1.6 HDi 109 4.2 90 (92PS) Renault Grand Modus 1.5 107 4.1 dCi 90 eco2 (88PS) 2. All fuel consumption and CO2 emissions figures in g/km are from officially approved tests in accordance with EC Directive 93/116/EC. Fuel economy figures quoted are based on the European Fuel Economy Directive EU 80/1268/EEC and will differ from fuel economy drive cycle results in other regions of the world. 4 About Ford Motor Company Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com. Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 51 individual markets and employs approximately 66,000 employees. In addition to Ford Motor Credit Company, Ford of Europe operations include Ford Customer Service Division and 22 manufacturing facilities, including joint ventures. The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911. Contact: Finn Thomasen Ford of Europe +44 1268401908 [email protected] For news releases, related materials and high-resolution photos and video, visit www.media.ford.com. Follow www.facebook.com/fordofeurope, www.twitter.com/FordEu or www.youtube.com/fordofeurope 5.
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