Assignment Typography Michiel Uilen, Geja Duiker

Lustrum Logo

The Hanzehogeschool will celebrate its Lustrum in 2018 (220 years) On the occasion of this lustrum you are asked to design a logo.

The theme for this jubilee will be Empowerment.

The logo has to contain :

Hanze Lustrum

220 jaar

Empowerment

Your free to bring in good alternatives

Conditions for usage of this logo are:

Suitable for digital media, print but also vlags and shirts. Fitting in, relating to the existing corparate identity of Hanzehogeschool So the Lustrumlogo is an addition to the existing logo of Hanzehogeschool

On the 13th of March you will present your designs to the clients:

Liesbeth Fransen Eventmanager van het Stafbureau Marketing & Communicatie

Evanya Breuer Communication advisor Hanzehogeschool

Dorothea van der Meulen Dean Academie Minerva

Information about location and way of presenting will follow.

The Lustrumlogo has to be available at the end of March.

In the attachments you will find some information about the last lustrum (2013) and the manual of the corporate identity of Hanzehogeschool.

A lustrum (LOOS-trəm, plural lustra) was a term for a five-year period in Ancient Rome. The lustration was originally a sacrifice for expiation and purification offered by one of the censors in the name of the Roman people at the close of the taking of the census. The sacrifice was often in the form of an animal sacrifice, known as a suovetaurilia. These censuses were taken at five-year intervals, thus a lustrum came to refer to the five-year inter-census period. Lustrum (from luo, Gr. λούω) is a lustration or purification of the whole Roman people performed by one of the censors in the Campus Martius, after the taking of the census was over. As this purification took place only once in five years, the word lustrum was also used to designate the time between two lustra.